Data
Data
Data
Income
1 1 2 1 5 1
2 3 2 2 6 3
3 2 2 1 5 4
4 2 1 1 5 2
5 2 1 1 3 2
6 1 2 1 6 3
7 2 1 1 4 2
8 2 1 1 5 3
9 2 1 1 5 2
10 2 2 2 3 6
11 2 2 1 5 2
12 2 1 2 4 2
13 2 1 2 4 2
14 4 1 1 4 1
15 1 1 1 4 1
16 1 1 1 4 1
17 3 2 2 4 1
18 2 1 1 5 3
19 2 1 2 3 2
20 4 1 2 2 1
21 5 2 2 3 1
22 4 1 2 5 5
23 4 1 2 1 4
24 3 2 2 3 4
25 3 1 2 2 3
26 1 2 1 5 1
27 2 1 1 5 4
28 2 2 2 3 3
29 1 2 1 3 1
30 3 2 2 6 5
31 2 2 1 5 3
32 3 3 3 4
33 1 2 1 4 2
34 1 1 1 4 3
35 1 2 1 4 1
36 3 2 1 5 1
37 2 1 1 5 1
38 3 1 2 4 1
39 3 1 2 4 4
40 4 1 2 3 4
41 3 2 3 5 5
42 1 1 1 4 1
43 3 1 2 3 1
44 4 1 2 2 3
45 4 2 2 3 3
46 3 1 2 2 3
47 3 2 1 4 4
48 4 1 2 2 3
49 3 1 2 3 6
50 2 1 1 5 4
51 2 1 1 5 7
52 2 1 1 4 3
53 2 1 1 5 1
54 1 1 1 4 1
55 2 1 1 4 1
56 2 1 1 5 3
57 2 1 1 5 3
58 2 1 1 4 1
59 4 1 2 3 5
60 2 1 2 2 5
61 1 2 2 2 4
62 2 1 1 4 1
63 4 1 2 3 4
64 2 1 1 5 4
65 3 1 2 3 4
66 1 2 1 4 1
67 2 1 1 3 3
68 3 2 2 3 4
69 3 2 2 4 7
70 2 1 2 4 4
71 2 2 1 5 4
72 2 2 1 4 3
73 3 2 2 2 6
74 3 2 2 3 5
75 2 1 1 5 2
76 2 2 1 3 3
77 2 2 1 4 1
78 2 2 1 3 2
79 2 2 1 4 4
products do you Compares pricesNotices a price i Misses discountsConsiders price Makes an effort t
1 2 4 3 5 3
1 4 1 3 3 5
1 5 2 5 2 5
1 5 5 4 3 5
1 3 3 2 4 5
1 5 5 3 4 5
1 5 5 4 4 5
1 4 3 2 4 4
1 5 5 3 3 5
1 4 3 3 4 5
1 4 2 3 4 4
1 5 5 2 3 5
1 1 1 2 1 2
1 5 4 4 4 5
1 5 5 3 4 5
1 5 5 3 4 5
1 2 2 1 1 1
1 3 3 3 5 4
1 3 3 2 4 1
3 4 2 2 3
1 5 4 3 2 3
1 3 3 4 1 4
1 5 3 3 4 4
1 4 3 4 4 4
1 4 3 2 3 2
1 2 4 3 5 3
1 3 3 4 3 4
1 4 3 4 3 4
1 5 5 3 4 5
1 5 4 4 5 5
1 5 5 5 5 5
1 4 4 3 3 4
3 4 5 4 5 1
3 5 5 5 5 5
1 5 5 3 3 4
1 5 5 1 5 5
1 4 4 3 4 5
1 3 3 3 3 3
1 3 3 4 2 4
1 3 4 4 3 3
1 4 2 2 4 5
1 3 5 4 3 4
1 3 4 4 3 3
1 2 3 3 2 4
1 3 4 4 2 4
1 3 3 2 2 3
1 3 3 2 2 4
1 3 3 5 2 3
1 3 3 4 2 4
1 3 3 3 3
1 5 5 4 5 5
1 5 3 4 5 5
1 2 5 3 4 5
3 3 3 3 3 5
3 3 3 3 3 3
1 4 3 3 5 5
1 1 1 3 1 1
1 5 4 3 4 5
1 4 5 3 4 3
1 2 2 4 2 3
1 3 3 4 2 4
1 4 4 3 4 4
1 3 3 4 3 4
1 3 2 2 3 4
1 2 3 4 2 4
1 3 2 2 2 4
1 4 3 3 4 3
1 3 2 4 2 3
1 2 3 3 2 4
1 4 4 3 4 4
1 5 5 5 5 5
1 4 4 4 4 4
1 3 2 2 3 4
1 3 3 2 3 4
1 2 2 2 3 3
1 2 2 3 3 4
1 3 2 2 3 4
1 3 2 2 2 4
