Research Book
Research Book
Research Book
A project is submitted for partial fulfillment for degree in Bachelor Business Administration
By
MAY, 2024
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STUDENTS’S DECLARATION
We declare that research titled the negative impact of social media among the
students In Buhodle District, Somalia. In our original work and to be best of our
knowledge, it has not been submitted to any university or institution for an academic award
whatsoever.
/ /
Member (supervisor)
Member
Member
Date:
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ACKNOWLEDGEMENT
First and foremost, we thank Allah who help us to accomplish this proposal, without him we
Second, a sincere thank you to Dr. Awil Abdi yusuf our teacher and supervisor, who helped us to
Last but not least, we want to express our gratitude to the Business Administration Department
team for the interesting discussions, the late hours spent collaborating in order to meet deadlines,
and the enjoyment we have shared over the past several months. We constantly gave each other
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Table of contents
STUDENTS’S DECLARATION................................................................................................2
ACKNOWLEDGEMENT...........................................................................................................3
List of Charts.............................................................................................................................................4
Abstract......................................................................................................................................................6
Table of contents.......................................................................................................................................7
1. CHAPTER ONE................................................................................................................................10
1.7. Limitations.............................................................................................................................12
1.8. Assumptions..........................................................................................................................13
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1.10. Organization of the study.........................................................................................13
2.1. INTRODUCTION.......................................................................................................15
2.5. Figure 1: The relationship between financial factors causing social media in business
organizations..........................................................................................................................21
3.1. Introduction..................................................................................................................23
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4.2. Characteristics of Respondents....................................................................................27
4.3. General questions.........................................................................................................27
5.1. Introduction..................................................................................................................47
5.2. Discussion....................................................................................................................47
5.3. Implication...................................................................................................................48
5.4. CONCLUTION...........................................................................................................49
5.5. RECOMMENDATION...............................................................................................50
APPENDEXIES..................................................................................................................53
Appendix I Questionnaire............................................................................................53
References...........................................................................................................................61
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CHAPTER ONE
introduction
Social media started in the mid-1990s with the invention of platforms like GeoCities, Classmates.com, and
SixDegrees.com. While instant messaging and chat clients existed at the time, SixDegrees was unique as it was
the first online service designed for real people to connect using their actual name
The first social media site was born (1997)The most common social media platforms are:
On one of the first true social media sites, SixDegrees.com, you could set up a profile page, create lists of
connections, and send messages within networks. The site amassed around one million users before being bought
out for $125 million, only to shutter in 2000.
SixDegrees.com was a social network service website that initially lasted from 1998 to 2000 and was based on
the Web of Contacts 22model of social networking.
Rachel Stocker, Alisha Gupta, Guy S. Taylor, James A. Shaw, Daniel J. West, Adapting to compromised
routines: Parental perspectives on physical activity and health for children and adolescents with type 1 diabetes in
the UK during COVID-19 lockdown, Journal of Pediatric Nursing, 10.1016/j.pedn.2024.04.035, (2024).
uhammad Farrukh Shahzad, Shuo Xu, Weng Marc Lim, Xingbing Yang, Qasim Raza Khan, Artificial
intelligence and social media on academic performance and mental well-being: Student perceptions of positive
impact in the age of smart learning, Heliyon, 10.1016/j.heliyon.2024.e29523, 10, 8, (e29523), (2024).
