INTRODUCTION

E-commerce (electronic commerce) is the activity of electronically buying or selling of

products on online services or over the Internet. The term was coined and first employed
by Dr. Robert Jacobson, Principal Consultant to the California State Assembly's Utilities
& Commerce Committee, in the title and text of California's Electronic Commerce Act,
carried by the late Committee Chairwoman Gwen Moore (D-L.A.) and enacted in 1984.

E-commerce businesses may also employ some or all of the followings:

• Online shopping for retail sales direct to consumers via Web sites and mobile
apps, and conversational commerce via live chat, Chabot, and voice assistants;
• Providing or participating in online marketplaces, which process third-party
business-to-consumer (B2C) or consumer-to-consumer (C2C) sales;
• Business-to-business (B2B) buying and selling;
• Gathering and using demographic data through web contacts and social media;
• Business-to-business (B2B) electronic data interchange;
• Marketing to prospective and established customers by e-mail or fax (for
example, with newsletters);
• Engaging in retail for launching new products and services;
• Online financial exchanges for currency exchanges or trading purposes.
Ecommerce carries the following advantages:

• It is strange that the competitor analysis is still not part of every marketing strategy
because if you use it in various online stores, it will help to:
• Realize a unique selling proposition (USP) and differentiate yourself from your
opponents, or at least, not be inferior to them.
• Determine your competitors’ internet marketing strategy. Know top traffic sources and
marketing budget.
• Create a budget for advertising campaigns that is not divorced from reality and initially
focus on those channels and tools that the competitor pays special attention to.
• Analyze the functional features of competitors’ sites, identify weaknesses and
determine a roadmap for the development of your site
• To probe the assortment and pricing policy.

The software industry has transformed the way organizations, businesses, and even people
coordinate and work. Its impact on the global economy and across various industries can be
gauged by the increase in innovations, technical progress, enhanced productivity, and the
workforce. “Software” refers to computer program or data (bits and bytes stored), that can be
stored electronically.
E-commerce carries the following disadvantages:

• Limited customer service. If you are shopping online for a computer, you
cannot simply ask an employee to demonstrate a particular model's features
in person. And although some websites let you chat online with a staff
member; this is not a typical practice.
• Lack of instant gratification. When you buy an item online, you must wait
for it to be shipped to your home or office. However, retailers like Amazon
make the waiting game a little bit less painful by offering same-day delivery
as a premium option for select product.
• Inability to touch products. Online images do not necessarily convey the
whole story about an item, and so e-commerce purchases can be
unsatisfying when the products received do not match consumer
expectations.
• Case in point: an item of clothing may be made from shoddier fabric than
its online image indicates. The Indian e-commerce industry has been on an
upward growth trajectory. The online retail market in India is estimated to
be 25% of the total organized retail market and is expected to reach 37%
by 2030. By 2034, it is predicted to surpass the United States to become the
second largest e-commerce market globally.
• A young demography, increasing internet and smartphone penetration, and
relatively better economic performance are some key drivers of this sector.
Each month, India adds approximately 10 million daily active internet
users- the highest rate in the world; number of smartphones per 100 people
has risen from 5.4 in 2014 to 26.2 in 2018. According to 2019 data, it was
estimated that one in every three Indians shopped using a smartphone. In
order to tap onto the large market, the e-commerce industry has also seen
an increase in innovation across platforms, and ancillary segments such as
logistics.
 COMPANY PROFILE
• We have built an enviable reputation in the consumer goods, heavy industry, high-tech,
manufacturing, and medical, recreational vehicle, and transportation sectors.
Multidisciplinary team of engineering experts, who loves or pursues or desires to obtain
pain of itself, because it is pain occasionally.

Reliable and trustworthy

• Who loves or pursues or desires to obtain pain of itself, because it is pain, but because
occasionally circumstances occur in which toil and pain desires to obtain pain of itself,
because it is pain, but because occur in which toil and pain.

Our vision

• Idea of denouncing pleasure and praising pain was born and I will give you a completed
account of system expound the actual teachings.

Our mission

• Know how to pursue pleasure rationally encounter consequences that are extremely
painful nor again is there anyone or pursues.

Services
Support services

• Sustainability is a priority interest for many of organizations, when it comes to

sustainability and corporate.

Training

• The process of improving some measure of an enterprise's success. Business growth

can be an achieved either.

Consultancy

• Customer Insight Analytics solutions deliver targeted and actionable customer analysis
that help financial.
Digital marketing

• Business analytics (BA) is the practice of iterative, methodical exploration of our

organization's data emphasis.

Law firm

• In a contract, performance is deemed to be the fulfillment of an obligation, in a manner

that releases performer.

Web development

• We help business improve financial performance by ensuring the organization system

is aligned and set up.

Content submission

• Submit your website to hundreds of search engines, directories and links pages. Our
trained staff will review your website and provide you with recommendations to
improve it for better search engine rankings.

Content submission

• Submit your website to hundreds of search engines, directories and links pages. Our
trained staff will review your website and provide you with recommendations to
improve it for better search engine rankings.

