Annexure- 2

n
Ft r r f F
Statement of Case
a.

.i r t. al^:ll:
lwlzo Lnlul

n
. 1. Background

The state of Mizoram situated in the eastern corner of India has a geographical area of about is

zt,o87 Sq km. 3 lt is predominantly a hilly state with varying altitudes, enjoys a splendid blend of
climatic conditions with most of the area falling under sub-tropical and some parts under tropical,

and temperate zones.

The climatic conditions of Mizoram is divided into four seasons viz. winter season (December to
February), summer season (March to May), monsoon season (June to September) and retreating
. monsoon season (October to November).The climate of the State is humid-tropical, characterized

by short winter, long summer with heavy rainfall. The highest temperature is observed during May

to July and starts decreasing with the onset of monsoon. This fall in temperature continues with the
span of monsoon and becomes more evident with the retreating monsoon. The temperature
becomes lowest during December and January. The temperature of Mizoram is moderate
throughout the year, in summer, the temperature ranges from zzo C to 3zo C, while in winter it
' ranges from roo C to z3o C. Mizoram has received an annual average rainfall of 2,563 mm during the

last ten years. The amount of rainfall is more or less evenly spread throughout the State excepting

that the South and the South-Western parts generally received a slightly higher amount of rainfall.
The rainy season normally starts from May and lasts upto October; 85 percent of the total rainfall in

the State is received during this season.l

. High amount of rain fall spread over six to 8 months and high relative humidity upto 90% has made
qDue
the state conducive for the growth and production of crops under rainfed conditions to

n continuous washing oftop soil by monsoon rainwater, the soil is acidic and low in pH ranging from
. 4.5 to 5.5.r The soils are loamy to clay with high organic carbon content. With all these advantages
the state has enormous scope for cultivation of a wide range of horticultural crops.!

. Agro climatic conditions of the state is very conducive for cultivation of various specialized crops
like fruits, vegetables, spices, flowers, plantations, medicinal and aromatic plants under its natural,

unmodified climate 3 Despite poor management, many crops have got commercial importance in
the State and these are yielding some economic benefit to the growers. The fruit crops like
mandarin orange, hatkora, banana, passionfruit, grape, some vegetable crops like beans, potato,
' cole crops, squash etc. spices like ginger, Mizoram Bird's Eye Chillies, turmeric etc. are highly
popular and have good economic bearing !

Page 1 of 25
Mizoram is a predominantly agricultural state. According to Census zoor, 53.2 percent of the
workers, main and marginal put together, are dependent on agriculture and cultivation in Mizoram,

as against 61.5 percent for all-lndia. As per contribution to GSDP services sector is the Iargest sector
in the economy with a share of 63.2 percent of GSDP in zoo8- o9, followed by industry and
agriculture and allied sector, which constitute 21.4 percent and 15.4 percent, respectively z

The state is mostly covered by steep hills with an average elevation of about 9oo meters. 3

Cultivation is done on hill slops and net sown area in the state was very low at about 1o3.835 Sq. km

during year 2oo8-o9 which increased to r3o.zz5 5q km in year zoog -:.o however it is stilljust 5.r8

% of total area sThe land which cannot be used for cultivation of cereal crops can be profitably

utilised for development of horticulture crops for generating economy to the growers and the state
as a whole. Besides, it will offer avenues in creating employment opportunities to rural unemployed
pqpulation. In fact many of the hill states of the like Himachal Pradesh, Jammu and Kashmir etc.
qcultivable
have developed their economy based on horticulture. area for horticulture activities is

estimated to be about 5.3r lakh hectares comprising gentle to moderate slopes r but till year 2o1o-

11 only about 1.099 lakh hectares (only r7%) out of it has been covered under permanent cultivation
in a cluster manner E

About 3z% ofthe states cultivation is done on Jhum land and the permanent holdings don't account

for more than 68% of the total area under cultivation. Jhuming cultivation or shifting cultivation is

an age old practice in Mizoram carried out by a large no of people living in rural areas. 4

Use of fertilizers and pesticides in agriculture and horticulture is almost non - existing in the state,
while the national average consumption of fertiliser is over 95 kg per hectare; it is only around 13 kg
per hectare in Mizoram.r As such all agriculture out of Mizoram are organic produce and should

have high value in national and international market but that premium is not enjoyed till now 3

1.1. Mizo Chilli

Owning to its specific climatic, topographic and cultivation characteristics the state is bestowed
with some high quality crops verities that are peculiar and specifically associated with Mizoram. The
Mizo Chilli or Mizoram Bird's Eye Chilli grown in Mizoram is of a superior quality and has a very high

demand in national and international market. The scope and potential of expansion of Mizoram

Bird's Eye Chilli / Mizo chilli is enormous but there is a need to address the issues of transport,
processing and marketing.

Page 2 of 25
A Geographical Indication (Gl) registration will help the product get a distinctive identity at national

and international platform, which can work as a catalyst for the social and economical uplifting of

hitherto neglected resource poor farmer community ofthe state.

7.2. Land Use Statistics in Mizoram

(Area in thousand Hectares)

sl. Heading 20,0,6-20,07 2oo7-2oo8 20o8-o9 2OO9-1('

No

t. Geographical Area zro8.7oo zro8.7oo zro8.7oo 2108.700

tl . Area for land Utilization Statistics zro8.7oo zro8.7oo zro8.7oo zro8.7oo

(Total 1to 5)

1. Forest 1593.7oo :1593.700 1,593.700 r,585.3o5

z. Not available for cultivation (a+b) 134.o40 134.o50 133.ooo roz.r88
a) Land put to non-agricultural use L25.42o a2s.43o 124.OOO 93.404
b) Barren and Uncultivable land 8.6 zo 8.62o 9.OOO 8.18t,

3, Other uncultivated land excluding 79.23.o n.209 67.226 ++.rs8

fallow land (a+b+c)
a) Permanent pastures and other 5.235 5.230 5.250 5.250
gazing land

c) Cultivable waste 10.ooo

4. Fallow lands (a+b) 210.939

a) Fallow lands other than current 17o.85o
fallows

b) Current fallows 4o.o89 66.023

5. Net sown area ro3.835 r3o.zz5

6, Totalcrop Area to6.7r,4 e33,zz6

7 Area sown more than once 2.879 3.OOO

lll. Total lrrigation area 11.153 xo.361

lV. Area lrrigated for the year Lo-244

Source: Statistical Handbook Mizoram zoro5

Page 3 of 25
 7.3, Agro-Climatic Zones of Mizoram And Horticulture Products Grown ln The Zone

Agro-climatic zone Crop

Temperate zone Blue mountain, Fruits:. Apple, pear peaches, plums, cherries,
Halkhan, pistachio, almond, apricot, walnut, chestnut and
Tuipang, kiwifruit.
Nauzuarzo and Vegetables: Cabbage, cauliflower, knoll-khol,
Tiang broccoli, radish, turnip, beetroot, carro! garlic,
onion, spinach, cucumber, tomato, brinjal, okra,
French bean, aspergus, bean, capsicum and peas.
Sub-tropical zone As whole except Fruits: Mango, guava, citrus, litchi, low chilling
lower valleys, peaches, pears, plums, almond, aonla, etc.
adjoining area of Vegetables: Brinjal, tomato, okra, beans, peas, all
Cachar and lower cucurbits, carrot, radish, turnip, cole crops, leafy
parts of vegetables, onion, garlic, chillies and capsicum.
Chhimtuipui etc.
Tuber crops: Potato, sweet potato, colocasia,
yams, alocasia.
Ornamentals: Rose, gladiolus, orchidsr carnation,
chrysanthemum, marigold, petunia, large.number
ofother ornamental and foliage plants.
Tropical zone Northern and Fruits: Mango, citrus, banana, pineapple, papaya,
western pa rt, 9rape, sapora.
Chhimtuipui Vegetables: Brinjal, tomato, okra, beans, gourds,
district amaranthus, etc.
Tuber crops: Cassava, sweet potato,
amorphophallus, dioscorea, yams, coleus,
colocasia, etc.
Plantation crops: Coconut, arecanut, cashery,
oilpalm, rubber, coco
Spices: Turmeric, ginger large cardamom, pepper,

Omamentals: Rose, chrysanthemum, jasmine,

marigold, zenna, balsum, orchids, etc.
SoURCE: A.K. Dubey, K. Dhinesh Babu and D.s. ybdav, "status And prospects of Horticulture in
NEH Region", ENVIS Bulletin: Himalayan Ecology & Development, Volumero, Number z,2ooz.J

Page 4 of 25
 2. Applicantorganization

North Eastern Regional Agricultural Marketing Corporation Ltd (NERAMAC) has been assigned the
responsibility of registration and supervision of Gl by North Ealt Council, Ministry of Development

of North Eastern Region (DoNER) in consultation with Directorate of Horticulture, Government of

. Mizoram.

North Eastern Regional Agricultural Marketing Corporation Ltd (NERAMAC) was incorporated at

3rst March 1982 to support farmers/producers of north east getting remunerative prices for their
produce and thereby bridge the gap between the farmers and the market and also to enhance the

agricultural, procurement, processing and marketing infrastructure of the North eastern Region of

lnd ia.

The Authorised Capital of the Corporation is Rs.:.o.oo Cr and the Paid-up Capital is Rupees Rs 7.52

Cr. Presently it is under the administrative control of the M inistry of Development of North Eastern
Region (DoNER), covernment of India, New Delhi, with its registered office at 9 Rajbari path,
Ganeshguri, Guwahati.

' 2.7. The Objectives of NERAMAC

o To undertake development and marketing of horticultural products within and outside the

north eastern region and the supply of inputs, tools, equipment etc. required for the
development of horticulture and agro-based industries whether own or run by the
Government, statutory body, company, firm, co-operative or individual.

. To undertake, establish, acquire, purchase, sell and manage the projects for the
develoPment of horticultural products such as establishment of nurseries and commercial

orchards, seed stations etc. and function as agent for the distribution of seeds, plants,
processed food and other such products connected with the development of horticulturat

products.

To manage, promote, aid and expedite the export of raw and finished horticultural produce

and equipment and also to import raw and finished horticultural produce and equipment rn

furtherance of the company,s business

NERAMAC is offering helping hand in sourcing and procuring cash crops of the producers by
intervening in the market and provide them remunerative prices. lt also helps processing unirs oy
providing raw materials and arranging packaging materials. NERAMAC has a few retail ouflets
within the North East region which directly sell various processed and value added products

Page 5 of 25
 produced locally in the region. Gl registration is a historical initiative to preserve and promote the

bio diversity of region and one more step to help the farmers of geographical location to secure

better remuneration.

In line with the set organizational objective, NERAMAC established a branch office at Mizoram
located at C. Lalbuanga Building, Dawrpul South, House No.21B, Aizawl, Mizoram -
796 oor. and
has been working for the betterment of local farming community. NERAMAC has been involved in
creating farmer - buyer linkages for Mizo Chilli through its local office and a dedicated workforce.

Following is the constitution and list of directors of NERAMAC

Shri Arvind Madhav Singh, tFS Joint Secretary,

Ministry of Development of North Eastern Region
& Chairman, NERAMAC Ltd.
Managing Director, NERAMAC Ltd.
Professor
Department of Food Processing Technology, Tezpur University
& Director NERAMAC Ltd.
Shii nohtastr Singh Director, Ministry of Development of North Eastern Region
.
i & Director NERAMAC Ltd.
]
Dr. Bidyut Chandra Deka Joint Director, ICAR, Jharnapani (Nagaland)
& Director NERAMAC Ltd.
Shri Rajin lohia Businessman, Dibrugarh (Assam)
& Director NERAMAC Ltd.
Shri R. P. Gurug CEO, Ecotourism & Conservation Society of Sikkim
Gangtok (Sikkim)
& Director NERAMAC Ltd.
Shri't-lage (ojeen Commissioner (Agriculture )
Government of Arunachal Prad€sh
& Director NERAMAC Ltd.
Shri l. Meitei Advisor (Horticulture),
North Eastern Council
& Director NERAMAC Ltd.
, ihri samuei Cosangtuii Director (Horticulture),
Dept. of Agriculture, Govt. of Mizoram
& Director NERAMAC Ltd.

