Advanced Master Strategy and Management of International Business

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ADVANCED MASTER

STRATEGY AND
MANAGEMENT OF
INTERNATIONAL BUSINESS
ONE WORLD, YOUR OYSTER
ESSEC
BUSINESS SCHOOL,
THE PIONEERING SPIRIT
ESSEC is a graduate school with ESSEC is a school with French Roots
programs ranging from Bachelor that trains responsible leaders.
to PhD, a wide range of Masters Being a responsible leader means
programs including our flagship Master being able to see beyond business
in Management and Global MBA as usual. Responsible leaders are
programs. ESSEC also offers executive able to value long-term benefits
education and custom training over short-term profits; they are able
designed and developed on-demand to blend corporate performance
for our partners from the private with employees’ well-being. To
sector. ESSEC holds the “Triple crown” prepare its students for the world of
of accreditations for global business tomorrow, ESSEC’s pedagogy seeks
education: EQUIS, AACSB and AMBA. to awaken and develop creative
and critical thinking, together with
Vincenzo Esposito Vinzi At the core of the ESSEC learning the learning-by-doing method.
Dean and President experience is a combination of Responsible leaders are those who
of ESSEC Business School excellence and distinctiveness. can see the broader picture.
ESSEC’s unique educational model
is based on education by experiences, ESSEC is a full ecosystem at the
that foster the acquisition of crossroad of rigorous and relevant
CREATED IN 19O7, ESSEC cutting-edge knowledge with the research, innovation, business and
development of know-how and life society. At ESSEC we believe in
BUSINESS SCHOOL TODAY skills. At ESSEC, we aim to empower bringing research and companies into
IS A WORLD-SCHOOL WITH students and give them the keys
to imagine, create, lead and have a
the classroom, we also believe that
learning doesn’t end with a degree:
FRENCH ROOTS. ITS PURPOSE positive impact in the business world learning at ESSEC means becoming
of tomorrow that will be more complex a life-long learner and joining a
IS TO GIVE MEANING TO THE and changing ever more rapidly. close-knit community of more than
LEADERSHIP OF TOMORROW 60,000 Alumni all across the globe.
ESSEC is a world-school. Our
AND HAVE A GLOBAL IMPACT. International campuses in Asia-Pacific
and Africa are dual gateways that
allow students to really immerse
themselves into different cultures
worldwide and develop genuine
expertise about business in those
regions. They allow our school to build
deeper alliances with academic, private
and public partners in those regions
that are growing at an accelerated
pace and will be leaders of economic
growth in tomorrow’s world. ESSEC
has built a network of alliances with
academic partners worldwide so
that its students’ learning journey
is a true international one.

2 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
INTERNATIONAL
RANKINGS BUSINESS #7 #3 #5 #8
EDUCATION 2019 European Master in Master in Executive
Business School Management Finance Education
Programs

Key figures

6O,OOO
graduates worldwide
6,66O
students in full-time undergraduate
and graduate programs

4 +1 34% 1O2
campuses in augmented international nationalities
Cergy, Paris-La Défense, digital students represented
Singapore and Rabat campus

218 partner universities


in 45 countries
+1oo
student organizations

2,OOO
degrees awarded each year,
including 1,600 at graduate level

3O
5,OOO
learning and research chairs

32
double degree programs managers in executive education
(26 international, 6 national)

+5oo
163
permanent faculty of 37 nationalities partner companies in education
including 21 emeriti professors and recruitment

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 3
EDITO
International business skills
to master the complexity of a global world
Markets are becoming increasingly international, interconnected and
multi-cultural. With complexity comes risk and the need to rely on
inspired managers to achieve business success and social excellence.

Faced with new challenges companies increasingly seek experts with


strong management foundations who can effectively tackle a broad
range of managerial issues, from strategy to finance or marketing.

Grounded in ESSEC Business School’s founding values of humanism,


diversity, responsibility, innovation and excellence, this program provides
students with a global view of the organization, and prepares them to rise
to the challenges of rapidly changing economic and social environments.

Anne-Flore Maman Larraufie (Ph.D.)


Academic Director,
École Spéciale Militaire Saint-Cyr,
Mastère Spécialisé® Strategy and Management of International Business
and Ph.D ESSEC Business School,
Expert in Luxury, Counterfeiting and Consumer Behaviour.

4 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
Key
facts

A TRULY
1-year
Accredited by

INTERNATIONAL program
the Conférence des
Grandes Écoles

­EXPERIENCE in 1996

Choose a track and start your program: 75


ECTS Credit.
ESSEC France campus (Paris region)
Multi-campus

1
or

ESSEC Asia-Pacific campus (Singapore).


