WBCSD-FoW-Case-Study Microsoft 2020 Final

Empowering people
with disabilities
through AI
Microsoft
WBCSD Future of Work case study

February 2020
Table of Contents
Summary ............................................................................................................................................................... 2
Company background ............................................................................................................................................ 2
Future of Work challenge ...................................................................................................................................... 3
Business case ......................................................................................................................................................... 3
Microsoft’s solution ............................................................................................................................................... 3
Seeing AI............................................................................................................................................................... 4
Helpicto ................................................................................................................................................................ 4
Microsoft Translator ............................................................................................................................................ 5
Results ................................................................................................................................................................... 5
Challenges ............................................................................................................................................................. 5
References & additional sources ........................................................................................................................... 6
Summary
Microsoft’s AI for Accessibility amplifies human capability through grants, investments of technology, and
expertise. Microsoft is looking for individuals or teams who are not only passionate about making the world
more inclusive, but also firmly rooted in the communities they intend to benefit. This $25M USD grant
program harnesses possibilities offered by Artificial Intelligence to invest in ideas that are developed by or
with people with disabilities.
Company background
Microsoft enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its
mission is to empower every person and every organization on the planet to achieve more. With Windows
maintaining an 80% or higher market share, Microsoft Office is recognized as the most widely used
professional software in the world. Offering a multitude of products and services at the personal and
WBCSD Future of Work: Empowering people with disabilities through AI 2

enterprise level, Microsoft continues to create and innovate new experiences for its customers. To do this, it
employs more than 144,000 people, made $125bn and invested more than $16bn in R&D in 2019.
Future of Work challenge

More than one billion people around the world, about 15% of the world’s population, live with a disability or
health condition, that often results in their exclusion from the workforce.1 According to the U.S. Office of
Disability Employment Policy, the unemployment rate among people with disabilities is more than twice as
high (7.2%) as among those who are non-disabled (3.2%).2 Even when they find a job, people with disabilities
generally earn less, further decreasing their full participation in social and economic activities, and
perpetuating inequality.3
“Our goal is to empower others in new and more impactful

ways, to help create a more sustainable future.”
Brad Smith, Microsoft President and Chief Legal Officer
Ageing populations are expected to face growing rates of people with disabilities or health conditions due to
the fact that most disabilities are acquired in adulthood. Making workplaces inclusive is hence a key to
reduce existing and future inequalities in the labor market and in society.
Business case
As time progresses and the Internet of Things (IoT) expands, there is more and more data for computers to
learn from. When computers can ‘see’, ‘hear’, ‘comprehend’ and ‘reason’, they are better at fulfilling their
core functions – being more efficient, productive and helpful. By amplifying human ingenuity and capability,
there is a strong business case for Artificial Intelligence (AI) in industries ranging from healthcare to
agriculture. But key to Microsoft’s AI for Accessibility program is for humanity not to lose out on the value
people with disabilities can offer to society. The high unemployment rate among people with disabilities
represents a problem in so far as businesses fail to benefit from a large and productive portion of the
population.
Microsoft’s solution
AI has limitless potential in helping those one billion people on our planet with disabilities, making their lives
better and their work easier in a dignified and empowering manner. Using AI to see, hear, understand and
act logically, someone who is visually impaired can have road signs or menus read to them. Alternatively, a
person with auditory disabilities may be able to have sounds transcribed for easier and more independent
interaction.
Microsoft’s AI for Accessibility initiative is a $25 million grant program that aims to accelerate the
development of accessible and intelligent AI solutions. It invites developers, NGOs, academics, researchers
and inventors to share their ideas and gives them access to Microsoft’s cloud and AI platforms to create and
1
WHO (2011)
2
U.S. Office of Disability Employment Policy (2019)
3
WHO (2011)

test new AI solutions. It provides engineers for consultations and offers partnerships to co-create apps that
see, hear, speak, understand and better interpret people’s needs.
The initiative focuses on three areas that are vital for building a sustainable future:
• Employment: The unemployment rate for people with disabilities is more than double that of people
without. We see opportunities in using AI to help people develop more advanced skills in the
workplace and evolve the culture around inclusive hiring.
• Daily life: There are great opportunities in building modern solutions for people with disabilities by
making software and devices smarter and more contextually relevant.
• Communication and connection: Communication is fundamental to providing equal access to
information and opportunities. Lack of options excludes some from employment and society.
Technology can create new possibilities regardless of how a person listens, speaks, or writes.
Since the program was launched in 2018, several apps have been launched or are at an advanced stage of
development. Three concrete examples of AI for Accessibility are presented in the following paragraphs:
Seeing AI
The Seeing AI app for smartphones narrates to

people with low vision the world around them.
The app can for example speak typed or
handwritten text when it appears in front of the
camera; give audio beeps to help locate barcodes
and then scan them to identify products;
recognize currencies and colors; or recognize
friends and describe people and their emotions,
by analyzing their facial expression. An
experimental feature describes scenes and
situations in their surroundings.
(Click to watch) Seeing AI is a free app designed for the
low vision community. It uses AI to recognize and
describe people, text, and objects. Source: Microsoft
Helpicto
Microsoft and Equadex – a software engineering,

telecommunications, and computer systems
company – have partnered to create an
application called Helpicto. Designed to help
children with autism, Helpicto provides an
innovative solution to help these children
communicate with their environment. To stay
focused, a child with autism usually uses specific
pictograms in a sequence to recognize a situation,
a question, or another interaction. Helpicto uses
speech to text to generate a sentence. It then Screenshot of the Helpicto app. Source: Microsoft
uses language understanding to categorize
keywords.

