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Marketing

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17 views2 pages

Marketing

Uploaded by

Abubakar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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Historical background of sabon gari market

First we have to explain about what is market, by definition market is defined as a


place where we buy and sell good and services.
The concept of the market as defined above has to do primarily with or less
standardized commodities, for example, like phones, wool, and utensil. The word
market is also used in contexts such as the market for real estate or for old
masters, and there is the labour market, although a contract to work for a certain
wage differs from a sale of goods. There is a connecting idea in all of these various
usages namely, the interplay of supply and demand.
Most markets consist of group of intermediaries between the first seller of a
commodity and the final consumers (buyers). In general, the function of a market is
to collect products from scattered sources and channel them to scattered outlets.
The market sabon gari was a neighborhood. When the province of the
north,south, and lagos were united, the people of southern Nigeria moved to the
cities of the north. Since there are different cultures and religious, it became
difficult at that time to mix this immigrants and the original citizens. Therefore, they
were settled in this area, and conducted their own business in their places. Thus the
sabon gari market was established.
It was rebuilt under the government of kano with a modern building in 1983.
The market is the biggest market in kano.
Rule and regulations
Sabon gari is ruled based on some rules giving to the marketers such as the time to
open market which is 9:00am to 6:00 pm and all seller are pay monthly taxes.
Origin of dry fish

From the 18th century, the town of Kristiansund in Norway became an


important place of purchasing dry fish or cliff fish, since the fish was dried on
stones. Dry fish is common throughout south and south east asia
Varieties of dry fish
Nigerian dryfish is fish that has been slowly smoked over a period of time until it is dehydrated
and dry. Different species of fish are dried and sold, some tastier than others. Both large and
small sized fish are dried for consumption. Some are cut into pieces before drying, others are
dried whole, sometimes folded or bent and held in place with a string or stick for ease of
storage. Drying concentrates the fish flavour which directly impacts the taste of the dish it is
used to prepare, especially soup broth in Nigerian soups.
Sources of getting dry fish
Dried fish are miscellaneous products and are produced from catfish, haddock, cod, pollock, blue
whiting and halibut. The most common species are haddock, catfish and cod. Which we get
from calabar, maiduguri, katsina.
Market area of dry fish

Dry fish sold at Ogbe-Ijoh and Pesu markets are not from Warri metropolis rather they
are purchased from Ogulagha a small coastal town in Burutu Local Government Area of
Delta State. It has been reported also that neighbouring villages in Bayelsa State also
sell their dry fish to wholesale marketers at Ogbe-Ijoh water side.

References

Borokini, E.A., Oladapo, A. and Ilemobayo, O.O. (2008), “Survey of Government Policies
on Food Production in

Nigeria (1980 – 2006)”, In 10th annual conference of Nigerian Association of Agricultural


Economics (NAAE)

held at University of Abuja, 7th – 10 Oct. 2008. pp. 447 – 451.

Clusas, I.J. and Ward, A.R. (1996), Post-Harvest Fisheries Development: A Guide to
Handling, Preservation,

Processing and Quality, Chethan Maritime, Kent ME44TB, United Kingdom.

Economy Watch (2010), “Unemployment in Nigeria”,


http://www.economywatch.com/unemployment/

countries/Nigeria.htm/Dec22/2010.

Ikporukpo, C.O. (2005), “Ethnicity and Social Networks in a fish Marketing System,
Warri, Nigeria. In Gina, P

and Fergus. L (ed) Investigations on Building a Food Marketing Policy Evidence Based in
Nigeria. The Nigerian

Marketing Network.

Kolapo, Y. (2007), “Wanted: A Minister who knows his Maths” In Punch Newspaper, July
20th, 2007 p 13.

Nwokeoma, J. (2010), “Averting Demographic Disaster in Nigeria”, In Punch Newspaper,


Nigeria, September

6th p 96.

Onwumere, J. (2008), “Analysis of the Determinants of Access to Formal and Informal


Rural Banking Credit

by Agribusiness Investors in Ahiazu Mbaise Local Government Area of Imo State,


Nigeria”, In 10th annual

conference of Nigerian Association of Agricultural Economics (NAAE) held at University


of Abuja, 7th – 10 Oct.

2008. pp. 201 – 206.

 Punch (2010), “Resolving the Unemployment Crisis”, The Pun

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