The purpose of the study is to find the impact of social media on the students time and the impact of social
1.7 Limitations
Since the study is carried in region that’s far from the capital of soomalia
It is obvious that there is lack of much information concerning academics. On top 0f that, Ayn I region has
experience in business sector the study will be carried out in buhodle experienced repeated political unrest and
tribal clashes this will have a number of limitations on the study in terms of free movement in order to collected
the required data for study in addition to all these there is limited data availability because the numbers of
teachers in Any region are small compared to the other regions of the company
The study assumed that the respondents would be honest enough to give accurate and .valid data and also
The study will cover the whole population in buhodle specially business owners, further question will be
asked those who have experience in business sector the study will be carried out in buhodle
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Chapter one consists of the following subheadings: Introduction, Background,
Statement of the problem, Purpose, Objectives, Research questions, Scope, Significance, limitations ,
Chapter two consist of Introduction ,Theoretical review, Conceptual framework , Review of literature , The
concept of social media , social media and the time consumption ,social media and the students economy and
Chapter three consist of Introduction ,Research design ,Study population ,Sample size ,Sampling
techniques ,Data collection method ,Research instruments ,Data quality control ,Validity ,Reliability , Research
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Social media has completely changed how we engage, communicate, and get information. It has
several benefits, including interacting with loved ones, networking, and sharing content and ideas on a
platform. Nevertheless, there are drawbacks as well, such as issues with privacy, the dissemination of
false information, and the possibility of cyberbullying. This article examines social media's many
benefits and drawbacks , offering a fair assessment of how it affects our personal and professional
lives. We may choose how to use social media more wisely if we know these factors.
People exchange knowledge for pragmatic, psychological, and social reasons. First, sharing
knowledge makes people feel more connected to one another and as a group. Through sharing
thoughts, insights, and knowledge, individuals can establish relationships and a feeling of inclusion.
78% of individuals share because it allows them to contact people they otherwise wouldn't remain in
touch with, and 73% share online to meet others with similar interests, according to the New York
Times Customer Insight Group (EveryoneSocial). Social interaction, which puts people in touch with
their peers, is essential to emotional well-being.
People can also communicate who they are and what they stand for when they share information.
People can have a deeper understanding of one another by sharing content reflecting their beliefs,
passions, and life experiences. According to a study by the New York Times, 68% of people share to
express who they are and what matters to them (by imparting insightful or practical knowledge, one
can establish oneself as a thought leader or authority in a particular field, which enhances one's
reputation and clout in society.
Finally, information sharing is a way to benefit others and advance our collective knowledge. People
who are altruistic or want to have a positive influence frequently provide resources, advice, and
recommendations that can help others. According to social media 94% of users share content to
support and inform others, demonstrating a strong desire to assist and educate their networks.
Ultimately, this information sharing can promote problem-solving, better-informed communities, and
the adoption of innovations and best practices, all of which can advance and improve society.
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2.2 REVIEW OF THE LITERATURE
2.2.1 Advantages
1. Improved Communication
Social networking sites allow immediate contact with loved ones, overcoming distances and
promoting stronger bonds. In today's fast-paced environment, retaining relationships and
engaging in real-time exchanges is crucial.
2. Information Dissemination
Social media facilitates the quick dissemination of information, making it easy to stay up to speed
on news and current events. It offers a forum for exchanging differing viewpoints and accessing
real-time information during crises or momentous international events.
3. Marketing Opportunities
Companies can use social media to implement low-cost marketing plans. With the help of tools
for targeted advertising, social media platforms like Facebook and Instagram enable students to
connect with customers directly, access niche markets, and raise brand awareness.
4. Educational Resource
Social media gives users access to a wide range of educational resources and content, making it
a useful tool for education. By exchanging expertise, tutorials, and courses, professionals and
educational institutions increase accessibility to learning.
5. Building Communities
6. Employment Opportunities
Professional networking sites such as LinkedIn connect employers and job seekers. These
platforms greatly improve employment chances by providing tools for professional networking,
job searching, and personal branding.
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7. Entertainment
Videos, music, games, and live streaming are just a few entertainment possibilities on
social networking. Users can find a never-ending supply of entertaining videos on websites like
YouTube and TikTok.
It helps to increase awareness and rally support by amplifying the voices of social movements and
advocacy organizations. Social media has been pivotal in propelling transformation and endorsing
social justice initiatives globally.
Companies use social media to get feedback from customers and offer assistance. Through open
communication, this exchange strengthens client connections and advances goods and services.
People can share their artistic pursuits and exhibit their creativity on websites like Pinterest,
Instagram, and TikTok. Aspiring artists and creators may benefit from this exposure through
opportunities and recognition.