1 4 4 4 4 4
Knowing the
origin of the
products to be
purchased is
important
before More likely to plan purchasing
Appearance of thpurchasing Safety of the pr Health aspects i foods
5 2 5 5 4
5 5 5 5 4
1 5 5 5 5
4 4 4 5 5
5 4 5 5 5
4 4 5 5 4
5 5 5 4 5
4 4 4 4 4
5 5 5 5 5
4 4 5 5 5
5 1 4 3 5
4 5 5 5 1
3 2 1 1 1
5 5 5 5 3
5 4 5 5 5
5 4 5 5 5
1 1 1 1 4
5 4 5 5 5
3 4 2 3 5
3 4 1 3 5
3 4 4 4 5
3 3 4 3 5
3 3 4 3 5
3 3 3 3 4
3 3 3 3 4
5 2 5 5 4
4 3 3 4 5
4 3 4 3 5
3 3 5 5 5
5 4 4 4 5
5 5 5 5 5
3 3 4 5
1 3 5 4 4
5 5 5 5 5
3 4 5 5 4
4 5 5 5 5
3 4 5 5 5
3 3 3 3 3
3 3 3 4 5
4 3 5 3 5
5 4 5 3 5
3 4 5 5 5
4 3 4 3 5
3 3 4 3 5
3 2 3 3 4
4 3 3 2 5
3 2 4 3 5
3 3 4 3 5
3 2 4 3 5
3 3 3 3 2
4 5 5 5 5
4 5 5 5 5
5 5 5 5 5
4 5 5 5 4
3 3 3 3 4
5 3 5 5 5
2 1 1 1 1
4 4 5 4 5
3 3 3 3 5
3 3 4 3 5
3 3 4 3 5
4 4 5 5 5
2 3 3 3 5
3 3 4 3 5
3 3 5 3 5
4 3 4 3 5
3 4 3 4 4
4 3 3 4 5
3 3 4 3 4
3 4 5 4 4
5 5 5 5 5
4 4 4 4 4
4 3 3 3 5
2 3 3 5
4 2 3 3 5
3 4 3 3 5
4 3 4 3 5
5 2 3 3 5
3 4 4 5 4
e likely to plan purchasing Feel like shopping is necessity Less open to try new or different products
clothes p. hygiene foods clothes p. hygiene foods
3 4 3 1 3 1
5 4 5 2 5 4
3 5 5 2 5 5
4 5 5 4 5 4
2 4 4 2 2 1
4 4 4 4 4 3
4 4 5 4 4 4
4 4 4 4 4 4
5 5 3 3 3 3
4 5 4 4 4 4
3 3 5 3 4 4
5 2 5 4 4 1
3 2 3 3 2 2
4 2 5 3 5 5
5 5 5 4 5 4
5 5 5 4 5 4
4 4 4 3
3 3 5 3 3 4
2 1 3 2 2 1
1 1 4 1 1 2
3 2 4 2 2
3 2 5 3 1 3
3 1 5 4 2 3
3 3 5 4 4 3
3 2 4 4 2 2
3 4 3 1 3 1
5 3 4 3 3 5
3 2 4 4 3 4
3 5 5 3 5 3
4 4 5 4 4 4
5 5 5 5 5 3
3 3 5 4 3 4
3 4 3 1 4 2
5 5 5 5 5 5
3 4 4 3 4 3
5 5 5 4 4 4
3 5 3 3 3 4
3 3 3 3 3 3
4 3 5 4 4 4
5 3 5 3 3 3
5 3 5 5 3 3
4 5 5 3 5 4
3 4 5 4 4 3
3 2 5 2 2 3
4 3 5 3 3 5
3 2 5 4 3 3
4 3 5 4 4 3
3 2 5 2 2 3
4 2 5 4 2 3
3 2 3 2 3 3
3 4 5 2 4 5
1 4 5 2 5 5
3 5 5 4 5 3
4 4 5 4 4 2
4 4 4 4 4 4
4 4 5 4 4 4
2 1 1 2 1 4
4 5 5 4 5 3
3 3 5 3 3 3
4 3 5 3 3 5
4 3 5 5 3 3
4 4 5 5 5 5
3 3 5 5 3 3
5 4 5 4 5 3
4 4 5 3 5 5
5 4 5 4 4 3
4 4 4 4 4 3
4 4 5 4 4 3
4 3 5 5 4 3
4 4 4 4 4 4
5 5 5 5
4 4 5 5 5 4
3 2 5 3 4 3
4 3 5 3 3 3
3 2 5 3 2 3
4 3 5 4 3 3
3 2 5 4 3 3
5 3 5 4 2 3
4 4 4 4 4 4
