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    MGT211 - Introduction To Business - Solved - MID Term Paper - 02

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    bc190204121 IRFA HAYAT
    The document contains a midterm exam for an introduction to business management course. It includes 24 multiple choice and short answer questions testing students' knowledge of key business concepts like distribution, marketing, finance, management, and ethics. The questions cover topics such as physical distribution, advertising strategies, promotion approaches, distribution costs, personal selling tasks, components of a business plan, types of business organizations, and Maslow's hierarchy of needs. The exam is assessing students' understanding of fundamental business terminology and frameworks.

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    MGT211 - Introduction To Business - Solved - MID Term Paper - 02

    Uploaded by

    bc190204121 IRFA HAYAT
    2K views5 pages
    The document contains a midterm exam for an introduction to business management course. It includes 24 multiple choice and short answer questions testing students' knowledge of key business concepts like distribution, marketing, finance, management, and ethics. The questions cover topics such as physical distribution, advertising strategies, promotion approaches, distribution costs, personal selling tasks, components of a business plan, types of business organizations, and Maslow's hierarchy of needs. The exam is assessing students' understanding of fundamental business terminology and frameworks.

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    solved mid term mcqs

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    MGT211_Introduction To Business_Solved_MID Term Paper_02

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    The document contains a midterm exam for an introduction to business management course. It includes 24 multiple choice and short answer questions testing students' knowledge of key business concepts like distribution, marketing, finance, management, and ethics. The questions cover topics such as physical distribution, advertising strategies, promotion approaches, distribution costs, personal selling tasks, components of a business plan, types of business organizations, and Maslow's hierarchy of needs. The exam is assessing students' understanding of fundamental business terminology and frameworks.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    2K views5 pages

    MGT211 - Introduction To Business - Solved - MID Term Paper - 02

    Uploaded by

    bc190204121 IRFA HAYAT
    The document contains a midterm exam for an introduction to business management course. It includes 24 multiple choice and short answer questions testing students' knowledge of key business concepts like distribution, marketing, finance, management, and ethics. The questions cover topics such as physical distribution, advertising strategies, promotion approaches, distribution costs, personal selling tasks, components of a business plan, types of business organizations, and Maslow's hierarchy of needs. The exam is assessing students' understanding of fundamental business terminology and frameworks.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    You are on page 1of 5

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    COM
    MID TERM

    MGT211 - Introduction To Business

    Question No: 1
    Physical distribution is a channel to make availability of ___________ from
    producer to consumer.
     Finished goods
     Work in process
     Raw material
     All of the given option

    Question No: 2
    Advertising strategies often depend on the product life cycle stage. Example
    in case of introductory stage, which of the following advertising strategy is
    used:
     Persuasive advertising
     Comparative advertising
     Informative advertising
     Reminder advertising

    Question No: 3
    ____________ is a promotional approach that encourages consumer
    demand, which then exerts pressure on wholesalers and retailers to carry a
    product.
     Pull strategy
     Push strategy
     Persuasive advertising
     Sales Promotion

    Question No: 4
    _____________ includes rental or mortgage payments, insurance, and
    wages. Other cost includes material handling and inventory control.
     Warehousing cost
     Transportation cost
     Distribution cost
     Manufacturing cost

    Question No: 5
    Personal selling task in which salespeople try to persuade buyers to purchase
    products by providing information about their benefits is:
     Order Processing
     Creative Selling
     Missionary Selling
     None of the given option

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    MID TERM

    Question No: 6
    Consumer promotion aimed at the _________ and Trade promotion aimed at
    wholesalers and retailers.
     Final consumer
     Retailer
     Wholesalers
     All of the given options

    Question No: 7
    In which of the following, Companies rent booths to display and demonstrate
    products to customers who have a special interest or are ready to buy.
     Trade Shows
     Contests
     Cross-promotion
     Special-event sponsorship

    Question No: 8
    _____________ is the planning, organizing, directing, and controlling of all
    the activities needed to get high-quality goods and services into the
    marketplace.
     Total quality management (TQM)
     Promotion strategy
     Sales promotion
     Management by objective (MBO)

    Question No: 9
    A promotional tool in which information about a company or product is
    transmitted by general mass media, which is free, but you have little or no
    control of the content and delivery.
     Public relation
     Trade Promotion
     Publicity
     Consumer Promotion

    Question No: 10
    Advertising strategy that tries to keep a product's name in the consumer's
    mind.
     Persuasive advertising
     Comparative advertising
     Informative advertising
     Reminder advertising

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    MID TERM

    Question No: 11
    Pizza delivery service company generated after tax earnings of Rs. 800,000.
    With total stockholder investments equaling Rs. 20,00,000. What was the
    company's return on equity?
     10%
     15%
     40%
     80%

    Question No: 12
    Components of Business Plan include all of the following except:
     Marketing Component
     Administrative Component
     External Component
     Financial Component

    Question No: 13
    An agreement between two parties in which one party possess the rights to
    the other party is:
     Partnership
     Strategic Alliance
     Joint venture
     Franchising

    Question No: 14
    The shareholders elect the Board of Directors in the
     Through special resolution
     In annual general meeting
     In Special meeting
     In statuary meeting

    Question No: 15
    Portion of the undistributed profit transferred to which of the following?
     General Reserve
     Retained Earning
     Appropriation account
     All of the given options

    Question No: 16
    Brief history, Auditor’s report, shareholders’ equity and liabilities, share
    capital, etc are mention in which of the document?
     Charter of Company
     Article of Association

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    MID TERM

     Prospectus
     None of the given option

    Question No: 17
    A joint stock company may be wound up voluntarily in which of the following
    way:
     Expiry of Period
     Fails to submit statutory report
     Fails to start its business within one year from the date of incorporation
     All of the following

    Question No: 18
    Capital is required for the purchase of land, machines, wages and raw
    materials. A businessman can generate its capital from:
     Debt
     Equity
     None of the above
     All of the given option

    Question No: 19
    Cooperative Societies are not formed for:
     The serving of the orphans and widows
     The help of poor people
     For the earning of profit
     Social welfare

    Question No: 20
    Which one of the following statements about marketing is inaccurate?
     (The growing number of products in all categories has made it easier
    formarketers to capture the attention of customers. )
     (Marketing has to do with persuading customers a product meets their
    needs. )
     (The mass market has fragmented into many different groups of
    customers.)
     (Marketing is an organizational function and a set of processes for
    creating, communicating, and delivering value to customers. )

    Question No: 21 ( Marks: 3 )


    Describe basic skills required for a manager.

    Question No: 22 ( Marks: 3 )


    From lowest to highest, what is Maslow's Hierarchy of Needs?

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    MID TERM

    Question No: 23 ( Marks: 5 )


    Define business ethics. What is the importance of business ethics?

    Question No: 24 ( Marks: 5 )


    Describe Reinforcement theory.

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    Page 5 of 5

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