Content submission

• Submit your website to hundreds of search engines, directories and links pages. Our
trained staff will review your website and provide you with recommendations to
improve it for better search engine rankings.

Content submission

• Submit your website to hundreds of search engines, directories and links pages. Our
trained staff will review your website and provide you with recommendations to
improve it for better search engine rankings.
Cloud services

• Our cloud servers offer great benefits over the traditional options of shared or dedicated
servers. Our shared website hosting plan is the quickest and most affordable way to get
your website online.

Super crafted

• Creating an amazing website means crafting it from conception to execution, which

means being perfectionists about quality.

Responsive design

• Your brand identity always shines through & crucially that the eye is drawn to all the
important bits you want to communicate.

Ecommerce solution

• We design & develop, custom, full ecommerce solutions for your business needs.
Providing you full control of your online inventory.

Quality assurance

• Before we take your product live, we cover all potential exploits, workload balancing,
and compatibility across all platforms.

Quality skills

• Being a digital marketing company, we’re redefining the experience for digital
marketing services. For more than 10 years, we’ve been creating powerful brand
experiences for our clients worldwide. Our team of 200+ marketing gurus, designers,
coders, and project managers know the right technology and renders digital marketing
services with the best creative strategies to get you results, fast.creating online
experiences your customers will love, your employees will rally behind, and your
competitors will covet big time — that’s our approach.
Search engine optimization service

Appear on the front page of Google!

• Your online reputation can impact virtually every aspect of your digital marketing
program from the conversion rate on your pages to your click-through rate in paid
search. Controlling the conversation around your brand is critical to upholding and
improving reputation.
• The friendlier, easier place to bank.
• The key to success is having a positive attitude!
• From humble beginnings come great things.
• Today may be just like any other day, but it’s yours!
• Search engine optimization is the process of optimizing web pages and their content to
be easily discoeverable by users searching for terms relevant to your website. The term
seo also describes the process of making web pages easier for search engine indexing
software, known as 'crawlers', to find, scan, and index.billions of searches are
conducted online every single day. This means an immense amount of specific, high-
intent traffic.

Online advertisements

• Online advertisement is the best way to attract more visitors to your site. We create
goggle ad words pp. (pay per click) campaigns for your website to boost your business
online.

E-marketing

• Search analytics
• Search engine marketing
• Search engine optimization
• Social media optimization
• Online advertisements
Why ppc with redback studios

• Keywords with high search queries and low competition

• Cost which will be comfortable and apt for your business
• Location for posting the ads according to your audience
• Monitoring the visits regularly
• Customized reports
• Redback studios is a leading web designing company in Vellore, Chennai, Tamilnadu,
India. As a creative and professional website company, we also offer digital services
like web design, web development, seo services, domain, hosting, digital marketing,
branding on your website for getting great number of leads.

Functions of human resource development

• Human resource management encompasses effective employee management to

maximize their performance. In the era of technology, it plays a key role in improving
hr. functions in an organization. A lot of organizations have already implemented
human resource management software (hrms), moving their data from physical records
to hrms powered spreadsheets.
• A hrms will provide the best value to your organization and empower you with the
flexibility to deal with ever-changing business needs. To get the most out of a human
resource management software, we have listed down eight must-have functions that an
employee management software should be able to perform. Centralised employee data
and records
• Any hrms should be capable of maintaining a repository of employee data and company
records. This data should be accessible to hr from a centralised platform, for
convenience. This feature lets hr to retrieve data of employees at a moment’s glance.
Additionally, you can manage documents related to employees like offer letter,
appointment letter, id, aadhar information, pan card details and more. An hrms solution
that can help you centralise your records and make it more accessible is pocket hrms.
Its intuitive interface ensures that you can access your records easily and don’t spend
too much time in finding relevant documents. Pocket hrms not only performs core hr
functions but also performs biometric attendance management, mis reporting, expense
management and more.
Recruitment

• Having good employees can take your company to great heights. As a result, your
recruitment operations need to be managed effectively, for best results. A sound hr
solution will offer various features to help your hr department manage every step of the
recruitment process with ease. Employee management software will help in organizing
recruitment activities effectively. This includes resume management, categorisation,
processing applications, consolidating and communicating interview results and many
other activities performed during the recruitment process.

Payroll

• A human resource management software should help you with accurate calculation &
distribution of payroll by considering attendance, leaves, holidays, overtime,
deductions, reimbursements, taxes etc. An hr system will help in recording employee
attendance and generating payroll as per the data obtained. It can create payroll reports
and export data to microsoft excel as well as pdf for your convenience.

Appraisals and performance management

• Hr software helps organizations in tracking and reporting employees’ performance.

With an hrms, performance review takes place on a recurring basis. Hrms contains
modules which help in improving employee performance and engagement. You will be
able to look at employees’ past year's performance, using an hrms. Additionally, hrms
can be used to assess if employees met their deadlines and completed their kras.

