1

Summer Internship Project (SIP)_2023

Course Code:
MBDS6021

Semester: III

Course Credit: 3

For

Master of Business Administration

School of Business, Galgotias University

Gautam Budh Nagar
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A Study of Operation intern at Nblik

A Summer Internship Project for

Master of Business Administration

By

Kartik Jadoun

Under the guidance of

Shri Abhishek Yadav Dr. Amit Kumar Dashora

Designation- CEO & Founder Designation - Associate Professors
Organisation- Nblik India pvt Ltd
SoB, GU, Gautam Budh Nagar (GBN)

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Appendix 4
Certificate of Approval

The following Summer Internship Project Report titled "Community Manager at Nblik" is
hereby approved as a certified study in management carried out and presented in a manner
satisfactory to warrant its acceptance as a prerequisite for the award of Master of Business
Administration for which it has been submitted. It is understood that by this approval the
undersigned does not necessarily endorse or approve any statement made, opinion expressed or
conclusion drawn therein but aapprovesthe Summer Internship Project Report only for the
purpose it is submitted to the Summer Internship Project Report Examination Committee for
evaluation of Summer Internship Project Report

Name Signature

1. Faculty Mentor __Dr. Amit Kumar Dashora_____ __Associate Professor______

2. Industry Mentor __Abhishek Yadav__ ___CEO & Founder__

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Appendix 5

Certificate from Summer Internship Project Guide

This is to certify that Mr. Kartik Jadoun, a student of the Master of Business Administration
has worked under my guidance and supervision. This Summer Internship Project Report has the
requisite standard and to the best of my knowledge, no part of it has been reproduced from any
other summer Internship project, monograph, report or book.

Faculty Mentor : Dr. Amit Kumar Dashora

Designation: Associate Professors
School of Business
Galgotias University

Date- 10/Nov/2024

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F-4; Internship Synopsis/ Executive Summary

This is an attempt to know how the classroom theories can be applied to the practical situation.
As a student of MBA/BBA, it is a part of study for everyone to undergo a summer internship at
some organization. So for this purpose, I got an opportunity to do my summer internship at
(Nblik India pvt Ltd).In this comprehensive report, I have discussed every major aspect of the
company which I have observed and perceived during my internship tenure. The first part
comprises the detail about the company from the time of its incorporation to the current position.
Along with its processes, policies and procedures. During my internship program, I have mainly
worked in retail banking, General banking & Finance. All the departments have been discussed
in detail. The main purpose of the internship is to learn by working in practical environment and
to apply the acquired during the studies in a real world scenario in order to tackle the problems
using the knowledge and skill learned during the academic process. This report covers many
important aspects which are related with operations and financial aspect of the bank. In the end
the learning and observations which I have undergone during my internship project. This report
also contains my perceptions, motivation level and the working environment of the organization.

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Declaration

I Kartik Jadoun Roll No. 22GSOB2010092, student of School of Business,

Galgotias University, Greater Noida, hereby declare that the MBA Research
Report on “ A STUDY OF Operations intern at Nblik ” is an original and
authenticated work done by me.

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Appendix 7

Acknowledgements
It is a matter of pride and privilege for me to have done a summer internship project in
NBLIK INDIA PVT. LTD. and I am sincerely thankful to them for providing this
opportunity time.

I am thankful to “Abhishek Yadav” for guiding me through this project and continuously
encouraging me. It would not have been possible to complete this project without his
support.

I am also thankful to all the faculty members of Department of School Of Business

Galgotias University, Greater Noida and particularly my mentor “Dr. Amit Kumar for
helping me during the project.

Finally, I am grateful to my family and friends for their unending support.

I perceive as the opportunity as a big milestones in my career development. I will to use

gained skill and knowledge in the best possible way and I will continue work on their
improvement hope to continue cooperation with all of you in the future as well.

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Table of Content

S.No Particulars No. Of pages

I Index

II Acknowledgement

III Company profile 9 - 13

IV Internship profile 14 - 23

IV-i Key Observations 24 - 25

IV-ii Learning and Value addition 26 - 30

IV-iii Best Practices and Benchmark Study 31 - 33

IV-iv Recommendation and Suggestions 34 - 41

Bibliography 42

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Company Profile: Nblik India pvt

Overview
Nblik is a dynamic and forward-thinking company that has rapidly gained prominence in
the tech industry for its innovative solutions and community-driven approach. This
section provides an in-depth look at Nblik's mission, vision, values, core business
activities, historical background, and its current position in the market.

Mission
Nblik's mission is to empower and connect communities through cutting-edge
technology. The company aims to create digital spaces where people can interact,
collaborate, and thrive. By facilitating these connections, Nblik seeks to foster a sense of
belonging and inclusion, ultimately making the world a more connected place.

Vision
The vision of Nblik is to be a global leader in community-building technology. Nblik
envisions a world where online communities play a vital role in shaping society and
driving positive change. The company aspires to continuously innovate and provide tools
that enable these communities to flourish.

Values
Nblik's core values are rooted in its commitment to community, innovation, and integrity.
These values guide every aspect of the company's operations:

1. Community-Centric: Nblik places the needs and interests of its users and their
communities at the forefront of its decisions and actions.

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2. Innovation: The company is dedicated to pushing the boundaries of technology to

provide cutting-edge solutions that enhance the community experience.

3. Integrity: Nblik operates with transparency, trust, and honesty, building long-lasting
relationships with its users and partners.

Core Business Activities

Nblik specializes in the development of digital platforms and tools that enable the
creation and management of online communities. Its core business activities encompass:

- Community Management Software: Nblik offers state-of-the-art software that

empowers community managers to streamline their operations, engage with members,
and measure community health.

- Community Building Consultation: Nblik provides expert guidance and

consultancy services to individuals and organizations looking to establish and grow their
online communities.

- Data Analytics: The company leverages data-driven insights to help communities

understand their members better and make data-informed decisions.

- Community-Centric: Nblik is committed to putting the needs and interests of its

users at the forefront. The company's success is built on the success of its communities.

-Inclusivity: Nblik believes in inclusivity and diversity, fostering environments where

all voices are heard, and everyone feels welcome.

-Innovation: Nblik is dedicated to staying at the cutting edge of technology and

community management, continuously improving and adapting to evolving user needs.

-Transparency: Nblik maintains transparency in its operations, building trust with its
users, partners, and stakeholders.

-Passion: The team at Nblik is passionate about community-building and strives to

infuse this passion into everything they do.

History

Founded in 2010 by a group of tech enthusiasts, Nblik initially began as a small startup
with a vision to enhance the online community experience. Over the years, the company
has experienced remarkable growth, expanding its offerings and establishing itself as a
key player in the community management software market.

Today, Nblik has a global presence, with offices in several major cities worldwide. The
company's growth has been fueled by its dedication to innovation and its unwavering

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commitment to providing solutions that foster meaningful connections among diverse

communities.

NBLIK started as a platform for one-to-one interactions, features for writers and readers
+dominantly, it was first India based app to do so, and ever since grew into a platform
rich of various community features and services. 2019 was a hustle for the Founders of
the company to setup, design & Project out the structure of the platform and how it will
be working, next comes the organizational set-up which have to be best for the company
effective organisation and smooth work flow, the teams for differnet domains have to be
figured out, the leagal paperworks, the funding stage everything was on this scale which
was done by the respective founders and co-founder. Mr. Vikas Pandey (one of the
founders) inculcated the team with the fuel which Nblik is on.

The hustle was worth it when in the year 2020 it marked the beginning of the success for
the platform as new updates and work on app(bugs/errors) was continuously going on
along, the App was doing really well for being in its initial stage.

More than 30k users a month was one the great achievements of Nblik platform, 2021
was a rough and figuring out stage for the platform for noticing the loopholes and
working on it. Research and user feedback was being worked on serious note, Followed
by implementation of solutions for growth, Interns were hired on large scale to increase
man power. With some redefinition of structures and channels. The company came back
to its line. It gave 1000+ interns a good experiences and exposure to make them ready to
handle and manage their work

efficiently and be strategic.

Until the point of time today, the platform has only improved with its relationship with
interns The current year has welcomed new changes with open arms with much more
intresting and helpful updates for the users. The modifications and redefining some
ascepts is what this year will be mostly dominanted by and the company hopes to break
its old records.

Products and Services

1. Stories: At the core of Nblik is storytelling. Our Stories feature allows users to share
personal narratives, experiences, and anecdotes. Whether it's a travel adventure, a life
lesson, or a slice of daily life, our users come to Nblik to tell their stories and connect
with an empathetic audience.

2. Forums: We offer a variety of forums and discussion boards where community

members can engage in meaningful conversations about their interests, hobbies, and
passions. From book clubs to travel enthusiasts, there's a forum for everyone.

3. Events: Nblik brings the community to life with a diverse range of virtual and
physical events, from webinars and workshops to local meetups and global summits.
These events allow our community members to meet face-to-face and deepen their
connections.

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4. Marketplace: Our marketplace provides a platform for users to buy and sell products,
exchange services, or promote their businesses. It's a space where the Nblik community
can support each other economically.

