DPR Phool BGH Project Gwalior

DETAIL PROJECT REPORT
Package A
Of
PHOOL BAGH EXPERIENCE ZONE, GWALIOR
Under
MADHYA PRADESH TOURISM BOARD, MADHYA PRADESH

Table of Contents
1 PROJECT AT GLANCE .............................................................................................................................. 8
1.1 Project Shelf ..................................................................................................................................... 10
1.2 Package A Projects ........................................................................................................................ 12
2 DETAILS OF PROJECT PACKAGE ........................................................................................................... 13
2.1 About Phool Bagh Heritage Experience Zone.............................................................................. 13
2.1.1 Site Context .............................................................................................................................. 13
2.1.2 Details of Survey & Investigation Conducted ........................................................................ 17
2.1.3 Existing Condition ..................................................................................................................... 17
2.1.4 Project Rationale...................................................................................................................... 20
2.1.5 Project Site and Land Ownership ........................................................................................... 21
2.2 Proposed Intervention & Project Layout & Architectural Design ................................................ 21
2.2.1 Proposed Interventions ............................................................................................................ 22
2.2.2 Detail Design ............................................................................................................................ 27
2.2.3 Design Specifications ............................................................................................................... 35
2.2.4 Technical Specifications .......................................................................................................... 36
2.3 Pre-Construction Clearances applicable & documentary proof of approval .......................... 37
2.4 Minor Interventions and soft interventions through specilaized agencies ................................. 37
2.5 Environmental compliance and protection measures ................................................................ 37
2.5.1 Environmental Impacts and Mitigation Measures ................................................................. 40
2.6 Sustainability assessment and interventions (Sayali) .................................................................... 47
2.6.1 Social Sustainability .................................................................................................................. 47
2.6.2 Economic Sustainability ........................................................................................................... 48
2.6.3 Environmental Sustainability .................................................................................................... 48
2.7 Disaster related risk assessment and broad countermeasures adopted considering the site . 48
2.8 Project Cost Estimation ................................................................................................................... 49
3 Skill Development and Capacity Building ........................................................................................... 50
3.1 Background of the Skill Development Project .............................................................................. 50
3.2 Rationale and Significance ............................................................................................................ 50
3.3 Scope for Skill Development Program at Phool Bagh .................................................................. 52
3.3.1 Target Audience and Participants ......................................................................................... 52
3.3.2 Need Assessment ..................................................................................................................... 53
3.3.3 Highlights of Stakeholder Consultations ................................................................................. 53
3.3.4 Convergence with central and state schemes .................................................................... 54
3.3.5 Limitations and Mitigation ....................................................................................................... 59
Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 1

3.4 Skill development Strategies .......................................................................................................... 60
3.5 Implementation Plan ...................................................................................................................... 60
3.5.1 Project Timeline and Phases .................................................................................................... 61
3.6 Impact Assessment ......................................................................................................................... 62
3.7 Conclusion ....................................................................................................................................... 63
4 ICT Interventions..................................................................................................................................... 65
4.1 Introduction ..................................................................................................................................... 69
4.2 Rational and Significance: ............................................................................................................. 70
4.2.1 Target Audience: ..................................................................................................................... 70
4.2.2 Gap Assessment & Stakeholder consultations: ..................................................................... 70
4.2.3 Convergence with state and central schemes: ................................................................... 70
4.2.4 Quality Assurance: ................................................................................................................... 70
4.2.5 Limitations and Mitigations ...................................................................................................... 70
4.3 ICT interventions at Phool Bagh ..................................................................................................... 71
4.4 Implementation plan ...................................................................................................................... 71
4.4.1 Project Timelines and phases .................................................................................................. 71
4.5 Impact Assessment ......................................................................................................................... 71
4.6 Conclusion ....................................................................................................................................... 71
5 OPERATION & MAINTENANCE ............................................................................................................... 72
5.1 Financial Feasibility.......................................................................................................................... 72
5.1.1 General Assumptions ............................................................................................................... 73
5.1.2 Revenue Assumptions .............................................................................................................. 73
5.1.3 Operating Cost Assumptions................................................................................................... 73
5.1.4 Financial Analysis – Phool Bagh experience zone................................................................. 73
5.1.5 Capital Costs ............................................................................................................................ 73
5.1.6 Project Revenues ..................................................................................................................... 73
5.1.7 Operating Costs ....................................................................................................................... 73
5.1.8 Financing .................................................................................................................................. 73
5.1.9 Financing .................................................................................................................................. 73
5.2 Project Development and Implementation Framework ............................................................. 73
5.2.1 Project Management .............................................................................................................. 73
5.2.2 Project Development and Institutional Framework............................................................... 73
5.3 Project Structuring Models.............................................................................................................. 73
5.3.1 Types of Projects ....................................................................................................................... 73
5.3.2 PPP Framework ......................................................................................................................... 73
5.3.3 Key Parameters for Structuring PPP projects .......................................................................... 73
6 Project Implementation Framework ..................................................................................................... 73
6.1 Implementation Plan ...................................................................................................................... 73
6.2 Project Schedule ............................................................................................................................. 73
7 ANNEXURES ............................................................................................................................................ 74
A. Undertaking from State Implementing Agency ........................................................................... 74
B. Recommendation by State Steering Committee for DPR ................................................................. 75
.................................................................................................................................................................... 77
.................................................................................................................................................................... 78
.................................................................................................................................................................... 79
C. Layout Plans & Drawings (Tender Ready) ..................................................................................... 80
D. Bill of Quantities (Tender Ready) .................................................................................................... 81
E. Land record detail inventory ............................................................................................................. 82
F. NoC and Clearances ......................................................................................................................... 86
.................................................................................................................................................................... 86
G. Summary of Stakeholder Consultation .......................................................................................... 87
.................................................................................................................................................................... 99
H. Assessment of requirements related to utility shifting ................................................................. 102
I. DGPS Survey ...................................................................................................................................... 102

Listing of Tables
Table 1: Project Shelf ..................................................................................................................................... 10
Table 2 Package A projects ......................................................................................................................... 12
Table 3 Proximity of Phool Bagh from Major Transport and nearby hotels ............................................... 15
Table 4 Details of survey & investigation conducted ................................................................................. 17
Table 5 Land ownership details .................................................................................................................... 21
Table 6 Parameters for calculating Carrying Capacity ............................................................................. 31
Table 7 Case studies ..................................................................................................................................... 34
Table 8 Preconstruction Clearance ............................................................................................................. 37
Table 9 Environmental compliance and protection measures ................................................................. 37
Table 10 Environmental Impact and Mitigation Measures ........................................................................ 40
Table 11 Cross-Industry Job Roles and Skill Levels ....................................................................................... 52
Table 12 Skill Development Institutions and Programs in Sikkim: Courses and Trainings .......................... 54
Table 13 Skill Development Training Requirement at Raghav Ghat ......................................................... 56
Table 14 General assumptions ..................................................................................................................... 73

Listing of Figures
Figure 1 Bird eye view of Phool Bagh ............................................................................................................ 9
Figure 2 Climate of Gwalior .......................................................................................................................... 16
Figure 3 Natural features: Swarna Rekha river (left), Vegetation at Phool Bagh (right) .......................... 17
Figure 4 old picture of Phool Bagh .............................................................................................................. 18
Figure 5 Tourist attraction: Regional art and craft center (left) and Moti Mahal (right).......................... 19
Figure 6 Tourist attraction: Sangrahalaya (left) Gandhi Park (Right) ........................................................ 19
Figure 7 Unorganized Street activities at baradari square......................................................................... 20
Figure 8 Tourist Interpretation Center: Exhibition gallery(left), building outside view(right) .................... 22
Figure 9 Proposed pedestrianization of streets: Italian garden road (left), Baija Taal road (right) ......... 23
Figure 10 Baradari Complex: Tree projection at Baradari square (left), facade lightning at baradari
(right) .............................................................................................................................................................. 24
Figure 11 Regional art and craft center: Hands-on workshop (left), entrance gate (right) ................... 24
Figure 12 Proposed Heritage Vehicle and its route .................................................................................... 25

List of Maps
Map 1 Tourist Attraction at Phool Bagh Zone ............................................................................................. 13
Map 2 Proximity of Phool Bagh Experience Zone with Major Attraction and Gwalior Railway Station . 14
Map 3 Proposed Intervention layout ........................................................................................................... 26

Listing of Abbreviations
DGPS Differential Global Positioning System
HPAC Heating, Ventilation, and Air Conditioning
MPT Madhya Pradesh Tourism
MP BVN Madhya Pradesh Bhumi Vikas Rules, 1984
ICT Information and Communication Technology
DM District Magistrate
NoC No objection certificate
EIA Environment Impact assessment
IHM Institute of Hotel Management
BoCW Building-and-other-Construction-Workers
SAMARTH Scheme For Capacity Building In Textile Sector
DRI Deendayal Research Institute
SHGs Self Help Groups
IITTM Indian Institute of Tourism and Travel Management

1 PROJECT AT GLANCE
The Master Plan of the Phool Bagh Heritage Experience Zone is a visionary endeavor poised to breathe
new life into the rich tapestry of Gwalior's heritage. With a strong emphasis on rejuvenating the Phool
Bagh Heritage Precinct, this project emerges as a complex weave, connecting various tourist
attractions and experiences. The main objective of this project is to provide tourists with a spectrum of
experiences that go beyond individual attractions and to act as Cultural Exchange Space—a vibrant
meeting point where tourists and locals converge.
The key strategies to realize this vision are:
Strategy 1: Enhance tourist experience through integrated development of Phool Bagh zone
Phool Bagh is basically designed in late 19th and early 20th century as a Royal Enclave when the Palace
of Maharaja Scindia shifted from Maharaj Bada to Phool Bagh. This project heirs to the legacy of royal
enclave within the route and provides a rich experience to the visitors.
Action Points:
Explore royal precinct on wheels: E vintage vehicle ride is introduced to explore the intangible and
tangible heritage of 1.8 km Phool Bagh zone with the local guides. This tour will include the visit to twelve
plus attraction and can be tailored to different interests and preferences, offering a personalized and
informative experience.
Quality Infrastructure Development within the circuit: This project invests in the development of quality
infrastructure, including well maintained pathways, seating areas, street lights, informative boards and
signage. Aesthetically pleasing and functional infrastructure contributes to the overall visitor
experience and reflects a commitment to high standards.
Disseminate information in interactive way: This project develops tourist interpretation center to
enhance the tourist experience and to promote destination through display of miniature model of all
tourist attraction within or nearby Gwalior to promote destination. Interactive experiences enhance
visitor engagement and create lasting memories.
Improve safety and security through ICT interventions: To improve safety and security in the destination
as well as to provide CCTV surveillance system with centralized command centre will be developed.
Tourist mobile apps will also be created having services such as emergency numbers, tourist helpline
number, etc.
Strategy 2: Promote local culture and enhance the contribution of tourism to the local economies
This project act as a cultural exchange space for tourist and locals and improve market linkages and
artisan connect.
Action Points
Hands on workshop for tourist: Establishing hands-on workshops within the existing regional art and craft
center where local craftsmen can showcase their skills and engage with visitors. This not only adds an
interactive element but also promotes the region as a hub of craftsmanship, allowing tourists to witness
and participate in traditional artistry.

Pedestrianization and beautification of street: The beautification of the street ‘streets as connectors’
align visitors to the ethos of the ordinary people as heirs to the royal legacy along with the route. The
street will come alive during evening, creates an unforgettable atmosphere with street a diverse
culinary experience.
Cultural Events Calendar: Developing a comprehensive calendar of cultural events throughout the
year, including festivals, performances, and cultural celebrations. This ensures that there are consistent
and diverse offerings for tourists, encouraging repeat visits and prolonged stays.
Collaboration with Local Artisans and Performers: Fostering collaboration with local artisans, performers,
and cultural experts. This collaboration not only supports the local community but also ensures
authenticity and a genuine representation of Sikkim's cultural heritage.
Figure 1 Bird eye view of Phool Bagh

1.1 Project Shelf
The following project is planned to be funded in Master Plan (iteration 1) for the given attraction:
Table 1: Project Shelf
Project Cost (in INR Lakh

Built-up area/ Quantity/
Medium Term (2-5 yrs)/
Is it part of package 1?
Repair & Maintenance
Project Funding Type

(Central/ State/ PPP)
costs for first 3 years
Long term (5-10 yrs)

Short-Term (0-2 yr)/
Timeline (months)
Implementation
Project Title/
S.N Details (Major features)
Interventions
(INR Lakh)
Length
(1) (2) (3) (4) (5) (6) (7) (8) (9) (10)
1 Phool Bagh 38 26.94 Cr 416.42 12 NA Central 1
Re-adaptive use (Restoration and
Heritage Ha Lakhs Mont
conservation) of existing heritage
Experience hs
building as TIC + Reception Area +
Zone
Waiting Lounge + Washroom + Exhibition
gallery + Landscaping of outdoor space
+ Parking shed and charging station
Development of pedestrian path at
Italian Garden and Baija Taal road
(including laying of stones, chiseling and
levelling) along the path + Heritage wall
+ Design of cart
Construction of gateways (02) +
Hardscape of Italian Garden (Dustbins
Benches, Signage, lamp
post) + Landscaping + Boundary wall
redevelopment
Waiting shed + Signages + Benches at
Drop point of e-vintage vehicle

Dustbins + Benches + Lamp Post +
Information boards along the e-vintage
vehicle route
Dustbins + Benches + lamp post at Gopal
Mandir
PPP
Fab café at Italian Garden +
Conservation and Restoration of Lower
Ground floor of Moti Mahal for Local
market /Cafeteria
Central
Soft Intervention
ICT (Façade illumination of Baradari and
Gopal Mandir + Tree Projection at
Baradari square) + Skill Enhancement +
Marketing and promotion
Total of Cost 26.94 Cr

1.2 Package A Projects
Table 2 Package A projects
S.N Project Description/ Details/ Contract Type (Unit Rate/ Turn Key/ Estimated Project Cost
Components Percentage/ Others) (In Lakhs)
1 Civil + horticulture cost
2 Electrical cost
3 Plumbing cost
Total (A)
Soft Intervention
4 ICT
5 Skill Enhancement
6 Marketing and Promotion
Total (B)
Total for Package 2694

2 DETAILS OF PROJECT PACKAGE
2.1 About Phool Bagh Heritage Experience Zone
2.1.1 Site Context
Phool Bagh is a 38-ha recreational zone situated in the heart of Gwalior city. It comprises of twelve
tourist attractions which together offer a unique experience - The Bagh’s diverse twelve tourist
attractions include architectural marvels like an Italian Garden, Moti or Pearl Mahal; Gwalior Zoo for
entertainment of children and young adults; Jai Villas Palace & Nagar Nigam Museum for historical
trivia; Baija Taal which is a lake constructed over a branch of Swarna Rekha river; Regional craft centre
where the work of national award-winning stone sculptures is exhibited.
Map 1 Tourist Attraction at Phool Bagh Zone
Source: IPE analysis based on site visit
2.1.1.1 Location
The project site is lies in the heart of the city which is around 3.1 kilometers away from Gwalior fort and
1 km away from the Jai Villas Palace, both are the hero attraction of Gwalior. Phool Bagh is easily
accessible by Maharani Laxmi Bai Road and around 1.6 km away from the Gwalior railway station and
14 km away from the Gwalior Airport. The vibrant Phool Bagh Zone of Gwalior is well blend of royal
heritage, museums, lush green parks, local food joints and cultural events.

Map 2 Proximity of Phool Bagh Experience Zone with Major Attraction and Gwalior Railway Station
Source: IPE analysis
2.1.1.2 Accessibility
The site is located around the Swaran Rekha River and site has access from 15-meter-wide Maharani
Laxmi Bai Road. The site's surroundings play a crucial role in shaping the project's potential and its ability
to attract mid to high segment
The presence of tourist amenities like major hotels, food joints, shopping mall, and other establishments
contribute to its vibrancy and accessibility. Furthermore, Gwalior Railway Station is in close proximity to
site, thus facilitating convenient, comfortable, and safe connectivity to the tourist.
Another notable advantage is the site's proximity to Jai Villas Palace, which provides a picturesque
backdrop with its lush green expanses, well-maintained gardens, tall trees, and vibrant blossoms,
making it an ideal location for leisurely outings. The proximity of Phool Bagh from Major transport and
nearby hotel is given in the table below.

Table 3 Proximity of Phool Bagh from Major Transport and nearby hotels
Major Distance Route Map Existing Situation

Transport from
and Hotels Proposed
Site
Gwalior 1.6 Km Gwalior Railway Station through which

Railway major part of the tourist arrives in Gwalior
Station is just about 1.6 Km away from the
proposed site.
Gwalior Bus 2.3 Km Gwalior Railway Station through which

Station many tourists arrive in Gwalior is just about
2.3 Km away from the proposed site.
Gwalior 13.6 Km Gwalior airport is about 13.6 Km away

Airport from the proposed site and local taxi
services are easily available from airport
to reach the site
Taj Usha 1.3 Km One of the major hotel destinations for

Kiran Foreigners and High-end domestic tourist
Palace is very close to the proposed site
Clarks Inn 750 m Clarks Inn Suites caters high end tourist
Suites arrives in Gwalior and it is only 750 m
away from the proposed site.
Hotel 3.7 Km Hotel Radisson caters high end tourist

Radisson arrives in Gwalior and it is only 3.7 km
away from the proposed site.

2.1.1.3 Climatic conditions:
In terms of climate, Phool Bagh have a subtropical climate characterized by hot summers and cool
winters. It witnesses three distinct seasons: summer, monsoon, and winter. During the summer season,
which extends from March to June, it experiences hot and dry weather. The maximum temperature
during this period can reach up to 45 degrees Celsius (113 degrees Fahrenheit) or even higher. The
monsoon season lasts from July to September. It receives moderate to heavy rainfall during this period,
which provides relief from the scorching heat. The average annual rainfall is around 820 millimetres (32
inches).
Winter starts from October and continues until February, which is the peak tourist season in Gwalior. In
winters it experiences mild to cool weather during this season, with the minimum temperature dropping
to around 5 degrees Celsius (41 degrees Fahrenheit) or lower.
Figure 2 Climate of Gwalior
Source: Climate Data Service Portal
2.1.1.4 Natural features:

Swarna Rekha river passes through the Phool Bagh zone, which is is currently in extremely bad condition
and has foul-smelling sewage discharge in it. The Swarn Rekha River in Gwalior is 13.65 kilometers long,
and joined by over 300 drains, including large, medium, and small size drains. From historical point of
view, it is the banks of this river where the queen of Jhansi, Lakshmibai, died after she lost the battle
with the British troops. The river originates in the hilly regions of Gwalior district and Meanders through
to the lower reach of another district called Morena located adjacent to the Gwalior district. The river
Phool Bagh is home to abundant vegetation and water bodies. This zone comprises of Gandhi and
Ambedkar Park, Italian Garden, Jal Vihan, Gwalior Zoo and Baija Taal. The Garden adjacent to the
Palace grounds is built in Italian style. Beautiful fountains, cascading waters make this is a beautiful
place. The lush green gardens make the place even more beautiful. Trees such as Arjuna, amla,
Bergad, Belpatra, Jamun, chirol, and neem are mostly found here.