Training & learning

• A robust hrms helps in organising employee training & learning sessions. Additionally,
it also maintains records of the training provided and seminars conducted. Hrms’s
training management module can be used to schedule venues, communicate training
related information to employees and share relevant resources and study material. Hr
software also allows outlining of training courses and materials available to develop
skills.
Attendance management and human resource management software

• Hrms helps in maintaining the attendance of the employees, including managing leaves:
paid, unpaid, and holiday granted. In many organizations, there are biometric systems
which register attendance with a card swipe or a fingerprint reader. An hr system will
integrate with any biometric device and have the ability to read various input formats.
This reduces errors while eliminating manual interventions, ensuring proper recording
of employees’ attendance.

Reporting and analytics

• An hrms should have the facility to display various types of reports and export them to
excel sheets and pdfs. It should graphically represent various reports including
attendance, payroll, appraisals, leaves, turnover etc. This allows you to get employee
information in the blink of an eye. Good analytics will ensure informed decision making
that benefits the organisation and its employees.

Employee self-service

• Employee self-service gives on-demand access to employees for accessing their

personal information from anywhere. An hr software that includes self-service will
allow employees to manage their own records including attendance, applying for
leaves, viewing organization information, etc. Supervisors can approve leaves and
allocate work through the self-service portal. Hrms thus reduces the work of hr
department and saves them time.
 OBJECTIVES
• To understand about e-commerce and its role in the economy
• To understand the types of e-commerce and its functioning
• To understand the influence of the coronavirus pandemic on the e-commerce
• Industry with respect to the consumer’s perspective.
• To understand major academic disciplines contributing to e-commerce research
• To understand about the growth prospects of e-commerce
 SCOPE
This study being ―desk analysis" contains views of various writers and researchers of E-
commerce. This study includes the global trends including India as a major source of E-
commerce, increasing use of e- commerce in developing nations, reasons behind success of e-
commerce as an industry, the use of e-commerce in global sourcing, advantages of E-commerce
and several more topics being covered under the project analysis. The use of e-commerce in
various countries and their influence over the people or citizens of that country is remarkable.
 PROBLEM DEFINITION
More often than not, small business owners find themselves juggling many tasks at once. Even
amid a busy schedule, though, it’s worth taking the time to do a competitor analysis.

This project focuses on:

• Identify the competitors

• Create a competitors matrix
• Gather background information
• Analyze strengths and weaknesses of our company and the competitors.
 RESEARCH METHODOLOGY

Descriptive research

Descriptive research is defined as a research method that describes the characteristics of the
population or phenomenon that is being studied. This methodology focuses more on the “what”
of the research subject rather than the “why” of the research subject. In other words, descriptive
research primarily focuses on describing the nature of a demographic segment, without
focusing on “why” a certain phenomenon occurs. In other words, it “describes” the subject of
the research, without covering “why” it happens.

Data collection

Primary data

• Primary data is data that is collected by a researcher from first-hand sources,

using methods like surveys, interviews, or experiments. It is collected with the
research project in mind, directly from primary sources.
• The primary data was collected through questionnaire

Secondary data

• The term is used in contrast with the term secondary data. Secondary data is
data gathered from studies, surveys, or experiments that have been run by other
people or for other research
• Secondary data is collected from company journals, magazines, newspapers,
previous research works and internet.

Tools used for analysis

• Analysis and interpretation

• Percentage analysis
• Multiple regression analysis
 REVIEW OF LITERATURE
Journals
Cigdem Sahin 2012 competitiveness of e-commerce companies:
Study aims to explore the factors affecting the competitiveness of e-commerce companies.
An integrated approach was developed to identify the possible sources of competitiveness
which are drawn from the resources, organizational and managerial capabilities, and
knowledge of e-commerce companies. A study composed of two consecutive phases was
conducted. First, a quantitative survey among the members of the Turkish Association of
E-commerce Companies, was conducted. A case of Turkish e-commerce companies is selected
because the Turkish e-commerce market is rapidly developing and providing a fruitful
environment to conduct a valuable research. Furthermore, quantitative findings are
supported with in-depth analysis of qualitative data collected by semi-structured interviews
with the senior managers of the leading e-commerce companies in Turkey.

International Conference on e-Democracy, e-Government and e-Society At: Paris,

France January 24 - 25, 2019 The Reality of E-commerce in Egypt and its Role in Enhancing
Companies' Competitiveness This paper was conducted with the purpose of determine how
increasing the service value through e-commerce factors (competitive strategy, ICT
infrastructures, logistics, security, human resources and innovation) can enhance companies'
competitiveness. As the problem of this paper is summarized in the absence of the thorough
awareness of e-commerce benefits for business owners and customers, as well as how to reduce
the intangibility attributes of e-commerce.