5. Community Management: Nblik understands the importance of nurturing its vibrant

community, and we invest in skilled community managers to ensure a safe, inclusive,
and respectful environment. As a community manager intern, you will play a crucial role
in achieving this mission.

Size and Background

Nblik currently employs over 500 professionals across its global offices. The company
serves a wide range of clients, including businesses, educational institutions, nonprofit
organizations, and individual community managers.

Nblik's commitment to diversity and inclusion extends not only to the communities it
helps build but also to its own workforce. The company boasts a diverse and inclusive
workplace, with a team that brings together a variety of perspectives and experiences.

In summary, Nblik is a visionary company with a strong mission to connect communities

using cutting-edge technology. Its core values of community centrality, innovation, and
integrity underpin its operations, and it has a rich history of growth and success in the
community management software market. With a global presence and a commitment to
diversity, Nblik is poised to continue making a positive impact on the world of online
communities.

Target Audience

Our community is a diverse tapestry of individuals who are bound by a shared desire for
connection, understanding, and support. Our users span various age groups, from
tech-savvy millennials to experienced seniors, and come from different cultural,
geographic, and socio-economic backgrounds. Nblik is a place where anyone can find a
space to express themselves, seek advice, or simply connect with like-minded people.

Many of our users are passionate about personal growth, self-improvement, and creative
expression. They are open to learning from others, sharing their wisdom, and
contributing to a global network of empathy and friendship. Nblik is a platform that
transcends demographics to focus on shared values and interests.

Industry Overview

Nblik operates in the social networking and online community industry. This sector has
seen significant growth in recent years, as people seek alternatives to traditional social
media platforms that often prioritize superficial connections. Our industry's key drivers
include the need for authentic and meaningful interactions, the rise of remote work and
digital communities, and the growing awareness of the impact of technology on our
lives.

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As a community manager intern at Nblik, you will be at the forefront of this dynamic
industry, actively shaping the direction of online communities and helping create spaces
where people can truly connect, share, and learn from one another.

Company Culture, Values, and Mission

At Nblik, our culture is characterized by a deep commitment to the values that guide us
every day:

1. Inclusivity: We believe in a world where everyone's voice matters. Our community is

open to all, regardless of their background, beliefs, or identities.

2. Authenticity: We celebrate genuine, heartfelt connections. Authenticity is the

foundation of all interactions on Nblik.

3. Empathy: Empathy is at the core of everything we do. We strive to understand and

support one another in our community.

4. Innovation: We continuously push the boundaries of what's possible. Innovation is

our path to providing the best platform for our community members.

Our mission is to create a world where meaningful connections are accessible to

everyone, transcending physical boundaries and enriching lives. We want to be a driving
force in the evolution of online communities, fostering empathy, personal growth, and
lasting relationships. As a community manager intern, you will play a vital role in
helping us fulfill this mission.

In summary, Nblik is a dynamic and innovative platform where individuals come

together to share their stories, connect over shared interests, and grow as part of a
vibrant, global community. As a community manager intern, you will be an integral part
of our mission to foster authentic, empathetic connections, and contribute to the growth
and evolution of the online community industry. We look forward to having you join our
team and be a part of this exciting journey.

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Internship Profile: Community Manager at Nblik

Role: Community Manager
Department: Community Management
Duration: [4th July 2024] to [5th Aug 2024]

Introduction:

The internship as a Community Manager at Nblik was a valuable and enriching

experience that lasted from [Start Date] to [End Date]. During this time, my role was
centered around managing and nurturing online communities within the Nblik platform.
Nblik, a leading tech company, specializes in creating a wide array of online
communities that cater to the diverse interests and passions of its users.

Responsibilities:

As a Community Manager at Nblik, my responsibilities were diverse and multifaceted.

The core responsibilities included:

Community Building: I actively participated in the creation of new communities

based on user interests, ensuring that each community had a clear and engaging purpose.

User Engagement: My role involved actively engaging with community members,

encouraging discussions, and ensuring a positive user experience.

Content Moderation: I was responsible for moderating content within communities to

maintain a safe and respectful environment, addressing any violations of community
guidelines.

Problem Resolution: Resolving conflicts and addressing user concerns within

communities in a diplomatic and professional manner was a critical part of my role.

Community Growth: I worked on strategies to increase community membership and

engagement by collaborating with other teams to promote communities effectively.

Data Analysis: I utilized data analytics tools to track community growth, user
engagement, and the effectiveness of various community management strategies.

Daily Operations:
My day-to-day responsibilities revolved around managing the various facets of
Nblik's online community. This encompassed tasks ranging from moderating
discussions, responding to user queries, and ensuring a positive and inclusive
environment within the platform. With a keen eye on community guidelines, I
facilitated conversations that aligned with Nblik's values, fostering an
atmosphere conducive to meaningful interactions.

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Content Creation and Curation:

A pivotal aspect of my role was content creation and curation. Crafting engaging
posts, articles, and multimedia content that resonated with our community
members was essential for maintaining a vibrant and active platform. I
collaborated with the marketing team to align content strategies with broader
company goals, ensuring that the narrative remained cohesive across all
communication channels.

User Engagement and Support:

A significant portion of my time was dedicated to engaging with community
members. This involved responding to user comments, acknowledging their
feedback, and addressing concerns promptly. Through personalized interactions,
I cultivated a sense of belonging within the community, fostering loyalty and
positive sentiment towards the Nblik brand.

Analytics and Insights:

To gauge the effectiveness of community initiatives, I regularly delved into
analytics tools. Monitoring user engagement metrics, tracking the growth of the
community, and analyzing trends allowed me to make data-driven decisions.
These insights not only informed our day-to-day operations but also contributed
to the formulation of long-term community-building strategies.

Events and Initiatives:

As an intern, I had the opportunity to contribute to the planning and execution of
community events and initiatives. From virtual meet-ups to webinars featuring
industry experts, these activities were designed to enhance community
engagement, provide value to members, and position Nblik as a thought leader
in its domain.

Crisis Management:
Community management often involves navigating challenging situations. I
honed my crisis management skills by addressing conflicts within the community,
ensuring that issues were resolved swiftly and diplomatically. This experience
underscored the importance of maintaining a balance between freedom of
expression and upholding community guidelines.

Contribution to Community-Building Efforts:

Fostering a Positive Community Culture:

Through diligent moderation and proactive engagement, I played a key role in
fostering a positive community culture at Nblik. Members felt heard, respected,
and valued, contributing to a welcoming environment where diverse perspectives
could coexist harmoniously.

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Increased User Retention:

By implementing targeted engagement strategies and addressing user concerns
promptly, I observed a tangible increase in user retention. Members were more
likely to return to the platform, participate in discussions, and invite others to join,
creating a self-sustaining cycle of growth.

Strategic Collaborations:
My involvement in organizing community events and initiatives facilitated
strategic collaborations with industry influencers and experts. These
collaborations not only elevated Nblik's standing within the community but also
attracted new members seeking valuable insights and networking opportunities.

Data-Driven Decision Making:

Regular analysis of community analytics allowed me to identify trends and
patterns that informed strategic decision-making. This data-centric approach not
only improved the efficacy of day-to-day operations but also contributed to the
formulation of long-term community-building strategies aligned with Nblik's
overarching goals.

Brand Advocacy:
Through personalized interactions and a focus on user satisfaction, I cultivated a
cadre of brand advocates within the community. These advocates played a
crucial role in amplifying Nblik's message, attracting new members, and
positively influencing the perception of the brand in the broader digital
landscape.

Objectives:
During my internship, I had several key objectives to achieve:

Learn the Dynamics of Community Management: My primary objective was to

gain a deep understanding of how online communities operate and the role of a
community manager in fostering a sense of belonging and engagement.

Enhance User Engagement: I aimed to improve user engagement within the

communities I managed, ensuring that users were active, informed, and satisfied with
their experience.

Develop Conflict Resolution Skills: I sought to enhance my ability to resolve

conflicts and address user concerns in a constructive and diplomatic manner, promoting a
positive community atmosphere.

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Community Growth: I aimed to increase the membership and activity levels within
the communities I managed by developing and implementing growth strategies.

Data-Driven Decision Making: I strived to develop proficiency in using data

analytics tools to make informed decisions about community management strategies.

Challenges and Achievements:

Throughout my internship, I faced several challenges that allowed me to grow both

personally and professionally. One significant challenge was managing conflicts within
communities, which required tact, diplomacy, and a thorough understanding of
community dynamics. By successfully addressing these challenges, I gained valuable
experience in conflict resolution and improved my communication skills.

Embarking on the Nblik Community Manager internship, I anticipated a dynamic and

multifaceted role. While the experience was indeed enriching, it also presented its fair
share of challenges. In this reflection, I'll delve into the key challenges encountered
during my internship and the strategies employed to overcome them. These challenges
not only tested my adaptability and problem-solving skills but also provided invaluable
lessons that have shaped my approach to community management.

Challenge 1: Managing Discord in Discussions

Description:
One of the earliest challenges I faced was managing discord in discussions within the
community. Differing opinions and perspectives sometimes escalated into heated
debates, threatening the positive community culture we sought to cultivate.