Company Mission

8
& Professional
You study with one of SMIB-exclusive Thesis

international academic partners: Tracks

Canada, Kingston - Queen’s University 2


1
Mexico, Mexico City Double-Degrees

EGADE Business School, Tecnologico
de Monterrey (Double-Degree) Taught International
in English Business Trip
USA (SC), Columbia

Darla Moore Business School, University
of South Carolina (Double-Degree)

or at
#3
ESSEC Africa campus (Morocco)
Best Master in Management Worldwide

8 TRACKS TO TAILOR THE PROGRAM TO YOUR NEEDS AND GOALS

T Corporate Strategic Managing Financial


r Doing International Doing
a Strategy in Consulting in Digital Trans- Management Entrepre-
c Business Trade & Business
Western Coun- Western Coun- formation & of International neurship
k in Asia Investment in Africa
s tries tries Innovation Projects

France or in Singapore
T1
ESSEC historic campus or ESSEC Asia-Pacific campus
Singapore
France ESSEC United
ESSEC historic campus Asia-Pacific Canada States Mexico Morocco
campus ESSEC
T2 Africa
campus

T3
& T4 COMPANY MISSION & PROFESSIONAL THESIS

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 5
Courses and seminars The faculty
Students are offered a range of fundamental, core, It blends academic and professional perspectives for
specialized and elective courses and seminars to tailor teaching excellence, with the majority of lecturers
the program to their refined career goals. They cover all holding a Ph.D., thus being experts in their field, and
sectors of activity, from consumer goods to services and standing for more than 20 different nationalities.
high tech products. Language courses of French and
Mandarin are also offered depending on the track. In addition to the faculties of ESSEC Business School,
EGADE, Queens and Darla Moore, the program also relies
on visiting scholars and high professional profiles who
An internationally focused pedagogy bring their business expertise to the class, continuously
challenging students on fundamental business issues. It
Anchored in a case based approach, the pedagogy also includes companies that are responsible for a given
presents students with international business course (ex: Wavestone, SKP, SMBC, Maestis, Amaris, etc.).
situations. Solutions that emerge often reflect the
cultural and academic diversity of the students. The
program relies on a wide range of learning methods
including lectures, case studies, role playing, interactive
seminars, field work and individual/team projects.

Strengths of the SMIB program


Courses, seminars,
company mission, fairs, A choice of several fully
career days, networking events international tracks

Company Tracks
connections

France,
International A multidisciplinary Singapore,
students,
partnerships,
CulTurally program with Multi-campus
Morocco,
diverse Canada,
business trip an international Mexico,
perspective USA

Coaching Partnerships

Coaching and - E gade Technológico de Monterrey


professional career counseling, -Q  ueens School of Business
case cracking training -D  arla Moore Business School

6 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
MILESTONES
International Business Trip
The one-week international business
trip provides opportunities to meet local
professionals and business leaders. Topics
explored during the study trip focus on entering
the domestic market and local opportunities,
threats and risks. Students have for instance
travelled to Russia, USA, China, India, Great
Britain, Brazil, Argentina and United Arab
Emirates. They met and exchanged views and
knowledge with several major international
and local companies such as Airbus Group,
Areva, BNP-Paribas, Capgemini, Citi Bank,
Club Med, Etypharm, Goldman Sachs, Lloyds
Bank, LVMH, Morgan Stanley, Mozilla, Orange,
Tishmann Speyer, Unilever, Business France etc.

Digital Week Competition


In France. The DWC is an inter-program
competition between the teams from different
Mastère Spécialisé®. Students respond to the
real cases presented by the companies while
placing themselves in the shoes of Digital
agencies for a week. In the last few years,
© Denis Allard/REA

some real and current cases were presented


by the following companies: Air France,
BFMTV, Carrefour Drive, Club Med, Crédit
Agricole, Christian Dior, Henkel, Jannsen,
Lenovo, L'Oréal, Moët Hennessy, Nestlé,
Novartis, SCA, Seb, Servier, Somfy, Total, Valeo
and Vertone. The Digital Week Competition Field Mission: Exporting
presents a unique opportunity to confront the
digital transformation within companies. Innovation from/to Africa
In Morocco. This 3-month entrepreneurial or intrapreneurial mission
for an existing business is a unique opportunity to be immersed and
iMagination Week confronted to a new technological or marketing or disruptive challenge in
Africa eg. Launch of a new product on the African market by an African
In Singapore. Dedicated to imagination and company, Creation of a collective brand in Africa, Expansion of a foreign
creativity, this seminar aims at culturally company on the African territory, Creation of a start-up in Africa etc.
enriching students by taking them away Students are invited to submit their own project if they have any.
from their usual work habits, confronting
them to world leading experts from various
backgrounds (sciences, art, technology, Asian Strategy Challenge
philosophy, gastronomy, astrophysics, etc.)
and placing them under the patronage of In Singapore. This 6-month consulting mission is the best way to
an ESSEC alumni “godparent”. The purpose put in practice all soft and hard skills needed to become a qualified
of iMagination Week is also to instill in the consultant. Students have to act as a real consulting team, under
students a pioneering spirit to help them the supervision of an ESSEC coach, on a mission that is proposed
understand the issues of the world they will by a company or an economic cluster located in APAC.
build as well as to assist them in developing
their creative minds by stimulating their French Maritime Cluster, Exploring Innovative Energy Business Models in
imagination and their group work capabilities. Southeast Asia, Fintech in Singapore: How to Take Advantage?, Market
Share vs. Profitability Strategy in a Hyper-Competitive Environment.