open to try new or different products Buy products rather done in stores that are clos Spend more time in the supermarket to bu
clothes p. hygiene foods clothes p. hygiene foods
1 4 2 2 4 4
5 5 5 5 5 5
3 5 3 3 3 5
4 4 4 3 4 3
2 1 2 3 2 4
3 3 4 4 4 4
3 3 5 5 5 2
4 4 4 4 4 4
3 3 5 1 3 3
3 5 5 3 4 3
3 3 5 3 4 5
1 1 4 4 4 5
5 2 3 3 1
5 5 5 5 5 3
4 4 5 5 5 2
4 4 5 5 5 2
5 2 3 3 3 1
3 3 5 4 4 4
3 5 2 4 2 3
3 5 5 4 4 5
3 1 5 3 3 5
2 1 5 3 4 5
3 5 5 4 4 5
3 3 4 4 3 4
2 4 4 4 4 5
1 4 2 2 3
5 3 5 4 3 5
3 4 4 3 3 4
3 3 5 2 4 5
4 4 5 4 4 4
3 3 4 4 4 4
4 5 5 5 5 4
1 2 4 2 4 3
5 5 5 5 5 5
3 1 4 3 4 4
4 4 5 5 5 3
4 4 4 4 4 3
3 3 3 3 3 3
3 5 5 5 3 5
3 5 5 5 5 5
3 5 5 3 5 5
4 5 5 3 5 4
3 5 5 4 3 5
5 3 5 5 5 5
5 3 5 5 5 5
5 5 5 5 5 4
3 5 5 3 3 5
5 5 5 5 5 5
4 5 5 5 2 5
2 3 3 3 2
4 4 4 3 3 5
1 4 5 1 4 1
2 3 4 3 4 2
2 2 3 3 3 5
4 4 4 4 4 4
5 5 5 3 5 3
4 4 1 4 4 4
5 5 5 5 5 2
5 5 5 5 5 5
5 5 5 5 5 5
3 5 5 5 5 5
4 4 5 4 4 5
4 4 5 5 5 5
3 5 5 4 5 5
4 5 4 4 2 5
3 5 5 5 5 5
3 3 4 4 2 3
4 5 5 4 4 5
3 5 5 3 4 5
4 4 4 3 5
5 5 5 5
4 4 4 4 3 3
5 5 5 5 5 5
4 5 5 5 2 5
5 5 5 5 5 5
5 5 5 4 5 5
5 5 5 4 5 5
3 5 5 5 5 5
4 4 3 4
d more time in the supermarket to buy Go more often to supermarket to buy Go less often to supermarket to buy
clothes p. hygiene foods clothes p. hygiene foods
1 4 1 4 3 1
3 5 5 2 5 2
1 4 5 3 5 5
4 3 5 5 4 3
3 2 4 3 3 5
3 3 4 3 3
2 2 2 2 2 2
4 4 4 2 2 3
3 3 3 3 3 3
3 3 4 4 4 5
5 3 5 4 2 1
4 5 5 2 4 1
2 2 3 3 3 2
3 3 3 3 3 3
2 2 1 1 1 5
2 2 1 1 1 5
5 5 1
4 4 4 3 3 3
3 1 5 2 1 2
3 1 5 2 1 1
4 1 5 3 2 2
4 1 5 3 2 2
4 2 5 5 2 2
4 2 4 3 2 3
4 3 4 3 3 2
3 3 4 1 4 1
4 4 4 4 3 3
3 3 4 4 3 3
2 5 5 2 5 1
3 4 4 3 4 4
3 4 3 3 3 3
3 5 5 3 3 4
2 3 2 1 2 4
5 5 5 5 5 3
3 4 2 2 2 2
3 3 4 3 4 2
3 3 3 3 3 3
3 3 3 3 3 3
4 3 5 5 3 3
4 2 5 5 2 3
5 3 5 3 3 3
3 4 4 2 4 3
5 3 5 5 3 4
4 3 5 3 3 3
3 2 5 3 2 3
3 2 5 3 3 3
3 3 5 3 3 3
3 3 5 3 3 3
3 3 5 3 3 3
3 2 2 3 2 2
4 4 5 3 5 1
1 1 3 1 4 1
2 2 2 2 2 4
4 4 4 1 3
4 4 4 4 4 4
3 2 4 4 4 4
1 4 3 3 3 1
2 2 5 5 5 2
4 3 5 3 3 3
5 3 5 3 3 3
4 3 5 5 3 3
3 3 2 2 2 5
5 4 5 5 4 3
5 3 5 3 4 3
5 4 5 3 3 3
4 3 5 3 3
3 3 3 3 5 3
