WHO ARE WE? WHAT WE DO?

Sounds of Downtown (SoD) brings up We bring your favorite artists &

a diverse lineup of music talents musicians into an experiental music
from local and international together concert. Here you can celebrate
into a collaborative music festival. the music performance while also
experiencing other things related
to music and art.

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 Age of 15 to 35
MARKET
Age of 15 to 35

For Male and Female

Earnings of IDR 5.000.000 to

20.000.000

Age of 15 to 35
Occupation of Students,
College Students, Employees,
Artists, and Enterpreneurs

Music Enthusiasts, Loyal Fans, 3000

Millenials, Music Connisseurs and
Communities
visitors

Jabodetabek

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 We are a brand new promotor engaged in music

Age of 15 to 35
concert , Festival organizer & entertainment.

Our first event will be an experiental concert

that takes place in a city downtown called
“Sounds of Downtown” (SoD).

Audiences can experienced music & art

installation while enjoying the ambience of the
downtown of a city.

CONCEPT
3
 EVENT
DETAILS
Day : Sunday

Date : 22th of May 2022

Time : Show 1
14.00 - 17.00
Show 2
19.00 - 22.00

Venue : Bengkel Space SCBD

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 Sounds of Downtown (SoD) is the first
experiental music event in indonesia that provide
2 shows in a day.

This concept can help artists, musicians, and

Age of 15 to 35
sponsors to reach a bigger market size from a
different background efficiently.

Sounds of Downtown (SoD) can also provide

opportunities for artist & musicians to
collaborate and produce new works together.

It is also beneficial for our audiences, they can

WHAT MAKES watch their favourite musicians without
spending a lot of money & time compared to
usual concert.

US DIFFERENT?
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THE PERFORMERS

VIERRATALE

6
THE PERFORMERS

NADIN AMIZAH

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 Age of 15 to 35
EVENT
1. Social posts promoting the event across SoD
social media
2. Studio-created promotional media assets PROMO

Age of 15 to 35
3. Media campaign across media partners & KOL

Age of 15 to 35
Age of 15 to 35

1. Instagram feeds post coverage on the event 1. After movie of the event
(performance, vibes, audience, etc) posted on Youtube and
2. Instagram stories coverage on the event Instagram SoD
(performance, vibes, audience, etc) 2. Photo and video galleries
3. 3 Art installations ( develop by SoD team posted across Instragram SoD
4. Pop up booth
5. Ad libs
6. Media campaign across media partners & KOL

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THE OPPORTUNITY

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MEDIA PARTNER
IDR 83,160,530
TOTAL VALUE

Age of 15 to 35
TOTAL 7,735,673
FOLLOWERS
VALUATION : IDR 10 / PAX

TOTAL 185,460
LIKES AVERAGE
VALUATION : IDR 30 / PAX

TOTAL 4,800
COMMENTS AVERAGE
VALUATION : IDR 50 / PAX
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KOL
16.396.500
TOTAL VALUE

TOTAL 1,000,000
FOLLOWERS
VALUATION : IDR 15 / PAX)

TOTAL 30,000
LIKES AVERAGE
VALUATION : IDR 45 / PAX

TOTAL 620
COMMENTS AVERAGE
VALUATION : IDR 75 / PAX
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 OFFLINE ACTIVATION
Items Valuation S Valuation M Valuation L
Gate Promotional Screen 400 800 1,600
Photo Wall 1,500 3,000 6,000
TVC/LED 2,000 4,000 8,000
Adlibs 1,500 3,000 6,000
Ticketing 300 600 1,200
Standing Banner 300 600 1,200
Jingle (Pict/Vid + Audio) 3,000 6,000 12,000
Poster 1,000 2,000 4,000
TOTAL Value / Pax 10,000 20,000 40,000
Valuation
(3,000 visitors) 30,000,000 60,000,000 120,000,000

*All Values in IDR 13

 ONLINE OFFLINE PACKAGE RETURN ON

SMALL MEDIUM LARGE

IDR 69,000,000 IDR 79,000,000 IDR 99,000,000

Investment Amount Investment Amount Investment Amount

IDR 129,557,030 IDR 159,557,030 IDR 219,557,030

Total Benefit (Value) Package Value (Return) Package Value (Return)

187.76% 201.97% 221.55%

Return on Investment Return on Investment Return on Investment

*Total Benefit (Value) = Media Partner Value + KOL Value + Offline Activation Value 14
 LOGO
LOGO ON STAGE
PHOTO WALL

L
M
S
TICKETING
15
LOGO

TVC / LED

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 Age of 15 to 35
IDR150,000,000
ALTERNATIVE
Social Media
Valuation
75,000,000 FREE! PACKAGE 1
Offline 24,000,000 L
Free L Package 219,557,030 Online Offline
Package
Total 318,557,030

PHOTOWALL
YOUR BRAND HERE YOUR BRAND HERE YOUR BRAND HERE
YOUR BRAND HERE YOUR BRAND HERE YOUR BRAND HERE
YOUR BRAND HERE YOUR BRAND HERE YOUR BRAND HERE
YOUR BRAND HERE YOUR BRAND HERE YOUR BRAND HERE
YOUR BRAND HERE YOUR BRAND HERE YOUR BRAND HERE
YOUR BRAND HERE YOUR BRAND HERE YOUR BRAND HERE
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 Age of 15 to 35
IDR400,000,000 ALTERNATIVE
Valuation
Social Media
Offline
600,000,000
36,000,000
FREE!
L
PACKAGE 2
Free L Package 219,557,030 Online Offline
Package
Total 855,557,030

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 Age of 15 to 35
IDR500,000,000
ALTERNATIVE
Social Media
Offline
Valuation
2,250,000,000
45,000,000
FREE!
L
PACKAGE 3
Free L Package 219,557,030 Online Offline
Package
Total 2,514,557,030

YOUR BRAND
HERE YOUR BRAND HERE YOUR BRAND HERE YOUR
HERE
YOUR BRAND HERE YOUR BRAND

BRAND HERE YOUR BRAND HERE

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 Cakra
+62 878 8846 4426

Age of 15 to 35
Yoshel
+62 838 9838 8425

CONTACT
DETAILS Dika
+62 878 7527 8783
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