Establish and Maintain Client User Liaison

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UC: Establish and Maintain Client Liaison

1. Determine Support Areas


This resource will help you to determine support areas within an information technology
environment.
In this topic you will learn how to:
 identify information technology used in a business
 identify stakeholders of the system
 examine organisational structure, culture and politics in relation to support requirements
 determine what level of support is required by each organisational unit

1.1 Identify information technology


There are many definitions of Information Technology which include processing, storing and
acquiring information using technological systems.
Think of your local bank branch. On most desks, there are one or more desktop computers. Each
computer probably connects to a network. The network consists of devices such as switches,
routers, and servers, most of which have some sort of user-administered operating system. The
desktop PC will also have software applications installed to perform the various tasks carried out
by the business.
All of this technology requires support for the following reasons:
1. Technology does not always work as it should. Hardware can fail and software can have
bugs.
2. The users of technology do not always know how to perform tasks using the available
technology.
3. The needs of the business may change, and so will their need for and use of technology.
Typically, the technology used by business falls into two groups:
 Hardware: desktop computers, laptop computers, mainframe computers, printers,
scanners, digital photography devices, routers, switches, hubs, external drives, storage
media (e.g. CDs, USB Flash Memory Sticks, etc.)
 Software: office software used for word processing, spread sheeting, presentations,
database management systems, network and router operating systems, and firmware
contained in small devices such as cameras.

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UC: Establish and Maintain Client Liaison

1.2 Identify stakeholders


This section deals with the subject of stakeholders. You will learn what a stakeholder is, how to
identify stakeholders in the system you are going to be supporting, and the perils of ignoring or
failing to identify important stakeholders.
What is a stakeholder?
A stakeholder is a person or organisation that has an interest in the system or is impacted by the
system.
How do you identify stakeholders?
As support is often negotiated towards the end of a project, you will have been working and
communicating with important stakeholders throughout the project. The most common
stakeholder is called the sponsor.
The sponsor is the person or organisation which
 is the major force behind the project
 provides the funds for the project
 Has the authority to make decisions on support issues.
The last point is the most important one. You must find out who has the authority to sign
contracts or agreements and make decisions that will apply to the organisation. This may be a
person (usually a manager or director) or might be a committee (e.g. executive management
committee or council).
Although this person or committee may have ultimate authority regarding the establishment and
maintenance of client support arrangements, you may also be required to deal with others in the
organisation regarding these issues. This is especially true in our modern business environment
where people expect to be consulted over important business decisions which affect them.
The following are some simple methods for finding stakeholders:
 Meet with the project sponsor(s)
 Talk to people in the organisation.
 Find out who has an interest in the system
 Who is affected by it?
 Who are the main users?
 Who will be receiving the support?
 Who will be providing the support?
Danger of not identifying stakeholders
If you don’t identify your stakeholders, you may find
 that they will find you and insist on having a say in the project or support agreement

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 that people will hate the support agreement and not back it
 that the support agreement you formulate does not identify all of the support
requirements, making it deficient and faulty

1.3 Identify organizational structure


An organisational structure is usually a diagram showing the reporting and responsibility
relationships between staff of an organisation. As mentioned, most are shown in a graphical
form.

Image: Organisational chart. From top down: Business owner. Business owner subordinates: manager marketing and
sales, manager finance, manager production. Manager production subordinates: local worker 1, remote worker 1,
local worker 2, remote worker 2, local worker 2, and remote worker 2.

Figure 1: Organisational chart

If you are in a large organisation, you can often find this document on the company’s intranet or
by asking the Human Resources department.
If you are in a small organisation, the organisational structure will often be quite simple. It will
often consist of an owner-manager-workers or something similar. In this type of business, there
is often no documented organisational structure.
Organizational culture and politics – what is it? Why identify it?
Organisational culture is the beliefs and values that exist - whether formally or informally - in
an organisation. Put plainly, it is ‘The way we do things around here.’
Organisational politics is closely related to culture. Culture is the values and beliefs; politics is
the things that happen - the informal and formal policies, procedures and working relationships.