Page 6 of 25
 NERAMAC at a glence

lncorporrtion: 3est March r98z Administntivc Ministry:

Promoten North Eastem Council, Govt. of India, Ministry of Development 6f North Eastem
Shillong-793 oor Region (DoNER),

Govt. Of India, Vigyan Bhavan Annexe .

n Maulana Azad Road, New Delhi - r:.o orr

RcAistarcd/HcAd Officc: Zonal Offices:

9 Rajbari Path, Ganeshguri o Arunachal Pradesh

G S Road, Guwahati - 781 oo5 r Assam

Phone: (o36r) z34r4zl28 o Manipur

Fax: (0361) 2341428 o Meghalaya

Eqail:nenmes@g@!Is9n, . Mizoram
info(Oneramac,com
. Nagaland

Page 7 of25
 3. SpecificationofGoods

Mizo Chilli also referred as Hmarchte or Vaimarcha or Mizoram Bird's eye chilli belongs to species

Capsicum fuscelgand widely grown in the state of Mizoram.

Mizo Chilli variety is characterized by:-

. Bushy type ofplant growing to 4 feet

o Smooth oval leaves up to 2.5 inches

. . Fruit is small sized pods and very high pungency

.. Color of mature fruit is bloody red

o Fruit size is not more the 4.5 cm

. Capsicin content is very high up to about 1.196u

It is grown for its pungency, spicy taste besides the appealing colour it adds to the food. This Chilli is

small but packs quite a lot of heat. lt measures around roo,ooo Scoville units. The hot flavour of
. chillies is due to the presence of a group of seven closely related compounds called capsaicinoids,

but capsaicin (8-methyl-N-vanillyl- 5-nonenamide) and dihydrocapsaicin are responsible for approx.

9o% ofthe pungency.!

4. Description ofGoods

Stalk
Capsalctn
Family: Solanaceae Glarrds
5€eds
Genus: Capsicum I'l€so{a rp Endocarp

r'1 Plac€nta
Botanical Name: Cdpsicum fulesee4s Exocarp
Prir d Ghllll
Chilli is the dried ripe fruit of the genus Capsicum. lt is a sub shurb widely cultivated all over the

world for its pungent fruit that is used as spices. Chilli is an indispensable spice and a basic
ingredient in everyday cuisine all over the world. The chilli powder is made by crushing the dried
chilli having chilliflakes and chilli pods

There are three major species of chilli Capsicum annum, Capsicum frutexens, and Caosicum
chinense. Most of the chilli varieties grown in India belongs to Capsicum annuum species, whereas
. the Mizo Chifli befongs to species Capsicum frutescens

Mizo chilli is one.of the most popular and widely grown vegetable and spice crops in Mizoram. lt is

one of the important cash crops supporting the livelihood and improving the econoniic life of
Page 8 of 25
 farmers/ tribes because it is mostly marketed in dried.form and therefore, it is non-bulky and has

long shelf life which makes it easy to transport.

It is used for spicy cousin, pickle, chatnies and hot gauces to be served with noodles and has a very

high demand in neighboring states and countries like China, Thailand, Vietnam and Bangladesh and

therefore the major share ofthe produce is exported outside the st€te.

Mizo Chilli cultivation is scattered all over the state of Mizoram. There are eight districts of
Mizoram, where three different varieties/qualities of Mizo Chilli are being cultivated. All these
varieties are considered to be same with miner difference in quality.

The table below illustrates the differentiation between the three grades

Variety Length (cm) Thickness (cm) Pungency Colour of mature

chilli
Grade A 2.o to3.5 o.75 Highest Red

Grade B 2.5to 4.o 1.oo . Lowerthan Grade A Dark Red

Grade C 3.oto 4.5 L.25 Lowerthan Grade A Dark Red

4.7. Grdde A -

This is the smallest and most thin variety which it most pungent among all. lt is considered to be of
the best quality and fetches highest demand in the market. The chilli powder of this variety can be
identified because of the slight difference of colour. lts colour is more shiny red in comparison of
other two varieties.

4.2. Grade B -
rn
These types of chilli are slightly thicker than the above ones and marginally longer in iize. The

colour of dried red chilli changes to dark red and pungency is slightly lower.

4.3. Grade C -
This is almost similar to grade B in other properties but the size is a bit longer than other varieties of
this segment. There is usually not much difference in prices of the all three types of Mizo Chillies but

the buyer preference is towards Grade A.

Page 9 of 25
 4.4. Photograph of the Three Grades of Mizo Chlili Available in Mizoram

5. Origin and Historical References :

Mizo chilli is tiny, green and when matured the coror changes to bright
red. The pungency varres
from the place and environmental condition it receives.$ Due to the long history
ofcultivation, out
crossing the nature and popularity ofthe crop large genetic diversity including
local landraces have
evolved. In hot chilli great range of variability for several attributes (Fruit
shape, size, color ano
bearing habit and semi - perenniar and perenniar and pungency) occurs
throughout the North east
f- region.Lln Mizoram itself three different varieties of Mizo chilli are cultivated
in different parts.

