CHAPTER I

Project Overview

1.1 Background of the Study

Nowadays people mostly use technology for their daily lives. Because of
modernization technology are highly in demand in every aspect. This is the reason
why the proponents offered to share some ideas for them so that they can help
each other discover a system that will benefit the study and the growth of the
company.

From this perspective the company will improve their sales and maximum
revenue. Through this proposed system the company will be easily contact by the
customer. The system is more accessible because you’ll only need an internet
connection for laptops/desktop and data for mobile phones.

1.2 Company Profile

The shop started as RKT flower shop then the ownership was later change
to Andrea Fajardo. They changed the flowers shop name into R.A flower and
accessories. The ownership was change on the year of 2008.

After interview the group notice that the company uses manual for the
ordering. And that’s the one problem of the company. They can provide the order
personally. The clients need to come to the shop.

The company needs a system for them to easily contact with their clients
and to have more sales and income.

1
1.3 Importance of the Study
To the Company. Through the help of the proposed system, it will help the
company to increase sales and gain more credibility. Specially for the growth and
expansion in the future

To the Employee. By the use of the proposed system, it will be easier for
them to sell the products and services. They do not have to sales talk every
customer. The customers will just click and order the product they choose because
all the information about the product such as the name, price, quantity, category
and color will be provided.

To the Researchers. As to the proposed system they will learn more how
to enhance a system in a business. They can also learn how to make a website
profitable and understand the value of a website in a business.

To the Future Researchers. In this proposed system. Information

technology has rapidly developed and accordingly online information search is
increasingly important to the online entrepreneur.

1.4 Statement of the Problem

The researchers decided to conduct an interview to the company, RA

Flowers and Accessories. The `owner of the company stated things that he wants
to upgrade or enhance to the current system of the business. These are the
problems that the researchers conclude after the interview.

1. What are the benefits of the study to the RA flowers and accessories online
shop?
2. What is the information needed to the design of the RA flowers and
accessories online shop?
3. What are the factors to consider in designing RA flowers and accessories
online shop?
4. What are the featured contents of the RA flowers and accessories online
shop?

2
1.5 Objective of the Study

The researcher’s goal in making the proposed system is to identify and to

determine the factors that needed in designing the system.

1. To identify the benefits of the study to the RA flowers and accessories online
shop
2. To determine the information needed to the design of the RA flowers and
accessories online shop
3. To determine the factors that consider RA flowers and accessories online
shop design
4. To identify the featured contents of the RA flowers and accessories online
shop

1.6 Scope and Limitation

The RA flowers and accessories online shop is easy to access because

they don’t need to go to the personal store. Inside the proposed system is
exclusive login accounts of the customers and the store management. It has a
search engine for the searching of the specific item. Selling of flowers,
accessories and flower arrangement online. This system includes the mode of
payment and every details of the transaction. The client can choose if they want
a customize arrangement. And for the security of their accounts. The system
will assure that the information and the accounts for their customer will be safe
and secured.
For accessories it can be cancelled or can be return and exchange if it is
wrong item or damaged item. The delivery of flowers is limited. They cannot
totally accommodate customers nationwide. Unless they will expand their
business to different locations. For cancellation of order in flowers is not
allowed payment will not refunded.

3
Here are the users need to do in the system:

Admin

• Monitoring the system

• Updating the system
• Troubleshooting
• Secure the system
• Collecting data’s and orders
• Confirming the data input by the customer
• Giving discount for active clients

Customer

• Create an account
• Order
• Selecting mode of payment

4
 CHAPTER II
Review of Related Literature
2.1 Related Literature
Sanjay Kumar (2015) Online Shopping play a great importance in the
modern business environment. Online shopping has opened the door of
opportunity and advantage to the firms. This paper analyzed the different issue of
online shopping. The research aims to provide theoretical contribution in
understanding the present status of online shopping. The Study Discuss the
consumers’ online shopping behaviors. Paper also identify the problems face by
the consumers when they want to accept internet shopping. Present paper is an
expressive study based on the detailed review of earlier pertinent studies related
to the various concepts of online shopping to discover the concept of online
shopping. Solitude and safety risk emerged regularly as a reason for being
cautious about internet shopping. Shopping convenience, information seeking,
social contact, and diversity affects the consumer attitude towards online shopping.
The impossibility of product testing, problems with complaints, product return and
missus of personal data are the main doubts regarding on-line shopping.

