Servuction Model of Airtel

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Service Operations System

Front Stage Activities Back Stage Activities

Assisting with the Sim Card installation


Help customers with billing related queries
Router Installation
Assisting customers for resolving queries

Customer Care executive assisting new consumers


with data plans and also network related queries

Service Delivery System

Interior and Exterior


Equipment Contact Personnel
Facilities
Router, Cables, Optical Fibre
Front Desk officer

Towers, Switch, Sales Executive

Base transceiver Station Sales Manager


Modem, Memory Chips
Account Executive

Customer Care Executive

1
Other Customer
Contact Points
Top of SEO

Radio ads

Trade Show

Promotions, Discounts and Deals

Local Directories

Ford Dealership Catalogue

Word of mouth

Brochure, Catalogue, Newsletter

Celebrity Endorsement

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