Article 86425
Article 86425
Article 86425
Deposited version:
Accepted Version
Use policy
Susana Fonseca
ISCTE-Instituto Universiário de Lisboa, CIS_Iscte, Lisboa, Portugal, and
Joana Lobo Fernandes
Instituto Politécnico de Coimbra, Escola Superior de Educação de Coimbra, CERNAS,
Coimbra, Portugal
We would like to thanks to ORSIES and all the Portuguese Higher Education Institutions. The
ISHREI is the result of all the contributions of the Working Group participants to strength
the SR in Portuguese HEIs.
Abstract
Purpose – Providing higher education institutions (HEIs) with a tool for self-assessing their
social responsibility (SR) that generates the information and knowledge necessary to a
strategic approach to adopting the Green Paper recommendations about the SR of HEIs.
Setting out the collaborative policy development process in order to construct the tool
“Indicators of SR of HEIs” (ISRHEI).
Design/methodology/approach – After a literature review, including self-assessment (SA)
tools and leading guidelines, a working group of 24 Portuguese HEIs was created to co-
construct the ISRHEI tool, which was then subject to validation in a pilot study.
Findings – There are 34 indicators in the ISRHEI tool, structured by sequential levels according
to the HEI alignment with SR (policies, procedures, practices and monitoring along a strategic
continuum) hoping to achieve impacts on the organisational, educational, cognitive and social
level.
Originality – This is an innovative and national policy development process for SR in Portugal.
It gives insights into guiding documents, SA indicators for SR, and the process of developing
consensus on this topic among 24 HEIs in Portugal. The ISRHEI tool is tailored to the specific
characteristics and level of development of HEIs.
1. Introduction
Higher Education Institutions (HEIs) perform a relevant role due to the ways in which they
may contribute towards society through the development of Social Responsibility (SR),
whether at the strategic or practical level, in terms of reflection and research on this topic as
well as spanning the level of training and education in citizenship values.
The Observatory of HEIs SR (Portuguese acronym ORSIES hereafter) represents a collaborative
network that fosters the social dimension of Portuguese HEIs and promotes the sharing of
experiences and practices for SR in Higher Education (HE). ORSIES drafted the first Green
Paper on SR and HEIs in Portugal, which reflects the debate with various stakeholders (ORSIES,
2018). The Book’s structure reflects the triple mission of HEIs – teaching, researching and
transferring knowledge (Law no. 62/2007) – and the conceptualisation of university social
responsibility (USR) in which universities generate impacts on governance, training, cognition
and social participation (Vallaeys et al., 2009).
HEIs thereby encountered the need to produce a self-diagnosis tool that would enable them
to define and evaluate the implementation strategies for these recommendations and,
simultaneously, to foster good practices and analyse the level of institutional commitment
towards SR. The present paper focuses on the process of developing the Indicators of SR of
HEIs (ISRHEI) in a self-assessment (SA) tool with the objective of setting out the development
of an instrument for ascertaining the level of HEI commitment towards SR and sustainability.
The ISRHEI strive to be representative of the experiences of Portuguese HEI members of the
ORSIES as regards their exercising of SR, without overlooking the scope for its broader scale
usage by other, national and international, HEIs.
2. Theoretical background
2.1. Social Responsibility
The United Nations (UN) conference, ECO-92, introduced a new global level concern on
sustainability, pointing to solutions that require new partnerships without jeopardising the
full development of future generations (United Nations, 1992). This appeal generated strong
impacts on HEIs in demanding they rethink their role in society and mobilise for sustainable
development (SD).
The Green Paper “Promoting a European framework for the SR of companies” sought to
launch a broader debate about corporate SR (CSR) at the national, European and international
level (Commission of the European Communities, 2001). The strategy of the European Union
(EU) for fostering CSR (Commission of the European Communities, 2002) includes the
development of CSR management competences. This, therefore, draws attention to the
importance of HEIs stimulating the SR of citizens and calling for dialogue with companies.
However, there was a certain inertia over the application of this strategy and only in 2011 was
there the redefinition of the CSR concept that came to represent the responsibility of
companies towards their impacts on society. This emerged within the framework of a new EU
strategy for the 2011-2014 period (European Commission, 2011) that assumed the
commitment to integrate CSR into education, training and research. This called on HEIs to
incorporate CSR into their teaching and research programmes.
