Product Lifecycle - ULTRATECH
Product Lifecycle - ULTRATECH
Product Lifecycle - ULTRATECH
INTRODUCTION
1
INTRODUCTION
Product lifecycle:
Product lifecycle (PLM) is the system of dealing with the whole lifecycle of a product from
its theory, via layout and manufacture, to carrier and disposal. PLM integrates people,
statistics, tactics and commercial enterprise structures and presents a product statistics
backbone for businesses and their prolonged organization.
Product lifecycle (PLM) is extra to do with coping with descriptions and residences of a
product via its development and beneficial existence, specially from a business/engineering
point of view; while product existence cycle management (percent) is to do with the existence
of a product within the marketplace with admire to commercial enterprise/business charges
and sales measures.
A shape of PLM referred to as people-centric PLM. At the same time as conventional PLM
equipment had been deployed best on launch or throughout the discharge segment, humans-
centric PLM targets the layout phase.
Current (as of 2009) ICT improvement (european funded PROMISE venture 2004-2008) has
allowed PLM to extend past traditional PLM and integrate sensor information and actual time
'lifecycle occasion statistics' into PLM, as well as permitting this facts to be made available to
one-of-a-kind gamers in the overall lifecycle of an character product (closing the records
loop). This has resulted within the extension of PLM into Closed Loop Lifecycle control
(CL2M).
2
SCOPE OF THE STUDY
• The scope may be very confined because attitude of the humans exchange in line with
the time.
• The examine is restricted to each Hyderabad and Ranga Reddy Dist and that to
amongst one hundred respondents.
3
NEED OF THE STUDY
From the times of industrial revolution whilst items & offerings were produced to the
modern-day, the emphasis has shifted from the producers to the patron and his needs, and
with the purchaser becoming extra concerned, inside the advertising and marketing procedure
there's greater want for information regarding the client desires.
Choices and making them satisfied of the goods & services, has caused a consistent however
increasing want to conduct advertising and marketing research.
This research is an perception into the mind of the patron, with the help of which the
organizations becomes aware of their pitfalls and in flip also can make upgrades within the
product regarding the extent of pride of the customers in the direction of their services inside
the market region.
Clients remember various factors for getting CEMENT. The elements they keep in mind are
based totally on positive demographic variables including income, age, career and so on. It
additionally depends on attributes and existence performance of the client buying behavior
will become critical to get a aggressive side
4
OBJECTIVES OF THE STUDY
• To realize the time period of the product to reach its growth level.
• To recognise the time period of the product to reach its declaim degree.
• What are the marketing situations of introducing a brand new product in the outside
marketplace?
5
RESEARCH METHODOLOGY
Information for my observe become received by means of surfing through net and from
unique books relating to financial services, fund and also from the brochures of corporation.
• Secondary assets
Number one assets include information ascertained from employees And interplay with
exceptional human beings at work region.
Resources OF information:
The records wanted for this challenge is gathered from the following assets:
2. The theoretical contents are accrued in simple terms from eminent text books and
references.
3. The economic information and information is accumulated from annual reviews of the
company.
6
Limitations of Study:
Facts supplied thru this project is of confined in nature i.E time to time merchandise may be
modified depending upon organisation norms and competition method and control interest
styles may also be modified, molding to the effective techniques and advancements that being
aroused inside the subject (OR) based totally upon the portfolio shape or different constraints
like nature or on strategic economic decisions originating there upon.
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CHAPTER-II
INDUSTRIAL PROFILE
&
COMPANY PROFILE
8
CEMENT INDUSTRY IN INDIA
Introduction
India is the second largest producer of cement within the world. The production of cement in
India has elevated at a compound annual growth rate (CAGR) of 9.7 in step with cent to
attain 272 million tonnes (MT) within the length 2006–2018. It's miles predicted to the touch
407 MT by using 2020.
India's ability in infrastructure is sizeable. It has the potential to become the sector's 0.33
largest construction marketplace with the aid of 2025, adding 12.5 million houses a year to
come to be a US$ 1 trillion a year market, consistent with a take a look at through global
construction views and Oxford Economics. This opens up a notable window of opportunity
for the usa’s cement industry.