Professionals can work together on projects, network with colleagues, and exchange industry insights
using social media. This engagement encourages people to stay current on industry trends and
innovate.
By posting content that reflects their values and areas of expertise, people and students may utilize
social media to build their brands. Building a devoted audience is facilitated by regular interactions with
followers.
Social media is a tool nonprofits and philanthropic organizations use to spread the word about their
negative impact and raise money. Campaigns have the potential to go viral, expanding their
audience and generating substantial donations.
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14. Acquiring Knowledge of Diverse Cultures
Social media introduces users to various cultures and ways of life, which fosters empathy and
understanding. This global viewpoint opens doors and promotes respect for other cultures.
Social media platforms allow companies and content producers to increase website traffic. Social
media may boost engagement and online traffic by sharing links to product pages, blog articles, and
other information.
2.2.2Disadvantages
1. Privacy Concerns
Personal information users share on social media platforms is frequently vulnerable to exploitation if
inadequate security measures are in place. Significant hazards include unauthorized access to
personal information and data breaches.
2. Misinformation
False or misleading information may also increase due to the quick diffusion of information on social
media. This may result in confusion, rumors, and negative effects on public opinion and conduct.
Cyberbullying and harassment can occur on social media. On these sites, anonymity might encourage
people to act harmfully, which can upset victims emotionally.
Social media is meant to be engaging, which can result in compulsive behavior. Overuse can
negatively affect relationships, productivity, and mental health.
Feelings of inadequacy and low self-esteem can result from constantly being exposed
to carefully chosen, idealized images and lives on social media. Increased anxiety, depression, and
other mental health problems have been connected to it.
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6. Superficial Connections
Although social media makes it possible to interact with people widely, these connections are
frequently flimsy and superficial. This may result in a lack of deep social connections and loneliness.
7. Distraction
The never-ending barrage of alerts and updates can be extremely distracting, impairing concentration
and productivity. This is especially troublesome for professionals and students who must focus on their
work.
Scammers frequently exploit social media sites to trick users out of their money. Users must be
cautious to avoid falling for these schemes, ranging from phishing scams to bogus advertising.
Using social media excessively can have a detrimental effect on academic achievement. Less time
spent studying and more time on social media by students can result in lower learning outcomes and
grades.
Relying too much on social media for communication can cause one's ability to engage with people in
person to deteriorate. Since in-person communication is necessary to establish solid, fruitful ties, this
may impact both personal and professional relationships
1. Improved Communication
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2. Influence on Public Opinion
Anxiety, despair, and loneliness are associated with mental health concerns.
7. Privacy Concerns
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Perils of divulging personal information.
Difficulties with privacy settings and sharing content there are a lot of advantages of social media,
including improved communication, business opportunities, and instructional materials. Navigating
its difficulties, such as privacy issues, false information, and effects on mental health, is vital. By
being aware of these factors, people and organizations may maximize the advantages while
mFurthermore, a balanced approach to social media usage is necessary, given its multiple effects on
society. Through knowledge retention and adherence to recommended procedures, users can optimize
social media's advantages. The Search Engine Optimization (SEO) Course provides insightful information
and practical strategies for professionals looking to enhance their online visibility and content discoverability.
Being informed and flexible is essential to take advantage of social media's ever-changing
landscape.minimizing the disadvantages.
The study’s conceptual framework is based on the model shown in diagram below.
Conceptual
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Dependent variables
Independent Extraneous
variables(I.V) variables (D.V)
The diagram above indicates the conceptual framework. It shows how the researcher perceived the
relationships between the variables of the study, as indicated above, the conceptual framework depicted
the relationships in the three objectives of the study. Social media usage are shown in the independent
variables.
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the extraneous variables may moderate any effect that could arise from the independent variables on the
dependent variables for example, age, education, geographical location, experience and image of the business
2.6 Summary
Social media has changed how we live and redefined how we imagine our surroundings. Who could
have imagined that community networking sites would become a major platform for brands to find
potential customers? Social media has both positive and negative impacts on society and students .