Figure 3 Natural features: Swarna Rekha river (left), Vegetation at Phool Bagh (right)
2.1.2 Details of Survey & Investigation Conducted

Table 4 Details of survey & investigation conducted
S.No. Name of the survey Date of Commencement Remarks

1 Reconnaissance survey June 2023
2 Drone Survey November 2023
3 Total Station Survey December 2023
4 Building Condition Assessment November 2023
5 Land identification survey November 2023
Note: Total station and Drone survey is started after 17th November 2023 due to model code of
conducted in Madhya Pradesh
2.1.3 Existing Condition
2.1.3.1 Elaboration on Site Potentials:
Phool Bagh, situated in the vibrant city of Gwalior, stands as a high-potential hub within the tourism
industry. This picturesque destination has successfully captured the attention of travelers, drawing an
impressive footfall of 1.5 lakh visitors annually. Remarkably, this figure places Phool Bagh in close
competition with the renowned Gwalior Fort and Jai Villas Palace. The strategic locational advantage
further enhances Phool Bagh's appeal, as it is easily accessible from both the railway station and bus
stop. Moreover, its proximity to the iconic Gwalior Fort and Jai Villas Palace creates a synergistic tourism
circuit, encouraging visitors to explore and appreciate the rich cultural and historical tapestry that the
region has to offer.
Historical Significance of Site: Phool Bagh has rich historical significance, designed in late 19 and early
20 centuries as a Royal Enclave when the palace and administrative section was shifted from Maharaj
Bada to Phool Bagh. During Madhav Rao Scindia rule, the Gwalior state opted for secular religious
policy in which Moti masjid (for Muslims), Gopal mandir (for Hindus), Gurudwara (for Sikhs) and the
theosophical church and lodge (for Christians) were constructed in 1920 AD to provide equal respect
and status to every religion.
The palatial complex of Italian garden, Moti mahal and Baradari show a European style and Indo
Saracenic style of architecture. Moti mahal or Pearl Palace that we see today was majorly built by the
Scindia dynasty and founded by Ranoji Shinde, inspired by the Peshwa Palaces in Pune.

Figure 4 old picture of Phool Bagh
Presence of 10+ tourist sites in 1 km radius: The zone is Comprises of twelve tourist destinations, each
with a distinctive offering and experience: Italian Garden (where you can relax in the garden and view
the architectural marvel, the Mayor's office); Gwalior Zoo (where you can interact with the White Tiger
and take a toy train ride; Nagar Nigam Museum (explore the historical treasures of Gwalior); Moti
Mahal, also known as Pearl Palace (an architectural marvel of the 9th century); Baija Taal, a taal built
over a branch of the Swarna Rekha River (where many renowned artists, including Hema Malini
performed); and Regional Craft Center (see the nationally award winning stone sculpture work
exhibited here).
Potential investment area: A Museum of Music with cost of 19cr is proposed in the South wing of the
Moti Mahal Complex, Gwalior based on the concept of adaptive-reuse, funded by Ministry of culture
under Museum Grant scheme. Apart from this, restoration, renovation and extension of Nagar Nigam
Museum to create better display and more interactive spaces for the visitors with 14cr is on-going. An
elevated road is being constructed on the Golden Rekha River to improve the city's traffic system and
ease the way in future. These ongoing and planned government projects demonstrate that this is the
potential area for investment.
Locational advantage: Situated in the center of the city, Phool Bagh is merely 1.6 km distant from the
Gwalior railway station. It is close to the iconic Gwalior Fort and the Jai Villas Palace.
Active and safe zone: The Phool Bagh area remains vibrant and bustling with events and activities
throughout the day and night. It features food stalls and chaupaties that operate from early morning
until late at night. Tourist police diligently monitor the area around the clock, ensuring the safety and
security of visitors.
2.1.3.2 Some of the issues at the existing site are as follows:

Untapped Tourist Attractions: Unfortunately, the regional centre for arts and crafts at Phool Bagh is still
underutilized as a tourist destination, but if it is fully utilized, it could become a popular destination for
visitors. Here, you can witness live artisans creating stone sculptures. Similarly, one of Gwalior's
architectural wonders is the Moti mahal, also known as the pearl palace. The walls of this palace are
adorned with murals that portray the Ragas and Raginis of Indian classical music, as well as mosaic
work made of colored glass. Beautiful tempera colours, paintings depicting Hindu mythology, and

scenes from processions and Darbar’s can be found throughout the palace's interior. However, there
are still no tourists visiting this location.
Figure 5 Tourist attraction: Regional art and craft center (left) and Moti Mahal (right)
Unconnected Tourist Experience: A connected travel experience is one where you’re mindful of the
experience. This can flow through to what you get out of the experience post trip, what you learn and
the impact that you leave. Right now, tourists only visit the tourist attraction, but there is nothing that
involves the past, present, or future of the location, or that provides emotional involvement.
Poor Infrastructure & Lack of Maintenance: The area's current condition is concerning because of the
broken fountain and shoddy building infrastructure. The absence of the fountain, a crucial component
of the surroundings, could have an impact on the area's aesthetic appeal. The infrastructure of the
buildings is obviously neglected, and this carelessness could eventually cause more degradation that
would affect the area's structural integrity as well as aesthetic appeal.
Figure 6 Tourist attraction: Sangrahalaya (left) Gandhi Park (Right)
Unorganized Street Activities: The Phool Bagh area's streets are chaotic because of the variety of
activities going on there, such as food vendors standing on the road, horseback riding, and toy car
rides. The area's safety and hygiene have also suffered as a result of this varied usage.

Figure 7 Unorganized Street activities at baradari square
Lack of Tourist amenities: At many tourist destinations, amenities for visitors like information boards,
pedestrian walkways, CCTV cameras, street lights, and signage are absent.
2.1.4 Project Rationale

Gwalior, a city steeped in history and culture, holds a significant place within the extended heritage
circuit, seamlessly connected to prominent destinations such as Agra, Delhi, Jaipur, Orchha, and
Khajuraho. Despite its commendable accessibility through well-developed road, rail, and air networks,
Gwalior receives less than 40% of the tourists who visit Agra. Notably, the visitors to Gwalior tend to
focus their exploration on key landmarks, primarily the Gwalior Fort and Jai Villas Palace. However, the
majority of these tourists spend less than a day in the city, citing a lack of diverse experiences and
limited activity options as contributing factors to their relatively brief stay. Addressing this discrepancy
and expanding the range of offerings in Gwalior is imperative to transform it into a more compelling
and enriching destination for travelers.
Diversification of Tourism Offerings: Tourism product diversification enhances the overall visitor
experience by providing a variety of options. Initiatives like promoting traditional crafts and arts, unified
travel experience in royal e cart, and experience of cultural story telling will allow visitors to immerse
themselves in the local way of life. Such initiatives not only benefit visitors but also support the local
community by preserving and promoting their cultural heritage.
Preservation of Local Culture and Heritage: Gwalior’s art and handicraft industry relies heavily on
traditional techniques. However, with emerging modern technologies, there is a risk of these
techniques being lost or diluted over time. Efforts are required to preserve these traditional techniques,
while also encouraging innovation and adaptation to contemporary trends to ensure the longevity
and sustainability of the art forms.
Economic development of Communities: To create employment opportunities for local artisans,
performers, and service providers and provide a market platform for artisans and local vendors to sell
their handicrafts, artworks, and traditional products directly to visitors, eliminating intermediaries and
ensuring fair economic returns.
Phool Bagh emerges as a prime location for development into a significant tourist destination, aligning
seamlessly with the aforementioned objectives. Boasting 12 potential and existing tourist-engaging
sites, this zone stands as a living reflection of Gwalior's rich historic, architectural, and cultural heritage.
The strategic development of Phool Bagh as a tourist hub holds immense potential to not only diversify
the tourism landscape but also to draw in a more extensive and varied audience. By accentuating
the unique features within this zone and promoting its historical and cultural significance, Phool Bagh
can become a pivotal component in extending the duration of tourists' stay in Gwalior, transforming it
into a multifaceted destination that captures the essence of the city's heritage beyond its iconic
landmarks.
2.1.5 Project Site and Land Ownership

Project site and Land Ownership
Phool Bagh zone comprises of 12 Tourist attraction within the site measures of 38 hectares. The land
details of each land parcels along with the area are given in the table below and the respective
property land ownership document attached in the Annexure E.
Table 5 Land ownership details
Attraction Ownership Name Land Area
Italian Garden/Jal Vihar Govt. Nagar Nigam Gwalior 3.14 Hectare
Gandhi Zoo Govt. Nagar Nigam Gwalior 5.39 Hectare
Gopal Mandir Govt. Nagar Nigam Gwalior 814 Sqm (0.08 Hectare)
Gandhi and Ambedkar Park Govt. Nagar Nigam Gwalior 2.73 Hectare
Baradari Govt. Nagar Nigam Gwalior 0.5 Hectare
Aquarium Govt. Nagar Nigam Gwalior 0.13 Hectare
Rani Laxmi Bai Samadhi Govt. Nagar Nigam Gwalior 0.98 Hectare
Sangrahalaya Govt. Nagar Nigam Gwalior 0.84 Hectare
ICH and old Haat bazar Govt. Nagar Nigam Gwalior 0.92 Hectare
Moti Mahal Govt. Madhya Pradesh Tourism 4.74 Hectare

Board
Regional Art center Govt. Nagar Nigam Gwalior 0.26 Hectare
Baija Taal Govt. Nagar Nigam Gwalior 1.5 Hectare
2.2 Proposed Intervention & Project Layout & Architectural Design

The Phool Bagh Experience Zone is a visionary initiative aimed at crafting a vibrant Tourist Experience
Circuit, seamlessly blending the historical allure of Gwalior with dynamic economic and cultural
activities. The key components of this project are:
1. Thematic connectivity: Establishing thematic connectivity among existing attractions within the
Phool Bagh zone to create a narrative flow. This ensures that each site contributes to a larger,
interconnected story, enhancing the overall tourist experience
2. Cultural enrichment hub: These hubs serve as interactive spaces where visitors can delve into
the local culture, participate in workshops, and engage with artisans, fostering a deeper
connection with Gwalior's heritage.
3. Upgradation of green spaces: These tranquil spots provide visitors with a respite, encouraging
relaxation and reflection amid the historical surroundings.
4. Infrastructure upgradation: Investing in the enhancement of infrastructure is paramount to
ensuring a seamless and enjoyable experience for visitor.
2.2.1 Proposed Interventions

The Project involves following set of interventions which shall be detailed in DPR stage
2.2.1.1 Re-adaptive use of Moti Mahal post office building as Tourist Interpretation Center
A Tourist Interpretation center is proposed in the post office building of the Moti Mahal Complex,
Gwalior based on the concept of adaptive-reuse. It is where the heritage ride begins, and all the
amenities for tourists, including restrooms, waiting lounge, parking facility will be available. The tourist
can book the ticket of heritage vehicle and all of the 12 destinations through QR code scanner or
tourist information kiosk. In tourist interpretation centers, visitors will receive information about all
destinations of Gwalior through miniature model display in exhibition gallery. The detail architectural
drawing of the tourist interpretation center is attached in the Annexure C. The following are the
components of Tourist Interpretation Center.
1. Ticketing counter cum information kiosks
2. Exhibition Gallery
3. Parking for E-vintage vehicle and visitors
4. Soft scaping and hardscaping around the building
5. Figure 8 Tourist Interpretation Center: Exhibition gallery(left), building outside view(right)
2.2.1.2 Pedestrian route development of Baija Taal and Italian Garden Road
The pedestrianization and street beautification of two routes: Baija Taal road and Italian garden road
is proposed. These routes will be open only for pedestrian after 6-7pm. The roadway will be made more
beautiful with appropriate signs, a pedestrian walkway, street lamps, trash cans, and historical wall.
Along with the pedestrianization of road, a dedicated space and uniformly designed kiosk will be
provided for food vendors and souvenir shops. The tourist can also enjoy the street activities such a
horse riding and toy car on these streets without any hassle. The detailed architectural drawing of both
the routes is attached in the Annexure C. The detailed Component of pedestrian route development
is given below
1. Development of pedestrian path (including laying of stones, chiseling and levelling), signages,
lamp post, street furniture along the path with the heritage wall depicting history of Gwalior
2. Development of Night market street for shopping and souvenir along the Italian Garden route
3. Development of food street along the Baija Taal route
4. Conservation and Restoration of Lower Ground floor of Moti Mahal for /Local market /Cafeteria
on PPP Mode.
Figure 9 Proposed pedestrianization of streets: Italian garden road (left), Baija Taal road (right)
2.2.1.3 Revitalizing Jal Vihar and Italian Garden

This Italian Garden of Gwalior is about 175 years old and Sindhiya dynasty built it. It was built for the
women of the Scindia dynasty. The women in the Raj family could only come in this park. The entry of
the common man was forbidden. In a building of Jal Vihar, Scindia's Maratha Sardar used to come
along with the family. It was also named the Gentleman Club. However, after the country's
independence, both places have come to the Municipal Corporation. Revitalization of Jal Vihar and
Italian Garden can contribute to a more objective enhancement of this complex cultural heritage,
where nature and culture are combined. This integrated approach involves construction of new
gateways in the theme of Italian at the entrance of the park, provision of necessary infrastructure as
per the gap assessment and the projection mapping in the garden to enhance tourist experience. The
architectural drawing is given in the Annexure C and for the details of project mapping, please refer
chapter 4
The detailed component is given below:
1. Construction of gateways at the entrance of the park (1 no)
2. Provision of infrastructure in the park - Dustbins, Benches, Signage, lamp post etc.
3. Provision of Projection Mapping at Jal Vihar
4. Development of landscape in the park
2.2.1.4 Façade lightning and Tree Projection at Baradari Complex

Illuminating facades with lights can transform a unhighlighted heritage building of Baradari into a real
eye-catcher as it highlights the architecture and puts emphasis on key building features. Lighting the
facades fabricates dramatic effects that can enhance the night-time aesthetics of a heritage building.
It complements the overall charm and adds a glamorous finishing touch to the Phool Bagh zone. Tree
projection at Baradari square is a creative light projection project that overlays trees with images of
historical and cultural past. It is a visual imagining of the figures on the trees, as seen through an
environmentally aware spiritual eye. The details of tree projection and baradari façade lightning is
detailed out in the chapter 4

Figure 10 Baradari Complex: Tree projection at Baradari square (left), facade lightning at baradari (right)
2.2.1.5 Infrastructure upgradation of Gandhi Park

Gandhi Park is one of the famous gardens of Gwalior, situated in the Phool Bagh. This project came up
with a plan to improve it further by implementing a ‘best design of gateways at the baradari entrance
of the park and the park will be provided with attractive theme-based boundary wall of the park in
the Baradari square to add beauty in it. The detailed architectural drawing is attached in the Annexure
C.
2.2.1.6 Hands on workshop to visitors at regional art and craft center

The proposed Phool Bagh Heritage experience zone provides hands-on experience workshop of stone
carving, clay, paper Maiche and other local material to the tourist at regional craft center. It is
estimated that approx. 15 local stone artisans will be employed and trained to provide the workshop
to the tourist.
Figure 11 Regional art and craft center: Hands-on workshop (left), entrance gate (right)
2.2.1.7 Infrastructure development in the E-vintage vehicle circuit

The Phool Bagh heritage experience zone includes 12 major attractions that will give tourists a sense of
Gwalior's heritage and royal ambience. Tourists will experience heritage through an electric heritage
ride that will move from a tourist interpretation center to 12 major attractions in the circuit. A tourist
interpretation center is proposed at post office building of Moti Mahal to serve as the starting point of
the proposed circuit. From Moti Mahal you can see Sangrahalaya at walking distance and tourists will
start an electric heritage ride with guide, then the ride will stop at the first drop-off point in Baija Taal
where they will see Baija taal, Museum of Moti Mahal, Regional art and craft center. Electric vehicles
move from the first point to the second drop point. At the next drop point, tourists will experience Italian
garden, Gwalior Zoo, baradari, Gopal Mandir and Gandhi or Ambedkar Park. Finally, tourist will be

taken by electric vehicle to the third drop point from where you can see rani Laxmi Bai Samadhi,
Aquarium.
In addition to the Heritage vehicle route, a beautified pedestrian lane (dustbins, lamp posts,
information boards) will complement the cohesive experience of all tourist attractions. Shaded seating
along with signage and information boards will be built around the three-drop point. The architectural
drawing is attached in the Annexure C.
Figure 12 Proposed Heritage Vehicle and its route
Tourist Interpretation Center

1. Sangrahalaya
Drop Point 1
2. Moti Mahal
3. Baija Taal
4. ICH and old Haat bazar
5. Regional Art centre
Drop Point 2
6. Italian Garden
7. Gwalior Zoo
8. Gopal Mandir
9. Gandhi and Ambedkar Park
10. Baradari
Drop Point 3
11. Boat Club
12. Samadhi of Rani Laxmi Bai
2.2.1.8 Infrastructure upgradation of Gopal Mandir

In 1920 AD, Gwalior state under Madhav Rao Scindia adopted a secular religious policy in which the
Gopal mandir (for Hindus) was built along with Masjid, Gurudwara and church to provide equal rights
to all religions. A light-illuminated facade transforms Gopal Mandir heritage building into a real eye-
catcher by emphasizing the architecture and key features of the building. Along with this infrastructure
upgradation in the temple complex such as dustbins, benches and lamp past will be done. The
architectural drawing of temple is given in the Annexure C.

Map 3 Proposed Intervention layout

2.2.2 Detail Design
2.2.2.1 Key Consideration
a) Climate: In Gwalior, where the climate exhibits distinct seasons, a responsive architectural
approach can be tailored to the local conditions. Incorporating vintage electric vehicle
rides enhances the visitor experience while providing a comfortable and sheltered
experience for visitors during hot weather. Also, strategically placed shade structures, such
as pergolas, gazebos, or tree canopies, to provide relief from the sun and create
comfortable resting areas.
For the monsoon season (July to September), buildings can incorporate efficient drainage
systems, rainwater harvesting, and water-resistant foundations to manage heavy rainfall.
Strategic placement of windows and considerations for natural lighting during overcast days
are essential.
In the pleasant winter months (November to February), architectural designs can focus on
passive solar heating, utilizing sunlight to warm indoor spaces. Adequate insulation and
thermal mass can contribute to retaining warmth during cooler nights.
A climate-responsive design in Gwalior will embody versatile and adaptable designs,
considering seasonal variations to enhance energy efficiency and ensure the comfort of
residents throughout the year.
b) Green Infrastructure: Incorporating green and sustainable infrastructure practices, such as

the use of native vegetation, green roofs, and permeable surfaces to minimize
environmental disruption and enhance natural processes.
c) Water Management: Implementing effective water management strategies to ensure that

the development does not adversely affect water quality, aquatic habitats, or the overall
hydrological balance of the area.
d) Re-adaptive use of existing heritage building: A Tourist Interpretation centre is proposed in

the post office building of the Moti Mahal Complex, Gwalior based on the concept of
adaptive-reuse. Adaptive re-use is a sustainable approach to building and construction. By
repurposing existing buildings, it not only reduces the need for new construction, conserves
resources, and minimizes waste; but also contributes to the revitalization of urban areas by
breathing new life into older structures. The existing structure will serve as a backdrop or
framework for the exhibits, providing a unique context that enhances the interpretation and
understanding of the displayed artifacts or artworks.
e) Retaining existing vegetation: Th site zoning and development of Phool Bagh zone has been
done without any harm to existing vegetation.
f) Consideration of historical significance of the region: Considering the historical importance

of the region during the design process for projection mapping in the Italian garden and the
heritage wall along the vintage vehicle route.
g) Presence of local artisans: The presence of local artisans and live demonstration of their craft
within the existing site adds a valuable dimension to the overall visitor experience. This project
incorporates hands-on workshops facilitated by these artisans can offer visitors a unique and
interactive way to engage with the local culture and traditions. Participants in workshops
have the opportunity to create their own souvenirs, adding a personal touch to their visit and
a tangible connection to the local culture.

h) Quality of food and cuisine available: Existing restaurants and chaupatis offers a diverse
range of culinary options, allowing visitors to Savor local cuisine and specialties. This adds
another layer to the cultural experience of the site. The drop points are provided strategically
to allow visitors to enjoy food in between the ride.
i) Carrying Capacity Assessment