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‘Office’ and ‘Organisational’ Politics really is the same thing!


Formal politics is defined by the organisation’s official policies, procedures and structure. This
is easily understood from the organisation’s documents.
Informal politics tends to be undefined and undocumented. It consists of a complex interaction
of relationships between people in the organisation. At times, the informal politics is stronger
than the official version.
How can politics work for you, and why are politics and culture important in establishing and
maintaining a support system for business Information Technology?
Most support agreements are based on the official version (i.e. the formal organisational
structure). This is because informal politics are generally regarded as undesirable. However, this
can fail if we are not mindful of informal politics. If harnessed, informal politics can be a help in
providing support.
Example: Politics
Bill was studying an Information Technology course and was excellent at solving
computer problems. He was also very motivated and wanted to help in the IT function of
his organisation as much as possible. However, Tom was the employee who was
appointed to look after IT supports problems. People liked Bill more than Tom and
tended to go to Bill first with their problems. When a support agreement was
implemented at their organisation, Bill was named as the ‘first level support officer’. His
job description was adapted to incorporate fixing simple computer problems. More
complex problems were to be passed onto Tom. This really just made going to Bill with
computer problems official. The agreement made wise use of existing organisational
politics.

1.4 Determine level of support required


Levels of support
There are a number of ways to view levels of support. When discussing level of support, you
may mean the type of support that is to be provided. For example, we could offer the following
levels (or types) of support:
1. Informal peer support – workers help their co-workers with problems. The organisation
can provide training to key workers so that they are able to be called upon for informal
support.
2. User support combined with other responsibilities – a dual role of IT support and
other responsibilities.
3. User support as a separate position or group – setting up a dedicated position such as
‘IT Systems support officer’ or a unit such as ‘Technology Services Group’.
4. Help desk support – an internal or external support function that provides a broad range
of support for business IT systems.
5. Totally outsourced user support – an external provider provides all necessary support.

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Example: help desk support levels


If your support is to include a help desk that is staffed, the following structure is common:
 Level 1 help desk – takes the calls, logs details, may solve simple problems or give
general advice for common problems (e.g. advising on network availability)
 Level 2 help desk – technicians fix the problem or provide advice on how to fix the
problem
 Level 3 help desk – highly qualified people provide customisation or bug fixes or
software or web-based systems.
By level of support you could also mean a tiered system of problem management, based on the
urgency of a problem. For example,
 gold – problem resolved within one hour, onsite
 silver – problem resolved within one working day
 Bronze – problem resolved within three working days.
Finally, when discussing levels of support, we may also mean the exact support functions that
are going to be put in place.
The following is a list of possible support functions:
1. Help desk
2. Technical troubleshooting
3. Training in the use of software
4. Preparation and maintenance of documentation
5. Installation and configuration of hardware and/or software
6. Maintenance of hardware, data, etc. (e.g. backups, recovery)
7. Customisation of software
8. Preparation of new web content (e.g. text, graphics)

Summary
In this topic we have looked at identifying the information technology in use in a
business, the stakeholders with whom you should consult when establishing a support
agreement, the structure, culture and politics of the organisation and – finally - the levels
and type of support that is required

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2. Develop support procedures


You should already know about determining support areas. This resource will help you to
develop support procedures for a new system within an information technology environment.
In this topic you will learn how to:
 Contact organisational units, as required, to verify support needs
 Establish procedures for providing required support, including method of contact,
frequency of meetings and reports
 Document agreed procedure (service level agreement)

2.1 Verify support needs


In order to verify support needs, you should contact the organisation and check that you have all
the relevant documentation. This would include a list of all the hardware and software that needs
support, as well as input from key stakeholders.
Verification is a quality assurance technique. You will not only do it before you draft the
agreement, but after as well. If you are thorough with your consultation, you will be less likely to
miss things.
A support agreement that has missing key elements would be generally considered unworkable
in today’s presented IT environment.
Tip: Sometimes it is difficult to document all the necessary components within a system
(especially if you are new to a workplace or you are a contractor hired to do a specific job).
Attempt to understand and view the system from a few different aspects.
Often IT staff state that a system or a format may be a certain type (e.g. when designing for the
web, a manager might say all resolutions are 800 x 600 and there is no need to design for any
other types). Try and check with a wide variety of users and see what they have. The time spent
doing this may save a lot of rework or support later!
Be thorough with your investigations and ensure you have all the resources and parameters for
your support project.