However its cutting-edge role one of the leaders in cement production, India’s riches in the
sector remain rather untapped. “Lafarge's India enterprise has been very a hit and the united
states is a number of the pinnacle 10 markets globally for Lafarge. However going forward,
we ought to rank better because of the capacity of the Indian marketplace,” says Mr Martin
Kriegner, CEO of the Indian department of the world’s largest cement producer, Lafarge.
Market length
The Indian cement zone is expected to witness wonderful increase within the coming years,
with call for set to increase at a CAGR of greater than eight per cent within the length FY
2018-19 to FY 2018-19, according to the contemporary record titled ‘Indian Cement industry
Outlook 2019’ by means of market studies consulting company RNCOS. The record in
addition observed that India’s southern area is creating the maximum demand for cement,
that is expected to boom extra in future.
The cement and gypsum products region has attracted foreign direct investments (FDI) worth
US$ 2,656.29 million within the duration April 2000–August 2018, in step with information
published by means of the department of business coverage and promoting (DIPP).
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Investments
• ACC Ltd plans to make investments Rs three,000 crore (US$ 470.22 million) to
increase its capability with the aid of almost four MT a year in three jap vicinity states, over
the following three years.
• Reliance Cements Co Pvt Ltd will set up a 3 MTPA grinding unit at an estimated
price of Rs six hundred crore (US$ 94.04 million). The unit is in all likelihood to come back
up at Raghunathpur in Purulia, West Bengal.
• Zuari Cement plans to set up a cement grinding unit at Auj (Aherwadi) and
Shingadgaon villages in Solapur, Maharashtra. The brand new unit may have a production
capability of one MTPA and is anticipated to be operational via the second one area of 2018.
• JSW metal has acquired Heidelberg Cement India's 0.6 MTPA cement grinding
facility in Raigad, Maharashtra, for an undisclosed quantity.
Government initiatives
Giving impetus to the market, the Indian government plans to roll out public-private
partnership (PPP) initiatives well worth Rs 1 trillion (US$ 18.67 billion) over the following
six months. The main Secretary in the top Minister's office (PMO) will screen those tasks.
Also, the guidance organization appointed by way of Dr Manmohan Singh, top Minister of
India, to accelerate infrastructure investments, has set cut-off dates for the awarding of
initiatives inclusive of Mumbai rail corridor and Navi Mumbai Airport, among others.
Avenue ahead
The globally-aggressive cement industry in India continues to witness high quality tendencies
inclusive of value manipulate, continuous technology upgradation and improved construction
activities.
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Furthermore, important cement producers in India are gradually the use of other options
along with bioenergy as fuel for their kilns. This is not most effective helping to deliver down
manufacturing fees of cement companies, but is likewise proving effective in reducing
emissions.
With the ever-increasing industrial sports, actual property, creation and infrastructure,
similarly to the diverse unique financial Zones (SEZs) being evolved across the united states,
there's a demand for cement.
It is anticipated that the country requires approximately US$ 1 trillion in the length FY 2019-
18 to FY 2019-19 to fund infrastructure which include ports, airports and highways to
reinforce growth, which promises a very good scope for the cement enterprise.
The 4th Annual India Cement sector enterprise Sentiment Survey is sort of out and the India
production & building substances magazine offers the possibility of an distinct examine the
survey’s effects before their sharing with the broader audiences. We are satisfied so that it
will present right here some of the survey highlights and provide our readers with earlier
than-hand statistics concerning the perspectives and expectancies of cement enterprise
professionals.
Optimism remains the name of the sport for the Indian cement industry – a feature of long-
term developments in addition to human nature. However on a better appearance, the survey
indicates that the optimism simplest runs skin deep and that it has already been eroded by
way of an increasing percent of enterprise individuals who experience dissatisfied with the
general overall performance of the sphere ultimate 12 months.
For instance, the proportion of those who accept as true with the industry performed “nicely”
dropped from forty three percentage in 2017 to 26 percentage in 2018, at the same time as the
variety of respondents who consider the enterprise carried out poorly almost tripled from 8
percentage last yr to 22 percent in 2018. Concerning the destiny evolution of the enterprise,
survey participants remain at the optimistic aspect and hope for a “particularly better” or “a
whole lot higher” performance compared to the remaining 6 months.
