NDTV

Download as pdf or txt
Download as pdf or txt
You are on page 1of 2

NDTV stands for NEW DELHI TELEVISION LIMITED.

It is an Indian news company focusing on broadcast and digital news


publication founded 37 years ago in 1984 by Prannoy Roy and Radhika Roy.
It owns and operates the broadcast news channel of NDTV India and NDTV
24x7.
These two channels of the company have received 32 Ramnath Goenka
Excellence in journalism awards.
Having said that there are some remarkable works of NDTV that I thought were
worth mentioning.
NDTV is most proud of how its work impacts the real world and how it is using
its powerful reach to campaign for and with the people of India.
Award winning campaigns like Save our tigers, The greenathon and Jeene ki
asha. Someway or somehow forced government to act legislation to changed
and made the nation aware of the power of people.
To make this much impact, NDTV has sure come a long way, so let’s look at a
little history behind NDTV being NDTV.
When NDTV was launched in 1984, it started as a production house of news for
the public broadcaster Doordarshan.
In 1995, NDTV began producing shows like News tonight, the news hour and
good morning India for Doordarshan.
Under the term that NDTV would produce all news content for the Star
Network, they signed an agreement for 5 years in 1998.
In 1999 NDTV also launched it’s own website called NDTV.COM
That was probably the first step of NDTV towards being an independent news
broadcaster.
The contract between Star network and NDTV was terminated in 2003. After
that it launched its own news channels NDTV 24x7 followed by Hindi channel
NDTV India.
Soon after its launched NDTV 24x7 became the Fortuner in English segment
and NDTV India had the 2nd highest viewership followed by Aaj Tak in the
Hindi language segment.
Now the Expansion attempted by NDTV.
In 2005, the network had also launched a business news channel called NDTV
Profit.
The channel would become a competitor of the leading business news
channel CNBC and TV18 over the next 5 years.
In 2007, the NDTV launched The good times an upmarket lifestyle channel for
the global urban Indian.
Also, in order to fund newsgathering, NDTV launched the first general
entertainment channel NDTV Imagine on 21 January 2008.
Moving towards financial crisis:
NDTV’s economic condition downturned since the financial crisis also after
failure of venture.
Joint venture incurred a Net loss of 20 crore in two years of it’s operation, as a
solution in 2015, NDTV Profit, the business channel became a hybrid channel
featuring both business during day and entertainment programs under the name
NDTV Prime on weekend and after 6 PM.
Now the controversies that involves NDTV:
NDTV India was banned because there was and action taken against the channel
because it had revealed sensitive details such as the location of the school and
residential areas in its coverage of Pathankot attacks.
After that there was story ran by Sunday Guardian which exposed NDTV’s
financial misconduct and malpractices in collaboration with ICICI bank.
Immediately after getting out of that controversy the founder of the NDTV
Prannoy and Radhika Roy were barred by SEBI for two years after an
Investigation revealed that they covered material info from shareholders
regarding loan agreements and hence they couldn’t hold the management
position in NDTV board.

You might also like