Esu Unit 4 Eng
Esu Unit 4 Eng
Esu Unit 4 Eng
MSME Champions scheme has been formulated through Standing Finance Committee (SFC) by
merging all 6 components of erstwhile Technology Upgradation Scheme (TUS) for a period of
5years i.e 2021-22 to 2025-26. It is a Holistic Approach to unify, synergize and converge
various schemes and Interventions with a single purpose. The end objective is to pick up clusters
and enterprises and modernize their processes, reduce wastages, sharpen business
competitiveness and facilitate their National and Global reach and excellence.
International Cooperation Scheme
1. Social Incubators
These incubators transform the lives of the people by providing innovative approaches to solve
social changes. This is the combination of passion for social mission and entrepreneurial
discipline. Many initiatives are there that flourish, develop and encourage social
entrepreneurship. You don’t need to get enrolled with any specific category like charity or social
enterprise. All you need is a perfect business idea with the motive to provide a positive
environmental or social impact.
These incubators are familiar with many universities in the United States, and also offer business
incubator facilities. They target the students of the universities, so all you have to do is that you
have to be a student at the institution. These academic incubators provide scientific and technical
assistance to test different concepts of start-up ideas.
These are the most common incubators and provide the capital and professional advice to
execute their business concept in reality. These incubators require you to set up a physical shop
at the incubator’s location (website). With this, the virtual incubators allow the business to have
the advice and resource support that is offered to them. But they have to maintain the
warehouses and offices away from the site of the incubator.
4. Corporate Incubators
Corporate incubators are good at offering financial resources and conducting some things such
as prototype and market testing. The companies which get enrolled under this scheme can enjoy
great access to commercial markets. There can be some conflicts of interest with the start-up
companies. With this corporate incubators have many resources and the ability to mobilize these
also.
5. Medical Incubator
As far as medical incubators are concerned, they have to face many challenges and hurdles in
the terms of validation and realizing effective product development. Additionally, they have to
face financial hurdles also. So the incubation centers which are specialized in health care can
take assistance from these incubators to boost the growth of their start-ups. As they play a great
role in grooming the economy. Moreover the medical incubators, accelerators and health care
start-ups driving a high level of innovation in this industry.
6. Seed Accelerator
This model is very common in the incubator industry. These are the combo of a high-quality
filter and a broad portfolio approach. The high-quality filter focuses on attracting bright talent
and under the broad portfolio approach, the incubator accepts several companies to support them
in the huge success.
7. Kitchen Incubators
The food industry is growing rapidly. This has increased the demand for kitchen space by taking
assistance from the incubators of the kitchen concept. These incubators provide small food start-
ups techniques while entering the local market. They follow some provisions like sufficient
capital to resolve the financial barriers of high cost, as the purchasing or leasing of the kitchen
space is very expensive. With this, they provide assistance related to accounting, marketing,
financing and insurance.
These incubators work for large businesses and provide versatile services from hosting to
administrative tasks. They provide the coaching and consulting options by assisting the start-ups
in gaining the financing help. They do not provide direct financing. Rather help the ventures in
getting access to the external sources of financing. These incubators are small and can face the
issues of stability of available resources.
Thus the incubation centers are a boon for many start-ups as these provide every assistance to
the business. This helps the ventures in growing and establishing the entities in the market.
product pitch – your product is only one element of your business plan.
It illustrates the business and its potential success in an easy manner through the slides so
that the investor can understand the business potential. An Investor Pitch deck
presentation consists of various slides that help the entrepreneur to tell more about its
business.
Investor pitch-steps
1.Develop your elevator pitch.
2.Know your Customers.
3.Tailor your pitch.
4.Make Pitch deck.
5.Tell the story.
6.Demostrate your solution.
7.Know your target market.
8.Give the description of Business model.
9.Represent your strong points compare to competitors.
10.Represent your success and traction.
11. Represent financial goals
12.Introduce your team
13.Public your fund requirements
14.Follow up
15.Take feedback & Refine your pitch
16.Practice on your pitch
Investor pitch Deck
A pitch deck is a brief presentation that gives potential investors or clients an overview
of your business plan, products, services and growth traction.
Creates brand awareness and serves the marketing purposes and advertising aspects.
It advertises the product as it represents the product
It creates the image of a product in the minds of the public,
competitors up to 10 years.
IPR-Benefits
Enhances market value
Turn ideas and thoughts into profit-making assets
Market your products and services
Access or raise Capital
Enhances export opportunities
Contracts
The agreement to assign the IPR transfers the same completely or partially from the
original creator to another person or organization for consideration.
By this kind of agreement, the original owner transfers his right to develop or sell the
said IP to another person or legal entity.
Clauses for contracts
Offer by Innovator and its acceptance
Written agreement
Financial benefits to innovators by purchaser.
Not for Minor and Mentally weak person.
Must be Fraud less
Follow laws for contracts
Use only for time period mentioned in the contract.
Innovator can cancel contract any time.
