56
56
56
doi: 10.1111/j.1467-6486.2008.00798.x
INTRODUCTION
Extant literature views interorganizational trust as a key factor contributing to alliance
success (e.g. Aulakh et al., 1996; Dyer and Chu, 2003; Fryxell et al., 2002). We have
an understanding of the benefits of trusting relationships between alliance partners
and of how trust can be fostered in such relationships (e.g. Dyer and Chu, 2000,
2003; Parkhe, 1998; Zaheer et al., 1998). But our knowledge about trust violations
(Zucker, 1986) and ways of dealing with them remains limited (Bell et al., 2002).
A trust violation is in essence the failure of one party to perform in line with the
expectations of the other; an occurrence quite frequent in interorganizational contexts
(cf. Bies and Tripp, 1996; Kim et al., 2004; Sitkin and Roth, 1993). Additionally,
Address for reprints: Martyna Janowicz-Panjaitan, Department of Organization Studies, Tilburg University,
PO Box 90153, Tilburg, The Netherlands (M.Janowicz@uvt.nl).
© Blackwell Publishing Ltd 2008. Published by Blackwell Publishing, 9600 Garsington Road, Oxford, OX4 2DQ, UK
and 350 Main Street, Malden, MA 02148, USA.
246 M. Janowicz-Panjaitan and R. Krishnan
repairing violated trust calls for substantively different strategies than those required
for building it in the first place (Kim et al., 2004). In some cases, trust cannot be
repaired at all.
The question arises therefore: Is it possible for partners in an interorganizational
relationship to repair violated trust, and if so, how? And if repair is impossible, can
the relationship at least be preserved? The few studies that tackle the issue of dealing
with trust violations focus primarily on the inter-personal context (e.g. Lewicki
and Bunker, 1996; Sitkin and Roth, 1993) or alternatively on the societal context
(e.g. Shapiro, 1987; Zucker, 1986). To the best of our knowledge, the issue of dealing
with trust violations in an interorganizational context has not so far been addressed.
We build on research on trust violations in interpersonal relationships, and argue that
the expectations, perceptions and possible behaviours of individuals – which affect
how a violation can be dealt with – are determined largely by their role in the orga-
nization and the type of violation that has occurred. Such roles are particularly
pronounced in interorganizational relationships as those who frame the strategic inten-
tions of such organizations, i.e. corporate-level managers, have a distinctly different
role than those who implement policy, i.e. the operating level (cf. Floyd and Lane,
2000). As for the type of trust violation, Kim et al. (2004) have shown that the effec-
tiveness of different reparatory measures depends on the type of trust violation that has
occurred.
Accordingly, our analysis of effective measures for dealing with trust violations looks at
factors that capture the ‘how’ of a violation (Schoorman et al., 2007). We posit that the
effectiveness of measures for dealing with trust violations is determined by the distinct
roles played by boundary spanners at the corporate and operating levels, and by whether
the violation of trust is related to the trustee’s competence or integrity. Also, we argue
that three additional factors, violation frequency and severity, the degree of organiza-
tional constraint on boundary spanners, and the level of the trustor’s dependence on the
trustee, may have a moderating effect on the effectiveness of different measures. Taking
into consideration the five factors, we draw on research in organizational psychology and
organizational behaviour, to identify measures for repairing violated trust, and measures
that partners can adopt when trust repair is not possible. Our work responds to the call
of Schoorman et al. (2007, p. 349) for ‘further, theoretical work . . . to understand the
conditions under which various repair strategies are effective’. Indeed, we go beyond this
in that we not only look at those conditions, but also at circumstances where trust is
irreparable.
Our contribution is twofold. First, we present a coherent theoretical argument on how
actors in interorganizational relationships can effectively deal with trust violations,
depending on the location and type of the trust violation. Second, we show that prior
findings on interpersonal trust violations and repair may not necessarily hold in inter-
organizational contexts. We begin by discussing our model and the constructs depicted
in it, interorganizational trust, the five dimensions of trust violations in the interorgani-
zational context, and repair measures as identified in the extant literature. Next, we look
at the two levels of interorganizational relationships and analyse which measures are
appropriate for dealing with different types of trust violations. Finally, we discuss the
implications of our analysis.