Paulo Duarte, Susana Costa e Silva (2018) The purpose of this article is to
identify which dimensions of online convenience affect consumers’ intention of
using online shopping and explore a conceptual model to measuring consumer
perceptions of online shopping convenience in order to surpass the shortcomings
of previous studies that did not examine the consequences of convenience
shopping experience. A sample of 250 Portuguese young individuals participate in
the empirical study. Confirmatory Factor Analysis (CFA) and a covariance-based
Structural Equation Model (CB-SEM) were used to validate the measurement
model and to test the relationships in the model. The results reveal that
Possession, Transaction, and Evaluation are the dimensions with more influence
in online shopping convenience. The outcomes of this study extend previous works
on online convenience and help to understand which factors drive online

5
satisfaction and enhance behavioral intentions and e-WOM. Contributions to the
body of knowledge and the implications for e-commerce retailers are presented.
In face of the findings, retailers should be conscious that customer expectations of
online convenience have increased as a natural response to the service
innovations introduced by website managers and marketers. Therefore, frequent
monitoring of consumers’ perceptions and expectations about online convenience
is a prerequisite for achieving continuous improvement in rendering highly
convenient online service.

K. Ganesh Kumar, Dr. S. Kasthurimeena (2017) The online shopping

involves buying and selling of goods and services through online. Online shopping
means buying and selling of the goods and services online; internet is the best
source to use this tool. The main objective of the study is to study the consumer’s
expectation towards online shopping and to study about the customer’s opinion
towards the problems in online shopping. For this purpose a sample of 270 was
collected from the respondents were percentage analysis, ranking on Kendall’s
correlation and chi square was used as tools to analyze the data and the
conclusion is that based on the customers perception towards service provided by
the companies Flipkart has the highest priority to the service provided and the
priority can be given by the customers to purchase their products in this website.

Ju-Yeon Lee, Eric Fang Er (2018) Most online shopping platform firms
generate revenue from three sources: pay-per-click search advertising, pay-per-
impression display advertising, and membership fees. The strategies that
influence these revenue sources typically are studied individually, rather than in a
holistic fashion. In response, this study uses time-series data with 18 million buyers
and sellers from 2010 to 2011 and undertakes a quasi-experiment to analyze how
the distinct effects of buyer- and seller-side strategies on revenues (1) vary across
all three revenue sources and (2) depend differentially on a platform’s upmarket
repositioning strategy. The results show that buyers that purchase through direct

6
traffic (e.g., typing in the site address) yield more display advertising and
membership fee revenues than those gained through organic traffic (e.g., landing
from a search engine). Engagement strategies that appeal to established sellers
(i.e., value-added services) yield more search advertising and membership
revenue than those that appeal to new sellers (i.e., social forums).

Michael Groß, (2015) The purpose of this paper is to classify and

organize the accumulated knowledge about mobile shopping (m-shopping) as
revealed in the present literature regarding retail. A classification framework
has been applied, consisting of three categories: online distribution channels,
advanced technology for in-store shopping, and technology perspectives.

V. Mathan Kumar and 2R. Velmurugan (2017) Increasing Internet

employment in India offers an increasing outlook for online shopping. A lot of
business units started to use Internet with a motto of reducing distribution
expenditures, thereby price of their products and services are reduced to a
certain extent and assists business units to stay at the forefront in a cutthroat
marketplace. Manufacturers’ too employ Internet to communicate, express and
publicize information, to sell the goods, to receive feedback/comments from
their customers and to ascertain their expectations. Customers make use of
Internet not only to acquire products through online, but also to compare prices
of different manufactures to have a sound decision, product traits and after sale
services they obtain. Thus, in this study an attempt has been made to identify
the level of Customers’ Satisfaction towards Online purchase and to ascertain
factors associated with satisfaction. The result of the study discloses that
customer satisfaction is associated with marital status and level of problem
faced by customers on their online purchase.