_____________________________________
1. An integrated approach okan university assistant professor e-mail:
cigdem.sahin@okan.edu.tr
2. International Conference on e-Democracy, e-Government and e-Society at: Paris, France
January 24 - 25, 2019
January 2014 Sadegh Feizollahi Investigation the Effect of Internet Technology on
Performance of Services Organizations with e-commerce Orientations In this research, two
dimensions of internet technology and e-commerce orientations have been considered. Based
on the measuring these variables, the performance of each organization especially banks in the
sales area has been evaluated. Also, the affectability coefficient of these two factors on the
banks performance has been studied. The aim of current study is to investigate the casual
relationships between internet technology with e-commerce orientations and organizations
performance. Therefore the research method of this study is casual-correlation and also based
on the study's objective is the applied research. Research population of this study is chief and
assistant managers of all the Ilam province banks that are equal with 394.

January 2009 Liu Hongkai Nankai University Study about the Path of Competitive
Advantage Based on the Integration Innovation of Enterprises Integration innovation is an
important innovation mode in the choice of enterprise independent innovation. With the
challenges of global competition, as well as the rapid development of information technology
and e-commerce, integration innovation is becoming an important guarantee in strengthening
the core competitiveness of enterprises and enhancing the competitive advantage.

February 2004 IEEE Transactions on Mobile Computing Vincent Huang Ericsson QoS-
oriented packet scheduling for wireless CDMA network The MAC protocol exploits both time-
division and code-division statistical multiplexing. The BER requirements are guaranteed by
properly arranging simultaneous packet transmissions and controlling there transmit power
levels, whereas the packet loss and delay requirements are guaranteed by proper packet
scheduling. The basic idea of FPLS is to schedule the transmission of multimedia packets in
such a way that all the users have a fair share of packet loss according to their QoS
requirements, which maximizes the number of the served users under the QoS constraints.
__________________________________________________
3. January 2014 Sadegh Feizollahi Investigation the Effect of Internet Technology on
Performance of Services Organizations with e-commerce Orientations.
4. January 2009 Liu Hongkai Nankai University
5. February 2004 IEEE Transactions on Mobile Computing Vincent Huang Ericsson
Competitiveness of E-Commerce Companies: An Integrated Approach January
2012International Journal of eBusiness and eGovernment Study’s Authors:Cigdem
Sahin A study composed of two consecutive phases was conducted. First, a quantitative survey
among the members of the Turkish Association of E-commerce Companies, was
conducted. A case of Turkish e-commerce companies is selected because the Turkish e-
commerce market is rapidly developing and providing a fruitful environment to conduct
a valuable research. Furthermore, quantitative findings are supported with in-depth analysis
of qualitative data collected by semi-structured interviews with the senior managers of the
leading e-commerce companies in Turkey.

A study on employee retention strategies Dr. Saravanan M, Sruthi TT 2020 This study
concludes that it is very difficult and crucial task to manage and retain the employees. Like
every asset human resource is very important, so every management must take effective actions
and plans to maintain its employees. It is very necessary to understand the employee perception
and mobility as their preference can change rapidly. To maintain the employees in an
organization, the management has developed different strategies according to the level of work
and position of the employees. From this study, it is clear that employees stick on to their
present job only when they get attractive salary packages. The other reason why they prefer
their current job is the security and working atmosphere provided with in the organization.

_________________________________________________________
6. January 2012International Journal of eBusiness and eGovernment Studies
Authors:Cigdem Sahin
7. Dr. Saravanan M, Sruthi TT 2020
8 L.PRAKASH, B.DINESH, U.R.MIRUDHUVARSHINI 2021
Organisational Culture and its Impact on Employee Performance (A Study with Reference to
IT Sector Chennai) R Durgadevi , S Vasantha 2014 From the findings it was conclude those
in IT Sector the organizational performances were dependent on various factors. It is also found
that organizational culture in general and different types such as clan culture, hierarchy culture
have a positive impact on performance and adhocracy has negative impact. Thus, according to
the study results obtained from the employees working in the organization. They should have
a special attention to organizational culture and thereby improve the performance of their
employees.

Organizational culture & employee behaviour Tianya LI 2002 All in all, the organizational
culture’s impacts are mainly reflected in motivation, promote individual learning;
communication; and enhance organizational values; group decision making; and conflict
solving.

Organizational Culture and Its Impact on Employee Performance and Job Satisfaction: A Case
Study of Niger Delta University, Amassoma Ekpenyong Nkereuwem Stephen,*;
Ekpenyong Alfred Stephen 2012 The issue of organizational culture cannot be over
emphasized in every organization. It has been observed that organizational culture is important
in any organization; this is so because organizational culture is powerful and helps organization
achieve higher productivity. Even in advanced countries and in most computerized
organizations, organizational culture cannot be over looked because it plays a significant role
in the organization.