Microsoft Translator
At the Rochester Institute of Technology, amongst a student body of 15,000, some 1,500 students are deaf
and/or hard of hearing. Captions on screens during a biology lecture are generated with Microsoft
Translator, an AI-powered communication technology. This allows all students to learn with the same level
of care while the AI “uses an advanced form of automatic speech recognition to convert raw spoken
language – ums, stutters and all – into fluent, punctuated text.”
(Click to watch) Rochester Institute of Technology uses

Microsoft Translator. Source: Microsoft
Microsoft’s AI for Accessibility initiative is backed up by the company’s engagement and commitment to the
United Nations Convention on the Rights of Persons with Disabilities, which covers access to digital
technology in education and employment and was ratified by more than 160 states. In the United States and
the European Union, Microsoft supports existing legislation to ensure technologies are accessible for those
with disabilities.
Results
The benefits of empowering people with disabilities through employment go well beyond offering
opportunities for social participation and to live dignified and productive lives. Businesses report people with
disabilities as exhibiting exceptional perseverance and problem-solving skills, and have observed
improvements in team spirit and morale. In the workplace, people with disabilities are reported to be highly
motivated and loyal, translating into extremely low turnover rates.
On a societal level, employment of people with disabilities is associated with more inclusive societies and
can contribute to reduced financial pressure on social security systems.
Challenges
As the opportunities in the AI sphere evolve, so too do the potential hazards. Stakeholders, governments,
policymakers and businesses should work together to find a balance in regulating AI in order to ensure safety
while not stifling innovation.
In decision-making AI systems, the evaluation of the quality of data, models and algorithms must be
ensured. Not doing so could bias machines in favor of or against specific people, with negative outcomes a
likelihood. This could ultimately decrease social acceptance and contribute to a backlash on the
development and deployment of advanced technologies.
Submit your proposal via the Microsoft online application form.

References & additional sources
Microsoft (2017): How Equadex used Cognitive Services to help people with language disorders.
https://microsoft.github.io/techcasestudies/cognitive%20services/2017/08/04/equadexcognitives.html (last
accessed 12 Dec 2019)
Microsoft (2018): The Future Computed. https://blogs.microsoft.com/uploads/2018/02/The-Future-

Computed_2.8.18.pdf (last accessed 19 Dec 2019)
Microsoft (2018a): AI technology helps students who are deaf learn. https://blogs.microsoft.com/ai/ai-
powered-captioning/ (last accessed 19 Dec 2019)
Microsoft website: AI for Accessibility. https://www.microsoft.com/en-us/ai-for-accessibility (last accessed

19 Dec 2019)
Microsoft website: Seeing AI. https://www.microsoft.com/en-us/seeing-ai/ (last accessed 19 Dec 2019)
U.S. Office of Disability Employment Policy (2019): https://www.dol.gov/odep/ (last accessed 19 Dec 2019)
WHO (2011): World Report on Disability.

http://apps.who.int/iris/bitstream/handle/10665/70670/WHO_NMH_VIP_11.01_eng.pdf;jsessionid=EB64AB
37BD0450C681397C37817893A4?sequence=1 (last accessed 19 Dec 2019)

World Business Council
for Sustainable Development
Maison de la Paix
Chemin Eugène-Rigot 2B
CP 2075, 1211 Geneva 1 Switzerland
www.wbcsd.org

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Empowering people

WBCSD Future of Work case study

WBCSD Future of Work: Empowering people with disabilities through AI 2

Future of Work challenge

“Our goal is to empower others in new and more impactful

WBCSD Future of Work: Empowering people with disabilities through AI 3

The Seeing AI app for smartphones narrates to

Microsoft and Equadex – a software engineering,

WBCSD Future of Work: Empowering people with disabilities through AI 4

(Click to watch) Rochester Institute of Technology uses

WBCSD Future of Work: Empowering people with disabilities through AI 5

Microsoft (2018): The Future Computed. https://blogs.microsoft.com/uploads/2018/02/The-Future-

Microsoft website: AI for Accessibility. https://www.microsoft.com/en-us/ai-for-accessibility (last accessed

Microsoft website: Seeing AI. https://www.microsoft.com/en-us/seeing-ai/ (last accessed 19 Dec 2019)

WHO (2011): World Report on Disability.

WBCSD Future of Work: Empowering people with disabilities through AI 6

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