www.nestogroup.

com
 Constant innovations to Fulfilling customers,
accommodate change in needs & communities & team
demands. requirements.

We create
better
life
together.

Cohesive and seamless group Family shopping

efforts. experiences elevated to
higher levels.
CONTENTS

1. Our Group 8. Distribution Center

2. Message from Chairman 9. Upcoming Projects
3. Directors Message 10. Market Entry & Expansion in India
4. Overview 11. Sister Concerns
5. Our Soul 12. Loyalty Programme
6. Snapshot 13. CSR
7. Major Outlets
 Western International Group
Western International Group is a multifaceted holding group Headquartered in Dubai, the group has diversified over the years into
comprising of several verticals and businesses that are spread across multiple business enterprises. Having formed in the Kingdom of Bahrain,
half of the world. WIG owns and manages several reputed brands the group is firmly rooted in the Middle East, Africa and South East Asia
across numerous industries and was able to build a strong presence with new brands and divisions being added to the portfolio.
in the market over the years. GEEPAS is the flagship brand of the group which was introduced in
The Group is a diversified business conglomerate, which owns the year 1984 in the country of Bahrain. The group has a wide network
and manages several brands namely GEEPAS (Electronic of offices in UAE, Bahrain, Saudi Arabia, Qatar, Kuwait, Oman, Hong
Products),ROYALFORD (Household Products), YOUNGLIFE (Garments Kong, China, Thailand, and India. The Group’s products are exported
& Innerwears), PARAJOHN (Luggages and Travel Accessories), to over 86 regions such as European Union, Africa, Middle East, CIS
BRANDZONE (Fashion and Household Retailers), YES MOBILES Countries and many others through its distributors and dealer networks.
(Exclusive Mobile Retail Chain), GALA (Hard Discounted Retailer), With the unwavering vision of the senior management, Western
COSMO (Discount Center), and NESTO (Retail Chain with several International Group’s primary focus is to provide its customers with
Hypermarkets and Department stores in the region). WIG employs the best shopping experience and add value to their daily lives.
over 24,000+ personnel from over 15 nationalities across 10 countries.

www.westerninternationalllc.com
 I ardently believe that all success stories are a and tears, one of the most inspiring success stories of
result of humble dreams and dreams are achieved Western International Group.
through persistent hard work, dedication and From a modest beginning just 19 years ago, Nesto has
devotion. As a young kid, I dreamed of making it become one of the foremost names in retail industry
big one day and like many others out there my across the GCC. I have had the privilege of leading
beginning was indeed an amateur’s modest vision. an efficient and highly talented team and we are
30 years later, a dream, which started off in the proud to be supported by the unwavering trust of
Kingdom of Bahrain has become a reality through hundreds and thousands of our customers.
diverse businesses, thriving verticals, over 24,000+ With ambitious plans to reach out to more residential

Message
employees and multiple investments in the pipeline. and community developments, we are entering
Let me thank our dedicated and committed our next phase of expansion. I would like to state

from the workforce comprising of personnel from over a

dozen nations for this remarkable achievement.
that we will continue our fruitful journey among the
commoners whose ideas, beliefs and desires reflect
Chairman The vision, and the dream that I once envisioned
has successfully evolved into a business empire of
on our success story. We will strive to build on our
unique offerings by providing a complete shopping
today, WESTERN INTERNATIONAL GROUP. experience in a seamlessly effective delivery system
At Western International Group we strongly believe with exceptional quality, variety, services & value.
that if one has a strong vision, commitment, and Thanking You
dedication, success will eventually follow the path. K P Basheer
NESTO group is the largest proof of our blood, sweat Chairman, Western International Group
Built from a Message from
single vision. Managing Directors
‘‘Our visionary, dynamic and hands-on leadership guides A modest start which we initiated in the year 2004 has resulted
NESTO group on its every milestone. in a reputable brand name in the retail industry after a decade
of hard work and perseverance. At Nesto, we are driven by the
Constant innovators, Mr. Siddique Palollathil & Mr. K. P. Jamal,
motto “All that you need”.
has spearheaded the growth of Nesto Group across different
gulf regions with their conviction and passion for excellence. We offer the widest range of quality products at greater value.
They are lead by examples and inspires a culture of integrity.’’ And we do so in thoughtfully designed retail spaces that makes
shopping a relaxing & rewarding experience. “A complete
shopping experience under one roof”. Our products are
available to the customers at the best prices while our service
have emerged as the highest point of our entire business
philosophy. This has led to high preferences for our brands
by customers from various nationalities under wide-ranged
product categories. Our journey, par excellence, was the direct
result of the constant support we have revelled in from all our
associates, partners and above all, our valued customers.