Social media can impact you both positively and negatively. If you are a brand manager or small
business owner, social media is a great platform for you to meet your customers. However, for
individuals, social media is more like an addiction that may cause discomfort if not addressed
properly.
In the modern world, social media is used to connect with friends and see what they are up to without
even calling them. It provides us with a comfortable solution to connecting with our dear ones. For
brands and students , social media is more like an advertising platform.
Social media is a great innovation that has changed the way we communicate and interact with each
other. Here are 5 main benefits of social media -
This section outlines the methodology to be used in carrying out the study.it includes the
research design, target population, sample size and the sampling techniques, research
instruments, instrument validity and reliability, data collection procedures and the data analysis
techniques.
The study will use descriptive survey research design. A survey is an attempt to collect data
from members of a population in order to determine the current status of that population with
This design will be considered suitable because it will allow the researcher to seek responses
from a relatively large number of head Employers, Employees, experienced worker s. the
research will explain the factors causing the social media the business organizations in Ayn region
The study population comprises of all parts of the society in the districts of Buhodle.
Mbwesa (2006) defines population as the entire group of people, events or things of interest that
the researcher wishes to investigate. this study targets all students of Buhodle district.
A sample is the representation of the population in a research study. Sampling techniques are
methods used to arrive at the desired sample size (Kumar, 2005). Best and Kahn (1998)
recommend a sample size of 80 people of randomly selected cases with in the population.
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3.5. Research instruments
Questionnaire, document analysis, and structured interview will be used for this research.
Questionnaire are more efficient in that they require less time, they are less expensive and permit
Structured interview will be conducted with the head teachers where the researcher will have a
list of open-ended questions to ensure that every respondent is presented with the same questions
In addition to the above two methods there will also be some document analysis to look into the
past data.
Validity refers to the appropriateness, correctness, and meaningfulness of the specific inferences
the researchers make based on the data they collect with the with the instruments (Frankel and
Wallen, 2006). To determine the validity of the instruments, a pilot study will be conducted in 2
studies and 6respondents will be used. this will be 2% of the total population as recommended by
(Mugenda and Mugenda, 1999). the pilot study will not be included in the final study. Expert
advice will be sought from supervisors and the lectures from the department of university
administration.
constant conditions give the same results. To test the reliability of the instruments, the researcher
will use test- retest method of establishing reliability during the pilot study. The researcher will
administer the questionnaires. After one week, the researcher will administer the same
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questionnaire to the same respondents,
Data collection procedures refer to the protocol that must be followed to ensure that data
The researcher will apply a permit from the university Office, after the permit the researcher will
make appointment with the respondents and make visits to establish rapport with the respondents
and after that the researcher will administer the research instruments to the respondent
Data will firstly be edited to identify errors made by respondents. Data collected will be analyzed
both qualitatively and quantitatively. Qualitative data will be analyzed thematically where data
will be coded and classified into topics guided research questions. Quantitative will be analyzed
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CHAPTER FOUR; RESULT
4.1 Introduction
This chapter presents the analysis of data used in the study. It was discussed the findings of
research questionnaire to answer research questions. The data analyzed was shown in tables
And graphs then it were interpreted by the researcher. The core issue of this research was to
Find out the negative impact of social media in the students In Buhodle District Somalia. and
The respondent’s bio- data was taken in terms of gender, Age, educational level and working
Experience.
Gender of respondents
As shown in the above table gender of respondents 90% was male Where 10% was female It
Implies that data obtained was gender biased male is more than the female.
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4.2.3. Chart: age of the respondent
Age of Respondent
As shown in the above table majority of the respondents were aged between 30-40 years with
44% and also followed by 40-50 years with 31%. This shows that the data was obtained from
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Chart 3- Level of education
In the educational background of the respondents the majority of respondents was secondary
graduates with 64% and 26% was university degree holders, were only 10% was Primary
education. It implies that the data for the study was gathered form educated and qualified
Chart 4- Experience
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As shown in this table, the majority of respondents 44% have 5-10 years’ experience in business,
where 24% have less than 5 years of experience in business, where fallowed 22% have 10-15
years of experience in business, finally 10% of respondents have above 15 years of experience in
business.
