Viva Engage Community Admin Guide and Best Practices

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Community Admin Guide

and Best Practices


Community Admin Guide

Customization options for Community Admins


During Community Creation or Edit Community Settings

Edit More Details


Community name As descriptive as possible. You can edit this after community creation. If the exact name
already exists, you will not be able to create the community. Search prior to
creating a community to see if something similar exists already.
Community description The description can be up to 150 characters and should let members know more details
about the community purpose. This should be as clear as possible and is helpful in
search.
Community privacy Public or Private can be set up during creation. This can be changed at any time through
Edit Community Settings. All members will get a notification that the community privacy
settings
has changed.
Community logo Upload community logo, a square logo is preferred. You can also select a banner to
match branding of the community.
Add additional admins Select from existing or new community members and promote them to administrative
responsibilities.
Community admins will have a STAR on their profile picture within the community they
are owners. Network admins will also have a STAR on their profile picture.

Bulk add members Use a .csv file to add new members to the community. If you have a community larger
than 250, break up the members to communities of 250 or less.

Branding the community


Community Admins can
extend their communication
efforts by branding it to
reflect upcoming campaigns
and initiatives. Preview your
cover photo in the
Community Cover Photo
instructions to brand your
community. Here’s a few
cover photos that you can
use for your communities.
Community Admin Guide

Ongoing Community Admin Actions


Within each community, admins are given specific actions and responsibilities to manage, encourage
and empower their communities and its members.

Action More Details


Edit Info box Community Admins can edit this rich text box to include best practices, common
#hashtags or links to additional documentation.
Pin conversations Pin an important post to the top of your community.

Pin documents Link popular documents, websites, or other content important to the community
members.
Post announcements Community Admins can post an announcement that pushes notifications of a post
into members' inbox. Announcements also can have rich text within them. You can
make any type of post (poll, praise, question) an announcement.

Delete message/files Within the community, the owner can delete a message. Only Community Admins or the
file owner can delete files posted within a community. Be mindful of this, as it may be
more appropriate to have the member delete themselves.
Close conversations You can close a thread to stop new replies. You can also reopen the thread at any time.
Before closing the thread, it’s best practice to state the reason to the community
members.

Share a Post Create cross community engagement by sharing conversation that happen in other parts
of your network into the community.

Add Members Encourage members to join your community.

Mark Best Answer Make sure questions have the best answer. You may need to follow up to get additional
responses.

.
Community Admin Guide

Communication and Content Planning


Once your community is created and you’ve got a good plan in place, it’s time to start
communicating. Depending on the purpose of your community, you may already have content in
mind, or an editorial calendar in place.

If not, here are a few ideas to get the conversation started.


• Send an email with the community’s purpose objectives and goals. Include the link to the
community if the community is public and members can self-select to join.
• Start a welcome post introducing the main objectives, goals and a question relating to
the community And then pin this post to the top of your community for new members to view.
• Record a video to kick off the launch of the community.
• Share your Etiquette Guide and other resources to get members up to speed.
• Market your community online and offline, including newsletters, team meetings
• Connect with a leader who may be passionate or supportive of your community and see if they’d
be willing to host an activity.
Community Admin Guide

Sample new community member communications:


Use the template below and customize it for your audience. This could be posted as an
announcement or sent via email to your community members.

[Template]

Welcome to our new Viva Engage Community [insert name]! We will be using this community to
[add community purpose/objectives]. Join the conversation in Viva Engage [link community].

Once you have joined, visit our community [link] and post an update. Consider updating your
profile and notification settings. We encourage you to share, ask, learn, and build connections. Don’t
forget to download the Viva Engage app on your mobile device.

Here’s 5 tips for new community members:


1. Search for your answer before posting a question.
2. There is no need to follow every member in a community. If you join a community, you will see
all those messages in your feed.
3. If you think there are useful conversations going on in other places, share them to the
community.
4. Encourage interesting and dynamic responses to your post—@mention people in posts and
encourage replies. Go beyond a status update, give it some context and request feedback.
5. If you want a response from one specific person, use the @mention as opposed to private
messaging, as the conversation will be useful to others in the network.

For more best practices on how and what to post, view the Etiquette Guide [link].
If you need help or have questions, visit [link].

We look forward to seeing you!


Sincerely,
[Community Admins & Leadership Sponsor]
Community Admin Guide

Engagement tactics for new communities


Once the community is up and running, here are few tactics Community Admins can take to keep the
momentum going. The frequency may change based on how active your members are in the
community. Remember you don’t need every member to participate in every conversation.

1. Welcome and encourage new members to introduce themselves to the community.

2. Ask questions and mark best answer—see [Conversation Starters] for ideas.

3. Tag an expert to draw their opinion or insight into a conversation.

4. Share other relevant conversations happening in the network to the community.

5. Add topics to conversations. Create a #topic related to your community initiatives.

6. Post weekly roundups or related content to the community.

7. Praise community members for behavior you'd like to see replicated.

8. Don't leave a post to your community un-answered! If you're unsure of the answer, @mention
someone who may know.

9. Add relevant content—upload files and notes to add context to conversations.

10. Use Announcements for important updates that need to reach the entire community. This will

prompt an email and a notification to all community members, so only use Announcements for
important updates. Be sure to provide supporting documentation or links.
Community Admin Guide

Conversation starters:
If you aren’t sure what to post or how to keep conversation moving, try one of these open-ended
questions or conversation starters. Edit and customize these to your specific community. Tag a few
community members to kick off the conversation.

• This is what I learned today/week…

• This is how I spent my day…

• This is how I decided…

• What do I know now that I didn’t know when I started here…?

• What’s your favorite part about [insert]? What’s your least favorite?

• Is there something people consistently ask you to help with? What is it? How did you gain your
expertise?

• What do you need help with this week?

• What are your favorite sources of information related to this community?

• Who should be part of this community that isn’t yet?

• Why are you part of this community? What do you hope to get out of it as a result?

• If you had to do <XYZ> again, what would you do differently?

• Why surprised you about <XYZ>?

• A problem I ran into… and here’s how we fixed/troubleshooted/solved it.

• One mistake our customer / partner keeps making…

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