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2018 has been the yr that China's valuable planners took action in opposition to cement
production overcapacity and pollution. Consolidation plans for the enterprise followed falling
earnings for cement producers in 2017. But, record air pollution degrees in Beijing in early
2018 close the city down, raised public attention and gave the government a robust lever to
encourage in addition industry consolidation through environmental controls. With the aid of
the center of year income of major manufacturers were up but manufacturing changed into
also up. Finally in December 2018, China commenced to launch its emissions trading
schemes (ETS), led via Guangdong province, to create what's going to be the second biggest
carbon market within the world after the european ETS.
Meanwhile, the arena's second largest cement producing u . S . A . Has faced negative
income and boom for cement manufacturers blamed on paltry call for, piddling costs and
proliferating production costs. Compounding that, the Indian Rupee fell to a historic low
relative to the united states dollar in mid-2018, similarly setting pressure on enter expenses.
Holcim reacted to all of this by way of liberating plans to simplify its presence in the u . S . A
. Among Holcim India, Ambuja and ACC.
Saudi Arabian infrastructure needs have created all kinds of reverberations throughout the
center eastern cement enterprise and past as the state pushes on to construct its six 'financial'
towns amongst other tasks. Back in April 2018 King Abdullah bin Abdulaziz Al Saud of
Saudi Arabia issued an edict ordering the import of 10Mt of cement. Then some
manufacturers commenced to document manufacturing line shutdowns within the autumn of
2018 as they buckled beneath the stress, although they consoled themselves with strong
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income rises. Now, cement income have fallen following a central authority crackdown on
migrant people that has hit the development zone.
Europe can be slowly emerging from the financial gloom however anti-trust regulators have
remained vigilant. An asset switch among Cemex and Holcim over devices in the Czech
Republic, Germany and Spain has received interest from the eu commission. Within the
united kingdom the competition fee has decreed that further action is needed for the cement
area following the creation of recent participant desire construction substances in 2017.
Lafarge Tarmac can also now need to sell some other one in every of its united kingdom
cement vegetation to boom extra opposition into the market. Some other place in Europe,
Belgium regulators took motion in September 2018 and this week we file on Polish motion in
opposition to cartel-like activity.
Increase keeps to dominate these areas and essential carrying tournaments are on the manner
in Brazil and Russia, further including to neighborhood cement call for. Votorantim can also
have cancelled its US$four.8bn preliminary public supplying in August 2018 however it is
nonetheless has the very best cement manufacturing ability in Brazil. Ultimately, Indonesia
might not have had any 'marquee' fashion tale to sum up 2018 but it keeps to frequently
announce cement plant builds. In July 2018 the Indonesian Cement association introduced
that cement sales boom had fallen to 'just' 7.5% for the primary half of 2018.
Within the maximum general feel of the phrase, a cement is a binder, a substance which sets
and hardens independently, and can bind different materials collectively. The word "cement"
strains to the Romans, who used the time period "opus caementicium" to explain masonry
which resembled
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COMPANY PROFILE
The corporation has an installation capability of 93 Million Tonnes in line with Annum
(MTPA) of grey cement. UltraTech Cement has 18 integrated flowers, 1 clinkerisation plant,
25 grinding gadgets and seven bulk terminals. Its operations span throughout India, UAE,
Bahrain, Bangladesh and Sri Lanka. UltraTech Cement is also India's biggest exporter of
cement accomplishing out to fulfill the call for in international places throughout the Indian
Ocean and the center East.
With a hundred+ geared up mix Concrete (RMC) flowers in 35 towns, UltraTech is the
largest manufacturer of concrete in India. It also has a slew of speciality concretes that meet
precise wishes of discerning customers.
With a widespread presence in the gray and white cement, concrete and building products
segments in addition to offering 360 diploma building solutions, UltraTech is the one-
forestall keep for each primary construction want. Its meteoric upward thrust as India’s
biggest cement logo displays at the enterprise's cognizance on cutting edge generation,
studies and technical offerings.
