Software-defined Infrastructure - The new

reality of Business Transformation

B.S. Nagarajan, Senior Director & Chief Technologist

Confidential
© 2009 VMware Inc. All rights reserved
Every Company Today is in the Software Business

Specialized software is replacing

specialized hardware in the Datacenter

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Disruptions in the industry

The world’s largest taxi A software

A software company, owns no business that
business that vehicles makes industrial
makes cars machinery

The world’s largest

accommodation The most valuable
provider, retailer, has no
inventory
owns no real estate

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 Mobile-Cloud

Client-Server
Mainframe
Billions of Users
Millions of Users Millions of Apps
Thousands of Apps

Thousands of Users
Hundreds of Apps

IT Priority: IT Priority: IT Priority:

Control Build Silos IT as a Service

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The Shifting Landscape
Work Style

Applications

Devices

Delivery Methods

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Forces Shaping IT Today

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Changing role of CxOs

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 Business Transformation Through IT Transformation
CIOs are on a quest to make infrastructure just work
• Efficient
• Average Cost / VM $300  $100
• Automated and easy to manage
• VM to Admin Ratio: 300:1  10,000:1
• Always available
• Failure recovery time: 5 min  1 min
• Agile
• Provisioning a VM Weeks  Minutes

CIOs want to dedicate their productive energy, time, and

budget, to segments of IT that will fundamentally
differentiate them, and make them better businesses

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Today’s Reality: Stuck in Silos

Traditional Apps Vs. Cloud-Native Apps

IT Vs. Developers

On-Premise Vs. Off-Premise

Safe, Secure, Instant, Elastic,

and Compliant Vs. and Self-Service

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 The Power of

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 Delivering the Power of AND

Traditional Cloud-Native
Applications Applications

IT Developers

On-Premise Off-Premise

Safe, Secure, Instant, Elastic,

and Compliant and Self-Service

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Three Key Trends Drive Us Towards a New Model

Hardware
Costs

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Enterprise business leaders want their IT to be like Amazon

Internal Software Defined

Data Center (SDDC)
New IT

or
or

Hardware Defined
Data Center (HDDC)

No IT
Outsourced

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Anatomy of the most agile & efficient data centers is SDDC

Google / Facebook /
Amazon Data Centers
Custom Application
Software / Hardware Abstraction

Custom Platform
Software / Hardware Abstraction

Any x86

Any Storage

Any IP network

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The Choice for “New IT” – SDDC or HDDC ?

Software Defined Hardware Defined

Data Center (SDDC) Data Center (HDDC)

Any Application Any Application

SDDC Platform HDDC Platform

Data Center Virtualization

Vertical Integration
Any x86
Intelligence here Integrated x86

Integrated Storage
Any Storage

Vendor Specific
Any IP network Network

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 “New IT” = SDDC

Software Defined Google / Facebook / Hardware Defined

Data Center (SDDC) Amazon Data Centers Data Center (HDDC)

Custom Application Any Application

Any Application Software / Hardware Abstraction

SDDC Platform Custom Platform HDDC Platform

Data Center Virtualization Software / Hardware Abstraction

Vertical Integration
Any x86 Integrated x86
Any x86

Integrated Storage
Any Storage Any Storage

Vendor Specific
Any IP network Any IP network Network

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What is a Software-Defined Data Center ?

Software-Defined Data Center

• All infrastructure virtualized
• Delivered as a service
• Automated through software

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Software-Defined Data Center

Expand virtual Transform storage

compute to all by aligning it with
applications app demands

Virtualize the Management

network for speed tools give way
and efficiency to automation

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Software-Defined Compute

Expand virtual
compute to all
applications

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Software-Defined Storage

Transform storage
by aligning it with
app demands

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Software-Defined Networking

Virtualize the
network for speed
and efficiency

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Conventional Networking Approach

VM
+ Switch Router Firewall Load Balancer

Minutes Days

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Conventional Networking Is a Barrier to IT Agility

Conventional Networking
 Provisioning is slow
 Hardware dependent
 Operationally intensive

Compute Virtualization

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 Solution: Virtualize the Network
 Programmatic provisioning
 Decoupled from hardware
 Operationally efficient

Network Virtualization

Compute Virtualization

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Network Virtualization

VM
VM
VM

L2 Switch L3 Router Firewall Load Balancer

API
Operational
Network Virtualization
model of a VM

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Application Dependencies of the Network

Web Tier App Tier DB Tier

VM VMVM VM
VM

Security between
Connectivity Connectivity between and within app tiers App
within an app tier tiers and the outside and the outside availability

L2 Switch L3 Router Firewall Load Balancer

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Virtual Network
Conventional Approach
Network Approach

VM
+ Switch Router Firewall Load Balancer

Minutes X
Minutes
Days

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Automated operations

Management
tools give way
to automation

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 Journey to SDDC

Enterprise Hybrid Cloud

Cloud Low High

Governance Governance

Infrastructure focus Application focus Business focus

Virtualization

Phase 1 Phase 2 Phase 3

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Customer Journeys

Business Priority
Compute Storage Network Hybrid Cloud

Improve Storage
use & lower cost 1 2 3 4

Compute Hybrid Cloud Network Storage

Leverage cloud
to reduce cost 1 2 3 4

Compute Network Hybrid Cloud Storage

Improve
1 2 3 4
Security

SDDC Journey …

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Software-Defined Enterprises Are…

37% more responsive to IT requests

While saving 30% of both operations and development staff time

Increasing revenues 26% due to new applications and IT services

Investing 50% of their budgets in innovation

Able to secure nearly

2 more budget than their less-mature counterparts
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Already on the path of SDDC

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Future of Software-defined….

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 Transforming to a Software-Defined Enterprise

The Right The Right

Technology Operating
Model

The Right
Partner

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Delivering the Power of AND

End-User Computing

Private Cloud Public Cloud

Hybrid Cloud

Software-Defined Data Center

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 End-User Computing

Private Cloud

Hybrid Cloud
YOU Public Cloud

Software-Defined Data Center

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 Technology Enables Change

Champions Drive
Change

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Software-Defined.
Endless Possibilities.

Thank You