Contents Table Supermarket Business Plan PDF
Contents Table Supermarket Business Plan PDF
Contents Table Supermarket Business Plan PDF
Table of Contents
Executive Plan ............................................................................................................................................... 3
Mission, Objectives and Keys to success ...................................................................................................... 4
Mission ...................................................................................................................................................... 4
Vision......................................................................................................................................................... 4
Objectives ................................................................................................................................................. 4
Core Values ............................................................................................................................................... 5
Keys to Success ......................................................................................................................................... 6
Company Summary ....................................................................................................................................... 8
Business Description ................................................................................................................................. 8
Company Location .................................................................................................................................... 8
Potential Products................................................................................................................................... 10
Ownership ............................................................................................................................................... 14
Company Structure ................................................................................................................................. 17
Operational Requirements ......................................................................................................................... 22
Operational Strategy ................................................................................................................................... 26
Tips for running a supermarket business.................................................................................................... 28
Marketing Strategies ................................................................................................................................... 36
Sales Strategy .......................................................................................................................................... 39
Market Analysis........................................................................................................................................... 40
Demand ................................................................................................................................................... 40
Market segmentation ............................................................................................................................. 40
Competition and Buying Patterns ........................................................................................................... 42
Our competitive advantage .................................................................................................................... 42
Industry Analysis ......................................................................................................................................... 44
Profitability of Supermarket business ..................................................................................................... 45
SWOT Analysis............................................................................................................................................. 46
PEST Analysis ............................................................................................................................................... 48
Financial Statements ................................................................................................................................... 50
Start-up Costs.......................................................................................................................................... 50
SUPERMARKET BUSINESS PLAN