Entrepreneurship Notes

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Entrepreneurship Notes

1. Theory:
a. is an agreed causation state set/developed by knowledgeable people
(foundation, building block)
b. There are conflicting theories
1. The theory of creative destruction (Schumpeter’s gale theory)
a. To achieve success
i. Disequilibrium
ii. Disruptions
iii. Innovations
iv. Then, growth
2. David and Golilath A shepherd boy killed a giant warrior with a stone and a sling.
3. Commercial Innovation is crucial

Timmons’s Model

Founder Must Have:


a. Resources
b. Opportunity
c. Team

1. - The entrepreneur starts with a problem to solve, and the opportunity this
problem gives.
2. - The team has to be creative with how they seize the opportunity.
3. - Communication is key to finding out how to fit the limited resources available in
the gap this opportunity provides.
4. - Leadership is required to sufficiently manage the use and distribution of these
resources amongst the team.
5. The founder is the basis or foundation on which this is built.
6. Startups vs Big business
a. Startup: is a temporary organization, in search of a business model, still
searching and exploring.
b. Big Business : Has an established business model that is already being
exploited

Assignment 1:
Shark Tank EG
Scrub Daddy: Aaron Kaus
Problem: scrubbers that need a lot of soap that do not clean
right away
1. Scrubber with a smiley face
2. Cleans everything on any surface scratch free
3. No Soap Needed
4. Sold $100K in 4 months
5. Valuation $100K for 10%
6. To be independent manufacturer with automated equipment,
so he can keep up with the forecasted demand.
7. Needs a partner to get him in all retail store
8. 18 years plant manager
9. Costs $1 sells $2.8 whole sale
10. He had 3000 store waiting
Lori 20% to 200k

10 years Later

1- 273k employee
2- 160 product
3- sold in 257K location
4- one of the top 5 grossing companies on shark tank
5- 670 million dollars in retail
6- made a deal with Unilever

Door Bot: Jamie Siminoff

2013 Valuation: 700k 10%


1. Door bot connected to the wifi
2. Has a mobile application
3. You can reject the call
4. Accept the call and talk to them
5. The judges rejected him flatly, except Kevin O’Leary. He
offered Siminoff a $700,000 loan in return for 10% of product sales
until the loan was paid off, plus 7% of all sales in the future and 5%
equity. Siminoff declined and left the show without an investor.

1. 2018 Amazon bought the comany for $1 billion

Masroofy: Shark Tank EG


16million for 10%

1. Fin Tech Company


2. Masroofi identified a market gap by targeting the segment of
20 million children between the ages of 5 and 15. This demographic
has substantial needs and expenses, making it an attractive market
opportunity.
3. Debit card for children
4. Parents can send money to their’s children’s account
5. When there children spend something a notification is sent
with when and how much they bought
6. Targeted audience: parents
7. Contributed with Ahly bank
8. Approved by the CBE
They take 1.2 percentage of the money loaded for the children
Effectuation Theory

 Bird in hand
 Affordable loss
 Crazy Quilt/Co-creation
 Lemonade principles
o Surprises is the default
 Pilot in the plane
o No perfect way to build a company

Saras Sarasvathy looks at the world through entrepreneurial glasses:


Key Takeaways:
1. Creative Destruction
2. Co Creation
3. Trial and errors
4. Role of Human Actors
5. Be scrappy and unkillable (Cockroach)
6. Paradox: To accomplish something big, focus on something small. Do the doable
and push.
a. Utilize the resources that they have
7. Worm’s-eye view
8. Constant zooming & re-zooming.
9. Chaos & the butterfly effect.
10. If you don’t ask, the answer is always no.
11. Gramene Bank case
12. TO be action oriented
a. Do the doable
b. Then Push it, develop it
c. Keep Improving

Stop thinking
d. What does it mean to be entrepreneurial?
e. Do things without a lot of investment
f. Think different? What differentiates me from other sciences, sociological
g. Believe in humans
h. If u do something that may fail, but it still counts as something
i. Trying and failed is better than trying in the first place
j. Example:
k. Mohamed Yunis
l. Economist
m. Created something called micro-financing
n. Micro financing Bangladish people to solve a problem
Focus on problems, try to solve it
Do Not Think Big, See little problem, focus on it, and work on it
Assignment 2:
Nas Trends
1. 2009
2. 5 Partners
3. 50,000 Capital
4. Tamkeen Investment
5. 2013 break even
6. 2016 expanded to Saudi Arabia
7. The business idea started with who they are. They wanted to design things relevant
to them
8. Utilized the designs they had to start their business
9. They integrated the consumer designs into their business
10. Utilized the people they know
11. As a team they divided the responsibilities based on what each one of them does
best
12. Reached out to people who connect with the segment artists
13. They focused on their speciality (designing); they didn’t go into production they
outsourced the production.
14. They focused on designs and quality
15. They faced problems
a. cost changes
b. Quality inconsistency
c. Human errors (lack of automization)
d. Booth changes
e. Quality control
f. Lack of relevant designers
16. Investment
a. Tamkeen 2011 ($50,000)
b. Discounted/discarded cash flow
c. When to invest matters
17. New Partner: Omar the CEO
18. Team:
a. Founders
b. Investors
c. Saudi Partner

Airbnb
1. Be a cereal entrepreneur
2. 3 Partners
a. Nathan
b. Joe
c. Brian
3. The start-up came from a need
a. High rent
b. Lack of money
4. A place to stay if u have an event
5. Learning from their mistakes
6. New model from needs; places not only for events
7. Utilized the opportunity, events, news paper
8. Creativity (cereal with Obama and another politician)
9. Financed their company from cereal money
10. Went to y combinator, an accelerator
11. Scrappy and resourceful
12. Built a relationship with their hosts
13. They created serial entrepreneurs
a. To meet people
b. Clients
c. Opinions on their work
d. Raise money
Catch 22:
1. Vicious loop
2. Gett out by using the crazy quilt
a. Co-creation
b. Partnering
3. Story telling
4. Lean experimentation
5. Staged Investing

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