__________________________________________

9 R Durgadevi , S Vasantha 2014

10 ORGANIZATIONAL CULTURE & EMPLOYEE BEHAVIOR Tianya LI 2002
11 Amassoma Ekpenyong Nkereuwem Stephen,*; Ekpenyong Alfred Stephen 2012
Nomadic culture and its impact on organizational support for nomadic behaviors and employee
job satisfaction L. Chen ; C. Corritore 2014 Organizations are utilizing new technologies to
mobilize their workforce in the quest to be flexible and responsive, expand globally, and
achieve competitive advantages. While much research effort on nomadic computing focuses
on technical issues, organizational issues, such as the enabling role of organizational culture,
are often overlooked. This study examines a framework that links organizational culture to
organizational support for employees' nomadic behaviors and job satisfaction. Based on
Schein's conceptualization of culture, we coined the term "nomadic culture" to describe the
underlying assumptions, espoused values, and artifacts that support today's workforce's ability
to work anytime anywhere enabled by nomadic computing technologies.

The impact mechanism of organizational culture on ERP assimilation: a multi-case study

Yuanyuan Guo Yuqiang Feng Chaoyou Wan 2013 using a multi-case study method, this
study investigated how organizational culture affects ERP assimilation. By synthesizing data
from four in-depth case studies, we found that group culture and hierarchical culture influence
ERP assimilation through horizontal coordination and vertical coordination respectively, whilst
external-oriented culture (development culture and rational culture) influences ERP
assimilation through organizational learning behaviour. Moreover, we found that cultural
balance is of great significance in achieving higher level ERP assimilation..

A study on employee perception towards the organizational culture and commitment in public
sector p. Vijayshankar , dr. C. Vijayabanu , s.d.vinothkumar , s.anjalidaisy 2001 the
current article aims to discover about the employee perception towards their organization
culture among the employees of the public sector. Culture of an organization has an impact on
satisfaction of the employees and their commitment and the corporate performance.

________________________________________________
12 L. Chen ; C. Corritore 2014 Organizations are utilizing new technologies
13 Yuanyuan Guo Yuqiang Feng Chaoyou Wan 2013
14 P. VijayShankar , Dr. C. Vijayabanu , S.D.VinothKumar , S.AnjaliDaisy 2001
Abraham Carmeli 2000 in his research paper, The relationship between emotional
intelligence and work attitudes, behaviour and outcomes, Journal of Managerial Psychology
Vol. 18 No. 8, 2003 stated that managerial skills in general, and emotional intelligence
inparticular, plays a significant role in the success of senior managers in the workplace.
Emotional intelligence supports positive work attitudes, altruistic behaviour and work
outcomes, and moderates the effect of work-family conflict on career commitment and not the
effect on job satisfaction.EvlynAkBenik

Hosseinzadeh, MasoudYousefzadeh, Habib Allah Mashaikhi 2000 , The Relationship

between Emotional Intelligence and Employee's Organizational Commitment Welfare
Organization in the West Province of Mazandran in the 2010- 2011American Journal of
Scientific Research ISSN 2301-2005 Issue 63(2012), pp. 148-152 stated there exists a positive
and significant relationship between the emotional intelligence and the organizational
commitment of the employees of the welfare organization of the Mazandaran province and the
variable of the (Adjustment, inter individual skills and the stress control) are the appropriate
predictors for the organizational commitment of the employees.

SukumarakurupKrishnakumar, 2012 The Role Of Emotional Intelligence And Job

Emotional Requirements In The Job Attitudes And Behaviour stated that this research argues
that EI may be an important determinant of employee job satisfaction .It indicated that EI did
not have any effect on job satisfaction, turnover intention, and job performance.

___________________________________________
15 Abraham Carmeli 2000
16 Hosseinzadeh, MasoudYousefzadeh, Habib Allah Mashaikhi 2000
17 SukumarakurupKrishnakumar, 2012
Chris Brown , Roberta George-Curran, Marian L. Smith, 2001 The Role of Emotional
Intelligence in the Career Commitment and Decision-Making ProcesJOURNAL OF CAREER
ASSESSMENT, Vol. 11 No. 4, November 2003 379–392 stated that emotional intelligence as
measured by the Empathy, Utilization of Feelings, Handling Relationships, and Self-Control
factors is positively related to career decision-making self-efficacy and that the Utilization of
Feelings and Self-Control factors were inversely related to vocational exploration and
commitment.

Samuel O. Salami, 2015 Relationships of Emotional Intelligence and Self-Efficacy to Work

Attitudes among Secondary School Teachers in Southwestern Nigeria, stated that the study was
to investigate the relationships of emotional intelligence and self-efficacy to work attitudes of
secondary school teachers in southwestern Nigeria.It showed that emotional intelligence and
self-efficacy had significant relationships with work attitudes. But, age, sex and work
experience do not have significant relationship. Results showed that teachers with high EI and
high self-efficacy show more commitment to organization and career. It revealed that
emotional intelligence was negatively and significantly related to work-family conflict.

JaeMin Cha, SeungHyun Kim, Ronald F. Cichy 2016 ,Job Satisfaction, Organizational
Commitment, and Contextual Performance: Examining Effects of Work Status and Emotional
Intelligence among Private Club Staff Members, states the effects of work status (part-time vs
full-time) and emotional intelligence (high EI vs low EI-groups) on job satisfaction,
organizational commitment, and contextual performance. It showed that there were no
statistically significant differences between part-time and full-time staff members with regard
to job satisfaction, organizational commitment, and contextual performance.