The recorded history of Mizoram dates back to onry about a century

when Lushai Hi[s, were
reconstituted into two administrative units under British rule.
lt was under an Act of parliament that
the name of Lushai Hi[s district was changed to Mizo district from zoth
Aprir :.959 and rater this
district became a union Territory from zrst January 1972, and
it was granted fufl statehooo on
February zq r987. a

The production of chilli in the state can be traced upto the

recorded history, B. c. Nuthara, in his
book Mizoram society and poritics mentions that when the
viflage rand became free from the
traditional clutches for the chiefs (in :.94G) agricurture cash
crops rike cotton, ginger and chilies
became a new source of wealth. a

Page 10 of 25
 In 1971the Lal Kuma committee submitted a report regarding industrial development and listed a
number of industries that can be conveniently develop in Mizo hills, one of that was production of

chilli.a

Jagadish K. Patnaik in his book Mizoram - Dimensiom and perspectives - society, Economy and
Polity, says that officials of Horticulture department, Government of Mizoram, claim that Mizoram
is the world's native of a Bird's Eye chilli variety known locally as hmarchate. commercial
cultivation of this uniquely aromatic chilli, highly demanded outside the state, was initiated and
promoted during the Indian National Congress party rule in the state.r
The state is considered to be the germplasm bank for Mizo chilli and when, for the vegetable
improvement programme in north east around 8o genotypes of chilli were collected from different
parts of north eastern region and evaluated at lcAR Research complex for NEH Region,
umram.
The genotypes of big and hot chilli, King Chilli or Raja Mircha or Bhut Jholakia, were collected from

Nagaland and Manipur, where as the genotype of small and hot.chilli, Mizo Chilli, were collected
' from Mizoram.l

similarly when in :.99r, Mr. Vanlalnuntlunga Renthlei, conducted a research on

45 species of chilli
including Mizo Chilli, he had obtained the germplasm from Mizoram.a

Under The Technology Mission for Integrated Development of Horticulture, special budgets
and
targets are assigned for promotion of Mizo Chilli, specially and exilusively for state of Mizoram,
for
Area Expansion Programme through the adoption of modern technology.z

6. Geographical Area of production

6.7. Production
A
Mizoram is a major producer of Mizo Chilli GSpfjllntpteseeog where production
of other verities
' of chilli (QgDkamonnum) is almost nonexistent. The other varieties of chilli are brought to Mizoram
from neighboring states of Manipur and Assam.

Mizoram has enormous potentiar for rarge quantity production with proper
market linkagi and not
less than 2ooo tons is sord though un-authorized traders every year
to Bangradesh and neighborrng
3
states.

Because of the constant efforts for Agriculture and Horticulture development

in Mizoram and with
special focus of government on Mizo chilli, there has been consistent increase in the level
of
production. The production of chifli doubred from
535 MT in zooz- 03 to 1077 MT in zoo6-o7 and

Page 11 of 25
 accordingly, the yield has also increased from o.83 MT/hectare in uooz-o3 to 1.36 MT/hectare in
zoo6- o7 -z

6.2. Area. Production andYield Rate of Spices in Mizoramz

r-r lda Prcdlclion

(.000 MT)

E= Mlzoram Pmdroto.l
(un)
+ IndaYldd
(Rigft Axio, MT/h)
+ Mlzdam Yidd
(Hght Axls, MTha)

SOURCE: Economic Survey of Mizoram 2008-09, Spices Board of lndia, Ministry

of Commerce & lndustry, Govemment of India & Exim Bank Analysis.

6.3. District Wise Distribution of Mizo Chilli in Mizoram@

S/No Name of the District Variety grown in the area
r Aizawl Grade A
A 2 Mamit Grade A

3 Kolasib Grade A

4 Champai Grade B, Grade C

5 Serchhip Grade A, Grade B

6 Lunglei Grade B, Grade C

7 Lawntlai Grade B, Grade C

8 Saiha Grade B, Grade C

Page 12 of 25
 6.4. Grade Wise Distribution Map O! Mizo Chilli"'e

Mizo Chilli Production Map for Mizoram

ta. at
r---- ff-

':
.t

The geographical boundaries of the production area of Mizo Chilli lies between zro 58' North to z4o

35'North Latitude and 92" 15' East to 93o zg'East Longitude.

A
7. Methods of Production

7.7. Field Preparation

In Mizoram, Mizo Chilli is cultivated mostly under Jhuming system or Shifting Cultivation System,

on hill slops. In this type of system, large tracts of hills are cleared by burning. Raised beds (Called
.
' bum) of about one meter width are made along the slope and again covered with farm wastes dried

leaves etc. which.are being burnt before sowing ofseeds. The burning of field helps in reducing the

weed growth, soft rot disease and increase the availability of certain plant nutrients, pa'rticularly
' Potash. This jhum land is abandoned after 3-5 years and new piece of land is cldared in similar
fashion.l

Page 13 of 25
 /.2- >owtno

Mizo Chilli is cultivated as an intercrop with paddy to generate some extra revenue. The yield is very

low and there is high price fluctuation in the market because of this reason farmers don't not grow it

as a single crop.w
It is generally cultivated by broadcasting and dibbling method, and Mizo Chilli seeds are spread

between paddy crops in the month of April before onset of Monsoon. There is no hybrid used for
Mizo Chilli and the seed from previous year crop is kept for next year sowing.s

7.3. trrigation

The cultivation is mostly rainfed in nature because of lack of irrigation sources but with the
advantage of high rainfall spread over a period of six to eight months farmers are still able to grow
paddy and chilli. c
7.4. lntercultural

The crop requires regular weeding because offast growth ofweed in cleared forest land. Normally

u-3 hand weeding is done for the crop and no herbicides are used.s

7.5. Zero Feftilizer and Pesticides A.pplication

The soils in the state are loamy to clay with high organic carbon content. They are acidic in nature
'with pH ranging from 4.S to 5.6 and it is highly fertile and therefore cultivation is done in purely

organic manner and no fertilizer is used in the fields. In addition to this, burning of forest on Jhum

land ensures high availability of Potash which helps the crop grow well and provides good color to

the final fruit. '@

A. Growing of Mizo Chilli with paddy also helps in reducing the incidence of Leaf curl disease. White

fly, which is a vector for the leaf curl virus can not fly easily between paddy crops and thus the
transmission of virus is hampered. This way a natural restraint gets created to control the Leaf curl

disease and farmers don't need to use any pesticide for it.$

7.6. HaNestino

Harvesting season for Mizo Chilli starts from October and ends'till December. This Chilli has as
' lower yield/ ha, in comparison of other big size chilli varieties, which is about 1.36 MT/ha. z;,r@