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 7
CORPORATE STRATEGY
IN WESTERN COUNTRIES
At ESSEC Cergy campus (France)
THE CORPORATE STRATEGY IN WESTERN COUNTRIES TRACK IS DESIGNED FOR STUDENTS WHO WANT
TO WORK IN DEVELOPED COUNTRIES, AS A 'FULL-MEMBER' OF A TRADITIONAL COMPANY. THEY AIM AT
VARIOUS POSITIONS WITH COMMON STRATEGIC STAND POINT.

Core Track
• Negotiation
• Business & Society
• Principles of Management in Today’s Global Environment
• Cost Analysis
• Financial Accounting
Fundamentals
• Geopolitics
• Strategic Tools for Strategy Building
• Introductory Finance
Corporate Talks and Career Days

• Fundamentals of Strategic Marketing Management


• Digital Innovation & Analytics
International Business Trip
Digital Week Competition

• Disruptive Technologies to Design a New Customer Journey (IoT, Big Data, AI, etc.)
• Responsible Leadership and Societal Business Practices
• Design Thinking & Creativity
• International Business Law
• Valuation
• LBO
• Strategic Innovation in Service Economy
• Global Strategy
• IP Law & The Globalization
• Strategic Growth Management
• Value Creation & Performance Management
• Strategic Global Sourcing & Supply Chain Management
• B2B Marketing & KAM
• Public Speaking and Soft Skills

Electives
• Strategic Branding Bootcamp
• Big Data
• Project Finance
• Client Centric Strategy
• M&A
• European Lobbying Seminar
• French (several levels available)
• Chaire Santé (taught in French with customized curriculum) - open to 5 students only

Company Mission (Internship or Job)


Professional Thesis
© Tomas1706

8 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
STRATEGIC CONSULTING
IN WESTERN COUNTRIES
At ESSEC Cergy campus (France)
THIS TRACK IS DESIGNED FOR STUDENTS WHO WANT TO WORK IN DEVELOPED COUNTRIES, AS A
CONSULTANT. THEY MAY WORK IN STRATEGY CONSULTING, MANAGEMENT CONSULTING, MARKETING &
COMMUNICATION CONSULTING, ETC.

Core Track
• Negotiation
• Business & Society
• Principles of Management in Today’s Global Environment
• Cost Analysis
• Financial Accounting
Fundamentals
• Geopolitics
• Strategic Tools for Strategy Building
• Introductory Finance
• Fundamentals of Strategic Marketing Management
Corporate Talks and Career Days

• Digital Innovation & Analytics


International Business Trip
Digital Week Competition

• Disruptive Technologies to Design a New Customer Journey (IoT, Big Data, AI, etc.)
• Responsible Leadership and Societal Business Practices
• Design Thinking & Creativity
• Competitive Strategy
• Introduction to Consulting
• Value Creation & Performance Management
• Consultancy Soft Skills Seminar
• Consulting Commercial Services
• Case Cracking
• International Business Law
• Valuation
• LBO
• Strategic Innovation in Service Economy
• Advanced Consulting
• Consulting - Elevator Session

Electives
• Strategic Branding Bootcamp
• Big Data
• Project Finance
• Client Centric Strategy
• M&A
• European Lobbying Seminar
• French (several levels available)

Company Mission (Internship or Job)


Professional Thesis
© Romain Gaillard/Rea

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 9
MANAGING DIGITAL
TRANSFORMATION & INNOVATION
At ESSEC Cergy campus (France)
THE OBJECTIVE OF THIS TRACK IS TO TURN STUDENTS INTO SPECIALIZED INTERNATIONAL LEADERS
WITH A SPIRIT OF INNOVATION. THE CURRICULUM HELPS THEM BECOMING SIMULTANEOUSLY
STRATEGISTS, NEGOTIATORS AND MANAGERS WELL-TRAINED TO LEAD 360° DIGITAL TRANSFORMATION
PROCESSES WITHIN COMPANIES.