7
 CHAPTER III

Methodology

3.1 Software Development Modeling

Waterfall approach was first SDLC Model to be used widely in Software

Engineering to ensure success of the project. It is simple and easy to understand
and use. Easy to manage due to the rigidity of the model. Each phase has specific
deliverables and a review process. Phases are processed and completed one at
a time.

Requirement
Analysis

System
Design

Implementation

Testing

Deployment

Figure 1. Software Development of RA Flowers and Accessories

8
 Requirement Gathering and analysis. All possible requirements of the
system to be developed are captured in this phase and documented in a
requirement specification document.

System Design. The requirement specifications from first phase are

studied in this phase and the system design is prepared. This system design helps
in specifying hardware and system requirements and helps in defining the overall
system architecture.

Implementation. With inputs from the system design, the system is first
developed in small programs called units, which are integrated in the next phase.

Integration and Testing. All the units developed in the implementation

phase are integrated into a system after testing of each unit. Post integration the
entire system is tested for any faults and failures.

Deployment of system. Once the functional and non-functional testing is

done; the product is deployed in the customer environment or released into the
market.

9
 CHAPTER IV

Project Management

4.1 Team Structure

Mary Chris Galfo

Developer

Vincent Morales Rollie Mar Somontina Benjamin Sarmiento Harvey Jay Duran

Researcher Designer Data Analyst Researcher

4.2 Team Specification

Developer. Also known as a software developer, computer
programmer, programmer, software coder or software engineer.
A developer is an individual that builds and create software and applications.
He or she writes, debugs and executes the source code of a software
application.
Data Analyst. A data analyst’s job is to take that data and use it to
help companies make better business decisions. collects data whether it’s
sales figures, market research, logistics, or transportation costs.

Researcher. Conducts research, i.e., an organized and systematic

investigation into something. Scientists are often described as researchers.

Designer. Plans the form, look, and work of something before its
being made or built, typically by drawing.

10
4.3 Gantt Chart of RA Flowers and Accessories Flower Shop

Activity Duration Predecessor July August September October

1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4

Planning 7days

Data 7days 1
Gathering

Research 15days 1

Document 14days 2,3

Design 12days 4

Coding 13days 5

Testing 5days 5,6

Installation 5days 5,6

11
 CHAPTER V

Project Design

5.1 System Design

Customer Store

RA Flowers
and
Accessories
Online Shop

0.0

Context Diagram of 0.0

Deliver order Store

Customer

Log-In confirmation Manages

RA Flowers
Order Receive
and
Accessories

1.0

Products

Products A Product Info

2.0

Detailed Diagram

12
5.2 Database Design

5.3 System Requirements

5.3.1 Hardware Requirements

Intel Core i5 4460 3.2Ghz Computer Package

• INTEL CORE i5 4460 3.2Ghz

• ATX Case with 600W PSU
• A4tech Keyboard w/ Optical Mouse PS2
• H81M- Motherboard
• 8GB DDR4 Memory
• 1TB Hard Disk Drive
• 2GB 128bit PCIE Card
• 18.5” LED Monitor
• Secure 500 Watts Voltage Regulator
• Speaker

13
 5.3.2 Software Requirements

Software Requirements
Application Software Wamp Server 3.1.4
Database Software MySQL
Operating System Microsoft Windows 10 Professional

5.4 Hardware and Software Specification

Hardware. is the physical aspect of computers, telecommunications and

other devices. The term arose is a way to distinguish the box and the electronic
circuitry and components of a computer from the program you put in it to make it
do things.

