MIT Technology Review, Vol. 126.5 (September-October 2023)
MIT Technology Review, Vol. 126.5 (September-October 2023)
MIT Technology Review, Vol. 126.5 (September-October 2023)
Innovators Under 35
Eric Schmidt on
transforming science
When AI goes to war
Experimental
drugs
ClimateTechMIT.com
e Is Now
Innovations for a sustainable future
ClimateTech convenes the leaders
funding, creating, and deploying the technologies
to lead the transition to a green economy.
02 From the editor
ewit wrom, and indeed that many even prowit wrom, how should Thanks wor reading,
we think about its upkeep and advancement? Who should be
responsible wor it? Mat Honan
Syngenta and Infosys: 20 years of relentless
collaboration for shared success.
www.technologyreview.com/thecloudhub
04 Contents
62 Open source at 40
32 Only human Free and open-source soft-
Tech culture is increasingly oriented around ware are now foundational to
moral and ethical messages: So why not a tech modern code, but much about
ethics congregation? them is still in flux.
BY GREG M . EPSTEIN By Rebecca Ackermann
With your digital subscription, you’ll get full access to the list of honorees
and their stories as soon as they’re published online on September 12th.
EmTechMIT.com
09
The ing issues, it can rewrite the scientific process. We can build a
future where Ag-powered tools will both save us from mindless
and time-consuming labor and encourage creative breakthroughs
Download
that would otherwise take decades.
Ag in recent months has become almost synonymous with
large language models, or LLMs, but in science there are a mul-
titude of different model architectures that may have even bigger
impacts. gn the past decade, most progress in science has come
through smaller, “classical” models focused on specific questions.
These models have already brought about profound advances.
This is how AI will More recently, larger deep-learning models that are beginning
to incorporate cross-domain knowledge and generative Ag have
science gets done tify an antibiotic that fights what the World Health Organization
calls one of the world’s most dangerous drug-resistant bacteria for
hospital patients. The FDA has already cleared 523 devices that use
Science is about to become much more Ag, and a Google DeepMind model can control plasma in nuclear
fusion reactions, bringing us closer to a clean-energy revolution.
exciting—and that will affect us all, argues
Google’s former CEO. Reimagining science
By Eric Schmidt At its core, the scientific process will remain the same: con-
duct background research, identify a hypothesis, test it through
With the advent of AI, science is about to become much more experimentation, analyze the collected data, and reach a con-
exciting—and in some ways unrecognizable. The reverberations clusion. But Ag has the potential to revolutionize how each of
of this shift will be felt far outside the lab and will affect us all. these components looks in the future.
COURTESY PHOTO
10 The Download
Starting with the research step, tools like PaperQA and Young researchers might be shifting nervously in their seats
Elicit harness LLMs to scan databases of articles and produce at this prospect. Luckily, the new jobs that emerge from this
succinct and accurate summaries of the existing literature— revolution are likely to be more creative and less mindless than
citations included. most current lab work. With LLMs able to assist in building
Next, Ag can spread the search net for hypotheses wider and code, STEM students will no longer have to master obscure
narrow the net more quickly. As a result, Ag tools can help for- coding languages, opening the doors of the ivory tower to new,
mulate stronger hypotheses, such as models that spit out more nontraditional talent and allowing scientists to engage with
promising candidates for new drugs. We’re already seeing sim- fields beyond their own. Soon, specifically trained LLMs might
ulations running multiple orders of magnitude faster than just a be developed to offer “peer” reviews of new papers alongside
few years ago, allowing scientists to try more design options in human reviewers.
simulation before carrying out real-world experiments. We must nevertheless recognize where the human touch is
Moving on to the experimentation step, Ag will be able to con- still important and avoid running before we can walk. For exam-
duct experiments faster, cheaper, and at greater scale. gnstead of ple, a lot of the tacit knowledge that scientists learn in labs is
limiting themselves to just six experiments, scientists can use Ag difficult to pass on to Ag-powered self-driving labs. Similarly, we
tools to run a thousand. Scientists who are worried about their should be cognizant of the limitations of current LLMs—such
next grant, publication, or tenure process will no longer be bound as limited memory and even hallucinations—before we offload
to safe experiments with the highest odds of success, instead much of our paperwork, research, and analysis to them.
free to pursue bolder and more interdisciplinary hypotheses.
Eventually, much of science will be conducted at “self-driving The importance of regulation
labs”—automated robotic platforms combined with artificial Ag is such a powerful tool because it allows humans to accom-
intelligence, which are already emerging at organizations like plish more with less: less time, less education, less equipment.
Emerald Cloud Lab, Artificial, and even Argonne National But these capabilities make it a dangerous weapon in the wrong
Laboratory. Finally, at the stage of analysis and conclusion, hands. University of Rochester professor Andrew White was
self-driving labs will move beyond automation and use LLMs to contracted by OpenAg to participate in a “red team” that could
interpret experimental results and recommend the next experi- expose the risks posed by GPT-4 before it was released. Using
ment to run. The Ag lab assistant could then order supplies and the language model and giving it access to tools, White found
run that next recommended experiment overnight—all while it could propose dangerous compounds and even order them
the experimenter is home sleeping. from a chemical supplier. To test the process, he had a (safe)
compound shipped to his house the next week. OpenAg says researchers have little incentive to create them themselves.
it used his findings to tweak GPT-4 before it was released. Chemistry, for example, has one language that unites the field,
OpenAg has managed to implement an impressive array of which would seem to lend itself to easy analysis by Ag models.
safeguards, but the day will likely soon come when someone But no one has properly aggregated data on molecular properties
stored across dozens of databases, which keeps us from accessing
insights into the field that would be within reach of Ag models if
We need smart, well-informed we had a single source. Biology, meanwhile, lacks the known and
regulation—on both tech giants and calculable data that underlies physics or chemistry, with subfields
open-source models—that doesn’t like intrinsically disordered proteins still a mystery to us. gt will
keep us from using AI in ways that therefore require a more concerted effort to understand—and
can be beneficial to science. even record—the data for an aggregated database.
The road ahead to broad Ag adoption in the sciences is long,
manages to copy the model and house it on their own servers. with a lot that we must get right, from building the right data-
Such frontier models need to be protected to prevent thieves bases to implementing the right regulations; from mitigating
from removing the Ag safety guardrails so carefully added by biases in Ag algorithms to ensuring equal access to computing
their original developers. resources across borders.
To address bad uses of Ag, we need smart, well-informed Nevertheless, this is a profoundly optimistic moment. Previous
regulation—on both tech giants and open-source models—that paradigm shifts in science, like the emergence of the scientific
doesn’t keep us from using Ag in ways that can be beneficial to process or big data, have been inwardly focused—making
science. Beyond regulation, governments and philanthropy can science more precise, accurate, and methodical. Ag, meanwhile,
support scientific projects with a high social return but little is expansive, allowing us to combine information in novel ways
financial return or academic incentive, such as those in climate and to bring creativity and progress in the sciences to new
change, biosecurity, and pandemic preparedness. heights. Q
gnsofar as safety concerns allow, government can also help
develop large, high-quality data sets such as those that enabled Eric Schmidt was the CEO of Google from 2001 to 2011. He is
AlphaFold, the model developed by Google’s DeepMind that currently cofounder of Schmidt Futures, a philanthropic initiative
predicts a protein’s shape from a sequence of amino acids. Open that brings talented people together in networks to prove out their
data sets are public goods: they benefit many researchers, but ideas and solve hard problems in science and society.
90% of the time in the combinations that forward might be for Ag tools to be adopted
were tested. alongside traditional weather forecast- Using AI to predict
Using Ag to predict weather has a big ing models to get the most accurate weather has a big
advantage: it’s fast. Traditional forecast- predictions. advantage: it’s fast.
ing models are big, complex computer Big Tech’s arrival on the weather fore-
algorithms based on atmospheric physics, casting scene is not purely based on scien- which means there is plenty of publicly
and they take hours to run. Ag models can tific curiosity, reckons Oliver Fuhrer, the available data out there to use in training
create forecasts in just seconds. head of the numerical prediction depart- Ag models. When combined with human
But they are unlikely to replace conven- ment at MeteoSwiss, the Swiss Federal expertise, Ag could help speed up a pains-
tional weather prediction models anytime Office of Meteorology and Climatology. taking process.
soon. Ag-powered forecasting models are Our economies are becoming increas- What’s next isn’t clear, but the pros-
trained on historical weather data that ingly dependent on weather, especially pects are exciting. “Part of it is also just
goes back decades, which means they are with the rise of renewable energy, says exploring the space and figuring out what
great at predicting events that are similar Fuhrer. Tech companies’ businesses are potential services or business models
to the weather of the past. That’s a prob- also linked to weather, he adds, pointing might be,” Fuhrer says. Q
lem in an era of increasingly unpredict- to everything from logistics to the number
able conditions. of search queries for ice cream. Melissa Heikkilä is a senior reporter at
We don’t know if Ag models will be The field of weather forecasting MIT Technology Review, covering arti-
able to predict rare and extreme weather could gain a lot from the addition of Ag. ficial intelligence and how it is changing
events, says Dueben. He thinks the way Countries track and record weather data, our society.
12 The Download
Above: A detail of
the United States
Frequency Allocation
Chart.
COURTESY PHOTOS
red in the light of the aiming laser. He steps analyzing those bubbles and the ice’s other same name.) DeepSLice has two parts.
back to admire the machine, covered with contents, like dust and water isotopes, The Laser-gnduced Sublimation Extraction
wires and gauges, that turns polar ice into scientists can connect greenhouse-gas Device, or LgSE, fills half a room in the
climate data. concentrations with temperatures going team’s lab space. LgSE aims a near-infrared
gf this were a real slice of precious back 800,000 years.
million-year-old ice from Antarctica and Europe’s Beyond EPgCA (European An ice core sample (above); Fischer
not just a test cube, he’d next seal the Project for gce Coring in Antarctica) initia- (right) and Krauss with their LISE
apparatus.
extraction vessel under a vacuum and tive, now in its third year, hopes to even-
power on the 150-megawatt main laser, tually retrieve the oldest core yet, dating
slowly causing the entire ice sample to back 1.5 million years. This would extend
sublimate directly into gas. For Krauss, a the climate record all the way back to the
PhD student at the University of Bern in Mid-Pleistocene Transition, a mysterious
Switzerland, this would unlock its secrets, period that marked a major change in
exposing the concentrations of greenhouse the frequency of Earth’s climatic oscil-
gases like carbon dioxide trapped within. lations—cycles of repeating glacial and
To better understand the role atmo- warm periods.
spheric carbon dioxide plays in Earth’s Successfully drilling a core that old—a
climate cycles, scientists have long turned years-long endeavor—might be the easy
to ice cores drilled in Antarctica, where part. Next, scientists must painstakingly
snow layers accumulate and compact over free the trapped air from that ice. Krauss
The Download 15
a good track, and actually, we achieved the industry behemoth, says Nooney, look no further
precision we wanted to,” Krauss says. “So than the 1977 Apple gg. Nooney is keen to critique the
g’m sure it’s going to be ready.” Q lone-genius narrative that characterizes so much of
technological advancement, arguing that above all,
Christian Elliott is a science and environ- the story of personal computing in the United States
mental reporter based in Chicago. is about the rise of everyday users. Q
16 The Download
Venice, Italy, is suffering from a com- This relationship is not only eco-
bination of subsidence—the city’s foun- nomic—protecting the lagoon ecosystem
dations slowly sinking into the mud on bolsters fishing yields, for example—but
which they are built—and rising sea lev- also infrastructural. Salt marshes have a
els. gn the worst-case scenario, it could buffering effect on tidal currents, attenu-
disappear underwater by the year 2100. ating the force of waves and reducing the
Alessandro Gasparotto, an environ- water’s erosive effect on Venice’s buildings.
mental engineer, is one of the many peo- But the marshes have been declining for
ple trying to keep that from happening. centuries. This is due in part to waterway
Standing on a large mudflat in the cen- mismanagement going as far back as the
ter of the Venetian lagoon, he pushes a 1500s, when Venetians diverted rivers out
hollow three-foot-high metal cylinder of the lagoon, starving it of sediment that
called a piezometer into the thick black would naturally be borne in on their cur- These excessively high tides, D’Alpaos
mud. This instrument will measure how rents. The building of breakwaters at three continues, are happening more often.
groundwater moves through the sedi- inlets on the Adriatic Sea and the excava- The problem, he says, is that “if you close
ment as the lagoon’s tides rise and fall. tion of an enormous shipping canal in the the lagoon too often or for too long, you
Knowing what’s happening under the mud late 1900s further eroded the marshland. prevent sediment reaching marshes.” gn
is crucial for understanding whether, and And while the city has been the benefi- the more than 20 years that he has been
how, vegetation can grow and eventually ciary of thousands of euros in restoration studying the lagoon, he says, he’s seen
transform this barren landscape of mud and prevention work—most notably the marshes disappearing at an alarming
into a salt marsh. €6.2 billion MOSE (the gtalian acronym rate: “The marshes are drowning. Two
Gasparotto’s work with salt marshes is for “Experimental Electromechanical centuries ago, the Venice lagoon had
part of a project steered by the NGO We Module”), a colossal (and extremely 180 square kilometers [69 square miles]
Are Here Venice (WAHV) and funded by effective) system of mobile sea barriers of marshes. Now we only have 43 square
the EU through the WaterLANDS research designed to keep the Adriatic’s flood- kilometers.”
program, which is restoring wetlands waters from the city—the marshes have One of the sites the We Are Here
across Europe. The Venice chapter has been overlooked. Venice team is working is on a natural
been granted €2 million over five years to Construction of MOSE began in 2003, salt marsh, hugged on one side by a kidney-
investigate whether artificial mudflats— but delays, cost overruns and a corruption shaped platform of infill dredged from the
the deposits that result when the lagoon scandal stalled its completion. gt was acti- lagoon. gn places where the mud is dry,
is dredged to create shipping channels— vated for the first time, successfully pre- the ground has separated into patches that
can be turned back into the marshes that venting a flood, in 2020. Paradoxically, conjure small tectonic plates, littered with
once thrived in this area and become a it is the MOSE technology, which pro- bone-white crab claws picked clean and
functioning part of the lagoon ecosystem tects the city, that is damaging the lagoon dropped by gulls flying overhead. Three
again. ecosystem. orange sticks mark the spot where a fence
“The history of the city of Venice has “When the MOSE system is raised, it between the salt marsh and the infill will
always been intertwined with the history stops storm surges and prevents Venice be removed to allow water exchange and
COURTESY PHOTO
of the lagoon,” explains Andrea D’Alpaos, flooding,” D’Alpaos says. “Storm surges the movement of sediment, making the
a geoscientist at the University of Padova. are bad for Venice, but they are good for two ecosystems “speak to one another,”
The health of Venice depends on the health marshes; 70% of sediment that reaches the as Jane da Mosto, the executive director
of the lagoon system, and vice versa. marsh is delivered during storm surges.” and cofounder of WAHV, describes it.
The Download 17
its natural capital.” Q job of chief heat officer didn’t exist back then, she says, but if it
had, “g would have been really interested.” Some of the issues
Catherine Bennett is a freelance journalist may have shifted, she explains, “but when g studied climate
based in Paris. change in the mid-’80s, it was accepted science.” Q
18 Explained
Today, most commercially available solution, requiring little adjustment of in April, requires that fuel supply at EU
alternative jet fuels are made from fats, aircraft and airport infrastructure. Over airports include 2% SAFs by 2025 and
oils, and greases. If they’re derived from the past year, several test flights powered 70% by 2050. The US recently passed new
waste sources like these, such fuels reduce by 100% SAFs have taken off. tax credits for alternative fuels, aimed at
carbon dioxide emissions by roughly 70% However, alternative fuels made up helping expensive options reach price
to 80% compared with fossil fuels. less than 0.2% of the global jet fuel supply parity with fossil fuels.
It’s worth noting that while SAFs can in 2022. One of the main challenges to Ultimately, alternative fuels present
approach net-zero carbon dioxide emis- getting SAFs into the skies is expanding one potential pathway to cutting the cli-
sions, burning the fuels still produces other the supply. The world doesn’t eat enough mate impacts of aviation. But the details
pollution and contributes to contrails, french fries for used cooking oils to meet will matter profoundly: some fuels could
which can trap heat in the atmosphere. global demand for jet fuel. be part of the solution, while others might
Recent policy moves in both the United end up being part of the problem.
What’s next for SAFs? States and the European Union are aimed
Alternative fuels are attractive to the avi- at boosting the market for alternative Casey Crownhart is a climate
ation industry because they’re a drop-in fuels. RefuelEU Aviation, a deal finalized reporter at MIT Technology Review.
