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    October Internal Assesment MBA3rdSem

    Uploaded by

    Barkha Lohani
    This document provides instructions and questions for the third internal assessment for the MBA 3rd semester at St. Mary's Technical Campus in Kolkata. It includes 25 mark questions across 6 papers for various specializations, including Entrepreneurship, Corporate Strategy, HR Metrics, Digital Marketing, Taxation, Relational Databases, Operations Strategy, Quality Management, and Business Analytics. Students must answer all questions from the papers corresponding to their chosen specialization.

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    October Internal Assesment MBA3rdSem

    Uploaded by

    Barkha Lohani
    31 views2 pages
    This document provides instructions and questions for the third internal assessment for the MBA 3rd semester at St. Mary's Technical Campus in Kolkata. It includes 25 mark questions across 6 papers for various specializations, including Entrepreneurship, Corporate Strategy, HR Metrics, Digital Marketing, Taxation, Relational Databases, Operations Strategy, Quality Management, and Business Analytics. Students must answer all questions from the papers corresponding to their chosen specialization.

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    Mba assignment of 3rd semester mba

    Original Title

    1571303349589 October Internal Assesment MBA3rdSem

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    This document provides instructions and questions for the third internal assessment for the MBA 3rd semester at St. Mary's Technical Campus in Kolkata. It includes 25 mark questions across 6 papers for various specializations, including Entrepreneurship, Corporate Strategy, HR Metrics, Digital Marketing, Taxation, Relational Databases, Operations Strategy, Quality Management, and Business Analytics. Students must answer all questions from the papers corresponding to their chosen specialization.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    31 views2 pages

    October Internal Assesment MBA3rdSem

    Uploaded by

    Barkha Lohani
    This document provides instructions and questions for the third internal assessment for the MBA 3rd semester at St. Mary's Technical Campus in Kolkata. It includes 25 mark questions across 6 papers for various specializations, including Entrepreneurship, Corporate Strategy, HR Metrics, Digital Marketing, Taxation, Relational Databases, Operations Strategy, Quality Management, and Business Analytics. Students must answer all questions from the papers corresponding to their chosen specialization.

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    © All Rights Reserved
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    ST.

    MARY’S TECHNICAL CAMPUS,KOLKATA


    MBA 3rd Semester
    THIRD INTERNAL ASSESMENT, OCTOBER, 2019
    FULL MARK-25 (For each Paper)

    Instruction: There are 25 Marks questions for each paper. You have to answer for all the 6
    papers you have. (Choose Specialization Papers according to what you have)

    MB 301: Entrepreneurship and Project Management


    Q1 What are the major problems faced by the management during Project Life Cycle. 10 Marks
    Q2 What is the Gantt Chart? How CPM and PERT analysis related with Project Planning? 15 Marks

    MB 302 : Corporate Strategy


    Q1 Briefly discuss BCG Matrix and Portfolio Management. 10 Marks
    Q2 Discuss the Strategic actions for Mergers, Acquisitions, Diversifications, Joint Ventures and De-Mergers
    15Marks
    HR Specialization
    HR 302 : HR Metrics and Analytics
    Q1 Write about different modules of HR Operations like – HR Planning, Hiring, Learning and Development,
    Performance Management, Compensation & Rewards, Employee Engagement. 15 Marks
    Q2 How Information Technology plays important roles in Human Resource Management? 10 Marks

    HR 304 : Organisational Design


    Q1 Discuss Boundary Less Organization. 10 Marks
    Q2. How does globelizations change the organizational design? 15 Marks

    Marketing Specialization
    MM 302 : Digital & Social Media Marketing
    Q1 Discuss about Face Book Marketing Procedure 15 Marks
    Q2. What is Twiter Marketing – Discuss Breifly. 10 Marks

    MM 303 : IMC Promotion Strategy


    Q1 Discuss the relationship of advertising with other promotional mixes and marketing mix elements
    15 Marks
    Q2. a) What are the different dimensions of designing and advertisement? 5 Marks
    b) What is importance of creativity in advertising? 5 Marks
    Finance Specialization
    FM 301 : Taxation
    Q1 Write short notes on (Any Five)
    a) GST b) Tax avoidance c) Perquisite d) MAT e) Capital Gains f) Agriculture
    Income 15 Marks
    Q2 Discuss the economic effect on direct and indirect taxes. 10 Marks

    FM 304 : Corporate Finance


    Q1 Discuss about different methods of Capital Budgeting. 15 Marks
    Q2 Discussion about the importance of Cash Flow Analysis regarding investment decision. 10 Marks

    MIS Specialization
    MIS 301 : Relational Database Management System
    Q1 Write a short note on hashing (Static & Dynamic) 10 Marks
    Q2 Discuss about the concept of query processing 15 Marks

    MIS 302 : E-Commerce & Digital Markets


    Q1 What are different payment procedures of online shopping? 10 Marks
    Q2 How Electronic Data Interchange works in E-CommerceBbusinessCcycle – write in details 15 Marks

    Operations Specialization
    OM 302 : Operations Strategy
    Q1 Discuss about the difference between modern operations strategies in Asia, Europe and USA 15 Marks
    Q2 Write a note on Outsourcing and Globalization 10 Marks

    OM 303 : Quality Toolkit for Managers


    Q1 What is the documentation process for ISO 9000? 10 Marks
    Q2 a) How will you introduced 6 Sigma in manufacturing industries? 7.5 Marks
    b) Discuss 6 Sigma in Service Industry. 7.5 Marks

    Business Analytics Specialization


    BA 302 : Application of Analytics in Business
    Q1 Discuss about multi dimensional scaling 15 Marks
    Q2 Compare customer lifetime value with related matrices 10 Marks

    BA 303 : Business Forecasting


    Q1 Discuss historical perspective of Business Forecasting. 10 Marks
    Q2 Differentiate between ARCH Model and GARCH Model. 15 Marks

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