5 4 5 3 3 3
5 3 5 3 3 3
4 4 4 4 4
5 5 3 3 5
3 3 3 3 3 3
2 2 5 3 3 3
3 2 5 3 2 3
3 2 4 4 2 3
3 2 5 3 3 3
5 3 5 4 2 3
4 2 5 4 2 3
4 4 4 4 4 4
ess often to supermarket to buy Shop online more often Buy products rather done in stores that ar
clothes p. hygiene foods clothes p. hygiene foods
4 2 1 2 4 2
5 2 3 5 3 5
3 5 5 3 5 5
3 3 4 5 5 4
5 5 1 1 1 5
2 1 4 4
2 2 2 4 4 5
4 4 1 2 2 4
3 3 5 5 5 4
5 5 3 4 3 4
2 3 2 2 2 5
1 1 4 4 4 4
3 2 2 3 3 2
3 3 1 4 4 4
5 5 5 5 5 5
5 5 5 5 5 5
4 5 1 3 3
3 3 3 3 3 4
4 5 1 1 1 5
4 5 1 1 1 5
3 5 1 1 1 5
3 5 4 3 2 5
3 5 2 4 4 5
3 4 3 4 4 4
2 5 3 5 5 5
4 2 1 4 2 2
3 5 4 5 4 5
3 4 3 5 4 4
4 1 1 4 1 5
4 4 3 3 3 4
3 3 4 5 4 4
5 3 5 4 5 5
4 4 1 3 1 4
2 2 5 5 5 5
2 2 3 3 3 3
2 2 1 1 1 5
3 3 2 2 2 4
3 3 3 3
3 5 2 5 4 5
3 5 2 5 3 5
5 5 2 2 2 5
2 2 3 3 2 5
3 5 3 5 5 5
5 5 2 2 2 5
4 5 1 1 1 5
5 5 1 1 1 5
3 5 2 5 4 5
5 5 1 1 1 5
5 5 1 1 1 5
3 2 3 2 3 2
4 3 1 5 5 4
1 1 5 1 5 5
4 4 2 4 3 4
3 3 3 4 4 3
4 4 4 4 4 4
4 4 3 3 3 5
1 1 4 1 1 1
2 2 2 2 2 5
5 5 1 1 1 5
4 5 1 1 1 5
3 5 2 5 3 5
5 5 4 4 4 5
3 5 2 4 5 5
5 2 5 4 5
3 5 2 5 5 5
5 5 2 5 5 5
3 3 3 3 3 4
5 5 1 1 1
5 5 1 1 1 5
4 4 3 3 3 4
5 5 5 5 5
3 3 4 4 4 4
5 5 1 1 1 5
4 5 1 1 1 5
4 5 2 2 2 5
5 5 2 2 2 5
3 5 2 5 4 5
5 5 2 5 3 5
4 4 4 4 4 4
products rather done in stores that are closeBuy greater volume of Buy bigger proportions of
clothes p. hygiene foods clothes p. hygiene foods
2 2 4 3 4 4
5 5 5 2 5 5
3 5 5 4 5 5
4 5 3 3 3 4
2 4 5 2 4 5
3 5 3 3
5 5 3 3 3 3
4 4 3 2 2 4
4 4 5 5 5 2
4 4 3 2 3 5
3 3 5 3 2 5
4 4 4 4 4 2
3 3 2 3 2
4 4 5 4 4 5
5 5 3 3 3 4
5 5 3 3 3 4
1 5
3 3 4 3 3 4
4 2 3 2 1 4
4 3 5 2 1 5
3 3 5 2 1 5
3 2 5 3 1 5
4 4 5 4 3 5
4 3 4 4 2 4
5 3 5 3 4 5
2 2 4 3 4 4
4 3 5 4 4 5
3 4 4 5 3 4
2 4 3 1 3 5
3 4 5 4 4 4
4 4 3 3 3 4
5 5 5 3 3 5
2 4 1 1 1 1
5 5 5 3 5 5
3 3 3 3 3 3
5 5 4 4 3 4
4 4 3 3 3 3
3 3 3 3
5 5 5 3 3 5
5 5 5 3 2 5
3 3 5 5 3 5
4 3 5 4 3 5
4 5 5 3 3 5
5 5 5 3 3 5
5 5 5 3 3 5
5 5 4 2 2 4
3 3 5 3 3 5
5 5 5 2 2 5
5 5 5 3 3 5
3 2 3 2 3 3
1 4 5 2 5 5
5 5 5 5 5 5
2 3 3 2 3 3
3 4 4 3 5
4 4 4 4 4 4
3 5 3 3 3 4
1 1 4 4 4 4
4 5 5 2 5 5
5 5 5 3 3 5
5 5 5 4 3 5