Core Track
• Negotiation
• Business & Society
• Principles of Management in Today’s Global Environment
• Cost Analysis
• Financial Accounting
Fundamentals
• Business & Society
• Negotiation
• Principles of Management in Today's Global Environment
Corporate Talks and Career Days

• Financial Accounting
• Cost Analysis
Digital Week Competition

• Geopolitics
• Strategic Tools for Strategy Building
Company Visits

• Introductory Finance
• Fundamentals of Strategic Marketing Management
• Digital Innovation & Analytics
• Disruptive Technologies to Design a New Customer Journey (IoT, Big Data, AI, etc.)
• Responsible Leadership and Societal Business Practices
• Design Thinking & Creativity
• Public Speaking and Soft Skills
• Transformation Mission in partnership with Maestis
• New Technology & Law
• Blue Ocean Strategy - Simulation
• Emerging Trends in Consumer Behaviour - Digital Challenges
• Disruptive Business Models Bootcamp
• Leading Strategic Innovation & Managing Change in Service Economy

Electives
• Strategic Branding Bootcamp
• Big Data
• Project Finance
• Client Centric Strategy
• M&A
• European Lobbying Seminar
• French (several levels available)

Company Mission (Internship or Job)


Professional Thesis

10 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
DOING BUSINESS IN ASIA
At ESSEC Asia-Pacific campus (Singapore)
THIS TRACK IS DESIGNED FOR THOSE WHO WANT TO WORK IN AN ASIAN CONTEXT, EITHER AS
EXPATRIATES IN ASIA OR WITH ASIAN BUSINESS PARTNERS.

Fundamentals
• Asian Economies
• Financial Accounting
• Costs Analysis
• Business and Society Seminar
• Negotiation for Managers in Asia
• Strategic Tools for Strategy Building
• Applied Strategic Management
• Geopolitics
• International Business Law
• Introductory Finance
• Singapore as a Solid Player in International Financial Markets
International Business Trip
Asian Strategy Challenge

• Supply-Chain Management in Asia


• Fundamentals of Strategic Marketing Management
• Cross-cultural issues when going international
Corporate Talks

• Innovation in a Service Economy


• Digital Transformation and Analytics
• Islamic Business Management
• Value Creation & Performance Management
• Mandarin or French
• iMagination Week

2 Specializations to be chosen from


Corporate Specialization Consulting Specialization
• Business Law in action • Strategic Consulting in Asia
• Asian Business Models • Management Consulting
• Negotiate Business Deals in China • Asian Strategy Challenge (compulsory)
• Go-to-Market Strategies • Case Cracking
• Strategic Branding Bootcamp

Electives
• Applied Strategic Marketing Management (APAC focus)
• Project Finance
• Client-Centric Strategy
• Financial Markets (with Asian focus)

Company Mission (Internship or Job)


Professional Thesis
© TommL - iStock

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 11
FINANCIAL MANAGEMENT OF
INTERNATIONAL PROJECTS
At ESSEC Cergy campus (France) or at ESSEC Asia-Pacific (Singapore)
and at Queen’s University (Canada)
THE FINANCIAL MANAGEMENT OF INTERNATIONAL PROJECTS TRACK IS DESIGNED IN PARTNERSHIP
WITH QUEEN’S SMITH SCHOOL OF BUSINESS IN KINGSTON (CANADA). STUDENTS WILL LEARN HOW TO
MANAGE THE FINANCIAL ASPECTS RELATED TO INTERNATIONAL PROJECTS.

TRIMESTER 1 (France or Singapore)


Fundamentals in France and In France In Singapore
in Singapore • Principles of Management in Today’s • Asian Economics
• Negotiation Global Environment • Singapore as a solid player in International
• Business & Society • Digital Innovation & Analytics Financial Markets
• Cost Analysis • Disruptive Technologies to Design a New • Supply-Chain Management in Asia
• Financial Accounting Customer Journey (IoT, Big Data, AI, etc.) • Cross-cultural issues when going
• Strategic Tools for Strategy building • LBO international
• Introductory Finance • Valuation • Innovation in a service economy
• Fundamentals of Strategic Marketing • IP Law and Globalization • Digital Transformation and Analytics
Management
• Applied Strategic Management Electives Electives
• Geopolitics • Strategic Branding Bootcamp • Applied Strategic Marketing
• International Business Law • Big data • Client-centric Strategy

Corporate Talks & Career Days

TRIMESTER 2 (Canada)
• Project Management in an International Context
• Finance Modeling of Multinational Corporations
• International Investment Banking
• Global Sales
• Global Social Impact
• Business & Management in the Asia-Pacific Region
• International Legal Environment of Business

TRIMESTER 3 & 4
Company Mission (Internship or Job)
Professional Thesis

12 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
INTERNATIONAL TRADE &
INVESTMENT (DOUBLE-DEGREE)
At ESSEC Cergy campus (France) or ESSEC Asia-Pacific (Singapore)
and at Darla Moore Business School, University of South Carolina, USA
THE INTERNATIONAL TRADE & INVESTMENT TRACK IS DESIGNED FOR STUDENTS WHO WANT TO
GET POSITIONS IN ECONOMIC INSTITUTIONS OR IN FINANCIAL DEPARTMENTS OF MULTINATIONAL
COMPANIES OR INVESTMENT FUNDS. IT CONFERS A DOUBLE-DEGREE 'MASTER IN INTERNATIONAL
BUSINESS' IN PARTNERSHIP WITH THE UNIVERSITY OF SOUTH CAROLINA DARLA MOORE BUSINESS
SCHOOL.