UltraTech Cement presents more than a few merchandise that cater to the numerous elements
of construction, from basis to complete. Those include:
• normal Portland Cement, Portland Blast Furnace Slag Cement and Portland Pozzalana
Cement underneath grey cement
• White cement, WallCare putty and white cement primarily based products underneath
Birla White
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• equipped mix Concrete and a range of uniqueness concretes with unique purposeful
homes under UltraTech Concrete
• AAC blocks, waterproofing answers, grouting solutions and plastering answers under
UltraTech building merchandise
UltraTech’s subsidiaries are Dakshin Cements restrained, Harish Cement constrained, Gotan
Limestone Khauj Udyog private constrained, Bhagwati Limestone organization non-public
restricted, UltraTech Cement Lanka (Pvt.) Ltd., UltraTech Cement middle East Investments
restricted, PT UltraTech Mining Indonesia and PT UltraTech Investments Indonesia.
UltraTech’s discern employer, the Aditya Birla group, is in the league of Fortune 500
corporations. It employs a diverse staff comprising of one hundred seventy,000 employees,
belonging to 42 special nationalities throughout 36 countries. The organization has been
ranked range 4 in the global 'top companies for Leaders' survey and ranked #1 in Asia Pacific
for 2012. 'top businesses for Leaders' is the maximum complete observe of organisational
leadership in the global carried out by means of Aon Hewitt, Fortune magazine and RBL (a
strategic HR and management Advisory company). The group has topped the Nielsen's
company photo screen three years in a row -- 2017-18, 2018-19 and 2019-18 as the number
one corporate, the 'first-rate in magnificence'.
AWARDS
At the same time as 'purchaser pleasure' is an vital indicator used at UltraTech to beautify the
corporation's overall performance, its pursuit of excellence has been stated across a couple of
overall performance criteria by way of professionals and contemporaries. The corporation
has, over time, gained severa awards throughout classes consisting of export, best, protection,
amongst others. Whilst these awards are a super supply of pride, yet extra importantly, they
inspire us to continuously push the very benchmarks of exceptional a bit higher, each day.
UltraTech Cement is effortlessly amongst the maximum precise emblem in its category. The
customer belief of UltraTech is constructed across the attributes of 'modernity', 'best' and
'technological superiority'. Based on these defining information, the logo is positioned
because the expert for all construction needs. UltraTech has been currently bestowed with the
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title of consumer proven 'Superbrand' via the Superbrands Council and patron selected
'Powerbrand' by Powerbrands India.
A majority of UltraTech's ultra-modern production devices are accepted with the highest
exceptional standards and certifications along with ISO 9001 for best systems, ISO 19001 for
environmental control systems and OHSAS 18001 for occupational risk and safety
management structures.
UltraTech has pursued excellence in all its regions of operations and has numerous accolades
to its credit score. Customers in India and across the world have continuously recommended
UltraTech's adherence to the best fine requirements. The lists of export awards won via
UltraTech provide ample proof of its uncompromising requirements on product first-class.
UltraTech has been at the roll call of pinnacle exporters of the chemical compounds & Allied
Export advertising Council, yr after yr. UltraTech has additionally gained the Capexil
certificates of Export recognition - top Exporter - Cement, Clinker, Asbestos and Cement
merchandise for the years 2000, 2002 and 2003.
Extra on about Us
• overview
• agencies
• logo UltraTech
• Footprints
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CHAPTER-III
REVIEW OF LITERATURE
17
REVIEW OF LITERATURE
New product improvement (NPD) is the term used to describe the complete technique of
bringing a new product or service to market. There are two parallel paths concerned inside
the NPD method: one includes the concept generation, product design and detail engineering;
the opposite includes market research and marketing analysis. Companies typically see new
product improvement as the first degree in generating and commercializing new merchandise
in the overall strategic method of product life cycle control used to maintain or develop their
marketplace percentage. Documented advantages of Product lifecycle include:
• capability to fast pick out capacity sales opportunities and sales contributions
• decreased waste
Regions of PLM
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5. Product information control (PDM)
The middle of PLM (Product lifecycle) is inside the creations and valuable management
of all product statistics and the era used to access this statistics and expertise. PLM as a
discipline emerged from tools inclusive of CAD, CAM and PDM, however may be
considered as the integration of those gear with techniques, human beings and the
procedures via all stages of a product’s existence. It isn't always just about software
program technology however is likewise a commercial enterprise strategy.