5 5 5 4 3 5
4 4 4 3 3 5
5 5 5 4 3 5
5 5 5 4 4 5
5 5 5 4 3 5
5 5 5 4 4 5
4 4 4 4 4 4
5 5 5 3 2 5
4 5` 4 4
4 4 4 4 4 4
5 5 5 5 5 4
4 4 3 3 3 4
5 5 5 3 2 5
5 5 5 3 3 5
5 5 5 3 2 5
4 5 5 3 2 5
4 5 5 4 2 5
4 5 5 3 2 5
4 4 4 4 4 4
bigger proportions of Buy smaller proportions of
clothes p. hygiene foods clothes p. hygiene
2 3 3 3 3
3 5 2 5 2
4 5 5 3 5
2 3 2 2 3
2 3 1 3 4
2 5
3 3 3 5 5
2 2 2 4 4
2 2 4 4 4
3 5 4 5 4
3 2 1 3 4
2 2 4 4 4
1
3 4 3 3 3
4 4 3 3 3
4 4 3 3 3
1 5 1
3 3 3 3 3
2 1 3 4 5
2 1 2 4 5
2 1 1 4 5
4 1 2 4 4
4 2 3 4 5
4 2 3 3 4
5 3 3 3 5
2 3 3 3 3
4 4 3 3 5
5 3 3 3 5
2 3 2 2 2
3 3 3 3 3
3 4 3 3 3
3 3 3 4 5
1 1 3 2 2
4 5 2 5 2
3 3 2 2 2
3 3
3 3 3 3 3
3 3 3 3 5
3 2 3 3 5
5 3 2 2 5
4 4 2 2 2
3 3 3 3 5
5 5 3 5 5
3 3 3 5 5
2 2 3 5 5
3 3 3 3 5
2 2 3 5 5
3 3 3 3 5
2 3 3 2 3
2 5 1 5 1
1 5 1 5 3
2 3 3 2 3
5 3 3 3
4 4 4 4 4
4 4 1 1 1
4 4 4 4 4
2 3 2 5 2
3 3 3 5 5
4 3 3 4 5
4 3 4 5
4 4 1 2 2
4 4 5 4 4
4 4 3 3 5
4 3 3 4 5
4 4 3 5 5
4 4 4 4 4
3 2 3 4 5
5
4 4 3 3 3
4 4 3 3 3
4 4 3 3 3
3 2 3 4 5
3 3 3 4 5
3 2 3 5 5
3 2 3 5 5
3 2 3 5 5
3 2 3 4 5
4 4 4 4 4
59.2
AGE
Buy products rather done in stores that are closer from where
df X2
customer live
1. 10 Foods 16 0.55
1.11 Clothes 16 0
1.12 Personal Hygiene 16 0.285
1.16 Foods 16 0
1.17 Clothes 16 0
1.18 Personal Hygiene 16 0.32
1.22 Foods 16 0
1.23 Clothes 16 0.207
1.24 Personal Hygiene 16 0.484
Buy products rather done in stores that are closer from where
df X2
customer live
1.25 Foods 16 0.099
1.26 Clothes 16 0.003
1.27 Personal Hygiene 16 0.212
GENDER
Buy products rather done in stores that are closer from where
df X2
customer live
2. 10 Foods 4 0.947
2.11 Clothes 4 0.06
2.12 Personal Hygiene 4 0.869
Buy products rather done in stores that are closer from where
df X2
customer live
2.25 Foods 4 0.782
2.26 Clothes 4 0.341
2.27 Personal Hygiene 4 0.949
CIVIL STATUS
Buy products rather done in stores that are closer from where
df X2
customer live
3. 10 Foods 8 0.907
3.11 Clothes 8 0.143
3.12 Personal Hygiene 8 0.777
Buy products rather done in stores that are closer from where
customer live df X2
