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    Marketing Budget Plan Template

    Uploaded by

    Ivan
    The marketing budget plan outlines projected costs for various marketing campaigns totaling $65,365. The largest projected expenses are $14,400 for landing page content marketing, $11,700 for online advertising, and $6,400 for website development. Other major costs include $6,800 for social media, $6,200 for local marketing, and $5,900 for a sales campaign. The budget allocates funding across 11 categories including national marketing, local marketing, public relations, and market research.

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    Download as XLSX, PDF, TXT or read online from Scribd

    Marketing Budget Plan Template

    Uploaded by

    Ivan
    512 views7 pages
    The marketing budget plan outlines projected costs for various marketing campaigns totaling $65,365. The largest projected expenses are $14,400 for landing page content marketing, $11,700 for online advertising, and $6,400 for website development. Other major costs include $6,800 for social media, $6,200 for local marketing, and $5,900 for a sales campaign. The budget allocates funding across 11 categories including national marketing, local marketing, public relations, and market research.

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    The marketing budget plan outlines projected costs for various marketing campaigns totaling $65,365. The largest projected expenses are $14,400 for landing page content marketing, $11,700 for online advertising, and $6,400 for website development. Other major costs include $6,800 for social media, $6,200 for local marketing, and $5,900 for a sales campaign. The budget allocates funding across 11 categories including national marketing, local marketing, public relations, and market research.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Download as xlsx, pdf, or txt
    512 views7 pages

    Marketing Budget Plan Template

    Uploaded by

    Ivan
    The marketing budget plan outlines projected costs for various marketing campaigns totaling $65,365. The largest projected expenses are $14,400 for landing page content marketing, $11,700 for online advertising, and $6,400 for website development. Other major costs include $6,800 for social media, $6,200 for local marketing, and $5,900 for a sales campaign. The budget allocates funding across 11 categories including national marketing, local marketing, public relations, and market research.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Download as xlsx, pdf, or txt
    of 7

    MARKETING BUDGET PLAN Create

    Projected Subtotal to date: $ 65,365.00

    PROJECTED COST PROJECTED


    CAMPAIGN TYPE QTY
    PER UNIT SUBTOTAL

    National Marketing SUBTOTAL

    Banner Ads 4 $ 500.00 $ 2,000.00


    $ -
    $ -
    Local Marketing SUBTOTAL

    Newspaper 6 $ 600.00 $ 3,600.00


    In-Store Marketing 4 $ 400.00 $ 1,600.00
    POP 2 $ 500.00 $ 1,000.00
    $ -
    Public Relations SUBTOTAL

    Public Events $ -
    Sponsorships $ -
    Press Releases 8 $ 100.00 $ 800.00
    Webinars $ -
    Conferences $ -
    Client Events $ -
    $ -
    Content Marketing SUBTOTAL

    Sponsored Content $ -
    Landing Page 12 $ 1,200.00 $ 14,400.00
    White Papers / ebooks $ -
    $ -
    Social Media SUBTOTAL

    Twitter 20 $ 100.00 $ 2,000.00


    Facebook 20 $ 100.00 $ 2,000.00
    Pinterest 10 $ 100.00 $ 1,000.00
    Instagram 10 $ 100.00 $ 1,000.00
    Google+ 4 $ 100.00 $ 400.00
    LinkedIn 4 $ 100.00 $ 400.00
    Online SUBTOTAL
    Blog 4 $ 800.00 $ 3,200.00
    Website $ -
    Mobile App $ -
    Mobile Alerts $ -
    Email Newsletter $ -
    $ -
    Advertising SUBTOTAL

    Online 4 $ 2,500.00 $ 10,000.00


    Print 2 $ 850.00 $ 1,700.00
    Outdoor $ -
    Radio $ -
    Television $ -
    $ -
    $ -
    Web SUBTOTAL

    Development 1 $ 6,400.00 $ 6,400.00


    Pay-Per-Click Marketing $ -
    SEO $ -
    $ -
    $ -
    Market Research SUBTOTAL

    Surveys 6 $ 800.00 $ 4,800.00


    Impact Studies $ -
    $ -
    Sales Campaigns SUBTOTAL

    Campaign A 1 $ 5,900.00 $ 5,900.00


    Campaign B $ -
    Campaign C $ -
    Campaign D $ -
    Campaign E $ -
    $ -
    Other SUBTOTAL

    Premiums 3 $ 780.00 $ 2,340.00


    Corporate Branding $ -
    Business Cards 15 $ 55.00 $ 825.00
    Signage $ -
    $ -
    $ -
    Create Your Marketing Budget Plan to Smartsheet

    PROJECTED
    COMMENTS
    SUBTOTAL

    $ 2,000.00
    $ 2,000.00
    $ -
    $ -
    $ 6,200.00
    $ 3,600.00
    $ 1,600.00
    $ 1,000.00
    $ - $4,800.0
    7%
    $ 800.00
    $ -
    $ -
    $ 800.00
    $ -
    $ -
    $6,400.00
    $ - 10%
    $ -
    $ 14,400.00
    $ -
    $ 14,400.00
    $ -
    $ -
    $ 6,800.00
    $ 2,000.00
    $ 2,000.00
    $ 1,000.00
    $ 1,000.00
    $ 400.00
    $ 400.00
    $ 3,200.00
    $ 3,200.00
    $ -
    $ -
    $ -
    $ -
    $ -
    $ 11,700.00
    $ 10,000.00
    $ 1,700.00
    $ -
    $ -
    $ -
    $ -
    $ -
    $ 6,400.00
    $ 6,400.00
    $ -
    $ -
    $ -
    $ -
    $ 4,800.00
    $ 4,800.00
    $ -
    $ -
    $ 5,900.00
    $ 5,900.00
    $ -
    $ -
    $ -
    $ -
    $ -
    $ 3,165.00
    $ 2,340.00
    $ -
    $ 825.00
    $ -
    $ -
    $ -
    $3,165.00 $2,000.00
    5% 3%
    $6,200.00
    $5,900.00 9%
    9%

    $800.00
    1%

    $4,800.00
    7%

    $14,400.00
    22%
    $6,400.00
    10%

    $11,700.00
    18% $6,800.00
    10%

    $3,200.00
    5%
    200.00
    9%

    $800.00
    1%

    National Marketing
    Local Marketing
    Public Relations
    Content Marketing
    Social Media
    $14,400.00
    22% Online
    Advertising
    Web
    Market Research
    Sales Campaigns
    Other

    $6,800.00
    10%
    PROJECTED
    CAMPAIGN TYPE %
    SUBTOTAL

    National Marketing $2,000.00 3%


    Local Marketing $6,200.00 9%
    Public Relations $800.00 1%
    Content Marketing $14,400.00 22%
    Social Media $6,800.00 10%
    Online $3,200.00 5%
    Advertising $11,700.00 18%
    Web $6,400.00 10%
    Market Research $4,800.00 7%
    Sales Campaigns $5,900.00 9%
    Other $3,165.00 5%
    $65,365.00

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