The Magna Charta Universitatum, renewed in 2020, highlights the major changes ongoing in
the world and in universities that require academia to identify responsibilities and
commitments vital to the 21st century. This convenes members of the academic community
to undertake their alignment with the principles of SR (Wigmore-Alvarez and Ruiz-Lozano,
2012), through transparent and ethical strategies (Dima et al., 2015) to generate trust in the
institution and its leadership (Marulanda and Rojas, 2019). This requires a new vision from
HEIs that is both strategic and proactive and interrelates with stakeholders (Massen et al.,
2019). This expects HEIs to get involved on the local scale without giving up on a global
orientation and aligned with the UN Goals for SD set out in 2015 (GUNi, 2017). As agents of
social change and transformation, HEIs should make their students aware of the importance
of SR and sustainability, valuing the inclusion of such content in teaching and nurturing an
orientation towards the future (Argento et al., 2020).
The SR of HEIs benefits from the contribution of CSR (Wallace and Resch, 2017) and from the
awareness on sustainability (Larrán Jorge et al., 2015). This expects to identify positive
impacts in order to leverage them while minimising and offsetting negative aspects. An SR
orientation implies adopting an integrated vision of the impacts of HEIs and thus requiring
specific knowledge based on a holistic vision arising from a self-diagnosis process.
Nevertheless, both SR and sustainability act as moving targets (Zeisel, 2020), as goals for
orientation but undergoing constant evolution. Dealing with moving targets demands specific
competences for a systematic monitoring of the context prevailing, up-to-date self-knowledge
about the organisational performance and the pre-empting of future needs. Osagie et al.
(2014, p. 240) designate this "foresight thinking", the capacity to mentally construct scenarios
about how SR related challenges are going to develop into the future and how these
challenges may impact on the organisation.
In Europe, the EU-USR project (Dima et al., 2015) presents a framework for USR, proposing
four standards: research, teaching, support for learning and public engagement; governance;
social and environmental sustainability; and fair practices.
Both in Latin America and Europe, USR incorporates the four dimensions or standards for HEIs
and a commitment to managing their impacts.
Gaete (2011) stresses three approaches to the concept of USR – on management (production
of USR reports based on the directives stipulated by the Global Reporting Initiative – GRI),
transformative (classification of different initiatives across four areas: training, research,
social leadership and social commitment) and normative (as proposed by the UN Global
Compact – Principles for Responsible Management Education, with its principles especially
formulated for HEIs) and defines USR as the obligation of university managers to promote
university policies, take decisions or implement lines of actions that are desirable in terms of
the objectives and values of the surrounding society. The relationship between the
perspectives on USR (Gaete, 2011) resides in how the transformative aspect establishes the
key directives for socially responsible behaviours for university work (the what), while the
management and the normative facets set out the ways in which universities are to express
these behaviours (the how), oriented within the scope of the guidelines set for SR at the
conceptual level: transparency and participation.
The common aspects of these models enables the structuring of the USR around four axes:
the socially responsible campus, professional and citizenship training, social management of
knowledge and social participation, highlighting how USR has to involve an integrated
governance model, in which the transversal aspects of HEI management and its relationship
with different stakeholders require democratic, transparent and responsible leadership,
incorporating SR into HEI strategic planning in Portugal (ORSIES, 2018).
Modelling the impacts returns a holistic perspective on the scope of HEI actions, identifying
positive and negative results. This enables the pre-empting of action scenarios, dilemmas that
may emerge and elicit recommendations for actions appropriate to overcoming these
challenges.
4. Results
4.1 Pilot study
According to the goals of the pilot study, the results identified how HEIs applied different
methodologies to complete the initial version of the ISRHEI, whether focusing on a team
attributed responsibility or integrating all relevant departments. In itself, this option, to a
greater or lesser extent, impacted on the scope of the treatment and dissemination of the
collected information. Some HEIs warned of the excessive size of the ISRHEI’s initial version -
46 indicators - as well as an imbalance in the distribution of indicators by dimension. Two
specific difficulties were mentioned: firstly, in identifying evidence and secondly, in answering
the sequential level statements for each indicator. The binary response was perceived as
overly reductive. The HEIs suggested a user manual and an online platform for completing the
tool should be made available.
Regarding the obstacles to the use of the ISRHEI’s initial version, difficulties in getting the
different stakeholders involved and the lack of articulation with the management bodies were
emphasized. As facilitators of the process, the importance of a fixed schedule that ensures
periodicity was highlighted as well as ensuring the dissemination of results and the
subsequent formalization of commitments by the management bodies. This also valued the
student involvement in SR teams.
Table I details the main characteristics of the final version of the self-assessment ISRHEI tool,
organised according to the proposal by Du et al. (2020).
The 34 indicators of the self-assessment ISRHEI tool are distributed across 14 themes and
grouped into four dimensions in accordance with Table II. The definition of the themes
resulted from the Green Paper recommendations (ORSIES, 2018) and presents the impacts
generated by HEIs around four dimensions (Vallaeys et al., 2009). The breakdown of the
themes into 34 indicators is also a result of the aforementioned Green Paper and the
Indicators of the Ethos Institute. The latter are linked to the UN Global Compact, GRI Indicators
and ISO 26000, which guarantees the inclusion of items relevant to SR and SD and adapted to
the sphere of action in HE.