K.P. Jamal Siddique Palollathil

 Overview
One of the most renowned names in the region’s retail industry,
Nesto has evolved from modest beginnings to being a diverse
chain of more than 115 outlets across the GCC and India
as of today. A part of the prestigious Western International
Group, Nesto has set new standards for accomplishments with
unique business strategies. The brand places uncompromising
emphasis on convenience, accessibility and in providing top
quality products at competitive prices to its customers. This has
established Nesto not only across multiple countries in the GCC,
but also in the hearts of hundreds and thousands of customers
in just few years. Today, Nesto stands apart from its competitors
by offering customers a unique shopping experience that they
cherish and wishes to re-live time and again.
 Our Soul
Our vision is “To be the leading retail brand across the GCC
countries following 3D (Duty, Development & Dedication)
model with exemplary leadership skills, synergy in processes
& customer centric approach that delivers profitability and
growth in a sustainable manner to the stakeholders.”
43%
INCREASE IN
Snapshot
CUSTOMER
GROWTH,2022 Well over 6 million square feet of retail space spread across

5Million
HAPPY CUSTOMERS
the GCC, Nesto has an average daily footfall of over 2.5
lakhs customers. With a customer-centric policy and an
accomplished team, Nesto has been firmly established as

6Million FIRST
the destination of choice for the new age customers who
seeks value without compromising on quality. The fact that
SQUARE FEET OF 75% of all those who walk into a Nesto outlet today are
SHOPPING AREA repeat customers, stands testimony to our commitment,
EWMS quality, value and services. With over 600,000 SKUs
IMPLEMENTATION
IN GCC covering more than 300,000 items, Nesto has emerged as
+24,000 the power retailer in every sense. Products are obtained
directly from source through a network of buying offices all
WORKFORCE FEATURED IN
Case Study over the world and what distinguishes Nesto as a unique
FOR SUCCESSFUL retailer is that we pass on the savings (Inaam) we make
POS HARDWARE
IMPLEMENTATION
to our customers. With products from food to fashion and
home to leisure, Nesto caters to its customers with diverse
FIRST
to integrate products required for a fulfilling life.
SAP
with

MS Dynamics
in ASIA
Major Outlets
Major
Outlets
Distribution Center Technopark, Jabel Ali, Dubai
Being one of the largest warehouses in UAE, the 4, 39,429 square-feet facility is a key factor in
Nesto’s efforts to seamlessly integrate multi-level functions and real time decision making in
order to maintain optimum level of stocks at all times. Spanning for more than four hundred
thousand square-feet, the state-of-the-art facility has 35 loading bays and pneumatic dock
shelters that are thermally insulated for minimal heat gain and also to accommodate grocery,
footwear, apparel and equipment all under one roof. Our warehouse distributes products to
the brand’s own retail channels. With one of the largest fleet of modern delivery vehicles the
group today effectively manages the stock position in its vast network of retail stores across
the region.
Apart from being one of the biggest facilities in the UAE, the warehouse also employs a large
number of workers generating multiple job opportunities for thousands of people across the
regions.
Upcoming Projects
Driven by the passion to extend our expertise to new horizons, we have set upon an ambitious expansion plan. Our unique blend of
quality, value, choice and service is set to win over customers beyond boundaries. We identify locations based on intensive research
and local insights. We plan our product and service mix based on the demographics. We execute the project in a sustainable way,
giving top priority to the environment and the community. With impeccable confidence in our brand’s strengths we are ready for
the next stage in our evolution.

NESTO HYPERMARKET
Al Barsha, Dubai, UAE
 NESTO HYPERMARKET NESTO HYPERMARKET
Al Ansab, Sultanate of Oman Al Khuwair, Sultanate of Oman

We are planning to operate 100+ stores across the GCC shortly . There are 7 big Hypermarkets, 2 Malls and 3 Community
Centers under construction in the UAE. We also have signed contract for 3 more Hypermarkets in Abu Dhabi region & 2 in RAK
which will be handed over soon. 25+ projects are in pipeline across the GCC.
Market entry &
Expansion In India
Diversifying our services even more by v
 enturing into new markets.

30+ Projects are

under way
Nesto in conjunction with its Indian operations takes
immense pleasure in announcing the expansion plans
to serve the needs of the customers in all aspects of their
life by opening 30 new outlets. The organization which
is already a home to various global brands specialised
in food, beverages, toys, lifestyle and apparels is
focusing on achieving greater customer satisfaction
and customer loyalty with a target on receiving a
positive response from the retail sector of India.

NESTO HYPERMARKET
HiLITE Mall, Calicut
53500 Sq. Ft
 While our GCC markets have been positively driving its
growth, we are investing in our Indian market space with
NESTO HYPERMARKET
Gokulam Mall, Calicut
a focus on diverse regions with three new hypermarkets
25000 Sq. Ft. slated to open this year in Kozhikode, Kochi, Malappuram
and Thrissur.
We are aiming on strengthening our retail presence to
people across the country even in remote locations. Nesto
group aims to present a possibility of new beginnings for
our trade partners to grow and expand their business.

NESTO HYPERMARKET
Yen Squre, Kuttiyadi
74000 Sq. Ft.
Sister Concerns

Flavorful Delights
A commitment to
our customers.
is the new loyalty reward program f rom Nesto
Hypermarket.
card allows the cardholder to earn points a
 nd redeem
shopping voucher w hich are as good as cash.

www.inaamrewards.com
CSR
Committed to make a difference.
As a company with strong CSR policies, the Group has always been in the forefront when it comes to giving back
to the society. We’re committed to making positive changes within the organization. We’re deeply aware of our
responsibilities towards the environment and society. With this in mind, we’re constantly striving to find new ways
to improve the lives of our communities, while reducing the environmental impact of our activities.
As part of its CSR contributions, the Group has pledged to contribute Dh10 million in support of 1 Billion Meals
Endowment campaign by his highness, Sheikh Mohammed bin Rashid Al Maktoum. With this step, we aim to
support the campaign and its objective of creating sustainable solutions and implement effective measures to
fight hunger around the world.
Thank you!