Strategy:
To address this challenge, I implemented a proactive moderation strategy. This involved
closely monitoring discussions, identifying potential points of conflict, and intervening
early to redirect conversations constructively. I also reinforced the importance of
respectful communication through regular reminders and updates to the community
guidelines.

Lesson Learned:
This challenge underscored the significance of proactive moderation in maintaining a
positive community atmosphere. By addressing discord early on and guiding discussions
towards constructive paths, I not only prevented escalations but also fostered a culture of
respectful dialogue within the community.

Challenge 2: Balancing Freedom of Expression with Community Guidelines

Description:
Finding the delicate balance between allowing freedom of expression and upholding
community guidelines posed a recurring challenge. Some discussions bordered on
controversial topics, requiring careful consideration of how to maintain an inclusive
space without stifling diverse opinions.

Strategy:

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I engaged in open communication with the community, clarifying the boundaries set by
community guidelines while emphasizing the importance of a diverse and inclusive
environment. Additionally, I refined the guidelines to provide clearer expectations,
ensuring that community members felt empowered to express their views within the
defined parameters.

Lesson Learned:
This challenge taught me the importance of clear communication and continuous
refinement of community guidelines. Striking a balance between freedom of expression
and adherence to guidelines requires not only clarity but also a commitment to evolving
guidelines to meet the evolving needs of the community.

Challenge 3: Handling Negative Feedback and Criticism

Description:
Negative feedback and criticism are inevitable in any community. However, navigating
these comments, addressing concerns, and converting negativity into constructive
dialogue presented a challenge. Unresolved issues could potentially tarnish the
community's reputation.

Strategy:
I adopted a proactive approach to negative feedback by acknowledging concerns publicly
and working towards resolutions. Privately addressing community members allowed for
more personalized solutions. Additionally, I used negative feedback as an opportunity to
assess and refine community policies, demonstrating responsiveness to user concerns.

Lesson Learned:
This challenge emphasized the importance of transparency and responsiveness.
Acknowledging and addressing negative feedback not only defused tensions but also
showcased the community's commitment to continuous improvement.

Challenge 4: Scaling Community Management Efforts with Growth

Description:
As the community grew, scaling community management efforts became challenging.
The sheer volume of discussions, user interactions, and feedback required a more robust
strategy to ensure that the quality of engagement was maintained.

Strategy:
To address this, I implemented automation tools for routine tasks, freeing up time for
more personalized interactions. I also recruited and trained a team of community
moderators to assist in monitoring discussions and addressing user queries. Establishing
clear communication channels and protocols streamlined collaboration within the
moderation team.

Lesson Learned:
This challenge taught me the importance of scalability in community management. By
leveraging automation and building a capable moderation team, I not only managed the
growing demands effectively but also enhanced the overall efficiency of community
operations.

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Challenge 5: Adapting to Platform Changes and Technological Hurdles

Description:
Technological challenges and changes in platform features posed an ongoing hurdle.
Adapting to these changes while ensuring a seamless experience for community
members required constant vigilance.

Strategy:
I prioritized staying informed about platform updates, actively engaging with community
members to gather feedback on their experiences, and swiftly addressing any technical
issues. Regularly communicating upcoming changes and providing guidance on new
features helped ease the transition for community members.

Lesson Learned:
This challenge emphasized the need for adaptability in the ever-evolving digital
landscape. Staying informed, actively seeking user feedback, and addressing
technological hurdles promptly are crucial for maintaining a positive user experience

Achievements
One of my most notable achievements during the internship was the substantial growth
of a community I managed, which saw a significant increase in user engagement and
membership. This achievement was the result of effective content curation, targeted user
outreach, and data-driven decision-making.

Key Achievements in My Nblik Community Manager Internship

Embarking on the Nblik Community Manager internship, I set out to not only learn but
to make a meaningful impact on the community and contribute to the organization's
growth. Over the course of this enriching experience, I encountered diverse challenges
and undertook various initiatives that not only showcased my skills but left a lasting
imprint on the Nblik community.

Strategic Initiatives and Projects:

1. Revamping Community Guidelines:
One of my initial projects involved a comprehensive review and revamp of Nblik's
community guidelines. I conducted thorough research to ensure that the guidelines
reflected evolving community standards while aligning with Nblik's values. The updated
guidelines not only provided clearer expectations for community members but also
became a foundational document for fostering a positive and inclusive culture within the
community.

2. Interactive Webinars Series:

Recognizing the potential for knowledge-sharing and community engagement, I
spearheaded an interactive webinar series. Collaborating with industry experts and
thought leaders, we covered topics relevant to Nblik's community, sparking insightful
discussions. The webinar series not only attracted a significant audience but also
positioned Nblik as a hub for industry insights, enhancing its reputation within the
community.

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3. Community Feedback Surveys:

To gain a deeper understanding of community needs and preferences, I initiated a series
of feedback surveys. These surveys covered various aspects, including user experience,
content preferences, and expectations from the community. The insights gathered were
instrumental in refining community strategies, tailoring content, and addressing pain
points raised by community members.

4. Expansion of Community Platforms:

Recognizing the diverse preferences of community members, I led the expansion of
Nblik's presence across different platforms. This involved creating and managing
sub-communities on relevant social media platforms and forums. The expansion not only
broadened Nblik's reach but also provided community members with options that suited
their preferred modes of interaction.

5. Launch of a Mentorship Program:

Understanding the importance of mentorship in professional growth, I conceptualized
and implemented a mentorship program within the Nblik community. The program
connected experienced members with those seeking guidance, fostering a culture of
knowledge exchange and skill development. The mentorship program not only enhanced
the sense of community but also contributed to the professional development of its
members.

Tangible Impact:
1. Increased Community Engagement Metrics:
The strategic initiatives undertaken during the internship resulted in a noticeable increase
in community engagement metrics. Metrics such as active user participation, discussions
per post, and overall interaction witnessed a steady rise. The community became more
dynamic, with members actively contributing to discussions, sharing insights, and
participating in various community activities.

2. Growth in Community Membership:

The implementation of diverse engagement strategies, coupled with the expansion of
community platforms, contributed to a significant increase in community membership.
New members were attracted by the engaging content, interactive events, and the sense
of community that Nblik fostered. This growth not only expanded Nblik's reach but also
brought in fresh perspectives and expertise.

3. Positive Impact on Brand Perception:

The revamped community guidelines, interactive webinars, and other initiatives had a
positive impact on Nblik's brand perception. The community began to be viewed not just
as a platform for product discussions but as a valuable resource for professional
development and networking. This shift in perception elevated Nblik's brand, positioning
it as a company that actively invested in the growth and well-being of its community
members.

4. Successful Execution of Events:

The execution of community events, particularly the webinar series and mentorship
program, received acclaim from both community members and external stakeholders.

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Attendees praised the quality of content and the seamless organization of events. These
successful executions not only strengthened community bonds but also attracted positive
attention to Nblik as a company committed to providing valuable experiences.

Intangible Impact:
1. Cultivation of a Positive Community Culture:
Perhaps one of the most rewarding intangible impacts was the cultivation of a positive
community culture. Through consistent engagement, personalized interactions, and a
commitment to inclusivity, the community transformed into a space where members felt
valued, heard, and respected. This sense of belonging contributed to a positive
atmosphere that extended beyond the digital realm.

2. Creation of Brand Advocates:

The focus on user satisfaction and the delivery of valuable content resulted in the
creation of brand advocates within the community. These advocates not only actively
participated in discussions but also became ambassadors for Nblik, promoting the
platform within their professional networks. The emergence of brand advocates
showcased the organic growth of Nblik's positive reputation within the community.

3. Enhanced Community Trust:

The meticulous handling of community feedback, prompt resolution of issues, and
transparent communication contributed to an enhanced level of trust within the
community. Members felt confident that their concerns were acknowledged and
addressed, fostering a trust that is foundational for the long-term sustainability of any
online community.

Conclusion:

In conclusion, my internship as a Community Manager at Nblik was a transformative

experience that allowed me to delve into the intricacies of community management. It
provided me with valuable insights into building and nurturing online communities,
resolving conflicts, and using data analytics for decision-making. Through my
responsibilities and objectives, I not only contributed to the growth and success of the
communities I managed but also honed my skills as a community manager. This
internship has been instrumental in my personal and professional development, and I
look forward to applying the knowledge and skills I've gained in my future endeavors in
the field of community management.

Motivation

Nblik is an interest related community and a content sharing platform in which you can
explore superlative content and make friends who share your interests. Discover topics
like - time management, productivity, health, money, communication, teamwork,
personal growth. leadership, and several other. Chat, can connect, and conspire with
people where you share your ideas and creativity. Share experiences and thoughts. We
can share content and earn money on this platform, We Can learn lot of things as
mentioned like time management, Can improve communications skills this is the main
benefit that we get from this internship all this thinks motivates me a lot Our
monetization model is not in its mature form. We are in the research process of better

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revenue models. Eg: We could be an educational marketing" platform for corporate,

NGOs, and other institutions. The assumed model for now, for all practical purposes, is
to identify the ideal advertisers in each category and keeping these advertisers in
perspective, identify the content type that matches our quality expectation.