This shows that the data was obtained from experienced people Who are familiar with their work
segment.
4.2.6. Chart: type of respondent: Are you business owner, manager or employee?
Majority of respondents 45% are Employees, where highest second percentage 22% are Business
managers, where 19% of respondents are experienced workers, finally 14% are business owners.
So, the information they provided to the researcher is reliable since they are experts involved in
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APPENDEXIS A QUESTIONAIRES
88%
Questions about social media Agree Undecid Disagre Total
ed e
1. Social networking tools increase students 88%
creativity and interactivity 4% 8% 100
2. I can freely create participate in group 75% 12% 13% 100
discussions through social media
3. Students will be able personalize their 93% 5% 2% 100
learning by using the social networking
application
Questions aboutof the learning
social media Agree Undecid Disagre
4. Social networking tools facilitate 98% 0%ed 2%e 100
6.knowledge sharing
Social media enable me to be a knowledge 88% 2% 10%
2. Daily 30%
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Frequency of the flowing social
media
Not daily
53%
2Times aday
35%
3Times aday
6%
4times or more 6%
3 2-5h 55%
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5 5h 25%
five accounts 7%
100 %
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2-5h 55%
>5h 25%
Characteristics of well-being
Duration of sleep
<6h 60%
6-9h 25%
Over 9h 15%
Never 18%
Sometimes 82%
Effects of health
Yes 85%
No 15%
Yes 90%
No 10%
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CHAPTER FIVE : CONCLUSION AND RECOMMENDATIONS
5.1. Introduction
This study investigated the negative impact of social media in the students in Buhodle
District. Data was collected from a random sample of 100 respondents in Buhodle Somalia.
Data was compiled, analyzed and interpreted as reported in the previous chapter. This chapter
5.2. Discussion
The research informing this discussion paper consisted of study of 100 respondents across
Buhodle . Researchers residing in the provinces where the survey was conducted were engaged
to carry out interviews. This meant that researchers could translate the questions into local
languages and dialects if required (PNG is home to over 800 languages, although most people
speak Tok Pisin along with their local language). Social media is a deeply contested and
multidimensional concept. It includes, but is not limited to acts of bribery, nepotism, fraud, and
state capture. Chibnall and Saunders (1977: 144) argue that ‘different definitions of social media
can be held by the same individual or group, and that an individual’s choice of definition is
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dependent on both his [sic] practical purposes at the time, and his assumptions about the social
world and his place within it’ (Cited in: Gorta & Forell, 1995: 317). Given this, a number of
scholars have argued that research on social media should include multiple representations of the
concept (Johnston, 1986, 1989; Truex, 2011; Walton, 2015). However, most surveys on social
media use a single proxy for corruption, with research based on the World Values Survey,
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for instance, equating social media to bribery (Truex, 2011). This fails to capture
5.3. Implication
Moreover, the research on attitudes towards social media is important as it has influenced the
antisocial media industry and its programs (World Bank, 2001; AusAID, 2007). We also draw on
crime reporting literature (which includes research into whistleblowing). Though most of this research
has been conducted in developed countries and focuses on acts other than corruption, we find it useful
given the paucity of literature on citizens reporting corruption. A range of socio-economic factors
have been found to influence people’s perceptions about social media in a growing number of studies.
Studies have focused on issues such as the impact of education (Truex, 2011; Lavena, 2013), gender
Peiffer & Alvarez, 2014), and financial wellbeing (Independent Commission Against Corruption,
1994; Soares, 2004; Melgar, Rossi, & Smith, 2010) on social media perceptions and reporting.
Most of the factors thus far mentioned – gender, age, and financial well-being – have had a
moderate impact on policy responses to corruption. For example, while policy makers have
considered enfranchising women as an anti-social media response (World Bank, 2001; AusAID,
2007), it has not been at the centre of anti-social media thinking. There has certainly been little
serious discussion about the role of age or income in anti-social media efforts. Although a
number of studies show that social media is less likely to be tolerated by the old (Seligson, 2002;
Lavena, 2013) and those that are not well off (Melgar et al., 2010), few would suggest that social
media can be addressed by increasing the number of older, or less well off
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(2005; McCusker, 2006; Marquette, 2007). Marquette (2007) suggests there are three
assumptions that aid donors operate under in their belief that education helps reduce corruption.