8. Specialties of Mizo Chilli

The Mizo Chilli has developed several unique chaiacteristics because of its germplasm, peculiar
agro-climatic conditions ofthe state and the specific cultural practices.
' Page 14 of 25
8.1. Shape and Size

Mizo Chilli stands apart from other chilli variety beiause of its smaller size which is about average

2.o to 4.o cm in length and about r.oo cm in diameter. This size also adds some aesthetic value to
the food where this chilli is used as a whole.

8.2. Color

The high availability of potash on the Jhum lands gives the Mizo Chilli a distinctive red colour. The

bloody red color ofthis chilli is different from any other varieties available in market.
s

8.3. Capsaicin Content and Pungencv

According to the Spice board of India, the capsaicin content of Mizoram Bird's Eye Chilli is o.59 %

but as per the research thesis of Mr. Vanlannunthunga, capsaicin content of o.897% was recorded
for green fruit and about o.9o9% for fresh red fruit.a The capsaicin connect as per Central Institute
of Horticulture, Medziphema, Nagaland was recorded as high as r.r%. s

This level of capsaicin is very high as compared to other chilli varieties and that is why the pungency

of Mizo Chilli is measured to be as high as roo,ooo Scoville Units.

8.4. Taste and Flavor

Besides the high level of pungency at Scoville this chilli is also preferred to the uniqueness of its
taste. The pungency of this is chilli is very clear and hot.@e
8.5. Organic Production

Mizo Chilli is the only one of its kind that is grown under completely organic cultivation on Jhum

land.3 As such the use of chemical fertilizers and pesticides is very rare in the state and because
most of this chilli is grown on Jhum land which is ilready very fertile, farmers don't ever use any

chemical fertilizers. This characteristic clearly differentiates it not form other Bird's Eye Chilli grown

elsewhere in the world.

Based on a research of about 45 varieties of capsicum by Mr. Valalnuntlunga in year r99e, following

results were observed regarding Mizo Chilli, which separates it from other varieties

8.6. Results Observed bv Mr. Valalnuntlunaa in Year tggza

Characteristic examined Mizo Chilli

Color ofgreen

Page 15 of 25
 1.51inch

0,56 inch

37.7 inch

52.8 inch
59 9m

47 gm
26

7L- 2o5

Source - Mr. Vanlalnuntlunga Renthleir

8.7. Comoartson of Various Varieties ol Chilli Available in lndiae

f\

Page 16 of 25
 Andhra Pradesh and highly
pungent
Kheda, Mehsana Highly pungent, Septemberto o.4oVo
& in South light red in December
Gujarat colour, short and
the seeds are

Kanthari- Kerala & some Short and ivory Available in o.SoYo 2.96
White parts of Tamil white in colour the markets
Nadu with high throughout the
pun9ency year
Kashmir Chilli Temperate Long, fleshy, November to o 33Vo
regions such as deep red in colour February
Himachal
Pradesh,Jammu
& Kashmir and
also in sub-
tropical regions
of North lndia
during winter
Season
Madhya lndore, Malkapur Red in colour and January to
Pradesh Chikli and pungent March
G,T.Sannam Elachpur areas of
Madhya Pradesh
Source - Board of lndia

9. Relationship with Climatic conditions and Human Skills

The state of Mizoram situated in the eastern corner of India is predominantly a hilly state with

varying altitudes, enjoys a splendid blend of climatic conditions with most of the area falling under

an, sub-tropical and some parts under tropical, and temperate zones.

The climatic conditions of Mizoram is divided into four seasons viz. winter season (December to

February), summer season (March to May), monsoon season (June to September) and retreating
monsoon season (October to November). The climate of the State is humid-tropical, characterized

by short winter, long summer with heavy rainfall. The highest temperature is observed during May

to July and starts decreasing with the onset of monsoon. This fall ih temperature continues with the

span of monsoon and becomes more evident with the retreating monsoon. The temperature
becomes lowest during December and January. The temperature of Mizoram is moderate
throughout the year, in summer, the temperature ranges from zzo C to 3zo C, while in winter it
ranges from roo c to 23o c. Mizoram has received an annual average rainfall of 2,563 mm during the

Page 17 of 25
 last ten years. The amount of rainfall is more or less evenly spread throughout the State excepting

that the South and the South-Western parts generally received a slightly higher amount of rainfall.
The rainy season normally starts from May and lasts upto October; 85 percent ofthe total rainfall in
the State is received during this season. This high amount of rain fall spread over six to 8 months
and high relative humidity upto 9o% helps the growth and production of Mizo Chilli crops unoer
rainfed conditioni.

In Mizoram, Mizo Chilli is cultivated mostly under Jhuming system or Shifting Cultivation System,

on hill slops. About 3z% ofthe states cultivation is done on Jhum land and the permanent holdings

don't account for more than 68% of the total area under cultivation. In this type of system, large
tracts of hills are cleared by burning. Raised beds (Called bum) of about one meter width are made

along the slope and again covered with farm wastes dried leaves etc. which are being burnt before
sowing of seeds. The burning of field helps in reducing the weed growth, soft rot disease and
increase the availability of certain plant nutrients, particularly Potash. This jhum land is abandoned

after 3-5years and new piece of land is cleared in similarfashion.

.