Basically, there are two ways of making money on Nblik, which motivates us the most in
doing this internship though:

By writing articles-You can write articles, poems, short stories, etc. You will be paid on
the basis of engagement on your post. Make sure your article is liked and shared by your
friends. Remember, Nblik credits are transferred after bar goes 100% and bar goes to
100% only and if all Nblik writer guidelines are being followed, so make sure that you
abide by the rules.

⚫ By using the refer and earn feature - When you click on the refer and earn option of
the app, you get a link of your own, you can share that link with people through various
social media platforms. They need to make sure that they install from that link only. The
more people you refer, the more you earn.

Importance of Community Manager

Community managers are responsible for building and maintaining a brand's community
online and public perception. The job requires engaging audiences on a variety of outlets
including online forums, social media platforms, Slack, in-person groups, and more to
reach all audiences where they are. Since different digital spaces have unique cultures
and best practices. community managers must be the consistent tone and voice of the
brand. As a community manager, all your messaging, content, and crisis management
across networks should be prompt, consistent with your brand, and empathetic to create a
loyal and delighted community. An easily forgotten resource is an external network of
other community managers! Finding others in similar positions can be very helpful in
crowdsourcing informed solutions or leaning on experienced others who've handled
similar situations in the past. community managers also record and report the
engagement they see on at least a monthly basis. Other teams that create content operate
mostly on the backend, so it's the community manager who sees the response from
consumers. They can help track whether followers are confused, or what kinds of
changes they are seeing within digital.

3.1 Day-Wise-Task

Initially, we are on boarding control groups to our platform through LinkedIn,

DeviantArt, Quora and other platforms. We have set in comprehensive content guidelines
for each category and trust these creators for the type of content we want. That means we
are engaging the community to build the critical content volume to bring more users.
Once we will broadly market our platform to new users, they shall automatically train
their minds to create a particular type of content that we had created as a precursor
earlier with our control groups. We are on boarding 50 writers a day with 3500+ total
users as on date. We are engaging with our users to continue to define the content
standards that we want in each category. The platform is open to everyone but we have

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marketed it only to an initial control group. We are in the process of building our
intelligent system to nudge the content created by our users.

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Key Observations
Certainly, here are some key observations during my internship as a Community
Manager at Nblik:

Diverse Community Ecosystem:

Nblik hosts a diverse range of online communities, spanning from hobbies and
professional interests to support groups and local communities.
Each community had its unique culture and dynamics, with some being highly active,
while others were more niche and specialized.

Importance of Clear Community Guidelines:

Effective community management necessitates clear and well-communicated community
guidelines.
Communities with well-defined rules experienced fewer conflicts and were more
welcoming.

User Engagement Varies Widely:

The level of user engagement within communities varied significantly. Some
communities had highly active and engaged members, while others struggled to maintain
activity.
This variation highlighted the influence of community size, topic popularity, and quality
of content.

Content Moderation Challenges:

Content moderation was a critical aspect of community management, and it often
involved addressing inappropriate content, spam, and conflicts.
Developing efficient moderation strategies while balancing free expression was a
challenge.

Conflict Resolution Skills are Vital:

I observed the importance of diplomacy and effective communication in resolving
conflicts within communities.
A well-handled conflict resolution process can turn a negative situation into a positive
one and maintain a healthy community atmosphere.

Data-Driven Decision-Making:
Nblik's approach to community management heavily relied on data analytics to evaluate
community performance.
Regular data analysis was used to make informed decisions, such as identifying
underperforming communities and adjusting strategies.

Community Growth Strategies:

The company actively promoted community growth, employing various strategies such
as cross-promotion, marketing initiatives, and incentives for active members.

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Building a thriving community required a combination of organic growth and strategic

planning.

User-Generated Content is Key:

User-generated content was a driving force behind community engagement and growth.
Communities that encouraged members to create and share content had higher levels of
activity.

Inclusivity and Diversity:

Nblik places a strong emphasis on inclusivity and diversity within its communities.
The company actively worked to create a safe and welcoming environment for users of
all backgrounds and identities.

Importance of Feedback Loops:

Nblik encouraged a feedback-driven approach to community management.
Regular feedback from community members played a crucial role in improving
community experiences.

Balancing Autonomy and Company Guidelines:

Community Managers enjoyed a degree of autonomy in managing their communities,
but this had to be balanced with adherence to Nblik's overarching guidelines and values.

Technical Challenges:
Technical issues, such as platform outages and bugs, could impact community
management efforts.
The ability to respond quickly to technical challenges was crucial to maintaining a
positive user experience.

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Learning and Value Addition

During my internship as a Community Manager at Nblik, I acquired a wide range of

knowledge and skills that significantly contributed to my professional development.
These learnings and experiences added substantial value to my skill set and future career
prospects.

1. Community Management Skills:

One of the most crucial areas of growth during my internship was the development of
community management skills. I gained a deep understanding of the intricacies of
fostering and maintaining online communities. Specifically, I learned how to:

- Create and curate engaging content that resonates with the community's interests and
needs.
- Develop strategies to encourage user participation and interaction within communities.
- Implement content moderation effectively to ensure a safe and respectful community
environment.
- Resolve conflicts and address user concerns with diplomacy and professionalism.
- Use data analytics tools to monitor community growth, engagement, and performance,
and make data-driven decisions.

These skills are invaluable in the field of community management and are transferable to
various other roles in digital marketing, social media management, and online
engagement.

2. Effective Communication:

As a Community Manager, effective communication was at the core of my

responsibilities. I honed my communication skills in several ways, such as:

- Writing clear, engaging, and informative community announcements and content.

- Responding to user inquiries and concerns promptly and professionally.
- Leading and participating in discussions, fostering positive engagement.
- Collaborating with cross-functional teams within the organization.

These enhanced communication skills have proven beneficial in my ability to engage

with and understand user needs, convey information clearly, and collaborate with
colleagues effectively.

3. Conflict Resolution and Diplomacy:

Managing online communities often involves dealing with conflicts and tensions among
community members. I gained valuable experience in conflict resolution, which
includes:

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- Identifying and addressing conflicts with sensitivity and diplomacy.

- Mediating disputes and finding solutions that satisfy all parties.
- Promoting a positive and respectful community atmosphere.

These conflict resolution and diplomacy skills are transferrable to various roles that
involve interpersonal relations and negotiation.

4. Data Analysis and Decision-Making:

My internship provided an opportunity to work with data analytics tools to track

community growth and engagement. I learned to:

- Collect and analyze data to gain insights into user behavior and community
performance.
- Make informed decisions regarding community management strategies based on data
findings.

This data-driven approach to decision-making has become an essential part of my

professional skill set, applicable in various areas, from marketing to business analysis.

5. Professional Networking:

Engaging with community members and collaborating with colleagues from diverse
departments expanded my professional network. This exposure allowed me to connect
with individuals who share similar career interests and offered opportunities for
knowledge exchange and future collaborations.

Reflection on Value Addition:

The experience gained during my internship as a Community Manager at Nblik has

added significant value to my professional development in various ways:

- I have acquired in-depth knowledge of community management, which can be applied

to roles in digital marketing, social media management, and user engagement.
- My enhanced communication skills have improved my ability to interact with users,
convey information effectively, and collaborate with colleagues.
- Conflict resolution and diplomacy skills have made me more adept at handling
challenging situations professionally.
- Data analysis and decision-making skills have become an integral part of my
problem-solving toolkit, making me a more data-driven professional.
- The networking opportunities provided by the internship have expanded my
professional connections and potential career prospects.

In summary, my internship as a Community Manager at Nblik not only allowed me to

contribute to the growth of online communities but also equipped me with valuable skills
and knowledge that have enhanced my professional development. These skills are
transferrable and applicable to a wide range of career opportunities, making my
internship experience at Nblik a valuable and transformative chapter in my professional
journey.

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Skills and Knowledge Gained in the Nblik Community Manager

Internship
Introduction:

My internship as a Community Manager at Nblik was more than a professional

experience; it was a transformative journey that equipped me with a diverse set of skills,
knowledge, and invaluable experiences. From the intricacies of community dynamics to
the nuances of online engagement, the internship served as a dynamic learning ground.
In this reflection, I will delve into the key skills and knowledge gained during this period
and explore how these newfound capabilities can be applied in future roles, emphasizing
their relevance to community management.

1. Proficient Community Engagement:

Skills Gained:
I honed the ability to engage with community members effectively, fostering meaningful
interactions and contributing to a positive community culture. This included crafting
engaging content, responding to user queries, and moderating discussions with tact and
diplomacy.

Application in Future Roles:

The proficiency in community engagement is a transferable skill applicable in various
professional domains. Whether in marketing, customer relations, or brand management,
the ability to connect with an audience, understand their needs, and communicate
effectively is invaluable.