_______________________________________________
18 Chris Brown, Roberta George-Curran, Marian L. Smith, 2001
19 Samuel O. Salami, 2015
20 JaeMin Cha, SeungHyun Kim, Ronald F. Cichy 2016
DR.J.Venkatesh; MR.D.Balaji 2008, Emotional Intelligence Develops Organizational
Learning Capabilities, Zenith International Journal of Business Economics & Management
Research Vol.2 Issue 3, March 2012, ISSN 2249 8826 stated that although the concept of EI is
based on extensive research evidence, the organizational applications of EI “tend to be based
on derivative arguments and largely anecdotal descriptions” (Dulwich and Higgs, 2000, p.
231)..

Jahanvash Karim, Robert Weisz 2006, Emotions At Work : THE Role Of Emotional
Intelligence And Emotional Labour In Predicting Work-Family Conflict, Psychlogical Distress
And Life Satisfaction stated that study was to examine the relationships amongst emotional
intelligence, emotional labour, work-family conflict, satisfaction with life, and psychological
distress among a sample of employees working in three public sector organizations in Pakistan.
EI is a vital characteristic that enables an individual to appropriately match the EL strategy to
the situation (Feldman, Barrrett, & Gross, 2001).

K. Mohamadkhani and M. NasiriLalardi 2005, Emotional Intelligence and Organizational

Commitment between the Hotel Staff in Tehran, Iran, American Journal of Business and
Management Vol. 1, No. 2, 2012, 54-59 stated that emotional awareness and maintaining
membership component is positively related . It also stated that hotel staffs who recognize their
own feelings, emotions and excitements are more willing to maintain and keep their job and
feel happier as they work with the organization.

___________________________________________

21 DR.J.Venkatesh; MR.D.Balaji 2008

22 Jahanvash Karim, Robert Weisz 2006
23 K. Mohamadkhani and M. NasiriLalardi 2005
Hanan Abdulla Al Mehairi and Kevin Binning KM 2000 is a source of competitive
advantage among organisations, especially in the fast-changing business environment, and
knowledge sharing is a critical component of knowledge management. The acceptance of
knowledge sharing behaviour among the members of an organisation is influenced partly by
organisational culture. The development of knowledge sharing requires the input of all
members, who need to work toward creating a cultural environment that fosters the
development of knowledge sharing norms and behaviours. The results revealed that employee
oriented culture supports knowledge sharing behaviour. In addition, the results suggest that
employees in employee oriented cultures are highly concerned with adhering to knowledge
sharing norms, in part, because employee-oriented cultures foster perceptions of fairness and
affiliation among employees.

R. Wiwi Widarsih, Madhakomala ., Yetty Supriyati 2006, The purpose of this study was
to determine the effect of organizational culture, personality, and job satisfaction towards
employee’s performance in the Directorate General of Industrial Resilience and International
Access Development. This research tried to answer problems about the performance issues
with increasing evidence of a decreased of organizational performance backed by its
employees’ performance assessment data. The research was conducted on performance
involving 79 employees that had been selected from a target Populations of 99 employees by
using the quantitative approach with path analysis methods. The research of hypothesis testing
shows that: (1) organizational culture had a direct positive effect on performance; (2)
personality had a direct positive effect on performance; (3) job satisfaction had a direct positive
effect on performance; (4) organizational culture had a direct positive effect on job satisfaction:
(5) personality had a direct positive effect on job satisfaction: Therefore, to improve the
employee performance in the Directorate General of Industrial Resilience and International
Access Development an increase is organizational culture, personality and job satisfaction need
to be done.

_________________________________________________
24 Hanan Abdulla Al Mehairi and Kevin Binning KM 2000

25 R. Wiwi Widarsih, Madhakomala ., Yetty Supriyati 2006

Factors Affecting the Competitiveness of e-Commerce Firms: A Critical Appraisal March 2017
Conference: 3rd International Balkan and Near Eastern Social Sciences Congress Series
(IBANESS)At: Edirne, TurkeyVolume: Proceedings of The Third International Balkan and Near
Eastern Social Sciences Congress Series (IBANESS), pp. 1079-1090 As the e-Commerce paradigm
becomes a mainstream, there could be a number of additional companies getting ready to increase their
online presence and make the most of this advantage over their traditional, ‘brick-and-mortar’
counterparts. However, nearly two decades after the explosion of e-Commerce ‘bubble’, claims have
often been made that the mere online presence does not represent a decisive competitive advantage.

Gill andip, SMyedFarhat Ali, Gupta Barkha, DubeyGodulika and Lad Kamna Emotional
Intelligence as a Forecaster of Job Satisfaction amongst theFaculty of Professional Institutes of
Central Indian City, Indore, ISCA Journal of Management Sciences, ISCA J. Management
Sci.Vol. 1(1), 37-43, August (2012),stated that Emotional intelligence and job satisfaction are
two concepts of high interest in the modern work environment. They serve as a competitive
advantage in personal and organizational life.