The use of fertilizers and pesticides in agriculture and horticulture is almost non
- existing in the
state, while the national average consumption offertiliser is over 95 kg per hectare; it is only arouno

:.3 kg per hectare in Mizoram. The soils in the staie are loamy to clay with high organic carbon
content. They are acidic in nature with pH ranging from 4.5 to 5.5 and it is highly fertile ano
therefore cultivation is done in purely organic manner and no fertilizer is-used in the fields. In
addition to this, burning of forest on Jhum land ensures high availability of Potash which helps the

crop grow well and provides good color to the final fruit.

F\
Mizo Chilli is grown as an intercrop with paddy which helps in reducing the incidence of Leaf curl

disease. white fly, which is a vector for the leaf curl virus cannot fly easily between paddy crops and
' thus the transmission of virus is hampered. This way a natural restraint gets created to control the
Leafcurl disease and farmers don't need to use any pesiicide for rt.

10. Marketing Chain System Study

Although there is a great demand for this particular variety, but.due to no proper market tie up
programs and linkages, the production and sell is very irregular. 3

Page 18 of 25
 Mizo Chilli is considered as a secondary crop and invariably grown as an intercrop with paddy
because of its financial non viability considering lack of adequate marketing support and lower
yield.@
The yield of Mizo Chilli is very low and farmers don't have a bulk quantity because of this the
transportation expenses becomes very high. On the contrary demand for this particular variety is
' very high which attracts the trader to directly purchase if from the farm gate. Sometimes trader fix
the purchase terms even before harvesting is done. This whole system helps farmer save on
transportation cost but higher margins are enjoyed by the traders. @
These traders sell the produce to the retailers (who further sell it to open market) and big traders

(who transport it to other parts of the country).tu The traders market it in dried form. Hence, it is
0
non-bulky and has long keeping quality making it easy to transport.

In local retail market some quantity of green chilli is not sold but not on Kg basis because of its high

price. lt is instead sold on volume basis measured by a mug, which is approximately roo gm in

weight. The local market price of Green chilli is about Rs. 1oo/ Kg and Rs. zoo/Kg for Dry red chilli,

when it reaches to end consumer. u

70.7. Value Chain for Mizo Chilli

2A

11. Futur€ Potentialand Scope of GlforMizoChilli

Page 19 of 25
 17.7. Expott

lndia is the highest chilli growing country in the world and also the biggest exporter of chilli. During
the last five years spices exports have registered substantial growth, registering an annual average
growth rate of 21% in value and 8% in volume. During the year zoro-rr, spices export from India has
registered an all time high both in terms of quantity and value. In 2o1o-11 the export of spices from
India has been 525,75o tonnes valued Rs.584o.7r crores (US $ 1502.85 Million) as against 5o2,75o

. tonnes valued Rs.555o.5o crores (US S 116.75 Million) in 2oo9-1o, registering an increase of z8o/o in

dollar terms of value and 596 in volume. lndia commands a formidable position in the World Spicq

Trade with 48% share in Volume and 44% in Value.s

The comparative advantage for Mizoram from the exports perspective lies in high value horticulture

and floriculture sector. Within this, the products that have been identified as having good potential

for exports from Mizoram includes Mizo Chilli. zAs per Spice Board of India the export potential of
Mizo Chilli for end product capsaicin is 2ooo MT which value at Rs. rto cr.s

Mizoram is the state with more than 70 percent of the state's border is international border, with

Myanmar in the East and the South and Bangladesh in the West. lt is this that the State of Mizoram
z
need to take advantage of, more so in light ofthe following factors:

' . Proximity to china, which has emerged as the largest trading Partner for lndia

o Proximity to Southeast Asian countries which have become important players in India's
' overalltrade and investment relations

Bordering countries, Myanmar and Bangladesh, which have potential to become important

trading partners for Mizoram and NER

A
Look East Policy of the Government of lndia, in order to diversify the geographical spread of
lndia's international trade

o Availability of domestic airport and proximity to Kolkata international airPort

. Relatively small population resulting in surplus for Mizo Chilli

Thrust being given bythe State Governmentto promote high value lowvolume products

11.2. Promotion of Organic Farming

In recent years, global awareness of health and 'environmental issues in agriculture has been
spreading rapidly, especially in the developed countries of European Union, United States and

Page 20 of 25
 Japan. As a result, sustainability in production of crops has become the prime concern in agriculture

development.

The global organic food market grew by ro.9 percent in zooT to reach a value of US$ 43.5 billion and

is forecast to reach USg 67 billion by zorz. Within this, sales of fruit and vegetables account for 35
percent of the markets value, i.e. US$ 8 billion. This gives Mizoram a lot of leeway, particularly in

the international market, which has not yet been exploited. The fact that a large share ofthe global
organic market comprises fresh horticulture products presents an even more lucrative opportunity

for Mizoram.r

Mizoram has a potential in organicfarming since the extent of chemical consumption in farming is

far less than the national average. In fact, the use of fertilizer and pesticides in agriculture and
horticulture fields in Mizoram is almost non-existing. While the national average consumption of
,r3 fertiliser is over 95 kg per hectare, it is only around r3 k9 per hectare in Mizoram. z

On July rz, 2oo4, Government of Mizoram has also passed the Mizoram Organic Farming Act, 2oo4

to promote organic farming in the sate. ln case of Mizo Chilli, Mizoram has a huge marketable

surplus and the production can increase with promotion. The need ofthe hour is to properly brand it
and promote it on national and international platform. Gl registration can be the first step towards

this direction which can prove out to be a milestone in development of Agriculture in Mizoram.

11.3, Processing

As per current marketing value chain analysis most of the Mizo Chilli is being transported from
Mizoram to other states in whole dried form and no further processing is being done here. The
traders from Assam purchase the chilli from the farmers and grind it into powder for in different
processing units.

'\ Such type of processing units for making chilli powder can be promoted in the state to facilitate
value addition and better returns.