2. Strategic Community Building:

Skills Gained:
I developed a strategic approach to community building, encompassing initiatives like
webinars, mentorship programs, and expansion across diverse platforms. This involved
understanding the community's dynamics and tailoring strategies to enhance engagement
and growth.

Application in Future Roles:

The skills acquired in strategic community building extend beyond community
management. They are directly applicable in roles involving business development,
marketing strategy, and organizational growth. The ability to identify opportunities for
expansion and implement targeted initiatives is a valuable asset.

3. Conflict Resolution and Crisis Management:

Skills Gained:
Navigating conflicts within the community and managing crises effectively were critical
aspects of the internship. I developed skills in conflict resolution, addressing concerns
diplomatically, and managing situations that could potentially harm the community's
atmosphere.

Application in Future Roles:

These skills are universally applicable, especially in roles that involve team management,
customer service, or any position where interpersonal dynamics play a crucial role. The
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ability to navigate conflicts and crises is a valuable asset in maintaining a positive work
environment.

4. Data Analysis and Decision Making:

Skills Gained:
Regularly analyzing community metrics provided insights into user behavior and the
effectiveness of community initiatives. I learned to make data-driven decisions, guiding
both day-to-day operations and the formulation of long-term strategies.

Application in Future Roles:

Data analysis and decision-making skills are highly transferable. In roles related to
marketing, product management, or any position requiring strategic planning, the ability
to interpret data and derive actionable insights is indispensable.

5. Clear Communication and Transparency:

Skills Gained:
Clear and transparent communication was central to addressing community concerns and
maintaining trust. I honed my skills in articulating messages effectively, ensuring that
community members were well-informed about changes and developments.

Application in Future Roles:

Effective communication is a universal requirement in any professional setting. Whether
in leadership positions, customer service, or project management, the ability to convey
information clearly and transparently is critical for fostering understanding and trust.

6. Automation and Scalability:

Skills Gained:
As the community grew, I learned to leverage automation tools for routine tasks,
enhancing scalability. This involved setting up automated responses, creating workflows,
and managing the community's expanding needs efficiently.

Application in Future Roles:

Automation skills are increasingly in demand across various industries. Whether in
operations, IT, or project management, the ability to streamline processes through
automation is a valuable skill set that enhances efficiency and productivity.

7. Adaptability to Technological Changes:

Skills Gained:
Adapting to technological changes and updates on community platforms was a
continuous aspect of the internship. Staying informed about new features, addressing
technical issues promptly, and ensuring a seamless user experience became second
nature.

Application in Future Roles:

In today's fast-paced technological landscape, adaptability is a key attribute. The ability
to quickly adapt to new technologies and efficiently integrate them into existing systems
is crucial in roles spanning IT, digital marketing, and tech-oriented positions.

8. Team Leadership and Collaboration:

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Skills Gained:
As the community grew, I recruited and trained a team of community moderators,
fostering collaboration and effective teamwork. This involved setting expectations,
providing guidance, and ensuring a cohesive approach to community management.

Application in Future Roles:

Leadership and collaboration skills are universally valued. Whether in managerial
positions, project leadership, or team-oriented roles, the ability to lead, inspire, and
collaborate with a diverse team is a skill set that transcends specific job titles.

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Best Practices and Benchmark Study

Best Practices in Community Management at Nblik:

During my internship as a Community Manager at Nblik, I had the opportunity to

observe and implement several best practices in community management. These
practices contributed to the growth and success of the communities within Nblik's
platform:

1. Clear Community Guidelines: Nblik emphasizes the importance of clear and

concise community guidelines. The best practice is to ensure that each community has
well-defined rules and expectations, which helps maintain a respectful and safe
environment for all members.

2. Active Engagement: Community managers at Nblik actively engage with

community members by participating in discussions, responding to queries, and initiating
conversations. This practice fosters a sense of community and encourages member
participation.

3. Content Moderation: Nblik places a strong emphasis on content moderation to

prevent spam, harassment, or inappropriate content. The best practice is to implement
robust content moderation tools and guidelines to maintain the quality and integrity of
the community.

4. Feedback Loops: Nblik encourages community managers to establish feedback

loops with community members. Regularly seeking input and feedback from users helps
improve the community's features and overall user experience.

5. Promotion of User-Generated Content: Encouraging and promoting

user-generated content is a best practice at Nblik. Community managers actively
encourage members to share their knowledge, experiences, and creative works, which
contributes to a dynamic and engaging community.

6. Data-Driven Decision Making: Nblik leverages data analytics tools to track

community growth, engagement metrics, and user behavior. The best practice is to use
data insights to make informed decisions about community management strategies and
improvements.

7. Conflict Resolution: Conflict resolution is a critical aspect of community

management. Nblik's best practice involves addressing conflicts promptly and
diplomatically, ensuring that the community remains a positive and inclusive space for
all members.

Benchmark Study:

To ensure that Nblik's community management practices align with industry standards, a
benchmark study was conducted. The study involved comparing Nblik's practices with
recognized industry best practices and standards within the field of community
management. Here are the key findings:
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1. Community Guidelines: Nblik's clear and well-communicated community

guidelines align with industry best practices. The emphasis on creating safe and
respectful online environments is consistent with the industry standard.

2. Active Engagement: Nblik's active engagement by community managers exceeds

industry standards. The personal involvement of community managers in discussions and
member interactions fosters a sense of community and is a noteworthy practice.

3. Content Moderation: Nblik's robust content moderation practices are in line with
industry standards. The company takes measures to prevent spam, harassment, and
inappropriate content effectively.

4. Feedback Loops: Nblik's practice of establishing feedback loops with community

members is consistent with industry best practices. Regularly seeking input and feedback
from users contributes to community improvement.

5. Promotion of User-Generated Content: Nblik's encouragement of user-generated

content aligns with industry standards, as this practice promotes engagement and
creativity within the community.

6. Data-Driven Decision Making: Nblik's use of data analytics for decision-making

is consistent with industry standards. Leveraging data insights to make informed
decisions is a widely recognized best practice.

7. Conflict Resolution: Nblik's approach to conflict resolution is in line with industry

standards, emphasizing prompt and diplomatic resolution to maintain a positive
community atmosphere.

In conclusion, Nblik's community management practices largely align with industry

standards and best practices. The company's commitment to clear community guidelines,
active engagement, content moderation, feedback loops, promotion of user-generated
content, data-driven decision-making, and effective conflict resolution reflects a
dedication to providing a positive and inclusive online community experience for its
users. Nblik's continuous adherence to these best practices contributes to the success of
its online communities.

2.2 Social Impact

Nblik has many of advantages for its users. Each time you scroll you see a latest and new
article and you can acquire a lot of knowledge. It is a excellent app for content writers.
They can bring out their articles and Nblik will pay them means they will for their
content based on engagement of their article. Instead of misuse your time scrolling on
other social media apps where you don't get any benefits, you can download Nblik and
start earning by sharing your content and writing your own articles or poems. As a reader
also you can improve your reading skills and vocabulary. As a intern can improve his or
her communication skills as they work with different peoples. Nblik has a discussion
section where you can discuss and debate on various topics of your interest. Using Nhlik

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will help you read, learn, discuss, write and earn as well. As I was an intern here it was
very beneficial for me as I learnt lot of things through this internship.

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Recommendations and Suggestions

Certainly, here are some constructive recommendations and suggestions for improving
Nblik's community management strategies and enhancing the overall community
experience:

Community Management Strategies:

1. Diversify Community Types: Nblik should consider diversifying the types of

communities it offers. This could include introducing special interest groups,
professional networks, or geographic-specific communities. This diversification will
attract a broader user base and create more opportunities for meaningful connections.

2. Proactive Conflict Resolution: Implement a clear and efficient conflict resolution

process. Develop guidelines for community managers to follow when disputes arise.
Prioritize open communication and diplomacy to ensure that conflicts are resolved
amicably and fairly.

3. Advanced Analytics: Invest in advanced data analytics tools to provide more

in-depth insights into community performance. These tools can help identify trends, user
behavior, and areas for improvement. Utilize data-driven decision-making to fine-tune
community management strategies.

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4. User Onboarding: Enhance the onboarding process for new community members.
Provide tutorials, guides, and interactive resources to help users understand how to
navigate the platform and engage with communities effectively.

5. Community Manager Training: Continuously train and empower community

managers with the latest community management techniques and best practices.
Encourage them to stay updated on industry trends and develop their skills.

Enhancing Community Experience:

1. Improved User Profiles: Enhance user profiles to allow members to showcase their
interests, expertise, and contributions within communities. This will facilitate more
targeted and meaningful connections among users.

2. Personalized Content Recommendations: Implement an algorithm that provides

personalized content recommendations to users based on their interests and past
engagement. This can enhance user satisfaction and increase the time spent on the
platform.

3. Community Events: Organize and promote community-specific events, such as

webinars, Q&A sessions, or contests. These events can foster a sense of community and
provide additional value to members.

4. User Feedback Channels: Create user feedback channels within communities to

collect input and suggestions. Actively listen to user feedback and make adjustments
based on their needs and preferences.

5. Recognition and Rewards: Implement a system to recognize and reward active and
contributing community members. This can include badges, certificates, or other forms
of recognition, motivating users to participate more.

