Project Goals and Objectives

To chart a strategic course for our product, it is imperative that we clearly articulate its ultimate
objective. This involves a critical decision-making process to determine whether our primary aim
is to position ourselves competitively in the market against other products, or if our focus is
predominantly internal, designed to meet specific organizational needs. This foundational
decision will profoundly influence our product development roadmap and ensure alignment with
our overarching business objectives. Clarifying this fundamental goal is instrumental in guiding
subsequent decisions and resource allocations for optimal outcomes.

Major Components
● Profile Channels(Business Profile/E-Commerce, Content Creator, Page/Group)
● Publishing(Create & Schedule posts)
● Engagement(Interact using reactions and comments)
● Analytics(graphs & reports, what & when to post?)
● Post Engagement(Graphs of view, interaction, comments, etc.)
● Team Management(Roles & Permissions, Approvals)
● Security(Login/Signup, SSL, 2FA )
● Notification Center(Email, number & web onsite notifications)
● Calendar(View to see the scheduled posts & campaigns)
● Campaigns
● Integrations(like Salesforce, Analytics tools, Dropbox, Google Drive, Google Photos, and
OneDrive etc)
● Advertisement
● Billing(Subscription, Payment method, Referrals & Discounts, Tax, Refunds)
● Documentation
● AI Assistant Integration
● Preferences(Notif Settings, Team Settings, Account Settings)
● Media Management(Uploading, Sections, Editing)
 ● Standalone Web Page
● Mobile App

API Integrations
1- Meta APIs
● Facebook Login
● Facebook Live Video API
● Graph API
● Instagram API(Messenger, Publishing, Graph, Reel)
● Meta Pixel
● Social Plugins
● WhatsApp Business Platform(Paid)
● Page Insights API
2- Twitter API
3- Youtube Data APIs
A Google Developers Account is required for the integration, which has quotas and limitations.

4- LinkedIn APIs

LinkedIn's API offerings are part of the LinkedIn Developer Platform. The platform may have a
free tier with basic functionalities, but there are often usage limits. Suppose your application or
use case requires higher usage levels, additional features, or more extensive access to
LinkedIn's data and services. In that case, you may need to explore paid options or upgrade to
a premium tier.
● Auth API
● Share API
● Events APIs
● Live Events APIs

5- TikTok

● Share Kit
● Login Kit
● Green Screen Kit
● Display API
● Content Posting API
● Research API

The API implementation of one social platform is lengthy and sequential.

There are three types of APIs:

1. GraphQL
2. Rest API
3. Soap API
Architecture

Customer Engagement Platform

Tech Stack

Our Customer Engagement Platform leverages a robust and modern technology stack designed
to ensure scalability, reliability, and high performance. Below is an overview of the core
technologies employed across various facets of the platform:

Frontend Development:

● React: Utilized for building a dynamic and responsive user interface, optimized for both
speed and efficiency, React enables us to create an engaging client side experience in
our web application.
Backend Development:

● Nest.js: A progressive Node.js framework for building efficient and scalable server-side
applications. Nest.js is used for structuring and managing backend services, thanks to its
TypeScript support and powerful modularity.

● Typescript: Adopted for its strong typing and object-oriented features, TypeScript allows
for the development of more robust and maintainable code

● Node.js: Chosen for its nonblocking, event-driven architecture, Node.js provides the
runtime environment for our server side application logic.

● Express: Integrated with Node.js, Express is a minimal and flexible Node.js web
application framework that provides a robust set of features for web and mobile
applications.

Databases:
● PostgreSQL: A powerful, open-source object-relational database system that uses and
extends the SQL language combined with many features that safely store and scale the
most complicated data workloads.

● MongoDB: An open-source NoSQL database known for its high performance, high
availability, and easy scalability. MongoDB is used to handle diverse sets of data types
and manage large volumes of data.

Continuous Integration and Continuous Deployment (CI/CD):

● Jenkins: An open-source automation server that enables developers to reliably build,

test, and deploy their software.

● GitHub Actions: Automated pipelines that allow us to implement continuous integration

and continuous deployment with ease, directly within our Git repository hosting service.
Cloud Infrastructure:

● Amazon Web Services (AWS): The platform's infrastructure is hosted on AWS, offering
a reliable, scalable, and cost-effective cloud computing resource.

● Microservices Architecture: The platform is built on a microservices architecture,

enabling the independent scaling and deployment of service components, improving
modularity, and making the application easier to understand, develop, and test.

Distributed Event Store and stream processing:

● Kafka: Employed as a distributed streaming platform, Kafka facilitates the building of

real-time data pipelines and streaming applications. It provides high throughput, fault-
tolerant handling of streaming data.

Caching:

● Redis: An in-memory data structure store, used as a database, cache, and message
broker. Redis provides high performance and scalability for managing application cache,
thereby enhancing speed and response time.

Deliverables

Items Priority Tentative Release

Database Design

Architecture Design

UI/UX Design Initial

Login/SignUp

Profiles Page

Auth API(Group, Profile, Page,

Business) Integration

Post API Integration

Scheduling Post

Engagement API Integration

Post Analysis Integration

Analytics (Selected)

Calendar View

Team Management

Notification Center

Integrations( Dropbox, Google

Drive, Google Photos, and
OneDrive)

AI Assistant Integration

Billing/Subscription

Settings/Preferences

Media Management

CustomerGuid/Documentation

Advertisement API Integration

Sr. No Platform Name Priority

1 Facebook

2 Instagram

3 Twitter

4 Tiktok

5 Whatsapp

6 Whatsapp Business
 7 Pinterest

8 Reddit

9 LinkedIn

10 Telegram

11 Snapchat

12 Messenger

Priority Level:

Priority levels are often used in project management and issue tracking to prioritize tasks or
problems based on their importance and urgency. Here's a brief description for each priority
level:

● P0 (Priority 0): Critical - The highest priority level, reserved for critical issues that need
immediate attention. These issues can have a severe impact on a project, system, or
organization if not addressed promptly.

● P1 (Priority 1): High - Issues categorized as high priority require urgent attention but
may not be as critical as P0. Resolving P1 issues should be a top priority to prevent
significant disruptions or delays.

● P2 (Priority 2): Medium - Priority 2 issues are important but not as urgent as P0 and
P1. They should be addressed in a timely manner to avoid potential problems or delays
in the future.

● P3 (Priority 3): Low - Lower-priority issues that don't require immediate action. These
can be addressed when higher-priority tasks are completed, or they may be deferred to
a later date.

● P4 (Priority 4): Lowest - The lowest priority level, typically used for minor or non-urgent
tasks. P4 issues can often be addressed when there is spare time or resources
available, but they are not a priority compared to higher-priority tasks.

Timeline and Budgeting

The determination of timeline and budgeting will be decided after the priority of features
and their tentative release time.
Why Us?
Choose Codeflow Solutions for our skilled and experienced team dedicated to delivering
top-notch work. We're well-versed in a variety of technology stacks, handling everything
from design to deployment. What makes us special? We prioritize clear communication
and collaboration, ensuring a smooth development process. With Codeflow, you're not
just getting a service – you're gaining a dedicated partner committed to your success.
Following are some of the similar projects in which we experienced.

● Alexa Translations
● Pakfans
● Dastgyr
● Syncta
● Asimina
● Film Pass Club
● Dzair Mart
● Pen Tutor
● Teela
● Asimina

Feel free to ask anything, thank you for your

time.