Tourism can generate both positive and negative impacts on the destinations visited. Tourism
is a strong economic sector globally having contributed significantly to the GDP growth and
employment generation, apart from attracting investments and benefitting local
communities from the regional infrastructure development. However, tourism is a large
consumer of natural resources (e.g. water) and a significant producer of wastes. Overtourism
has also affected local communities by creating issues ranging from housing affordability,
environmental degradation, cultural conflicts, resource crunch, etc. Hence, sustainable
tourism development should take full account of its current and future economic, social and
environmental impacts, addressing the needs of visitors, the industry, the environment, and
host communities. In this context, Carrying Capacity has been considered as a measurement
of sustainability. The World Tourism Organisation (WTO) defines tourism carrying capacity as
“the maximum number of people that may visit a tourist destination at the same time, without
causing destruction to the physical, economic, socio-cultural environment and an
unacceptable decrease in the quality of visitors’ satisfaction”1. Lakshadweep Islands are
unique socio-ecological assemblages. Considering the intricate relationship between
tourism growth, resource base and local development, carrying capacity informed tourism
development is essential to limit the socio-ecological implications of tourism development.
This is to ensure that the intensity of development does not surpass the ability of the Island to
sustain itself as a unique ecosystem, a home to its people and an iconic destination to its
visitors. It basically answers a typical question, “how many tourists are too many”.
Multiple approaches have been formulated by academicians and tourism practitioners over
the past few decades for estimating a destination’s tourism carrying capacity considering
different set of components. There are various categories of Tourism Carrying Capacities as
mentioned below:
• Physical Carrying Capacity: Physical carrying capacity is the maximum number of visitors
that can physically fit into a defined place over time. It is closely associated with visitor
satisfaction based carrying capacity and ecological carrying capacity. The standard for
desirable area per user accounts for visitor satisfaction.
• Environmental Carrying Capacity: Environmental carrying capacity is the number of visitors
that a site can sustainably accommodate, without putting undue stress on its natural
resources and the ambient environment. Alternatively, environmental carrying capacity is
the maximum infrastructure services and activities a site can provide to visitors without
causing unreasonable environmental degradation.
• Socio-Cultural Carrying Capacity: Socio-cultural carrying capacity is the number of visitors
that a site can sustainably accommodate in a way that does not violate the existing social
structure or culture of the communities within the impact area of the site. It also addresses
the social carrying capacity of the visitors and examines the level beyond which the quality
of visitor experience will start reducing. It is calculated by collecting data on tourists’
behaviour and residents’ attitude towards the tourists.
• Economic Carrying Capacity: Economic carrying capacity is the amount of tourism activity
after which it adversely affects the economic status and financial conditions of the local
people. It is calculated based on enquiries of the economic status of resident population,
1WTO. (1999). Global code of ethics for tourism. Proceedings of Thirteenth session of General Assembly: Santiago, Chile.
means of their livelihood and the impact (both positive and negative) on those means of
livelihood.
Methodology
No standardized method exists for estimating the carrying capacity of any site. Developing a
commonly applicable procedure is a difficult task as the assessment needs to be contextual, and
the method applied for one area may not be suitable for other venues. The carrying capacity
assessment involves four parameters as shown below:
• Area: The total project area and the area available for the public/tourist movement.
• Activity area: Various activity area are marked as per the space utilisation by the tourist/
public for resting, waiting, queuing etc.
• Density: Tourist density for each activity area has been calculated for standing crowd,
moving crowd, resting etc. The tourist density was measured as the number of tourists per
unit square meter area at various locations.
• Capacity: Carrying capacity has been calculated only for each day.
Activity-based carrying capacity estimates the maximum number of tourists that can be engaged
through tourism activities offered in the project area. Exceeding this limit not only reduces the visual
appeal of the place, but it also stresses out the resources and impacts the comfort levels of both
the tourists and the locals. The physical carrying capacities of these individual activity zones are
computed using published and established formulae which reveals the maximum number of
tourists/locals that can physically fit in a specific area, over a particular time. In order to internalize
site-specific characteristics that can further restrict the physical carrying capacity, corrective
factors such as climate, natural hazards, slope & terrain, tourist infrastructure etc. have been applied
to yield real carrying capacity.
Corrective factors considered for computing Real Carrying Capacity (RCC):

Environmental and cultural sensitiveness: The economic burden of managing pollution, erosion
control, and other environmental impacts can influence carrying capacity decisions.
• Slope2 3: Different activities have different suitability for ground steepness. Building at unstable
slopes will not only cost more but can lead to slope failure. While optimum slope for building
2 Values have been adopted from Times Saver Standards for Landscape Architecture and Landscape Planning: Environmental
Applications
3 The source of contour information is SRTM DEM 1Arcsecond for all islands except Minicoy whose contour data was from NCESS
Trivandrum
construction varies from 2-10%, it should be avoided beyond 20% slopes. Completely flat
grounds are suitable for active recreation such as playgrounds, etc. whereas trekking
requires steep slopes upto 10-12%. Longitudinal slopes of sidewalks (for walking) is optimum
till 5% which can be extended maximum to 10%. Roads can be constructed from 0-10% slope
depending upon the desired speed of the vehicles. Slope more than 20% should be
protected and vegetation.
• Elevation: Higher elevations pose challenges due to thinner air, changing weather
patterns, and difficulty in accessing services and emergency response. At 3000 MSL the the
air pressure is only about half of what it is at sea level and the snowing generally starts from
4500-5000 MSL.
• Erosion potential: Hillsides are susceptible to soil erosion, impacting land stability and
requiring mitigation measures that limit visitor density.
• Vegetation and biodiversity: Several factors can be used to assess the vegetation value of
an area such as biodiversity richness, presence of rare and endemic species, canopy cover,
maturity/stability, infestation by invasive species, etc. A grassland is less diverse, mature and
stable than a forest. Similarly, more bio-diverse habitats are more valuable, more so are the
ones which are home to rare/endemic species of flora. Also, landscape cover which are
habitats to diverse, keystone, rare, endemic, vulnerable or endangered species are more
valuable from the wildlife perspective. Agriculture lands are moderately sensitive to
development whereas settlement areas are least sensitive to low intensity development.
Sensitive ecosystems and endangered species require protection, necessitating restricted
access and reduced visitor numbers.
• Proximity to Protected area: Project development near an protected area such as National
Park or Wildlife Sanctuary can lead to increased human activity in and around protected
areas. This can disrupt wildlife and can also lead to poaching and other illegal activities. As
per Supreme Court Order released in June 2022, each protected forest, that is, national park
or wildlife sanctuary must have an ESZ of minimum one kilometre measured from the
demarcated boundary of such protected forest.
• Climatic conditions: Climatic conditions are measured by various factors such as
temperature, rainfall, humidity, wind, snowfall etc. Extreme weather conditions like heavy
snowfall, fog, or wind might restrict visitor access and necessitate seasonal adjustments to
carrying capacity.
• Natural hazards: Susceptibility to landslides, avalanches, or floods requires factoring in safety
margins and potentially reducing visitor capacity to ensure risk mitigation.
• Cultural sensitivities: Project development near to a culturally important site can lead to
increased human activity which can cause damage to archaeological or cultural
resources, visual and auditory pollution, increased traffic and congestion:
Site suitability for Tourist Comfort

• Accessibility and road condition: Difficulty levels and limitations of access routes influence
visitor flow and determine the carrying capacity of different areas within the hilly region.
• Aesthetics: Beautiful vistas, scenic landscapes, or unique vantage points can make a site
more visually appealing and alluring to potential visitors. Picturesque views often become
iconic representations of a place, attracting tourists who want to experience the beauty
firsthand.
• Quality of food and cuisine available: A site known for its excellent food can attract more
tourists seeking a unique culinary adventure. This positive reputation can build a strong brand
identity, making the site stand out from competitors. Tourists are more likely to spend money
on high-quality food, benefiting local businesses and generating revenue for the site. Tourists
satisfied with the food are more likely to extend their stay and explore the site further.
• Quality drinking water facility: The quality of drinking water is not just a health concern but a
critical factor influencing tourist behavior and the overall success of a tourist destination. By
ensuring safe and palatable drinking water, destinations can attract more visitors, enhance
their reputation, and boost the local economy.

• Parking facility: For many tourists, especially those traveling by car, having convenient and
readily available parking is essential. Ample parking within walking distance of the site can
make it more accessible and encourage more people to visit. When parking is readily
available, visitors are more likely to stay longer and explore the site more thoroughly. This can
lead to increased revenue for shops, restaurants, and other tourist-related businesses around
the site.
• Waste disposal & collection: Clean site with proper solid waste management can be a
significant competitive advantage for any tourist destination. It promotes a healthy, safe,
and visually appealing environment that attracts more visitors, enhances their experience,
and fosters long-term sustainability.
• The presence of conflicting activities in the surrounding area (honking, congested streets
etc.): A perfect balance between preserving the local character and ensuring a positive
tourist experience. Implementing measures like designated honking zones, pedestrian-only
areas, and efficient traffic management can help minimize the negative impacts while
allowing tourists to experience the unique atmosphere of the site.
Table 6 Parameters for calculating Carrying Capacity
Sr.No. Parameter Range Rating

Environmental and cultural sensitiveness
Less than 10% 1
1. Slope 10% - 20% 0.5
More than 20% 0
Less than 3000 MSL 1
2. Elevation 3000 – 4500 MSL 0.5
More than 4500 MSL 0
Less susceptible to erosion 1
Erosion
3. Moderately susceptible to erosion 0.5
Potential
Highly susceptible to erosion 0
Area has least concerned species and depend on 1
Vegetation
continuing conservation efforts
4. and
Area has threatened and vulnerable species 0.5
biodiversity
Area is rich biodiversity and has endangered species 0
More than 2km 1
Proximity to
5. 1km to 2km 0.5
Protected area
Less than 1km 0
Pleasant weather conditions 1
Climatic
Moderate weather conditions (Less chances of heavy 0.5
conditions
6. rainfall, snowfall etc.)
during tourism
Harsh weather conditions (more chances of heavy 0
season
rainfall, snowfall etc.)
Less susceptible to natural hazards 1
Natural
7. Moderately susceptible to natural hazards 0.5
hazards
Highly susceptible to natural hazards 0
The project site does not have any cultural importance 1
Cultural site nearby
8.
sensitivities Located near site protected by State archaeology 0.5
Located near ASI site 0
Site suitability for Tourist Comfort
Accessibility Free flowing traffic 1
1. and road Narrow access road 0.5
condition Poor road conditions with potholes 0
Breathtaking Natural Beauty (including Panoramic 1
vistas, Unique geological formations and Diverse
2. Aesthetics
ecosystems)
Tranquil landscapes with picturesque charm and 0.5
Artistic landscapes including Gardens and parks, Art 0
installations in nature and man-made wonders.
Authentic local cuisine with various food options is 1
Quality of food
available
3. and cuisine
Good food quality and options are available 0.5
available
Lack of food options 0
Quality drinking Drinking water available 1
4.
water facility Drinking water not available 0
Sufficient parking space available 1
Parking space available with sufficient space is not 0.5
5. Parking facility
available
Parking space is not available 0
Proper Solid Waste Management is being done at site 1
level (including collection, segregation, disposal and
treatment)
Waste disposal Solid Waste Management is being done (only 0.5
6.
& collection collection and segregation. The disposal and
treatment is taken up by the local municipal
corporation.
No Solid Waste Management is being done. 0
Presence of No conflicting and disturbing activities 1
conflicting and Two conflicting and disturbing activities (like honking, 0.5
7.
disturbing congested roads etc.)
activities More than two conflicting and disturbing activities 0
Limitations:
• Effective Carrying Capacity was not accounted while computation of physical carrying
capacity because assessment of managerial capacity is not a major constraint considering its
ability to change once skill-development/capacity building/deployment of manpower
measures are undertaken.
• Carrying Capacity assessment should not be considered timeless. The number it yields are subject
to specific conditions, vision and aspirations of the stakeholders. It needs to be periodically
revised, say every 5 years, to accommodate changes in the given conditions and aspirations.
• Although numerical-based carrying capacity (the approach for current carrying capacity study)
is vital for addressing specific social and physical issues such as overcrowding, it has been argued
that ‘use levels’ are not linearly related to environmental ‘impacts and pure numbers are not the
answer to arrest irreversible ecological damages. Realizing this, many protected areas globally
have applied the concepts of Limits of acceptable change (LAC), Visitor Impact Management
(VIM), Visitor Activity Management Process (VAMP), Visitor Experience and Resource Protection
(VERP)4, etc. It would be important to establish ‘indicators of acceptable change’ for all zones
and closely monitor the implications of the project activities on the ecosystem across the
indicators. Based on this administration can take periodic assessment of impacts of tourism
development and take necessary actions and also revisit carrying capacity numbers. It is
important to note here that during the initial stages of tourism development, numerical based
carrying capacity assessment (which the scope of current report) are important tool to factor in
physical and social indicators and to some extent even the ecological indicators that govern
carrying capacity of the destination. Also, together with other outputs of this project such as
4While each framework calls for its own steps and general procedures, they all address both environmental and
experiential (social) conditions. In one way or another they call for the formulation of management direction for the future
(such as desired future conditions, objectives, goals) against specific zones (e.g. tourism zones, conservation zones, etc)
and specify such direction through indicators and standards of quality (e.g. coral mortality index). Monitoring is required
to assess when minimally acceptable conditions (carrying capacity) has been reached or exceeded. And management
strategies, tactics, and actions are identified to deal with situations when conditions are no longer acceptable. Hence,
carrying capacity is defined as a “management system directed towards maintenance or restoration of ecological and
social conditions defined as acceptable and appropriate in area management objectives.”
development control regulations which aim to reduce negative impacts due to execution of
permissible activities and SOPs for conducting recreational activities in conformity with
ecological processes, this carrying capacity assessment will prove to be an effective instrument
in curbing any negative impact of development on the project area or destination.
Findings:
Total visitors which can be accommodated in site are 1155 persons at one time and 43518 persons
per day in tourism season.

2.2.2.2 Case Study/ Best Practices
Table 7 Case studies
Name of the Case Study 1 – Tajganj Urban Case Study 2 - Case study 3 –
Project Redevelopment Redevelopment of Redevelopment of
Historic Heritage Kashgar City
Chandni Chowk
Location, City Tajganj, Agra Chandni Chowk, Delhi Kashgar Old Town
Location, State Uttar Pradesh Haryana Kashgar
Location,
Country India India China
Project Cost 197 Cr 99 Cr $500 million
Area (Ha) From Western gate Road of
the Taj Mahal to the Eastern 1.3 km
gate Fatehabad Road 500 Hectares
USP or Key The Taj Ganj Urban Reinforce safe and free The Kashgar Special
Features Redevelopment project in pedestrian movement, Economic Zone was
Agra, India aims to revitalize by giving significance to established in May
the old city center. pedestrians over 2010. The
The project uses Climate vehicles. redevelopment
Sensitive Urban Design Decongesting traffic project ran from
(CSUD) approaches Revitalizing the historical 2001–2017.
architectural character Most of the Old City
of the buildings has been rebuilt with
Preserving the storylines wider streets, more
of the heritage sites modern
architecture, and
plenty of concrete.
Components Taj Mahal, 2-way Gali Paranthe Wali, Red
(With Area carriageway, Pedestrianized Fort, Fatehpuri Mosque,
breakup) (Rough pathway, Park and open Gauri shankar temple,
area breakup space Haveli Mirza Ghalib
with work) Pedestrianized pathway
Tourist Activities Parks, tanga Rides, A tourist Shopping, Food courts Kashgar Old city,
walkway between the Taj Sunday Bazaar, Silk
Mahal and Agra Fort, E- Road history, Uyghur
battery tourist mobile vans, culture
Commercial areas,
Institutional areas, Forest-like
greens, Bazaars, Old city
fabrics, Slums
1. Tanga Rides -
Revenue Sources
2. E-battery tourist mobile van
with amount

2.2.3 Design Specifications
2.2.3.1 Design Basis and Elements
• The design components have been arrived at in consultation with various stakeholders, market
assessment, and case studies of similar projects. The entire effort has been to ensure optimum
facilities for the tourists with infrastructure that is sufficient for the artisans, craftsmen, and
performers of the local community.
• Establishing a Tourist Interpretation Center at Moti Mahal building to enhance the overall
experience for tourists. This center exhibits detailed insights into the cultural and historical
significance of the area, enriching tourists' understanding of the destination. It will Include
multilingual staff or digital interfaces to assist tourists who may speak various languages, ensuring
effective communication and eliminating language barriers. Center facilitates the booking of
tours, or guided visits to Phool Bagh experience zone, streamlining the coordination process for
tourists. Facilities for tourists to freshen up and grab refreshments, ensuring comfort during their
exploration is also provided here. Overall, it will enhance the overall tourist experience by
providing information, navigation assistance, and a platform for cultural immersion.
• Promote sustainable tourism by incorporating electric-powered vintage vehicles, aligning with

environmental conservation efforts. Vintage vehicle Improve accessibility for tourists, allowing
them to explore multiple attractions. Route of vehicle equipped with maps, guides, and
interactive displays to help tourists orient themselves within the destination, ensuring a smoother
navigation experience. Interactive display information about local tourist attractions, events,
festivals, and activities, enabling tourists to participate in community celebrations and cultural
happenings.
• Implemented a pedestrianized approach road along Baija taal and Italian Garden Road,
creating a walkable and pedestrian-friendly environment for residents and visitors. This initiative
aims to enhance safety, promote strolls, and contribute to the overall charm of the area,
allowing individuals to explore Phool Bagh cultural and heritage at a relaxed pace. Infused the
route with a heritage wall theme, using visual elements and storytelling to immerse pedestrians
in the rich cultural history and heritage of the area. Implemented proper pedestrian
infrastructure, including well-designed walkways, seating areas, and green spaces, to ensure
comfort and safety for those traversing the route. Introduced food vendors and souvenir shop
along the route, each designed with a thematic approach, offering a diverse experience.
• Introduced hands-on workshops at a regional art and craft center which serves as a catalyst for
community creativity, cultural preservation, and skill development, providing a meaningful and
enriching experience for participants of all ages and backgrounds.
• Welcoming entry gates have been thoughtfully designed at Italian garden and Gandhi Park,
serving as architectural focal points that not only enhance the aesthetic appeal of the area but
also symbolize a warm invitation for tourists alike. These gates are designed to create a sense of
arrival and contribute to the overall charm of zone, marking the beginning of a memorable
experience in this historically and culturally rich destination.