9 Write a short note on Advocacy to investors.
Shareholder advocacy is a tool that is used by investors to push a company to report on
or change a policy, usually around environmental, social or governance issues.
Shareholder advocacy takes the form of discussions, shareholder resolutions, proxy votes
and other actions.
An investor is an individual that puts money into an entity such as a business for a
financial return. The main goal of any investor is to minimize risk and maximize return.
It is in contrast with a speculator who is willing to invest in a risky asset with the hopes
of getting a higher profit.
Types of advocacy
Case advocacy.
Self advocacy.
Peer advocacy.
Paid independent advocacy.
Citizen advocacy.
Statutory advocacy.
10 Write a short note on SIDO & NEDB
SIDO:
The Small Industries Development Organisation (SIDO), headed by the Additional
Secretary & Development Commissioner (Small Scale Industries), is one of the apex
bodies of the Government of India, Ministry of Small Scale Industries, to assist the
Government in formulation of policies and programmes, projects schemes.
The main functions performed by the SIDO in each of its three categories of functions
are:
NEDB:
The main objective of the National Entrepreneurship Development Board (NEDB) is
promotion of entrepreneurship for encouraging self-employment in small scale industries
and small business.
Objectives:
The main objective of the National Entrepreneurship Development Board (NEDB) is
promotion of entrepreneurship for encouraging self-employment in small scale industries
and small business.
Salient Features:
The scheme covers the following activities:-
(i) To identify and remove entry barriers for potential entrepreneurs (first generation
and new entrepreneurs) including study on entrepreneurship development.
(ii) To focus on existing entrepreneurs in micro, tiny and small sector and identify
and remove constraints to survivals, growth and continuously improve performance.
(iii) To facilitate the consolidation, growth and diversification of existing
entrepreneurial venture in all possible ways.
(iv) To support skill up gradation and renewal of learning processes
among practicing entrepreneurs and managers of micro, tiny, small and medium
enterprises.
(v) To support agencies in the area of entrepreneurship about the current requirement of
growth.
(vi) To act as catalyst to institutionalize entrepreneurship development by supporting
and strengthening state level institutions for entrepreneurship development as
most entrepreneurship related activities take place at the grass root level and removing
Types of patents:
Utility patent.
A utility patent, or patent for invention, is a common type of patent application
received by the USPTO.
Design patent.
A design patent covers ornamental designs applied to existing products without
altering the function of the original product.
Plant patent.
Reissue patent.
13 What is Copyright?
Copyright (or author's right) is a legal term used to describe the rights that creators have
over their literary and artistic works. Works covered by copyright range from books,
music, paintings, sculpture, and films, to computer programs, databases, advertisements,
maps, and technical drawings.
14 What is IPR? Explain its importance.
Intellectual property rights are the rights given to persons over the creations of their
minds. They usually give the creator an exclusive right over the use of his/her creation
for a certain period of time.
IPR provide certain exclusive rights to the inventors or creators of that property, in order
to enable them to reap commercial benefits from their creative efforts or reputation.
There are several types of intellectual property protection like patent, copyright,
trademark, etc.
Enforcing IPRs such as trademarks and designs with respect to such products prevents
their entry into the market and ensures that consumers can rely on the quality and safety
of genuine products made by the original manufacturer.
Importance of IPR
Intellectual property rights not only protect the ideas or concepts of business but also
protect the genuine business assets that are vital to the products and services.
Several advantages to secure intellectual property rights include:
Enhances market value - Intellectual property rights can help you generate business
through the licensing, sale and even commercialization of the products and services
protected under IPRs. This will ultimately improve the market share and helps in raising
profits. Having registered and protected intellectual property rights can also raise the
business' value in case of sale, merger or acquisition.
Turn ideas and thoughts into profit-making assets - Ideas have little value on their own
but registering ideas under intellectual property rights can help you turn it into
commercially successful products and services. Copyrighting or licensing the patents can
lead to a steady stream of royalties and additional income.
Market your products and services - Getting intellectual property rights can help your
business' image. Intellectual property rights like trademark registration can help you
separate your products and services from others.
Access or raise Capital - Through sale, licensing, or by using IPRs as collateral for debt
financing, an individual can monetize for debt financing. Intellectual property rights can
be used as an advantage while applying for government funding like grants, subsidies,
and loans.
Enhances export opportunities – A business that has registered IPRs will be able to use
brands and designs to market its products and services to other markets as well. A
business can also tap into the franchising agreements with overseas companies or export
patented products.
15 Write short on district Industries centre (DIC)
They are called as DICs in short and are crucial for small businesses. The central
government launched it on 1st May 1978. They were set up to provide an integrated
administrative framework at the district level as the district indus
District Industries Centre (DIC) is a central sector scheme with the objective of
promoting small village and cottage industries in a particular area.tries are located in
districts.
Even though, it provides various assistance it faces problems in subsidies, incentives to
the industries, power connection for the power loom industries and lack of training given
by the DIC.