Chris Brown , Roberta George-Curran, Marian L. Smith, The Role of Emotional

Intelligence in the Career Commitment and Decision-Making ProcesJOURNAL OF CAREER
ASSESSMENT, Vol. 11 No. 4, November 2003 379–392 stated that emotional intelligence as
measured by the Empathy, Utilization of Feelings, Handling Relationships, and Self-Control
factors is positively related to career decision-making self-efficacy and that the Utilization of
Feelings and Self-Control factors were inversely related to vocational exploration and
commitment.

________________________________________________
26 A Critical Appraisal March 2017 Conference: 3rd International Balkan
27 Gill andip, SMyedFarhat Ali, Gupta Barkha, DubeyGodulika and Lad Kamna
28 Chris Brown , Roberta George-Curran, Marian L. Smith,
ARTICLES
Abraham Carmeli 2003 in his research paper, The relationship between emotional
intelligence and work attitudes, behaviour and outcomes, Journal of Managerial Psychology
Vol. 18 No. 8, 2003 stated that managerial skills in general, and emotional intelligence
inparticular, plays a significant role in the success of senior managers in the workplace.
Emotional intelligence supports positive work attitudes, altruistic behaviour and work
outcomes, and moderates the effect of work-family conflict on career commitment and not the
effect on job satisfaction.

DR.J.Venkatesh; MR.D.Balaji, Emotional Intelligence Develops Organizational Learning

Capabilities, Zenith International Journal of Business Economics & Management Research
Vol.2 Issue 3, March 2012, ISSN 2249 8826 stated that although the concept of EI is based on
extensive research evidence, the organizational applications of EI “tend to be based on
derivative arguments and largely anecdotal descriptions” (Dulwich and Higgs, 2000, p. 231)..

Jahanvash Karim, Robert Weisz, Emotions At Work : THE Role Of Emotional Intelligence
And Emotional Labour In Predicting Work-Family Conflict, Psychlogical Distress And Life
Satisfaction stated that study was to examine the relationships amongst emotional intelligence,
emotional labour, work-family conflict, satisfaction with life, and psychological distress
among a sample of employees working in three public sector organizations in Pakistan. EI is a
vital characteristic that enables an individual to appropriately match the EL strategy to the
situation (Feldman, Barrrett, & Gross, 2001).

______________________________________________
29 Abraham Carmeli 2003
30 DR.J.Venkatesh; MR.D.Balaji
31 Jahanvash Karim, Robert Weisz, Emotions At Work
Samuel O. Salami, 2017 Relationships of Emotional Intelligence and Self-Efficacy to Work
Attitudes Among Secondary School Teachers in Southwestern Nigeria, stated that the study
was to investigate the relationships of emotional intelligence and self efficacy to work attitudes
of secondary school teachers in southwestern Nigeria.It showed that emotional intelligence and
self-efficacy had significant relationships with work attitudes. But, age, sex and work
experience do not have significant relationship. Results showed that teachers with high EI and
high self efficacy show more commitment to organization and career. It revealed that emotional
intelligence was negatively and significantly related to work-family conflict.

JaeMin Cha, SeungHyun Kim, Ronald F. Cichy 2006,Job Satisfaction, Organizational

Commitment, and Contextual Performance: Examining Effects of Work Status and Emotional
Intelligence among Private Club Staff Members, states the effects of work status (part-time vs
full-time) and emotional intelligence (high EI vs low EI-groups) on job satisfaction,
organizational commitment, and contextual performance. It showed that there were no
statistically significant differences between part-time and full-time staff members with regard
to job satisfaction, organizational commitment, and contextual performance.

K. Mohamadkhani and M. NasiriLalardi 2001, Emotional Intelligence and Organizational

Commitment between the Hotel Staff in Tehran, Iran, American Journal of Business and
Management Vol. 1, No. 2, 2012, 54-59 stated that emotional awareness and maintaining
membership component is positively related . It also stated that hotel staffs who recognize their
own feelings, emotions and excitements are more willing to maintain and keep their job and
feel happier as they work with the organization

____________________________________________
32Samuel O. Salami, 2017
33 JaeMin Cha, SeungHyun Kim, Ronald F. Cichy 2006
34 K. Mohamadkhani and M. NasiriLalardi 2001,
According to eMarketer, in 2022, global retail ecommerce sales will surpass $5 trillion for the
first time, accounting for more than a fifth of overall retail sales. And by 2025, total spending
will exceed $7 trillion, despite slowing growth. Ecommerce (or electronic commerce) is the
buying and selling of goods or services on the Internet. It encompasses a wide variety of data,
systems and tools for online buyers and sellers, including mobile shopping and online payment
encryption.. Ecommerce (or electronic commerce) is the buying and selling of goods or
services on the Internet. It encompasses a wide variety of data, systems and tools for online
buyers and sellers, including mobile shopping and online payment encryption Most businesses
with an online presence use an online store and/or platform to conduct ecommerce marketing
and sales activities and to oversee logistics and fulfillment.