• Highlighted historical significance by Illuminating historical buildings such as Baradari and Gopal
Mandir. It enhances the overall experience for tourists and visitors, providing an opportunity for
nighttime tours and promoting cultural tourism.
• Enhance the aesthetic allure of Baradari Square by incorporating tree projections, introducing
dynamic and captivating elements to the surroundings. Employ advanced projection mapping
techniques to intricately align visual content with the distinct shapes and contours of the trees,
resulting in a seamless and immersive display. The projection of images onto the trees in Baradari
Square has the potential to craft a visually striking and immersive experience.
• Hosting a projection mapping show at the Italian Garden with ticketed admission is an excellent
way to offer a unique and engaging experience for visitors. It will provide a culturally immersive
experience, showcasing Italian themes, art, or historical narratives that resonate with the
heritage of the Italian Garden or Phool Bagh. Offers visitors a memorable and visually stunning
experience, encouraging repeat visits and positive word-of-mouth promotion. It will Generate
revenue by selling tickets for admission, ensuring that the funds collected contribute to the
sustainability of the project.
• Transforming the route into a Phool Bagh involves a combination of botanical diversity, seasonal
blooms, and aesthetically pleasing landscaping elements. The goal is to create a picturesque
and inviting environment that resonates with the beauty and cultural significance of a zone.
Landscaping of this zone Includes the diverse selection of flowering plants, trees, and shrubs to
create a rich and colourful landscape that reflects the essence of a Phool Bagh.
2.2.3.2 Design Standards and Specifications

• National Building Code 2005 and BVN 2012 has been used to derive areas, sizes, and proportions
of the space. IS code for structural safety, rainwater harvesting, and public health has been
followed in all components of buildings and services. Energy-efficient lighting and solar power
generation equipment have been set up to keep the footprint as carbon-neutral as possible.
• Care has been taken to ensure local sustainable and site-specific landscape design and
selection of plants to complement the already existing trees on site. The buildings have been
placed to ensure minimum cut and fill on the site. The retaining walls that have been created
will be of local stones.
• PWD SPECIFICATIONS OF BUILDING WORK 2022 will be followed for all standardized items. For
other items, the Schedule of Rates and State Specification handbook will be followed.
Detailed BOQ with specifications for each item has been mentioned and is enclosed in the Annexures
D.
2.2.4 Technical Specifications

2.2.4.1 Architecture: Please refer BOQ in Annexure D for technical specifications
2.2.4.2 Other Services: Please refer Annexure D

2.3 Pre-Construction Clearances applicable & documentary proof of approval
Table 8 Preconstruction Clearance
S.No. Clearance Type Nodal Agency for Clearance Approval

providing Received (Yes/ Reference
Clearances No) (Documentary
Proof attached and
Date of Approval)
1 Land ownership clearance: DC, Gwalior and In Process Attached
The land is currently owned Nagar Nigam
by the Nagar Nigam Gwalior
2 Electricity Department Madhya Pradesh In Process

Electricity Board
3 Traffic Police regarding - In Process

restricting vehicular entry
on Baija Taal road and
Italian garden road
Note: Request letter of NoCs (concern department) from district administration and state tourism board
has been dispatched, and NoCs awaited from department. Request letters of NOCs and attached in
Annexure F.
2.4 Minor Interventions and soft interventions through specialized agencies

Refer section 3, 4 and 5
2.5 Environmental compliance and protection measures

Table 9 Environmental compliance and protection measures
Applicability of Acts/Guidelines Compliance criteria

Environment Protection Act, 1986 - under EIA Not applicable
notification, 2006 (and its subsequent amendments)
provides for categorization of projects into category A
and B, based on extent of impacts.
Wildlife Conservation Act, 1972, amended in 2003 and Not applicable
2006, provides for protection and management of
Protected Areas.
Forest Conservation Act, 1980 and its subsequent Not applicable
amendments necessitate obtaining clearance from
the MoEF for diversion of forest land for non-forest
purposes.
Water (Prevention and control of pollution) Act, 1974 The project complies with the Water
and; (Prevention and control of pollution) Act
1974, Air (prevention and control of
Air (prevention and control of pollution) Act, 1981 pollution) Act 1981. Necessary measures will
be taken up to combat pollution. The details
are mentioned in the subsequent sections.
Consent for Establishment (CFE) & Consent
for Operation (CFO) from the State Pollution
Control Board for setting up of diesel
generators (if any), hot mix plant, wet mix
plant, crusher plant (if exclusively for this
project) to be obtained by the Contractor,
prior to commencement of construction
works at site. If the contractor purchases
the construction materials (eg. sand,
gravel) from third party, he must ensure that
materials are coming from approved
quarry sites.
Noise Pollution (regulation and Control) Rules, 2000 The project shall put measures for
abatement of noise including noise
emanating from vehicular movements,
blowing of horns, and sound producing
instruments and ensure that the existing
noise levels do not exceed the ambient air
quality standards specified
under these rules.
The Ancient Monuments and Archaeological Sites and Not applicable the proposed land is not
Remains Act, 1958, and the rules, 1959 provide under influence of such any issue.
guidance for carrying out activities, including
conservation, construction and reuse in and around
the protected monuments.
State Tourism Policy -
The Building and Other Construction Workers’ Contractors are required to follow all the
(Regulation of Employment and Conditions of Service) provisions of BOCW Act.
Act, 1996, Employer shall-
• Provide and maintain, at suitable point, sufficient
quantity of wholesome drinking water, such point
shall be at least 6 meters away from any washing
areas, urinals or toilets
• Provide sufficient urinals and latrines at convenient
place, easily accessible by workers
• Provide free of charge, temporary living
accommodations near to work sites with separate
cooking place, bathing and lavatory facilities and
restore the site as pre conditions after completing
the construction works.
• Provide crèche with proper accommodation,
ventilation, lighting, cleanliness and sanitation if
more than fifty female workers are engaged
• Provide first aid facilities in all construction sites
For safety of workers, employers shall provide:

• Safe access to site and work place
• Safety in demolition works, use of explosives,
operation of transporting equipments and lifting
appliance, hoist and lifting gears
• Adequate and suitable lighting to every workplace
and approach

• Prevention of inhalation of dust, smoke, fumes, gases
during construction works and provide adequate
ventilation in workplace and confined space
• Safety in material handling and stacking/un stacking
• Safeguarding the machinery with fly-wheel of
moving parts
• Safe handling and use of plants operated by
compressed air
• Fire safety
• Limit of weight to be lifted by workers individually
• Safety in electric wires, apparatus, tools and
equipment’s
• Provide safety net, safety sheet, safety belts while
working at height (more than1.6 mtrs as per OSHA)
• Providing scaffolding, ladders and stairs, lifting
appliances, chains and accessories where required
• Safety in pile works, concrete works, hot asphalt, tar,
insulation, demolition works, excavation,
underground construction and handling materials
• Provide and maintain medical facilities for workers
• Any other matters for the safety and health of
workers
Motor Vehicles Act, 1988 Valid and appropriate (LMV/HMV) driving
No person will be allowed to drive a motor vehicle license of operators and drivers is
unless he holds an valid driving license issued to him required to operate or drive v e h i c l e a n d
authorizing him to drive the vehicle e q u i p m e n t at construction site
The Petroleum Rules 2002 Do not allow any escape of diesel,
All due precautions will be taken at all times to prevent lubricants in to drain or any nearby water
escape of petroleum into any drain, sewer, and sources (including ground water)
harbour, river or watercourse or over any public road
or railway line.
Gas Cylinder Rules 2004 All the safety in storage, transportation,
These rules deal with filling, possession, import and handling, usage, maintenance, repairing of
transport of cylinders, safety relief devices, prohibition gas cylinders and other precautions should
of smoking, fires, lights etc. Special precautions against be taken and record should be kept
accidents, Competent person to be incharge of maintained.
operations, Handling and use, Restrictions on filling,
Loading, unloading and transport of cylinders,
Storage of cylinders, ownership and record keeping
etc.
Building Byelaws

Applicable Labor Laws All applicable labor laws including
The contractor shall base the employment relationship amendments issued from time to time
upon equal opportunity and fair treatment and shall applicable to establishments engaged in
not discriminate with respect to aspects of the construction of civil works has to be
employment relationship, including recruitment and followed by the contractor.
hiring, compensation (including wages and benefits),
working conditions and terms of employment or
retirement, and discipline.
The contractor shall provide equal wages and
benefits to men and women for work of equal value or
type.
2.5.1 Environmental Impacts and Mitigation Measures

The assessment of environmental impacts for the proposed interventions under this package
has been carried out during the following stages of the project planning and implementation:
• Pre-construction or Design impacts: Impacts arising from project design, including

the technology used, scale of operations etc.
• Construction impacts: Impacts resulting from construction activities including site
clearance, earthworks, civil works, etc.
• Post construction or O&M impacts: Impacts associated with the operation and
maintenance of the infrastructure built in the project.
Table 10 Environmental Impact and Mitigation Measures
Phase Anticipated impacts Mitigation measures

Land Environment
• Construction activities can • Ghat upgradation along Mandakini River is
Design
phase have a significant impact on planned taking into account the flood line while
ecologically sensitive areas positioning project components. No significant
(ESAs) such as Habitat loss and proposals have been put forth in the low flood
fragmentation, Erosion and line area, specifically towards Bharat Ghat.
sedimentation and various • The proposed site is not in any ecologically
types of pollution. sensitive areas. All necessary consents, permits,
• Impervious surfaces, such as clearance, NOCs, etc. prior to start of civil works
roads, parking lots, and will be obtained.
buildings, prevent water from • Maximizing permeable spaces on the site to
infiltrating into the ground, promote infiltration of rainwater into the ground
leading to increased runoff and which will also help to recharge groundwater.
flooding. • Vegetation cover that binds the soil shall be
• The removal of vegetation can maintained to prevent any erosion. In some
lead to erosion, sedimentation, cases, natural protection measures such as
water pollution, and habitat planting of vegetation will be done to further
loss. reduce the chances of erosion.
• Construction on unstable slopes • Adoption of design compatible with the natural
can landslides, soil erosion, environment and suitable selection of materials
sedimentation etc. to enhance the aesthetic appeal and blend
with the natural surroundings.
• Identify and avoid areas with unstable slopes
and local factors that can cause slope
instability (groundwater conditions,
precipitation, seismic activity, slope angles, and
geologic structure).
• Clearing the site of vegetation • Minimum vegetation removal will be done
Construction
Phase cover, cutting of trees and site during site clearance activities and the topsoil
levelling may induce soil will be preserved and reapplied at different
erosion as the vegetation bind places for plantation purposes. Though the site
the soil through their roots layout and materials used for ground surfaces
preventing erosion during rains promote minimum impermeable surfaces.
and storm. • Non-invasive vegetation species would be
• Excavation of soil for laying planted.
foundation may cause release • Spillage of oil, fuel, concrete, construction
of heavy metal or other materials and liquid/solid waste shall be
contaminations topsoil. removed immediately, and the affected soil
• Storage and handling of shall be treated appropriately.
construction equipment and • Organized and scheduled construction process
heavy machinery on unpaved with skilled workers to avoid any accidents like
or unlined surfaces may affect spillage of fuel, oil or waste disposal.
the soil quality. Any form of • Co-ordinate material deliveries to minimize the
leakage or spill during handling storage times on site to avoid damage and
and storage of fuel or runoff producing waste material and provide training
from material or waste/debris in to site staff in waste minimization practices.
storage yard will affect the soil • Use modern equipment wherever possible. Such
as it can penetrate into the soil equipment normally has better noise and
strata affecting its vibration attenuation than older machines.
characteristics. Modern machinery also offers other benefits,
• Repair, maintenance and such as reduced emissions, etc.
washing of machinery, trucks • Provision of segregated waste disposal facilities
and construction equipment and ensure it does not contaminate the
on open soil surface will also environment. Maximize the opportunity for
impact the soil environment. reusing/ recycling materials and thereby
• Disposal of construction negate/ minimize the disposal requirements.
waste/debris, waste or oil- • Provision of bio-toilet facilities for construction
soaked cloth; liquid waste into workers and prevent open defecation.
the soil environment will be a • No activity has been proposed which would
major source for pollution. expose ground water.
• Vibrations caused by heavy • Identify and include locations and operators of
vibration rollers or bedrock these utilities in the detailed design documents
blasting leads to soil to prevent unnecessary disruption of services
compaction, which restricts the during the construction phase.
growth of vegetation on site • Site clean-up is necessary after construction
and also limits the water activities by the contractor.
seepage into the ground.
• Disposal of solid and liquid • Waste storage and processing facility shall be
Operation
Phase wastes into the soil proposed on site with proper lining.
environment will cause • Use of perforated or hollow paver blocks for
pollution and contamination pavements and parking area to maximize the

resulting in degradation of soil area under permeable surface which will help
quality. rainwater to seep into ground easily.
• Even if these wastes are • Treated wastewater from STP will be utilized for
properly collected and flushing, landscaping and for HVAC purposes.
disposed in the respective • Riverside Garden with pergola is provided for
facilities, improper handling natural shade, reducing the temperature in the
and storage of these waste onto sitting area. It will also create a cooler and more
unpaved soil surface will comfortable space.
contaminate the soil leading to
loss of soil fertility, reduction in
soil strength, compaction,
nutrient availability,
degradation of soil quality etc.
• If the quality of the treated
water exceeds the CPCB
standards it will affect the soil
environment.
• Covering of ground area with
impervious materials like
concrete or cement will
generate more runoff and will
also reduce the amount of
water seeping into the ground.
The runoff may also flow into
nearby water bodies.
Air Environment
• Emissions from operating heavy NA
Design
Phase machinery and emissions from
existing DG sets.
• Excavation and clearing of • Site isolation and wind barriers around the
Construction
Phase land (site levelling and green construction site should be raised.
cover removal) will cause • Storage of construction materials in confined
particulate matter suspension in areas (adequately covered and contained so
the environment resulting in that they are not exposed to high wind speeds
degradation of air quality. on site leading to dust particle emissions.
• Emissions from operating heavy • The DG sets used for power generation are
machinery and emissions from equipped with BS6 engine resulting in reduced
existing DG sets will release noise and air emissions. The stack heights of DG
particulate matter, SOx and Sets will be provided as per CPCB/MoEF&CC
NOx into the air environment norms.
thereby polluting it. • Water Sprinkling system / periodical wetting of
• Dust emissions during site should be done to avoid excess dust
construction of infrastructure emission.
facilities, amenities etc. • Existing idling control techniques which
• Movement of construction automatically shut the engine off after the
vehicles, transporting materials, present time can reduce emissions, without
equipment etc. within the interventions from the operators.
proposed site will also affect the
air environment and vehicle

movement beyond the project • Maintain construction vehicles and obtain
site is not envisaged. “pollution under control” certificate from state
PCB.
• Emissions from operating heavy Solar panels will also be used to meet the
Operation
Phase machinery and emissions from energy requirements of the project site.
existing DG sets will release • Provide cycles and electric vehicles to tourists
particulate matter, SOx and for their local travel.
NOx into the air environment • Regular equipment maintenance to be
thereby polluting it. checked by the contractors at regular intervals
• Emission from vehicle/ throughout the life of the contract.
machinery operations and • Use of Solar boats which use energy from the sun
suspended particulate matter to provide illumination in their boat, making
arising from vehicle movement them a renewable and clean energy option
will alter the baseline air quality.
• Emission from boats are
envisaged but are very minimal
and insignificant.
Noise Environment
• Construction for infrastructure • Provision of Personal Protective Equipment (PPE)
Construction
Phase and ancillary facilities will with mufflers to all the construction workers to
produce major noise prevent any hearing loss or stress.
impacting the surrounding • Proper isolation of construction site and limiting
environment, especially to the working hours during daytime and completely
fauna and construction avoid night-time construction activities.
workers. • DG sets will be provided with acoustics
• The power demand for enclosures and will be located away from the
construction phase is very little eco-sensitive areas.
and will be sourced from DG • Use of well-maintained proper equipment and
sets only of appropriate machinery for construction to reduce noise
capacities which might disturb levels.
the noise environment. • Provision of PPEs to workers operating the DG
• As a part of road construction, Sets.
noise emission is unavoidable.
• Use of DG sets for power supply NA
Operation
Phase may cause some noise.
Water Environment
• Incorporation of adequate drainage provisions.
Design A poorly designed or maintained
phase drainage system can lead to
flooding, erosion, Mosquito
breeding, water pollution etc.
• Excavation will be avoided during the monsoon
Construction Ground water:
Phase season.
• Activities like disposal of solid • Adequate care will be taken to avoid soil
waste onto an unpaved erosion. Any area with loose debris within the
surface, discharge of sewage site shall be planted.

and other liquid waste onto the • Prevent spillage and disposal of waste onto soil
soil will lead to seepage of and surface water bodies: Leak proof
these wastes into the soil containers will be used for storage and
stratum polluting the transportation of oil/ grease, any wash off from
groundwater quality. oil/grease areas will be drained through
• Excavation for construction impervious drains. Waste oil will be transported
and piling beyond the required to mainland for recycling and safe disposal.
depth may cause variations in • Dispose waste oil and lubricants generated as
the groundwater table. per provisions of Hazardous Waste
• The possibility of waste and (Management and Handling) Rules, 1989.
runoff water from maintenance • Spillage of diesel from DG Sets and storage
and storage yards leaching into tanks if any is being arrested and cleared
the soil and polluting the immediately as per the rules/acts.
groundwater source is also • No activity has been proposed which would
taken into consideration. expose ground water.
• Surface runoff containing
spilled construction materials
during transport may leach into
the soil and affect the
groundwater quality.
Surface water:
• Disposal of waste generated

during the construction phase
like used/ waste oil, cloth waste,
construction materials, fuel etc.
into water bodies will
contaminate these water
bodies making them unfit for
usage.
• The runoff from construction
materials, waste facilities,
mobile toilets etc. may flow
towards the water bodies and
may impact its water quality.
• Runoff from waste segregation
facilities/yards, materials
handling,
machinery/equipment and
trucks repair etc. may enter
nearby water bodies and may
contaminate it.
• Open defecation and waste
from mobile toilets setup for
construction workers will cause
an impact on the water bodies
when they come into contact.
• Site preparation, levelling and
vegetation clearance will result

in soil erosion and when this
loose soil enters the water
bodies as runoff, it will cause
turbidity resulting in temporary
change in water quality
• No wastewater will be disposed into the
Operation Ground water:
Phase environment untreated; the treated water will
• Activities like discharge of be used for various processes like flushing,
untreated wastewater from the landscaping and horticulture, make up water
wooden huts onto open soil for HVAC etc causing no impact to the
stratum will leach into the sub- environment.
surface and contaminate the • To recover the green cover lost in construction,
groundwater. compensatory plantations is being done in the
• Any spill or leak from the DG spaces available. It is suggested to plant native
sets or fuel storage tanks may species of trees and shrubs to replicate the
leach into the soil and pollute existing ecosystem.
the groundwater. • Water saving fixtures: Low flow dual flushing
• The treated wastewater will be systems will be installed to allow different
used for landscape purpose volumes for flushing liquids and solids. The
within the project area; if the flushing requirements using these fixtures will be
quality of treated wastewater is 3 litres/flush and 6 litres / flush as compared to
not meeting the CPCB the conventional requirement of 9 litres/flush
standards it will affect the • Any accidental spillage of construction
groundwater quality when it materials during transportation shall be
leaches below sub-strata. removed immediately to prevent runoff
contamination.
Surface water:
• Disposal of plastic waste, solid

waste, sewage, wastewater
and other forms of waste into
the available surface water
bodies will alter its physical,
chemical and biological
characteristics contaminating
it.
Socio-economic Environment
• No Negative Socio-Economic • Livelihood opportunities shall be created by
Design
phase + impact is generated from the imparting skill development program to the
Construction project. eligible local youths to accommodate the
+ Operation proposed project employment needs.
phase • Developers are mandated to undertake skill
development and educational awareness
building activities.
• The project shall promote and sponsor local
festivals and events as a way of promoting local
culture.

• Precautionary measures will be taken for
Cyclones/Storms, floods, Fire accident, COVID
etc.
Solid waste, Hazardous and Other Wastes
• The major quantity of solid waste that will be
Construction Construction activities generate
Phase wastes in the form of solid and generated during construction phase is from site
liquid, during the construction excavation from proposed project activities. All
phase of the project. soil excavated is used for back filling. If this
waste is disposed into the environment, it will
affect the quality and cause pollution to various
environmental components.
• Coordinate with Local Municipal Authority for
beneficial uses of excavated
soils/silts/sediments or immediately dispose to
designated areas.
• Leaves and other waste from the clearance
shall be treated as solid waste and can be used
as compost.
• Equipment oil and other waste from the
construction must be managed as per the rules.
• No waste will be incinerated.
• Operation of project will • Ensuring proper disposal of waste and sewage
Operation
Phase generate waste in the form of collection. Waste storage and processing
biodegradable and non- facility shall be proposed on site with proper
biodegradable waste. lining.
• Presently, open defecation is • Provision of public toilets on the ghats to reduce
being practiced which leads to the open defecation.
water and soil pollution. It also • Maximize the opportunity for reusing/ recycling
creates unhygienic materials and thereby negate/ minimize the
environment. disposal requirements.
• Plastic waste from tourists and • Immediate removal of any waste or oil spill that
other working staff will also was improperly or accidentally disposed off.
impact the environment, • Employment of site supervisor to ensure proper
causing pollution. waste segregation and disposal.
Biological Environment
• Loss of habitat because of • All built up structures will be required to confirm
Design
phase + change in land cover within the to the environmental standards for the
Construction site. prevention of pollution.
+ Operation • Exotic species of vegetation • Construction machinery & materials shall not be
phase cover introduced on the site placed in nearby water bodies
replaces/affects the native • The design and the outlay design should be
vegetation growth and fauna such that it blends with the natural surroundings
of the area. and maintains a vernacular look
• Soil compacted to make way • Minimum vegetation removal will be done
for manicured landscapes during site clearance activities and the topsoil
promoting soil erosion. will be preserved and reapplied at different
places for plantation purposes.

