Task 4 Communicating Insights and Analysis
Task 4 Communicating Insights and Analysis
Task 4 Communicating Insights and Analysis
I'm Swathi Maruboina, and I'm eager to share some information with you regarding your
company. I appreciate you giving me the leading questions. Seeing the sorts of insights, you
expect to derive from the data was useful. I really believe you will find the analysis convincing
and useful as you decide how to proceed with your next business prospects.
1st
Regarding your first query, the CEO has asked for a revenue trend to determine whether retail
sales are seasonal. According to the data, there are several months of the year that have
significant development. According to the statistics, the first eight months of sales from January
to August were very stable, with an average of $685K (Six hundred eighty-five thousand US
dollars) in revenue per month. The increase in revenue begins in September, when it grows by
40% over the previous month. This pattern persisted up until November, when it rose to 1.5
million US dollars, the largest amount of the whole year. Unfortunately, since the data for
December is insufficient, no inferences can be made from it. This research demonstrates how
seasonality—which generally happens in the last four months of the year—affects retail store
sales.
2nd
The top 10 countries with the most potential for growth are represented in the second
graph. Since the UK already has a large demand and I understand you are more interested in
nations where demand may be boosted, the UK is not included in these statistics. According to
the data, sales of units and income are quite high in nations like the Netherlands, Ireland,
Germany, and France. To guarantee that steps are taken to further seize these markets, I would
propose concentrating on these nations.
3rd
The top 10 consumers who have made the most purchases from the business have been
the subject of the third study. According to the statistics, there are not many differences between
the top 10 consumer purchases. The fact that the highest revenue-producing consumer only spent
17% more than the second highest demonstrates that the company does not rely solely on a small
number of consumers to generate income. This demonstrates that consumers' ability to negotiate
is limited and that the state of business is positive.
4th
The map chart concludes by comparing the places that have produced the greatest
revenue to those that have not. Apart from the UK, it is clear that nations like the Netherlands,
Ireland, Germany, France, and Australia generate large profits, and the company should invest
more in these nations to boost product demand. The map also reveals that the majority of sales
occur only in the European zone, with only a small number in the American region. Along with
Russia, there is no market for the items in Africa or Asia. Sales revenues and profitability might
increase with the implementation of a fresh strategy focused on these areas.
I much appreciate your time. After you've had a chance to process this material, if you
have any questions about the analysis or would want to see anything additional, I would be glad
to create it for you.
Thank You