EDUCATIONAL
Buy products rather done in stores that are closer from where
df X2
customer live
4. 10 Foods 20 0.974
4.11 Clothes 20 0.505
4.12 Personal Hygiene 20 0.048
4.28 Foods
4.29 Clothes
4. 30 Personal Hygiene
INCOME
5.1 Foods 24 0
5.2 Clothes 24 0.94
5.3 Personal Hygiene 24 0.184
5.13 Foods
5.14 Clothes
5.15 Personal Hygiene
Buy products rather done in stores that are closer from where
customer live df X2
Chi square
value
14.598
40.363
18.684
Chi square
value
15.673
19.019
25.148
Chi square
value
32.511
41.452
17.989
Chi square
value
18.165
16.784
22.892
Chi square
value
32.867
20.281
15.557
Chi square
value
23.561
35.678
20.163
Chi square
value
23.561
35.678
20.163
Chi square
value
22.806
22.345
33.506
Chi square
value
33.609
15.234
32.454
Chi square
value
0.728
8.85
0.928
Chi square
value
5.362
2.957
3.673
Chi square
value
1.365
6.943
3.617
Chi square
value
0.334
0.52
2.15
Chi square
value
2.216
0.993
4.345
Chi square
value
1.746
4.506
0.714
Chi square
value
3.817
7.234
1.964
Chi square
value
3.888
8.106
1.638
Chi square
value
1.958
0.494
2.969
Chi square
value
3.389
12.175
4.811
Chi square
value
15.278
9.017
9.657
Chi square
value
17.965
11.446
10.821
Chi square
value
9.172
11.316
18.062
Chi square
value
14.302
18.429
16.373
Chi square
value
5.403
13.315
5.087
Chi square
value
10.099
5.77
0.401
Chi square
value
11.313
7.006
14.636
Chi square
value
5.811
14.221
21.439
Chi square
value
9.652
19.254
31.514
Chi square
value
19.348
19.216
16.252
Chi square
value
25.933
31.284
19.662
Chi square
value
20.343
19.133
28.206
Chi square
value
24.954
33.59
39.673
Chi square
value
62.42
26.061
20.117
Chi square
value
Chi square
value
20.138
27.486
25.27
Chi square
value
12.278
28.224
42.888
Chi square
value
Chi square
value
27.044
33.858
22.624
Chi square
value
19.081
30.975
21.086
Chi square
value
24.093
25.534
20.534
Chi square
value
20
39.546
12.556
Chi square
value
24.509
22.741
21.211
Chi square
value
34.624
34.951
44.066
Chi square
value
30.062
28.85
40.604
Clothes Personal Hygiene
Chi-square Chi-square
df x2
value value