• Alterations in vegetation will be minor and not
at a scale to affect the habitat it sustains. Non-
invasive vegetation species would be planted.
• Attempt would be made to align the
landscape drawing with existing vegetation
pattern and any tree cut within the site area
shall be replanted.
• Locally available and eco-friendly materials
such as PT wood, coco wood etc shall be used.
Traffic
• During the construction phase • The required construction materials and waste
Construction
Phase of the project there will be an produced from the construction and its allied
increase in the traffic that will activities shall be done in an organized and
be used for transporting cumulative manner to reduce the number of
construction materials, heavy trips.
machinery such as JCB 's,
waste and supply handling
trucks/vehicles and
construction workers.
• Traffic movement in the site • Regulating vehicle speed to 20kmph. High
Operation
Phase vehicle speed increases the amount of
fugitive dust created from unpaved areas.
Speed bumps will be provided to ensure
reduction of speed on unpaved areas.
• Provide cycles and electric vehicles to tourist
for their local travel which will ensure less air
pollution.
• Road signs and streetlights should be provided
to avoid accidents and ensure safety.
2.6 Sustainability assessment and interventions

2.6.1 Social Sustainability
The Phool Bagh Heritage Precinct, spread over 38 hectares, stands as a testimony to Gwalior's rich
heritage and is located at the heart of the city. It is situated in close proximity to the Jai Villas Palace
and Gwalior Fort – the two most visited tourist places in Gwalior.
Revitalizing the Phool Bagh Heritage Precinct is a comprehensive initiative which aims to position Phool
Bagh as a testimony of Gwalior’s heritage among the tourists. This plan envisions a full-day excursion
where visitors can immerse themselves in Gwalior's royal heritage, culture, music, handicrafts and
cuisine.
With the commitment to advance inclusive tourism development, this project will offer diverse activities
for all age groups. It will provide engaging experiences for both day and night visits. The project also
comprises of eco-friendly initiatives such as planting native flowering shrubs and plants, developing
thematic gardens and endorsing the use of local and eco-friendly materials to achieve sustainability.
The primary goal of this project is to draw an additional 1.4 lakh tourists annually, constituting a
remarkable 30% rise from the present visitor count. This increase will play an important role in boosting

the city's socio-economic development as it will result in increased employment opportunities in the
tourism and related sectors. Moreover, it will serve as a platform for local artisans, cultural performers
and various service providers.
Employment Generation (~200 Jobs): The creation of ~200 jobs are a positive aspect of social
sustainability. The Phool Bagh experience zone has the potential to contribute significantly to the local
economy by providing employment opportunities. This could include roles in hospitality, tourism
services, cultural interpretation, and administration. Ensuring fair employment practices and
opportunities for local residents can enhance social wellbeing. Proposed interventions will facilitate skill
enhancement for the local youth and artisans through skill enhancement initiatives. It is anticipated
that this project will yield an annual revenue of approximately 5 crores, making a substantial
contribution to the city's overall economy.
2.6.2 Economic Sustainability

Revenue Generation (Y2 Revenue – 2.63 Cr): The project is sustainable right from its operation year,
Revenue generation for Y2 year shall be 2.63 Cr which signifies economic sustainability right from the
operation period. A consistent and significant income stream is vital for the continued feasibility of the
project.
This revenue can be allocated towards operational costs, maintenance, and additional
enhancements, securing the enduring economic well-being of the Phool Bagh area.
Local Economic Impact: Apart from the revenue directly generated by the Phool Bagh precinct, there
exists the opportunity for a more extensive influence on the local economy. Enhancing tourist
engagement activities can result in supplementary expenditures in nearby establishments like
restaurants, souvenir shopping street, food street. This multiplier effect enhances economic
sustainability by fostering increased economic activity in the surrounding vicinity.
Job Creation and Livelihoods: Fostering job creation not only enhances social sustainability but also
serves as a pivotal factor in economic sustainability. A sustainable project is defined by its capability
to consistently support and generate employment over the long term.
2.6.3 Environmental Sustainability (Sayali)
2.7 Disaster related risk assessment and broad countermeasures adopted considering the
site
Gwalior, the District of Madhya Pradesh is not very vulnerable to the natural and manmade disasters.
The district is vulnerable to 7 types of hazards out of 33 identified by the High-Powered Committee
(HPC) of Government of India.
Physical vulnerability
Gwalior has 3 National highways running through it. The highways used by the oil containers running
through and fro the Bangrod Indian Oil Corporations Oil Depot are especially vulnerable for a fire
hazard. Gwalior has 1 large size dam Tigra Dam. The PWD is following the required earthquake codes
for making earthquake resistant government buildings.
Social Vulnerability
• Gwalior city recently had a rail accident at Badarwas station in Gwalior Intercity Express, 28
Dead, 40 were injured and the peace and harmony of the city was disturbed.
• Gwalior district does not have any sizeable areas with tribal population and hence is not
vulnerable on the inclusion front.
Economic vulnerability
Gwalior has 2 blocks which have been declared drought prone for the last 6 years and have suffered
a drought every one of these 6 years. The water table in these 2 blocks is also in the red zone.
Environmental vulnerability
Gwalior though is very less vulnerable to climate change while considering environmental vulnerability
is high.
The presence of the Gwalior – Rail Sprinh Karkhana,Indian oil Corporation Depot. and the possibility of
an industrial disaster however is always impending. There needs to be more research conducted in
enumerating the list of chemicals being used in this area.
Institutional vulnerability
Gwalior does not have a robust administration in place to deal with disasters. The DDMA, DDMC is not
established. There is a lack of institutional support.
2.8 Project Cost Estimation

Provide the project capital cost covering the distinct elements, including but not limited to the specific
components listed below:
(i). Physical infrastructure component-wise cost
(ii). Activity cost for softer components (iii). Cost of surveys & investigations (iv). Cost of shifting utilities
(v). Repair & Maintenance cost for the period of 3 years applicable from date of completion.
For all cost elements, provide the assumptions (rates, methods of calculations etc) clearly in the BOQ
in Annexure D.
NOTE: Cost estimation (Capital Cost) should be tender ready to avoid delays post sanctioning of the
project.

3 Skill Development and Capacity Building
3.1 Background of the Skill Development Project
The Phool Bagh Heritage Experience Zone project in Gwalior aims to transform the historical and
cultural landscape, offering a vibrant and engaging tourist destination. Spread across 38 hectares, this
zone comprises twelve attractions, including the Italian Garden, Gwalior Zoo, Gopal Mandir, and more.
Positioned in the heart of the city, Phool Bagh is strategically located, easily accessible from the Gwalior
Fort and Jai Villas Palace.
The existing tourist attractions showcase a blend of architectural marvels, recreational spaces, and
cultural exhibits. However, the project envisions a comprehensive revitalization, focusing on diversifying
tourism offerings, preserving local culture, and driving economic development in the community.
The proposed interventions include creating a Tourist Experience Circuit, hosting cultural events, and
promoting local artisans and crafts. The project emphasizes skill development, targeting various roles
such as hospitality staff, drivers, and artisans. Existing staff can undergo upskilling programs, and new
hires can be sourced from training initiatives run by institutions like IITTM Gwalior and Skill India Council.
The Skill Development Program encompasses various categories, including street food vendors, stone
carving artisans, and hospitality roles. Certifications for tour guides and collaboration with educational
institutions enhance the professionalism and expertise of the workforce.
The addition of new components like a Tourist Information Centre, Artists Zone, and Street Food Vendors
requires identifying and training around 170 participants. Stone carving artisans, a critical component,
need both upskilling and recognition, which can be facilitated through prestigious awards and
recognition schemes.
To address the challenges of limited participants in certain skill categories, collaboration with ongoing
training programs in neighboring districts is suggested. The project aims to create a cohesive and
dynamic tourist experience, offering a full-day engagement for visitors.
The impact of the skill training program extends beyond the heritage zone, positively influencing the
local community. Elevated visitor experiences, economic empowerment, cultural exchange, and
improved local services contribute to a sustainable and thriving tourism ecosystem in Gwalior.
In summary, the Phool Bagh Heritage Experience Zone project is a holistic initiative to rejuvenate a
historically rich area, fostering cultural preservation, economic growth, and community development.
Through skill development, cultural promotion, and strategic interventions, the project envisions
Gwalior as a prominent and diverse tourist destination.
3.2 Rationale and Significance

The implementation of a skill training program for the staff at the Phool Bagh Heritage Experience Zone
is pivotal to ensuring an immersive and well-managed tourist destination. With a focus on enhancing
visitor experiences, preserving local culture, and adapting to new components, the training program
aims to equip the staff with the necessary skills to provide quality services, maintain safety standards,
and contribute to the sustainable growth of the heritage precinct.
• Enhanced Visitor Experience:
Rationale: Training equips staff with the knowledge and skills needed to provide an enriched
and seamless experience for visitors.
Impact: Visitors are more likely to have positive interactions, leading to higher satisfaction and
repeat visits.
•Cultural Sensitivity and Knowledge:

Rationale: Training fosters a deep understanding of the local culture, heritage, and traditions
among the staff.
Impact: Staff can offer more insightful information, enhancing the cultural immersion of visitors
and promoting a sense of authenticity.
• Quality Service Delivery:

Rationale: Training ensures that staff members are well-versed in best practices and standards
for their respective roles.
Impact: Improved service delivery, professionalism, and efficiency contribute to a positive
image of the Phool Bagh Heritage Experience Zone.
• Safety and Security Measures:

Rationale: Staff training includes safety protocols, emergency response, and security measures.
Impact: Visitors feel secure, and the risk of incidents is minimized, creating a safe and welcoming
environment.
• Efficient Operation of New Components:

Rationale: New additions like the Tourist Information Centre, Artists Zone, and Street Food
Vendors require specific skills.
Impact: Trained staff can efficiently manage these components, ensuring their successful
integration and operation.
• Adaptability to Changing Needs:

Rationale: Training programs prepare staff for evolving challenges and changing visitor
preferences.
Impact: The staff can adapt to new trends, technologies, and expectations, ensuring the
continued success of the Phool Bagh Heritage Experience Zone.
• Conservation of Heritage Assets:

Rationale: Training emphasizes the importance of preserving heritage assets and historical sites.
Impact: Staff members become stewards of cultural preservation, contributing to the long-term
sustainability of the heritage zone.
• Community Engagement and Collaboration:

Rationale: Training fosters skills in community engagement and collaboration, especially for
initiatives involving local artisans and vendors.
Impact: Strengthened relationships with the local community contribute to a more inclusive and
mutually beneficial heritage experience.
• Promotion of Local Craft and Culture:

Rationale: Training focuses on showcasing and promoting local crafts, arts, and cultural
practices.
Impact: Visitors gain a deeper appreciation for local craftsmanship, leading to potential
economic benefits for artisans and the community.
• Professional Growth and Job Satisfaction:

Rationale: Training provides opportunities for staff members to enhance their professional skills
and knowledge.
Impact: Increased job satisfaction, motivation, and a sense of professional growth among staff,
leading to a positive work environment.
In summary, a skill training program for the staff managing and operating the Phool Bagh Heritage
Experience Zone is essential for delivering a high-quality, culturally rich, and sustainable tourism

experience. It aligns with the broader goals of preserving heritage, fostering community engagement,
and promoting local economic development.
3.3 Scope for Skill Development Program at Phool Bagh

The Phool Bagh Zone offers a diverse range of job roles, reflecting its multifaceted nature as a heritage
experience destination. Here are some key job roles that can be identified:
Table 11 Cross-Industry Job Roles and Skill Levels
SECTOR JOB ROLES SKILLED/UNSKILLED

Hospitality Chef And Jr. Cooks Skilled
Stewards Skilled
Housekeeping Skilled
Safety Security Security Guards Unskilled
Health And Hygiene Cleaning Staff Unskilled
Admin Property Managers Skilled
Hospitality Heritage Vehicle Drivers Unskilled

Front office staff Skilled
Artisans Stone carvings and other Skilled
Sculptures
Visitor Management Tour Guides / Visitor Assistances Skilled / Unskilled
Maintenance Crew Skilled
Hospitality Street Food Vendors Skilled
Souvenir Shops Attendants Unskilled
SKILLED – They have been trained into their profession previously. It can also be through traditional
legacy means or Institutes.
UNSKILLED – These job roles do not need any specific previous training and the skills can be developed
over the course of on-job training.
3.3.1 Target Audience and Participants

Identifying the target audience and participants for the skill training and capacity building program at
Phool Bagh is crucial to ensure the effectiveness and relevance of the initiatives. The program should
be designed to cater to the needs and aspirations of specific groups within the community. Here are
potential target audiences and participants:
• Local Artisans and Craftsmen: Skilled artisans involved in traditional crafts like stone sculpture,
carpet making, paper mâché, and doll making.
• Youth Population: Young individuals within the community interested in preserving and learning
about local heritage and crafts.
• Tourism Professionals: Individuals working in the tourism sector, including tour guides, hospitality
staff, and tourism entrepreneurs.
• Educational Institutions: Teachers, educators, and students from local schools and colleges.
• Local Entrepreneurs: Individuals interested in starting or expanding businesses related to
traditional crafts and arts.
• Women's Groups: Women involved in traditional crafts and arts within the community.
• Government Officials and Policymakers: Local government officials, policymakers, and

representatives involved in cultural and tourism development.

• Collaborative Partners: Organizations, NGOs, and institutions interested in collaborating on skill
development and cultural preservation.
Tailoring the skill training and capacity-building program to the specific needs and interests of these
target audiences will ensure a more inclusive, impactful, and sustainable approach to preserving and
promoting the cultural heritage of Phool Bagh.
3.3.2 Need Assessment

Conducting a needs assessment for the Phool Bagh Heritage Experience Zone is imperative for several
compelling reasons. Firstly, it allows for the identification of specific skill gaps among the staff, enabling
the design of targeted training programs that directly address the areas in need of improvement. This
ensures that training efforts are both efficient and effective. Additionally, a needs assessment aids in
the optimal allocation of resources, preventing unnecessary investments in areas where expertise is
already sufficient. The customization of training content becomes possible when the unique needs of
the staff are clearly understood, ensuring that the training is relevant, engaging, and directly
applicable to their roles. Ultimately, addressing these skill gaps leads to improved performance,
productivity, and overall efficiency among staff members, contributing to an enhanced visitor
experience at the Phool Bagh Zone. Moreover, a needs assessment is crucial when introducing new
components, such as the Tourist Information Centre and Artists Zone, as it helps identify the skills required
for their successful integration and operation. Overall, this strategic approach not only fosters a more
skilled and satisfied workforce but also contributes to the preservation of local heritage and the
continued success of the Phool Bagh Heritage Experience Zone.
Identification of Skill Gaps
To pinpoint skill gaps crucial for the growth and sustainability of Phool Bagh, a thorough needs
assessment is essential. This involves:
• Conducting surveys and interviews with key stakeholders to understand current skill sets and
identify gaps for effective engagement in cultural and tourism activities.
• Assessing individuals' proficiency in traditional arts, crafts, and cultural practices through skill
aspiration mapping, determining areas for skill enhancement and preservation efforts.
• Analysing the existing skill levels of individuals involved in hospitality and tourism, identifying
improvement areas like customer service, tour guiding, language proficiency, and event
management.
• Investigating market demands for traditional crafts and artisanal products to align skill
development programs with market needs.
3.3.3 Highlights of Stakeholder Consultations

A comprehensive stakeholder consultation and survey were conducted at the destination, providing
valuable insights into potential new projects and opportunities for job creation and livelihood
enhancement. The findings shed light on the requisite skill sets, enabling the identification of gaps that
can be addressed through targeted training programs. This strategic approach ensures a tailored
response to the identified needs, fostering skill development and addressing gaps in the local
workforce.
List of Stakeholders:
1. District Collector
2. Smart City CEO
3. Nagar Nigam Commissioner

4. Chief Town planner, Nagar Nigam Gwalior
5. Tourism officer, Zila Panchayat
6. Assistant director, Ministry of Handicrafts and Handloom
7. Director, IITTM
8. Director, IHM
9. Madhya Pradesh Tourism development corporation
10. SDO, Nagar Nigam
11. ADM, Gwalior
12. Vice Chancellor, Raja Mansingh University
13. Deputy Director, State Archaeology Gwalior
The findings suggest that an ample workforce is available at the destination, already equipped with
training and actively seeking employment opportunities. Several State and Central level schemes are
being implemented on regular basis.
3.3.4 Convergence with central and state schemes

Convergence with Ministry: Convergence with Ministry and state schemes ensures strategic
integration, harmonizing cultural, tourism, and community goals with broader regional and national
development agendas. This collaborative approach emphasizes the commitment to leveraging
governmental support for the holistic growth and sustainability of Raghav Ghat and Chitrakoot.
Schemes like PM Vishwakarma Yojana, Pradhan Mantri Kaushal Vikas Yojana (PMKVY) 2.0, Hunar Se
Rozgar Tak, Capacity Building for Service Providers (CBSP) Scheme, Craftsmen Training Scheme (CTS),
Comprehensive Handicrafts Cluster Development Schemes (CHDS), National Handicrafts
Development Programme (NHDP), SAMARTH Scheme, MUDRA scheme, Azadi Ka Amrit Mahotsav
(AKAM) etc. offer long and short term training courses to candidates in various sectors like hospitality,
language, art and culture , traditional handicrafts , management, customer service, vocational
courses like technicians, plumbers, carpenters, construction workers etc. These training programs
include subjects from technical knowledge, personality development, business management,
finances, etc.
Convergence with Schemes
Table 12 Skill Development Institutions and Programs in Sikkim: Courses and Trainings
Sl.no Name of Operated By Coursed Provided People

Institution Trained
1 Indian Institute Ministry of Tourism, 50
Short Term Programme
of Travel and Govt. of India
Tourism Training Programme for Transfer
Management, Assistant and Office Assistant
Gwalior under Hunar se Rozgar tak
scheme
Incredible India Tourist Facilitator
Programme (IITFC) and Guide
programme
BBA (Tourism & Travel)
Master Of Business Administration
(TTM)
PhD

2 Institute of Hotel Ministry of Tourism, Short Term Programme 10
Management, Govt. of India Entrepreneurship Programme
Gwalior under CBSP
Diploma in Food production
B.Sc.(H&HA)
MSc in Hospitality Administration
3 Development Ministry of Textile, Short Term Programme 26

commissioner of Govt. of India Samarth Training Programme
Handicraft and - Handicrafts and Carpet
Handloom, - Textile and Apparel
Gwalior - Textile and Handloom
- Wool and Knitting
4. Jan Shikshan Ministry of Skill Food processing
Sansthan development & Apparel
Entrepreneurship, IT-ITES
Govt. of India Handicraft and carpets
Electronics and Hardware
5. Dr. Bhimrao An autonomous
Full Time Diploma in Hotel
Ambedkar Institution of Govt. of
Management and Catering
Polytechnic Madhya Pradesh
Technology
College,
Gwalior Full Time Diploma in Textile
Technology
5. Jiwaji University, MBA (Tourism Administration) -
Gwalior CBCS
Bachelor of Tourism Management
(BTM) (UGC innovative program)
Bachelor of Hotel Management
and Catering Technology
(BHMCT)
Diploma in Food Production (one
and half years/ three semesters)
Short Term Programme
Certificate in housing keeping
Operations (Three Month
Duration)