Software. is a part of a computer system that consists of data or computer

instructions, in contrast to the physical hardware from which the system is built. In
computer science and software engineering, computer software is all information
processed by system program and data. Computer software includes computer
programs, libraries and related non-executable data, such as online
documentation or digital media. Computer hardware and software required each
other or neither can be realistically used on its own.

14
 CHAPTER VI

Conclusion and Recommendation

6.1 Conclusion

The system is more effective than the manual system. The site has the
ability of showing different kinds of product of the company and will allow the
consumer to search for the specific product they need. It can deliver smooth
communication to the client. we chose to focus on this aspect as a stepping stone
in helping them to innovate their system.

6.2 Recommendation

The proposed system is designed for the company to be known in the

industry of technology/social media and to provide efficient and faster service for
the customer and to save their time from going to the physical store to buy the
product they need.

The system can be used by other developers for the same field of business
as their reference in designing any web design. And to develop the system using
their own ideas.

15
 REFERENCES

K. Ganesh Kumar & Dr. S. Kasthurimeena (2017) “A Study on Customer

Problems towards Online Shopping With Reference to Coimbatore
District”, International Journal of Interdisciplinary Research in Arts and
Humanities, Volume 2, Issue 1, Page Number 247 251.
https://zenodo.org/record/820618#.W7PRgWgzbIU

Michael Groß, (2015) "Mobile shopping: a classification framework and literature

review", International Journal of Retail & Distribution Management, Vol. 43
Issue: 3, pp.221-241, https://doi.org/10.1108/IJRDM-06-2013-0119

Sanjay Kumar (April 2015) “Online Shopping-A Literature Review”, International

Journal of Recent Research Aspects, ISSN: 2349-7688,
https://www.ijrra.net/NCITCSE2015/NCITCSE36.pdf

Paulo Duarte, Susana Costa e Silva (September 2018) “How convenient is it?
Delivering online shopping convenience to enhance customer satisfaction
and encourage e-WOM”, Journal of Retailing and Consumer Services
Volume 44, September 2018, Pages 161-169,
https://doi.org/10.1016/j.jretconser.2018.06.007

Ju-Yeon Lee, Eric Fang Er (September 2018) “The Effect of Online Shopping
Platform Strategies on Search, Display, and Membership Revenues”
Journal of Retailing Volume 94, Issue 3, Pages 247-264,
https://doi.org/10.1016/j.jretai.2018.06.002

V. Mathan Kumar and 2R. Velmurugan (2017) “Customer Satisfaction Towards

Online Shopping in Coimbatore District” International Journal of Pure and
Applied Mathematics, Volume 117 No. 15 2017, 41-49, ISSN: 1314-3395,
https://ijpam.eu/

16
APPENDICES
Appendix A
Approval Sheet

17
 Appendix B

Screenshots

A.) Home Page. This is the webpage that serves as the starting point of
website. It is the default webpage that loads when you visit a web address
that only contains a domain name.

B.) Bottom of the Home Page. It displays the information of the shop. Specially
the contact number of the store. You can able to see how the store/system
run.

18
C.) My Account / Login Page. A login or logging in is the entering of identifier
information into a system by a user in order to access that system. It
generally requires the user to enter two pieces of information.

D.) Manage Account Page. This page is for editing or seeing the items that you
ordered. You can your information or change your password.

19
E.) Register Account Page. In this page you will input the information
needed. For you to access the whole system.

F.) Confirmation Account Has Been Created. this page shows that the
information un entered is created. It also displays the confirmation of the
account.

20
G.) Change Password Page. You can able to change your password. This
password changing is for the security of the account you input.

H.) Success Change Password Confirmation. This figure shows that the
password is successfully change.

21
I.) Change Information Page. This page provides the changing of information
if there’s any wrong information inserted.

J.) Success Change Information. It displays the information is successfully

approved.

22
K.) Flowers Product Page. The figure below showing the product selling by RA
Flowers and Accessories. You can click the product you want to buy. The
information displays when you open the product you choose to buy.

