Microeconomics SPRING 2020 Elasticity: Elastic?

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MICROECONOMICS

SPRING 2020
ELASTICITY

1. If a 35 percent increase in price of golf balls led to a 42 percent decrease in quantity


demanded, then is the demand for golf balls relatively elastic, relatively inelastic, or unit
elastic?

2. Suppose that (for arguments sake), facing stiff competition, Galen University, a small
private university in Central Farm, Cayo District, decided two years ago to bolster its
academic offerings, promising students at least three hands-on experiences outside the
classroom, including research, internships and service projects. Even though it raised
tuition and fees by 29 percent, enrollment in the freshman class rose by 37 percent.
Adapted from: Jonathan D. Glater and Alan Finder, "In New Twist on Tuition Game,
Popularity Rises With the Price," New York Times, December 12, 2006

Based on the above information, is the demand for Galen University education relatively
elastic, relatively inelastic, or unit elastic?

3. Sally’s Smoothies operates near a college campus. Sally has been selling 120 smoothies a
day at $4.50 each and is considering a price cut. She estimates that he would be able to
sell 200 gyros per day at $3.50 each.

a. Calculate the price elasticity of demand using the midpoint formula.


b. Calculate the change in revenue as a result of the price cut.

4. List the five key determinants of price elasticity of demand and explain how each
determinant indicates if demand tends to be elastic or inelastic.

5. For each pair of items below determine which product would have the higher price elasticity
of demand (in absolute value).
a. Insulin for a diabetic or aspirin for someone suffering a headache.
b. A new Whirlpool 27 cu.ft. side-by-side refrigerator or electricity to power your all-electric
home.
c. A can of Red Bull or soft drinks in general.
6. The estimated price elasticities of demand for the products listed in the table as "Product
A" are from Table 6-2 in the text. Indicate whether the products listed as "Product B" will
have a more elastic or less elastic demand than the corresponding Product A.

Is Estimated Elasticity for


Estimated Product B More Elastic or
Elasticity for Less Elastic than for
Product A Product A Product B Product A?
Presidente
Beer -0.29 Pilsner Beer
Organically
Chicken -0.37 raised chicken
Illegal
Marijuana -0.28 narcotics
Independence
Cigarettes -0.25 Cigarettes
Restaurant Hode’s
meals -0.67 Restaurant

7. Explain the relationship between price elasticity of demand and total revenue.

8. Suppose that at a price of $55, 100 units were sold while at a price of $33, 153 units were
sold. Without calculating the price elasticity value, can you determine whether demand is
elastic, unit elastic, or inelastic? Explain your answer.

9. Explain the concepts of cross-price elasticity of demand and income elasticity of demand.
What do positive and negative values indicate for each of these demand elasticities?

10. Suppose a 4 percent increase in income results in a 2 percent decrease in the quantity
demanded of a good. Calculate the income elasticity of demand for the good and
determine what type of good it is.
11. Table 1

Quantities Quantities
Purchased Purchased
Income Prices Good X Good Y
$30,000 Px = $6, Py = $3 2 20
50,000 Px = $6, Py = $4 5 10

11. Refer to Table 1.


a. Using the information in the table, calculate the income elasticity of demand for good X and
characterize the good. Use the midpoint formula.
b. Can you calculate the income elasticity of demand for good Y? If you can, show your
calculation and characterize the good. If you cannot, explain why.

12. Explain the economic concept of price elasticity of supply. How is price elasticity of
supply calculated?

13. Suppose the current price of copper is $3 per pound and the quantity supplied is 200
pounds per day. If the price of copper falls to $2.50 per pound, the quantity supplied
drops to 180 pounds per day. Use the midpoint formula to calculate the price elasticity of
supply for copper.

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