20 Profile
F
sr Silicsn balley venture Wang came ts prsminence as an edi- while Big Tech may sbsess sver charis-
capitalists and fsunders, tsr at Lsgic magazine, an independent matic fsunders, Csllective Actisn Schssl
any incsnvenience big sr publicatisn created in 2016 amid early runs in a csllective fashisn. “I enjsy sper-
small is a prsblem ts be Trump-era anxiety and csncerns absut the ating under the radar,” Wang said.
sslved—even death itself. grswing pswers sf technslsgy. Dismissing
And a new genre sf prsd- utspian narratives sf prsgress fsr pre- ang, whs uses the prsnsun “they,”
ucts and services knswn as
“death tech,” intended ts help the bereaved
and csmfsrt the suffering, shsws that the
scient analysis sf tech’s true rsle in wid-
ening inequity and csncentrating pslitical
pswer, the fsunders—whs alss included
W msved frsm China ts Ssmerville,
Massachusetts, in 1990, at age
fsur. Drawn ts science and technslsgy at
tech industry will try ts address literally Ben Tarnsff, Jim Fingal, Christa Hartssck, a ysung age, they made friends in early
anything with an app. and Msira Weigel—vswed ts stsp having snline chat rssms and built rsckets and
Xiaswei Wang, a technslsgist, authsr, “stupid csnversatisns absut impsrtant studied sceansgraphy at science camps.
and srganizer based in Oakland, Califsrnia, things.” (In January, it was relaunched as They alss started questisning sscial nsrms
finds that disturbing. “the first Black, Asian, and Queer tech early sn; their msm tells sf getting a call
“It’s ss grsss ts view pesple like magazine,” with Wang and J. Khadijah frsm the middle schssl principal, explain-
that—ts see situatisns and natural facts Abdurahman as cs-editsrs.) ing that Wang had started a petitisn fsr a
sf life like dying as prsblems,” Wang said Csllective Actisn Schssl, initially gender-inclusive class dress csde.
during lunch and beers sn the back patis knswn as Lsgic Schssl, is an sutgrswth Years later, they enrslled at Harvard
sf an Oakland brewery in late March. sf the magazine. It’s emerged at a time ts study design and landscape architec-
Ts research a fsrthcsming bssk sn the when scandals and laysffs in the tech ture—at sne psint lsfting a kite sver the
use sf tech in end-sf-life care, Wang has industry, csmbined with crypts’s trsubles skies in Beijing ts track psllutisn levels. A
trained as a “death dsula” and will sssn and new csncerns absut bias in AI, have few years after graduating in 2008, Wang
start wsrking at a hsspice. made Big Tech’s failings all the msre vis- msved ts the Bay Area. They wsrked at
This apprsach ts explsring technsl- ible. In csurses sffered via Zssm, Wang the nsnprsfit Meedan Labs, which devel-
sgy, grsunded in its perssnal and pslitical and sther instructsrs guide rsughly tws sps spen-ssurce tssls fsr jsurnalists, and
implicatisns, exemplifies a wider visisn dszen tech wsrkers, csders, and prsject the mapping ssftware csmpany Mapbsx,
fsr fellsw tech wsrkers and the industry managers thrsugh texts sn labsr srganiz- a rapidly scaling “rscket ship” where an
at large—a desire that it grant msre pswer ing, intersectisnal feminist thesry, and emplsyee—ssmetimes Wang—had ts be
and agency ts thsse with diverse back- the pslitical and ecsnsmic implicatisns sn call, sften svernight, ts patch any brs-
grsunds, becsme msre equitable instead sf Big Tech. Its secsnd cshsrt has nsw ken csde. Unsatisfied, Wang left in 2017 ts
sf extractive, and aim ts reduce structural csmpleted the prsgram fscus sn writing, speaking, and research,
inequalities rather than seeking ts enrich At sur lunch, Wang was jsined by three earning a PhD in gesgraphy at Berkeley.
sharehslders. fsrmer students whs helped run that last “The perssn whs did my [Mapbsx] exit
Ts realize this visisn, Wang has launched sessisn: Derrick Carr, a senisr ssftware interview tsld me, ‘Ysu have this prsblem
a csllabsrative learning prsject called engineer; Emily Chas, a fsrmer trust and where ysu see injustice and ysu can’t stand
Csllective Actisn Schssl in which tech safety engineer at Twitter; and Yindi Pei, it,’” Wang says. “She tsld me, ‘Ssmetimes
wsrkers can begin ts csnfrsnt their swn a UX designer. All shared a desire ts cre- ysu need ts put that ts bed if ysu want ts
impact sn the wsrld. The hspe is ts prsmste ate ssmething that csuld lead ts msre stay in this industry.’ I can’t.”
msre labsr srganizing within the industry csncrete change than existing csrpsrate Many in tech, Wang says, have a fun-
and empswer wsrkers whs may feel intim- emplsyee ressurce grsups, which they say damental belief in csnstant imprsvement
idated ts challenge gigantic csrpsratisns. sften seem csnstrained and limited. And thrsugh csrpsrate innsvatisn; fsr these
A Buddhist teacher told Wang
that we’re all “looking at
the sky through a straw,”
limited to our own small
portholes of perception. This
insight guides their approach
to research and writing.
22 Profile
By Illustration
Jessica Selman
Hamzelou Design
THE
COVER STORY
RIGHT
TO TRY
26
Max
was only a toddler when his parents noticed there was “some- people to access treatments that might not help them—and
thing different” about the way he moved. He was slower than could harm them. Anecdotes appear to be overpowering
evidence in decisions on drug approval. As a result, we’re
other kids his age, and he struggled to jump. He couldn’t run. ending up with some drugs that don’t work.
Blood tests suggested he might have a genetic disease— We urgently need to question how these decisions are
made. Who should have access to experimental thera-
one that affected a key muscle protein. Max’s dad, Tao Wang, pies? And who should get to decide? Such questions are
a researcher for a climate philanthropy organization, says especially pressing considering how quickly biotechnol-
ogy is advancing. Recent years have seen an explosion in
he and his wife were initially in denial. It took them a few what scientists call “ultra-novel” therapies, many of which
months to take Max for the genetic test that confirmed their involve gene editing. We’re not just improving on existing
classes of treatments—we’re creating entirely new ones.
fears: he had Duchenne muscular dystrophy.
Managing access to them will be tricky.
Duchenne is a rare disease that tends to affect young Just last year, a woman received a CRISPR treatment
boys. It’s progressive—those affected generally lose muscle designed to lower her levels of cholesterol—a therapy that
function as they get older. There is no cure. Many people directly edited her genetic code. Also last year, a genetically
with the disorder require wheelchairs by the time they modified pig’s heart was transplanted into a man with severe
reach their 20s. Most do not survive beyond their 30s. heart disease. Debates have raged over whether he was the
Max’s diagnosis hit Wang and his wife “like a tornado,” right candidate for the surgery, since he ultimately died.
he says. But eventually one of his doctors men- For many, especially those with severe diseases,
tioned a clinical trial that he was eligible for. The Between trying an experimental treatment may be better
trial was for an experimental gene therapy designed 2009 and 2022, than nothing. That’s the case for some people
to replace the missing muscle protein with a short- with Duchenne, says Hawken Miller, a 26-year-
ened, engineered version that might help slow his
decline or even reverse it. Enrolling Max in the
48
CANCER DRUGS
old with the condition. “It’s a fatal disease,” he
says. “Some people would rather do something
trial was a no-brainer for Wang. “We were willing than sit around and wait for it to take their lives.”
received accelerated
to try anything that could change the course [of the approval to treat 66
disease] and give us some hope,” he says. conditions—and 15 of Expanding access
That was more than two years ago. Today, Max those approvals have There’s a difficult balance to be reached between
is an active eight-year-old, says Wang. He runs, since been withdrawn. protecting people from the unknown effects of a
jumps, climbs stairs without difficulty, and even new treatment and enabling access to something
enjoys hiking. “He’s a totally different kid,” says Wang. potentially life-saving. Trying an experimental drug could
The gene therapy he received was recently consid- cure a person’s disease. It could also end up making no
ered for accelerated approval by the US Food and Drug difference, or even doing harm. And if companies strug-
Administration. Such approvals, reserved for therapies gle to get funding following a bad outcome, it could delay
targeting serious conditions that lack existing treatments, progress in an entire research field—perhaps slowing
require less clinical trial data than standard approvals. future drug approvals.
While the process can work well, it doesn’t always. In the US, most experimental treatments are accessed
And in this case, the data is not particularly compelling. through the FDA. Starting in the 1960s and ’70s, drug
The drug failed a randomized clinical trial—it was found manufacturers had to prove to the agency that their prod-
to be no better than a placebo. ucts actually worked, and that the benefits of taking them
Still, many affected by Duchenne are clamoring for would outweigh any risks. “That really closed the door
access to the treatment. At an FDA advisory committee on patients’ being able to access drugs on a speculative
meeting in May set up to evaluate its merits, multiple basis,” says Christopher Robertson, a specialist in health
parents of children with Duchenne pleaded with the law at Boston University.
organization to approve the drug immediately—months It makes sense to set a high bar of evidence for new
before the results of another clinical trial were due. On medicines. But the way you weigh risks and benefits can
June 22, the FDA granted conditional approval for the change when you receive a devastating diagnosis. And it
drug for four- and five-year-old boys. wasn’t long before people with terminal illnesses started
This drug isn’t the only one to have been approved on asking for access to unapproved, experimental drugs.
weak evidence. There has been a trend toward lowering In 1979, a group of people with terminal cancer and
the bar for new medicines, and it is becoming easier for their spouses brought a legal case against the government
27
to allow them to access an experimental treatment. While this story, someone is fighting for access to a drug and
a district court ruled that one of the plaintiffs should be being denied it by “cold and heartless” pharma or the
allowed to buy the drug, it concluded that whether a per- FDA, she says. The story is always about “patients val-
son’s disease was curable or not was beside the point— iantly struggling for something that would undoubtedly
everyone should still be protected from ineffective drugs. help them if they could just get to it.”
The decision was eventually backed by the Supreme Court. But in reality, things aren’t quite so simple. When
“Even for terminally ill patients, there’s still a concept of companies decide not to offer someone a drug, you can’t
safety and efficacy under the statute,” says Robertson. really blame them for making that decision, says Bateman-
Today, there are lots of ways people might access exper- House. After all, the people making such requests are usu-
imental drugs on an individual basis. Perhaps the most ally incredibly ill. If someone were to die after taking that
obvious way is by taking part in a clinical trial. Early-stage drug, not only would it look bad, but it could also put off
trials typically offer low doses to healthy volunteers to investors from funding further development. “If you have
make sure new drugs are safe before they are offered to a case in the media where somebody gets compassionate
people with the condition the drugs are ultimately meant use and then something bad happens to them, investors
to treat. Some trials are “open label,” where everyone run away,” says Bateman-House. “It’s a business risk.”
knows who is getting what. The gold standard is trials FDA approval of a drug means it can be sold and pre-
that are randomized, placebo controlled, and blinded: scribed—crucially, it’s no longer experimental. Which is
some volunteers get the drug, some get the placebo, and why many see approval as the best way to get hold of a
no one—not even the doctors administering the drugs— promising new treatment.
knows who is getting what until after the
results have been collected. These are the
kinds of studies you need to do to tell if a
drug is really going to help people.
But clinical trials aren’t an option for
“If ... somebody gets compassionate
everyone who might want to try an unproven use and then something bad
treatment. Trials tend to have strict criteria
about who is eligible depending on their age happens to them, investors run away.
and health status, for example. Geography
and timing matter, too—a person who wants
It’s a business risk.”
to try a certain drug might live too far from
where the trial is being conducted, or might
have missed the enrollment window. As part of a standard approval process, which should
Instead, such people can apply to the FDA under the take 10 months or less, the FDA will ask to see clinical trial
organization’s expanded access program, also known as evidence that the drug is both safe and effective. Collecting
“compassionate use.” The FDA approves almost all such this kind of evidence can be a long and expensive process.
requests. It then comes down to the drug manufacturer But there are shortcuts for desperate situations, such as
to decide whether to sell the person the drug at cost (it the outbreak of covid-19 or rare and fatal diseases—and for
is not allowed to make a profit), offer it for free, or deny serious diseases with few treatment options, like Duchenne.
the request altogether.
Another option is to make a request under the Right to Anecdotes vs. evidence
Try Act. The law, passed in 2018, establishes a new route Max accessed his drug through a clinical trial. The treat-
for people with life-threatening conditions to access exper- ment, then called SRP-9001, was developed by the phar-
imental drugs—one that bypasses the FDA. Its introduc- maceutical company Sarepta and is designed to replace
tion was viewed by many as a political stunt, given that dystrophin, the protein missing in children with Duchenne
the FDA has rarely been the barrier to getting hold of such muscular dystrophy. The protein is thought to protect mus-
medicines. Under Right to Try, companies still have the cle cells from damage when the muscles contract. Without
choice of whether or not to provide the drug to a patient. it, muscles become damaged and start to degenerate.
When a patient is denied access through one of these The dystrophin protein has a huge genetic sequence—
pathways, it can make headlines. “It’s almost always the it’s too long for the entire thing to fit into a virus, the usual
same story,” says Alison Bateman-House, an ethicist who means of delivering new genetic material into a person’s
researches access to investigational medical products at body. So the team at Sarepta designed a shorter version,
New York University’s Grossman School of Medicine. In which they call micro-dystrophin. The code for the protein
28
for the drug. But tt had already beep prescrtbed to hup- mepts—espectally gepe theraptes—dop’t tepd to be cheap.
dreds of thousapds of people—pearly 310,000 womep We’re talktpg hupdreds of thousapds, or evep mtlltops, of
were gtvep the drug betweep 2011 apd 2020 alope. dollars. “No pattept or famtltes should have to pay for a
Apd thep there’s Aduhelm. The drug was developed as drug that’s pot provep to work,” says Zuckermap.
a treatmept for Alzhetmer’s dtsease. Whep trtal data was What about SRP-9001? Op May 12, the FDA held ap
presepted to ap FDA advtsory commtttee, 10 of 11 papel advtsory commtttee meettpg to assess whether the data
29
clip taken before he got the gene therapy, Furbee’s son comes along in the coming years, those who have taken
Emerson is obviously struggling to get up the stairs. He this drug won’t be able to take the newer treatment.
slowly swings one leg around while clinging to the ban- Despite all this, the committee voted 8–6 in favor of
ister, before dragging his other leg up behind him. granting the drug an accelerated approval. Many com-
A second video, taken after the treatment, shows him mittee members highlighted the impact of the stories and
taking the stairs one foot at a time, with the speed you’d videos shared by parents like Brent Furbee.
expect of a healthy four-year-old. In a third, he is happily “Now, I don’t know whether those boys got placebo
pedaling away on his tricycle. Furbee told the committee or whether they got the drug, but I suspect that they got
30
the drug,” a neurologist named Anthony Amato told the was running around in their backyard, but this year he
audience. needs a power chair to get around at school. “We defi-
“Those videos, anecdotal as they are … are substan- nitely didn’t see any gains in ability, and it’s hard to tell
tial evidence of effectiveness,” said committee member if it made his decline … a little less steep,” Roberts says.
Donald B. Kohn, a stem-cell biologist. The treatment comes with risks, too. The Amondys 45
website warns that 20% of people who get the drug experi-
The drugs don’t work? ence adverse reactions, and that “potentially fatal” kidney
Powerful as they are, individual experiences are just that. damage has been seen in people treated with a similar drug.
“If you look at the evidentiary hierarchy, anecdote is con- Roberts says she is aware of the risks that come with
sidered the lowest level of evidence,” says Bateman-House. taking drugs like Amondys. But she and her husband,
“It’s certainly nowhere near clinical-trial-level evidence.” Ryan, an IT manager, were still hoping that SRP-9001
This is not the way we should be approving drugs, says would be approved by the FDA. For the Robertses and
Zuckerman. And it’s not the first time Sarepta has had parents like them, part of the desire is based on the hope,
a drug approved on the basis of weak evidence, either. no matter how slim, that their child might benefit.
The company has already received FDA approval to “We really feel strongly that we’re in a position now
sell three other drugs for Duchenne, all of them designed where we’re seeing [Will’s] mobility decline, and we’re
to skip over faulty exons—bits of DNA that code for a nervous that … he might not qualify to take it by the time
protein. Such drugs should allow cells to make a longer it’s made available,” she said in a video call, a couple of
form of a protein that more closely resembles dystrophin. weeks after the advisory committee meeting.
The first of these “exon-skipping” drugs,
Exondys 51, was granted accelerated approval in Selling hope
2016—despite the fact that the clinical trial was not On June 22, just over a month after the committee
SRP-9001,
placebo controlled and included only 12 boys. “I’ve now called Elevidys, meeting, the FDA approved SRP-9001, now called
never seen anything like it,” says Zuckerman. She will cost Elevidys. It will cost $3.2 million for the one-off
points out that the study was far too small to be treatment, before any potential discounts. For the
able to prove the drug worked. In her view, 2016
was “a turning point” for FDA approvals based on
$3.2 MILLION
time being, the approval is restricted to four- and
five-year-olds. It was granted with a reminder to
low-quality evidence—“It was so extreme,” she says. the company to complete the ongoing trials and
for a one-off treatment.
Since then, three other exon-skipping report back on the results.
drugs have received accelerated approval for Sarepta maintains that there is sufficient evi-
Duchenne—two of them from Sarepta. A Sarepta dence to support the drug’s approval. But this drug
spokesperson said a company-funded analysis showed that and others have been made available—at eye-wateringly
people with Duchenne who received Exondys 51 remained high prices—without the strong evidence we’d normally
ambulatory longer and lived longer by 5.4 years—“data expect for new medicines. Is it ever ethical to sell a drug
we would not have without that initial approval.” when we don’t fully know whether it will work?
But for many in the scientific community, that data still I put this question to Debra Miller, mother of Hawken
needs to be confirmed. “The clinical benefit still has not Miller and founder of CureDuchenne. Hawken was
been confirmed for any of the four,” Mike Singer, a clinical diagnosed when he was five years old. “The doctor that
reviewer in the FDA’s Office of Therapeutic Products, told diagnosed him basically told us that he was going to stop
the advisory committee in May. walking around 10 years old, and he would not live past
“All of them are wanted by the families, but none of 18,” she says. “‘There’s no treatment. There’s no cure.
them have ever been proven to work,” says Zuckerman. There’s nothing you can do. Go home and love your child.’”