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For simplicity the tiers defined are shown in a traditional sequential engineering workflow.
The precise order of occasion and obligations will vary in line with the product and industry
in question however the essential processes are:
• Conceive
• Specification
• idea layout
• layout
• particular layout
• device layout
• realise
• Plan production
• Manufacture
• construct/bring together
• provider
• Use
• Dispose
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The main key point occasions are:
• Order
• idea
• Kick-off
• design freeze
• launch
The reality is but extra complicated, human beings and departments can't carry out their
responsibilities in isolation and one interest can not really finish and the next activity start.
Layout is an iterative method, frequently designs need to be modified due to production
constraints or conflicting requirements. Wherein precisely a patron order suits into the time
line depends at the enterprise kind, whether the products are as an instance construct to order,
Engineer to reserve, or collect to order.INTRODUCTION TO DEVELOPMENT PROCESS
21
CHAPTER-IV
22
DATA ANALYSIS & INTERPRETATION
FOR ORGANIZATION:
A) Yes
B) No
C) If required
2 industrial use 10 10
3 Other use 3 3
3%
10%
YES
NO
If required
87%
23
Interpretation: From the information accrued it is observed that 87% of the statistics on
new products can be displayed, 10% of the facts use for conceal and 3 % of the statistics use
for if required.
A) Weeks
B) Months
C) Years
Months
2 87 87
3 years 3 3
100
90
80
70
60
50
40
30
20
10
0
1 2 3
Interpretation: From the records collected it's far found that 87% of the personnel says that
it's going to take the months of time , 10% of the of the employees says that it'll take the
weeks of time , 3% of the of the employees says that it's going to take the years of time .Role
of R&D in the new development process?
24
25
A) Total work
B) Only developing
C) Only design
2 5 5
Only developing
Only design
3 0 0
120
100
80
60
40
20
0
1
Interpretation:
It is observed that 95% of the people feel that the R&D is affordable, and 5% of
people feel that the R&D of service is not affordable.
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4. How much time it will take that the product from growth to mechturity?
A) Weeks
B) Months
C) Years
Months
2 87 87
3 years 3 3
3%
10%
Months
Weeks
Years
87%
Interpretation: From the statistics amassed it is observed that 87% of the employees says
that it's going to take the months of time , 10% of the of the employees says that it's going to
take the weeks of time , 3% of the of the employees says that it's going to take the years of
time .
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5. If the product was in declaim stage what the organization will do?
3 1 1
60
50
40
30
20
10
0
1 2 3
Interpretation: From the data collected it is observed that fifty five% of the employees says
that modify, forty four% of the of the personnel says that it's going to start new , 1% of the of
the personnel says that forestall the undertaking .
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FOR CUSTOMERS:
2 Not Affordable 15 15
15%
Affordable
Not Affordable
85%
Interpretation: It's far found that 85% of the humans sense that the charge of service is
affordable, and 15% of humans sense that the rate of service isn't inexpensive.
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30
2What is the purpose you are using Products of ULTRATECH CEMENT
LIMITED?
c. Personal use
d. Industrial use
e. Other use
2 industrial use 10 10
3 Other use 3 3
3%
10%
Personal use
Industrial use
Other use
87%
Interpretation: From the records accrued it's far found that 87% of the clients
usefor personal, 10% of the customers use their constructions use for apartment and
three % of the shoppers use for other use
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32
3Who influenced in take the services of ULTRATECH CEMENT LIMITED?
f. Your self h. Friends
g. Family i. Advertisement
2 Family 32 32
3 Friends 12 12
4 Advertisement 8 8
48
50
45
40
35 32
30
25
20
15 12
8
10
5
0
Your self Family Friends Advertisement
Interpretation:
From the study it is observed that 48% is influenced by themselves, 36% feel that the
family place a vital role , and then comes to friends 12% and then advertisement 8%.
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4. Rate your satisfaction for the service provided by the Organization?
a. Excellent c. O.K
b. Good d. Poor
S.No Satisfaction level at service station No. of Respondents Percentage
1 Excellent 7 7
2 Good 61 61
3 O.K 24 24
4 Poor 8 8
8
Poor
24
O.K
61
Good
7
Excellent
0 10 20 30 40 50 60 70
Interpretation:
From the survey conducted satisfied level at service center show at X-axis
and No. Respondents at Y-axis. 7 % of the consumers said excellent, 61% said
good and 24% and 8% of the consumers said ok and poor.
