Mois Notes

Mois Notes
Project step 1:
1. Need
2. Solution
3. Value
4. Business Model
Lecture 3
1. Strategic Management
a. Long-term plan to achieve business goals
b. It has to align on what is happening around me and the culture around me
2. Industry analysis
3. Value Proposition
a. Is what I am offering that is needed and different from my competitors
4. Competitive edge/strategy
5. Mission, vision, strategies
6. Strategy determines:
a. Industry structure/forces
b. Competitive Strategy
c. Value Chains
d. Business Processes
e. Information System
7. Porters Five Forces
a. Industry structure/forces
i. Bargaining power of suppliers
ii. Threat of new entrants
iii. Bargaining power of buyers
iv. Threat of substitute products
b. Competitive Strategy
i. Best value for money
ii. Segmentation
Driving Business Strategy:

1. Sunil Gupta
a. Co- chair on driving digital strategy
2. Technology Revolution:
a. Technology in biological solutions
i. Chip for tummy
ii. Chip in the retina
b. Rapid Adoption by consumers
i. Cut costs
ii. Increase efficiency
iii. Experiments (Not very efficient)
iv. Hire a small unit to develop your company
intrapreneur
3. Digital leader ship and transformation
a. Reimagine your business model
i. Scope
ii. Business model
iii. Platform
b. Reevaluate your value chain
i. R&D
ii. Operations
iii. Omnichannel
c. Reconnect with your customers
i. Acquiring
ii. engaging
iii. measuring
d. Rebuild your organization
i. Transition
ii. Organization design
iii. Skills
4. New Rules of Strategy
a. Traditional Strategy
i. Single Product
ii. Single Customer
iii. Ex: Automobiles Consumer Products
b. Razor – Blade Strategy

i. Multiple products
ii. Single consumer
iii. Ex: Kindle & eBooks
c. Network Effects: create virtuous cycle

i. Single product
ii. Multiple consumers
iii. Ex: WhatsApp, Facebook, Amazon Market place
d. Network Effects and Complements
i. Multiple Products
ii. Multiple Consumers
iii. Ex: Amazon
5. How does Amazon’s Strategy apply on regular business
a. Product
b. Complements
i. This is what people get attracted to
c. Network
i. Third Party
ii. Be a medium between other businesses and
consumers
6. Leveraging New Capabilities

a. Current Business > New Capability > New Business
i. Build new capability then build new a business
b. Amazon: Market Place > Search Engine > Advertising
7. Reinventing business
a. Redefine, Business Copan and competitive advantage
b. Find New ways to create and capture value
i. Example: Best Buy
ii. Became a showroom for amazon
iii. Consumers will miss it
iv. But Producers won’t
v. Created show rooms for producers
c. Starting from a pain point and work backwards
i. : Ex: Gas Station
ii. Pain point: Do u like going to gas stations? No
1. Bring gas station to them (Premium)
2. Bring gas station to them without premium
a. Remove fixed cost of having a physical
gas station
d. Transition Product as a service (Beyond Product)
i. Ex: What Philips (light bulbs) learn from zip car
(renting car services) (different Industries)
ii. Philips offered a lighting service
1. Pay a service fee for light instead of buying the
bulbs
2. Maintenance on Philips
3. Philips recycles the light bulbs
e. Build product as a platform
8. How to start?
a. What are the fundamental pain points?
Business Intelligence Notes:
1. Business Intelligence: It refers to the process of gathering,

analyzing, and presenting data to aid business decision-making.
Business intelligence involves collecting data from various sources,
transforming it into actionable insights, and providing stakeholders
with reports and visualizations.
2. Big Data: Big data refers to large and complex datasets that are too
vast to be analyzed using traditional data processing methods. It
includes structured and unstructured data from various sources, such
as social media, internet activity, sensors, and more. Big data often
requires advanced techniques to extract value and insights from the
massive amount of information.
3. Advanced Analytics: Advanced analytics encompasses the use of