Table 13 Skill Development Training Requirement at Raghav Ghat
NO OF HOURS
PARTICIPANTS
OF TRAINING
CATEGORY
UNSKILLED
INDUSTRY
MINISTRY
SKILLED /
SCHEME
NOTES
(AVG)
NOS
AREA UNITS
street vendors 1 km 2
Street 1 - Baijatal
food trucks / street food Street food Food Hospit
vendor 10 vendors 25 Vendors ality 290 hours
Street food
Street 2 - Italian Garden 10 vendors 25 290 hours
Security Guards 2 200

Cleaners 8 160
Tourist Intrepretation centre
Reception Area Front office 3 240

Visitor
Waiting Lounge Management 3 330
Washroom Cleaning staff 4 160
Visitor
Intrepretation centre Management 4 330
Parking area and E-charging Visitor
stations Management 2 330
Ticketing 3 240
Security guards 2 200
Property
managers 2
CRAFTSM
EN
Property TRAINING
maintenance 5 SCHEME

E-vehicle for Vintage tour 10 Drivers 15
Cleaners 10
Visitor
Vintage circuit
management 5
security Guards 4
space
for 10
Stone carving artists Artisans 25 PM VISHWAKARMA YOJANA
CRAFTSM
EN
TRAINING
Digital interventions IT technicians 5 SCHEME
TOTAL 152
BUFFER 20
GRAND TOTAL 172
NO OF HOURS 250
TRAINING RATE @48RS PER 2064
PERSON PER HOUR 000

3.3.4.1 Quality Assurance and Certification
Ensuring quality assurance and providing certification to artisans and staff members at the Phool Bagh
Heritage Experience Zone involves implementing practical measures to uphold standards and
recognize excellence. Here are some key steps:
Establish Clear Standards:
Define clear and comprehensive standards for different roles and activities within the heritage zone.
These standards should encompass aspects such as customer service, cultural knowledge, safety
protocols, and specific skills related to each job role.
✓ Training Programs:
Develop structured and ongoing training programs aligned with established standards. Training should
cover both technical skills and soft skills, ensuring that staff members are well-equipped to perform their
roles effectively.
✓ Skill Assessment and Evaluation:
Conduct regular skill assessments and evaluations to gauge the proficiency of artisans and staff
members. This can include practical demonstrations, written tests, and customer feedback. Use these
assessments to identify areas for improvement.
✓ Mentorship Programs:
Implement mentorship programs where experienced artisans or staff members mentor newcomers. This
fosters a knowledge-sharing culture, helps new members learn from seasoned professionals, and
ensures continuity in skill development.
✓ Quality Checks and Audits:
Conduct periodic quality checks and audits to assess adherence to standards. This can involve surprise
inspections, customer satisfaction surveys, and evaluations by designated quality assurance teams.
✓ Continuous Improvement Initiatives:
Foster a culture of continuous improvement by encouraging feedback from both staff members and
visitors. Use this feedback to identify areas for enhancement and adjust training programs accordingly.
✓ Documentation and Portfolio Building:
Maintain detailed documentation of each artisan's or staff member's skills, achievements, and
certifications. Build individual portfolios that can be used for career development, promotional
opportunities, and as a reference for future certifications.
✓ Regular Refresher Courses:
Offer regular refresher courses to keep artisans and staff members updated on the latest industry
trends, customer preferences, and any changes in protocols or standards.
✓ Visitor Feedback Mechanism:
Solicit feedback from visitors to gauge their experiences at the destination. Evaluate cleanliness, visitor
management at attractions, amenity maintenance, information dissemination by tour guides, and the
quality of hospitality services at hotels, restaurants, and food vendors.
✓ Certification Process:
Establish a formal certification process that includes a comprehensive evaluation of skills, knowledge,
and performance. Certifications should be awarded based on merit and compliance with established
standards.
✓ External Certification Authorities:
Collaborate with recognized external certification authorities or industry bodies to ensure that the
certification process aligns with industry standards. External certifications add credibility and provide a
benchmark for excellence.
• Certifications for Tour Guides:
Issue certifications to tour guides who provide exceptional services and demonstrate comprehensive
knowledge about the local attractions, history, and culture. These certifications should acknowledge
their proficiency in delivering informative and engaging tours, enhancing the overall tourist experience
in the region.
• Certifications and Recognitions for Food Vendors:
Acknowledge and certify food vendors for delivering quality food, maintaining hygiene standards, and
practicing sustainable waste management. This recognition promotes a commitment to excellence in
the culinary offerings at the destination.
• Recognition for Best Safai Karmachari:
Recognize and commend outstanding cleaning staff from the Nagar Parishad for their contributions
to cleanliness and waste management. This fosters a culture of excellence in maintaining the
destination's hygiene standards.
By implementing these practical measures, the Phool Bagh Heritage Experience Zone can maintain
high standards of quality assurance, continually enhance the skills of artisans and staff, and provide
meaningful certifications that reflect excellence in their roles.
3.3.5 Limitations and Mitigation

Yet, amidst these expansive prospects, it is essential to navigate a nuanced landscape of limitations.
Challenges in recruiting and training staff, defining job roles, and ensuring the feasibility of engaging
training providers become pivotal considerations. Acknowledging and addressing these limitations will
be integral to ensuring the success and sustainability of the cultural village, promoting a balanced and
resilient approach to its holistic development. Some of the limitations and mitigation strategies can be:
Concerns Challenges Mitigation
Cultural Sensitivity Balancing commercial aspects with Develop guidelines, collaborate with
cultural sensitivity may dilute local communities to preserve cultural
authentic cultural experiences. integrity.
Community Limited community involvement Conducted community consultations,

Participation may hinder skill program success. involving local leaders, and design
programs with community
participation.
Tourist Seasonal Fluctuations in tourist footfall could Diversify skills, explore off-season
Variation lead to seasonal job insecurity. initiatives for consistent engagement.
Regulatory Navigating cultural and tourism Collaborating with local authorities,
Compliance regulations may be complex. stay compliant, and integrate
compliance training.
Limited Recognition Artisans may feel undervalued or Establish recognition programs and
for Artisans underrecognized. awards for outstanding contributions.
Integrate artisan stories and profiles into
promotional materials to highlight their
importance.

Difficulty in Trained individuals may seek
Establish attractive employment
Retaining Trained employment opportunities outside
packages within the cultural village.
Personnel the cultural village.
Provide ongoing skill development
opportunities to encourage staff
retention.
Quality Assurance Ensuring the quality and Regularly assess and update training
in Training effectiveness of training programs. curricula based on feedback. Monitor
trainers' performance and provide
professional development
opportunities.
3.4 Skill development Strategies

Developing a robust strategy for providing skill training to the identified 172 participants to be recruited
at Phool Bagh involves a systematic and phased approach.
• Conduct a detailed needs assessment for each identified skill set (artisans, hospitality staff, cleaning
staff, maintenance staff, visitor management, gardeners, technicians). Develop customized
training modules tailored to the specific requirements of each role, ensuring relevance and
effectiveness.
• Collaborate with local vocational training institutes, government agencies, and industry experts to
design and deliver specialized training programs. Engage with cultural experts, hospitality
professionals, and skilled artisans for hands-on training sessions and knowledge transfer.
• Establish partnerships with reputable training institutions, leveraging their expertise to provide
certified training programs.
• Implement cross-disciplinary training programs, fostering collaboration and a holistic understanding
of the various roles at the Raghav Ghat and surrounding areas.
• Integrate technology training for roles that require technological proficiency, such as visitor
management systems, digital interpretation tools, and maintenance equipment.
• Conduct cultural sensitivity workshops for all staff, emphasizing the importance of preserving and
promoting the historical and religious significance of Chitrakoot.
• Implement continuous assessment mechanisms to track the progress of trainees.
• Include modules on soft skills development, emphasizing communication, teamwork, and customer
service, particularly for hospitality and visitor management roles.
• Establish apprenticeship programs with experienced artisans and professionals to provide hands-
on learning opportunities and mentorship.
• Offer certification upon completion of training programs to validate the skills acquired, enhancing
employability.
• Involve the local community in the training process, fostering a sense of ownership and pride in the
development of Chitrakoot as a holistic tourism and pilgrim destination.
3.5 Implementation Plan

As we analyze the staffing and artist requirements for the project, it becomes apparent that certain
skill categories, such as Gardeners (4), Safety and Security (18), and Hospitality (25), fall below the Skill
Council's stipulated minimum of 35-40 candidates to initiate a training program. To address this
challenge, a recommended strategy involves sourcing candidates for sectors requiring fewer than 20
participants from existing training programs or ongoing initiatives within the district or neighboring
areas. For instance, districts like Gwalior and Satna often host training programs, particularly in
hospitality courses facilitated by institutions like IIITM and State Tourism Boards. A similar collaborative
approach can be adopted for recruiting IT technicians and individuals with various skilled and unskilled
job profiles through partnerships with skill councils and like ITIs and private institutions under Craftsmen
Training program. These training courses can be also done through Hunar se Rozgar Tak program or
PM Kaushalya Vikas Yojana.
Stone carving artisans, a crucial category, have been identified, with some already possessing training
while others require upskilling. Beyond skill development, there is a need for recognition and
certifications for these artisans. Initiatives such as the Kamala Award for Excellence in Crafts
(https://www.craftscouncilofindia.in/recognitions/), Shilp Guru Awards, MUDRA scheme, and
PEHCHAN recognition scheme can play a pivotal role in acknowledging and certifying the proficiency
of these artisans. These platforms contribute to the validation of their skills, providing a pathway for their
continued growth and recognition in the field of stone carving.
Similarly, Skill India Council offers short-duration courses tailored for street food vendors, traditional
culinary chefs, and those involved in food production. These comprehensive courses encompass not
only culinary skills but also incorporate modules on entrepreneurship, waste management, hygiene
management, and financial literacy. This holistic approach ensures that individuals engaged in street
food vending or culinary arts not only enhance their technical expertise but also acquire essential
knowledge in various aspects crucial for their professional success. The inclusion of entrepreneurship
and management modules reflects the commitment to equipping participants with a well-rounded
skill set to thrive in their respective roles.
3.5.1 Project Timeline and Phases

Main Activity Implementation work
Phase 1: Pre-Implementation (Duration: 1-3 Months)
Project Initiation and Needs Form project teams and appoint key personnel. Establish
Assessment and Planning communication channels and protocols. Conduct a detailed
needs assessment for each identified skill set.
Develop a comprehensive training plan, outlining modules,
duration, and resources required.
Stakeholder Engagement and Engage with key stakeholders, including government bodies,
Resource Allocation educational institutions, local communities, and industry experts.
Allocate budgetary resources for training facilities, materials,
trainers, and technology integration.
Phase 2: Program Launch (Duration: 4-5 Months)
Community Outreach Conduct community awareness programs to inform local
residents about the training opportunities.
Encourage active participation and support from the
community.
Convergence and Customized Ensure convergence with existing skilling initiatives of centre, state
Training Modules and district wherever possible.
Commence training sessions with customized modules for niche
skills
Ensure a mix of theoretical and practical training components for
effective learning.
Recruit experienced trainers, including local experts and
professionals.
Integrate technology training into relevant modules
Phase 3: Ongoing Training and Development (Duration: 6-10 Months)
Continuous Assessment and Soft Implement regular assessments to track trainee progress.
Skills Enhancement Incorporate soft skills workshops throughout the training period.
Apprenticeship Programs and Launch apprenticeship programs with experienced artisans and
Advanced Training professionals.

Provide advanced training for specific roles.
Phase 4: Certification and Recognition (Duration: 11-12 Months)
Certification Process Implement a certification process upon successful completion of
training programs.
Collaborate with relevant certification bodies.
Recognition Events and Organize events to recognize and celebrate the achievements
Feedback of trainees.
Gather feedback from trainees, employers, and community
members.
Phase 5: Post-Implementation (Duration: Continuous process)
Monitoring & Evaluation, Establish a monitoring and evaluation framework to assess long-
Sustainability & Documentation term impact.
Develop strategies for ongoing sustainability of the skill
development initiatives.
Document the entire implementation process, success stories for
future reference.
3.6 Impact Assessment

The implementation of a skill training program at Phool Bagh Heritage Zone is poised to have a
multifaceted impact, both within the heritage zone itself and in the broader local community of
Gwalior.
Elevated Visitor Experience:
Trained and skilled staff members will contribute to an elevated visitor experience at Phool Bagh
Heritage Zone. Improved customer service, cultural knowledge, and effective management of various
attractions will enhance overall visitor satisfaction.
Preservation of Heritage:
Stone carving artisans, trained through the program, will not only contribute to the aesthetic appeal of
the heritage zone but also play a pivotal role in preserving and promoting traditional craftsmanship.
This aligns with the broader goal of conserving Gwalior's rich cultural and historical heritage.
Economic Empowerment:
The skill training program creates employment opportunities for individuals within the local community.
Street food vendors, artisans, hospitality staff, and other roles generate income, contributing to the
economic empowerment of local residents.
Entrepreneurial Growth:
Courses with entrepreneurship modules empower individuals to explore entrepreneurial opportunities
within the heritage zone and beyond. This could lead to the establishment of local businesses, further
contributing to economic growth.
Cultural Exchange:
Skilled hospitality staff and tour guides will facilitate meaningful cultural exchange between visitors and
the local community. This interaction can foster a deeper appreciation for Gwalior's cultural nuances
and traditions.
Community Involvement:
Involving the local community in the skill training program creates a sense of ownership and pride.
Residents trained in various capacities become ambassadors for the heritage zone, actively
participating in its success and preservation.

Improved Local Services:
Training programs for street food vendors and culinary professionals enhance the quality and safety of
local culinary offerings. This improvement not only benefits visitors but also raises the standard of local
services in Gwalior.
Sustainable Tourism Practices:
Modules on waste management and hygiene instill sustainable practices within the heritage zone. This
contributes to a cleaner and more environmentally conscious tourism destination.
Positive Ripple Effect:
The positive impact of the skill training program is likely to create a ripple effect in the community. As
trained individuals share their knowledge and skills, the overall competency level in related fields within
Gwalior may see an uplift.
Civic Pride and Identity:
The skill training program fosters civic pride as residents actively engage in preserving and enhancing
their local heritage. This, in turn, contributes to a strengthened local identity and sense of community.
Tourism Industry Growth:
A skilled workforce contributes to the growth of the local tourism industry. Positive word-of-mouth
reviews about the Phool Bagh Heritage Zone can attract more visitors, leading to economic growth for
local businesses and the tourism sector.
Some methods to conduct such assessments are:
• Feedback: Establish continuous feedback loops with participants, trainers, and community
members as well as visitors and their satisfaction levels of services. Use surveys, suggestion boxes,
and regular forums to gather insights on areas of improvement.
• Key Performance Indicator Tracking: Develop a centralized system for tracking and analysing KPIs.
Ensure that the system allows for quick identification of trends, successes, and potential challenges.
• Community Engagement Platforms: Maintain active community engagement platforms to keep
community members informed and involved. Use social media, community meetings, and
newsletters to share updates and gather input.
• Periodic Impact Assessments: Conduct periodic impact assessments at intervals determined by the
nature of the training programs. Use these assessments to measure the sustained impact on
participants and the community.
• Cross-Functional Collaboration: Facilitate cross-functional collaboration between different
departments involved in skill development initiatives. Regularly convene meetings to ensure
alignment and effective communication.
In summary, the skill training program at Phool Bagh Heritage Zone is not merely a means of enhancing
technical skills but a catalyst for community development, economic empowerment, and the
sustainable preservation of Gwalior's cultural legacy. The holistic impact extends beyond the heritage
zone, creating a positive transformation in the lives of local residents and the overall landscape of
tourism in Gwalior.
3.7 Conclusion
In conclusion, the skill development project for the Phool Bagh Heritage Experience Zone stands as a
transformative endeavor poised to reshape the cultural and economic landscape of Gwalior. With a
meticulous plan that addresses the diversification of tourism offerings, preservation of local culture, and
economic empowerment through skill development, the project envisions Phool Bagh as a dynamic
and engaging tourist destination. By identifying and upskilling participants in various categories, from
hospitality to stone carving artisans, the initiative not only enhances the professionalism of the
workforce but also fosters a sense of pride and ownership within the local community. The proposed
interventions, including a Tourist Information Centre, Artists Zone, and Street Food Vendors, are integral
components that contribute to the overall vibrancy of the experience zone. As the project aims to
create a sustainable and thriving tourism ecosystem, it not only revitalizes Phool Bagh but also positions
Gwalior as a cultural hub with a rich heritage and a welcoming community. Through strategic skill
development, cultural promotion, and community engagement, the Phool Bagh Heritage Experience
Zone project emerges as a catalyst for positive change, poised to leave a lasting impact on the city's
identity and its tourism potential.

4 Branding & Marketing
4.1 Introduction
Gwalior, the heritage and cultural city of Madhya Pradesh, has been selected as a prime destination
under the ambitious Swadesh Darshan 2.0 scheme—a transformative initiative aimed at developing
and promoting tourist circuits that showcase the rich cultural and heritage of India.
Gwalior is indeed known for its rich heritage and cultural significance is set to become a key hub under
the Swadesh Darshan 2.0 program. The project envisions the development of innovative tourism
infrastructure, including tourist interpretation center, pedestrianization of streets, and interactive
spaces, showcasing the city's cultural, historical, and natural wonders.
4.2 The Rationale of the Marketing Strategy

The marketing strategy outlined for Phool Bagh experience zone is designed to create awareness,
generate interest, and attract a diverse range of visitors. The rationale behind this strategy is to leverage
a mix of traditional and digital marketing approaches to establish Phool Bagh as a prominent Tourist
destination.
The launching of the campaign along with the successful execution with a sustainable business model
largely dependent on a well curated marketing strategy. A marketing strategy for the ‘Phool Bagh’
project is crucial to maximize its impact, educate and engage the public, and ensure its sustainability
and long-term success. It serves as a bridge between the project's objectives and the people who can
benefit from and contribute to its success. A well curated marketing strategy will adopt the philosophy
of destination centric approach in its design and execution. Starting from Awareness Building to
educate the unique features, eco-friendly practices, and immersive experiences, the strategy can
educate people about these aspects, helping them understand why it's worth visiting and how they
can participate responsibly.
The strategy will ensure attracting Visitors including eco-conscious travelers, nature enthusiasts, families,
and tourists interested in cultural and historical attractions. It helps generate interest and footfall. A well-
thought-out marketing plan engages the audience through various channels, encouraging them to
explore the project, visit the attractions, and share their experiences with others.
The strategy may foster a sense of community among locals and tourists who support the project's eco
conscious objectives, thereby building a loyal following and a sense of ownership. A well-designed
marketing strategy for Gwalior SD can play a crucial role in promoting responsible tourism behavior in
line with Travel for Life. By raising awareness, educating visitors, and fostering a culture of eco-
consciousness, marketing can help promote the destination and lead to the long-term sustainability of
such initiatives.
4.3 Marketing Strategy

Following are various elements of the strategy to be implemented at macro ground level as an
ongoing practice.
Brand Identity
• Develop a distinctive brand identity for Phool Bagh Heritage experience zone that reflects its
uniqueness and cultural richness.
• Create a memorable logo and tagline that encapsulates the essence of the destination
Online Presence:
• Build a user-friendly website providing detailed information about the Phool Bagh heritage
experience zone and the Gwalior destination
• Optimize the website for search engines to enhance online visibility. Bookings of events and
engaging with hoteliers and tour operators in a digital platform.
• Implement a robust social media strategy across platforms like Facebook, Instagram, and
Twitter.
• Share engaging content, including visuals, stories, and behind-the-scenes glimpses of the
cultural village.
Content & Social Media Marketing:

• Develop and share high-quality content showcasing the cultural diversity and unique features
of Gwalior as a whole
• Utilize blogs, articles, and videos to narrate stories, legends, and experiences tied to the cultural,
heritage elements.
• Influencer Collaborations:
• Partner with travel influencers, bloggers, and content creators to amplify the reach of Phool
Bagh zone and other tourist attractions of Gwalior
• Arrange sponsored visits and encourage influencers to share their experiences.
Online Advertising:
• Launch targeted online advertising campaigns using platforms like Google Ads and social
media.
• Leverage geo-targeting to reach potential visitors interested in cultural and heritage tourism.
• Interactive Website Features
• Incorporate interactive elements on the website, such as virtual tours, live streaming of events,
and interactive maps.
Event Marketing:
• Organize grand opening events and cultural festivals to attract attention.
• Collaborate with local and national media to cover the events.
Traditional and Digital Signage:

• Install traditional and digital signage in key locations to guide visitors and promote attractions.
• Utilize QR codes for more information and interactive elements.
Sustainable Tourism & Responsible Behavior Practices:

• Emphasize sustainable and responsible tourism practices in marketing materials.
• Highlight efforts to preserve the environment and support local communities.
• Highlight the Travel for Life philosophy in marketing language for SD in Gwalior.
Promotional Materials & Merchandise:

• Create and sell branded merchandise to visitors as souvenirs, extending the reach of Gwalior
beyond the physical location.
• Creation of Brochures, Post Cards/Bookmarks as promotional material for the project.
Content Creation:
Develop engaging and informative content that showcases the heritage, culture, and experiences at
Gwalior. Use storytelling techniques to connect with the audience emotionally, emphasizing the
importance of intangible and tangible heritage. Share behind-the-scenes content, interviews with
local artisans, and eco conscious practices to build a sense of community.