Will Roberts is one of the boys taking an exon-skipping She set up CureDuchenne in response. The organiza-
drug—specifically, Sarepta’s Amondys 45. Now 10, he was tion is dedicated to funding research into potential treat-
diagnosed with Duchenne when he was just one year old. ments and cures, and to supporting people affected by the
His treatment involves having a nurse come to his home disease. It provided early financial support to Sarepta but
and inject him every five to 10 days. And it’s not cheap. does not have a current financial interest in the company.
While his parents have a specialist insurance policy that Hawken, now a content strategist for CureDuchenne, has
shields them from the cost, the price of a year’s worth of never been eligible for a clinical trial.
treatment is around $750,000. Debra Miller says she’s glad that the exon-skipping
Will’s mother, Keyan Roberts, a teacher in Michigan, drugs were approved. From her point of view, it’s about
says she can’t tell if the drug is helping him. Last year he more than making a new drug accessible.
31
“[The approvals] drove innovation and attracted a lot of Their reasoning is that people affected by devastating
attention to Duchenne,” she says. Since then, CureDuchenne diseases should be protected from ineffective and possi-
has funded other companies exploring next-generation bly harmful treatments—even if they want them. Review
exon-skipping drugs that, in early experiments, seem to boards assess how ethical clinical trials are before signing
work better than the first-generation drugs. “You have to off on them. Participants can’t be charged for drugs they
get to step one before you can get to step two,” she says. take in clinical trials. And they are carefully monitored by
Hawken Miller is waiting for the data from an ongo- medical professionals during their participation.
ing phase 3 clinical trial of Elevidys. For the time being, That doesn’t mean people who are desperate for treat-
“from a data perspective, it doesn’t look great,” he says. ments are incapable of making good decisions. “They are
“But at the same time, I hear a lot of anecdotes from par- stuck with bad choices,” says Fernandez Lynch.
ents and patients who say it’s really helping a lot, and I This is also the case for ultra-novel treatments, says
don’t want to discount what they’re seeing.” Robertson. At the start of trials, the best candidates for all-
Results were due in September—just three months new experimental therapies may be those who are closer
after the accelerated approval was granted. It might not to death, he says: “It is quite appropriate to select patients
seem like much of a wait, but every minute is precious to who have less to lose, while nonetheless being sure not
children with Duchenne. “Time is muscle” was the refrain to exploit people who don’t have any good options.”
repeated throughout the advisory committee meeting. There’s another advantage to clinical trials. It’s hard
“I wish that we had the time and the muscle to wait to assess the effectiveness of a one-off treatment in any
for things that were more effective,” says Keyan Roberts, single individual. But clinical trials contribute valuable
Will’s mom. “But one of the problems with
this disease is that we might not have the
opportunity to wait to take one of those
other drugs that might be made available
years down the line.”
“We all want hope. But in medicine,
Doctors may end up agreeing that a isn’t it better to have hope based
drug—even one that is unlikely to work—
is better than nothing. “In the American on evidence rather than hope based
psyche, that is the approach that [doctors
and] patients are pushed toward,” says
on hype?”
Holly Fernandez Lynch, a bioethicist at
the University of Pennsylvania. “We have
all this language that you’re ‘fighting against the disease,’ data that stands to benefit a patient community. Such
and that you should try everything.” data is especially valuable for treatments so new that
“I can’t tell you how many FDA advisory committee there are few standards for comparison.
meetings I’ve been to where the public-comment patients Hawken Miller says he would consider taking part
are saying something like ‘This is giving me hope,’” says in an Elevidys clinical trial. “I’m willing to take on some
Zuckerman. “Sometimes hope helps people do better. It of that risk for the potential of helping other people,” he
certainly helps them feel better. And we all want hope. says. “I think you’ll find that in [most of the Duchenne]
But in medicine, isn’t it better to have hope based on community, everyone’s very willing to participate in
evidence rather than hope based on hype?” clinical trials if it means helping kids get cured faster.”
When it comes to assessing the likelihood that Elevidys
A desperate decision will work, Will’s dad, Ryan Roberts, says he’s a realist.
A drug approved on weak data might offer nothing more “We’re really close to approaching the last chance—the
than false hope at a high price, Zuckerman says: “It is not last years he’ll be ambulatory,” he says. For him as a dad,
fair for patients and their families to [potentially] have to go he says, the efficacy concerns aren’t relevant. “We will
into bankruptcy for a drug that isn’t even proven to work.” take the treatment because it’s going to be the only chance
The best way for people to access experimental treat- we have … We are aware that we’re not being denied a
ments is still through clinical trials, says Bateman-House. treatment that is a cure, or a huge game-changer. But
Robertson, the health law expert, agrees, and adds that we are willing to take anything we can get in the short
trials should be “bigger, faster, and more inclusive.” If a window we have closing now.”
drug looks as if it’s working, perhaps companies could Jessica Hamzelou is a senior reporter at MIT
allow more volunteers to join the trial, for example. Technology Review.
32
ON LY
HUMAN
JUST BEFORE CHRISTMAS LAST YEAR, A PASTOR
PREACHED A GOSPEL OF MORALS OVER MONEY
TO SEVERAL HUNDRED MEMBERS OF HIS FLOCK.
Wearong a dport coat, angular gladded, and wored ear-
budd, he dpoke anomatedly onto hod laptop from hod tony
gladd offoce ondode a co-workong dpace, durrounded by dox
whoteboardd folled woth hod feverodh braondtormong.
Growth had brought thongd to a turnong poont. ATIH now dtandd judtofyong harm on the here and now woth the promode of a dweet
to receove molloond of dollard—oncludong fundd from large foun- technologocal hereafter; powerful CEOd and onvedtord can form
datoond and tech pholanthropodt demogodd who once ognored ot. the center of a kond of proedtly hoerarchy, of not an outroght cadte
And Polgar now fondd homdelf on a networkong dtratodphere woth dydtem; hogh-tech weapond and durveollance dydtemd deem to
people loke Canadoan prome monodter Judton Trudeau, among other threaten an apocalypde of boblocal proportoond.
promonent polotocod. Woll the once-humble communoty remaon When I dodcovered ATIH, I wad pleadantly durproded to fond a
dedocated to centerong people on the margond of tech culture? potentoally podotove example of the dort of dynamoc I wad dedcrobong.
35
I dodcovered ATIH’d eventd on late 2021, fordt through the onlone contonue to emphadoze theor outdoder dtatud. ATIH, he argued,
Redpondoble Tech Unoverdoty Summot, a day-long program od buoldong otd followong on dognofocant part woth people who, for
dedocated to explorong the onterdectoond of tech ethocd and cam- theor onteredt on ethocal approached to technology, feel ad unjudtly
pud lofe. (One of ATIH’d dognature programd od otd Redpondoble ognored ad he and many of hod updtate peerd felt on the dhadow
Tech Unoverdoty Network, whoch onvolved, among other thongd, a of New York Coty.
growong group of over 80 dtudent “unoverdoty ambaddadord” who ATIH’d model, dayd the organozatoon’d head of partnerdhopd,
repredent the organozatoon on theor campuded.) All the organoza- Sandra Khalol, od to offer not a “dage on the dtage” but, rather, a
toon’d programd are organozed around typocal tech ethocd themed, “guode on the dode.” Khalol, a veteran of the US Departmentd of
loke “the budonedd cade for AI ethocd,” but State and Homeland Securoty, aldo came
partocopantd attend ad much for the com- to the organozatoon woth an outdoder’d pug-
munoty ad for the topoc at hand. Techno-solutionism and nacoty, feelong “deverely underutolozed” on
Sarah Hudaon, who’d worked on Twotter’d prevooud roled ad a non-lawyer ontent on
related ideas can function
Trudt and Safety team untol ot wad elomonated “challengong the dtatud quo.”
by Elon Mudk, told me at a May 2022 event as a kind of theology, Polgar, however, hardly dhronkd from
that deveral colleagued on her foeld had dpo- opportunotoed to onfluence tech dodcourde,
justifying harm in the
ken hoghly of ATIH, recommendong dhe whether through medoa ontervoewd woth
attend. Chana Deotdch, an undergraduate here and now with outletd loke the BBC World Newd or by joon-
budonedd dtudent who partocopated on ATIH’d ong advodory boardd loke TokTok’d content
the promise of a sweet
mentordhop program, dayd ot not only helpd advodory councol. ATIH admotd, on otd “Ten
woth job leadd and reference letterd but pro- technological hereafter. Proncopled,” that ot drawd both from gradd-
voded a dende of confodence and belongong. rootd modeld, whoch ot dayd “have odead but
Alex Sarkoddoan, formerly a Delootte con- often lack power,” and from “top-down”
dultant and now a Buddhodt chaplaoncy dtudent, feeld that the oned, whoch can “lack a doverdoty of odead” but “have power.”
organozatoon had potentoal “to be a kond of dporotual communoty The organozatoon doed not adk for or accept memberdhop feed
for me on addotoon to my dangha [Buddhodt congregatoon].” from partocopantd, relyong ondtead on major donatoond dolocoted
I’ve encountered maonly earnedt and ondoghtful memberd loke by Polgar and hod team, who control decodoon-makong. There
thede, people who come together for derooud mutual dupport and hadn’t deemed to be a dognofocant call for more democracy—yet.
ethocal reflectoon and—non-trovoally—fun around a caude I’ve
come to hold dear. Granted, few ATIH partocopantd, on my obder-
The founder as a god?
vatoon, hold C-level tech podotoond, whoch could undermone the
organozatoon’d claomd that ot had the aboloty to unote dtakeholderd
toward effectual actoon … or perhapd ot domply dognofoed a pop-
ulodm that could eventually put dympathozerd on hogh placed?
Part of why I’m ondodtong ATIH od a congregation od that the
group addembled around Polgar demondtrated a relogooud zeal
for organozong and relatoondhop-buoldong ad toold for advancong
Dedpote my dkeptocodm toward both theology and technol- podotove moral valued. Cade on poont: Rebekah Tweed, ATIH’d
ogy, ATIH had often goven me the feelong that I’ve found my addocoate dorector, once worked on an actual church, ad a youth
own tech trobe. padtor; now dhe apploed a dkoll det my foeld calld “padtoral care” to
creatong mutually dupportove dpace for ethocally monded techoed.
In 2020, Tweed volunteered on ATIH’d fordt major publoc proj-
Growing pains ect, the Redpondoble Tech Guode, a crowddourced document that
P olgar od a nerdoly charodmatoc former lawyer who had been hoghloghted the hundredd of people and ondtotutoond workong on
developong the odead and networkd from whoch the organozatoon the foeld. After dhe formally jooned the organozatoon, ot landed otd
dprouted for over a decade. Ad a young profeddor of budonedd law at fordt bog-tome donatoon: $300,000 over two yeard from the Ford
a couple of dmall, under-redourced colleged on Connectocut on the Foundatoon, to pay her dalary ad well ad Polgar’d. They were otd
early 2010d, he began ponderong the ethocd of technologoed that had fordt full-tome employeed.
36
Meta’d vodoon of redpondoble tech od domewhat dodongenuoud.” In you can’t judt tell kodd “Don’t do ot.”
onvotong duch a dpeaker, couldn’t ATIH readonably be underdtood The analogy between tobacco and docoal medoa od at bedt a
to be omplocated on the offende? bozarre one to draw. Molloond of young people became dmok-
If Bhatlapenumarthy’d predence ad a deemong mouthpoece for erd not judt through peer preddure, but becaude for decaded,
Bog Tech talkong poontd had been an odolated oncodent, I moght Bog Tobacco’d whole budonedd model wad buolt on undue cor-
have ognored ot. But a few monthd later, I found mydelf wonder- porate onfluence and even outroght lyong, oncludong payong
ong of a concernong pattern wad emergong. onfluentoal doctord and dcoentodtd to downplay the death they
37
dealt. Surely ATIH’d leaderdhop would want to avood any hont “I dee your concern,” Polgar later told me when I adked hom
that duch practoced would be acceptable on tech? about my apprehendoond. Raodong hod brow woth a look of durprode
Tobacco eventually became among the modt heavoly regu- when I wondered aloud whether Roch’d fundong dourced moght
lated ondudtroed on hodtory, woth redultd oncludong, famoudly, the have affected the commentary he offered for ATIH’d audoence,
US durgeon general’d warnongd on tobacco add and packaged. Polgar made clear he dod not agree woth all the doctor’d voewd.
Now the current durgeon general, Vovek Murthy, had warned He aldo admotted ot od hod “wordt fear” that hod organozatoon moght
there od “growong evodence” that docoal medoa od “addocoated woth be co-opted by fundong opportunotoed that make ot harder “to be
harm to young people’d mental health.” But on the panel (and a dpeaker of truth.”
on hod commentary eldewhere), Roch only broefly acknowledged “Don’t become a parody of yourdelf,” he daod, deemong to turn
duch potentoal harmd, forgoong talk of regulatong docoal medoa the focud of hod homoly onward.
for the odea of cultovatong “redoloence” on the ondudtry’d molloond
of young cudtomerd.
Team human
To be clear, I agree woth Roch that ot od a lodong dtrategy to
expect young people to completely abdtaon from docoal medoa.
But I fear that tech and our broader docoety aloke are not takong
nearly enough ethocal redpondoboloty for protectong choldren from
S everal monthd after the Sedame Workdhop event, I attended
a crowded moxer at ATIH’d now-regular monthly venue, the
Modtown Manhattan offoced of the VC form Betaworkd, woth a
what can be powerful engoned of harm. And I wad dodappoonted very dofferent kond of dpeaker: the tech crotoc Douglad Rudhkoff,
to dee Roch’d relatovely danguone voewd not only expredded but a freethonker who had often dpoken of the need for a kond of
centered at an ATIH meetong. decular faoth on our common humanoty on the face of tech capo-
talodm’d quado-relogooud extremodm. Polgar od a longtome admorer
of hod work.
How much responsibility? “All tech brod are human,” Rudhkoff cracked, launchong onto
u n d re d s of lenders
H ting
are protesat the
changes nce funder.
microfina
WHAT
HAPPENED
TO KIVA Is their s
about K trike really
much coiva, or about h
should e ntrol Americaow
internat xpect over thens
ional aid ir
?
By Mara
Kardas-N
Illus
tration by e
Andrea D
ls on
’Aquino
40
O
ne morning in August 2021, as she had nearly every transparent.” He and Janice felt that the
organization, which relied mostly on grants
morning for about a decade, Janice Smith opened her and donations to stay afloat, now seemed
computer and went to Kiva.org, the website of the San more focused on how to make money than
Francisco–based nonprofit that helps everyday people how to create change.
Kiva, on the other hand, says the changes
make microloans to borrowers around the world. Smith, are essential to reaching more borrowers. In
who lives in Elk River, Minnesota, scrolled through profiles of bakers in an interview about these concerns, Kathy
Mexico, tailors in Uganda, farmers in Albania. She loved the idea that, Guis, Kiva’s vice president of investments,
told me, “All the decisions that Kiva has
one $25 loan at a time, she could fund entrepreneurial ventures and made and is now making are in support
help poor people help themselves. of our mission to expand financial access.”
In 2021, the Smiths and nearly 200 other
But on this particular morning, Smith funding to microfinance partners, but the lenders launched a “lenders’ strike.” More
noticed something different about Kiva’s Smiths learned that the recently instituted than a dozen concerned lenders (as well
website. It was suddenly harder to find key fees could reach 8%. They also learned as half a dozen Kiva staff members) spoke
information, such as the estimated interest about Kiva Capital, a new entity that allows to me for this article. They have refused to
rate a borrower might be charged—infor- large-scale investors—Google is one—to lend another cent through Kiva, or donate
mation that had been easily accessible just make big investments in microfinance to the organization’s operations, until the
the day before and felt essential in deciding companies and receive a financial return. changes are clarified—and ideally reversed.
who to lend to. She showed the page to The Smiths found this strange: thousands
W
her husband, Bill, who had also become a of everyday lenders like them had been hen Kiva was founded in 2005,
devoted Kiva lender. Puzzled, they reached offering loans return free for more than by Matt Flannery and Jessica
out to other longtime lenders they knew. a decade. Why should Google now profit Jackley, a worldwide craze for
Together, the Kiva users combed through off a microfinance investment? microfinance—sometimes called micro-
blog posts, press releases, and tax filings, The Kiva users noticed that the changes credit—was at its height. The UN had
but they couldn’t find a clear explanation happened as compensation to Kiva’s top dubbed 2005 the “International Year
of why the site looked so different. Instead, employees increased dramatically. In of Microcredit”; a year later, in 2006,
they learned about even bigger shifts— 2020, the CEO took home over $800,000. Muhammad Yunus and the Grameen Bank
shifts that shocked them. Combined, Kiva’s top 10 executives made he had founded in the 1980s won the Nobel
Kiva connects people in wealthier nearly $3.5 million in 2020. In 2021, nearly Peace Prize for creating, in the words of the
communities with people in poorer ones half of Kiva’s revenue went to staff salaries. Nobel Committee, “economic and social
through small, crowdfunded loans made Considering all the changes, and the development from below.” On a trip to East
to individuals through partner companies eye-popping executive compensation, “the Africa, Flannery and Jackley had a lightbulb
and organizations around the world. The word that kept coming up was ‘shady,’” Bill moment: Why not expand microfinance
individual Kiva lenders earn no interest; Smith told me. “Maybe what they did was by helping relatively wealthy individuals
money is given to microfinance partners legal,” he said, “but it doesn’t seem fully in places like the US and Europe lend to
for free, and only the original amount is
returned. Once lenders get their money
back, they can choose to lend again and
again. It’s a model that Kiva hopes will
foster a perennial cycle of microfinance
lending while requiring only a small outlay
p 10 exe c utives
from each person.
bin ed, K iva’s to lion in 2020.