TRIMESTER 1 (France or Singapore)

Fundamentals in France and In France In Singapore


in Singapore • Principles of Management in Today’s Global • Asian Economics
• Negotiation Environment • Singapore as a solid player in International
• Business & Society • Digital Innovation & Analytics Financial Markets
• Cost Analysis • Disruptive Technologies to Design a New • Supply-Chain Management in Asia
• Financial Accounting Customer Journey (IoT, Big Data, AI, etc.) • Cross-cultural issues when going international
• Strategic Tools for Strategy building • LBO • Innovation in a service economy
• Introductory Finance • Valuation • Digital Transformation and Analytics
• Fundamentals of Strategic Marketing • IP Law and Globalization
Management Electives
• Applied Strategic Management Electives • Applied Strategic Marketing
• Geopolitics • Strategic Branding Bootcamp • Client-centric Strategy
• International Business Law • Big data

Corporate Talks & Career Days

TRIMESTER 2 (USA)
• International Financial Management
Choice of 3 courses Electives
• Global Economics • City & social Transformation in Comparative International
• International Trade Economics Contexts
• Corporative Innovation Systems • Global Food policies
• International Mergers and Acquisitions • International Political Economy & Regimes
• Market Development and Global Strategy • Creation of Modern Middle East
• Risk Management and Security Strategies in International Business • Politics of European Integration
• Global Competitive Analysis • Conflict & Instability in the Middle East in International Affairs
• Global Corporate Valuation

TRIMESTER 3 & 4
Company Mission (Internship or Job)
Professional Thesis

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 13
ENTREPRENEURSHIP
(DOUBLE-DEGREE)
At ESSEC Cergy campus (France) or at ESSEC Asia-Pacific (Singapore)
and at EGADE Business School, Tecnologico de Monterrey (Mexico)
THE ENTREPRENEURSHIP TRACK IS DESIGNED FOR THOSE WHO WANT TO DEVELOP THEIR
ENTREPRENEURIAL AND INTRAPRENEURIAL SKILLS, EITHER TO START THEIR OWN BUSINESS OR
TO ACQUIRE THE SKILLS FOR INTERNATIONAL BUSINESS DEVELOPMENT. THIS TRACK IS OPEN TO
SPANISH SPEAKERS ONLY AND ALSO CONFERS THE MAESTRIA (MBA) EN MERCADOTECNIA FROM
EGADE BUSINESS SCHOOL.

TRIMESTER 1 (France or Singapore)


Fundamentals in France and In France In Singapore
in Singapore • Principles of Management in Today’s • Asian Economics
• Negotiation Global Environment • Singapore as a solid player in International
• Business & Society • Digital Innovation & Analytics Financial Markets
• Cost Analysis • Disruptive Technologies to Design a New • Supply-Chain Management in Asia
• Financial Accounting Customer Journey (IoT, Big Data, AI, etc.) • Cross-cultural issues when going
• Strategic Tools for Strategy building • LBO international
• Introductory Finance • Valuation • Innovation in a service economy
• Fundamentals of Strategic Marketing • IP Law and Globalization • Digital Transformation and Analytics
Management
• Applied Strategic Management Electives Electives
• Geopolitics • Strategic Branding Bootcamp • Applied Strategic Marketing
• International Business Law • Big data • Client-centric Strategy

Corporate Talks & Career Days

TRIMESTER 2 (Mexico)
• Business Intelligence
•C  orporate Governance and Ethics
•L  eadership and Managing People in Organizations
• Innovation & Entrepreneurship
•S  ervice Management
•C  orporate Sustainability

TRIMESTER 3 & 4
Company Mission (Internship or Job)
Professional Thesis

14 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
DOING BUSINESS IN AFRICA
At ESSEC Cergy Campus (France) or at ESSEC Asia-Pacific Campus (Singapore)
and at ESSEC Africa Campus (Rabat, Morocco)
THIS TRACK IS DESIGNED FOR STUDENTS WHO WANT TO UNDERSTAND BUSINESS CONDUCT IN AFRICA,
EITHER AS ENTREPRENEURS OR AS FUTURE COLLABORATORS IN A COMPANY IMPLANTED IN AFRICA. IT
IS OPEN TO FRENCH SPEAKERS ONLY. COURSES ARE TAUGHT ON ESSEC AFRICA (RABAT) AND CENTRALE-
CASABLANCA CAMPUSES.

