Chapter 3 - Social Beliefs and Judgements
Chapter 3 - Social Beliefs and Judgements
Chapter 3 - Social Beliefs and Judgements
Chapter 3
Preview
• How do we judge our social worlds, consciously
and unconsciously?
• How do we perceive our social worlds?
Representativeness Availability
Heuristic heuristic heuristic
• a thinking strategy • Snap judgments of • Quick judgments of
that enables quick, whether someone likelihood of events
efficient judgments or something fits a (how available in
catego memory)
Counterfactual Thinking
• Counterfactual thinking: imagining alternative scenarios and outcomes
that might have happened, but didn’t
Illusory Thinking
• Illusory correlation: perception of a relationship where none exists, or
perception of a stronger relationship than actually exists
Moods and Judgments
• Our moods infuse our judgments
• Do you agree with the statement? Why?
How Do We Perceive Our Social
Worlds?
Perceiving and Interpreting Events
• Our first impressions of one another are more often right than wrong; but
on occasion, our prejudgments can be a mistake
Belief Perseverance
• Belief perseverance: persistence of one’s initial conceptions
Constructing Memories of Ourselves and Our
Worlds
• Misinformation effect: incorporating “misinformation”
into one’s memory of an event and receiving misleading information
about it
How Do We Explain Our Social Worlds?
• Attribution theory helps us make sense of how such explanations work
Attributing Causality:
To the Person or the Situation
• Misattribution: mistakenly attributing a behavior to the wrong source