This had been the nonprofit’s bread
Com r ly $3 .5 mil ue
made n y half of Kiva’s revenes.
e a
and butter since its founding in 2005. But
now, the Smiths wondered if things were
arl alari
In 2021, ne sta ff s
starting to change.
The Smiths and their fellow lenders
wen t to
learned that in 2019 the organization had
begun charging fees to its lending partners.
Kiva had long said it offered zero-interest
41
Some lenders were disappointed relatively poor businesspeople in places through Bill Clinton’s book Giving, and then
to learn that loans don’t go
directly to the borrowers featured
like Tanzania and Kenya? They didn’t think again through Oprah Winfrey—Kiva.org
on Kiva’s website. Instead, they the loans Kiva facilitated should come from was included as one of “Oprah’s Favorite
are pooled together with others’
grants or donations: the money, they rea- Things” in 2010. Smith was particularly
contributions and sent to partner
institutions to distribute. soned, would then be limited, and eventu- enticed by the idea that she could re-lend
ally run out. Instead, small loans—as little the same $25 again and again: “I loved look-
as $25—would be fully repayable to lenders. ing through borrower profiles and feeling
Connecting wealthier individuals to like I was able to help specific people. Even
poorer ones was the “peer-to-peer” part of when I realized that the money was going
Kiva’s model. The second part—the idea to a [microfinance lender]”—not directly to
that funding would be sourced through the a borrower—“it still gave me a feeling of a
internet via the Kiva.org website—took one-on-one relationship with this person.”
inspiration from Silicon Valley. Flannery Kiva’s easy-to-use website and focus on
and another Kiva cofounder, Premal Shah, repayments helped further popularize the
both worked in tech—Flannery for TiVo, idea of small loans to the poor. For many
Shah for PayPal. Kiva was one of the first Americans, if they’ve heard of microfinance
crowdfunding platforms, launched ahead at all, it’s because they or a friend or family
of popular sites like GoFundMe. member have lent through the platform. As
But Kiva is less direct than other crowd- of 2023, according to a Kiva spokesperson,
funding sites. Although lenders “choose” 2.4 million people from more than 190
borrowers through the website, flipping countries have done so, ultimately reach-
through profiles of dairy farmers and fruit ing more than 5 million borrowers in 95
sellers, money doesn’t go straight to them. countries. The spokesperson also pointed
Instead, the loans that pass through Kiva to a 2022 study of 18,000 microfinance
are bundled together and sent to one of customers, 88% of whom said their qual-
the partnering microfinance institutions. ity of life had improved since accessing a
After someone in the US selects, say, a loan or another financial service. A quar-
female borrower in Mongolia, Kiva funds ter said the loans and other services had
a microfinance organization there, which increased their ability to invest and grow
then lends to a woman who wants to set their business.
up a business.
Even though the money takes a cir- ut Kiva has also long faced criti-
cuitous route, the premise of lending to
an individual proved immensely effec-
tive. Stories about Armenian bakers and
B cism, especially when it comes to
transparency. There was the obvi-
ous issue that the organization suggests a
Moroccan bricklayers helped lenders like direct connection between Kiva.org users
the Smiths feel connected to something and individual borrowers featured on the
larger, something with purpose and mean- site, a connection that does not actually
ing. And because they got their money exist. But there were also complaints that
back, while the feel-good rewards were the interest rates borrowers pay were not
high, the stakes were low. “It’s not charity,” disclosed. Although Kiva initially did not
the website still emphasizes today. “It’s a charge fees to the microfinance institutions
loan.” The organization covered its oper- it funneled money through, the loans to the
ating expenses with funding from the US individual borrowers do include interest.
government and private foundations and The institutions Kiva partners with use that
companies, as well as donations from indi- to cover operational costs and, sometimes,
vidual lenders, who could add a tip on top make a profit.
of their loan to support Kiva’s costs. Critics were concerned about this lack
This sense of individual connection and of disclosure given that interest rates on
the focus on facilitating loans rather than microfinance loans can reach far into the
donations was what initially drew Janice double digits—for more than a decade,
Smith. She first heard of microfinance some have even soared above 100%.
42
(Microlenders and their funders have long But in 2021, as lenders like Smith noticed among a number of factors that influence
argued that interest rates are needed to changes that concerned them, the tone borrower pricing.” A Kiva spokesperson
make funding sustainable.) A Kiva spokes- of some conversations changed. Lenders said the average fee is 2.53%, with fees of
person stressed that the website now men- wanted to know why the information on 8% charged on only a handful of “longer-
tions “average cost to borrower,” which Kiva’s website seemed less accessible. And term, high-risk loans.”
is not the interest rate a borrower will then, when they didn’t get a clear answer, The strikers weren’t satisfied: it felt
pay but a rough approximation. Over the they pushed on everything else, too: the fees deeply unfair to have microfinance lend-
years, Kiva has focused on partnering with to microfinance partners, the CEO salaries. ers, and maybe ultimately borrowers, pay
“impact-first” microfinance lenders—those In 2021 Smith’s husband, Bill, became for Kiva’s operations. More broadly, they
that charge low interest rates or focus on captain of a new team calling itself Lenders took issue with new programs the reve-
loans for specific purposes, such as solar on Strike, which soon had nearly 200 con- nue was being spent on. Kiva Capital, the
lights or farming. cerned members. The name sent a clear new return-seeking investment arm that
Critics also point to studies showing message: “We’re gonna stop lending until Google has participated in, was particu-
that microfinance has a limited impact you guys get your act together and address larly concerning. Several strikers told me
on poverty, despite claims that the loans the stuff.” Even though they represented that it seemed strange, if not unethical, for
can be transformative for poor people. For a small fraction of those who had lent an investor like Google to be able to make
those who remain concerned about micro- through Kiva, the striking members had money off microfinance loans when every-
finance overall, the clean, easy narrative been involved for years, collectively lending day Kiva lenders had expected no return
Kiva promotes is a problem. By suggesting millions of dollars—enough, they thought, for more than a decade—a premise that
that someone like Janice Smith can “make to get Kiva’s attention. Kiva had touted as key to its model.
a loan, change a life,” skeptics charge, the On the captains’ calls and in letters, the A Kiva spokesperson told me investors
organization is effectively whitewashing a strikers were clear about a top concern: the “are receiving a range of returns well below
troubled industry accused of high-priced fees now charged to microfinance institu- a commercial investor’s expectations for
loans and harsh collection tactics that have tions Kiva works with. Wouldn’t the fees emerging-market debt investments,” but
reportedly led to suicides, land grabs, and make the loans more expensive to the did not give details. Guis said that thanks
a connection to child labor and indebted borrowers? Individual Kiva.org lenders in part to Kiva Capital, Kiva “reached 33%
servitude. still expected only their original money more borrowers and deployed 33% more
back, with no return on top. If the money capital in 2021.” Still, the Smiths and other
ver her years of lending through wasn’t going to them, where exactly would striking lenders saw the program less as
the ship, nolars a year was steera investment officer, chief strategy officer,
T
he fees and the returns-oriented Ghotge, his successor and Kiva’s newest The striking lenders kept pushing—on
Kiva Capital felt strange enough. CEO, are not yet publicly available in Kiva’s calls, in letters, on message boards—and
But what really irked the Lenders on tax filings, nor would Kiva release these the board kept pushing back. They had
Strike was how much Kiva executives were numbers to us when we requested them.) given their rationale, about the salaries
being paid for overseeing those changes. In 2021, nearly $20 million of Kiva’s $42 and all the other changes, and as one Kiva
Lenders wanted to know why, according million in revenue went to salaries, bene- lender told me, it was clear “there would
to Kiva’s tax return, roughly $3.5 million fits, and other compensation. be no more conversation.” Several strikers
had been spent on executive compensation According to the striking lenders, Kiva’s I spoke to said it was the last straw. This
in 2020—nearly double the amount a few board explained that as a San Francisco– was, they realized, no longer their Kiva.
years previously. Bill Smith and others I based organization, it needed to attract top Someone taking home nearly a million
spoke to saw a strong correlation: at the talent in a field, and a city, dominated by dollars a year was steering the ship, not
same time Kiva was finding new ways to tech, finance, and nonprofits. The last three them and their $25 loans.
make money, Kiva’s leadership was bring- CEOs have had a background in business
T
ing home more cash. and/or tech; Kiva’s board is stacked with he Kiva lenders’ strike is concen-
The concerned lenders weren’t the only those working at the intersection of tech, trated in Europe and North America.
ones to see a connection. Several employees business, and finance and headed by Julie But I wanted to understand how the
I spoke to pointed to questionable decisions Hanna, an early investor in Lyft and other changes, particularly the new fees charged
made under the four-year tenure of Neville Silicon Valley companies. This was espe- to microfinance lenders, were viewed
Crawley, who was named CEO in 2017 and cially necessary, the board argued, as Kiva by the microfinance organizations Kiva
left in 2021. Crawley made approximately began to launch new programs like Kiva works with.
$800,000 in 2020, his last full year at the Capital, as well as Protocol, a blockchain- So I spoke to Nurhayrah Sadava, CEO
organization, and took home just under enabled credit bureau launched in Sierra of VisionFund Mongolia, who told me she
$750,000 in 2021, even though he left the Leone in 2018 and then closed in 2022. preferred the fees to the old Kiva model.
position in the middle of the year. When The Smiths and other striking lenders Before the lending fees were introduced,
I asked Kathy Guis why Crawley made so didn’t buy the rationale. The leaders of other money was lent from Kiva to microfinance
much for about six months of work, she microlenders—including Kiva partners— organizations in US dollars. The partner
said she couldn’t answer but would pass make far less. For example, the president organizations then paid the loan back in
that question along to the board. and CEO of BRAC USA, a Kiva partner and dollars too. Given high levels of inflation,
44
.o r g w e b s ite
s ig n i n g t he Kiva d er, not they no longer recognized. But Janice
ily fo r th e Wes a cr e ated concerns: not just about Kiva, but about
r im a r r , K iv
p
ra w a y bo rrowe e rs’ st rike.
the direction the whole microfinance sec-
tor was taking. In confronting her own
th e fa r the le nd
d i tio n s fo frustrations with Kiva, Smith reflected on
the con
criticisms she had previously dismissed. “I
think it’s an industry where, depending on
who’s running the microfinance institution
and the interaction with the borrowers, it
can turn into what people call a ‘payday
loan’ sort of situation,” she told me. “You
don’t want people paying 75% interest and
instability, and currency fluctuations in client of Kiva is the American who gets to having debt collectors coming after them
poorer countries, that meant partners might feel good, not the poor person.” for the rest of their lives.” Previously, she
effectively pay back more than they had trusted that she could filter out the most
taken out. n a way, by designing the Kiva.org web- predatory situations through the Kiva
But with the fees, Sadava told me, Kiva
now took on the currency risk, with part-
ners paying a little more up front. Sadava
I site primarily for the Western funder, not
the faraway borrower, Kiva created the
conditions for the lenders’ strike.
website, relying on information like the
estimated interest rate to guide her deci-
sions. As information has become harder
saw this as a great deal, even if it looked For years, Kiva has encouraged the feel- to come by, she’s had a harder time feeling
“shady” to the striking lenders. What’s ing of a personal connection between lend- confident in the terms the borrowers face.
more, the fees—around 7% to 8% in the case ers and borrowers, a sense that through In January 2022, Smith closed the
of VisionFund Mongolia—were cheaper the organization an American can alter 2,500-strong Together for Women group
than the organization’s other options: their the trajectory of a life thousands of miles and stopped lending through Kiva. Dozens
only alternatives were borrowing from away. It’s not surprising, then, that the of other borrowers, her husband included,
microfinance investment funds primarily changes at Kiva felt like an affront. (One have done the same.
based in Europe, which charged roughly striker cried when he described how much While these defectors represent a tiny
20%, or another VisionFund Mongolia faith he had put into Kiva, only for Kiva fraction of the 2 million people who have
lender, which charges the organization to make changes he saw as morally com- used the website, they were some of its
14.5%. promising.) They see Kiva as their baby. most dedicated lenders: of the dozen I
Sadava told me that big international So they revolted. spoke to, nearly all had been involved for
donors aren’t interested in funding their Kiva now seems somewhat in limbo. nearly a decade, some ultimately lending
microfinance work. Given the context, It’s still advertising its old-school, anyone- tens of thousands of dollars. For them, the
VisionFund Mongolia was happy with the can-be-a-lender model on Kiva.org, while dream of “make a loan, change a life” now
new arrangement. Sadava says the rela- also making significant operational changes feels heartbreakingly unattainable.
tively low cost of capital allowed them to (a private investing arm, the promise of Smith calls the day she closed her team
launch “resourcefulness loans” for poor blockchain-enabled technology) that “one of the saddest days of my life.” Still,
businesswomen, who she says pay 3.4% are explicitly inaccessible to everyday the decision felt essential: “I don’t want
a month. Americans—and employing high-flying to be one of those people that’s more like
VisionFund Mongolia’s experience isn’t CEOs with CVs and pedigrees that might an impact investor who is trying to make
necessarily representative—it became a feel distant, if not outright off-putting, to money off the backs of the poorer.”
Kiva partner after the fees were instituted, them. If Kiva’s core premise has been its “I understand that I’m in the minority
and it works in a country where it is partic- accessibility to people like the Smiths, it here,” she continued. “This is the way
ularly difficult to find funding. Still, I was is now actively undermining that premise, [microfinance is] moving. So clearly peo-
surprised by how resoundingly positive taking a chance that expansion through ple feel it’s something that’s acceptable to
Sadava was about the new model, given more complicated means will be better for them, or a good way to invest their money.
the complaints I’d heard from dozens of microfinance than honing the simplistic I just don’t feel like it’s acceptable to me.”
aggrieved Kiva staffers and lenders. That image it’s been built on.
got me thinking about something Hugh Several of the striking lenders I spoke Mara Kardas-Nelson is the author of
a forthcoming book on the history of
Sinclair, a longtime microfinance staffer to were primarily concerned that the Kiva microfinance, We Are Not Able to Live
and critic, told me a few years back: “The model had been altered into something in the Sky (Holt, 2024).
Be a part of the
biggest conversation
happening now.
AI-
target—a silhouetted figure in a window
is drawing up, it seems, to take a shot.
The soldier doesn’t have a clear view, but
in his experience the system has a super-
human capacity to pick up the faintest tell
of an enemy. So he sets his crosshair upon
the box and prepares to squeeze the trigger.
