Summary For Module 6 - Industrial Design

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DL101: General Course on Intellectual Property

Summary for Module 6 - Industrial Design

An industrial design relates to the appearance of an article: it is that aspect of an


article, which is ornamental or aesthetic. It may consist of three-dimensional features
such as the shape of an article, or two-dimensional features such as patterns, lines or
color. As with other forms of intellectual property, it may be protected.

However, unlike trademarks described in a previous module an industrial design


focuses on the appearance of an article. It is not required that said appearance
distinguishes the articles of one enterprise from those of others.

By protecting his/her industrial design, the creator is granted an exclusive right


against the unauthorized copying or imitation of his/her designs by third parties for a
period of time, which amounts to at least 10 years (but the duration of protection
could be longer depending on the particular national/regional law).

In most countries, an industrial design must be registered in order to be protected


under industrial design law. In some countries, industrial designs are protected
under patent law as “design patents”. Registration of an industrial design, or the
grant of a design patent, are not necessarily the only means of protection. In certain
jurisdictions, industrial designs may be protected as works of art under copyright law
or under unfair competition law.

As a general rule in order to be protected, the design must be ‘new’ or ‘original’. What
constitutes novelty or originality may differ from country to country.

As a general rule, and in accordance with the Paris Convention, industrial design
protection is territorial: this means that industrial design rights are limited to the
country where protection is sought and granted.

If protection is desired in several countries, separate national applications must be


made according to the applicable national law and procedures (which are usually
different in each country). To avoid having to submit applications in each and every
country where protection is sought, the Hague Agreement Concerning the
International Registration of Industrial Designs, which is WIPO, helps to facilitate this
process: it enables creators to seek protection for their designs in a large number of
territories, through one single international application filed with the International
Bureau of WIPO.

The next module in this course is also concerned with Industrial Intellectual property:
Patents

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