Customer expectations
When providing IT services, customer expectations can be a major challenge and often difficult
to define - particularly in the IT industry where change is constant.
Perceptions of performance can differ from customer to service provider. If customers believe
that your service is below standard or that you are unresponsive, then you are - regardless of your
own assessment.
Customer satisfaction levels can fluctuate, often depending on customer expectations or your
performance in providing service. It is important that you, as an IT service provider, monitor
both satisfaction and performance carefully. If satisfaction is increasing, you need to work out
what has changed in the way you provide service. If it is decreasing, go back to customer
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expectations and look at how well you meet them. Changes in your business environment and
that of the customers also need to be closely observed.

2.2 Establish procedures


What sort of procedures need to be established?
Incident management (for help desk) is actually one of the best ways of answering questions
and providing a professional support service.
Typical incident management involves the following steps:

Image: Typical Incident management procedure: 1 receive, 2 pre-screen, 3 authenticate, 4 log, 5 screen, 6 prioritise,
7 assign, 8 track, 9 escalate, 10 resolve, 11 close, 12 archive.

Figure 1: Typical incident management

In the diagram above, the user contacts the help desk or other support position. When the help
desk receives the call, the first step is to authenticate the call (i.e. that the caller is entitle to
support and that the problem is legitimate). The help desk should also give advice about
problems that are currently affecting all users (such as server outages).
Incident management or help desk software is used to log a call. The call is then screened to
determine priority and severity. Problems such as interruptions to a critical system (e.g. a flight
check-in system at an airport) need to be dealt with swiftly.
Finally, the incident is assigned to the appropriate person to deal with that particular problem.
Support staff can determine who is working on a problem, what action they have taken, and
whether or not they have resolved it through the use of tracking software.

Procedures – questions to be answered


Developing procedures for each of the incident management functions involves answering the
following questions:
 What will be done? (the scope of the procedure)
 Who will do it?
 How will it be done? (Eg onsite, over the telephone, etc.)
 How long will it take?

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In addition, we need to know the answers to the following in order to establish the overall
support procedures:
1. What is the primary method of contact? (egg phone, email, fax, web)
2. When - and by whom - will the procedures be reviewed?
3. What performance targets are set by the procedures? (e.g. respond to priority one requests
within one hour)
4. What reports should be generated by the support function?
5. How will the support function be reviewed and improved?
When you have answered all of these questions, you have basically written your procedures. All
that is left to do is to put them into a standard format. The following is suggested:
 Title of procedure:
o Reception of support calls
 Scope of procedure:
o This procedure covers the initial reception, screening and logging of help desk calls at
Computer Support Services.
 Procedure details:
o Contact with Help Desk: shall staff a help desk that enables supported clients to
contact it by phone or email.
o Phone contact: Help Desk staff shall establish the legitimacy of the caller and the
potential incident. If legitimate, then the call shall be logged on the Incident
Management System.
o Email contact: Help Desk shall acknowledge email requests, then screen and log in
the same manner as phone requests.
 Performance indicators and targets:
o Help Desk staff should answer the telephone within three rings.
o Help Desk staff should acknowledge email requests on the same working day they
were sent.
 Review of procedure:
o This procedure shall be reviewed every six months.
o Date of approval and name of the person responsible for the procedure.
These documented procedures can then be used as part of the agreement with your client. An
agreement has traditionally been called a contract. However, as delivering IT support is a service
and a business expense that managers often want to monitor and measure, it has become popular
to use a service level agreement to document the type and level of support, the procedures and
the targets that must be used and achieved.