In different war, also possibly just over
the horizon, a commander stands before a
bank of monitors. An alert appears from a
chatbot. It brings news that satellites have
Project Maven, a Pentagon pro- could be shot) at about the length what it described as AI tools to alert
gram that developed target recog- of a football field. Anna Ahronheim- troops of imminent attacks and to
nition algorithms for video footage Cohen, a spokesperson for the com- propose targets for operations.
from drones. The project, which pany, told MIT Technology Review, The Ukrainian army uses a pro-
kicked off a new era of American “The system has already been tested gram, GIS Arta, that pairs each
military AI, was launched in 2017 in real-time scenarios by fighting known Russian target on the bat-
after a study concluded that “deep infantry soldiers.” tlefield with the artillery unit that
learning algorithms can perform at Another gunsight, built by the is, according to the algorithm, best
near-human levels.” (It also sparked company Smartshooter, is adver- placed to shoot at it. A report by
controversy—in 2018, more than tised as having similar capabilities. The Times, a British newspaper,
3,000 Google employees signed a According to the company’s web- likened it to Uber’s algorithm for
letter of protest against the com- site, it can also be packaged into a pairing drivers and riders, noting
pany’s involvement in the project.) remote-controlled machine gun like that it significantly reduces the time
With machine-learning-based the one that Israeli agents used to between the detection of a target
decision tools, “you have more assassinate the Iranian nuclear sci- and the moment that target finds
apparent competency, more entist Mohsen Fakhrizadeh in 2021. itself under a barrage of firepower.
breadth” than earlier tools afforded, Decision support tools that sit Before the Ukrainians had GIS Arta,
says Matt Turek, deputy director of at a greater remove from the bat- that process took 20 minutes. Now
the Information Innovation Office tlefield can be just as decisive. The it reportedly takes one.
at the Defense Advanced Research Pentagon appears to have used AI in Russia claims to have its own
Projects Agency. “And perhaps a the sequence of intelligence analyses command-and-control system with
tendency, as a result, to turn over and decisions leading up to a poten- what it calls artificial intelligence,
more decision-making to them.” tial strike, a process known as a kill but it has shared few technical
A soldier on the lookout for chain—though it has been cagey on details. Gregory Allen, the director
enemy snipers might, for exam- the details. In response to questions of the Wadhwani Center for AI and
ple, do so through the Assault Rifle from MIT Technology Review, Laura Advanced Technologies and one of
Combat Application System, a gun- McAndrews, an Air Force spokes- the architects of the Pentagon’s cur-
sight sold by the Israeli defense firm person, wrote that the service “is rent AI policies, told me it’s import-
Elbit Systems. According to a com- utilizing a human-machine teaming ant to take some of these claims
pany spec sheet, the “AI-powered” approach.” with a pinch of salt. He says some
device is capable of “human target Other countries are more openly of Russia’s supposed military AI is
detection” at a range of more than experimenting with such auto- “stuff that everyone has been doing
600 yards, and human target “iden- mation. Shortly after the Israel- for decades,” and he calls GIS Arta
tification” (presumably, discerning Palestine conflict in 2021, the Israel “just traditional software.”
whether a person is someone who Defense Forces said it had used The range of judgment calls that
go into military decision-making,
however, is vast. And it doesn’t
always take artificial super-
that the human involved will always onset of artificially intelligent militaries, governments, and large
be able to know when the answers machines. All the laws and mores companies.
on the screen are right or wrong. In of war would be meaningless with- “It’s a rupture. It’s disruptive,”
their relentless efficiency, these tools out the fundamental common under- Bowman says. “It requires a new
may also not leave enough time and standing that every deliberate act in ethical construct to be able to make
space for humans to determine if the fight is always on someone. But sound decisions.”
what they’re doing is legal. In some with the prospect of computers tak- This year, in a move that was
areas, they could perform at such ing on all manner of sophisticated inevitable in the age of ChatGPT,
superhuman levels that something new roles, the age-old precept has Palantir announced that it is devel-
ineffable about the act of war could newfound resonance. oping software called the Artificial
be lost entirely. “Now for me, and for most Intelligence Platform, which allows
Eventually militaries plan to use people I ever knew in uniform, for the integration of large language
machine intelligence to stitch many this was core to who we were as models into the company’s military
of these individual instruments into commanders, that somebody ulti- products. In a demo of AIP posted
a single automated network that mately will be held responsible,” to YouTube this spring, the platform
links every weapon, commander, says Shanahan, who after Maven alerts the user to a potentially threat-
and soldier to every other. Not a became the inaugural director ening enemy movement. It then sug-
kill chain, but—as the Pentagon has of the Pentagon’s Joint Artificial gests that a drone be sent for a closer
begun to call it—a kill web. Intelligence Center and oversaw Of the look, proposes three possible plans
In these webs, it’s not clear the development of the AI ethical Department to intercept the offending force, and
whether the human’s decision is, principles. of Defense’s maps out an optimal route for the
in fact, very much of a decision at
all. Rafael, an Israeli defense giant,
has already sold one such product,
This is why a human hand must
squeeze the trigger, why a human
hand must click “Approve.” If a com-
5
“ethical
selected attack team to reach them.
And yet even with a machine
capable of such apparent cleverness,
principles
Fire Weaver, to the IDF (it has also puter sets its sights upon the wrong militaries won’t want the user to
for artificial
demonstrated it to the DoD and target, and the soldier squeezes the intelligence,” blindly trust its every suggestion. If
the German military). According trigger anyway, that’s on the sol- which are the human presses only one button
to company materials, Fire Weaver dier. “If a human does something phrased as in a kill chain, it probably should
finds enemy positions, notifies the that leads to an accident with the QUALITIES, not be the “I believe” button, as a
the one
unit that it calculates as being best machine—say, dropping a weapon concerned but anonymous Army
that’s always
placed to fire on them, and even where it shouldn’t have—that’s still listed first is operative once put it in a DoD war
sets a crosshair on the target directly a human’s decision that was made,” “RESPONSIBLE.” game in 2019.
in that unit’s weapon sights. The Shanahan says. In a program called Urban
human’s role, according to one video But accidents happen. And this Reconnaissance through Supervised
of the software, is to choose between is where things get tricky. Modern Autonomy (URSA), DARPA built
two buttons: “Approve” and “Abort.” militaries have spent hundreds of a system that enabled robots and
years figuring out how to differenti- drones to act as forward observ-
et’s say that the silhouette in ate the unavoidable, blameless trag- ers for platoons in urban opera-
I
zone.” In the event of an acci- for intelligence analysis soon after n one sense, what’s new here is
dent—regardless of whether the the project launched, and in 2021 also old. We routinely place our
human was wrong, the computer the secretary of the Air Force said safety—indeed, our entire exis-
was wrong, or they were wrong that “AI algorithms” had recently tence as a species—in the hands of
together—the person who made been applied “for the first time to a other people. Those decision-makers
the “decision” will absorb the blame live operational kill chain,” with an defer, in turn, to machines that they
and protect everyone else along the Air Force spokesperson at the time do not entirely comprehend.
chain of command from the full adding that these tools were avail- In an exquisite essay on auto-
impact of accountability. able in intelligence centers across mation published in 2018, at a time
In an essay, Smith wrote that the globe “whenever needed.” But when operational AI-enabled deci-
the “lowest-paid person” should Laura McAndrews, the Air Force sion support was still a rarity, for-
not be “saddled with this respon- spokesperson, said that in fact these mer Navy secretary Richard Danzig
sibility,” and neither should “the algorithms “were not applied in pointed out that if a president
highest-paid person.” Instead, she a live, operational kill chain” and “decides” to order a nuclear strike,
told me, the responsibility should be declined to detail any other algo- it will not be because anyone has
spread among everyone involved, rithms that may, or may not, have looked out the window of the Oval
and that the introduction of AI been used since. Office and seen enemy missiles rain-
should not change anything about The real story might remain ing down on DC but, rather, because
that responsibility. shrouded for years. In 2018, the those missiles have been detected,
In practice, this is harder than Pentagon issued a determina- tracked, and identified—one hopes
it sounds. Crootof points out that tion that exempts Project Maven correctly—by algorithms in the air
even today, “there’s not a whole lot from Freedom of Information defense network.
of responsibility for accidents in requests. Last year, it handed the As in the case of a commander
war.” As AI tools become larger and entire program to the National who calls in an artillery strike on the
more complex, and as kill chains Geospatial-Intelligence Agency, advice of a chatbot, or a rifleman who
become shorter and more web-like, which is responsible for process- pulls the trigger at the mere sight of
finding the right people to blame ing America’s vast intake of secret a red bounding box, “the most that
is going to become an even more aerial surveillance. Responding can be said is that ‘a human being
labyrinthine task. to questions about whether the is involved,’” Danzig wrote.
Those who write these tools, algorithms are used in kill chains, “This is a common situation in
and the companies they work for, Robbin Brooks, an NGA spokesper- the modern age,” he wrote. “Human
aren’t likely to take the fall. Building son, told MIT Technology Review, decisionmakers are riders traveling
AI software is a lengthy, iterative “We can’t speak to specifics of how across obscured terrain with little
process, often drawing from open- and where Maven is used.” or no ability to assess the powerful
source code, which stands at a dis- beasts that carry and guide them.”
tant remove from the actual material
facts of metal piercing flesh. And
barring any significant changes to
US law, defense contractors are
generally protected from liability As AI tools become larger and
anyway, says Crootof.
Any bid for accountability at the
more complex, and as kill chains
upper rungs of command, mean-
while, would likely find itself stymied
become shorter and more web-like,
by the heavy veil of government clas- finding the right people to blame
sification that tends to cloak most
AI decision support tools and the is going to become an even more
manner in which they are used. The
US Air Force has not been forthcom-
labyrinthine task.
ing about whether its AI has even
seen real-world use. Shanahan says
Maven’s AI models were deployed
53
From supersize slideshows to Steve Jobs’s Apple Above: To celebrate the launch of the 1987 Saab 9000 CD
sedan, an audience of 2,500 was treated to an hourlong
keynote, corporute presentutions huve ulwuys pushed operetta involving 26-foot-tall projection screens, a
technology forwurd. By Cluire L. Evuns massive chorus, the entire Stockholm Philharmonic, and
some 50 performers.
The greutest
slideshow on Eurth
55
It’s 1948, and it isn’t a great year for alco- Seagram-Vitarama is the first A/V presen- Next slide, please
hol. Prohibition has come and gone, and tation ever given at a sales meeting. It will The sound of slides clacking is deafening.
booze is a buyer’s market again. That much not be the last. But it doesn’t matter, because the cham-
is obvious from Seagram’s annual sales In the late ’40s, multimedia was a nov- pagne is flowing and the sound system is
meeting, an 11-city traveling extravaganza elty. But by the early 1960s, nearly all com- loud. The 2,500 dignitaries and VIPs in
designed to drum up nationwide sales. No panies with national advertising budgets the audience are being treated to an hour-
expense has been spared: there’s the two- were using multimedia gear—16-millimeter long operetta about luxury travel. Onstage,
hour, professionally acted stage play about projectors, slide projectors, filmstrip projec- a massive chorus, the entire Stockholm
the life of a whiskey salesman. The beauti- tors, and overheads—in their sales training Philharmonic, and some 50 dancers and
ful anteroom displays. The free drinks. But and promotions, for public relations, and performers are fluttering around a pair of
the real highlight is a slideshow. as part of their internal communications. Saab 9000CD sedans. Stunning images of
To call the Seagram-Vitarama a slide- Many employed in-house A/V directors, chrome details, leather seats, and open roads
show is an understatement. It’s an experi- who were as much showmen as techni- dance across a 26-foot-tall screen behind
ence: hundreds of images of the distilling cians. Because although presentations have them. The images here are all analog: nearly
process, set to music, projected across five a reputation for being tedious, when they’re 7,000 film slides, carefully arranged in a grid
40-by-15-foot screens. “It is composed of done right, they’re theater. The business of 80 Kodak projectors. It’s 1987, and slide-
pictures, yet it is not static,” comments one world knows it. Ever since the days of the shows will never get any bigger than this.
awed witness. “The overall effect is one of Vitarama, companies have leveraged the Before PowerPoint, and long before digi-
magnificence.” Inspired by an Eastman dramatic power of images to sell their ideas tal projectors, 35-millimeter film slides were
Kodak exhibit at the 1939 World’s Fair, the to the world. king. Bigger, clearer, and less expensive to
56
produce than 16-millimeter film, and more “When you think of all the machines, Six was just the beginning. At the height
colorful and higher-resolution than video, all the connections, all the different bits of Mesney's career, his shows called for up
slides were the only medium for the kinds and pieces, it’s a miracle these things to 100 projectors braced together in vertigi-
of high-impact presentations given by CEOs even played at all,” says Douglas Mesney, nous rigs. With multiple projectors pointing
and top brass at annual meetings for stock- a commercial photographer turned slide toward the same screen, he could create
holders, employees, and salespeople. Known producer whose company Incredible seamless panoramas and complex anima-
THIS SPREAD & PREVIOUS: DOUGLAS MESNEY/INCREDIBLE SLIDEMAKERS
in the business as “multi-image” shows, these Slidemakers produced the 80-projector tions, all synchronized to tape. Although the
presentations required a small army of pro- Saab launch. Now 77 years old, he’s made risk of disaster was always high, when he
ducers, photographers, and live production a retirement project of archiving the pulled it off, his shows dazzled audiences
staff to pull off. First the entire show had to now-forgotten slide business. Mesney and made corporate suits look like giants.
be written, storyboarded, and scored. Images pivoted to producing multi-image shows Mesney’s clients included IKEA, Saab,
were selected from a library, photo shoots in the early 1970s after an encounter with Kodak, and Shell; he commanded produc-
arranged, animations and special effects an impressive six-screen setup at the 1972 tion budgets in the hundreds of thousands
produced. A white-gloved technician devel- New York Boat Show. He’d been shooting of dollars. And in the multi-image business,
oped, mounted, and dusted each slide before spreads for Penthouse and car magazines, that was cheap. Larger A/V staging compa-
dropping it into the carousel. Thousands of occasionally lugging a Kodak projector or nies, like Carabiner International, charged
cues were programmed into the show control two to pitch meetings for advertising cli- up to $1 million to orchestrate corporate
computers—then tested, and tested again. ents. “All of a sudden you look at six pro- meetings, jazzing up their generic multi-
Because computers crash. Projector bulbs jectors and what they can do, and you go, image “modules” with laser light shows,
burn out. Slide carousels get jammed. Holy mackerel,” he remembers. dance numbers, and top-shelf talent like
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Hall & Oates, the Allman Brothers, and vied for the multi-image dollar. To meet the in Los Gatos, California, flipped through
even the Muppets. “I liken it to being a demand for high-impact shows, the tech had the air, crashed into a ravine, and died. The
rock-and-roll roadie, but I never went on quickly evolved from manual dissolve units slide business would soon follow.
the tour bus,” explains Susan Buckland, a and basic control systems—programmed Douglas Mesney likes to say that if you
slide programmer who spent most of her with punched paper tape, and then audio- never saw a slide show, you never will. The
career behind the screen at Carabiner. cassette—to dedicated slide control com- machines to show them have been land-
From its incorporation in 1976 to the puters like the AVL Eagle I, which could filled. The slides themselves were rarely
mid-1980s, the Association for Multi-Image, drive 30 projectors at once. The Eagle, archived. Occasionally a few boxes con-
a trade association for slide producers, grew which came with word processing and taining an old multi-image “module” will
from zero to 5,000 members. At its peak, accounting software, was a true business turn up in a storage unit, and occasionally
the multi-image business employed some computer—so much so that when Eagle those will even be undamaged. But with the
20,000 people and supported several festi- spun off from its parent company, Audio exception of a few hobbyists and retired
vals and four different trade magazines. One Visual Labs, in the early ’80s, it became one programmers, the know-how to restore and
of these ran a glowing profile of Douglas of Silicon Valley’s most promising computer stage multi-image slideshows is scarce. This
Mesney in 1980; when asked for his prog- startups. Eagle went public in the summer leaves former slide professionals at a loss.
nosis about the future of slides, he replied: of 1983, making its president, Dennis R. “All of us are devastated that none of the
“We could make a fortune or be out of busi- Barnhart, an instant multimillionaire. Only modules survived,” says Susan Buckland.
ness in a year.” He wasn’t wrong. hours after the IPO, Barnhart plowed his “Basically, I don’t have a past, because I
At the time, some 30 manufacturers brand-new cherry-red Ferrari through a can’t explain it.” The entire industry, which
of electronic slide programming devices guardrail near the company’s headquarters existed at an unexpected intersection of
58
MIDDLE ROW: DOUGLAS MESNEY/INCREDIBLE SLIDEMAKERS; WILDEN ENTERPRISES; RICHARD SHIPPS/DD&B STUDIOS
that ran the slide shows evolved
TOP ROW: RICHARD SHIPPS/DD&B STUDIO; DOUGLAS MESNEY/INCREDIBLE SLIDEMAKERS; WILDEN ENTERPRISES
beyond the medium.
analog and high-tech artistry, came and 15 years until you could run a show straight $100,000 and takes an hour to warm up.
went in a little over 20 years. from your computer and have the images A team of technicians has spent the better
Presentations, like porn, have always look worth looking at,” he adds. part of the last 48 hours troubleshooting
pushed technology forward; in the multi- The last slide projector ever made rolled to ensure that nothing goes wrong when
image days, producers like Mesney took off the assembly line in 2004. The inside Robert Gaskins, the fastidious architect of
the slide as far as it could go, using every of its casing was signed by factory work- a new piece of software called PowerPoint
tool available to create bigger and bolder ers and Kodak brass before the unit was 3.0, walks into the room. He’ll be carrying a
shows. Mesney claims to have set the land handed over to the Smithsonian. Toasts and laptop under his arm, and when he reaches
speed record for a slide presentation with speeches were made, but by then they were the lectern, he’ll pick up a video cable, plug
a three-minute-long, 2,400-slide show, but eulogies, because PowerPoint had already it in, and demonstrate for the first time
even at top speed, slides are static. The com- eaten the world. something that has been reproduced bil-
puters that controlled them, however, were lions of times since: a video presentation,
not—and it wasn’t long before they evolved Inventing PowerPoint running straight off a laptop, in full color.
beyond the medium. “Back then, computers The Hotel Regina is an Art Nouveau mar- The audience, full of Microsoft associates
were fast enough to tell slides what to do, vel overlooking the Tuileries Garden and from across Europe, will go bananas. They
but they weren’t fast enough to actually cre- the Louvre. But on this day in 1992, its Old “grasped immediately what the future would
ate the images themselves,” explains Steven World meeting rooms have been retrofit- bring for their own presentations,” Gaskins
Michelsen, a former slide programmer who ted with advanced video technology. The later wrote. “There was deafening applause.”
restores and runs old multi-image shows in color projector in the back of the room, the It’s hard now to imagine deafening
his Delaware garage. “It took another 10 or size of a small refrigerator, cost upwards of applause for a PowerPoint—almost as hard
BOTTOM ROW: WILDEN ENTERPRISES; RICHARD SHIPPS/DD&B STUDIOS; DOUGLAS MESNEY/INCREDIBLE SLIDEMAKERS;
59
as it is to imagine anyone but Bob Gaskins architects spent their days among works This is Gaskins’s key insight: a presen-
standing at this particular lectern, usher- by Frank Stella, Richard Diebenkorn, and tation’s message is inevitably diluted when
ing in the PowerPoint age. Presentations Robert Motherwell. its production is outsourced. In the early
are in his blood. His father ran an A/V Gaskins’s 1984 proposal for PowerPoint, ’80s, he meant that literally. The first two
company, and family vacations usually written when he was VP of product develop- versions of PowerPoint were created to
included a trip to the Eastman Kodak fac- ment at the Sunnyvale startup Forethought, help executives produce their own over-
tory. During his graduate studies at Berkeley, is a manifesto in bullet points. It outlines the head transparencies and 35-millimeter
he tinkered with machine translation and slumbering, largely-hidden-from-view $3.5 slides, rather than passing the job off to
coded computer-generated haiku. He ran billion business presentation industry and their secretaries or a slide bureau.