Table III illustrates the sequence of the four levels, with the respective statements, of one
indicator.
Finally, publishing the ISRHEI tool (Fernandes and Fonseca, 2020) sets out the shared
understanding and co-construction of SR by the HEIs participating in ORSIES. This shared vision
represents one of the factors for success of the ISRHEI tool and an important stage in
generating an institutional culture oriented towards SR based on the practice of SA. As a result
of the SA tool developed from a consensus between HEIs, it’s guaranteed that the indicators
are relevant and significant; this also applies upstream of training and HEI accreditation
processes; the preparation of sustainability reports; and also in the review and improvement
of internal quality assurance systems. These are the main results achieved by ISHREI insofar
as it was intended to provide HEIs with a tool to support strategic reflection and the adoption
of mechanisms for continuous improvement oriented towards sustainability.
5. Discussion
One of the main innovations of this policy development process in Portugal in the HE sector
was the establishing of an SA tool comprising 34 indicators for the measurement of USR. To
this end, there was a wide-reaching review of the literature, including the core guidelines, the
setting up of a collaborative WG with several HEIs, the testing of an initial version of the tool
in a pilot study and, consequently, the integration of the results into the final ISRHEI version.
The final tool represents a benefit for all HEIs in Portugal and is strategic to the HEIs taking
part in this policy process, especially given its consensus-based approach and shared
conceptual understanding of USR. The methodology used ensures that the design of the tool
is tailored to the reality of Portuguese HEIs, with added guarantees of its applicability and
appropriation.
The ISRHEI self-assessment tool enables each HEI to implement all of the principles set out by
Wallace and Resch (2017) on the grounds that only through knowing are we able to monitor
and evaluate impacts (organisational, educational, cognitive and social). Undertaking the self-
diagnosis process allows HEIs to define priorities and new targets.
This tool contributes to a greater awareness of SR in HEIs, for a consolidation of practices
oriented towards sustainability and anchored in formalized policies and procedures. It also
contributes to the entire academic community - faculty, non-teaching staff and students -
directing their management, teaching and research practices to socially relevant purposes,
working as a means of training for the exercise of active citizenship.
The ISRHEI tool equally facilitates organised and systematic communication with stakeholders
based on disseminating the report generated by the IT platform. Within this scope, Wallace
and Resch (2017) advocate the annual production of a SR report as such cyclical regularity
enables the tracing of the path taken and the accompanying process of monitoring,
interpreting and rectifying any eventual deviations from that originally planned.
Both the process around designing the ISRHEI tool and that of implementing it strengthen the
need to conjugate a top-down driver (the leadership as the promoters of an orientation
towards SR and as facilitators of an internal SA process) with the dynamic of a bottom-up
movement, involving the stakeholders and integrating their contributions in order to
consolidate a strategic change that is emerging as essential for HEIs: the turnaround towards
systematic practices of SA, self-learning and the orientation towards socially responsible
actions.
Wallace and Resch (2017) identify other features considered determinant to USR, specifically,
the training of key staff members and the involvement and participation of students. As
regards the former, this relates to how prior to integrating the tool into HEIs, empowerment
sessions were first held for designated members of HEIs. A set of training sessions organised
by ORSIES, available for SR teams, were implemented in order to acquire and/or develop
specific competences, such as the understanding of SR in HEIs, the challenges of SA
procedures, and the applications of the ISRHEI tool and IT platform. This stage appears to be
fundamental for greater familiarity with the principles and assumptions of USR as well as a
better understanding of the logics and importance of this exercise. Osagie et al. (2014)
highlight the existence of specific competences acquired within the course of socially
responsible actions. As regards the latter factor, we would highlight the importance of
integrating students into the different phases of the ISRHEI development process. Upstream,
students were integrated into one of the WG sessions, prior to the pilot study, and added a
complementary vision based on their own experiences and expectations then duly
incorporated into the initial version of the ISRHEI tool. The reaction of students participating
in the WG session was enthusiastic and very active and they expressed different points of view
while underlining the importance of their participation not only due to the newness of the
initiative but also the importance of their perspectives on the topic. There is thus the
recommendation that the SA process includes establishing teams that are representative of
the different HEI members and include students. This was highlighted as a positive and
determinant benefit by some of the HEIs that integrated students into their SR teams during
the pilot study. Downstream, this seeks to empower students to act in these domains,
contributing towards raising their levels of awareness (Argento et al., 2020) and enabling
future actions in professional and community contexts through acquiring new mental
paradigms (Alonso-Almeida et al., 2015).