TRIMESTER 1 (France or Singapore)


Fundamentals in France and In France In Singapore
in Singapore • Principles of Management in Today’s • Asian Economics
• Negotiation Global Environment • Singapore as a solid player in International
• Business & Society • Digital Innovation & Analytics Financial Markets
• Cost Analysis • Disruptive Technologies to Design a New • Supply-Chain Management in Asia
• Financial Accounting Customer Journey (IoT, Big Data, AI, etc.) • Cross-cultural issues when going
• Strategic Tools for Strategy building • LBO international
• Introductory Finance • Valuation • Innovation in a service economy
• Fundamentals of Strategic Marketing • IP Law and Globalization • Digital Transformation and Analytics
Management
• Applied Strategic Management Electives Electives
• Geopolitics • Strategic Branding Bootcamp • Applied Strategic Marketing
• International Business Law • Big data • Client-centric Strategy

Corporate Talks & Career Days

TRIMESTER 2 (Morocco)
• Gestion des affaires internationales en Afrique
• Gestion de l'innovation
• Economies africaines
• Développement durable en Afrique
• Géopolitique africaine
• Stratégie de gestion de marque en Afrique
• Entreprendre en Afrique

TRIMESTER 3 & 4
Company Mission (Internship or Job)
Professional Thesis
© Florian Philippe

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 15
© Romain Gaillard/Rea

16 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
The program makes you
think of the world differently. It offers
a lot of courses in each important
aspect of the business field, exposure to
© Romain Gaillard/Rea

companies almost every day. It is taught


by excellent and professional professors
who have real field experience.

Qian,
HANDS-ON FIELD Alumna SMIB, Engineer,
Tsinghua University,

EXPERIENCE
Performance Manager,
Danone (Paris).

The company mission The


The company mission is designed to facilitate students'
professional thesis
professional integration. It enables them to apply
their newly acquired skills and knowledge to hands- Students must write a professional thesis based on a
on experience as interns in an organization. Students specific business issue related to the field project. The
can do their internships, jobs anywhere in the world. thesis is defended in front of a jury. There is no need to be
70% obtained an offer at the end of their internship. physically present on the campus while defending thesis.

Some professional theses

Louis Vuitton To what extent do Millenials' collaborative behaviors disrupt business strategies
Deloitte How does the investment management industry embrace the digital challenge
Louvre Hotels Group How a large private group embraces a public issue by having a positive social impact
Bain & Company Which Marketing Strategy suits a small business in the Food & Beverage Sector in Lebanon
HSBC Global ASSET Management France How to achieve the most important value creation between several entities of a globalized firm
Circular Economy in Food and Beverage Industry: How firms could collaborate to achieve
Frost & Sullivan Limited
sustainable growth
How can Health Technology Assessment advocacy help improve patient access to innovative
Roche Singapore Private Limited
drugs in Asia Pacific?
Thales Canada Inc. Strategic and management stakes of knowledge management in high added value companies
Apple South Asia Private Limited Leverage on internal branding to promote communication and innovation in MNCs
Michelin Asia Pacific Starting a new brand in Singapore, TYREPLUS by Michelin
Tarkett How can Tarkett reposition itself as a market leader in the changing global flooring market
Pernod How to manage the image of a brand that has different positioning in different markets
Go-to-market strategy used by foreign brands to enter emerging markets in Asia : How IKEA
PwC (GMC) Singapore
entered China & India
What are the challenges of Digital Transformation in the biopharmaceutical industry and how a
Capgemini Consulting
consulting company can be used to address them
How can a company better acquire, manage, and retain human capital in the food delivery
Deliveroo
industry (focus on Southeast Asia)? - Case study of Deliveroo

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 17
CAREERS AND ALUMNI
AROUND THE WORLD
Graduates find management positions
in various industry sectors, in France,
Europe and worldwide.

Consulting
• Consultant in strategy, in international development,
in mergers and acquisitions, business analyst, audit
consultant, risk management consultant etc.

International business
• Project manager, business developer, head of import-export,
zone manager, international development manager etc.

Management
• Subsidiary director, project manager etc.

Finance
• Financial analyst, investment banking auditor, head of
international project financing, auditor/credit risk manager,
systems engineer and head of financial processes, international
treasurer, international management controller etc.

Marketing/sales
© Denis Allard/Rea

• International product manager, marketing manager, key account


manager, head of market research, sales director, sales manager etc.

PosiTIONS Sectors
Consulting 29% Consulting 28%
Business Dev./Sales 19% Banking/Finance 11%
Finance 18% Health 18%
Marketing 14% ict 5%
Supply Chain/logistic 3% energy 9%
audit 2% Construction/Transport 3%
Entrepreneurship 2% Aerospace 3%
other 13% OTHER 23%

€45 -
71% 100% 83% 37% 56.5K
of students find within have jobs find their Starting
a job prior to 6 months of with a strong first position salaries
graduation graduation international focus outside France

18 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
My boss was surprised
by my knowledge of Asian
business culture when we met
some Asian investors.