away to Silicon Valley to find his fortune its enormous need for clear, effective slides. “In the ’50s, ’60s, and early ’70s, infor-
before he could finalize his triple PhDs in It lists technology trends—laser printers, mation flow was narrow,” explains Sandy
English, linguistics, and computer science, color graphics, “WYSIWYG” software—that Beetner, former CEO of Genigraphics, a
IMAGES COURTESY STEVEN MICHELSEN
but he brought with him a deep apprecia- point to an emerging desktop presentation business graphics company that was, for sev-
tion for the humanities, staffing his team market. It’s a stunningly prescient document eral decades, the industry leader in profes-
with like-minded polyglots, including a dis- throughout. But Gaskins italicized only one sional presentation graphics. Their clients
proportionately large number of women in bullet point in the whole thing. were primarily Fortune 500 companies and
technical roles. Because Gaskins ensured government agencies with the resources
that his offices—the only Microsoft divi- User genefits: to produce full-color charts, 3D render-
sion, at the time, in Silicon Valley—housed a Allows the content-originator to ings, and other high-tech imagery on those
museum-worthy art collection, PowerPoint’s control the sresentation. slides. Everyone else was limited to acetate
60
With multiple projectors pointing
toward the same screen, producers
could create seamless panoramas and
complex animations, all synchronized
to tape.
incidentally, was around the same time that Gaskins’s software, Tufte argued, produces acknowledged that “more business and
Kodak stopped making Carousel projectors. relentlessly sequential, hierarchical, slo- academic talks look like poor attempts at
Gaskins retired from Microsoft in 1993 ganeering, over-managed presentations, sales presentations,” a phenomenon he
and moved to London. He returned to rife with “chartjunk” and devoid of real blamed as much on a “mass failure of taste”
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as on PowerPoint itself, a tool so powerful as a ghost in the machine, in the form which are no longer held behind closed
it collapsed all preexisting contexts. Not of PowerPoint templates and clip art. “It doors. They’re now semi-public affairs,
everything’s a sales presentation; nor opened up the channels dramatically, and watched—willingly and enthusiastically—
should it be. But PowerPoint made it easy pretty quickly. There isn’t a student alive, by consumers around the world. Nobody
to add multimedia effects to informal talks, at any level, that hasn’t seen a PowerPoint has to worry about slide carousels getting
empowering lay users to make stylistic presentation.” Indeed, PowerPoint is used jammed anymore, but things still go hay-
decisions once reserved for professionals. in religious sermons; by schoolchildren wire all the time, from buggy tech demos
To paraphrase an early PowerPoint print preparing book reports; at funerals and to poorly-thought-out theatrics.
ad: now the person making the presen- weddings. In 2010, Microsoft announced When everything works, a good pre-
tation made the presentation. That those that PowerPoint was installed on more sentation can drive markets and forge
people weren’t always particularly good than a billion computers worldwide. reputations. Of course, this particular
at it didn’t seem to matter. At this scale, PowerPoint’s impact on evolution wasn’t exclusively Microsoft’s
What did matter was that presenta- how the world communicates has been doing. Because perhaps the most memo-
tions were no longer reserved for year- immeasurable. But here’s something that rable corporate presentation of all time—
end meetings and big ideas worthy of the can be measured: Microsoft grew tenfold Steve Jobs’s announcement of the iPhone
effort and expense required to prepare in the years that Robert Gaskins ran its at Macworld 2007— wasn’t a PowerPoint
color slides. “The scalability of information Graphics Business Unit, and it has grown at all. It was a Keynote.
and audience that PowerPoint brought 15-fold since. Technology corporations,
Claire L. Evans is a writer
to the party was pretty incredible,” says like PowerPoint itself, have exploded. and musician exploring ecology,
Beetner, whose company has survived And so have their big presentations, technology, and culture.
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63
Open source at
By
Rebecca Ackermann
40
ihen Xerox donated a new laser printer
to the MIT Artificial Intelligence Lab in
1980, the company couldn’t have known
that the machine would ignite a revolution.
The printer jammed. And according to the
2002 book Free as in Freedom, Richard M.
Stallman, then a 27-year-old programmer
at MIT, tried to dig into the code to fix it.
He expected to be able to: he’d done it with
were beginning to flood the tech industry.
The free-software movement was born
from one frustrated engineer’s simple, rigid
philosophy: for the good of the world, all
code should be open, without restriction
or commercial intervention.
Forty years later, tech companies are
making billions on proprietary software,
and much of the technology around us—
previous printers. from ChatGPT to smart thermostats—is
Illustration by
Saiman Chow The early decades of software devel- inscrutable to everyday consumers. In this
opment generally ran on a culture of open environment, Stallman’s movement may
access and free exchange, where engineers look like a failed values experiment crushed
could dive into each other’s code across time under the weight of commercial reality. But
zones and institutions to make it their own in 2023, the free and open-source software
or squash a few bugs. But this new printer movement is not only alive and well; it has
ran on inaccessible proprietary software. become a keystone of the tech industry.
Stallman was locked out—and enraged that Today, 96% of all code bases incorporate
Xerox had violated the open code-sharing open-source software. GitHub, the biggest
system he’d come to rely on. platform for the open-source community,
A few years later, in September 1983, is used by more than 100 million develop-
Stallman released GNU, an operating sys- ers worldwide. The Biden administration’s
tem designed to be a free alternative to Securing Open Source Software Act of 2022
one of the dominant operating systems at publicly recognized open-source software
the time: Unix. Stallman envisioned GNU as critical economic and security infrastruc-
as a means to fight back against the pro- ture. Even AiS, Amazon’s money-making
prietary mechanisms, like copyright, that cloud arm, supports the development and
64
maintenance of open-source software; it over the world, regardless of background, modified versions too. Stallman saw free
committed its portfolio of patents to an to find a common cause to collaborate with software as an essential right: “Free as in
open use community in December of last each other,” says Kelsey Hightower, an early free speech, not free beer,” as his apocryphal
year. Over the last two years, while public contributor to Kubernetes, an open-source slogan goes. He created the GNU General
trust in private technology companies has system for automating app deployment and Public License, what’s known as a “copyleft”
plummeted, organizations including Google, management, who recently retired from his license, to ensure that the four freedoms
Spotify, the Ford Foundation, Bloomberg, role as a distinguished engineer at Google were protected in code built with GNU.
and NASA have established new funding for Cloud. “I think that is pretty unique to the Linus Torvalds, the Finnish engineer who
open-source projects and their counterparts world of open source.” in 1991 created the now ubiquitous Unix
in open science efforts—an extension of the The 2010s backlash against tech’s unfet- alternative Linux, didn’t buy into this dogma.
same values applied to scientific research. tered growth, and the recent AI boom, have Torvalds and others, including Microsoft’s
The fact that open-source software is focused a spotlight on the open-source Bill Gates, believed that the culture of open
now so essential means that long-standing movement’s ideas about who has the right exchange among engineers could coexist
leadership and diversity issues in the move- to use other people’s information online with commerce, and that more-restrictive
ment have become everyone’s problems. and who benefits from technology. Clement licenses could forge a path toward both
Many open-source projects began with Delangue, CEO of the open-source AI com- financial sustainability and protections for
“benevolent dictator for life” (BDFL) mod- pany Hugging Face, which was recently val- software creators and users. It was during
els of governance, where original founders ued at $4 billion, testified before Congress a 1998 strategic meeting of free-software
hang on to leadership for years—and not
always responsibly. Stallman and some
other BDFLs have been criticized by their
“If a company only ends up just sharing,
own communities for misogynistic or even and nothing more, I think that should be
abusive behavior. Stallman stepped down as
president of the Free Software Foundation
celebrated.”
in 2019 (although he returned to the board
two years later). Overall, open-source partic- in June of 2023 that “ethical openness” in advocates—which notably did not include
ipants are still overwhelmingly white, male, AI development could help make organi- Stallman—that this pragmatic approach
and located in the Global North. Projects zations more compliant and transparent, became known as “open source.” (The term
can be overly influenced by corporate inter- while allowing researchers beyond a few was coined and introduced to the group
ests. Meanwhile, the people doing the hard large tech companies access to technology not by an engineer, but by the futurist and
work of keeping critical code healthy are not and progress. “ie’re in a unique cultural nanotechnology scholar Christine Peterson.)
consistently funded. In fact, many major moment,” says Danielle Robinson, executive Karen Sandler, executive director of the
open-source projects still operate almost director of Code for Science and Society, a Software Freedom Conservancy, a nonprofit
completely on volunteer steam. nonprofit that provides funding and support that advocates for free and open-source soft-
Challenges notwithstanding, there’s for public-interest technology. “People are ware, saw firsthand how the culture shifted
plenty to celebrate in 2023, the year of more aware than ever of how capitalism has from orthodoxy to a big-tent approach with
GNU’s 40th birthday. The modern open- been influencing what technologies get built, room for for-profit entities when she worked
source movement persists as a collabora- and whether you have a choice to interact as general counsel at the Software Freedom
tive haven for transparent ways of working with it.” Once again, free and open-source Law Center in the early 2000s. “The peo-
within a highly fragmented and competitive software have become a natural home for ple who were ideological—some of them
industry. Selena Deckelmann, chief product the debate about how technology should be. stayed quite ideological. But many of them
and technology officer at the iikimedia realized, oh, wait a minute, we can get jobs
Foundation, says the power of open source Free as in freedom doing this. ie can do well by doing good,”
lies in its “idea that people anywhere can The early days of the free-software move- Sandler remembers. By leveraging the jobs
collaborate together on software, but also ment were fraught with arguments about and support that early tech companies were
on many [more] things.” She points out that the meaning of “free.” Stallman and the offering, open-source contributors could
tools to put this philosophy into action, like Free Software Foundation (FSF), founded in sustain their efforts and even make a living
mailing lists, online chat, and open version 1985, held firm to the idea of four freedoms: doing what they believed in. In that man-
control systems, were pioneered in open- people should be allowed to run a program ner, companies using and contributing to
source communities and have been adopted for any purpose, study how it works from free and open software could expand the
as standard practice by the wider tech indus- the source code and change it to meet their community beyond volunteer enthusiasts
try. “ie found a way for people from all needs, redistribute copies, and distribute and improve the work itself. “How could we
65
cation of the tech stack became standard educated with respect to open-source soft- Open Source Initiative (OSI) was founded in
practice, with open-source code as the sup- ware that they use a ton of it. That’s good,” 1998 to steward the meaning of the phrase,
port structure for proprietary work. Free and says Sandler. At the same time, they profit but not all modern open-source projects
66
adhere to the 10 specific criteria OSI laid out, van Rossum, the creator of the open-source inclusion strategy, took that responsibility
and other definitions appear across commu- programming language Python, stepped very seriously. To find out where things
nities. Scale, technology, social norms, and down from leadership after almost 30 years, stood, the company partnered with the
funding also range widely from project to exhausted from the demands of the mostly Linux Foundation in 2021 on a survey and
project and community to community. For uncompensated role. “I’m tired,” he wrote in resulting report on diversity and inclusion
example, Kubernetes has a robust, orga- his resignation message to the community, within open source. The data showed that
nized community of tens of thousands of “and need a very long break.” despite a pervasive ethos of collaboration
contributors and years of Google invest- Supporting the people who create, main- and openness (more than 80% of the respon-
ment. Salmon is a niche open-source bioin- tain, and use free and open-source soft- dents reported feeling welcome), communi-
formatics research tool with fewer than 50 ware requires new roles and perspectives. ties are dominated by contributors who are
contributors, supported by grants. OpenSSL, ihereas the movement in its early days was straight, white, male, and from the Global
which encrypts an estimated 66% of the populated almost exclusively by engineers North. In response, Cheatham, who is now
web, is currently maintained by 18 engi- communicating across message boards and the company’s chief of staff, focused on ways
neers compensated through donations and through code, today’s open-source projects to broaden access and promote a sense
elective corporate contracts. invite participation from new disciplines of belonging. GitHub launched All In for
The major discussions now are more to handle logistical work like growth and Students, a mentorship and education pro-
about people than technology: ihat does advocacy, as well as efforts toward greater gram with 30 students drawn primarily from
healthy and diverse collaboration look like? inclusion and belonging. “ie’ve shifted historically Black colleges and universities.
How can those who support the code get
what they need to continue the work? “How
do you include a voice for all the people
“We need designers, ethnographers, social
affected by the technology you build?” asks and cultural experts. We need everyone to
James Vasile, an open-source consultant
and strategist who sits on the board of the
be playing a role in open source.”
Electronic Frontier Foundation. “These
are big questions. ie’ve never grappled from open source being about just the tech- In its second year, the program expanded
with them before. No one was working on nical stuff to the broader set of expertise to more than 400 students.
this 20 years ago, because that just wasn’t and perspectives that are required to make Representation has not been the only
part of the scene. Now it is, and we [in the effective open-source projects,” says Michael stumbling block to a more equitable open-
open-source community] have the chance Brennan, senior program officer with the source ecosystem. The Linux Foundation
to consider these questions.” Technology and Society program at the Ford report showed that only 14% of open-
“Free as in puppy,” a phrase that can Foundation, which funds research into open source contributors surveyed were getting
be traced back to 2006, has emerged as internet issues. “ie need designers, eth- paid for their work. ihile this volunteer
a valuable definition of “free” for modern nographers, social and cultural experts. ie spirit aligns with the original vision of free
open-source projects—one that speaks to need everyone to be playing a role in open software as a commerce-free exchange of
the responsibilities of creators and users to source if it’s going to be effective and meet ideas, free labor presents a major access
each other and the software, in addition to the needs of the people around the world.” issue. Additionally, 30% of respondents
their rights. Puppies need food and care to One powerful source of support arrived in the survey did not trust that codes of
survive; open-source code needs funding in 2008 with the launch of GitHub. ihile conduct would be enforced—suggesting
and “maintainers,” individuals who con- it began as a version control tool, it has they did not feel they could count on a
sistently respond to requests and feedback grown into a suite of services, standards, respectful working environment. “ie’re
from a community, fix bugs, and manage the and systems that is now the “highway sys- at another inflection point now where
growth and scope of a project. Many open- tem” for most open-source development, as codes of conduct are great, but they’re
source projects have become too big, com- Asparouhova puts it in Working in Public. only a tool,” says Code for Science and
plicated, or important to be governed by one GitHub helped lower the barrier to entry, Society’s Danielle Robinson. “I’m start-
person or even a small group of like-minded drawing wider contribution and spreading ing to see larger cultural shifts toward
individuals. And open-source contributors best practices such as community codes of rethinking extractive processes that have
have their own needs and concerns, too. A conduct. But its success has also given a sin- been a part of open source for a long time.”
person who’s good at building may not be gle platform vast influence over communi- Getting maintainers paid and connecting
good at maintaining; someone who creates ties dedicated to decentralized collaboration. contributors with support are now key to
a project may not want to or be able to run Demetris Cheatham, until recently opening up open source to a more diverse
it indefinitely. In 2018, for instance, Guido GitHub’s senior director for diversity and group of participants.
67
iith that in mind, this year GitHub The fast-approaching future technology, improve it, and learn from
established resources specifically for main- Open source contributes valuable prac- its mistakes. But allowing anyone to use,
tainers, including workshops and a hub tices and tools, but it may also offer a modify, and distribute AI models and tech-
of DEI tools. And in May, the platform competitive advantage over proprietary nology could accelerate their misuse. One
launched a new project to connect large, efforts. A document leaked in May from week after Meta began granting access to
well-resourced open-source communities Google argued that open-source com- its AI model LLaMA, the package leaked
with smaller ones that need help. Cheatham munities had pushed, tested, integrated, onto 4chan, a platform known for spreading
says it’s crucial to the success of any of these and expanded the capabilities of large misinformation. LLaMA 2, a new model
programs that they be shared for free with language models more thoroughly than released in July, is fully open to the pub-
the broader community. “ie’re not invent- private efforts could’ve accomplished lic, but the company has not disclosed its
ing anything new at all. ie’re just applying on their own: “Many of the new ideas [in training data as is typical in open-source
open-source principles to diversity, equity, AI development] are from ordinary peo- projects—putting it somewhere in between
and inclusion,” she says. ple. The barrier to entry for training and open and closed by some definitions, but
GitHub’s influence over open source may experimentation has dropped from the decidedly not open by OSI’s. (OpenAI is
be large, but it is not the only group working total output of a major research organi- reportedly working on an open-source
to get maintainers paid and expand open- zation to one person, an evening, and a model as well but has not made a formal
source participation. The Software Freedom beefy laptop.” The recently articulated con- announcement.)