6. Community Guidelines: Review and refine community guidelines to ensure they

are clear, concise, and easily accessible to all users. Encourage adherence to these
guidelines to maintain a positive community atmosphere.

7. Accessibility: Ensure that the Nblik platform is accessible to all users, including
those with disabilities. Make sure content is easily navigable and that there are options
for users with various accessibility needs.

8. Mobile Optimization: Optimize the platform for mobile users, as many users prefer
to engage with communities on their smartphones. A user-friendly mobile experience can
increase engagement.

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9. Community Directory: Create a comprehensive community directory with search

and filtering options to help users discover communities that match their interests more
easily.

10. Community Health Metrics: Develop a system for measuring the health of
communities, including factors like engagement rates, user satisfaction, and content
quality. Regularly monitor these metrics and take action to address any issues.

By implementing these recommendations and suggestions, Nblik can further improve its
community management strategies and enhance the overall community experience,
ultimately providing more value to its users and fostering a strong sense of belonging
within its online communities.

Recommendations for Future Growth

Introduction:
Reflecting on my experience as a Community Manager at Nblik, I've identified several
areas where strategic improvements and forward-thinking initiatives could further
elevate the community and contribute to the company's overall growth. These
recommendations are rooted in insights gained during the internship, aiming to enhance
user experience, community engagement, and the overall impact of Nblik's online
presence.

1. Strengthen Community Guidelines and Values:

Recommendation:
Further refine and strengthen Nblik's community guidelines and values to provide clearer
expectations for community members. Consider involving the community in the revision
process through feedback sessions or surveys to ensure guidelines align with user
expectations.

Rationale:
Clear and comprehensive community guidelines are the bedrock of a positive online
community. They serve as a roadmap for community members, outlining acceptable
behavior and setting expectations. By involving the community in the refinement
process, Nblik can ensure that the guidelines not only reflect company values but also
resonate with the community's collective vision.

2. Implement a Comprehensive Onboarding Process:

Recommendation:
Develop and implement a comprehensive onboarding process for new community
members. This process should include welcoming messages, orientation materials, and
guidance on how to navigate the platform. Leverage automation tools to streamline the
onboarding experience.

Rationale:
A well-designed onboarding process is crucial for new members to quickly integrate into
the community. It sets the tone for their experience and helps them understand the

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platform's features and community norms. Automation can simplify this process,
ensuring consistency and efficiency in welcoming new members.

3. Diversify and Personalize Content:

Recommendation:
Diversify content to cater to a broader range of interests within the community.
Implement personalized content recommendations based on user preferences and
engagement history. Utilize analytics to identify popular topics and tailor content
accordingly.

Rationale:
Diverse and personalized content keeps community members engaged and fosters a
sense of inclusivity. By leveraging data analytics, Nblik can gain insights into the content
preferences of different segments of the community, allowing for targeted content
creation that resonates with specific user groups.

4. Expand Community Platforms and Integration:

Recommendation:
Explore opportunities to expand Nblik's presence on additional platforms and integrate
them seamlessly with the existing community. Consider platforms that align with the
preferences of the target audience and where meaningful interactions can occur.

Rationale:
Diversifying community platforms provides members with options that suit their
preferred modes of interaction. Integration with popular platforms can also facilitate the
sharing of content and discussions, broadening the reach of Nblik's community and
attracting new members from different online spaces.

5. Implement Advanced Moderation Tools:

Recommendation:
Invest in advanced moderation tools to enhance the efficiency of community
management. These tools could include sentiment analysis, automated content filtering,
and machine learning algorithms to detect and address potential issues proactively.

Rationale:
As the community grows, advanced moderation tools become essential for managing the
increased volume of interactions. Sentiment analysis and automated filtering can help
identify and address potentially harmful content swiftly, ensuring a safer and more
positive community environment.

6. Gamify Community Engagement:

Recommendation:
Introduce gamification elements to incentivize and reward community engagement.
Implement features such as badges, leaderboards, and challenges to encourage
participation and recognize valuable contributions.

Rationale:
Gamification adds an element of fun and competition to the community, motivating
members to actively participate and contribute. Recognizing and rewarding members for

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their contributions enhances their sense of achievement and fosters a deeper connection
with the community.

7. Foster Industry Partnerships:

Recommendation:
Actively seek partnerships with industry influencers, organizations, and thought leaders.
Collaborate on joint events, webinars, or content creation to bring diverse perspectives
and expertise to the Nblik community.

Rationale:
Industry partnerships can elevate Nblik's standing within the community and attract new
members seeking valuable insights. Collaborations with influencers and thought leaders
also enhance the credibility of Nblik as a hub for industry knowledge and networking.

8. Continuous Training for Moderators:

Recommendation:
Provide ongoing training and professional development opportunities for community
moderators. This includes staying updated on community management best practices,
addressing emerging challenges, and fostering a sense of camaraderie within the
moderation team.

Rationale:
Community moderation is a dynamic role that requires continuous learning and
adaptation. Providing training opportunities ensures that moderators are equipped to
handle evolving challenges and maintain a high standard of community management. A
well-trained moderation team contributes significantly to the overall health of the
community.

9. Regular Community Feedback Surveys:

Recommendation:
Conduct regular community feedback surveys to gather insights into user satisfaction,
preferences, and areas for improvement. Actively incorporate feedback into
decision-making processes and communicate the outcomes transparently with the
community.

Rationale:
Community feedback is a valuable resource for understanding user needs and
perceptions. Regular surveys demonstrate a commitment to user satisfaction and provide
actionable insights for refining community strategies. Transparent communication about
changes based on feedback builds trust and engagement.

10. Explore Monetization Strategies:

Recommendation:
Explore sustainable monetization strategies that align with the community's values and
interests. This could include premium membership options, sponsored content, or
partnerships with brands that resonate with the community.

Rationale:
Monetization can provide the resources needed to enhance and sustain the community
while offering additional value to members. However, it is crucial to approach
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monetization strategies with sensitivity to maintain the integrity and authenticity of the
community.

Internship Objectives for Nblik Community Manager Internship

As an intern at Nblik, I am committed to contributing to the success of the organization

by focusing on specific objectives that align with Nblik's broader mission and goals. My
internship objectives are designed to enhance the community management efforts of
Nblik, foster engagement, and support the platform's growth. These objectives are
instrumental in creating a vibrant and thriving community that embodies Nblik's vision
of connecting people and promoting meaningful interactions.

Objective 1: Enhance Community Engagement

One of my primary internship objectives is to enhance community engagement on

Nblik's platform. I aim to achieve this by devising and implementing strategies that
encourage users to actively participate, share, and interact within the community. This
involves creating and curating relevant and engaging content, initiating discussions, and
responding to user queries and feedback promptly.

This objective aligns with Nblik's mission of connecting people, as a more engaged
community leads to more meaningful interactions. By fostering a sense of belonging and
encouraging users to share their knowledge, experiences, and insights, I can help Nblik
build a stronger and more closely-knit community. This, in turn, enhances Nblik's
reputation as a platform that facilitates genuine connections and knowledge-sharing.

Objective 2: Develop and Implement a Content Calendar

To support the first objective, I plan to create and manage a content calendar for Nblik's
community. This content calendar will include a schedule of posts, discussions, and
events that cater to the interests and needs of the community members. It will help in
maintaining a consistent flow of content, keeping the community engaged, and ensuring
that the platform remains a valuable resource for users.

The content calendar objective is in line with Nblik's goal of providing a structured and
organized platform for users to connect and exchange knowledge. By planning and
delivering content systematically, I contribute to the platform's reliability, making it a
go-to place for users seeking information and community engagement.

Objective 3: Monitor and Analyze Community Metrics

To measure the success of community management efforts, I intend to monitor and

analyze community metrics such as user engagement, post reach, and member feedback.
By tracking these metrics, I can identify areas that need improvement, assess the impact
of different strategies, and make data-driven decisions to enhance the community's
overall performance.

This objective supports Nblik's mission to continuously improve and evolve the
platform. By providing valuable insights through data analysis, I can contribute to
Nblik's efforts to create a more user-centric and efficient community platform, ultimately
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aligning with the organization's goal of making Nblik the best place for knowledge
sharing and connection.

Objective 4: Build Stronger Relationships with Community Members

Developing strong relationships with community members is crucial for the success of
Nblik. I aim to create a strategy that focuses on connecting with active users,
understanding their needs, and addressing any concerns or suggestions they may have.
By actively participating in discussions, showing appreciation for members'
contributions, and being responsive to their inquiries, I will build a rapport that fosters
trust and loyalty.

This objective aligns with Nblik's broader mission of connecting people, as strong
relationships within the community lead to a more supportive and inclusive atmosphere.
By ensuring that users feel valued and heard, I contribute to the sense of community and
togetherness that Nblik seeks to establish.

In conclusion, my internship objectives for the Nblik Community Manager role are
designed to enhance community engagement, provide structured content, monitor
performance through data analysis, and build strong relationships with community
members. These objectives not only benefit Nblik's mission and goals but also contribute
to a more vibrant, connected, and informed community on the platform. I am excited to
work towards achieving these objectives and playing my part in Nblik's journey towards
creating a thriving and meaningful community.

