The Social Impact of ICT

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The social impact of ICT

Information communications technology (ICT) has the power to transform


society. It plays a key role in each of the United Nations’ Sustainable
Development Goals, providing the infrastructure needed to achieve them. It
also enables financial inclusion through m-commerce and allows people to
connect with millions instantaneously.

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The impact of ICT on business is particularly significant. It empowers people to


share knowledge and advice instantaneously and set up an online shop or
website at a low cost, dramatically lowering the barriers to starting a business.
As such, it is an important enabler of change and ICT maturity is closely linked
to economic growth.

Advances in technology have always been used by for-profits to increase


revenue. However, government bodies and NGOs have struggled to
successfully apply them for social good. An emerging type of business, the
social business, is bridging the gap between the two.
ICT and the social business
Social businesses are driven by a social cause, but seek financial stability
in order to further their impact.

ICT is playing a central role in the emergence and development of social


businesses. These companies are driven by a social cause, but seek financial
stability through profit making in order to further their impact. This
combination is allowing them to effectively utilize technology for good.

The impact of ICT infrastructure on social businesses cannot be understated. It


has made social impact affordable, social impact scalable, and enables new
ways to connect to and engage with local communities (a key characteristic of
the social business).
ICT is developing social businesses in three main ways:

Affordability
Starting any business can be financially challenging. But for social
entrepreneurs, whose primary intent is to engage with local communities
rather than to make profit, it can be particularly daunting. In the initial stages,
it can also be difficult to convince investors to part with their money for a
social cause.

ICT solutions have decreased set-up costs in an unprecedented way. This helps
social entrepreneurs to make it through this uncertain period without major
investments or losses – and advice is only the click of a button away.

Scalability

ICT infrastructure allows us to connect instantaneously with millions. For social


entrepreneurs, this means that their initiatives aren’t just limited to one
community; they can easily reach the people they want to empower and
spread their message far and wide.

Many social businesses also utilize ICT solutions to optimize processes, reduce
costs and increase accuracy, enabling the business to be scaled up faster. For
example, Sanergy in Nairobi, Kenya, uses radiofrequency identification sensors
to alert the waste team to when a toilet needs to be emptied. SiembraViva in
Medellín, Colombia, is developing solutions that will allow them to monitor
harvests remotely and alert farmers to problems quickly.

Community

To ensure lasting empowerment, social businesses work from within the


community. As previously highlighted, ICT allows social entrepreneurs to
continuously connect with the people they wish to empower in a direct and
engaging way.

Online channels are also an incredibly powerful way to broadcast business


messages. Although the presence of a social business is very much on the
ground within the community, its story can be told online through webpages
and social media, reaching a global audience.

ICT is empowering social businesses to make a real difference in communities


around the world, securing a better future for the digital generations to come.

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