Entrepreneurship Notes
Entrepreneurship Notes
Entrepreneurship Notes
1. Theory:
a. is an agreed causation state set/developed by knowledgeable people
(foundation, building block)
b. There are conflicting theories
1. The theory of creative destruction (Schumpeter’s gale theory)
a. To achieve success
i. Disequilibrium
ii. Disruptions
iii. Innovations
iv. Then, growth
2. David and Golilath A shepherd boy killed a giant warrior with a stone and a sling.
3. Commercial Innovation is crucial
Timmons’s Model
1. - The entrepreneur starts with a problem to solve, and the opportunity this
problem gives.
2. - The team has to be creative with how they seize the opportunity.
3. - Communication is key to finding out how to fit the limited resources available in
the gap this opportunity provides.
4. - Leadership is required to sufficiently manage the use and distribution of these
resources amongst the team.
5. The founder is the basis or foundation on which this is built.
6. Startups vs Big business
a. Startup: is a temporary organization, in search of a business model, still
searching and exploring.
b. Big Business : Has an established business model that is already being
exploited
Assignment 1:
Shark Tank EG
Scrub Daddy: Aaron Kaus
Problem: scrubbers that need a lot of soap that do not clean
right away
1. Scrubber with a smiley face
2. Cleans everything on any surface scratch free
3. No Soap Needed
4. Sold $100K in 4 months
5. Valuation $100K for 10%
6. To be independent manufacturer with automated equipment,
so he can keep up with the forecasted demand.
7. Needs a partner to get him in all retail store
8. 18 years plant manager
9. Costs $1 sells $2.8 whole sale
10. He had 3000 store waiting
Lori 20% to 200k
10 years Later
1- 273k employee
2- 160 product
3- sold in 257K location
4- one of the top 5 grossing companies on shark tank
5- 670 million dollars in retail
6- made a deal with Unilever
Bird in hand
Affordable loss
Crazy Quilt/Co-creation
Lemonade principles
o Surprises is the default
Pilot in the plane
o No perfect way to build a company
Stop thinking
d. What does it mean to be entrepreneurial?
e. Do things without a lot of investment
f. Think different? What differentiates me from other sciences, sociological
g. Believe in humans
h. If u do something that may fail, but it still counts as something
i. Trying and failed is better than trying in the first place
j. Example:
k. Mohamed Yunis
l. Economist
m. Created something called micro-financing
n. Micro financing Bangladish people to solve a problem
Focus on problems, try to solve it
Do Not Think Big, See little problem, focus on it, and work on it
Assignment 2:
Nas Trends
1. 2009
2. 5 Partners
3. 50,000 Capital
4. Tamkeen Investment
5. 2013 break even
6. 2016 expanded to Saudi Arabia
7. The business idea started with who they are. They wanted to design things relevant
to them
8. Utilized the designs they had to start their business
9. They integrated the consumer designs into their business
10. Utilized the people they know
11. As a team they divided the responsibilities based on what each one of them does
best
12. Reached out to people who connect with the segment artists
13. They focused on their speciality (designing); they didn’t go into production they
outsourced the production.
14. They focused on designs and quality
15. They faced problems
a. cost changes
b. Quality inconsistency
c. Human errors (lack of automization)
d. Booth changes
e. Quality control
f. Lack of relevant designers
16. Investment
a. Tamkeen 2011 ($50,000)
b. Discounted/discarded cash flow
c. When to invest matters
17. New Partner: Omar the CEO
18. Team:
a. Founders
b. Investors
c. Saudi Partner
Airbnb
1. Be a cereal entrepreneur
2. 3 Partners
a. Nathan
b. Joe
c. Brian
3. The start-up came from a need
a. High rent
b. Lack of money
4. A place to stay if u have an event
5. Learning from their mistakes
6. New model from needs; places not only for events
7. Utilized the opportunity, events, news paper
8. Creativity (cereal with Obama and another politician)
9. Financed their company from cereal money
10. Went to y combinator, an accelerator
11. Scrappy and resourceful
12. Built a relationship with their hosts
13. They created serial entrepreneurs
a. To meet people
b. Clients
c. Opinions on their work
d. Raise money
Catch 22:
1. Vicious loop
2. Gett out by using the crazy quilt
a. Co-creation
b. Partnering
3. Story telling
4. Lean experimentation
5. Staged Investing