77.4. Baclcward and Forward Linkages

Production of Mizo Chilli is very scattered around the state and there are no centres available for

bulk purchase or sale of it. There is a need to establish backward and forward linkages among local

. pool of farmers and buyers (processors, traders & exporters) for regular sell and supply of raw
materials. Here, the agencies can tie up with group of local farmers to create a regular supply chain
for raw material inouts.

Page 21 of 25
 NERAM EC is already working in the field of marketing of agri - horti produce working as a facilitator
for farmer and trader linkage, Last year about zoo O of Mizo Chilli was sold through the NIRAMEC
' centre at Aizawl, Mizoram.s

71.5. SwoT Analvsis for Mizoram With Respectto Gl Registration of Mizo chilli
STRENGTHS WEAKNESS
o Availability of a good quality marketable . Lack of proper branding and marketing at
surplus of Mizo Chilli national and international platform about
Availability of vast area of cropland for high quality Mizo Chilli produce of the state
ofproduction
increasing . Extensive practice of Jhum cultivation
History of organic farming by default involving slash-burn and clearing of forest,
(through minimal chemical inputs) for along with increase in the demand for more
cultivation resulting in maintenance of rich cultivable land resulting in high degr,ee of
soil nutrients. land fragmentation and forest degradation.
Availability of domestic airport at Lengpur to Inadequate infrastructure, poor accessibility
reach international markets, via Kolkata to good quality roads and communication
International airport, including neighbouring for marketing, lack of infrastructure for
South Asian and ASEAN Countries. post-harvest management, processing and
Emphasis on horticulture and floriculture by value addition and weak extension support.
government to develop sustainable and Non availability of rail network for bulk
transport of products implying that the only
alternative mode oftransport is by road.
OPPORTU NITY THREATS
Opportunity of Gl registration and Heavy rainfall during monsoon season
marketing the quality produce to get better results in landslide in several part of the
sha re of value chain for the farmers. State, which hampers transportation for
The sloping marginal lands could be suitably marketing. Many times the horticultural
diversified for increasing the production of trops like off season vegetables grown in the
Mizo Chilli to meet the farmers' requirement interior areas cannot be marketed and the
and sustainable environment, avoiding soil farmers suffer heavy loss.
degradation and soil erosion. Price fluctuations during the glut-season
Increasing international demand for organic forced farmers to sell their produce at low
products. orices.
"Look East Policy" of the Government of The National Insurance Scheme is yet to
India along with the various Regional Trade provide insurance for horticultural crops.
Agreement with countries of Southeast Asia

References

Page 22 of 25
 1. Research Bulletin No. 70, Vegetable lmprovement in North Eastern Region, Technology
Mission (MM l) Division of Horticulture, ICAR Research Complex for NHE Region,
-
Barapani, Meghalaya - 793ro3
2. Annuat Report - Year 2oo8 -o9, The Technology Mission for Integrated Development of
Horticulture in North Eastern States Including Sikkim, Jammu & Kashmir, Himachal Pradesh
and Uttarakhand
3. Business Opportunities in Mizoram, North East India Investment Summit, Guwahati, 2oo8,
Department of Industries Government of Mizoram
4. Variability studies in chilli with special reference to capsaicin and ascorbic acid content, By
Vanlalnuntlunga Renthlei, r99r
5. Statistical Handbook Mizoram 2oo8 and 2o1o
6. Action Plan On Technology Mission For Integrated Developm€nt Of Horticulture In North
Eastern States Including Sikkim ( Mini Mission - li ) For The Year z006 - 2oo7 Submitted By,
Department Of Horticulture, Government Of Mizoram Aizawl-795oo:'
7. Mizoram: ExDort Potential And Prospects Occasional Paper No. 135 ' Export-lmport Bank
Of India - June zoog
8. Scientific correspondence Defence Research and Development Establishment,
9. Spice Board Of lndia wv,rw-indianspices.com
ro. - rz, Mizoram, Planning Commission New Delhi
PPT, Annual Plan zo:.r
11. Catalogue of lmportant Horticulture Crops of North East India, Central Institute of
Horticulture, Medziphema, Nagaland
rz. NEDFi Databank - httpJ/db.nedfi .com/content/general-information-z
13. www.chili.in
Mr. Joint Director (Spices), Dept. of Horticulture, Aizawl, Mizoram
R. Thasiama,
r). Mr. Vanlannuntlunga Renthlei, ADHO, Dept. of Horticulture, Aizawl, Mizoram
15. Madam Saipari, Joint Director, Dept. of Horticulture, Aizawl, Mizoram
Mr. Mana, Horticulture Extension Officer, Lunglain, Aizawl, Mizoram
18. Mr. Sanjay, Horticulture trader, Aizawl
19. Mr. Nilachandra, NERAMAC, Aizawl

A 20. Mizoram Past and Present By- Hargovind Joshi

Mizoram Society and Politics By - B. C. Nuthara
zz. Mizoram - Dimensions and Perspectives - Society, Economy and Polity By - Jagadish K.
Patnaik

Page 23 of 25
Annexure

MIZORAM'S RSAL GROSS STATE DOMESTIC PHODUCT (GSDP)

AT FACTOR COST
Growlh (ln pgtcstl) Sharc in GS'P (ln perccn0

200+ 2009 2006- 2007- ?008- 2004- 2005. 2006- 2007- 206-
0s 06 014) 08(A) 09(P) 05 06 07to) 08iA) 0o(P)
A Agrlc lt!!€ & 4.4 a6 i.s 3.0 2.s I
17.0 lr.0 r 6.l i6.0 15.4
AEH Seclor
1 Agdcrittur€ 4.2 2.' 1.6 2.7 15.0 15.0 14.4 14.1 13 5
12.4 s9 2.3 6.8 ''50 '1.O 1-0 1.0 1.0
I
? Forestry
'r.o 1.0 1.0 1"0
1.0
3 Fishing -0 1 1.1 4.e 2.1 n.n
1