First,
5.4 CONCLUTION
By addressing social media through a human rights framework “the social impact of social media is
made visible; this generates awareness in society about the consequences of this scourge and
creates new alliances in the fight against corruption” (UNHRC, 2015, p. 10).
Thus, determining whether the consequences of social media include human rights violations could
contribute to a better understanding of the effects of social media – notably, its human dimension and
social implications – and can be an essential step towards making social media a public issue. In
addition, a human rights approach has the potential to result in remedies provided to individual victims,
as explained by the United Nations Human Rights Council (2015, p. 10):[Criminal prosecution is not …
an effective tool for remedying the negative consequences of social media for the individual, for
specific groups or for society in general, since from a human rights perspective, States are required not
only to prosecute such crimes but also to take measures to address the negative impact of social media
… In that sense, a human rights perspective to combating social media and its effects is complementary
to the criminal justice. As with other criminal offences (e.g., torture and unlawful detention), a human
rights-based approach along with the criminal justice approach can be mutually reinforcing in the case
of corruption. At the same time, some of the risks discussed in this Module must be reduced by ensuring
a coordinated approach where anti-social media and human rights bodies – at the national,
international, civil society and private sector level – cooperate effectively to mitigate the harmful impact
of social media on human rights (UNHRC, 2019). Indeed, while recognizing the risks of the human
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rights-based approach to corruption, it can be argued that these risks are outweighed by the practical
benefits of the human rights-based approach to corruption. Peters (2018, p. 1278), for example, makes
“[overall, the infusion of international human rights law into efforts to combat social media
seems apt to complement or bolster the criminalization of social media and, to that extent, has
benign effects” (see also Peters, 2018, p. 1251). Still, the human rights movement and the anti-
social media movement are quite separate, and there has been little dialogue and cooperation
5.4. RECOMMENDATION
The study concludes that the students must make increases to the salary paid to workers and be aware
of the rising in the cost of living. can and should adopt appropriate legislation, take an active role in the
ratification of relevant international instruments and incorporate their provisions in national legislation.
They should also make maximum use of the constitutional, parliamentary and other legal mechanisms
available to ensure full accountability and transparency in government. In this context, students should
also rely on the Supreme Audit Institutions of their respective countries.For students to fulfil this
function efficiently, they themselves should promote and foster integrity, confidence and legitimacy.
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elected should be transparent and fair and should ensure equitable representation of the society.
Furthermore, parliamentarians should design and implement for themselves such integrity
countries and emerging democracies, in strengthening their capacity to combat social media
students and the civil society to ensure its effective involvement in the management of public
exchange of best practices and coordinate parliamentary contribution to the fight against
corruption. The Union, the world organization of students should be encouraged to play this role
In recognition of the important role Supreme Audit Institutions, as well as other bodies such as
Ombudsman, play in combating corruption, students should lay down the appropriate legal
framework for the establishment and functioning of such institutions including through the
provision of adequate resources and proper follow-up to the work and reports of such bodies.
Supreme Audit Institutions and their umbrella organization, the International Organization of
Supreme Audit Institutions (INTOSAI) see their main contribution to fight social media in
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improving overall transparency and accountability, supporting an environment that limits the
opportunity for acts of social media and creating a climate of good governance.
SAI should play a may or role in auditing government accounts and operations and in promoting
donor organizations and other entities should be able to put increasingly higher expectations into
their national governments and those governments depend on the SAI to help ensure public
experience and information. SAI should increasingly pay attention to the risks connected with
the globalization and especially to the negative effects of social media and fraud.
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Appendix
SECTION B
respondent ………………………….
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5.5. Appendix II: Budget Plan
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5.6. Appendix III: WORK PLAN ACTIVITIES
MAP OF BUHODLE
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