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    Powerful Words To Use in Presentations

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    Power words are persuasive words and phrases that evoke emotional responses. This document discusses using action verbs, adjectives, and coherence markers in business presentations to imply urgency and convey emotions. It provides lists of powerful verbs, motivational adjectives, sales adjectives, persuasive adjectives, and coherence markers to make language more compelling. Metaphors are also discussed as a persuasive technique.

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    Powerful Words To Use in Presentations

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    Power words are persuasive words and phrases that evoke emotional responses. This document discusses using action verbs, adjectives, and coherence markers in business presentations to imply urgency and convey emotions. It provides lists of powerful verbs, motivational adjectives, sales adjectives, persuasive adjectives, and coherence markers to make language more compelling. Metaphors are also discussed as a persuasive technique.

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    Powerful Words to Use in Presentations

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    Power words are persuasive words and phrases that evoke emotional responses. This document discusses using action verbs, adjectives, and coherence markers in business presentations to imply urgency and convey emotions. It provides lists of powerful verbs, motivational adjectives, sales adjectives, persuasive adjectives, and coherence markers to make language more compelling. Metaphors are also discussed as a persuasive technique.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    145 views9 pages

    Powerful Words To Use in Presentations

    Uploaded by

    Global Comm
    Power words are persuasive words and phrases that evoke emotional responses. This document discusses using action verbs, adjectives, and coherence markers in business presentations to imply urgency and convey emotions. It provides lists of powerful verbs, motivational adjectives, sales adjectives, persuasive adjectives, and coherence markers to make language more compelling. Metaphors are also discussed as a persuasive technique.

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    © All Rights Reserved
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    of 9

    What are Power Words?

    Power words are persuasive words and phrases that evoke a positive or negative emotional
    response. Our selection of verbs, adjectives, and adverbs can convey different emotions from
    slight excitement to rightful outrate.

    Action Verbs to Use in Your PowerPoint Presentation

    As the name implies, action verbs denote some dynamics — state, movement, result, etc. We
    use action verbs in our everyday speech a lot to describe what and how we do things. As
    author Elwyn Brooks White suggests:

    “Write with nouns and verbs, not with adjectives and adverbs. The adjective
    hasn’t been built that can pull a weak or inaccurate noun out of a tight place.”

    Strong verbs don’t need adverbs to reinforce them. Compare these two statements:

     I walked quickly towards the door.


     I rushed out of the door.

    The first sentence merely states the fact. But the second one better conveys the emotion, the
    urgency of getting out of the room. It adds color to the narrative and sets the right mood.

    In business presentations, action verbs help imply action to the user. They are good to use for
    both throughout the copy and the closing slide when you describe:

     Main action points


     Accomplishments
     Takeaways
     Next steps
     Results

    As you proofread your slide deck, look for weaker verbs and then replace them with stronger
    synonyms. Some common offenders include:

     State-of-being verbs such as am, does, do, could, might, etc. While they have their
    merit, oftentimes, you can find a more descriptive alternative, conveying an extra
    emotion.
     Verbs ending in -ing: wishing, planning, forgetting. Be bolder. Use present or past
    tenses instead.
     Verbs in conjunction with an adjective: walked quickly, talked loudly, etc. Again,
    these can be replaced with snappier one-word alternatives.

    List of powerful verbs to make your language more persuasive:


     Accelerate
     Achieve

     Achieve

     Act

     Actualize

     Advance
     Alter
     Amplify
     Aspire
     Believe

     Bolster

     Boost

     Capture
     Change
     Contend

     Convince
     Derive
     Disrupt

     Dream

     Encourage

     Engage

     Entice

     Explore
     Fulfill

     Gain
     Hamper
     Ignite

     Impart
     Improve
     Inspire

     Intrigue
     Jeopardize
     Maintain

     Maximize
     Nudge
     Propel
     Re-define
     Refine

     Regard

     Reinforce

     Rejuvenate

     Report

     Sabotage

     Smash
     Soar
     Spark
     Strategize
     Supercharge

     Surge
     Swell

     Transform

     Transpire
     Unite

     Update

    Powerful Adjectives to Use In Your Presentation

    The goal of adjectives is to reinforce your nouns and verbs. Use them to convey specific
    emotions and set the scene for the audience.
    Power Words for Motivation
     Accomplished