0.s

I lBdustry Sectar -3.6 17.8 e.t 7.1 11.2

I

|
17.1 19.7 20.1 m.4 21.4
I Mining & Quanyng "5.0 -332 12.9 12.8 13.0 0.3 0.2 a.2 0"2 0.3
2 Msnulactuting .1.0 36.4 -4 7 7.5 7.4
I
1.4 t.9 19 1.9 1.9
1S.8 14.3 14.6
|

3 Corsamtion -7.4 24.5 9.4 4.0 13"7 I 11.4 15$

4 Ebcrricily, Gas & 7.8 -2.9 3.3 3.3 33
I
- 4.0 3.8 9.7 3.6 3-5
$/hier Sup$y
s€rylce $octo{ 6.3 -1.7 5.6 5:l 5.9 653 €3.3 eg.l 63.5 63:
1 Tranipod, Storage & 24.0.. 14.S 13,6 14.3 14.6 ZB 3_1 3.3 3.6 S.9
Cortrnunicalion
2 Trade, Hotel & 1^7 0.C 3.S 2.5 2.4 7.1 09 e^7 6.5
Reslautants
3 BankinE & lnsurance 10,6 16.6 S,8 9.8 9,9 3.5 4,0 4.1 4.3 4.4
4 Real estate- 9.5 6.9 S.6 9-7 9.8 17.2 17.9 18.6 19.4 20.0
Ownership ol Dleelling
& Businees Services
5 R.Jblic Administrabo.l I 13 "r0.5
I
3.2 3.3 3.3 22.4 19.6 19.2 1S.7 192
6 00tar $ervic€g | 1.2 -7.7 1.1 1.4 13 r3.0 11.7 11.2 10.8 10.3
| 0,, z. 5.5 t00.c 1m-0 100.0 1m.0
D TobI GSDP s.5 6.5 100-0

SECTOFAL CONTRIBUTION TO REAL GSDP GfiOWTH

17.8 18.6 5-6 o.,

.16.2 1?8.r 29.0 25,S
98.4 -4b.6 65.? 65.3

Total GSOP 100.0 100.0 100,0

Mizonam, 2009.

Page 24 of 25
.,\

Page 25 of 25
 XI'OR ITEI4OI'XINY

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BATCLADESI ?51?5 t55of 57 tag79 1€t20r8 l9e3 t@o.e ?'173 15157.*2 327,*2 182073!
U.SA f3{5A &}28-f9 t97t3 i2g68.St lt96 l288l30 17711 1519132 17362 r380r24
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ur.E l2Gqt ,G85.S t5813 5889.ia 16813 7al}6ra5 23lxi2 8!tCt.80 a)7l,3 E47&70
. MEXTCO iSS ta25.80 67 t728.el 1963 &r/ao WA 1828.,14 S500 76z7-5t
. 0{xtEs!t 8489 515!.S *,05 at&27 10601 5ra&7' twr 556t)3,4 10212 {XE t6
CTC{A Eag ra2.5a l5€5 96121 342 315.9/ r7€8 t&ZZ 8771 469S2a
ul( 2279 1422..'ttt Al2 ?ol0.&. &S mU dloE gIr.42 3812 37tt1,50
VIEIl'gII 9C/ rlg0'8l IllzG ng.EE 44 $1.60 ,OS 3tttti67 33&, *99"9a
THATATID @I 387.10 8tl rE*a.gt 9190 543430 766 5fi0-05 2S0t r8&L?9
solmr AfRca rTsc 92t550 29a9 1303.36 8tS r7fr.U 2a69 1788.43 e4€9 rAA59
SAUOI AFASIA 806 53t.16 15r,{ 885,S2 19el rg)6.E7 1664 l2€l}_r9 17?f ta65.a6
S C'ARNE 1286 788.46 1966 1221.10 1657 r2n.?6 r54l 1128.00 1745 1350.65
OAIIAOA 635 450.88 892 634.60 830 695.41 918 78.1.,€ tc67 l@3.t4
EGYPT{A,A.E) 503 306.17 106'' 7S0.5r 28i5 1830.68 3160 2216.09 !466 g'S.82
ATIS1RALA &8 St.6r 7A $r^78 7@ 67/.93 909 Se.A 859 8,'7$l
I'IEPAL 3?&t 135a.()6 Lt0€ 1580.30 e2A t?28"1r 4548 2l!€O.15 21Ct 860.07
ITALY 662 ,$6.6s 74 531.89 1002 s9l-09 579 57L19 7*l dIA
. t{Er}tERt-Al{s &'1 2,t5.19 3ll 8.{ 62 2tls,9 211 2a6-50 @ 67751
A KTJIYAJT
RJSSIA
56a 3(n.79 l(til a90.70 I
a7l 3a5-79 7ar a05"r2 1*
,r41.@ /r29 41a-65 AI 55&l€
5SC.78 |l78 S$18 12$ $AlB
dAN 21 145,t 315 25ttg 3A7 $5"86 A54 514.73 A:n S2(l52
FNATOg ::79 6r.41 386 3?1.13 157 561-79 1,P .494.t7 121 45,t,ll
EnAZt tTt 1ql,13 30a l60.6e N rn-45 1P 2St.98 €3,4 as{!t
G€ftN Y 8 l?Zp 26 l62X 2S5 F621 zst 21 .35 ,al3 rt 3,a.ao
C[TAN 3eS la7.0l 58O 229.94 475 4'3.4 5S C?3.a6 596 ,O9.fi1
S lutFAlltl 565 22t ^m 675 ZLn 1& 9"1? 6113 git358 sSE 3?2.8!
llEll TOTAL ftid flr..l} 149c2 486.07 qlgm togfs'rl 16000 ls09a'92 2oa@ i29l72rl 2ao0@ lal553,96

O$r|oloru ICIA mal' ,gaaro aa!6g0,C {tU20 *EIA.O t@t!O F&oaAta gStB affiOG

'F.

Page 26 of 25