Simone,
Alumnus SMIB,
MSc in Business Engineering,
Alumni positions
Politecnico di Torino,
Investment Analyst, • Partner
Grosvenor PwC
Fund Management
• S enior Consultant
KURT SALMON
•P
 rivate Sector Development
Manager
Placement THE WORLD BANK
• S trategy Analyst
Ongoing career orientation and support is provided to help students
AIRBUS GROUP
find suitable positions upon graduating. These services include personal
development coaching which has been designed to help students • E xport Manager
capitalize on their skills and experience, so they become conscious of their CRAY VALLEY (TOTAL GROUP)
assets. By defining a personal strategy to market their skills, students
and graduates optimize their chances of succeeding on their chosen • F inancal Engineer, Development
career path. The Career Services also organize individual counseling, Division
workshops, mock interviews, conferences and opportunities to meet with GROUPE BOUYGUES
executive search consultants, industry leaders/CEOs and HR Directors.
•R
 isk Manager
Each year there are: EDF
• On-campus and outside campus career fairs specialized • E urope Asia Product Manager
in specific fields (finance, consulting, law, etc.)
THALES
• Recruitment fairs in Europe and Asia
• 116 recruitment events apart from the fairs •A
 sia-Pacific Business Development
• 1,541 personalized meetings Manager
• 136 workshops ORANO
• 21,000 apprenticeship/internships/volunteer programs offers
• 6,000 graduate job offers • F inancial Strategy Consultant
• Students in Singapore can enrol in a Mentorship program SCHRODER SALOMON SMITH
BARNEY
• Consultant
ROLAND BERGER

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 19
Be part of ESSEC
dynamic worldwide network
of excellence

60,OOO ALUMNI
including over 2,300 MS
Strategy & Management
of International Business
Alumni

With over 70 alumni chapters located


worldwide ESSEC Alumni offers a
wide range of services and organizes
special events all over the world
in all business sectors, as well as
giving career advice to graduates.

“The international
top recruiters
background of the SMIB with ACCENTURE GSK
multicultural teachers and students AIRBUS GROUP HSBC
fed my passion and curiosity for AMAZON JPMORGAN
different geographies, economies ORANO CHASE & CO.
and types of companies. AT KEARNEY KERING
AXA KPMG
Maria Carolina, BANK OF L’ORÉAL
Alumna SMIB, AMERICA LOUIS VUITTON
Engineer, École des Mines
MERRILL LYNCH LVMH
de St-Étienne,
Consultant, BCG BARCLAYS MARS & CO.
(Mexico) BCG MAZARS
A business culture! BEAR STEARNS MCKINSEY &
Students and professors come BNP PARIBAS COMPANY
from all over the world. The wide CAPGEMINI NESTLÉ
range of classes available allows CONSULTING NOVARTIS
you to choose according to your CARTIER PFIZER
interests and objectives. CHRISTIAN DIOR P&G
DANONE PwC
Yoann, DELL SAFRAN-ZODIAC
Alumnus SMIB, DELOITTE SANOFI
Pharmacist, Université de Lyon,
Life Sciences Consultant, ENGIE SCHLUMBERGER
Alcimed EY SIMON KUCHER
(Switzerland) FACEBOOK & PARTNERS
GENERAL THALES
ELECTRIC TOTAL
© www.peopleimages.com

GOOGLE UNILEVER
GROUPE PSA and many more…

20 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
Typical SMIB
student profiles
WHO CAN APPLY?
The Mastère Spécialisé® (advanced master) is a selective post-
graduate program designed for high-potential candidates holding
70%
of students hold degrees in
(or currently pursuing) a graduate degree (master) in engineering,
engineering or science.
science, management, law, political sciences, pharmacy, etc.

Applications from holders of an undergraduate degree (4-year bachelor)


or (3-year bachelor with 3 years of professional experience) will also
be examined (but cannot exceed 30% of total admitted applicants).
30%
hold degrees in law, management
or political sciences.
Candidates are academically excellent, open-
minded, internationally oriented, sensitive to the world
around them and have leadership potential.
35%
of the cohort is international.
The selection process
Selection is based on an exceptional academic record and/or
professional experience as well as strong motivation to pursue
the SMIB program. A complete application includes:
50
nationalities representing

• Online application file with supporting documents


• Management Aptitude Test: GMAT or GRE or TAGE MAGE
the 5 continents.
• English Proficiency Test: TOEIC or TOEFL or IELTS or Cambridge.
Strong international backgrounds
Exempted if native speaker or have worked/lived in an (dual nationality, studies or work
English speaking country for more than 4 years. Exemption abroad) with a strong level of English.
is not possible for the track in Canada and USA.
Students speak
Depending on the tracks chosen, some
tracks require specific tests: 3
or more languages.

• Corporate Strategy in
Western Countries
• Strategic Consulting in
Western Countries All test scores
• Managing Digital are accepted.
Transformation & Innovation*
• Doing Business in Asia
Fluency in French is required
• Doing Business in Africa for the track in Morocco.

