Planning A Fundraiser: Us-En

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A Beginner’s Guide to Fundraising

Looking to raise money for your favorite organization or charity? Put the fun in fundraiser
with Scentsy! It’s a great way to help a person or group you’re passionate about, and goes
back to our core value of generosity.
Fundraising also benefits your business! Just one fundraiser a month can help you increase
Personal Retail Volume (PRV), meet your monthly activity requirement, earn promotions and
incentives, and gain new customers and contacts, all while giving back to your community.

Planning a fundraiser
• If you don’t already have an organization in mind, brainstorm causes you’re passionate about
and organizations in your community that may need some help. Consider school programs
(choir, band, sports), animal shelters or pet rescues, police associations, fire stations, food
banks, churches, family rescue shelters, etc.
• Identify the purpose of your fundraiser and what you want to accomplish.
• Keep it simple — especially if you’re new to fundraising — by focusing on a single Scentsy
product (like Scentsy Bars, Scent Paks or Buddy Clips) so it’s not overwhelming.

Scentsy is great for fundraising at shows, parties, through social media, by


reaching out to various organizations, and telling friends, family and customers!

Figuring out the details


• Decide where the party, kickoff meeting or event will take place.
• Set a timeframe for how long the fundraiser will run. Schools and other organizations will need
a designated purchasing period. Choose a firm date for closing orders, and communicate that
it can take up to three weeks for products to arrive.
• Work through which product categories or product lines the organization would like to sell so
you’re on the same page. If it’s a full-catalog fundraiser, provide plenty of catalogs and order
forms.
• Determine how customers will place orders. (Your Personal Website is an option, but customers
will pay shipping and tax.)
• Let the organization know the percentage of sales or flat rate of each product they’ll receive and
when they can expect the donation (this will be a date after your commissions run).
• Decide whether you’ll offer incentives to top sellers. For example, a Scentsy Warmer or Buddy
for the top seller, and Buddy Clips for second and third place.
• Help the sellers be successful by providing easy-to-understand, user-friendly information. You
may want to provide a seller’s checklist and collection envelopes, as well as a checklist for the
coordinator. Consider the age group you’re working with and target your information to that
group.

Start small. Begin with one school club before tackling the entire school.
Make sure your sellers get accurate and complete customer information, so you
can follow up with your new contacts!

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A Beginner’s Guide to Fundraising

Setting up a fundraiser to maximize donations


• If you’re selling Scentsy Bars for your fundraiser, order them in Bundle & Save packs of six, and
sell each bar at full price, plus tax and shipping rounded up to the nearest dollar. That way,
you can donate the cost of every sixth bar back to the organization!
• How much you donate to a fundraiser is up to you. Donate a flat rate and earn a commission
or donate all your commissions and use the fundraiser to generate new contacts.
(Commissions can be 20% to 30%, depending on rank and sales.)
• Enter in several parties to maximize Host Rewards; ensure orders reach the 15% product credit
each time.
• Use Host Rewards to purchase gifts for the top seller(s) and the organization.
• Use Host Rewards on Bundle & Save packs to increase profits you can add to your donation.

Always consult with a tax specialist, as you may still owe taxes on donations
made from your commissions!

Making sure your fundraiser is Scentsy compliant


• Obtain approval from the individual or entity for which you are raising funds or donations.
• Do not have a fundraiser for a national tragedy (an event covered by national media).
• Follow through on all promises and agreements made with the entity for which you are raising
funds.
• Be able to provide documentation to Scentsy, upon request, showing the fundraising terms
agreed upon by you and the fundraising entity.
• Only collect funds through product purchases. You are not authorized to collect cash donations
using the Scentsy name without Scentsy’s prior written approval.
• Limit the content of your fundraiser ad to only include:
• The entity for which you are raising funds.
• Information about the purpose of the fundraiser.
• Details regarding how to participate in the fundraiser.
• The percentage of commissions to be donated.

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A Beginner’s Guide to Fundraising

Promoting fundraisers
• If it’s a school fundraiser, email parents once a week with fundraiser information
and new fliers to generate attention to the fundraiser.
• Use poster boards in high-traffic areas. Always get permission first!
• Post messages on school message boards and hallway corkboards.
• Send emails and newsletters, and post to any social media accounts you use.
• Invite your personal customers to be involved and help a local cause they may be
interested in.
• Customize and use the Party Page to promote your organization.

Check out the tools and resources in the Training section of Scentsy Success
and the Consultant Store to help with fundraising efforts!

Packaging orders
• Label products with your contact information. Since a product could be a gift for someone, you
want that person to have your details so they can place future orders.
• Tuck a business card into each bag or bundle so the customer knows how to contact you with
questions or to order more product. Maybe add a thank you note that also has your contact
information.
• Consider adding a catalog, Product List or Host/Join Brochure to the bag so customers can
purchase more products or research the Scentsy business opportunity.

Provide great customer service by delivering customer orders as soon as possible!

Handling donations
• Get the donation to the organization as soon as the fundraiser is over. You want the
organization to remember you for future fundraisers and to put the donation to work, so don’t
make them wait!
• Draft a donation letter and include the amount raised for their cause and the date you delivered
the donation. If there’s a fundraising coordinator, they should sign off on the letter so there’s a
record that they received the correct amount.
• Give a gift to the organization to express your appreciation. A Scentsy Warmer and Bars,
homemade cookies or anything else that shows your thanks!
• Get a donation receipt for tax purposes. Maintain excellent records of expenses and donation
amounts.

Make sure you follow up with your new contacts a week or two after you’ve
delivered their products!

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