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Reflect
Reflect on why performance indicators are important. What would occur if they were not
included in the SLA?
Feedback
Performance indicators are needed to clarify the process expectations and the customer
experience. This helps to quantify the process. Without it, management would find it hard
to measure the outcomes
A performance indicator could be the amount of time taken to acknowledge an emailed help
request. The performance target in this case could be that all emailed requests are to be
acknowledged within one working day of reception. This enables managers to quantify the
quality of the service by measuring how much the service varies from its performance targets.
The indicators also help to measure services and staff performance. For example, they allow
them to offer bonuses, adjust training strategies and handle customer complaints better.

2.3 Write the service level agreement


A service level agreement (SLA) is essentially a contract that binds a service provider to giving
a certain level of service. An SLA has the same legal standing as a contract, in that it legally
binds two parties.
An SLA is usually written; however, two organisations could agree verbally about the level of
service to be provided or could exchange emails. Verbal SLAs or those agreed upon via email
are harder to enforce, and it is easier for misunderstandings to occur using these more informal
means.
Why use a written SLA?
 To clarify expectations: The SLA describes in detail the terms of service and the
responsibilities of the customer and service provider.
 To incorporate indicators of quality: This is done by specifying performance
indicators and performance targets. For example, a performance indicator could be
the amount of time taken to acknowledge an emailed help request. The performance
target in this case could be that all emailed requests are to be acknowledged within
one working day of reception; this enables managers to quantify the quality of the
service by measuring how much the service varies from its performance targets.
 To assist communication and prevent disputes: Written documents can still be
disputed, but less than verbal agreements.
What does an SLA contain?
The broad structure of an SLA contains
 The name of the service provider, customers, etc.
 the objectives of the service

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 The process of requesting service (e.g. method of contact, forms to be used, etc.)
 the service provider’s responsibilities
 the customer’s responsibilities
 service measurements and targets (discussed earlier)
 maintenance and review of the agreement (includes how often the agreement will be
reviewed and the date on which the agreement will cease (for example, it may only have
a life of one year if it is not an ongoing agreement))
 Signatures of the customer and service provider and the date on which the agreement was
signed.

In general, an SLA should consist of the following:


 a brief general statement summarizing the services to be provided
 definitions of the two parties to the agreement – who is providing the services to whom
 the duration of the agreement
 the arrangements for monitoring and review
 a procedure for settling disputes
 what resources, information or other help the user may have to provide
 contact points for both parties
 The basis of any charges – what has to be paid and how this is to be paid.

Specifying the services


Specifying the services to be provided puts flesh on the bones of the SLA. Specifications for all
types of support services could set out the following:
 the precise nature of each function or service provided
 the volumes and quality to be achieved for each of these services
 whether optional services are on offer – and, if so, what they are and what they cost
 what procedure should be followed if it becomes necessary to vary the agreement or
specification
 where applicable, the response times to be achieved by the provider when receiving
requests for assistance
 Approve for non-supply or poor quality.

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Summary
This topic covers the development of support procedures for the new system you have
implemented in an organisation. It addressed issues such as procedures, quality issues and
standards and how we incorporate these into a support agreement.

3. Assign support personnel


You should already know about determining support areas and developing support procedures.
This resource will help you to assign support personnel within an information technology
environment.
In this topic you will learn how to:
 identify IT skills to assist each organisational unit with support activities
 assign personnel according to human resource processes
 verify availability of selected personnel
 provide support using agreed procedures
 Obtain feedback from the appropriate person on a regular basis.

