Final Exam Fund
Final Exam Fund
Final Exam Fund
Key words:
SAM (served What's the percentage of total available market targeted and
available market) served by a company's product and services?
Chasm The most difficult stage of the technology life cycle for a
product to move through
Laggards These customers are bound by tradition and price and are
consequently the hardest to convert into customers
Burning need What is a segment of the market that absolutely needs your
product, where customers thank you for coming to them with
your product and act as partners
Positioning The act of designing the product offering and image to occupy
a distinctive place in the target customer's mind
10. Which of the following risks in not a risk to be considered when trying to find if an ideas is good
or not?
a. Team risk
b. Capital risk
c. Competitive risk
d. Product risk
12. ………..means a plan or road map of the actions that a firm will take to achieve its vision,
Mission, and goals
a. Strategy
b. Entrepreneurship
c. Mission
d. Vision
13. Very few companies know why they do what they do. Why is not about ...........that is a result
a. Making money
b. Making product
c. Making a team
d. Making a structure
14. The business model does not include the following ...
a. Cost
b. Empathy
c. Distribution
d. Product
15. The concept of "build it and they will come" is true for
a. Software products
b. Consumer products
c. For life and death products
d. None of the above
16. …….is number and growth rate of those costumer for a particular product
a. Entrepreneurship
b. Bureaucratic mindset
c. Market share
d. Market
18. .............. Must be more than a sales support function. It is not just ad tag line
a. Positioning
b. Sinek theory
c. Marketing
d. Five why's concepts
20. ................. Is a brief, persuasive speech that you use to spark interest in what your company
does.
a. The Elevator Pitch
b. The golden circle
c. The burning need
d. Entrepreneurial screen
Part 3: true or false questions
1) The quality of a start up's product can be defined as -how many (or rather tour fen) bugs does it
have? TRUE
3) Capital, resources and risk define the entrepreneurial mind set. FALSE, BUEACRAT MIND
4) The business model canvas is a lean start up approach for developing new business models.
TRUE
5) The product development model focuses on "first shipment date" instead of focusing on testing
the business model. TRUE
6) The customer development model (cdm) has four key steps. TRUE, discovery, validation,
creation, company building
7) Companies that change the future do more than satisfy customers, they constantly amaze them.
TRUE
8) Many startups are likely to die upon the first contact with customers. TRUE
9) Flexibility, speed, and the ability to find out product-market fit are critical. TRUE