SEO Audit

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IDEALYSIS (A Unit of Freshy Web LLP)

hello@idealysis.com
www.idealysis.com

Website Report for


bhspecialtyconstruction.com
This report is compiled by the team at www.idealysis.com. This website audit provides a review of
the key factors that influence the SEO and usability of your website. This report grades your
website based on the strength of various SEO factors such as On Page Optimization, Off Page
Links, Social and more. The overall Grade is on a 0-100 numeric score, with most major, industry-
leading websites in the 80+ score. Improving your website score will generally make your website
perform better for users and rank better in search engines. There are recommendations for
improving your website at the bottom of the report. Feel free to reach out to us if you’d like us to
help with improving your website’s SEO!

Audit Results for bhspecialtyconstruction.com

57

Your page could be better


Recommendations: 18

76 0 54 91 0

On-Page Links Usability Performance Social


SEO

Recommendations

Execute a Link Building Strategy Links High Priority

Shorten meta description (to between 70 and On-Page SEO Medium Priority
160 characters)

Add Alt attributes to all images On-Page SEO Low Priority

Increase page text content On-Page SEO Low Priority

Create and link your Facebook Page Social Low Priority

Create and link your Twitter profile Social Low Priority

Optimize your page for Mobile PageSpeed Usability Low Priority

Insights

Remove inline styles Performance Low Priority

Remove iFrames Usability Low Priority

Add Schema Markup On-Page SEO Low Priority

Implement an analytics tracking tool On-Page SEO Low Priority

Create and link an associated YouTube channel Social Low Priority

Create and link an associated LinkedIn profile Social Low Priority

Add business address and phone number Other Improvements Low Priority

Add Local Business Schema Other Improvements Low Priority

Review and Increase Font Sizes across devices Usability Low Priority

Setup & Install a Facebook Pixel Social Low Priority

Improve Google Business Profile Rating & Other Improvements Low Priority

Review Count
On-Page SEO Results

Your On-Page SEO is good


Your page is mostly optimized for On-Page SEO performance. On-Page
76 SEO is important to ensure Search Engines can understand your content
appropriately and help it rank for relevant keywords. You can continue to
improve your page by ensuring HTML Tag Content is completed correctly
and text content is well aligned with chosen keywords.

Title Tag
You have a title tag of optimal length (between 10 and 70 characters).

B&H Specialty Construction

Length : 30

Meta Description Tag


Your page has a meta description tag however, your meta description should ideally be
between 70 and 160 characters (including spaces).

We are a multi-divisional company specializing in Solar Energy, Flooring Installation,


Project Management, and Real Estate Development. Operating in five states and
growing, our unwavering commitment to excellence in customer service is reflected in
our work, which sets the industry standard for quality and innovation. Our highly
qualified staff is trained for all scales of residential or commercial projects.

Length : 412

A meta description is important for search engines to understand the content of your
page, and is often shown as the description text blurb in search results.

SERP Snippet Preview


This illustrates how your page may appear in Search Results. Note, this is intended as a
guide and Search Engines are more frequently generating this content dynamically.

https://www.bhspecialtyconstruction.com ⋮
B&H Specialty Construction
We are a multi-divisional company specializing in Solar Energy, Flooring Installation,
Project Management, and Real Estate Development. Operating in ...

Hreflang Usage
Your page is not making use of Hreflang attributes.

Language
Your page is using the lang attribute.

Declared: English
H1 Header Tag Usage
Your page has a H1 Tag.

H2-H6 Header Tag Usage


Your page is making use multiple levels of Header Tags.

Header Frequency
Tag

H2 7

H3 0

H4 0

H5 1

H6 0

Keyword Consistency
Your page's main keywords are distributed well across the important HTML tags.

Individual Keywords

Keyword Title Meta Headings Page


Description Tags Frequency
Tag

solar    10

project    10

construction    8

flooring    8

company    6

management    6

specialty    5

all    4
Phrases

Phrase Title Meta Headings Page


Description Tags Frequency
Tag

project manage    6
ment

bh specialty    5

specialty constru    5
ction

bh specialty const    5
ruction

solar flooring    3

flooring project    3

solar power    3

flooring installatio    3
n

Amount of Content
Your page has a low volume of text content which search engines can interpret as 'thin
content'.

Word Count: 456

It has been well researched that higher text content volumes are related to better
ranking ability in general.

Image Alt Attributes


You have images on your page that are missing Alt attributes.

We found 8 images on your page and 1 of them are missing the attribute.

Alt attributes are an often overlooked and simple way to signal to Search Engines what
an image is about, and help it rank in image search results.

Canonical Tag
Your page is using the Canonical Tag.

https://www.bhspecialtyconstruction.com

Noindex Tag Test


Your page is not using the Noindex Tag which prevents indexing.

Noindex Header Test


Your page is not using the Noindex Header which prevents indexing.
SSL Enabled
Your website has SSL enabled.

HTTPS Redirect
Your page successfully redirects to a HTTPS (SSL secure) version.

Robots.txt
Your website appears to have a robots.txt file.

http://bhspecialtyconstruction.com/robots.txt

Blocked by Robots.txt
Your page does not appear to be blocked by robots.txt.

XML Sitemaps
Your website appears to have an XML sitemap.

https://www.bhspecialtyconstruction.com/sitemap.xml

Analytics
We could not detect an analytics tool installed on your page.

Website analytics tools like Google Analytics assist you in measuring, analyzing and
ultimately improving traffic to your page.

Schema.org Structured Data


We have not detected any usage of Schema.org on your page.

Schema.org is a structured data markup for webpages which helps Search Engines
understand your site better and provide rich snippets directly in their search results.
Rankings

Top Keyword Rankings


This shows your top 10 Keyword Rankings in the specific location. The list is ordered by the
keywords that drive the most traffic to your page.

Keyword Country Position Total Searches Estimated Traffic

b & h construction EN 36 1,000 2

b&h construction EN 25 1,000 2

b&h construction ES 35 1,000 2

b&h locations EN 15 390 1

specialty construction EN 46 480 1

b h construction EN 54 390 0

bh construction EN 61 390 0

bh constructions EN 40 390 0

bh flooring EN 48 260 0

b&h logo EN 80 170 0

Total Traffic From Search


This shows you the Estimated Traffic Volume your page receives from it’s Keyword Rankings

14
Monthly
Traffic
Volume
Keyword Positions
This shows you a summary of the positions for your Keyword Rankings. The higher you rank, the
more likely you are to capture traffic, with recent research showing that as much as 92% of clicks
happen on the first page.

Position Keywords

Position 1 0

Position 2-3 0

Position 4-10 0

Position 11-20 1

Position 21-30 3

Position 31-100 18

Links

Number of Backlinks
You have a reasonably weak level of backlink activity to this page.

Search Engines use backlinks as a strong indicator of a page's authority, relevance and
ranking potential. There are various strategies available to gain links to a page to
improve this factor
Backlink data provided by

39 11 3
External Referring Moz
Backlinks Domains Domain
Authority
Top Backlinks
These are the highest value external pages we have found linking to your site.

Domain URL
Authority

61 todayshomeowner.com/near-me/florida/sarasota-springs/solar/

61 todayshomeowner.com/near-me/florida/southgate/solar/

61 todayshomeowner.com/near-me/florida/south-venice/solar/

61 todayshomeowner.com/near-me/florida/fruitville/solar/

61 todayshomeowner.com/near-me/florida/bee-ridge/solar/

61 todayshomeowner.com/near-me/florida/venice/solar/

61 todayshomeowner.com/near-me/florida/north-sarasota/solar/

61 todayshomeowner.com/near-me/florida/laurel/solar/

58 www.besthelptips.com/general-contractors/listing/a94b01636964096323f0f4bb542b
9e10/

44 www.golocal247.com/b/sarasota-fl/mirrors

On-Page Link Structure


We found 28 total links. 4% of your links are external links and are sending authority to
other sites. 0% of your links are nofollow links, meaning authority is not being passed to
those destination pages.

Friendly Links
Your link URLs appear friendly (easily human or search engine readable).

Usability

Your usability could be better


Your page is OK but could be more usable across devices. Usability is
54 important to maximize your available audience and minimize user
bounce rates (which can indirectly affect your search engine rankings).
Device Rendering
This check visually demonstrates how your page renders on different devices. It is
important that your page is optimized for mobile and tablet experiences as today the
majority of web traffic comes from these sources.

Google's Core Web Vitals


Google is indicating that they do not have 'sufficient real-world speed data for this page'
in order to make a Core Web Vitals assessment. This can occur for smaller websites or
those that are not crawl-able by Google.

Use of Mobile Viewports


Your page specifies a viewport matching the device's size, allowing it to render
appropriately across devices.

Google's PageSpeed Insights - Mobile


Google is indicating that your page is scoring poorly on their Mobile PageSpeed Insights
evaluation.

Note that this evaluation is being performed from US servers and the results may differ
slightly from an evaluation carried out from Google's PageSpeed Web Interface as that
reporting localizes to the region in which you are running the report.

Google has indicated that the performance of a webpage is becoming more important
from a user and subsequently ranking perspective.

42
Lab Data Value Opportunities Estimated
Savings
First Contentful Paint 3.2 s
Reduce initial server response 0.84 s
Speed Index 6.4 s
time
Largest Contentful Paint 8.4 s
Reduce unused JavaScript 0.64 s
Time to Interactive 10.9 s
Reduce unused CSS 0.3 s
Total Blocking Time 0.56 s
Remove duplicate modules in 0.17 s
Cumulative Layout Shift 0.039 JavaScript bundles

Google's PageSpeed Insights - Desktop


Google is indicating that your page is scoring well on their Desktop PageSpeed Insights
evaluation.

90

Lab Data Value Opportunities Estimated


Savings
First Contentful Paint 0.9 s
Reduce initial server 0.82 s
Speed Index 2.1 s
response time
Largest Contentful Paint 1.5 s

Time to Interactive 2.4 s

Total Blocking Time 0.04 s

Cumulative Layout Shift 0

Flash Used?
No Flash content has been identified on your page.

iFrames Used?
Your page appears to be using iFrames.

iFrames are discouraged as they can complicate navigation of content in mobile and
have historically been harder to index for search engines.

Favicon
Your page has specified a favicon.

Email Privacy
No email addresses have been found in plain text on your page.

Legible Font Sizes


Legible Font Sizes
There is some text on your page that is small and may not be legible enough for
particular users.

We recommend reviewing all text on your page in different devices to ensure that it is of
appropriate size.

Tap Target Sizing


The links and buttons on your page appear to be appropriately sized for a user to easily
tap on a touchscreen.

Performance Results

Your performance is very good!


Congratulations, your page has performed very well in our testing
91 meaning it should be reasonably fast and responsive for users.
Performance is important to ensure a good user experience, and reduced
bounce rates (which can also indirectly affect your search engine
rankings). Continue to monitor your performance over time to ensure
there are no periodic fluctuations.

Page Speed Info


Your page loads in a reasonable amount of time.

Server Response All Page Content Loaded All Page Scripts Complete

Download Page Size


Your page's file size is reasonably low which is good for Page Load Speed and user
experience.

Download Page Size Download Page Size Breakdown

Website Compression (Gzip, Deflate, Brotli)


Your website appears to be using a reasonable level of compression.
Compression Rates Raw Page Size Breakdown

Number of Resources
This check displays the total number of files that need to be retrieved from web servers
to load your page.

131 5 66 6 13 41
Total Number of Number of Number of Number of Other
Objects HTML Pages JS CSS Images Resources
Resources Resources

Google Accelerated Mobile Pages (AMP)


This page does not appear to have AMP Enabled.

JavaScript Errors
Your page is not reporting any JavaScript errors.

HTTP2 Usage
Your website is using the recommended HTTP/2+ protocol.

Optimize Images
All of the images on your page appear to be optimized.

Minification
All your JavaScript and CSS files appear to be minified.

Deprecated HTML
No deprecated HTML tags have been found within your page.

Inline Styles
Your page appears to be using inline styles.

Inline styles are an older coding practice and discouraged in favor of using CSS style
sheets, due to their ability to degrade page load performance and unnecessarily
complicate HTML Code.
Social Results

Your social needs improvement


You appear to have a weak social presence or level of social activity (or we
0 may just not be able to see your profiles!). Social activity is important for
customer communication, brand awareness and as a marketing channel
to bring visitors to your website. We recommend that you list all of your
profiles on your page for visibility, and begin to build a following on those
networks.

Facebook Connected
No associated Facebook Page found as a link on your page.

Facebook Open Graph Tags


Your page is using Facebook Open Graph Tags.

Facebook Pixel
We have not detected a Facebook Pixel on your page.

Facebook's Pixel is a useful piece of analytics code that allows you to retarget visitors if
you decide to run Facebook Ads in future.

Twitter Connected Twitter Activity


No associated Twitter profile found as No associated Twitter profile found as
a link on your page. a link on your page.

Twitter Cards
Your page is using Twitter Cards.

Instagram Connected
Your page has a link to an Instagram profile.

LinkedIn Connected
No associated LinkedIn profile found linked on your page.

YouTube Connected YouTube Activity


No associated YouTube channel No associated YouTube channel
found linked on your page. found linked on your page.

Local SEO

Address & Phone Shown on Website


We can't identify one or both of these components on the page. Missing: Address

Phone 9419146681
Local Business Schema
No Local Business Schema identified on the page.

Google Business Profile Identified


A Google Business Profile was identified that links to this website.

B&H Specialty Construction

Google Business Profile Completeness


The important business details are present on the Google Business Profile.

Address 4701 Stone Ridge Trail, Sarasota, FL 34232

Phone +1 941 914 6681

Site https://www.bhspecialtyconstruction.com/

Google Reviews
Your Google Business Profile has a low rating or low number of reviews.

5.0 ★★★★★ 12 reviews

Rating

1
Technology Results

Technology List
These software or coding libraries have been identified on your page.

Technology Version

Bootstrap 7c13715e

HSTS

Lodash

Moment.js

React

Wix

Server IP Address
23.236.62.147

DNS Servers
ns07.domaincontrol.com
ns08.domaincontrol.com

Web Server
Pepyaka/1.19.10

Charset
text/html; charset=UTF-8

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