3.1 Identify IT skills


The skills that may be required will vary greatly depending on the technology to be supported.
However, we can classify skills into two categories:
 Technical skills – knowledge of particular hardware (build shells) and software
(experience in Novell, Linux, MS Office or Dreamweaver). This could include other
technical skills such as the ability to write technical documentation, do programming and
analyse databases.
 ‘Soft’ skills – communication skills (e.g. being a clear communicator, being customer
focused); time management skills; problem solving skills; and the ability to learn new
procedures quickly and ability to work in teams.
In order to determine the skills you require, you should examine the service level agreement (or
contract). The SLA will tell you which particular hardware and software needs to be supported.
Remember: it is very rare these days those individuals are experts in all areas of IT. The sub-
areas have become so specialised that most IT professionals in the last decade have selected a
few key areas to train in (e.g. databases, multimedia or networks etc).
In addition, the organisation must consider which skills mix is necessary. If the job involves
explaining or demonstrating complex IT concepts to prospective business clients, then they must
be able to communicate and motivate effectively. In the past, some businesses have left this task
to IT developers (who may be great programmers); however, if they also have the skills to ‘sell’
the product and win over the client, then the project will even make it to first base.
In some areas of the IT industry, soft skills have been undervalued. Remember: communication
and explanation of systems is a vital component of the project, along with the technical aspects!
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3.2 Find the right person


Having listed the technical and ‘soft’ skills required delivering the support, you must now find
the person or people who have these skills.
There are several alternatives:
1. The person you need already works in the organisation either in an IT role or a non IT
role. You may be able to negotiate to obtain that person for the support team.
2. The person you need does not yet work in your organisation. If you find yourself in this
situation, you have several options. For example, you could
 advertise for a new employee and go through the interview and selection process
3. engage an employment agency to find the right person for
4. The skills you require are too diverse, and it is therefore unlikely that any one person has
all of the required skills. If you have this situation you could
 employ more than one person
 Outsource part or all of the support function.
Again, it is vital to realise that the interview process is often a poor way to select the best
applicant. Interviews generally favour applicants that are confident, can verbally express
themselves, know the jargon and sell their ‘assets’.
If at all possible, attempt to ask for samples of their work or employ them for a short period to
assess them. Generally, one can gain a good idea of someone’s skill levels within a few days.
If this is impossible, then attempt to look at short-term contracts before offering full-time
employment. This also works both ways, as the employee

Technical skills
In the IT industry, technical knowledge, experience and hands-on skill is essential in most areas.
These days, most staff specialise in particular fields:
 security
 web (e.g. web design, flash, multimedia)
 desktops
 operating systems (e.g. Windows/Linux)
 networks (e.g. Novell)
 databases (e.g. Oracle)
 project management
 business analysis
 Software development/programming.

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These areas are not always distinct areas of the industry. Many IT professionals’ skills are broad
and encompass many of the above areas. However, it should be noted that few have
comprehensive experience in all.
It is imperative that before you hire your ‘guru’, you must a have a reasonable idea of what is
expected and be able to measure this in their initial interview and their subsequent work
performance. This is easier said than done.
Many projects have not been completed on time as a result of poor selection of staff and
unrealistic management expectations. If you don’t know about programming then how are you
going to be able to judge pay rates, timeframes, coding quality etc.?
In truth, as some software changes occur every 12-24 months, your new ‘guru’ may be in fact
learning along the way, just as much as you are!

3.3 Verify availability


The person or people you decide you want on your support team may or may not be available.
Normally, when you offer somebody a position of employment, they must tell you if they accept
that offer or if they decline the offer.
The person you want may be available but there may be complications, such as the following:
 they may not be available full-time
 they may not be available to work at the times your customer needs support
 they may not be available to start immediately
 They may be in the process of attending numerous interviews and they could play one
employee against each other.
In these cases, you may decide to offer the position to somebody else or negotiate with the
person you have chosen.
Also, as many services are now available twenty four hours a day and technology is changing to
make telecommuting easier, it may be worthwhile discussing other possibilities such as part-
time, late or early starts, telecommuting, etc.
Remember: a satisfied worker often proves to be a productive worker, and if your objectives are
being met, sometimes some flexibility is a useful strategy. This may not work in all industries,
but it certainly has merit in the information technology industry.