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5. Are you satisfied with service give by company?
a. yes
b. no
2 NO 19 19
19%
Yes
NO
81%
Interpretation:
It is observed that 81% of the respondents are satisfied with service given by
their and 19% are not satisfied with service given by their self.
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6. Express your satisfaction level on performance of organization?
a. satisfied
b. O.K
c. Not satisfied
S.No Performance of your vehicle No. of Respondents Percentage
1 Satisfied 80 80
2 O.K 20 20
3 Not satisfied 00 00
0%
20%
Satisfied
O.K
Not satisfied
80%
Interpretation: It changed into located that 80% of clients are glad on the overall
performance of the corporation and 20% of the customers are at regular (o.Ok).
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7. Comment on the prices charged at organization for products?
a. High
b. Medium
c. Reasonable
d. Low
2 Medium 38 38
3 Reasonable 56 56
4 Low 2 2
Total No. of Respondents 100 100%
Low 2
Reasonable 56
Medium 38
High 8
0 10 20 30 40 50 60
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Interpretation:
It became discovered that eight% of the respondents sense that the costs charged at service
station become high and 38% experience it's miles medium and fifty six% of the respondents
feel that the prices are affordable cost and 2% feel that the costs are low.
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8. How is the performance of the executives?
a.
b. Excellent d. O.K
c. Good e. Poor
2 Good 62 62
3 O.K 23 23
4 Poor 7 7
Total No. of Respondents 100 100%
Poor 7
23
O.K
62
Good
Excellent 8
0 20 40 60 80
39
CHAPTER-V
FINDINGS
SUGGESTIONS
CONCLUSION
BIBLIOGRAPHY
QUESTIONNAIRE
40
FINDINGS
1) The employees have been glad with their new product improvement technique.
Three) employees felt that there have been opportunities for personal increase.
enterprise.
Eight) The worker satisfied with the company fee turned into given by advanced.
Nine) The personnel felt that there had been nil politics.
Over all their contribution closer to organizations is quite sizable which commonly effects
and keep desirable human relation and monitoring personnel development and
Ultimately we can finish that employees are satisfied with ULTRATECH CEMENT
limited
41
SUGGESTIONS
growth of an worker.
Three) The control need to makes a speciality of enhancing the team work of an employee.
4) The control have to specializes in improving the verbal exchange procedure of the
employer.
worker skills.
6) The management additionally ought to makes a speciality of the call for methods.
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CONCLUSION
Through the mission entitled product life cycle in ULTRATECH CEMENT confined I
concluded that the existence cycle of the goods inside the ULTRATECH CEMENT
restrained is restrained only and the manufacturing inside the organisation is also very well
and the manufacturing substances are hold very food in the corporation.
Some merchandise within the ULTRATECH CEMENT restrained are within the declaim
degree but all the last products are in adulthood country. The organisation has to improve its
great and different manufacturing maintenance such that the organisation won't acquire the
declaim state all the time.
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BIBLIOGRAPHY
BOOKS
NEWS PAPERS
1. Business to day
2. Economic times.
3. Times of India
4. Business line
MAGAZINES
1. The week
2. India today
WEBSITES.
1. www.ultratech.com
2. www.nyse.com
3. www.google.com
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APPENDIX
QUESTIONNAIRE
2. Designation :
3. Department / Branch :
4. Age / Gender :
D) Yes
E) No
F) If required
D) Weeks
E) Months
F) Years
A) Total work
B) Only developing
C) Only design
4. How much time it will take that the product from growth to mechturity?
45
D) Weeks
E) Months
F) Years
5. If the product was in declaim stage what the organization will do?
FOR CUSTOMERS:
46
• no
6. Express your satisfaction level on performance of organization?
• satisfied
• O.K
• Not satisfied
7. Comment on the prices charged at organization for products?
• High
• Medium
• Reasonable
• Low
8. How is the performance of the executives?
• Excellent
• Good
• O.K
• Poor
9. Suggestions for the company?
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