MINISTRY OF EDUCATION AND TRAINING SOCIALIST REPUBLIC OF VIETNAM

NATIONAL ECONOMICS UNIVESRITY Independence - Freedom - Happiness

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COURSE SYLLABUS
LEVEL: UNDERGRADUATE TYPE: FULL-TIME

1. COURSE NAME: BUSINESS MANAGEMENT 1 – IN ENGLISH

Code: QTTH1129 Number of Credit: 3

2. DEPARTMENT OF INSTRUCTION: Department of General Business Management

3. PRE-REQUISITE: None
4. COURSE DESCRIPTION:
This course prepares students with a comprehensive explanation to business and
business management principles. It provides concise and comprehensive coverage of
essential topics within business-related subjects. It also encourages students to apply
these concepts and skills into practice. Through the course, students are expected to
obtain necessary knowledge and skills for their current study and further career.

5. COURSE OBJECTIVES:
On completion of this course, students will be able to:
1. Develop knowledge of business management concepts and skills
2. Understand the business structure and its characteristical
3. Understand the difference between a manager and a leader. Develop
knowledge of different management styles.
4. Understand different forms of Business Ownership
5. Understand managerial strategies of controlling human resources
6. Understand “job satisfaction” and different types of motivators
7. Understand the system of manufacturing/ providing service and how to control
this system.
8. Define business ethics and social responsibility and examine their importance.
6. COURSE CONTENT:
TENTATIVE SCHEDULE

In details Note
Total Practice,
No Content
hours Theory Discussion,
Exams
1 Chapter 1: Introduction of 6 4 2
Business Management
2 Chapter 2: Business in a 3 2 1
borderless word
3 Chapter 3: Business 6 4 2
Management
4 Chapter 4: Management 6 4 2
Operation
5 Chapter 5: Managing Service 6 4 2
and Manufacturing Operations
6 Chapter 6: Managing Human 6 4 2
Resources
7 Chapter 7: Motivating the 6 4 2
workforce
8 Chapter 8: Business Ethics and 6 4 2
Social Responsibility
9 Summary
Total 45 30 15
 CHAPTER 1 – INTRODUCTION OF BUSINESS MANAGEMENT

In this chapter, we examine the fundamentals of business and economics. First, we

introduce the nature of business, including its goals, activities, and participants. Next, we
describe the basics of economics and apply them to the economy in Vietnam.

Chapter Content:
1.1. Introduction
1.2. The Nature of Business
1.2.1. The goal of Business
1.2.2. The people and activities of Business
1.2.3. Why study Business?
1.3. The Economic foundations of Business
1.3.1. Economic Systems
1.3.2. The Forces of Supply and Demand
1.3.3. The Nature of Competition
References:
- Chapter 1 – O.C. Ferrell, Geoffrey A. Hirt and Linda Ferrell (2011), Business – A
changing world, 10th, McGraw-Hill Irwin, Page 3-33.

CHAPTER 2 – BUSINESS ETHICS AND SOCICAL RESPONSIBILITY

In this chapter, we take a look at the role of ethics and social responsibilities in business
decision making. First, we define business ethics and examine its roles in business. Finally,
we survey some important responsibility issues and detail how companies have responded
to them.

Chapter Content:
1.1. Introduction
1.2. The Roles of Ethics in Business
1.3. The Nature of Social Responsibility

References:
- Chapter 2 – O.C. Ferrell, Geoffrey A. Hirt and Linda Ferrell (2011), Business – A
changing world, 10th, McGraw-Hill Irwin, Page 34 – 80.
 CHAPTER 3 – BUSINESS IN A BORDERLESS WORLD

In this chapter, we explore business in the global market place. First, we look at the role
and nature of international business, including the barriers and promoters of trade across
national boundaries. Next, we consider different ways a company can get involved in
international business. Finally, we briefly discuss strategies for trading across national
borders.

Chapter content:
3.1. The role of international business
3.1.1. Why nations trade?
3.1.2. Trade between countries
3.1.3. Balance of trade
3.2. International Trade Barriers
3.2.1. Economic Barriers
3.2.2. Ethical, legal and political barriers
3.3. Getting Involved in International Business
3.3.1. Exporting and Importing
3.3.2. Trading Companies
3.3.3. Licensing and Franchising
3.3.4. Contract Manufacturing
3.3.5. Outsourcing
3.3.6. Joint Ventures
3.3.7. Direct Investment
3.4. International Business Strategies
References:
- Chapter 3 – O.C. Ferrell, Geoffrey A. Hirt and Linda Ferrell (2011), Business – A
changing world, 10th, McGraw-Hill Irwin, Page 84 - 113.

CHAPTER 4 – THE NATURE OF MANAGEMENT

The chapter introduces the field of management. It examines and surveys the various
functions, levels and areas of management in business. The skills that managers need for
success and the steps that lead to effective decision making are also discussed.

4.1. Introduction
4.1.1. The importance of management
4.1.2. Management functions
4.1.3. Types of Management
4.1.4. Skills needed by Managers
4.2. The Reality in Management
References:
- Chapter 6 – O.C. Ferrell, Geoffrey A. Hirt and Linda Ferrell (2011), Business – A
changing world, 10th, McGraw-Hill Irwin, Page 172 - 229.