3.4 Provide support


Now that you have the support agreement and suitably skilled staff, you are ready to start
providing the support. The support will be provided in accordance with the service level
agreement.
You will not only provide the customer with support, but you will also do some reporting. This is
covered under the next heading ‘Obtaining feedback’.

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You will probably find that there will be some tension between you and the customer regarding
the provision of the service.
The most common problem is a lack of clarity regarding what is supported and what is not or the
customer’s expectations regarding the support.
Generally you should avoid sticking to the letter of the law by merely quoting the agreement and
refusing to go beyond it. Remember: the user just wants their problem fixed!
However, often you may have to inform your customers on the boundaries of the agreement.
The best way to do this is proactively. Possibly advertise the available support (eg. posters, by
email or internet/intranet). The advertisement could contain the parameters of service contained
in the agreement.
Good customer service skills come into play here too. If your customers are asking for support
that is beyond the scope of the agreement, you could suggest where they could find that help and
even help them navigate to an alternate source of support instead of just saying: ‘It’s beyond our
SLA, sorry I can’t help you.’

3.4 Obtain feedback


Feedback is a necessary part of the delivery of the support function. It is information that you
receive from the following people regarding the delivery of the support service:
 your support team
 your customer
 Any other appropriate person (e.g. hardware or software vendors).
Why?
Why do we need feedback on delivery of support?
 To learn of problems occurring in the delivery of the service. This can help you be
proactive and head-off conflicts before they occur.
 To improve your service to the client by finding out where the problems are occurring
and fixing them. These problems may be recurrent problems in the system you are
supporting or problems with the delivery of the support.
How?
Feedback may take the following forms:
 Reports – as detailed in the SLA. These may include the number of support issues dealt
with over a fixed period of time, the time taken to resolve problems and any outstanding
support issues.
 Meetings – may be detailed in the SLA, but in any case, it is a good idea to meet with
your support team and your customer to discuss the support service you are providing.
This can be an informal meeting over coffee or a formal meeting with an agenda.

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 Impromptu feedback – you should always be open to receive feedback from any source
at any time, especially if it means that – ultimately - you can improve the service you
deliver.
Many professionals believe that comments received back in forms or evaluation sheets are not
always completely honest, as many do not like criticising via writing. Speaking to a cross-section
of users in an open and frank way is a much better way of obtaining accurate, substantive
feedback.
Here is an example:
ETSA Utilities, South Australia’s electricity distributor, provide online reports detailing how
they are performing against the performance indicators they have set for themselves in their
customer charter. Go to http://www.etsautilities.com.au/default.jsp?xcid=96
This feedback may come
 by phone call  by text message  verbally
 by email  by fax  by web form
 Or any other process you have set up for contact between you, your customer and your
team.

Summary
In this unit, we have looked at the delivery of support to users. In order to assign appropriate
support personnel, you need to identify the IT skills required, find the right person and verify
their availability.
REFERENCE
 2831. Doc: © State of New South Wales, Department of Education and Training, 2006
Developed by the Centre for Learning Innovation (CLI) for the TAFE Online Project,
TAFE NSW
 2832.doc: © State of New South Wales, Department of Education and Training, 2006
Developed by the Centre for Learning Innovation (CLI) for the TAFE Online Project, TAFE NSW

 http://h20219.www2.hp.com/services/cache/10909-0-0-225-121.aspx (HP.com: example


of types and levels of support)
 http://www.nkarten.com/sla.html (Naomi Karten: Article on service level agreements and
customer expectations)
 http://www.nkarten.com/mce.html (Naomi Karten: Article on service level agreements
and customer expectations; excellent readings on SLA’s and customer expectations)
 http://www.cio.com/archive/111598/sla.html (CIO.com: Article on the benefits of an
SLA’s)
 http://www.dba.co.uk/main/tips.htm (Diane Bailey Associates -Training Consultants:
interesting readings on SLA’s and change management)

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