Technology Driven Marketing Interventions:
Leveraging new-age technologies like Artificial Intelligence (AI) and Machine Learning (ML) can
greatly enhance the marketing of destinations and projects like Phool Bagh Experience zone. Here's
how AI and ML can be applied to promote the destination and the project.
• Personalized Marketing, Chatbots and Virtual Assistants, Predictive Analytics, Content
Generation, Image and Video Recognition, Social Media Analysis, Voice Search Optimization,
Recommendation Engines, Data-driven Insights, Real-time Updates are few elements could be
integrated into digital marketing campaigns to reach masses.
• By harnessing the capabilities of AI and ML, the destination can create a more data-driven,
personalized, and efficient marketing strategy for the project. This not only increases the
project's visibility but also enhances the visitor experience, encouraging responsible and eco-
conscious travel behaviour.
Collaborations
Partner with local environmental organizations, Adventure experts, and eco-friendly brands to support
and promote sustainable tourism. Collaborate with travel influencers and bloggers to generate
authentic reviews and recommendations. The strategy may curate Bloggers/influencers FAM visits for
reaching out to larger masses.
Community Engagement
Organize community events, clean-up drives, and tree planting activities to involve locals and tourists
in environmental conservation efforts. Encourage visitors to share their experiences and suggestions,
fostering a sense of ownership and community. Trained local guides shall act as human marketing tools
to market the initiative and the scheme.
Sustainability Awards and Certifications
Pursue eco-certifications and awards to showcase the commitment to sustainable tourism. Leverage
these certifications in marketing materials to build trust with eco-conscious travelers. The project could
be pitched for various national and international competitions, conferences, travel shows etc.
4.4 Strategic Action Points

Following are various elements of the strategy to be implemented at macro ground level as an
ongoing practice as described in the below tables.
Table 14 Project Implementation Plan Overview
Strategic Action Points as part of Marketing Campaign
SL NO ITEMS DETAILS ACTION POINTS
1 Destination Identity Creation of the Project logo as Deployment of

per the branding language of Destination Activation
the destination Taskforce (DAT) through
procurement process to
Planning & Execution of the
curate, Activate and
Launching of the Project at the
market the project as per
destination
this strategy
Creation of dedicated social
media handles & curating the

content calendar and
execution of the same
3 Events & Celebrations Creation of Annual/Monthly & DAT shall curate the
weekly calendar for events and calendar and shall plan
related campaigns online & curate and document the
offline events or activations
planned offline or online.
Designing marketing content
for various big events at the Targeting MICE
destination for possible interventions to promote
collaboration the project and scheme
components
4 Community Connect, FAM Visits of influencers for the Curation, Planning and
Collaborations & Outreach project launch execution by DAT
Collaboration with local
artistes, entrepreneurs &
communities working on art,
culture, tourism & heritage for
cross promotion
Collaborate with national and
international platforms for more
visibility of the destination
Table 15 Standard Budget for Branding elements of DPR projects
SL ITEMS UNIT RATE (in INR) AMOUNT REMARKS

(INR in Lakhs)
1 Billboards (Printing- 10 250000

2500000
Installation-Rental)
2 Signages (Trails & 10 25000

250000
pathways)
3 Transit Advertisements 15 50000

750000
(Airport)
4 Transit Advertisements 20 50000

(Railway-Airport Bus- 1000000
other smaller units)
5 Banner & Flex with 25 20000

500000
printing and installation
5000000
TOTAL

4.5 Conclusion
The Marketing strategy for Phool Bagh experience zone is a dynamic blueprint designed to elevate the
destination into a tourist destination with diversified experience under the Swadesh Darshan 2.0
initiative. Through a harmonious blend of traditional and digital channels, our approach aims to
captivate the hearts and minds of diverse audiences. This comprehensive strategy, rooted in
authenticity, sustainability, and community engagement, strives not only to position Phool Bagh
heritage experience zone as a must-visit destination but also to contribute to the broader vision of
promoting responsible and inclusive cultural tourism across India under the scheme.
5 ICT Interventions
5.1 Introduction
The Phool Bagh Heritage Experience Zone project in Gwalior aims to transform the historical and
cultural landscape, offering a vibrant and engaging tourist destination. Spread across 38 hectares, this
zone comprises twelve attractions, including the Italian Garden, Gwalior Zoo, Gopal Mandir, and more.
Positioned in the heart of the city, Phool Bagh is strategically located, easily accessible from the Gwalior
Fort and Jai Villas Palace.
The existing tourist attractions showcase a blend of architectural marvels, recreational spaces, and
cultural exhibits. However, the project envisions a comprehensive revitalization, focusing on diversifying
tourism offerings, preserving local culture, and driving economic development in the community.
The proposed ICT interventions in the form of QR code-based tour guide system shall cover seven key
attractions in The Phool Bagh Heritage Experience Zone area i.e. Moti Mahal Post office (Proposed
Ticket Information Centre and Interpretation Centre), Italian Garden, Gwalior Zoo, Aquarium, Moti
Mahal, Stone carving center and Rani Laxmi Bai Samadhi.

There shall also be a Light & Sound Projection Mapping show at Italian Garden with enthralling & unique
tree projection behind Baradari.
5.2 Rational and Significance:

The overall rationale & significance of The Phool Bagh Heritage Experience Zone is its prime & unique
location, in the heart of the city, Phool Bagh is strategically located, easily accessible from the Gwalior
Fort and Jai Villas Palace and spreads across 38 hectares. This area shall be transformed into a vibrant
and engaging tourist zone, which offers a mix of everything i.e history, culture, fun, experience,
entertainment, food, etc… resulting in enhancing the overall tourist experience.
5.2.1 Target Audience:

ICT interventions at The Phool Bagh Heritage Experience Zone shall act as a catalyst to empower,
inform, engage & entertain all the tourist thereby creating a great tourist experience.
5.2.2 Gap Assessment & Stakeholder consultations:

To access the ICT gaps for The Phool Bagh Heritage Experience Zone, site visits and stakeholder
consultations were conducted with local & district authorities, tourists & local public and based on the
inputs received from the consultations, the following gaps were identified:
• Tour Guide System
• Light & Sound Show
• CCTV surveillance of the area
• Wi-Fi internet
5.2.3 Convergence with state and central schemes:

Convergence with various central ministry, state/ district schemes ensure strategic integration,
harmonizing cultural, tourism, and community goals with broader regional and national level
development agendas. This collaborative approach emphasizes the commitment to leveraging
governmental support for the holistic growth and sustainability of overall Gwalior city.
The Gwalior Smart City authorities have plans for CCTV surveillance & Wi-Fi internet for this zone.
5.2.4 Quality Assurance:
Quality assurance in ICT projects is paramount to ensure the successful delivery of reliable and effective
solutions. It involves systematic planning, monitoring, and evaluation throughout the project lifecycle.
This can be mainly divided in three phases a) Pre-Installation, b) During Installation & c) Post installation
at regular intervals.
Regular Audit of progress at all the three phases help to ensure Quality delivery.
Also, to ensure successful & quality implementation and operation of the project, it is imperative that
the responsibility for five-year Operation & Maintenance of the project is handled by the same
contractor which does the Supply, Installation, Testing & Commissioning of the project.
5.2.5 Limitations and Mitigations

Projects of such type often face challenges such as budget constraints, technological evolution, and
stakeholder engagement issues. To mitigate these limitations, it is suggested to prioritize comprehensive
planning, conduct regular technology assessments, and actively involve stakeholders throughout the

project lifecycle. By emphasizing these mitigations, we can enhance the likelihood of successful
project implementation, fostering innovation, efficiency, and alignment with overarching project
objectives.
5.3 ICT interventions at Phool Bagh

As part of The Phool Bagh Heritage Experience Zone project at Gwalior, an exciting and engaging
Light & Sound Projection Mapping show is being proposed at Italian Garden with enthralling & unique
tree projection behind Baradari.
In addition, a QR code-based tour guide system for dissemination of attraction specific content to the
tourist. This shall cover seven key attractions in The Phool Bagh Heritage Experience Zone area i.e. Moti
Mahal Post office (Proposed Ticket Information Centre and Interpretation Centre), Italian Garden
Gate, Gwalior Zoo, Aquarium, Moti Mahal, Stone carving center and Rani Laxmi Bai Samadhi.
5.4 Implementation plan

5.4.1 Project Timelines and phases
The project is expected to be completed within 3-6 months which may be divided in two phases a)
Supply, Installation, Testing & Commissioning at site & b) Operation & Maintenance on regular basis.
5.5 Impact Assessment

The impact assessment of ICT interventions in a project is crucial for gauging the effectiveness and
value of technological implementations. It involves systematically evaluating how ICT tools and
strategies influence various aspects of the project, including efficiency, productivity, and overall
outcomes. This assessment goes beyond the mere measurement of technical success and delves into
the broader implications for stakeholders and the project's objectives. It considers factors such as user
satisfaction, changes in user behavior, cost-effectiveness, and the achievement of project goals.
KPI’s can be identified and tracked at regular intervals to assess the Impact of the project.
5.6 Conclusion
ICT interventions at The Phool Bagh Heritage Experience Zone project at Gwalior shall revitalize,
transform the entire area and foster a sense of pride and ownership within the local community.
This will also increase the overall experience of tourists resulting in positive word of mouth which in turn
may result in higher tourist footfall.

Map 4 ICT Intervention of Phool Bagh experience zone
6 OPERATION & MAINTENANCE

6.1 Financial Feasibility
This chapter outlines the broad financial aspects of Phool Bagh experience zone to examine the pre-
feasibility of the project. This would be essential to evaluate the general attractiveness of the project
for the private sector and thus, to identify a suitable implementation model for the project.

6.1.1 General Assumptions
The following financial assumptions were considered for the financial calculations of the Phool Bagh
experience zone.
Table 16 General assumptions
Cost inflation 5%
Revenue Escalation 5%
6.1.2 Revenue Assumptions

6.1.2.1 Occupancy
6.1.3 Operating Cost Assumptions
6.1.4 Financial Analysis – Phool Bagh experience zone
6.1.5 Capital Costs
6.1.6 Project Revenues
6.1.7 Operating Costs
6.1.8 Financing
6.1.9 Financing
6.2 Project Development and Implementation Framework
6.2.1 Project Management
6.2.2 Project Development and Institutional Framework
6.3 Project Structuring Models
6.3.1 Types of Projects
6.3.2 PPP Framework
6.3.3 Key Parameters for Structuring PPP projects
7 Project Implementation Framework

7.1 Implementation Plan
7.2 Project Schedule

8 ANNEXURES
A. Undertaking from State Implementing Agency
The State Implementation Agency of Gwalior, Madhya Pradesh hereby gives the following
undertaking:
1. It shall ensure technical, financial and administrative compliance of the guidelines and other terms
and conditions of the sanction of the project and instructions issued by the Ministry of Tourism from time
to time.
2. It shall follow all codal formalities while awarding contracts for works or procurement of goods and
services for the project.
3. It shall ensure full compliance with all codal formalities regarding finance and accounts of the
project.
4. It shall bear the expenditure on account of approach road, external electrifications, external water
supply, sewerage lines and other items.
5. It shall ensure there is no duplication of components proposed under any other Scheme / Funding
arrangement.
6. That adequate land free of encumbrance to accommodate all the features of the project is
available and is in the possession of Tourism Department.
7. It shall ensure complete transparency in its transactions.
8. It shall mandatorily follow E-tendering for all tenders.
9. It shall mandatorily submit the requisite documents and periodic physical and financial progress of
the projects on the SD 2.0 portal.
10. In case of any changes in the project or revisions from the approved DPR, it shall seek approval of
the Mission Directorate before commencing work on the envisaged change.
11. Any time/cost overrun due to any default of the Implementing Agency shall be borne by the
Implementing Agency and shall not be borne by the Ministry of Tourism.
12. It shall submit Monthly progress report (MPR) on the 5th of every month on the SD 2.0 portal after
sanction of the final DPR.
(Signature of the Authorized Signatory with seal)
Date:
B. Recommendation by State Steering Committee for DPR

Approval received by CMC on project and SIA, Details are-
Reviewed on: The review is schedule on 21.09.2023
Recommended to MoT on: 10.10.2023

Scan of document / record of discussion of State Steering Committee – The Minutes of
Meeting, of CMC meeting details are attached as under:

C. Layout Plans & Drawings (Tender Ready)

D. Bill of Quantities (Tender Ready)

E. Land record detail inventory

F. NoC and Clearances

G. Summary of Stakeholder Consultation
Consultation Details
Consultation -1 Date: 25th May 2023
Venue: MPT Tansen Residency, Gwalior
(1st DMC meeting)
Participants: Shri Deepak Singh (Honorable Chair & Divisional commissioner,
Gwalior), Shri Harsh Singh (Commissioner, Municipal Corporation, Gwalior),
Mrs. Shobha Satish Sikarwar (Mayor, Gwalior), Shri Akshay Kumar (District
Magistrate, Gwalior), Neetu Mathur (CEO, CEO- Gwalior Smart City), Vivek
Shrotriya (Addl. Managing Director, MPTB), Prashant Singh Baghel (Joint
Director, MPTB), Prof. (Pt.) Sahitya Kumar Nahar (Vice Chancellor, Raja
Mansingh Tomar Music & Arts University Gwalior (RMTMAU)), representatives
from PWD, Archaeology, horticulture etc., team of Dharatal (Consultant for
UNESCO – HUL), team of Gwalior Smart City (from IPE Global), team from IITTM,
Gwalior and reputed musicians, singers and artists of Gwalior
Agenda: Introduction of Swadesh Darshan 2.0 scheme to DMC members
Outcomes of the consultation:
• Encourage youths to elevate the standard to cultural heritage to
international levels.
• Proposal to develop Behat (birthplace of Tansen) and Barayi also.
• Adopting an integrated approach towards development of Gwalior
involving planner, conservation architects, music and cultural experts etc.
• Generating employment opportunities for budding musicians.
• Gwalior needs to upgrades it’s branding and marketing strategies.
• Introduction of musical drama based on city’s history and heritage.
• Improvising transport infrastructure especially parking facilities in Gwalior.
• Provide vocational training to young people in repairing of old musical
instruments and also build dedicated music infrastructure such as library of
music, museum of instruments etc.
…
Consultation -2
Date: 1st June 2023
(2ndDMC meeting)
Venue: Office of Divisional Commissioner, Gwalior
Participants: Shri Deepak Singh (Honourable Chair & Divisional commissioner,
Gwalior), Shri. Shrinivas Verma (ADG), Shri Harsh Singh (Commissioner,
Municipal Corporation, Gwalior), Shri Rajesh Singh Chandel, Neetu Mathur
(CEO, Gwalior Smart City, representatives from ASI, tourism, PWD,
Archaeology, horticulture, police department etc., team of Gwalior Smart
City (from IPE Global) etc.
Agenda: Identification of key tourist sites in Gwalior and discussion of project
Wish list.
Provision of basic amenities at tourist sites
Convention centre in Gwalior of 1000 capacity can be proposed near Tansen
residency.
TIC/Multifunction building to be proposed with space for the same to be
identified.
Formal Training should be introduced for tourist police in foreign languages,
translator app, etc. and should be provided recognition in different uniforms.
ICT enabled destination management should be done focusing on branding
and marketing such as mobile app, publicity of Gwalior on various transport
modes, website, buses hop on hop off, guided tours (audio guide), AR/VR,
documentation via coffee table books, audio series etc.
Redevelopment for Gwalior carnival / Gwalior mela ground
• Proposal for music museum, focusing on collection of musical instruments,
documentation of singers and musicians of Gwalior etc.
Consultation -3
Date: 16th June 2023
(3rdDMC meeting)
Venue: Office of Divisional Commissioner, Gwalior
Participants: Shri Deepak Singh (Honorable Chair & Divisional commissioner,
Gwalior), Shri. Shrinivas Verma (ADG), Shri Harsh Singh (Commissioner,
Municipal Corporation, Gwalior), Shri Rajesh Singh Chandel, Neetu Mathur
(CEO, CEO- Gwalior Smart City), representatives from ASI, tourism, PWD,
Archaeology, horticulture, police department etc., team of Gwalior Smart
City (from IPE Global) etc.
Agenda: Presentation of projects identified in Gwalior
Focus on Gwalior district for proposed interventions.
Add water-based sites such as Kotora Tal, Baija taal, Sagar Tal, Suraj Kund,
Lakshman Talaiya etc.
Proposal for common online ticketing should be provided on mobile app for
all ASI site.
Audio Guide facility to be provided in all tourist spots. Agency for O&M should
be hired for 7 years.
As Tighra Dam is used for supply of drinking water and it is already allotted to
MPT, we can take it up in later stages of proposal if required.
Development of Convention Centre on MPT land with underground parking
along with the O&M with MPT. The budget proposed is of INR 70 crores.
In Tomb of Tansen, a parking area should be provided.
The concept of AR/VR as depicted in Hellenic Museum can be installed in
Archaeological Museum, Fort, Gujari Mahal or wherever applicable.
Water Projection at Baijatal, Katoratal can be proposed. It is one time
investment of INR 3-4 crores.
Identify the community involved in carpet weaving. These carpets are
exported directly from Gwalior and many local people are unaware of this
craft.
The proposal of Hop on - Hop bus can be taken in later stages of project and
should be majorly proposed in Phool bagh area.
Promotion of Gwalior city can be done by the famous celebrity Kartik Aryan.
Gwalior can be known as ‘Museum City’ by updating 10 existing Museums.
Proposals of monument illumination, Smart CCTV camera, security system etc.
should be proposed.