• Financial Management of Only GMAT (+600),


International Projects TOEFL (+100) or
IELTS (+7.5) is accepted.
• International Trade &
Investment
Fluency is Spanish is required
• Entrepreneurship for the track in Mexico.
© Aurelia Blanc

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 21
MORE ABOUT THE ESSEC ADVANCED
MASTER STRATEGY AND MANAGEMENT
OF INTERNATIONAL BUSINESS

Discuss…
with an enrolled student on ESSEC Talk.

www.essec.edu
Refer to…
news, testimonials, admission process and schedule.

Apply online…

 hat is a Mastère Spécialisé® (Advanced Master),


W
Conférence des Grandes Écoles accredited ?
 ost-graduate program, the Mastère Spécialisé® (Advanced Master) is a registered collective label owned by the Conférence
P
des Grandes Écoles. It was created in 1983 to respond to demand from companies who wanted to recruit graduates with skills
in specialized fields. It guarantees the course’s vocational focus, rigor and technical nature. It allows students to develop their
strengths and is a springboard for their professional career.
T he Conférence des Grandes Écoles is the French association of engineering schools, management schools and higher education
institutions. The CGE accredits its members’ educational programs and uses its quality label as a guarantee that these programs
meet the expectations of the labor market and promotes the development and influence of all forms of higher education and
research institutions both in France and abroad with a view towards excellence, in partnership with the public authorities, economic
players and civil society.
The Mastère Spécialisé® (Advanced Master) confers 75 ECTS credits. It does not confer a Master’s degree.
To date, there have been more than 80,000 MS graduates since its creation, including more than 20,000 international students.

22 ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS
4 INTERNATIONAL
CAMPUSES

THE CERGY-PONTOISE CAMPUS


Welcome to ESSEC Business School’s original
campus located only 35 minutes away from Paris.
ESSEC established its original campus in this student haven in 1973.
Set in a vast green space covering 2,000 hectares, the campus
features the very best teaching tools: auditoriums equipped
with facilities, libraries rooted in the digital era, language
labs, etc. It is also a convivial site with places to eat, student
residences, sports facilities, practical services, and more.

THE PARIS-LA-DÉFENSE CAMPUS


At the heart of Europe’s leading business
district, this ESSEC campus is adapted to the time
constraints and targeted needs of working managers.
This campus, housed in the well-known CNIT building, is
specifically dedicated to our executive education programs.
Thanks to its strategic location, spaces for group work,
connectivity, areas for relaxing, reading and getting
together, it offers the perfect conditions for
educating managers and executives.

THE SINGAPORE CAMPUS


Midway between India and China, Singapore boasts
the ideal location to get a global vision of Asia.
Singapore has always been in the vanguard of Asian development
and continues to attract multinationals from all over the world.
Since 2005, ESSEC’s third campus has been ushering its students
into the heart of a major economic, commercial and financial
crossroads, offering an ideal platform for understanding
the forces, complexity, diversity and challenges of a key
region in the 21st century. In January 2015, ESSEC
welcomed students to its new 6500 m2 campus.

THE RABAT CAMPUS (MOROCCO)


Fully assimilated to its environment, the ESSEC Africa
campus works with Moroccan and African leaders to
address the continent’s economic, cultural and social challenges.
Baptized ESSEC Africa, this 6,000 m2 campus, idyllically located
in Sidi Bouknadel, is home to ESSEC’s academic activities:
undergraduate, graduate and executive education programs,
a business incubator and research activities conducted in
partnership with top-level Moroccan academic institutions.

ESSEC BUSINESS SCHOOL - ADVANCED MASTER STRATEGY AND MANAGEMENT OF INTERNATIONAL BUSINESS 23
ESSEC Business School
3 avenue Bernard-Hirsch
CS 50105 Cergy
95021 Cergy-Pontoise Cedex
France
Tél. +33 (0)1 34 43 30 00
www.essec.edu

ESSEC Executive Education


CNIT BP 230
92053 Paris-La Défense

© ESSEC Business School - 11149010120 - January, 2020 - Cover photo: © Denis ALLARD/REA - Not printable file.
France
Tél. +33 (0)1 46 92 49 00
www.executive-education.essec.edu

ESSEC Asie-Pacifique
5 Nepal Park
Singapore 139408
Tél. +65 6884 9780
www.essec.edu/asia
ESSEC | CPE Registration number 200511927D
Period of registration: 30 June 2017 - 29 June 2023
Committee of Private Education (CPE) is part of SkillsFuture Singapore (SSG)

ESSEC Afrique
Plage des Nations - Golf City
Route de Kénitra - Sidi Bouknadel (Rabat-Salé)
Maroc
Tél. +212 (0)5 37 82 40 00
www.essec.edu

Le contenu présenté dans cette brochure est indicatif et peut être sujet à modifications, il n’est pas contractuel.

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