statistical models, machine learning, and other complex data analysis
methods to identify patterns, make predictions, and uncover
meaningful insights from data. It involves utilizing sophisticated
algorithms and techniques to derive actionable insights beyond basic
descriptive analytics.
4. Predictive Analytics: Predictive analytics leverages historical data

and statistical models to forecast future outcomes or behavior. By
using patterns found in historical data, predictive analytics can
estimate future events and assist in making informed decisions that
enhance performance and minimize risks.
5. Prescriptive Analytics: Prescriptive analytics goes beyond

predictive analytics by not only predicting future outcomes but also
offering recommended actions to optimize those outcomes. It takes
into account constraints and objectives to provide decision-makers
with actionable recommendations on how to achieve the best
possible results.
6. Data: Data refers to raw facts, statistics, or information collected
through various sources. It can be in the form of numbers, text,
images, audio, or video.
7. Information: Information is processed and organized data that

provides context, meaning, and relevance. It is the result of analyzing
and interpreting raw data, making it more useful and meaningful for
decision-making.
8. Knowledge: Knowledge refers to the understanding, insights, and

expertise gained through experience, information, and learning. It
represents the comprehension and application of information and
skills to solve problems or make informed decisions.
9. Insights: Insights represent significant and valuable understandings

derived from analyzing data and information. Insights can reveal
patterns, trends, relationships, or cause-and-effect relationships,
providing valuable knowledge for decision-making and strategy
formulation.
10. Data Mining: Data mining is the process of discovering patterns,

relationships, or insights from large datasets. It utilizes various
techniques, such as machine learning, statistical analysis, and pattern
recognition, to extract hidden and meaningful information from the
data. Data mining aims to uncover valuable knowledge and facilitate
decision-making.
 As we shift towards a more data-driven society, universities
have the potential to leverage technology to improve student
outcomes. With access to data and analytics tools, universities
can generate insights about student success and drive more
effective decision making.
 One of the key analytics tools is business intelligence.

Universities can use business intelligence to collect, analyze,
and present data to aid in decision-making. By gathering data
from a variety of sources, including student demographic
information, grades, co-curricular activities, and financial aid,
universities can create a comprehensive picture of student
success. This data can then be used to identify patterns and
trends that may impact student success.
 Another powerful tool is predictive analytics. By using historical

data and statistical models, universities can predict which
students are at risk of falling behind or dropping out. This
enables universities to take proactive measures to support
students who are struggling, such as offering tutoring or
financial assistance.
 Prescriptive analytics takes this a step further, by not only

predicting outcomes but also recommending actions to
optimize results. For example, if a student is at risk of falling
behind, a university might recommend they enroll in a
particular course to catch up. This approach helps universities
to be more proactive and targeted in their support for students.
 In addition to these tools, data mining can be used to uncover

hidden insights and patterns that may not be immediately
obvious. By analyzing large quantities of data, universities can
identify trends such as what factors contribute to student
success, which majors have the highest graduation rates, and
which students are most likely to require additional support.
 Overall, the use of data, analytics, and business intelligence can
have a significant impact on student success. By using these
tools to gain insights into the full student journey, universities
can be more effective in driving outcomes and ensuring the
success of their students.

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Mois Notes

Driving Business Strategy:

b. Razor – Blade Strategy

c. Network Effects: create virtuous cycle

6. Leveraging New Capabilities

1. Business Intelligence: It refers to the process of gathering,

3. Advanced Analytics: Advanced analytics encompasses the use of

4. Predictive Analytics: Predictive analytics leverages historical data

5. Prescriptive Analytics: Prescriptive analytics goes beyond

7. Information: Information is processed and organized data that

8. Knowledge: Knowledge refers to the understanding, insights, and

9. Insights: Insights represent significant and valuable understandings

10. Data Mining: Data mining is the process of discovering patterns,

 One of the key analytics tools is business intelligence.

 Another powerful tool is predictive analytics. By using historical

 Prescriptive analytics takes this a step further, by not only

 In addition to these tools, data mining can be used to uncover

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