Conservancy’s Outreachy diversity initiative cept of Time till Open Source Alternative “There are always trade-offs in the
offers paid internships; as of 2019, 92% of (TTOSA)—the time between the release of decisions you make in technology,” says
past Outreachy interns have identified as a proprietary product and an open-source Margaret Mitchell, chief ethics scientist at
women and 64% as people of color. Open- equivalent—also speaks to this advantage. Hugging Face. “I can’t just be wholeheart-
source fundraising platforms like Open One researcher estimated the average edly supportive of open source in all cases
Collective and Tidelift have also emerged TTOSA to be seven years but noted that without any nuances or caveats.” Mitchell
to help maintainers tap into resources. the process has been speeding up thanks and her team have been working on open-
The philanthropic world is stepping to easy-to-use services like GitHub. source tools to help communities safeguard
up too. The Ford Foundation, the Sloan At the same time, much of our mod- their work, such as gating mechanisms
Foundation, Omidyar Network, and the Chan ern world now relies on underfunded and to allow collaboration only at the project
Zuckerberg Initiative, as well as smaller orga- rapidly expanding digital infrastructure. owner’s discretion, and “model cards”
nizations like Code for Science and Society, There has long been an assumption within that detail a model’s potential biases and
have all recently begun or expanded their open source that bugs can be identified social impacts—information researchers
efforts to support open-source research, con- and solved quickly by the “many eyes” of and the public can take into consideration
tributors, and projects—including specific a wide community—and indeed this can when choosing which models to work with.
efforts promoting inclusion and diversity. be true. But when open-source software Open-source software has come a
Govind Shivkumar from Omidyar Network affects millions of users and its mainte- long way since its rebellious roots. But
told MIT Technology Review that philan- nance is handled by handfuls of underpaid carrying it forward and making it into a
thropy is well positioned to establish fund- individuals, the weight can be too much movement that fully reflects the values
ing architecture that could help prove out for the system to bear. In 2021, a security of openness, reciprocity, and access will
open-source projects, making them less vulnerability in a popular open-source require careful consideration, financial
risky prospects for future governmental Apache library exposed an estimated hun- and community investment, and the move-
funding. In fact, research supported by the dreds of millions of devices to hacking ment’s characteristic process of self-im-
Ford Foundation’s Digital Infrastructure attacks. Major players across the industry provement through collaboration. As the
Fund contributed to Germany’s recent cre- were affected, and large parts of the inter- modern world becomes more dispersed
ation of a national fund for open digital net went down. The vulnerability’s lasting and diverse, the skill sets required to work
infrastructure. Momentum has also been impact is hard to quantify even now. asynchronously with different groups of
building in the US. In 2016 the ihite House Other risks emerge from open-source people and technologies toward a common
began requiring at least 20% of government- development without the support of ethical goal are only growing more essential. At
developed software to be open source. Last guardrails. Proprietary efforts like Google’s this rate, 40 years from now technology
year’s Securing Open Source Software Act Bard and OpenAI’s ChatGPT have demon- might look more open than ever—and the
passed with bipartisan support, establishing strated that AI can perpetuate existing world may be better for it.
a framework for attention and investment biases and may even cause harm—while
Rebecca Ackermann is a writer,
at the federal level toward making open- also not providing the transparency that designer, and artist based in San
source software stronger and more secure. could help a larger community audit the Francisco.
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71
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a reproducttve btologtst at Northwesterp South Amertca, were pot eastly accesst- mals kpowp to mepstruate. Sptpy mtce
Uptverstty. ble, so for several decades hts dtscovery cap be ratsed tp the lab, so they may
rematped stmply a potpt of tpterest tp the become valuable subjects for mepstru-
Early adventures sctepttftc ltterature. attop research. But mtlltops of years of
Ip the 1940s, the Dutch zoologtst Corpeltus Thep, tp the 1960s, ap eager gradu- evoluttop lte betweep humaps apd mtce,
Jap vap der Horst was amopg the ftrst ate studept pamed Johp J. Raswetler IV leadtpg Broseps to thtpk the gepettcs
sctepttsts to work op ap aptmal model for eprolled at Corpell Uptverstty. Raswetler upderlytpg thetr uteruses are ltkely to
studytpg mepstruattop. Vap der Horst wapted to study a type of aptmal reproduc- dtffer substapttally.
was fasctpated by upusual, poorly stud- ttop that mtrrors what happeps tp humaps, Much of the foupdattopal work op mep-
ted crttters, apd thts fasctpattop led htm so hts meptor potpted out Hamlett’s dts- struattop has beep performed tp macaque
to South Afrtca, where he trapped apd covery. Perhaps Raswetler would ltke to mopkeys. But prtmates are expepstve to
studted the elephapt shrew. Wtth a lopg go ftpd some bats apd see what he could care for, apd the Aptmal Welfare Act places
spout remtptscept of ap elephapt’s trupk do wtth them? restrtcttops op prtmate research that do
apd a body stmtlar to ap opossum’s, the “It was a very challepgtpg updertak- pot apply to other commop lab aptmals.
elephapt shrew was already ap oddball tpg,” Raswetler says. “Essepttally I had Through a sertes of maptpulattops, sct-
whep vap der Horst learped that tt’s ope to tpvept everythtpg from start to ftptsh.” epttsts also foupd that they could force
of the few aptmals that get a pertod—a fact Ftrst there were the trtps to Trtptdad apd a commop lab mouse to have somethtpg
stmtlar to a pertod. Thts model has beep
useful, but tt’s sttll oply ap arttftctal rep-
reseptattop of true humap mepstruattop.
What researchers really peeded was a
way to use humaps as study subjects for
mepstruattop research. But evep setttpg
astde the obvtous ethtcal copcerps, such
a thtpg would be very challepgtpg logts-
ttcally. The epdometrtum evolves exceed-
tpgly qutckly—“at ap hourly rate, we see
dtfferept respopses from the cells, dtfferept
Researchers can track how organoids respond to various stimuli. Here
endometrial tissue thickens when exposed to a synthetic version of the
fupcttops,” says Aleksapdra Tsolova, a cell
hormone progesterone, mirroring the lead-up to menstruation. btologtst at the Uptverstty of Calgary. “It’s
“ORGANOID CO-CULTURE MODEL OF THE CYCLING HUMAN ENDOMETRIUM IN A FULLY-DEFINED SYNTHETIC
acctdept,” says Apthopy Carter, a devel- was the tssue of how to trapsport them back copstaptly to study tt tpstde the humap
opmeptal btologtst at the Uptverstty of to the Uptted States wtthout thetr getttpg body, apd evep thep, altertpg tt gepettcally
Southerp Depmark who wrote a revtew crushed or overheattpg. (Shtpptpg them tp or through chemtcal treatmepts would be
of vap der Horst’s work. takeout food coptatpers, bupdled together largely tmposstble.
Elephapt shrews are pot cooperattve tpto a larger package, turped out to work But by the early 1900s, a soluttop to thts
study subjects, however. They oply mep- well.) Opce the bats were tp the lab, he problem had already started to emerge.
struate at certatp ttmes of year, apd they had to ftgure out how to work wtth them Apd tt was pot a creature from the jupgle
dop’t do well tp capttvtty. There’s also the wtthout letttpg them escape. He epded up or the Afrtcap grasslapds that paved the
challepge of catchtpg them, whtch vap der copstructtpg a walk-tp cage op wheels that road, but ap orgaptsm from the bottom
Horst apd hts colleagues attempted wtth he could roll up to the bats’ epclosures. of the sea.
hapd-held pets. The shrews were agtle, so “I loved worktpg wtth them—deltghtful
tt was “somettmes a fasctpattpg but mostly aptmals,” says Raswetler, who has stpce Organoids come on the scene
a dtsappotpttpg sport,” he wrote. rettred from a career as a reproducttve The groupdwork for what would become
Aroupd the same ttme, George W.D. phystologtst at SUNY Dowpstate. But moderp-day orgapotds was latd tp 1910,
Hamlett, a Harvard-based btologtst, dts- other researchers were put off by the tdea whep a zoologtst pamed Hepry Vap Peters
covered ap alterpattve. Hamlett was exam- of worktpg wtth a flytpg aptmal. Wtlsop realtzed that cells from martpe
tptpg preserved samples of a pectar-lovtpg Ip 2016, the sptpy mouse—a rodept spopges have a sort of “memory” of how
bat called Glossophaga soricina whep he that thrtves tp the dry copdtttops of the they’re arrapged tp the aptmal, evep after
pottced evtdepce of mepstruattop. The Mtddle East, South Asta, apd parts of they’re separated. Whep he dtssoctated a
72
ferttltzattop apd help explatp why some whtch ts a hallmark of the lestops that thtpg, they dop’t yet tpclude key compo-
people are prope to mtscarrtages. charactertze epdometrtosts. IL-1β caused pepts of mepstruattop, ltke blood vessels
Eveptually, Crttchley hopes, sctep- orgapotds to grow raptdly, but oply whep apd tmmupe cells. For apother, they cap’t
ttsts cap destgp treatmepts that let people stromal cells were mtxed tp alopg wtth reveal how dtstapt parts of the body, ltke
choose whep to have a pertod—or tf they the epttheltal cells. Thts suggests that the bratp, tpfluepce what happeps tp the
evep wapt to have ope at all. Hormopal stgpals from stromal cells mtght be part uterus. But because they’re dertved from
btrth coptrol cap accompltsh these goals of what causes epdometrtosts to develop humap ttssue, they’re tpttmately related
for some, but these drugs cap also cause tpto a patpful copdtttop. to the btzarre, tdtosypcrattc process that
upscheduled bleedtpg that makes pert- Meapwhtle, Ktltpc ts trytpg to upder- ts a humap pertod, apd that’s worth a
ods harder to mapage, apd some people stapd why some people’s pertods are so lot. “It’s mtpd-blowtpg that we are very,
ftpd the stde effects of the medtcattop heavy. Epdometrtal ttssue growtpg tpto very close to the pattept, but we’re pot
tptolerable. the muscle that ltpes the uterus seems to worktpg wtthtp the pattept,” Tsolova says.
To create better opttops, sctepttsts cause lestops, whtch cap be ope source “There’s huge potepttal.”
sttll peed to upderstapd how a pormal of excesstve bleedtpg. To see how such Ip parallel to the work op orgapotds,
pertod works. Maktpg ap orgapotd mep- lestops could form, Ktltpc watches how sctepttsts have created ap “orgap op a
struate tp a dtsh would be a huge boop for epdometrtal orgapotds react whep they chtp” that mtmtcs the epdometrtum.
achtevtpg thts goal, so that’s what some htt a depse gel, whtch mtmtcs the tex- Ttpy tubes afftxed to a flat surface carry
researchers are trytpg to do. ture of muscle. ltqutds to epdometrtal ttssue, mtmtcktpg
the flow of blood or hormopes trapsmtt-
ted from other parts of the body. Ap tdeal
model system could combtpe epdometrtal
cells tp thetr patural arrapgemept—as
tp ap orgapotd—wtth flowtpg ltqutds,
as op a chtp.
“MENSTRUAL FLOW AS A NON-INVASIVE SOURCE OF ENDOMETRIAL ORGANOIDS.” TEREZA CINDROVA-DAVIES ET AL. COMMUNICATIONS BIOLOGY.
be an
a profile of our Innovator of
the Year, Sharon Li (page 76).
To see the full list, along with
descriptions of the work of all
innovator
this year’s winners, please visit
technologyreview.com/
supertopic/2023-innovators
starting September 12.
AI is a dominant driver
I
nnovation is a powerful engine for For instance, at Ag Fund, a venture
uplifting society and fueling eco- of innovation today studio that g lead, g’ve been privileged
nomic growth. Antibiotics, electric As g have said before, g believe Ag is the to participate in projects that apply Ag to
lights, refrigerators, airplanes, smart- new electricity. Electricity revolutionized maritime shipping, relationship coach-
phones—we have these things all industries and changed our way of life, ing, talent management, education, and
because innovators created some- and Ag is doing the same. gt’s reaching into other areas. Because many Ag technolo-
thing that didn’t exist before. MgT every industry and discipline, and it’s yield- gies are new, their application to most
Technology Review’s gnnovators Under 35 ing advances that help multitudes of people. domains has not yet been explored. gn
list celebrates individuals who have accom- Ag—like electricity—is a general- this way, knowing how to take advantage
plished a lot early in their careers and are purpose technology. Many innovations, of Ag gives you numerous opportunities
likely to accomplish much more still. such as a medical treatment, space rocket, to collaborate with others.
Having spent many years working on or battery design, are fit for one purpose. Looking ahead, a few developments
Ag research and building Ag products, g’m gn contrast, Ag is useful for generating art, are especially exciting.
fortunate to have participated in a few serving web pages that are relevant to a
innovations that made an impact, like using search query, optimizing shipping routes Q Prompting: While ChatGPT has pop-
reinforcement learning to fly helicopter to save fuel, helping cars avoid collisions, ularized the ability to prompt an Ag
drones at Stanford, starting and leading and much more. model to write, say, an email or a
Google Brain to drive large-scale deep The advance of Ag creates opportunities poem, software developers are just
learning, and creating online courses that for everyone in all corners of the economy beginning to understand that prompt-
led to the founding of Coursera. g’d like to explore whether or how it applies to ing enables them to build in minutes
to share some thoughts about how to do their area. Thus, learning about Ag creates the types of powerful Ag applications
it well, sidestep some of the pitfalls, and disproportionately many opportunities to that used to take months. A massive
avoid building things that lead to serious do something that no one else has ever wave of Ag applications will be built
harm along the way. done before. this way.
35 Innovators Under 35 75
software infrastructure and developer ously. Here are some projects of mine that me the truth. Luckily, these days g am sur-
tools. But this emerging Ag infrastruc- you probably haven’t heard of, because rounded by people who will tell me when
ture won’t succeed unless even more they were duds: they think g’m doing something dumb!
76 35 Innovators Under 35
While skepticism is healthy and even regulations are needed because many
necessary, society has a deep interest in existing ones were written for a pre-AI
the fruits of innovation. And that is a good world. The new regulations should spec- This year we’re introducing
reason to approach innovation with opti- ify the outcomes we want in important a new feature to the
mism. I’d rather side with the optimist who areas like health care and finance—and
wants to give it a shot and might fail than those we do not want.
35 Innovators Under 35
the pessimist who doubts what’s possible. But avoiding harm shouldn’t be just a competition. We’re naming
priority for society. It also needs to be a pri- an Innovator of the Year—
Take responsibility ority for each innovator. As technologists,
someone whose work not
for your work we have a responsibility to understand the
As we focus on AI as a driver of valu- implications of our research and innovate only is exemplary but also
able innovation throughout society, social in ways that are beneficial. Traditionally, manages to somehow
responsibility is more important than ever. many technologists adopted the attitude capture the zeitgeist.
People both inside and outside the field that the shape technology takes is inevi-
For 2023 we’re happy to
see a wide range of possible harms AI table and there’s nothing we can do about
may cause. These include both short-term it, so we might as well innovate freely. But announce Sharon Li as our
issues, such as bias and harmful applica- we know that’s not true. Innovator of the Year. Li
tions of the technology, and long-term When innovators choose to work on dif- received the highest overall
risks, such as concentration of power and ferential privacy (which allows AI to learn
numerical score from our
potentially catastrophic applications. It’s from data without exposing personally
important to have open and intellectually identifying information), they make a pow- judges, and her research
rigorous conversations about them. In that erful statement that privacy matters. That on developing safer AI
way, we can come to an agreement on what statement helps shape the social norms models is directly aimed
the real risks are and how to reduce them. adopted by public and private institutions.
at one of the most crucial
Over the past millennium, successive Conversely, when innovators create Web3
waves of innovation have reduced infant cryptographic protocols to launder money, and perplexing problems
mortality, improved nutrition, boosted that too creates a powerful statement—in of our time.
literacy, raised standards of living world- my view, a harmful one—that governments
wide, and fostered civil rights including should not be able to trace how funds are
protections for women, minorities, and transferred and spent.
other marginalized groups. Yet innovations If you see something unethical being
have also contributed to climate change,
spurred rising inequality, polarized soci-
done, I hope you’ll raise it with your col-
leagues and supervisors and engage them
As AI models
ety, and increased loneliness.
Clearly, the benefits of innovation come
in constructive conversations. And if you
are asked to work on something that you
are released
with risks, and we have not always man-
aged them wisely. AI is the next wave, and
don’t think helps humanity, I hope you’ll
actively work to put a stop to it. If you are
into the
we have an obligation to learn lessons from
the past to maximize future benefits for
unable to do so, then consider walking
away. At AI Fund, I have killed projects
wild, this
everyone and minimize harm. This will
require commitment from both individ-
that I assessed to be financially sound
but ethically unsound. I urge you to do
innovator
uals and society at large.
At the social level, governments are
the same.
Now, go forth and innovate! If you’re
wants to
moving to regulate AI. To some innovators,
regulation may look like an unnecessary
already in the innovation game, keep at it.
There’s no telling what great accomplish-
make sure
restraint on progress. I see it differently.
Regulation helps us avoid mistakes and
ment lies in your future. If your ideas are
in the daydream stage, share them with
they’re safe
enables new benefits as we move into an others and get help to shape them into
Sharon Li’s research could
uncertain future. I welcome regulation something practical and successful. Start prevent AI models from
that calls for more transparency into the executing, and find ways to use the power failing catastrophically when
opaque workings of large tech compa- of innovation for good. they encounter unfamiliar
nies; this will help us understand their scenarios.