…
Consultation -4
Date: 26 June 2023
Venue: Boat Club
Participants: Shri Shishriji Shrivastav (Nodal Officer), Prince Agarwal (Project
Manager From IPE Global), Umang Handoo Raina(Team Leader Of Swadesh
Darshan 2.0), Dipti Patil (Skill development Expert), Komal Agarwal ( Tourism
Expert), Ajay Mahajan (Technical Expert)
Agenda: Discussion on the Gwalior USP
Outcomes of the consultation
Total Length of the Gwalior for tourist Stay is 5 days.
(Major Development) Connectivity to Gwalior -
Railway station redevelopment project to be approved until 2024.
Gwalior Airport Authority undertaking the expansion project of Rajmata
Vijayaraje Scindia Airport. The new terminal building will be completed within
a span of one year. The project is spread over an area of 20,230 square meters
as against the existing 3,500 square meter terminal. The new terminal is
expected to accommodate more than 1400 passengers during peak hours.
Hotel in Gwalior – Absence of 5 Star Hotels in Gwalior. Resorts are available
which can compete with the 7-star luxury hotel.
Tour Guide - Training program for tour guide to be introduced by the IITTM
institute.
Need of Infrastructure in Gwalior tourist site -
Visually aesthetic approach for tourist sites.
Proper directional signage on the site for visitors
Toilet and restroom facility to be provided with emphasize on disabled friendly
infrastructure. Also ensuring proper maintenance.
Introducing affordable options in food zone
Promotion of local art and craft such as handmade carpet, miniature of
Gwalior fort by introducing souvenir Shop
Shila Manjika, to be the USP of Gwalior.
Safety and Surveillance
Propose Control and Command Centre.
Absence of night life in Gwalior.
Propose the night market at Maharaj Bada.
USP of Gwalior discussed which should be addressed in the SD2.0
World’s largest chandelier is present in Jai Vilas Palace and other in Moti
Mahal.
Cacato Dam is the first earthen dam since 1800, located 67 km from Gwalior.
Ramua Dam, Hanuman Dam and Panihar Dam holds potential for tourism
activities
There are total 3000 Boudi in Gwalior out of which 17 Boudi are in Fort, however
lacks maintenance.
Music show organised by Culture Department of Gwalior on daily basis.
Gwalior trade fair - 60% to 70% discount on cars during the fair.
Well known University in Gwalior- Jiwaji University, Sports University, Scindia
School.
Proposal - Tourist Circuit Should be implemented under SD 2.0
Heritage circuit
Museum circuit
Temple circuit
Market circuit
Food circuit
There Circuit with designed package should be implemented in Hop n hop
bus to have tour in Gwalior.
Consultation -5
Date:27 June 2023
Venue: IITTM (Indian Institute of Tourism and Travel Management)
Participants: Shri Alok Sharma (Director of IITTM), Dr. Chandra Shekar Baura
(Assistant Professor - Tourism), Prince Agarwal (Project Manager From Ipe
Global), Umang Handoo Raina (Team Leader Of Swadesh Darshan 2.0), Dipti
Patil (Skill development Expert), Komal Agarwal ( Tourism Expert), Ajay
Mahajan (Technical Expert)
Agenda: Tourism potential In Gwalior city & issues Identification
Improvement in regional tourism
Chambal doesn’t represent a safe city image for tourists as the area have
larger number of deceits.
Gwalior fort - Most beautiful site in terms of architecture, colour, theme.
More Heritage tourists in Gwalior.
Jain Tourism circuit also has strong potential in the city.
Most Preferred Package - 2 Days
565 Riyast are in Gwalior in which top is Scindia.
Conservation of Bateshwar Temple is ongoing project.
Rich in Intangible cultural Heritage such as music, dance, adventure, and
Spirituality
Historical facts: It is believed that Kohinoor was once in Gwalior Aryabhata
invented zero in Gwalior.
Graduates from IITTM often work outside the Gwalior city
Gwalior MELA - Not a major tourist attraction, only people from nearby villages
visit.

Educational hub- Gwalior is an educational hub. There are many colleges
such as - Jiwaji University, Government Autonomous M.L.B. College Madhav
Institute of Technology and Science, Gwalior Engineering College, Atal Bihari
Vajpayee Indian Institute of Information Technology and Management,
Laxmibai National Institute of Physical Education, Indian Institute of Tourism
and Travel Management.
Skill Training – Undertaken by IITTM, three Tourism Police program With Ragini
Foundation, Five Tourism police programs are in proposed.
Ticket Data – There is no ticket cost for children under 15 age group
5-star Hotel - Usha Kiran and Marriott, however hospitality is not as per the
desired standards.
Proposal -
Study Tour
Museum Trip circuit
Travel competition
Skill Development in Hotel Staff also.
Tripods should be allowed in Tourist Spots.
Filming Permission - Single window clearance.
Consultation -6
Date: 27 June 2023
Venue: Athena, behind S.P Office, City Center
Participants: Nagar Seth, Prince Agarwal (Project Manager From IPE Global),
Umang Handoo Raina (Team Leader Of Swadesh Darshan 2.0), Dipti Patil (Skill
development Expert), Komal Agarwal (Tourism Expert), Ajay Mahajan
(Technical Expert)
Agenda: Discussion regarding the unexplored area of Gwalior
Golden Tourist Circuit - Jaipur, Agra, Gwalior, Orchha, Khajuraho
Ramaua Dam, often known as the mini India, has potential to be developed
under SD2.0
Unexplored area in the Gwalior Region: Morena, Jaura, Ramaua, Tigra, Sultan
gadh, Son chiraiya Sanctuary- migratory birds in sanctuary.
Rural Tourism – prospects of jungle safari in Chambal area can be explored
Gwalior Carnival, having electronic and automobiles with 60% to 70% discount
have been shut after Covid-19.
Sandstone from Gwalior and Granite from Datia are exported in internal
market.

Consultation -7
Date: 27 June 2023
Venue: Gwalior Smart city office
Participants: Neetu Mathur (CEO, CEO- Gwalior Smart City), Prince Agarwal
(Project Manager from IPE Global), Umang (Team Leader of Swadesh Darshan
2.0), Dipti Patil (Skill development Expert), Komal Agarwal (Tourism Expert),
Ajay Mahajan (Technical Expert), Yesh (Finance Expert)
Agenda: Tourism potential In Gwalior city
Gwalior Is visualized as the city of museums - Atal Museum, Geo Science
Museum, Digital Museum, Sarod Ghar, Gujari Mahal, Industrial Museum in
proposal and so on….
Ticket of all museum - 1 from website
Issues –
Absence of valid license and training of tour guides. IITM can pitch in by
introducing training programmes.
No tourist circuit includes the following potential tourist sites - Dhumeshwar
temple, Tigra dam, Nalkeshwar, Dev khu
Proposal -
Infrastructure development on tourist site
Effective branding strategies for revival of tourism in the city
Night tourism – experimental case study of Musical show on katora Tal at 7pm
Consultation -8
Date:28 June 2023
Venue: MPT Tansen Residency, Gwalior
Participants: Shri Rohit ji (Tourist Manager in DATCC - District Archaeological
Tourist & Cultural Council), Prince Aggarwal (Project Manager From IPE
Global), Dipti Patil (Skill development Expert), Komal Aggarwal (Tourism
Expert), Ajay Mahajan (Technical Expert), Yesh (Finance Expert)
Agenda: Tourism potential In Gwalior city
Gwalior city doesn't have a dedicated tourism website of its own. It is under
process stage.
Proposal for website – a dedicated website, comprising of ratings of tour
guides and operators for better decision making for tourists. The website will
provide various offers on tickets for all the tourist sites.
Licensed guide- Currently the city has only 20 tour guides, out which only one
tour guide has the approved license issued by IITM. To develop an easy
mechanism for issuing of license for tour guides
For Filming shoots on Gwalior tourist site – Presently only Maharj Bada is the
only ASI site which has undertaken 60 days fil shoot project. There’s possibility
of attaining permission for other ASI sites in the city for films in future. Filming
permission to be provided on the website as well (single window Clearance),
the amount shall be calculated as per the time taken.
Safety & security on fort – The Police chowki in fort is responsible for Scindia
School only.
General information - Majority of the tourists are from Delhi & Agra.
Famous Local Handicraft - Batto Beri Dolls (a family in fort makes these dolls)
Issues - Lack of Awareness, lack of Promotion, and very few registered
accommodation facilities available on Nidhi portal.
Data to be collected from Rohit Ji
List of hotel & Price rate of hotel
Guide List
Women Safety Audit Report
Local Tour Operator list (25) & Travel agent for Tour Operator
Local cab Registered List
List of itineraries.
Batto bai dolls Description.
Date: 22/08/2022
Consultation – 9
Venue: Nagar Nigam, Gwalior
Participant: Anjali Gupta (Project Coordinator – IPE Global), Pawan Singhal
(Nagar Nigam)
Agenda: Status of Nagar Nigam Museum
Outcome of the Consultation:
Discussion on Nagar Nigam Museum civil work, its timeline and also the work
scope after civil work
Data collected
Collected DPR of civil work of Nagar Nigam Museum prepared by INTACH
Date: 25/08/2023
Consultation -10
Venue: Department of state archeology, Gujri Mahal, Gwalior
Participant: Anjali Gupta (Project Coordinator – IPE Global, Shri PC Mahobiya-
Deputy director, Gujri Mahal Museum, Gwalior)
Agenda: Discussion on permissible activity under state archeology
Outcome of the consultations
For any interventions under state archeology monument, we need to follow
the same rules and regulation of ASI
They are already working on conservation of monuments
Consultation -11 Date: 14/09/2022

Venue: Zila Panchayat, Gwalior
Agenda: Discussion on Phool Bagh Land Parcel
Participant: Anjali Gupta (Project Coordinator1), Dev Aditya Jain (Project
Coordinator 2) and Harsh Singh (Commissioner)
Mahpur office in Italian garden can be used for Tourist Interpretation center
after its shifting
The proposed routes in Phool Bagh zone can be pedestrianized after 6pm
Date: 15/09/2022
Consultation-12
Venue: PWD office, Gwalior
Agenda: Discussion regarding on-going and proposed road projects
Coordinator 2) and Zanvardhan Singh (Executive engineer Setu Nigam)
Outcome of the Consultation: Received information about on-going elevated
road project from IIITM to Samadhi of Rani Laxmi Bai
Data collected:
KML file of Phase I and Phase II of on-going/proposed elevated road above
Swarna Rekha river
Date: 18/09/2022
Consultation-13
Venue: Gwalior collectorate
Agenda: Approval and suggestion on Phool Bagh zone proposal
Coordinator 2) and Akshay Kumar (Collector)
Gwalior collector likes the proposal of Phool Bagh Zone. He suggested to
provide information about all destination at the starting point of vintage
vehicle such as small documentary, QR code-based information of all the
places.
He suggested to make event list of everyday in Phool Bagh zone, so every day
there will be some event in this area
We received clarity on Swarna Rekha river revival. Its cleaning and sewerage
management is under process under AMRUT 2.0
Suggested to use solar lights for façade lightning
Date: 13/10/2023
Consultation-14
Venue: Nagar Nigam Gwalior
Coordinator 2) and Harsh Singh (Nagar Nigam Commissioner)
• Shifting of mayor office will take around 2-year
• suggested parking space won’t be available as zoo already planning
bird sanctuary there
• Permission from parishad is required for the proposed zone on Nagar
Nigam land (Italian Garden, Ambekar Park and Gandhi, Gopal
Mandir, boat club, baradari)
• He suggested to discuss with surveyor to know about other land
parcel in this zone for alternative option of Mayor office
Date: 16/10/2023
Consultation-15
Venue: Regional art and craft center, Gwalior
Coordinator 2) and Assistant Director, Divisional commissioner of Handicraft
and Handloom, Govt. of India.

• He said artisans can make souvenir and also shared some pictures
prepared by artisans
• Training of artisans can be done in convergence with Ministry of
Handicraft and Handloom
Date: 25/10/2023
Consultation-16
Venue: Smart city office, Gwalior
Coordinator 2) and Neetu Mathur (Smart city CEO)
• Site visit of Phool Bagh area with Smart city CEO is done
• Identified two PWD building as an alternative to Mayor office
• Also identified other parcels which can be used for tourism purpose
• We requested for DMC meeting, Smart city CEO will try to arrange a
Meeting with ADG, Collector and Nagar Nigam commissioner
depends on their availability
Date: 04/11/2023
Consultation-17
Participant: Anjali Gupta (Project Coordinator 1), Dev Aditya Jain (Project
Coordinator 2), Akshay Kumar (Collector), Neetu Mathur (Smart city CEO) and
Pawan Singhal (City Planner, Nagar Nigam)
• Discussed proposal of Phool Bagh zone with Nagar Nigam
commissioner and smart city CEO
• He is okay with the proposal discussed and PDMC requested for Noc of
Nagar Nigam land and permission for DGPS survey.
• Nagar Nigam commissioner suggested to make baradari as cultural
hub with open cafeteria at the terrace of Baradari.

Date: 15/11/2023
Consultation-18
Participant: Dev Aditya Jain (Project Coordinator), Akshay Kumar (Collector)
And Neetu Mathur (Smart city CEO)
1. He shows approval for the alternative option for ticket information centre
2. He requested smart City ceo ma'am to initiate the process of acquiring the
pwd vacant building for tourist amenity centre
3. For parking smart City ceo ma'am suggested to use vacant space of land
records office near post office in which we are planning to have TIC
4. Ma'am and sir told me not to wait for the letter from our side for having dgps
and drone survey.Do it after the election and if any issues will come during the
survey then they are there to resolve
5. He is quite interested in the proposal of the night market that we are
planning along the Moti Mahal (Lower ground floor)
6. He told to take permission from the mpt board for any intervention in
Moti Mahal building
Date: 26/11/2023
Consultation -19
Venue: Site visit of Phool Bagh zone
Participant: Dev Aditya Jain (Project Coordinator), Anjali Gupta (Project
Coordinator), Anju Tyagi (Manager, Gwalior fort view café)
She suggested some of the intervention that are required for Gwalior fort such
as toilets for common people, proper signages and tour guide map
She told us about the status of light and show of Gwalior Fort
Date: 26/11/2023
Consultation- 20
Participant: Dev Aditya Jain (Project Coordinator), Anjali Gupta (Project
Coordinator) Vivek Shirotiya(AMD, MPTB) And Neetu Mathur (Smart city CEO)
AMD sir visited the Phool Bagh experience zone with Smart City CEO
He suggested to look at cleaning of Gopal Mandir.
Suggested the parking space in front of smart city office
He also suggested to take some safety and pollution free measures in this
zone.
He liked the idea of restaurant/cafeteria at the lower ground of Moti Mahal.

Date: 07/12/2023
Consultation-21
Venue: Collectorate
Participant: Anjali Gupta (Project Coordinator), Dev Aditya Jain (Project
Coordinator), Akshay Singh (District Collector, Neetu Mathur (Smart city CEO),
Shishir Shrivastav (Nodal officer) and ADM
• Nodal officer and one executive for Swadesh 2.0 is appointed in the
meeting by the district collector
• Finalization of activity and price money for logo and tagline
competition
• Finalization of space for two project coordinators appointed for this
project
• Discussion on upcoming activity and project update of Phool Bagh
zone is given to district collector.
Date: 09/12/2023
Consultation-22
Coordinator) and Prashant Baghel Joint Director (Planning)
1.Incorporate Moti Mahal lower ground for cafeteria/restaurant in PPP mode
2. Plan for safety of stone artisan and proper dress code working in regional
art & craft center
3. Suggested to design food vendor cart
4. Prepare a proper operation and maintenance plan for the entire circuit
5. As Gwalior joins the UNESCO creative city network and has music as
intangible heritage, he suggested to plan cultural event place at or nearby
Phool Bagh baradari
6. Plan a self-sustainable model for proper cleaning of the water body
at Italian Garden.

Date: 19/12/2023
Consultation-23
Venue: Smart City office, Moti Mahal
Coordinator), Akshay Singh (District Collector), Neetu Mathur (Smart city CEO),
Shishir Shrivastav (Nodal officer, Swadesh Darshan 2.0), Hoteliers, Food
outlets/Restaurant owners, travel operators.
Overview of Swadesh Darshan 2.0 to hoteliers, Taxi operators, Outlets and
Restaurant.
Sensitization of hoteliers, Taxi operators, food Outlets and Restaurant by
collector and smart city CEO
Request to taxi operators, food Outlets and restaurant to come together for
the scheme and request for sponsorship.

H. Assessment of requirements related to utility shifting
NA
I. DGPS Survey
The DGPS survey involved using high-precision GPS receivers to collect accurate location data for
each point of interest. The gathered data is then processed differentially to enhance accuracy, and
the final output was a detailed map or dataset that included the specified features and structures in
and around the place.
Differential Global Positioning System (DGPS) surveys technology was used for the precise collection of
geospatial data in the Phool Bagh area including road of Phool Bagh zone and tourist attractions such
as regional art and craft center, Italian Garden, Moti Mahal and Sangrahalaya. A comprehensive
DGPS survey was conducted to gather detailed information about the physical features and structures
in these areas. The Spot level of survey has to be taken at 3M intervals. The top and bottom levels of
the same shall be recorded and spot levels of the topographic data collected at the site. The survey
includes the Moti Mahal post office building, Italian Garden and Sangrahalaya where points related
to all features such as existing roads, Parking Site, Plot boundary, Building Boundary & height, Utilities
like electric installations both O/H, fencing (if any), trees or any other natural features, any physical
features and built form like Gates, steps, fortified walls, Outcrop (Boulder) etc. falling within the extent
of survey is taken. The existing trees were taken during the survey including mapping the location and
characteristics of trees and data related to the water channel were also collected within the surveyed
area. The survey extends to the roads of Baija Taal and Italian Garden which includes data about the
entrance gate (possibly encompassing its location, dimensions, and other relevant details) and
mapping the layout and dimensions of pathways.
Along with this, High-resolution aerial images and drone video of the entire Phool Bagh zone,
showcasing the landscape, buildings, and attractions is taken. The data collected is used for creating
accurate maps, assessing the condition of structures, and making informed decisions regarding the
development or maintenance of the surveyed area.

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DETAIL PROJECT REPORT

PHOOL BAGH EXPERIENCE ZONE, GWALIOR

MADHYA PRADESH TOURISM BOARD, MADHYA PRADESH

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 1

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 3

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 4

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 5

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 6

DGPS Differential Global Positioning System

HPAC Heating, Ventilation, and Air Conditioning

MPT Madhya Pradesh Tourism

MP BVN Madhya Pradesh Bhumi Vikas Rules, 1984

ICT Information and Communication Technology

NoC No objection certificate

EIA Environment Impact assessment

IHM Institute of Hotel Management

SAMARTH Scheme For Capacity Building In Textile Sector

DRI Deendayal Research Institute

SHGs Self Help Groups

IITTM Indian Institute of Tourism and Travel Management

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 7

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 8

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 9

Project Cost (in INR Lakh

Medium Term (2-5 yrs)/

Project Funding Type

Long term (5-10 yrs)

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 10

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 11

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 12

Map 1 Tourist Attraction at Phool Bagh Zone

Source: IPE analysis based on site visit

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 13

Source: IPE analysis

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 14

Major Distance Route Map Existing Situation

Gwalior 1.6 Km Gwalior Railway Station through which

Gwalior Bus 2.3 Km Gwalior Railway Station through which

Gwalior 13.6 Km Gwalior airport is about 13.6 Km away

Taj Usha 1.3 Km One of the major hotel destinations for

Hotel 3.7 Km Hotel Radisson caters high end tourist

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 15

Source: Climate Data Service Portal

2.1.1.4 Natural features:

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 16

2.1.2 Details of Survey & Investigation Conducted

S.No. Name of the survey Date of Commencement Remarks

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 17

2.1.3.2 Some of the issues at the existing site are as follows:

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 18

Detailed Project Report | Phool Bagh Experience zone, Gwalior Page | 19

2.1.4 Project Rationale

2.1.5 Project Site and Land Ownership

Attraction Ownership Name Land Area

Italian Garden/Jal Vihar Govt. Nagar Nigam Gwalior 3.14 Hectare

Gandhi Zoo Govt. Nagar Nigam Gwalior 5.39 Hectare

Baradari Govt. Nagar Nigam Gwalior 0.5 Hectare

Aquarium Govt. Nagar Nigam Gwalior 0.13 Hectare

Sangrahalaya Govt. Nagar Nigam Gwalior 0.84 Hectare