23
L.) View Product Page. The following page is for the product information
viewing. You can choose whether it’s customized or fixed made.

M.) Add to Cart Page. The image below showing the add cart for the order of
the customer. Specially the prices of the product.

24
N.) Payment Customer Information. This shows the information of the
customer and the price of the item they add inside the cart.

O.) Shipping Method. The image displaying the method of shipping, inputting
the address where the product needs to be delivered.

25
P.) Payment Method. It displays the method of paying. Whether credit or
debit.

Q.) Sender’s Contact Information. The information of the sender if the

delivery is different location on the customers data.

26
R.) Order Complete. Showing that the order if totally completed.

S.) Order Summary. The page provided is for the order summary. The
customer will see if the transaction is not doubled.

27
W.) Search. The customer can search for the specific item. There will be no
hassle in ordering they just need to search for it.

X.)Contact Us. It displays the information of the store. Contact number and
location for the customers inquiries.

28
 Curriculum Vitae

Mary Chris Niegas Galfo

 1653 A. Mendoza St.
Sta.Cruz Manila
 +63 9064659041
 chris.sagein@gmail.com
________________________________________________________________
Objective:
To obtain a position that will enable me to use my strong organizational skills,
educational background and ability to work well with people. And to obtain a
position in an office environment, where there is a need for a variety of office
management tasks including – computer knowledge, organizational abilities, and
database program use.
________________________________________________________________
Educational Background
Tertiary: Interface Computer College
B.S Information Technology
2017 - Present
Universidad De Manila
B.S. Criminology
Undergraduate
2009-2011
Datamex Institute of Computer
Technology
Recto, Manila
Diploma in Information Technology
2012-2014

High School: Ramon Magsaysay High School

Espana, Manila
2004-2009

Primary: St. Mark’s Institute

Las Pinas City
1998-2004

29
Skills:
- C++ - Visual Basic 6.0/ Visual Basic 2008
- HTML/ HTML 5 - Adobe Photoshop
- C Language - Windows OS
- Microsoft Office
_____________________________________________________________
Seminars Attended:
“Climate Change and Health” “Public Safety and Social Defence:
February 12, 2010 Meeting the Challenges of Public
Cecilia Muñoz-Palma Hall Safety
Universidad De Manila within the Context of Criminology”
January 24, 2011
Cecilia Muñoz-Palma Hall
Universidad De Manila
_____________________________________________________________
Work Experience

TravelBean Coffee Barista

Training
June 2015

NRMC Roosevelt Station Ticket validator

July – October 2015

Farron Café’ Barista/Cashier

October 2015 – March 2016

Facilities Managers Inc. Encoder

October 2016 – April 2017
________________________________________________________________
CHARACTER REFERENCE
Aris E. Cotejo
IT/Production Staff
Fidelity International Resource Management Inc.
+63 906 3572381

Evelyn Magsino
Lead Broker
DMCI homes International Division
Europe Milan, Italy
+393201613
30
ROLLIE MAR L. SOMONTINA
1838 F. Agoncillo St., Sampaloc Manila
Rolliemarsomontina12@gmail.com
0948-9427359

CAREER
OBJECTIVE______________________________________________________

To continue to the progress and efficiency of the company by doing the best
of my ability and knowledge, thus, gain continuous advancement and financial
stability.

TECHNICAL
CAPABILITIES___________________________________________________

• Proficient user of Microsoft and web page design.

• Excellent common sense and decision making abilities.
• Self motivated and hard-working individual.
• Can work well under pressure and flexible willing to learn.
• A team player and also has leadership abilities.
• Knowledgeable in HTML, JAVA, Adobe Flash, Dreamweaver, MS Access
database and Visual Basic.

