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Product Development

Food products Development stages

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Muzahid Islam
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6 views

Product Development

Food products Development stages

Uploaded by

Muzahid Islam
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Product development/Process

Flowchart
Week Week 1

Notes not tested on quiz


Food Product Development Process
What is Product Development?
Product development is the process of creating new or modified food
products. Its primary aim is:

1. To increase sales.

2. To maintain a company’s competitiveness in the market.

Key Requirements for Success


The product should fill a market gap (meet unmet consumer needs
or preferences).

It must stand out so that consumers choose it over similar products.

Stages

The food product development process consists of


following 8 steps
Idea Generation:
Brainstorming innovative concepts for new products or improving
existing ones.

Evaluation & Screening:


Assessing the feasibility and potential of ideas to narrow them down
to the most promising ones.

Market Research:
Studying consumer needs, preferences, and market trends to
validate the product idea.

Product Specification:

Product development/Process Flowchart 1


Defining the technical details of the product, including ingredients,
size, and nutritional content.

Feasibility Study:

Analyzing the technical and financial viability of producing the


product.

Production Process Development:


Designing the manufacturing process for consistent quality and
efficiency.

Flow chart( Just for understanding)


Flow of Unit Operations

1. Raw Material Handling:

Receiving

Sorting

Cleaning/Washing

2. Preparation:

Peeling/Cutting/Chopping

Blending/Mixing

3. Processing:

Cooking/Baking/Boiling/Frying

Fermentation/Enzymatic Treatment

4. Forming/Shaping:

Molding

Extrusion

5. Preservation:

Drying/Dehydration

Freezing/Chilling

Pasteurization/Sterilization

6. Packaging:

Filling

Product development/Process Flowchart 2


Sealing

Labeling

7. Storage and Distribution:

Warehousing

Transport

Prototype Development & Testing:

Creating a sample version of the product and testing it for taste,


quality, and safety.

Launch & Commercialization:

Introducing the product to the market with marketing strategies and


ensuring its availability to consumers.
Stages(Same)

1. Idea Generation
Objective: Brainstorming and coming up with new product ideas.

Activities: Creative sessions, identifying gaps in the market, and


leveraging consumer trends.

2. Evaluation and Screening


Objective: Narrowing down the ideas to the most viable ones.

Activities: Assessing feasibility, potential market success, and


alignment with company goals.

3. Market Research
Objective: Understanding consumer needs, market trends, and
competition.

Activities: Conducting surveys, focus groups, and analyzing market


data.

4. Product Specification
Objective: Defining the product’s attributes, such as ingredients,
nutritional content, and packaging.

Product development/Process Flowchart 3


Activities: Creating detailed descriptions of the product's
characteristics and desired outcomes.

5. Feasibility Study
Objective: Assessing the technical, financial, and regulatory
feasibility of the product.

Activities: Evaluating production capabilities, cost analysis, and


regulatory requirements.

6. Production Process Development


Objective: Designing the process to manufacture the product at
scale.

Activities: Developing and optimizing the production process,


ensuring it meets quality and safety standards.

7. Prototype Development and Testing


Objective: Creating a physical version of the product and testing it.

Activities: Developing prototypes, conducting sensory evaluations,


and making necessary adjustments.

8. Launch and Commercialization


Objective: Bringing the product to market and ensuring its success.

Activities: Finalizing packaging, marketing strategy, scaling up


production, and launching the product.

Product development/Process Flowchart 4

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