Furthermore, the Portuguese ISRHEI tool is innovative in its digital implementation as it
receives full support from an IT platform that records the responses and data. Du et al. (2020)
highlight the scope for the online recording of SA processes so as to enable more direct and
convenient approaches capable of providing an incentive for participation. The completion of
the ISRHEI tool on the platform opens up the scope for obtaining section reports, which are
automatically generated, in keeping with the submission of the respective data, and made
available in graphic formats that effectively portray the data while enabling comparisons
between the different indicators.
Beyond the immediate gains the platform provides and its intuitive operation and adaptation
to the timings of each HEI, it also serves as a repository because it simultaneously enables not
only the aggregation of the data identified for the HEIs but also the scope for making
comparative analysis between cycles of evaluation. The ISRHEI user manual enables the
accompanying of each stage in this process.
We may identify the following limitations as regards the process of drafting the ISRHEI tool as
well as the tool itself. The WG sessions do not amount to an exhaustive consultation of all
stakeholders (e.g., alumni). The limited extent of participation by HEI management bodies in
the WG sessions may generate negative impacts, especially in terms of HEIs adopting the
ISRHEI tool. A third limitation derives from the different options of HEIs as regards the extent
of the SA process: across every HEI, only some schools or faculties, through centralised
processes or by organic units. A fourth limitation derives from the pilot study in which only
54% of the HEIs in the WG participated and thereby prevented more exhaustive feedback
from across the diversity of the HEIs in the WG. Finally, the production of the ISRHEI tool was
specifically tailored to the national context in Portugal and, therefore, its generalised
application may require adaptation in other European contexts.
6. Conclusion
The reflection around SR in Portuguese HEIs is relatively recent, although there were previous
projects with the intervention of national actors. The creation of ORSIES in 2017, supported
by the State Secretariat for Science, Technology and HE, gave rise to a movement that
aggregates the plurality of Portuguese HEIs with the aim of integrating SR in their practices
and making a commitment to SD. The Green Paper was the fundamental step to understand
the state of development of the topic and to assume a theoretical referential guiding model
that mobilized for action. Thus, the option for the model by Vallaeys et al. (2009) is at the base
of the Green Paper, the elaboration of the recommendations that emerged there and the
creation of the SA tool that this paper describes.
For the elaboration of the tool, a collaborative methodology was chosen, which starts with a
recognition of the existing reality, which learns from the sharing of practices and which is
supported by the main global references on the topic. Likewise, a review was carried out,
valuing the contexts and realities with greater proximity to Portugal, namely, the
Iberoamerican countries.
The main results achieved with the elaboration of ISHREI tool show gains for HEIs, namely in
the mobilization of its members, in the revision/reframing of strategic guidelines for
management, in the integration of these themes in the context of training and in activities
related to surrounding communities and fostering applied research that promotes the
creation and dissemination of knowledge about SR and SD.
For a higher level of appropriation and the continuous utilisation by all Portuguese HEIs, we
recommend that the sector supervisor and the national accreditation agency integrate this
HEI self-assessment exercise into the criteria for evaluating the quality of HEIs and hence
deploying Social Responsibility as a national priority.
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Designated Application Purpose and No. of Type of Type of Scale Type of Results Support**
abbreviation context stage indicators indicators response evaluation
and
percentage
ISRHEI Regional* Strategic 34 Qualitative Binary 4 levels: Self- HEI report; IT platform;
orientation; (17.7% (yes/no). Policies assessment Comparative Registration
for progress include Non- Procedure report with of
in the HEI quantitative applicable s overall information;
commitment measures) option Practices results Automatic
to SR over requests Monitorin (other HEIs) proof of
time; justification g reporting.
adapted to . Evidence
HEIs in an required.
initial phase
of
commitment
Table I.: Characteristics of the ISRHEI self-assessment tool (based on Du et al., 2020)
* In the Du et al. (2020) proposal, the options are global or regional context. For ISRHEI, based on ORSIES (2018) recommendations, the option
is “Regional”.
** The final point does not feature in the proposal by Du et al. (2020).
Dimension Theme Indicators
Socially responsible 1
communications and marketing
Social Participation 3
[Social impacts]
Table II. Dimensions, themes and indicators of the final ISRHEI tool
Level Statements
1 HEI has adopted a code of ethics /conduct, covering the entire academic
[Attention] community.
2 1. The code of ethics /conduct was subject to public discussion at the HEI
[Formalize] and was approved by the competent bodies, including members of
various academic community representatives.
Table III. ISRHEI Indicator “Producing and periodic review of a Code of Ethics/ Conduct” with
the four sequential SR levels.