Competence-related
violation
P1: NON-LEGALISTIC MEASURE P2: LEGALISTIC MEASURE
WITH INTERNAL ATTRIBUTION (Repairs trust)
(Repairs trust)
OPERATING LEVEL
Un-constraining Constraining
P3: NON-LEGALISTIC
context
Integrity-related
(Repairs trust)
P5: LEGALISTIC MEASURE
(Preserves the relationship,
P4: NON-LEGALISTIC does not repair trust)
context
dependence
High
dependence
Low
P8: EXIT
Figure 1. Conceptual model: measures for dealing with trust violations under different conditions
responsible for processing information from the partner organization and representing
their organization in the relationship, commonly referred to as boundary spanners
(Aldrich and Herker, 1977; Perrone et al., 2003). However, boundary spanners in
organizations perform different functions and consequently play different roles, which
also affect the development of trust between them (cf. Ring and Van de Ven, 1994). In
particular, extant literature stresses the systematically different roles and modus operandi
of top managers compared to their colleagues at lower levels in the corporate hierarchy
(e.g. Bower, 1986; Ring and Van de Ven, 1994; Zaheer et al., 2002). Therefore, we
PROPOSITIONS
Dealing with Violations of Trust at the Operating Level
Since the roles of organizational actors vary significantly between hierarchical levels, it
stands to reason that the ways of dealing with trust violations at each of those levels would
also vary. Different positions in the organizational hierarchy are associated with differ-
ent, specific expectations and thus with different roles of their incumbents (Floyd and
Lane, 2000). Whereas it might be assumed that top managers are predominately
involved in decision-making tasks, middle and operating managers’ roles involve prima-
rily communicating information and reacting to it (Floyd and Lane, 2000). The role of
operating-level employees is crucial because they are the ones responsible for implement-
ing the collaboration (Doz, 1996) and the efficient execution of everyday tasks of the
However, when operating-level boundary spanners are not constrained by the orga-
nizational context, they are considered free to perform their tasks as they see fit.
Therefore they can be held fully accountable for any violation of trust as there are no
obvious factors mitigating their responsibility. Perrone et al. (2003) argue that when
the boundary spanners are not constrained by their organizational contexts, they are
more likely to meet the positive expectations of trustors. Therefore, in a ‘free’ orga-
nizational context, when operating level boundary spanners violate integrity-based
trust, the would-be advantage of an unconstrained organizational context becomes a
liability as deviations from expectations cannot be attributed to organizational
constraints.
Under such circumstances, a non-legalistic measure with internal attribution, for
example a boundary spanner offering an apology, is likely to be effective in repairing
trust violated with an integrity-related violation. Such an acceptance of personal respon-
sibility may defuse anger the trustor might feel and increase the trustor’s pardon (Weiner
et al., 1991). By voicing regret, violators show respect for the norms that were violated,
and so lay a basis for re-establishing their moral position (Blumstein et al., 1974; Weiner
et al., 1991). The trust violator ‘asserts his own guilt for the act and accepts the momen-
tary blow to his moral character, while at the same time reaffirms his overriding
righteousness (awareness of the rules)’ (Blumstein et al., 1974, p. 552). In this way, a
non-legalistic measure with internal attribution weakens the link between the transgres-
sion and the inference of the transgressor’s unfavourable character or disposition
(Weiner et al., 1991). Therefore, we propose the following:
Proposition 5: At the operating level, when frequency and/or severity of the violation is
high, legalistic measures voluntarily introduced by the corporate level are effective in
making it possible for the interorganizational relationship to continue despite violated
integrity-based trust at the operating level and in preserving integrity-based trust at the
corporate level.
Proposition 8: At the corporate level, the higher the trustor’s dependence on the trustee,
the more likely that the trustor will opt for a legalistic measure to allow for continu-
ation of the relationship rather than for exit from the relationship in response to
integrity-related trust violation.
It is worth noting that while the level of dependence on a trustee affects the choice
between a legalistic measure and exit for dealing with integrity-related violations, this is
not so for competence-related violations. As we argued, once trust in competence is lost,
the only viable strategy for the trustor is to exit from the collaborative relationship –
regardless of the level of dependence. Dependence does however affect the magnitude of
violation at which the trust in a partner’s competence is lost beyond repair. For example,
if the dependence stems from a knowledge gap between the trustor and the trustee, it will
take a greater degree of trust violation for the trustor to realize that the trustee is not
sufficiently competent. If, on the other hand, dependence is based on relative scarcity of
some knowledge believed to be held by the trustee, the trustor would be reluctant to
admit that the trustee is not sufficiently competent. In short, for competence-related
violations, higher dependence is likely to affect the magnitude of violation which yields
trust irreparable.
ACKNOWLEDGMENTS
We thank the editor and the three anonymous reviewers for their useful suggestions.
• Violations of competence- and integrity-based trust: Mayer and Davis’s (1999) scale of
competence- and integrity-based trust can be adapted to capture whether and to