SFMC 30 60 90 Day Plan
SFMC 30 60 90 Day Plan
Learning Actions:
Study the company’s mission and vision independently and with the management
Develop a list of tasks and expectations
Review current client list and product information
Performance Goals:
Performance Actions:
Personal Goals:
Conduct a series of training sessions with the salesforce at least twice a month until
December 2021.
Customer Engagement Activity to Top Accounts (Snack Attack) (P500/account, 5-10
accounts per AE per month) (November – December 2021)
Revisit client list – Tap the untapped potential accounts (Banks, Car Showrooms, Shopping Malls,
Airlines, Office Buildings, Government Institutions etc.) (An additional of 3-5 accounts per AE per
month)
Customer Segmentation (Class A, B and C) with call frequency and reach. This will help to boost
the conversions, reach the customers through cross-team (marketing, sales, service, product,
etc.)
Weekly Itinerary – to keep track of the daily activities and tasks for the week.
Weekly Activity Report – with template (viber, email, sms message, phone call)
Weekly Sales Forecast – to help the team achieve their goals by identifying early warning signals
in their sales pipeline
Post Activity Report – to review the success of the activity against KPIs and its purpose. Also, to
determine if it worked or didn’t.
Conduct a Monthly Business Review with the DSM
Performance Goals:
Open a new client (1-3 clients per month)
Set meetings with at least 5 potential clients per month
Implement the company’s sales and marketing strategies
Performance Actions:
Personal Action: