MKT630 MCQs from Quiz 1 Solved by Fawad Ahmad

Mkt630 International Marketing Quiz no 1

26 APRIL 2011

Solved by fawad cooolstar@gmail.com (mailto:cooolstar@gmail.com)

www.vuzs.info

http://www.vuzs.info

I highlighted answers of my own with my best skills during the quiz

I don’t take any responsibility about any answer. thanks

MKT630 Question # 1 of 20 ( Start time: 05:12:35 PM ) Total M - 1

A variety of information is needed for successfully operating in international market. Which of the following information is NOT
required under the category of marketing mix?

Select correct option:

Add products

Sales campaign

Distribution channel

None of the given options

MKT630 Question # 2 of 20 ( Start time: 05:14:05 PM ) Total M - 1

Which one of the following index measures the tolerance of social inequality?

Select correct option:

Uncertainty Avoidance

Power Distance

Cultural Value

Individualism/Collectivism
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MKT630 Question # 3 of 20 ( Start time: 05:15:29 PM ) Total M - 1

Which of the following best describes the reactive marketing?

Select correct option:

Simply selling

After sales calls to get feedback

Encourage customers to contact for queries

Contact customers to seek input for future improvement in products

MKT630 Question # 4 of 20 ( Start time: 05:16:52 PM ) Total M - 1

Historical data of a firm is sufficient to find which of the following information?

Select correct option:

Trends in sales and profit

Trends in sales only

Trends in profit only

Either trends in sales or profit

MKT630 Question # 5 of 20 ( Start time: 05:18:17 PM ) Total M - 1

A variety of information is needed for successfully operating in international market. Which of the following information is required
under the category of prescriptive info?

Select correct option:

Exchange rate

Balance of payment

Laws and regulations

None of the given options

MKT630 Question # 6 of 20 ( Start time: 05:19:42 PM ) Total M - 1

Select correct option:

Simply selling

After sales calls to get feedback

Encourage customers to contact for queries

Contact customers to seek input for future improvement in products

www.vuzs.info

MKT630 Question # 7 of 20 ( Start time: 05:20:45 PM ) Total M - 1

Which one of the following law formats is based on an all-inclusive system of written rules of law?

Select correct option:

Code law

Interpretive law

Common law

Legislative law

MKT630 Question # 8 of 20 ( Start time: 05:22:10 PM ) Total M - 1

Identify the system of accounts that record a nation’s international financial transaction?

Select correct option:

Balance of trade

Balance of payments

Balance of import

Balance of export

MKT630 Question # 9 of 20 ( Start time: 05:23:41 PM ) Total M - 1

A balance of payment statement includes three accounts EXCEPT:

Current account

Capital account

Reserve account

Accrual account

MKT630 Question # 10 of 20 ( Start time: 05:25:07 PM ) Total M - 1

A statement that records all financial transactions between a nation's residents and for those the rest of the world during a given
period usually one year is called a nation's:

Select correct option:

Balance of trade

Balance of payment

Import export statement

Supply demand statement

MKT630 Question # 11 of 20 ( Start time: 05:26:30 PM ) Total M - 1

Which of the following social scientists is credited with doing the most thorough, influential, and widely read work on how cultural
values influence various types of business and market behavior?

Select correct option:

Milton Friedman

Daniel Starch

Geert Hofstede

Sigmund Freud

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MKT630 Question # 12 of 20 ( Start time: 05:28:00 PM ) Total M - 1

The designing of marketing mix for each segment if marketer selects more than one segment for company, a product is:
Select correct option:

Different in nature

Similar in nature

May be different or similar

Either different or similar

MKT630 Question # 13 of 20 ( Start time: 05:29:31 PM ) Total M - 1

A variety of information is needed for successfully operating in international market. Which of the following information is required
under the category of general conditions?

Select correct option:

Exchange rate

Consumer behavior

Balance of payment

Technological environments

MKT630 Question # 14 of 20 ( Start time: 05:30:54 PM ) Total M - 1

Which of the following determine the needs, wants, and interests of target markets and to deliver the desired satisfactions in a
way that preserves or enhances the consumer's and society's well-being?

Select correct option:

The Product concept

The Marketing concept

The Production concept

The Societal Marketing concept

MKT630 Question # 15 of 20 ( Start time: 05:31:55 PM ) Total M - 1

Identify the most severe political risk in which company's assets are seized without payment?

Select correct option:

Expropriation (I myself checked this answer)

Domestication

Liquidation

MKT630 Question # 16 of 20 ( Start time: 05:33:26 PM ) Total M - 1

The nature of multi-segments (more than one segment if he/she select) that a marketer selects as a target market is:

Select correct option:

Homogeneous

Heterogeneous

Both homogeneous and heterogeneous

Either homogeneous or heterogeneous

MKT630 Question # 17 of 20 ( Start time: 05:34:57 PM ) Total M - 1

A variety of information is needed for successfully operating in international market. Which of the following information is NOT
required under the category of foreign exchange info?

Select correct option:

Laws and regulations

Availability of finance

Dividends in host country

All of the given options

MKT630 Question # 18 of 20 ( Start time: 05:36:07 PM ) Total M - 1

According to the theory of absolute advantage, a country can have certain advantages over other countries, which of the
following is the acquired advantage?

Select correct option:

Climate conditions

Natural resources
 Cheap labor-force

None of the given options

MKT630 Question # 19 of 20 ( Start time: 05:37:41 PM ) Total M - 1

Which of the following orientations holds that consumers will favor products that are available and highly affordable?

Select correct option:

Product concept

Marketing concept

Production concept

Selling concept

MKT630 Question # 20 of 20 ( Start time: 05:39:11 PM ) Total M - 1

Choose the nature of product life cycle of luxury product where cost is less important.

Select correct option:

Short product life cycle

Long product life cycle

Medium product life cycle

Undefined product life cycle