E-commerce is booming during the pandemic, presenting a big opportunity for

entrepreneurs to set up shop and start selling. Here's what you need to know about this type of
business.
E-commerce has surged during the pandemic, enabling businesses to survive and thrive.
You don’t have to spend much money on overhead when you run an e-commerce business
compared to a brick-and-mortar store, and it gives you access to a worldwide audience.
There are some inherent challenges to running an online store, such as the increased risk of
fraud and high rates of cart abandonment.
This article is for people who are interested in launching an e-commerce business and want to
learn the basics.
Selling products and services over the internet took on new importance during the COVID-19
pandemic, as business owners and consumers had no choice but to embrace e-commerce. That
shift is here to stay, presenting opportunities for small business owners to thrive online. But
before you set up your internet shop, you have to understand how it all works.
Editor’s note: Looking for the right tools to help build your business website? Fill out the
questionnaire below to have our vendor partners contact you about your needs.

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35 https://www.bigcommerce.com/articles/ecommerce/
36 https://www.businessnewsdaily.com/15858-what-is-e-commerce.html
To be successful at electronic commerce, you should have a comprehensive list of the products
and services you sell on your website or marketplace page. The online shop should be easy to
navigate, user friendly and aesthetically appealing. It should also be optimized for mobile
devices. According to data from e-commerce platform Oberlo, mobile commerce sales are set
to reach $2.91 trillion in 2020 and increase to $3.56 trillion in 2021. With so many consumers
shopping on mobile devices, it’s critical to optimize your online store for them. The checkout
experience is another important aspect of e-commerce functionality. It is the process the
customer goes through to buy your product or service. If your checkout process is clunky and
cumbersome or requires too many steps, you may lose the sale. Shopping cart abandonment is
a real phenomenon, with the Baymard Institute finding the ;average abandonment rate stands
at 69.57%.

Entrepreneur magazine's Editor in Chief Jason Feifer and Shopify's President Harley
Finkelstein sat down for an in-depth conversation about the incredible growth of opportunities
in e-commerce. Over the course of the call, Finkelstein shared best practices and strategies for
growing an online brand and dropped some amazing data points that highlight just how massive
the ecommerce revolution is. "If you look at the U.S. alone, applications for new businesses
have been approximately five million per year for 2021 and 2022," says Finkelstein. "That is
one million more — or about 20% more — than the previous five years."

How E-Commerce Fits into Retail’s Post-Pandemic Future by Kathy Gramling, Jeff Orschell,
and Joshua Chernoff In early 2021, the EY Future Consumer Index (Index), which has
surveyed thousands of consumers since the early days of the pandemic, found that 80% of U.S.
consumers are still changing the way they shop. Sixty percent are currently visiting brick-and-
mortar stores less than before the pandemic, and 43% shop more often online for products they
would have previously bought in stores.
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37 https://www.businessnewsdaily.com/15858-what-is-e-commerce.html
38https://www.entrepreneur.com/starting-a-business/shopify-president-shares-best-
ecommerce-sales-practices/448164
39 https://hbr.org/2021/05/how-e-commerce-fits-into-retails-post-pandemic-future
WEBSITES
Online Strategies For Small Businesses Affected By Covid-19: A Social Media And Social
Commerce Approach, Julianne ItliongCalifornia State University, San Bernardino Machine
Learning Stock Market Prediction Studies: Review And Research Directions, Troy J. Strader,
John J. Rozycki, THOMAS H. ROOT, Yu-Hsiang John HuangDrake University Advertising
Content And Consumer Engagement On Social Media: Evidence From Facebook, Dokyun
Lee, Kartik Hosanagar, Harikesh NairUniversity of Pennsylvania Análisis Del Sistema Control
Interno Cuentas X Cobrar De La Empresa Pharmacid S.A.S, Kellys Johana Rivera
MontesUniversidad de La Salle, Bogotá The Influence Of Product Variety On Brand
Perception And Choice, Jonah A. Berger, Michaela Draganska, Itamar SimonsonUniversity of
Pennsylvania

It took radio 30 years, from 1922 to 1952, to reach 50 million users. Television required 13
years to do the same thing. Cable television became available in 1974 and achieved this goal
in 10 years. It took the Internet approximately five years to reach an estimated 100 million
users (Source: Harris Interactive) and revolutionize the ways in which firms market and provide
customer service. This growth is particularly impressive since the Internet challenges firms to
do business in new ways. How do firms chart a profitable course in cyberspace? The key is to
focus on the customer who, it turns out, may bear little resemblance to customers of the past.
https://network.bepress.com/business/e-commerce/ Online customers may be out of state or
overseas. E-commerce can greatly expand the scope of a firm in both customer base and
product offerings. A virtual organization can serve customers who live and work in distant
geographic locations so regional sales outlets can assume a global presence. A note of caution
here…US firms report that a relatively high percentage of foreign transactions are fraudulent.

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40 https://network.bepress.com/business/e-commerce/
41 https://gbr.pepperdine.edu/2010/08/are-you-ready-for-e-commerce/