EDUCATIONAL
ATTAINTMENT___________________________________________________

TERTIARY: Interface Computer College

(June 2016- present)

Universidad De Manila
BS Industrial Technology
Sta. Cruz, Manila
(2011-2013)

SECONDARY: Arellano University Apolinario Mabini

Campus

(2007-2011)

PRIMARY: Efipanio Delos Santos Elementary

School
(2001-2007)

31
WORK
EXPERIENCE_____________________________________________________

Metro Manila Shopping Mecca, Corp.

Position: Checker
(Feb 2015 – June 2015)

PERSONAL
INFORMATION____________________________________________________
Age: 24
Date of birth: July 30, 1994
Place of birth: Manila
Province: Bicol
Height: 5’7
Weight: 55kg.
Religion: Roman Catholic
Civil Status: Single

CHARACTER
REFERENCES___________________________________________________

Abelino Tolentino
Instructor – ACLC Paco Pedro Gil
0915-5256145

Juselle Aquino
Recruitment Officer – Petro-Fil Manpower Services Inc
0930-2983539

Rolando Somontina
Consultant – Law Office
0939-8515063

32
Name: Harvey Jay A. Duran

Date of Birth: 20 October 1998

Contact No.: 09982040737

Educational Attainment: BS Information Technology

Pres. Corazon Aquino High School

H.J Atienza Elementary School

Objective: To express and enhance my knowledge about

computer, to work and help the organization to

grow and contributes some my knowledge, and

be responsible for all the duties

Skills: Driving, Cooking, Setting up a desktop

Computer related:

(C++, C Language, Java, Visual Basic, Html)

(MS Word, MS Access, MS Power Point, MS

Excel)

Seminars: Autocad111

Globe seminar

Visual Basic 6.0

Java Free Tutorial 2017

33
BENJAMIN P. SARMIENTO
3207 Bagac extension.,
Manuguit Subdivision Tondo, Manila.
Contact No. 09054212292 /09437473284
E-mail: Benjamin8.sarmiento@yahoo.com
_____________________________________________________________
OBJECTIVE:
I am seeking for company where in my experience can not only improve the
status of the company but also automate the working process to the best
possible one.

WORK EXPERIENCE:
INTERNAL MESSENGER/JANITOR:
September 2009 - July 8, 2015
Axa Philippines (Under Corporate executive & Diar's agency)
Document Solutions Department

JOB DESCRIPTION:
Received all courier pouches.
segregation of documents.
Route the documents.
Scan the transmittal or acknowledgement slip signed by the consignee.
Encoding the transmittal to the system.
File the transmittal.
Scanning all attachments endorsed by department.
Filing the documents

EDUCATIONAL BACKGROUND:

ACCESS COMPUTER COLLEGE

June 2014 - March 2015
Bachelor of Science in Information Technology

Datamex Institute of Computer Technology

June 2011 - April 2013
Information Technology

F. G. Calderon High School

1996 - 1997

F. G. Calderon Integrated School

2001 - 2002
34
PERSONAL INFORMATION:
Nickname: Benjie
Birthday: March 4, 1985
Age: 30
Civil Status: Single
Religion: Roman catholic
Father: Domingo P. Sarmiento
Mother: Ma. Cleofas A. Padua

CHARACTER REFERENCE:

Nole Ramos
trader
Abacus Securities Corp.

Teofilo Arches
Department Head
Manulife

Michael Asiong
Scanner Custodian
Axa Philippines
885-01-01

35
Name: Vincent L. Morales

Contact No.: 09072269227

Email: jceemorales0210@gmail.com

Educational Attainment: Juan Luna Elementary School

2005

Ramon Magsaysay High School

2005-2009

Interface Computer College

2016 - Present

Objective: To express and enhance my knowledge about

computer, to work and help the organization to

grow and contributes some my knowledge.

Skills: Driving, Cooking, Setting up a desktop

Computer related:

(C++, C Language, Java, Visual Basic, Html)

(MS Word, MS Access, MS Power Point, MS

Excel)

Seminars: Autocad111

Globe seminar

Visual Basic 6.0

Java Free Tutorial 2017

36