Bulacan State University: Republic of The Philippines
Bulacan State University: Republic of The Philippines
Bulacan State University: Republic of The Philippines
Carson Grill, a fifteen-year-old freshman in high school, is already running his own
business. Carson is the co-founder and CEO of Touch Up Cup, a business that sells paint storage
containers, along with his father, Jason Grill.
The Touch Up Cup is a 13-ounce container designed specifically for small touch-up paint
projects. It not only keeps paint fresh for years and free of rust clumps, but it is also ready for
fast paint mixing and use. “Just shake ‘n paint” is the company tagline.
Carson and his father had the idea for the Touch Up Cup while they were planning to do
some touch-up painting around their house. They discovered that their old paint cans had
rusted, leaving the costly paint clumped and unusable. Carson wanted to create an airtight jar
that would keep the paint fresh for years. He desired a better, more effective system for storing
leftover paint. The Touch Up Cup's silicon gasket keeps it airtight, allowing the paint to last
longer.
Carson and Jason are looking for $150,000 in return for a 10% stake in their business.
Despite his age, Carson amazed the Sharks by taking control of the situation and answering all
of their questions. His experience of the market and ability to get a product made impresses the
Sharks. He already has over 4000 retail locations for the product, and he has a licensing
agreement with paint accessories company Frog Tape. Carson is in charge of the day-to-day
activities, while Jason is in charge of the patents.
Both Daymond and Blake express an interest in the situation. Daymond, on the other
hand, does not want to run the company and is worried about who will. He's also apprehensive
about paying for purchase orders. Blake is intrigued and says that, as an investor, he would fund
purchase orders. Carson also offers to throw in three additional patented products that he
developed. Blake believes they require additional funds and offers $200,000 in exchange for a
quarter of the company. Daymond offers $200,000 in exchange for 17.5 percent of the
company. They chose Blake because he has a greater stake in the company's success.
Another example of necessity inspiring innovation is the Touch Up Cup. It's not
uncommon for entrepreneurs to come up with their best product or business concept by
solving their own problems. Carson Grill proved to everyone that becoming an entrepreneur at
such a young age is also possible. With the right guidance and access to knowledge, young
entrepreneurs can successfully operate their own companies and even apply for a patent.
The father and son team realized that partnering with a Shark would help them expand
their company even further. The Touch Up Cup is just the beginning for Carson, Jason Grill, and
DZ Innovations Inc. Bringing on an investor and business partner will not only increase cash
flow, but will also enable you to tap into their skills and connections.