Differentiate Marketing Funnel and Sales Funnel. Marketing Funnel Sale Funnel

Pre-Intrerrogation Assesment
1. What is sales funnel?

Sale funnel refers to the process through which a company finds, qualifies,
and sells its products to buyers. The sales funnel refers to the buying
process that companies lead customers through when purchasing products.
2. what are the processes and stages involved in making a sale?

The sales process can be divided into eight distinct steps:
i. prospecting
ii. pre-approach
iii. Identifying and cross-questioning
iv. Need assessment
v. Presentation
vi. Meeting objections
vii. Gaining commitment
viii. Follow-up.
3. Differentiate Marketing funnel and sales funnel.
Marketing Funnel Sale funnel

 The marketing funnel refers to the  The sale funnel refers to a
process of converting a lead or a system that guides a
prospective into a customer. prospective customer from the
marketing stage to the
conversion.
 The marketing funnel focuses more  The sales funnel focuses on

on brand recognition and image. making more product or
services sales
 The marketing funnel creates the  sales funnel maintains the

consumers interest. consumers interest
 The funnel uses messages, intents,  The sales funnel is extremely
and consumer cognition to match its worthwhile for a business, as it
creative assets. A marketing funnel is helps to estimate revenue
a journey through the study, learning, numbers, ROAS, and helps
information, and decision-making digital marketers identify
processes of your audience. which channels, keywords,
designers, and consumers or
various inputs have more
profitability.
 A marketing funnel is an elevated  The sales funnel is the way to
approach to take customers from encourage people to take
being completely unaware of a action - subscribe to e-mail
specific brand to a loyal consumer. lists, participate in events, get
real consultants, etc.
 Consequently, the phases of the  It’s a number of sites designed
marketing funnel begin to expose the to convince a buyer to go from
audience and end with conversion. being interested in your
product to buying your
product. In fact, a sales funnel
is a marketing funnel in this
way.
4. If you’re facing any objection from your leads and how you are going to
overcome them in order to convert them to a valuable customer of our
corporation?
 Always respect the position of consumer, but look at this objection as an
opportunity to get other decision-makers in the room. Identify any
underlying concern and address that specific issue. Rather than agreeing to
wait for a phone call, keep the process moving by setting up a joint
meeting with both parties or transitioning the sale to the final decision-
maker altogether.
 If you can, bring up examples or case studies about their competitors who
have made some recent changes similar to the one you are suggesting. Fear
of change is a natural reaction, so you will need to calm the customer’s
concern by showing examples of positive change within the client’s
industry to provide a boost of confidence.
 Regardless of whom I targeting, pricing is one of the most common objections to
a sale. For many sales professionals, the knee-jerk reaction is to immediately
offer a lower price. Instead of offering up a fast discount (which is risky and
raises questions about the value of your product), look for creative ways to show
the unique value of your product or service.
5. Explain the sale funnel with a real time example or a case study.
Targeting Organic Searchers
Now, let's look at another content-based sales funnel example, In the fashion game,
people have a lot of questions. Before you make a purchase, you might want to know
what styles are on-trend right now, or how an item fits, or what sort of pants to wear with
your new shoes. As an ecommerce brand, it pays to anticipate and respond to this type of
question. Doing this positions you as an expert, with the bonus of getting more eyes on
your site and products through organic search. You can track down those all-important
questions using a tool like Answer the Public. For instance, let's say you sell women's
footwear. One of your hottest product categories is "strappy heels." Answer the Public
tells us what people are searching for around those products.
Submitted by -- Uday kumar N

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Pre-Intrerrogation Assesment

1. What is sales funnel?

2. what are the processes and stages involved in making a sale?

3. Differentiate Marketing funnel and sales funnel.

Marketing Funnel Sale funnel

 The marketing funnel focuses more  The sales funnel focuses on

 The marketing funnel creates the  sales funnel maintains the

Submitted by -- Uday kumar N

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