Lead

I.
Lead-in:
When I first noticed that I'll have to carry my persuasive speech under the theme "Youth
Entrepreneurship", I was terrified. Not a single intriguing or attractive topic that came into my
mind at that time. I don't know where to begin since the theme is pretty narrow itself. But there’s
one thing I'm sure of is that 80% of you guys here are having the word "startup" in your mind
when I mentioned this theme. Am I right? The problem is what comes after the word startup?
What adj you have in mind? And I guess you are thinking about Something fresh, new, creative
and unprecedented. If that is the case and everybody shares that same opinion about startups that
they have to be new and unfamiliar then Oreo will never be recalled as the best-selling cookies in
the United States, MySpace will surpass Facebook to win the top 3 most prevailing social media.
And I will not lose my money for Shopee.
What I’m trying to say here is that Imitation happens more often than we think.
II. Background Knowledge/ Definition:

1. Copycat Entrepreneurs:
There is a business terminology for this phenomenon which is “Copycat Entrepreneurs”. This
type of entrepreneur sees the success of others and tries to copy them exactly. From business
model to business card.
So the question here is: Is Innovation More Valuable Than Imitation? And If Innovation And
Imitation Are Mutually Exclusive, What Would Be A Better Option For Young Business?
To me, it really doesn’t matter if you are copying from others or not. It’s your choice. But you
and also young business have to understand that when you copy big enterprises’ products, when
you see their success, what can you learn from it? How do you analyze it? And what if I say you
can create a new line of products or services based on the ideas of others but still, putting your
efforts on them. Which means that you utilize those ideas as the inspirations to your future
brainchild. That’s defined as “innovative imitation”. I’ll show you why this is worth considering.
2. Innovative Imitation:
For a long time, the concept of innovative imitation has been misunderstood as plagiarism,
stealing other people’s work and being lazy and unwilling to think. According to the
comprehensive definition of imitation innovation, we can find that the core of the imitation
innovation is to produce new things, on the basis or the foundation of predecessors’ technology
combined with its own actual situation and needs, to develop this enterprise’s new products.
Rather than completely copy, its essence is a kind of innovative behavior.
bắt chước cũng ngầu nếu biết cách
Innovative is one of the sexiest words in the business world. And young people are hungry for
creative projects and concepts, they want to become extraordinary, not the mediocre one. On the
other hand, many are fed up with the fact that they will have to develop from 0 when doing
business, if they are looking for novelty. This leads to many startups that actually recreate the
ideas of others instead of coming up with sth by themselves.
My own story: Year ago, I opened a small business selling popcorn with the help of my mother
and our housemaid. It was incredibly successful. We still continue our small business until now,
but my mother is in charge ‘cause I was too busy. It’s her part-time job besides her teaching
career. I got this idea of selling popcorn when I was in highschool. One day, when I was having
lunch with my friends, I saw people selling popcorn on the opposite street, like they were making
it in front of us. Looked so much fun. At that moment I knew that I wanted to do the exact same
thing. So I asked my mom and dad for permission and they thought it would be great to open a
small business like that.I love popcorn. Whenever I go to the movies, I order some and they
always run out before the movies even start. But popcorn in movie theaters is expensive as hell.
And I want to make my own. But I wasn’t just copying the whole thing. That’s lame. I applied
the Innovative Imitation idea into my business model. I created new flavors to our menu. Usually
there is the original flavor, cheese and caramel. But I added chocolate and green tea. And in
chocolate we also have basic one and coffee topping one. Also, I expanded an online shop on
Instagram and we also cooperated with Grab and Now food for a short time. This is my
Instagram page. I designed them all.
What I learned from that experience is that copying from others is definitely not the worst thing
to do. Rather than get stuck trying to come up with the next great innovation, consider these
reasons why you might be better off imitating and improving upon an existing idea.
1. Everything seems to be simpler when you are innovative imitator:

a. Planned Idea: When you are a II, the foundation and the idea have already been planned
for you. And if you did not know then the toughest thing to do in the startup process is to
ask yourself: what are you going to do? And brainstorm those ideas on your own. Dr
Larina Kase, a business psychologist "There is a very steep learning curve in creating
something," After that the energy required to maintain it plateaus. Skipping this initial
influx of energy by imitating frees up resources to maximize and perfect. Innovation is
about solving problems. When you base your business on an existing model you can
focus on what works and what doesn't work for consumers (rather than focus on creating
the business model). You can focus on consumers' unmet needs and create an innovative
product or service to meet those needs.”
b. And when you develop something that already has a groundwork, you have a place for
commercial activities at hand, therefore, saving both of your time and money. The
imitator can work more quickly, efficiently, and often produce higher quality results,
when done right.
c. Lower risks: Easier to measure the risk, and the idea is less likely to be in jeopardy
because you can …. Chuyển ý
2. Learn from their mistakes and strengths:

a. By learning from their mistakes. You can develop from the original idea:
You are the outsider, you have a special ability to notice a company’s strengths, see their
strong points, what they are good at, how they maintain it, and what you can learn from
them.
Imitating here doesn’t have to be in a way that you copy the whole thing and turn it into
yours.
While analyzing a company, you can see what they can not. You can identify what they are
missing, their weakness and try your best to create those missing parts in your enterprise.
You improve on the existing. That's what makes your company unique and outstanding
rather than a copy.
Imitation enables you to fix the issues of the first mover through the identification of issues
and weaknesses.
"An innovation or a new idea is an untested, untried venture," says John White of
BestEssayHelp. "Imitation helps 'fix the bugs' of the initial business idea. Research and case
study can identify major problems and weaknesses of any business. Imitation helps avoid
those mistakes and what's more important–upgrade and bring something new to the already
existing product or service."
5. Why shouldn’t we worry about intellectual property law?

So if you’re still hesitant about doing this innovative imitation, I guess you are worrying about
the fact that you can appear in court right =)))) I understand this but I’m here to relieve your
mind. First you need to have knowledge about the business law, and that it’s not that easy to sue
somebody. There are certain musts.
Requirements for enterprises to file a lawsuit against others are:
 household name: they are prominent and recognized, they have a reputation as a strong
and firm company in the field => easier for the company in the process.
 their economic condition must be stable and be able to get through with the lawsuit since
it can be prohibitively expensive, especially in business competition cases.
Which means that in order to start a court case, an enterprise must be well equipped with legal
documents and procedures, finance, and their prestige in the community. and only big companies
can be eligible for all these requirements. In my opinion, the bigger a company is, the smaller
chances are that they are going to sue some green copycat business. It’s like biting off more than
you can chew. There are so many of them, if those big guys just stop and sue all of the rivals
then in the long run, they will fail, not the opponent. My mom once told me that: this is the dog
eat dog world, it’s complicated and competitive. But the most important thing you have to be
sure of is to create and maintain your prestige, and that’s how you gain loyal customers.
consumers will always be more receptive to a product that tackles the same problem more
efficiently. You do well, you win. On the other hand, my dad said that mommy was right but you
had better stay away from the tough one, like technically they will be less likely to file a lawsuit
against you, but what if you are out of luck?
What if young people enjoy creating new things:

That’s amazing if you have many outstanding ideas in mind. And I know the feeling when you
create something on your own, it’s great. But one must remember that, when you plan out sth,
you also have to mind the outcome. Is it promising or is it more likely to fail? It’s precious that
you have progressive spirit but at the same time, you also have to care about the risks and
ventures. And of course, inspired by the planned idea from others will lower the chances of
failing.
Conclusion:
Imitation is underappreciated. It can be more important to business growth than innovation is.
Imitation is not mindless repetition; it’s an intelligent search for cause and effect. Don’t blow it.

Lead

Uploaded by

Copyright:

Available Formats

Lead

Uploaded by

Document Information

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Lead

Uploaded by

Copyright:

Available Formats

I.

II. Background Knowledge/ Definition:

1. Everything seems to be simpler when you are innovative imitator:

2. Learn from their mistakes and strengths:

5. Why shouldn’t we worry about intellectual property law?

What if young people enjoy creating new things:

You might also like