     Admirable
     Ambitious

     Ardent
     Astounding
     Awe-inspiring

     Baffling

     Blissful

     Bold

     Breathtaking
     Brilliant
     Burgeoning

     Daring

     Dynamic
     Eager

     Empowering
     Encouraging

     Enterprising
     Exquisite

     Go-getting
     Impressive
     Incredible

     Jubilant

     Life-changing

     Livid

     Lofty
     Monumental

     Rare

     Remarkable
     Rival
     Sensational
     Stunning

     Successful
     Venturesome

    Power Words for Sales (Adjectives)

     Affordable
     Attainable

     Attainable

     Attractive
     Bargain

     Below market average


     Budget-friendly

     Cost-effective
     Discounted

     Economical
     Efficacious
     Exclusive

     Exorbitant
     Fully-booked
     Knock-out
     Limited-time

     Luxurious

     Massive
     Negotiable
     Noteworthy

     Optimal
     Profitable

     Refundable
     Rich
     Science-proofed

     Sensible
     Stylish
     Subsidized
     Tempting
     Time-sensitive
     Too-good-to-miss
     Unique
     Upscale

     Valuable

    Power Adjectives to Persuade

     Absolute

     Advanced
     Assured
     Bankable

     Certified

     Collateralized
     Conclusive
     Cutting-edge
     Diciest

     Effective

     Exceptional

     Expert

     Flagship

     Flawless
     Foolproof

     Game-changing
     Ground-breaking

     Guaranteed

     Immutable
     Ingenious
     Innovative

     Legitimate
     Lifetime
     Market-tested
     No-fail
     Non-negotiable

     Painless
     Popular
     Promised
     Promising
     Protected

     Proven
     Quality-controlled
     Reliable
     Risk-free
     Solution-oriented
     Steady

     Superior

     Surefire

     Tamperproof

     Tested
     Verified
     Vetted

     Warranted

    Coherence Markers

    Coherence markers are conversational words and phrases we use to denote logical
    connections between different ideas. They are not meaningful standalone words. Yet, they
    play a huge role in making your presentation copy more compelling.

    Coherence Markers to Use in a Presentation


     Admit it
     As if that’s not enough

     Because

     Best of all

     Better still…
     Beyond that
     Big news:

     But here’s the kicker


     But one thing’s for sure

     By contrast
     By now you should

     Compound this with


     Ditto
     Due to
     Even so
     For starters
     Given that
     Here’s the deal:

     I know that’s what you’re thinking, right?


     Inferring from above
     It gest better (or worse)
     Just imagine
     Let me guess
     Let me say this straight

     Likewise

     Now consider it this way

     Now do it

     Or is it?

     So go ahead
     That’s right
     That’s why

     The general conclusion is that


     What does this mean for you?

     What’s the bottom line?

     What’s the catch?

     Why?
     You might be wondering

     You start to worry that


     You’ve tried everything. But

    Metaphors

    A metaphor is a figure of speech used to represent or symbolize another object or concept.


    For example, time is the greatest gift given to you.

    Source: Before After Metaphor PowerPoint Templates by SlideModel.com

    Metaphors for Professional Presentations


     App-like functionality

     At the foothold of new

     blue ocean / red ocean

     Buckets of questions

     Bumps on the road


     Custom-made
     Drag-and-drop interfaces

     From full throttle to a halt

     Glue for the Internet

     Going against the grain

     Jump on the bandwagon

     Lion-tamer-sky-diver fun
     Moonshot project
     More complicated than one-color puzzles.

     Off the shelf

     Pack a punch
     The epitome of something else
     The veneer on the credenza.

     To be worth waiting for


     To get up to speed
     To stay afloat

     Tossed its cap

     Zeus-like

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