CHAPTER 5 – ORGANIZATIONAL STRUCTURE

This chapter examines organizational structure in detail. First, we discuss how an

organization’s culture affects its operations. Then, we consider the development of
structure, including how tasks and responsibilities are organized through specialization and
departmentalization. Next, we explore some of the forms of organizational structure may
take. Finally, we consider the roles of groups and teams within an organization.

5.1. Introduction
5.1.1. Introduction of Organizational Structure
5.1.2. Organizational Culture
5.2. Developing Organizational Structure
5.2.1. Assigning Tasks
5.2.2. Assigning Responsibility
5.3. Forms of Organizational Structure
5.2.1. Line Structure
5.2.2. Line-and-Staff Structure
5.2.3. Multidivisional Structure
5.2.4. Matrix Structure
5.3. The Roles of Groups and Teams in Organizations
References:
- Chapter 7 – O.C. Ferrell, Geoffrey A. Hirt and Linda Ferrell (2011), Business – A
changing world, 10th, McGraw-Hill Irwin, Page 202 - 220

CHAPTER 6 – MANAGING SERVICE AND MANUFACTURING OPERATIONS

In this chapter, we discuss the roles and needed activities to manage production and
operations. Those activities involve planning and designing the processes that will
transform different resources into finished products, managing the movement of those
resources through the transformation process, and ensuring that the products are of the
quality expected by customers.
6.1. Introduction
6.2. Planning and Designing Operations Systems
6.2.1. Planning the Product
6.2.2. Designing the Operations Processes
6.2.3. Planning the Capacity
6.2.4. Planning facilities
6.3. Managing the Supply Chain
6.4. Managing Quality
6.5. Integrating Operations and Supply Chain Management
References:
- Chapter 8 – O.C. Ferrell, Geoffrey A. Hirt and Linda Ferrell (2011), Business – A
changing world, 10th, McGraw-Hill Irwin, Page 230 - 260

CHAPTER 7 – MANAGING HUMAN RESOURCES

This chapter focuses on the quantity and quality of human resources. First, we look at how
human resources managers plan for, recruit, and select qualified employees. Next we look
at training, appraising and compensating employees. We also consider the challenges of
managing unionized and diverse employees.

7.1. Introduction
7.2. Human Resources Management
7.2.1. Planning for Human Resources Needs
7.2.2. Recruiting and Selecting New Employees
7.2.3. Developing the Workforce
7.2.4. Compensating the workforce
7.2.5. Managing Unionized Employees
7.3. Related problems in Human Resources Management
7.3.1. The Effects of Workforce Diversity
7.3.2. Ethics and Social Responsibility
References:
- Chapter 10 – O.C. Ferrell, Geoffrey A. Hirt and Linda Ferrell (2011), Business – A
changing world, 10th, McGraw-Hill Irwin, Page 286 – 326.
 CHAPTER 8 – MOTIVATING THE WORKFORCE

This chapter focuses on employee’s motivation. We examine employees’ needs and

motivation, managers’ views of workers, and several strategies for motivating employees.
Managers who understand the needs of their employees can help them reach higher levels
of productivity and thus contribute to the achievement of organizational goals.

8.1. Introduction
8.2. Historical Perspectives on Employee Motivation
8.1.1. Classical Theory of Motivation
8.1.2. The Hawthorne Studies
8.3. Theories of Employees Motivation
8.3.1. Maslow’s Hierarchy of Needs
8.3.2. Herzberg’s Two-Factor Theory
8.3.3. McGregor’s Theory X and Y
8.3.4. Theory Z
8.3.5. Equity Theory
8.3.6. Expectancy Theory
8.4. Strategies for Motivating Employees
References:
- Chapter 9 – O.C. Ferrell, Geoffrey A. Hirt and Linda Ferrell (2011), Business – A
changing world, 10th, McGraw-Hill Irwin, Page 262 – 285.

7. REQUIRED TEXTBOOK & COURSE MATERIALS

 O.C. Ferrell, Geoffrey A. Hirt and Linda Ferrell (2011), Business – A changing
world, 10th, McGraw-Hill Irwin
Link online: http://online.anyflip.com/xetl/gide/#p=38

Link download:
https://www.dropbox.com/s/cb8jf1cawqirmx9/A_Changing_World_tenth_edition.pdf?dl=0

8. RECOMMENDED TEXTS & OTHER READINGS

 Gary Dressler (2015), Human Resources Management, 12th Edition, Pearson.
 F. Robert Jacobs, Richard B Chase (2010), Operations and Supply Chain
Management, 2nd Edition, McGraw-Hill Education.
 Thomas L. Wheelen, J. David Hunger (2007), Strategic Management and Business
Policy, 11th Edition, Prentice Hall.
 PhD. Nguyen Ngoc Huyen (2015), Business Management Textbook, National
Economic University Publisher.
 FPT University (2015), Make Business Decision, Science and Technics Publishing
House.
9. ASSESSMENT & GRADING POLICY:
9.1. Requirement for final exam qualification
 Student must attend at least 80% lectures
 Student must participate and hand in the compulsory mid-term test (20%)
 There is no minimum mark requirement for test.
9.2. Exam format Weight
 Attendance: 10%
 Personal Test: 20%
 Group Presentation: 20%
 Final Exam: 50%
 Mark scale 10/10
Ha Noi, July 05th 2018
THE HEAD OF DEPARTMENT THE DEAN OF SCHOOL