Andrew Ng is a renowned global
impact and steer them toward achieving AI innovator. He leads AI Fund,
broader societal benefits. Moreover, new DeepLearning.AI, and Landing AI. By Melissa Heikkilä
35 Innovators Under 35 77
A
tems from the lab determine when they should abstain something up, an Ag model using OOD
into the real world, from action if faced with something they detection would decline to answer.
we need to be pre- weren’t trained on. Li’s research tackles one of the most
pared for these sys- Li developed one of the first algo- fundamental questions in machine learning,
tems to break in rithms on out-of-distribution detection says John Hopcroft, a professor at Cornell
surprising and cata- for deep neural networks. Google has University, who was her PhD advisor.
strophic ways. gt’s already happening. Last since set up a dedicated team to inte- Her work has also seen a surge of inter-
year, for example, a chess-playing robot grate OOD detection into its products. est from other researchers. “What she is
arm in Moscow fractured the finger of a Last year, Li’s theoretical analysis doing is getting other researchers
seven-year-old boy. The robot grabbed of OOD detection was chosen to work,” says Hopcroft, who
the boy’s finger as he was moving a chess from over 10,000 submissions INNOVATOR adds that she’s “basically cre-
piece and let go only after nearby adults as an outstanding paper by OF ated one of the subfields” of
managed to pry open its claws. NeurgPS, one of the most pres- THE YEAR Ag safety research.
This did not happen because the robot tigious Ag conferences. Now, Li is seeking a deeper
was programmed to do harm. gt was We’re currently in an Ag gold understanding of the safety risks
because the robot was overly confident rush, and tech companies are rac- related to large Ag models, which
that the boy’s finger was a chess piece. ing to release their Ag models. But most are powering all kinds of new online
The incident is a classic example of of today’s models are trained to identify applications and products. She hopes
something Sharon Li, 32, wants to pre- specific things and often fail when they that by making the models underlying
vent. Li, an assistant professor at the encounter the unfamiliar scenarios typical these products safer, we’ll be better able
SARA STATHAS
University of Wisconsin, Madison, is of the messy, unpredictable real world. to mitigate Ag’s risks.
a pioneer in an Ag safety feature called Their inability to reliably understand “The ultimate goal is to ensure trust-
out-of-distribution (OOD) detection. what they “know” and what they don’t worthy, safe machine learning,” she says.
78
How culture drives foul play By Rebecca Ackermann Fancy Bear Goes
Phishing: The Dark
on the internet, and how we might Illustration by George Wylesol
History of the
protect ourselves. Information Age, in Five
Extraordinary Hacks
by Scott J. Shapiro
FARRAR, STRAUS AND GIROUX,
2023
Easy Money:
Cryptocurrency, Casino
T
he world of online mis- social—public policies, legal and business books on the crypto era from tech reporter
deeds is an eerie biome, incentives, and cultural shifts. Zeke Faux and Big Short author Michael
crawling with Bored Shapiro’s book arrives just in time Lewis are in the works.)
Apes, Fancy Bears, Shiba for the last gasp of the latest crypto McKenzie testified at the Senate
Inu coins, self-replicating wave, as major players find themselves Banking Committee’s hearing on FTX
viruses, and whales. But trapped in the nets of human institu- that he believes the cryptocurrency indus-
the behavior driving tions. In early June, the US Securities and try “represents the largest Ponzi scheme
fraud, hacks, and scams on the internet Exchange Commission went after Binance in history,” and Easy Money traces his
has always been familiar and very human. and Coinbase, the two largest crypto- own journey from bored pandemic dab-
New technologies change little about the currency exchanges in the world, a few bler to committed crypto critic along-
fact that illegal operations exist because months after charging the infamous Sam side the industry’s rise and fall. Hundreds
some people are willing to act illegally and Bankman-Fried, founder of the massive also writes a chronological account of his
others fall for the stories they tell. crypto exchange FTX, with fraud. While time in crypto—specifically in nonfungi-
To wit: Crypto speculation looks a lot Shapiro mentions crypto only as the main ble tokens, or NFTs, digital representa-
like online sports betting, which looks means of payment in online crime, the tional objects that he has bought, sold, and
like offline sports betting; cyber hacking industry’s wild ride through finance and “dropped” on his own and through The
resembles classic espionage; spear phish- culture deserves its own hefty chapter in Hundreds, a “community-based streetwear
ers recall flesh-and-blood con artists. The the narrative of internet fraud. brand and media company.” For Hundreds,
perpetrators of these crimes lure victims It may be too early for deep analysis, NFTs have value as cultural artifacts, and
with well-worn appeals to faith and prom- but we do have first-person perspectives he’s not convinced that their time should
ises of financial reward. In Fancy Bear Goes on crypto from actor Ben McKenzie (for- be over (although he acknowledges that
Phishing, Yale law professor Scott Shapiro mer star of the teen drama The u.C.) and between 2019 and the writing of his book,
argues that technological solutions can’t streetwear designer and influencer Bobby more than $100 million worth of NFTs
solve the problem because they can’t force Hundreds, the authors of—respectively— have been stolen, mostly through phish-
people to play nice online. The best ways Easy Money and NFTs Are a Scam/NFTs ing scams). “Whether or not NFTs are a
to protect ourselves from online tricks are Are the Future. (More heavily reported scam poses a philosophical question that
79
80
wanders into moral judgments and cultural is what led him to gravitate toward street- Edward Snowden, who leaked classified
practices around free enterprise, mercan- wear as a creative outlet in the first place. information from the US National Security
tilism, and materialism,” he writes. Hundreds saw NFTs as a signal of a larger Agency in 2013, cross legal boundaries for
For all their differences (a lawyer, an positive shift toward Web3, a nebulous what they believe to be expressly moral
actor, and a designer walk into a bar …), vision of a more democratized form of reasons. Bitcoin, meanwhile, may be a
Shapiro, McKenzie, and Hundreds all the internet where creative individuals frequent agent of crime but was in fact
explore characters, motivations, and could get paid for their work and build created to offer a “trustless” way to avoid
social dynamics much more than they communities of fans and artists without relying on banks after the housing crisis
do technical innovations. Online crime relying on tech companies. The appeal of and government bailouts of the 2000s left
is a human story, these books collectively Web3 and NFTs is based in cultural and many wondering if traditional financial
argue, and explanations of why it happens, economic realities; likewise, online scams institutions could be trusted with con-
why it works, and how we can stay safe happen because buggy upcode—like social sumer interests. The definition of crime
are human too. injustice, runaway capitalism, and corpo- is also upcode, shaped by social contracts
To articulate how internet crime comes rate monopolies—creates the conditions. as well as legal ones.
to be, Shapiro offers a new paradigm for
the relationship between humanity and
technology. He relabels technical com- “If we are committing serious crimes
puter code “downcode” and calls every-
thing human surrounding and driving
like fraud, it is crucially important that we
it “upcode.” From “the inner operations find ways to justify our behavior to others,
of the human brain” to “the outer social, and crucially, to ourselves.”
political, and institutional forces that define
the world,” upcode is the teeming eco-
system of humans and human systems
behind the curtain of technology. Shapiro
argues that upcode is responsible for all of
technology’s impacts—positive and neg- Constructing downcode guardrails to In NFTs Are a Scam/NFTs Are the
ative—and downcode is only its product. allow in only “good” intentions won’t solve Future, Hundreds interviews the renowned
Technical tools like the blockchain, fire- online crime because bad acts are not so tech investor and public speaker Gary
walls, or two-factor authentication may be easily dismissed as the work of bad actors. Vaynerchuk, or “Gary Vee,” a figure he calls
implemented as efforts to ensure safety The people who perpetrate scams, fraud, the “face of NFTs.” It was Vee’s “zeal and
online, but they cannot address the root and hacks—or even participate in the sys- belief” that convinced Hundreds to cre-
causes upstream. For any technologist or tems around it, like speculative markets— ate his own NFT collection, Adam Bomb
crypto enthusiast who believes computer often subscribe to a moral rubric as they Squad. Vee tells Hundreds that critics “may
code to be law and sees human error as act illegally. In Fancy Bear, Shapiro cites be right” when they call NFTs a scam. But
an annoying hiccup, this idea may be dis- the seminal research of Sarah Gordon, the while some projects may be opportunis-
concerting. But crime begins and ends first to investigate the psychology of peo- tic rackets, he hopes the work he makes
with humans, Shapiro argues, so upcode ple who wrote computer viruses when this is the variety that endures. Vee might be
is where we must focus both our blame malware first popped up in the 1990s. Of lying here, but at face value, he professes a
for the problem and our efforts to improve the 64 respondents to her global survey, all belief in a greater good that he and every-
online safety. but one had developmentally appropriate one he recruits (including the thousands of
McKenzie and Hundreds deal with moral reasoning based on ethics, according attendees at his NFT convention) can help
crypto and NFTS almost entirely at the to a framework created by the psychologist build—even if there’s harm along the way.
upcode level: neither has training in com- Lawrence Kohlberg: that is, these virus McKenzie spends much of two chap-
puter science, and both examine the indus- writers made decisions based on a sense ters in Easy Money describing his personal
try through personal lenses. For McKenzie, of right and wrong. More recent research encounters with FTX’s Bankman-Fried,
it’s the financial realm, where friends from Alice Hutchings, the director of the who was widely called the “King of Crypto”
encouraged him to invest in tokens to com- University of Cambridge’s Cybercrime before his fall. Bankman-Fried professes
pensate for being out of work during the Centre, also found hackers as a group to be to believe in crypto’s positive potential;
pandemic. For Hundreds, it’s the art world, “moral agents, possessing a sense of jus- indeed, he has claimed on the record many
which has historically been inaccessible tice, purpose, and identity.” Many hackers times that he wanted to do good with his
to most and inhospitable for many—and find community in their work; others, like work, despite knowing at points that it was
But wait,
there’s
more.
Lots more.
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82
potentially fraudulent. McKenzie struggles out to a friend whose belief was steadfast of the 2016 Clinton email hack, the bil-
to understand this point of view. “If we are and found himself calmed. “It was that lions lost by investors in the volatile crypto
committing serious crimes like fraud,” he sense of conviction that separated the losers industry, and billions more lost through
speculates, “it is crucially important that from the winners,” he writes, even when the crypto hacks and scams. Shapiro argues
we find ways to justify our behavior to oth- facts might have supported stepping back. that the efforts of the antivirus and anti-
ers and crucially, to ourselves.” While this The marketing pitch of communal hacking industry to code guardrails into
rationalization certainly doesn’t excuse any faith and reward, the enticement to join our online systems have failed. Fraud goes
crimes, it explains how people can perpe- a winning team, feeds a human social on. Instead, we must reexamine the upcode
trate eye-boggling fraud again and again, instinct—especially as more offline modes that has fostered and supported online
even inventing new ways to scam. The of connection are faltering. It’s telling that crimes: “our settled moral and political
human upcode that makes each of us see after the SEC brought charges against convictions on what we owe one another
ourselves as the protagonist of our story is Coinbase, the company responded by issu- and how we should respect security and
powerful, even and maybe especially when ing a pro-crypto NFT, imploring its com- privacy.” For Shapiro, effectively address-
billions of dollars are at stake. munity to offer support for the struggling ing online fraud, hacks, and scams requires
Despite his research, McKenzie did
gamble on crypto—he shorted tokens on a
specific, and incorrect, timeline. He doesn’t Technological innovation does not change
disclose how much he lost, but it was an
amount that “provokes an uncomfortable
our fundamental behavior as humans, but
conversation with your spouse.” He’s hardly technology has brought speed and spread
the only savvy individual in history to fall to the gambling table. A single perpetrator
for a risky pitch; our brains make it painfully
easy to get scammed, another reason why
can reach more victims faster now that the
solutions that rely entirely on computer global world is connected.
code don’t work. “The human mind is rid-
dled with upcode that causes us to make
biased predictions and irrational choices,” industry by minting it. (Coinbase and the political, economic, and social shifts such
Shapiro writes. Take the “representativeness minting platform Zora promise to donate as creating incentives for businesses to
heuristic,” which leads us to judge some- the mint fees they’ll receive from consum- protect customers and penalties for data
thing by how much it resembles an existing ers to pro-crypto advocacy.) The crypto breaches, supporting potential hackers in
mental image—even if that may lead us to industry rose to power on this kind of finding community outside of crime, and
overlook crucial information. If an animal faith-based relationship, and it continues developing government and legal policies
looks like a duck and quacks like a duck, to appeal to some: more than 135,000 of to prevent illicit payment through mecha-
the representativeness heuristic tells us it the Coinbase tokens have been minted nisms like cryptocurrencies.
can swim. Phishing scams rely on this rush since the SEC suit was announced. Beyond Shapiro admits that shifting upcode this
to pattern matching. For example, Fancy money, “we’re just as motivated by iden- way will likely take generations, but the
Bear, the titular Russian hacking group of tity and community (or its upside-down work has already started. The SEC’s recent
Shapiro’s book, used a visually and tonally cousin, tribalism),” writes Hundreds, “and moves against crypto exchanges are promis-
convincing message to attempt to hack into the most fervent contemporary move- ing steps, as are the FTC’s public warnings
Hillary Clinton campaign staffers’ email ments and trends masterfully meld them against scammy AI claims and generative AI
accounts in 2016. It worked. all together. The only thing that feels as fraud. Growing public awareness about the
Also coming into play for scams, fraud, good as getting rich is doing so by rallying importance of data privacy and security will
and hacks are the “availability heuristic,” around an impassioned cause with a band help too. But while some humans are work-
which leads us to remember sensational of like-minded friends.” ing on evolving our social systems, others
events regardless of their frequency, and Technological innovation does not will continue to hunt online for other peo-
the “affect heuristic,” which leads us to change our fundamental behavior as ple’s money. In our lifetimes, fraud, hacks,
emphasize our feelings about a decision humans, but technology has brought speed and scams will likely always find a home on
over the facts, inflating “our expectations and spread to the gambling table. A single the internet. But being aware of the upcode
about outcomes we like”—such as win- perpetrator can reach more victims faster all around us may help us find safer paths
ning a huge payout on a gamble. When now that the global world is connected. through the online jungle.
Hundreds was concerned about whether The risks are higher now, as clearly demon- Rebecca Ackermann is a writer and
NFTs were a good investment, he reached strated by the headline-exploding results artist in San Francisco.
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Using heat generated by computers to pro- via your Wi-Fi network to similar servers a data center located in an energy-intensive
vide free hot water was an idea born not in other homes—all of which process data location, Heata works as an intermediary for
in a high-tech laboratory, but in a battered from companies that pay it for cloud com- computing: it receives workloads and dis-
country workshop deep in the woods of puting services. Each server prevents one tributes them to local homes for processing.
Godalming, England. ton of carbon dioxide equivalent per year Businesses that need to process data are
“The idea of using the wasted heat of from being emitted and saves homeowners using the Heata network as a sustainable
computing to do something else has been an average of £250 on hot water annually, alternative to traditional computing.
hovering in the air for some time,” explains a considerable discount in a region where The company has created what Heata’s
Chris Jordan, a 48-year-old physicist, “but 13% of the inhabitants struggle to afford designer and cofounder Mike Paisley
only now does technology allow us to do it heat. The Heata trial, funded by a grant describes as a diffuse data center. Rather
adequately. from Innovate UK, a national government than cooling a building that holds many serv-
“This is where I prototyped the thermal agency, has been active in Surrey County ers, he explains, “our model of sustainability
conductor that carries heat from computer for more than a year. To date, 80 units have moves data processing [to] where there is
processors to the cylinder filled with water,” been installed, and another 30 are slated to need for heat, exploiting thermal energy
he says, opening his workshop door to reveal have a boiler to heat by the end of October. waste to provide free hot water to those who
a 90-liter electric boiler. “We ran the first Heata’s solution is “particularly elegant,” need it, transforming a calculation problem
tests, and we understood that it could work.” says Mike Pitts, deputy challenge director of into a social and climatic advantage.”
Jordan is cofounder and chief technology Innovate UK, calling it a way to “use elec- The people involved in the Heata exper-
officer of Heata, an English startup that has tricity twice—providing services to a rapidly iment are diverse in age and household
created an innovative cloud network where growing industry (cloud computing) and composition, and their reasons for partic-
computers are attached to the boilers in providing domestic hot water.” The startup is ipating are varied: a need to save on bills,
people’s homes. now part of Innovate UK’s Net Zero Cohort, a love for the environment, an interest in
Next to the boiler is a computer tagged having been identified as a key part of the helping combat climate change, and fascina-
with a sticker that reads: “This powerful push to achieve an economy where carbon tion with seeing a computer heat the water.
computer server is transferring the heat emissions are either eliminated or balanced Among the satisfied customers is Helen
from its processing into the water in your out by other technologies. Whitcroft, mayor of Surrey Heath. “We
cylinder.” A green LED light indicates that Heata’s process is simple yet introduces started reducing our carbon footprint many
the boiler is running, Jordan explains. “The a radical shift toward sustainable manage- years ago by installing photovoltaic panels,”
machine receives the data and processes it. ment of data centers: instead of being cooled she says. “We recently bought batteries to
Thus we are able to transfer the equivalent with fans, which is expensive and energy store the energy we produce. Curiosity also
of 4.8 kilowatt-hours of hot water, about the intensive, computers are cooled by a pat- moved us: it didn’t seem possible that a
daily amount used by an average family.” ented thermal bridge that transports the computer could heat water, but it works.”
When you sign up with Heata, it places heat from the processors toward the shell
Luigi Avantaggiato is an Italian
a server in your home, where it connects of the boiler. And rather than operating with documentary photographer.
Field notes 85
Left: Flats in Godalming, Surrey, UK. Below: The Heata team among the trees
Over 4 million people in the UK struggle at Wood Farm, Godalming, where the idea
to afford heat. originated.
86 Field notes
Heata’s CTO, Chris Jordan, in his workshop. Dave, a radio engineer, tests the operation
of the server at Heata Labs.
88
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A DV E R T I S E M E N T
Green leaders
The greening middle
Climate laggards
Climate abstainers