Outcomes

The outcome of this course was to have a better understanding of the role and
responsibility of the community manager and acquire Strategies that will help the
community manager efficiently fulfill those role and responsibilities. To build the
positive relationships with the members of your community -- whether they have a
positive impression of your brand or a negative one you're building a reputable and
trustworthy brand perception. Online communities offer benefits throughout the
customer lifecycle - but only if they are managed well. By consolidating your brand
presence and making it easy to view your full array of content in one place, communities
drive stickiness. The First outcome was that you should be able to apply the
"transformation model" to identify the inputs, transformation processes and outputs of
the communities.

The transformation model is a tool for analysing any type of community in terms of the
inputs, transformation process and outputs involved in the community manager function.
This session described the transformation model and Activity 4 gave you the chance to
apply it to a number of very different communities.

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They give a single view of the customer journey, from the first piece of content
downloaded. through to webinars and live events, to being a customer and beyond. The
engagement with customers and more consistent interaction provided by a community
boosts retention, due to the personal relationship you are able to cultivate with each one
of your customers. Over the long term, consistently engaging your customers in a
community setting will mean more positive word-of-mouth, meaning your brand will
develop more concrete leads over the long term. However, it is vital that your community
is managed closely and with great attention to detail; a poorly-run community where
customers' needs are not met will have the inverse effect on your long-term growth.

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6. BIBLIOGRAPHY

S. A. Mohd Yusof. N. I. Mahat, J. Shamsuddin, R. Din and A. C. Ahmad, "The Role of

Community Managers in Digitizing Small Businesses." 2022 International Conference
on Decision Aid Sciences and Applications (DASA), 2022. pp. 863-868. doi:
10.1109/DASA54658.2022 9765174.

F. Gutierrez, N. Baloian, S. F. Ochoa and G. Zurita, "A conceptual model to design

partially virtual communities. Proceedings of the 2012 IEEE 16th International
Conference on Computer Supported Cooperative Work in Design (CSCWD), 2012, pp.
685-692, doi: 10.1109/CSCWD.2012.6221892.

X. Huosong, C. Di and K. Shenqing, "The research about virtual community impact

knowledge exchange and diffusion based on the perspective of social network." The 2nd
International Conference on Software Engineering and Data Mining, 2010, pp. 719-722.

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F-1 : Student Application for 4-6 weeks Internship

Complete and submit to the Dean through School Internship Program Coordinator. (Type
or write clearly)

Student Name: Kartik Jadoun

Home Address Avas vikas colony Phone-8218482622
Khurja
Email address kartikthakur108@gm
ail.com
Program MBA Dual Internship Semester 3rd
specialization
Overall GPA

Internship Preferences
Location Core Area Company/ institution

F-1 Preferance-1

Preferance-2

Faculty mentor Signature: _________________________Date___________.

(Signature confirms that the student has attended the internship orientation and has met all
paperwork and process requirements to participate in the internship program, and has received
approval from his/her Advisor)

Dean Dean IIIC Dean Academic

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F-2 : 4-6 weeks Internship Request Letter from University to the Internship
provider

To
The General Manager (HR)
....................................... .......................................

Subject: REQUEST FOR 04/06 Weeks internship training of MBA 2 years Degree
Programme,

Greetings from Galgotias Educational Institutions !!

We feel privileged to introduce Galgotias Educational Institutions (GEI) as one of the

leading and quality-driven educational groups in the Delhi-NCR Region.
Galgotias Educational Institutions consist of three institutions:
Galgotias College of Engineering & Technology (GCET)
Galgotias Institute of Management & Technology (GIMT)
Galgotias University (GU).

Galgotias Educational Institutions combine a supremely empowering educational

process, industry stalwarts in their faculty, global educational associations, and relentless
placement efforts, to offer the best of career opportunities to its students. Galgotias
Educational Institutions are known for a combination of state-of-the-art campus, strategic
teaching-learning process, together with the most advanced facilities, creating an
environment in which wholesome corporate personalities are created.

Further, we’d like to furnish that as a part of the course curriculum, our students are
required to undergo a Summer Internship Program of 45 Days. The Internship Duration
will be from June 1 till July 15, 2021.

In this regard, we request you to kindly allow -Student name-------------- (Admission

No.- ) student of 2 years full-time program of Business Administration (Batch-2012-24)
to complete Summer Internship in your esteemed organization by assigning project work
pertinent to the stream pursued.

Feedback on the student’s progress and evaluation on the assigned ‘Project’ will be
highly appreciated.
Yours sincerely,
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Dean Industry Internship Interaction Cell

Format No: GU/M-30/ Form-4

F-1: Student Internship Undertaking

Date:-

In my own interest, I am willing to complete internship at _______NBlik India Pvt

Ltd_______) from 4 / 7 / 2023 to 4/ 8/ 2019. I hereby give an undertaking as
under.

● I will strictly abide by all rules and regulations of the industry/Institute and
Galgotias University, Uttar Pradesh.
● I shall be responsible for my conduct and own safety at the industry/Institute and
Galgotias University, Uttar Pradesh shall not be responsible for this in any
manner.
● I shall take care of my personal belongings. I shall not make any claim and no
type of any claim shall be made in my respect and on my behalf by anyone in
respect of any loss or injury to me (including fatal injury or death) or to the
property of mine which may suffer or occur during the above mentioned
programme.
● I will not act in any manner that defames the industry/Institute and Galgotias
University, Uttar Pradesh, in any manner whatsoever.
● I will not claim the expenses over & above for stay & mess to the
Industry/Institute or to the University.
● I will regardless of age, may not use or be in possession or under the influence of
alcohol or unauthorized
drugs on either the industry premises or place of stay (Hostel/ rental
accommodation) Violation of this regulation may result in suspension or
expulsion from the university.
● I will maintain confidentiality of work-related projects and personnel.
● I will familiarize myself with, and adhere to, relevant organizational
arrangements, procedures, and functions.
● I will understand what constitutes a permissible work absence and who to notify
if absent, be prompt with being on time to work and with assignments; give it my
best effort.
● I will report changes in work schedule, supervision, or problems at the site to the
internship coordinator and industry supervisor.
● If I feel victimized by a work-related incident, I will contact the internship
coordinator immediately.
● I will dress appropriately for the work setting.
● I will follow through on commitments.

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● I will not conduct personal business during work hours (i.e. e-mails, cell phones,
and internet).
● I will keep a positive attitude, open mind; avoid jumping to conclusions; try to
make informed judgments.
● I will communicate – keep people informed in a useful and succinct way, listen
and ask questions.
● I will be fair, considerate, honest, trustworthy, and cooperative when dealing with
co-workers.
● I will assert ideas in an appropriate and tactful manner, seek feedback from
supervisors, accept suggestions for corrective changes in behavior and attempt to
improve performance.
● I will accept constructive criticism and continuously strive to improve
performance, seek to enhance professional effectiveness by improving skills and
acquiring new knowledge.
● I am fully aware that no faculty coordinator is accompanying me and no
coordinator is appointed on behalf of the university at the place of internship.

Date Signature:
Place Greater Noida Name of Student: Kartik Jadoun
Department School of business Phone Number: 8218482622
Semester 3rd Section-Roll No Section9
(22GSOB2010092)
I have allowed my ward (name as indicated above) for the above-mentioned
Internship and instructed him/her to take due precaution for safety and discipline as listed
above. I also undertake that the Industry/Institute or the university shall in no way be
responsible for any loss or injury to my ward during the programme.

Date: Signature
Place: Name of Parent:
Address: Mobile No:

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Format No: GU/M-30/ Form-5

F-2: Internship Synopsis/Executive Summary

Objectives/ Guidelines/ Agreement: Internship Synopsis (This Will Be Prepared In

Consultation With Faculty Mentor)
An internship is a unique learning experience that integrates studies with practical work.
This agreement is written by the student in consultation with the faculty Mentor and
Industrial supervisor. It shall serve to clarify the educational purpose of the internship
and to ensure an understanding of the total learning experience among the principal
parties involved.
Part I: Contact Information
Student Name:_____Kartik Jadoun___________________________________
Enrollment No:_22042010084___ Programme:_____MBA Dual specialization_______
Semester:__3rd_____ Academic Year: _2023-2024____________
Campus Address:__Galgotias University , Greater
Noida_______________________________
City:____Greater Noida_ State:___Uttar Pradesh_____Phone:____8218482622_______
Email:__kartikthakur108@gmail.com______
Industrial Supervisor
Name : ____Shrusty Sawant_____________Title:_HR supervisor____________
Company/Organization: __Nblik India Pvt Ltd____________________________
Internship Address: Greater Noida_______________
City, Greater Noida State, Uttar Pradesh Pin: 201310 _Greater Noida ,Uttar Pradesh
201310_______________________________________________
Phone: ____________________________________Email:
__________________________________
Faculty Mentor
Name:____Mr. Amit Kumar Dashora__________Phone:_________________________
Campus Address:_Galgotias University ,Greater Noida__________________________
Academic Credit Information

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Internship Title: _________________________________Department:

_________________________
Course #: ____________________________________ Credits:
_______________________________ Grading Option: Credit/Non-credit
________________
Beginning Date: ______________________________ Ending Date:
___________________________ Hours per Week: _______________________
Internship Type: Paid/Unpaid
Part II: Internship Objectives/Learning Activities:
What do you intend to learn, acquire and clarify through this internship? Try to use
concrete, measurable terms in listing your learning objectives under each of the
following categories:
• Knowledge and Understanding
• Skills
● Learning Activities: How will your internship activities enable you to acquire the
knowledge/understanding, and skills you listed above?
● On the job: Describe how your internship activities will enable you to meet your
learning objectives. Include projects, research, report writing, conversations, etc., which
you will do while working, relating them to what you intend to learn.
● Teaching/Mentoring Activities: How your technical knowledge can be applied at the site
of the internship. How you can create value through mentoring/help people learn new
things.
● Off the job: List reading, writing, contact with faculty supervisor, peer group discussion,
field trips, observations, etc., you will make and carry out which will help you meet your
learning objectives.
● Evaluation: Your Internship supervisor will provide a written evaluation of your
internship. Describe in detail what other evidence you will provide to your faculty
Mentor to document what you have learned (e.g. journal, analytic paper, project,
descriptive paper, oral presentation, etc.) Include deadline dates.

Part III: The Internship

Job Description: Describe in as much detail as possible, your role and responsibilities
while on your internship. List duties, project to be completed, deadlines, etc. How you
can contribute to organization/ at site of internship

Supervision: Describe in as much detail as possible the supervision to be

provided/needed at the work site. List what kind of instruction, assistance, consultation
you receive from whom, etc.
Evaluation: How will your work performance will be evaluated? By whom? When?

Part IV: Agreement

This contract may be terminated or amended by faculty mentor or Industry mentor at
any time upon written notice, which is received and agreed by the other two parties.
Student Signature: Date:
Faculty Mentor signature: Date:

Industry Mentor Signature: Date:

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Format No: GU/M-30/ Form-6

F-3: One Page Report for Industry Training with Topic identification

Branch :
Name of student: Kartik Jadoun Section-Roll No.: Section 9-
22GSOB2010092
Contact Number:8218482622 Project Batch:
GU mail id-
kartik.22gsob2010092@galgotias
university.edu.in
Name of Company: Nblik India Pvt
Ltd
Company Address
Industry Person Name & Contact No Email ID
Designation
HR
supervisor: Shrusty Sawant
Details of Industry:

Duration of Internship: From To Total Days

4th July 4th Aug 30 days
Actual working days in a week

Timing ( from – to)

Work Assigned:

Topic Identification

Is this your first experience of

industrial training/internship?

On a scale of 1to 5 provide utility

of this training on your
profession.
1 (no use), 5(extremely useful)

Signature of student Name & Signature of Faculty Mentor

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Offer letter

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Internship Completions Certificate

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Format No: GU/M-30/ Form-7

F-4: Student’s Daily Diary/ Daily Log

Index – Logbook

Training records to be written every day in Training Diary at Training.

After completing training in a department, meet the Departmental Head to clarify your
queries, etc. and get his signature as indicated hereunder.

GU faculty visiting the training site may ask the students to show their work and put
their remarks on this page.

Date: Time of Arrival: Time of Departure:

Dept/Division: Project title:
Main Points of the day (including figures, if any)
1
Week 1: July 4 - July 10

Day 1 (July 4): Orientation and introduction to Nblik India Pvt Ltd. Met the team and
gained insights into community management strategies.

Day 3 (July 6): Started familiarizing myself with the company's products and services.
Began monitoring social media channels for community engagement.

Day 5 (July 8): Participated in a team meeting to discuss ongoing community projects.
Assisted in drafting content for upcoming social media posts.

Week 2: July 11 - July 17

Day 8 (July 11): Responded to customer inquiries on various platforms. Identified

common concerns and shared feedback with the product development team.

Day 10 (July 13): Conducted a competitor analysis to gain insights into industry trends
and improve our community engagement strategies.

Day 12 (July 15): Collaborated with the marketing team to plan and execute a social
media campaign to increase brand awareness.

Week 3: July 18 - July 24

Day 15 (July 18): Attended a webinar on community management best practices.

Implemented new ideas discussed during the session.

Day 17 (July 20): Monitored analytics to assess the impact of recent social media
campaigns. Compiled a report for the team.
1

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Day 19 (July 22): Initiated discussions on creating a user-generated content campaign

to involve the community in content creation.

Week 4: July 25 - July 31

Day 22 (July 25): Implemented the user-generated content campaign. Engaged with
community members to encourage participation.

Day 24 (July 27): Conducted a feedback session with the community to gather insights
for future improvements.

Day 26 (July 29): Drafted a summary report of the month's community activities,
including key metrics and achievements.

Week 5: August 1 - August 4

Day 29 (August 1): Presented the monthly report to the team. Discussed areas of
improvement and proposed strategies for the upcoming month.

Day 31 (August 3): Wrapped up the internship with a final meeting with the team.
Expressed gratitude and exchanged contact information for potential future
collaborations.

Day 32 (August 4): Submitted a comprehensive internship report, summarizing the

experience and outlining recommendations for enhancing community management at
Nblik India Pvt Ltd.

Signature of Industry mentor with Seal

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Format No: GU/M-30/ Form-9

F-9: Industry Internship Supervisor Feedback

Student Feedback form by Industry mentor

Student Name: Enrolment No:

SIP Title:
Industry Supervisor Name: Organization Name:

Internship From (Start Date) Internship From (End Date)

Parameters Performance
Behaviours Excellent Satisfactory Poor
Performs in a dependable manner ✓
Cooperates with co-workers and supervisors ✓
Shows interest in work ✓
Learns quickly ✓
Shows initiative ✓
Produces high quality work ™
Accepts responsibility ✓
Accepts criticism ✓
Demonstrates organizational skills ✓
Uses technical knowledge and expertise ✓
Shows good judgment ✓
Demonstrates creativity/originality ✓
Analyze problems effectively ✓
Is self-reliant ✓
Communicates well ✓
Writes effectively ✓
Has a professional attitude ✓
Gives a professional appearance ✓
Is punctual ✓
Uses time effectively ✓
Industry Supervisor Name: Abhishek Yadav

Signature of Industry mentor:

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Format No: GU/M-30/ Form-10

F-10: Student Feedback of Internship

STUDENT’s FEEDBACK OF INTERNSHIP (TO BE FILLED BY STUDENT

AFTER INTERNSHIP COMPLETION)

STUDENT FEEDBACK FORM

Student Name - Kartik Jadoun Roll No. - 22GSOB2010092
Institute Name Galgotias University
Faculty Mentor Name - Amit Kumar Dashora Faculty’s Designation - Associate Professor
Internship Project Title -
Industry Supervisor Name - Mr. Abhishek Supervisor’s Designation - CEO & Founder
Yadav
Organisation Name - Nblik India Pvt Ltd
Internship From (Start Date) 4th July 2023 Internship To (End Date) 4th August 2023
Give a brief description of Internship Work - Community manager
Was your internship Yes, to a large Yes, to a slight degree Not related at
experience related to degree all
your major area of study
This experience has: Strongly Agree No Opinion Disagree Strongly
Agree Disagree
Given me the ✓
opportunity to explore
a career field
Allowed me to apply ✓
classroom theory to
practice
Did the curriculum ✓
found to be in
consistent with the
industry
Helped me develop ✓
my decision-making
and problem-solving
skills
Expanded my ✓
knowledge about the
work world prior to

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permanent
employment
Helped me develop ✓
my written and oral
communication skills
Provided a chance to ✓
use leadership skills
(influence others,
develop ideas with
others, stimulate
decision-making and
action)
Expanded my ✓
sensitivity to the
ethical implications of
the work involved
Made it possible for ✓
me to be more
confident in new
situations
Given me a chance to ✓
improve my
interpersonal skills
Helped me learn to ✓
handle responsibility
and use my time
wisely
Helped me discover ✓
new aspects of myself
that I didn’t know
existed before
Helped me develop ✓
new interests and
abilities
Helped me clarify my ✓
career goals
Provided me with ✓
contacts which may
lead to future
employment
Allowed me to ✓
acquire information
and/ or use equipment
not available at my
Institute
In the Institute internship program, faculty members are expected to be mentors for students.
Do you feel that your faculty coordinator served such a function? Why or why not?

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How well were you able to accomplish the initial goals, tasks and new skills that were set
down in your learning contract? In what ways were you able to take a new direction or expand
beyond your contract? Why were some goals not accomplished adequately?

In what areas did you most develop and improve?

What has been the most significant accomplishment or satisfying moment of your
internship?

What did you dislike about the internship?

Considering your overall experience, how would you rate this internship? (Tick One)
Satisfactory Good Excellent

Give suggestions as to how your internship experience could have been improved.

Signature Date

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