Republic of the Philippines

Cotabato City State Polytechnic College

COLLEGE OF ARTS AND SCIENCES
Sinsuat Avenue, Cotabato City

GENERAL EDUCATION 5
PURPOSIVE COMMUNICATION

Student's Name : _____________________________________________________

Year and Course : _____________________________________________________
Course Number : GE 5
Subject Nomenclature : General Education 5
Descriptive Title : Purposive Communication
Semestral Term : First Semester
Academic Year : 2024 – 2025
Contact Hours : 3 Hours per Week
Duration : 1 Semester
Credits : 3 Units
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LESSON IV
Preparing Endorsement and Follow-up Letters
Preparing an endorsement and follow-up letter may be easy to some but, to
others this writing task is challenging because these letters are rarely written
or seldom required at work.

However, more often, still many people do not know how to write endorsement
and follow-up letters. If, in case, you are tasked to write endorsement or
follow-up letter, follow the useful ways below. Online source write express
provides useful tips that you may consider in writing request and give
endorsement letters.

Request an Endorsement:
1.State who you are, the name of your company or organization, and your
position or role. Remind the reader of your relationship to him / her, if
necessary.

2.Use clear, specific language to request the endorsement (clearly describe

what it is that you would like endorsed).

3.Explain why you are requesting the endorsement, what it will be used for,
why you feel that the endorsement is necessary or why you merit receiving the
endorsement, and so forth.

4.Include guidelines for the format, length, or content of the endorsement

letter. Also, indicate anything else that the reader needs to do to provide the
endorsement, such as filling out attached forms and the like.

5.Indicate by when you need the letter of endorsement.

6.Consider providing a preaddressed, stamped envelope with your request letter

if the endorsement letter is to be mailed.

7.If you plan to make a follow-up call to the reader, indicate in your letter
when you intend to do so.

8.Thank the reader for considering the endorsement.

Give an Endorsement:

1. Indicate what or who it is that you are endorsing.

2. Substantiate (or give reasons for) your endorsement.

3. If you are endorsing a person for a particular position, role, job, etc.,
include how long you have known the person, in what capacity, the positive
qualities of the person that make him / her a suitable candidate for endorsement
(including accomplishments and abilities), etc. Be as specific as possible.

4. If necessary, indicate the next step that should be taken or what will
happen next. Include a time frame, if appropriate.

5. You may want to include your contact information and offer to give further
information upon request.

6. Conclude your letter by summarizing the reasons for the endorsement and by
restating your endorsement of the person or project, etc.

Writing a Follow-up Letter

A follow-up letter is as important as other forms of communication. It is an

effective means of establishing a good relationship between you and the
recipient.

A follow-up letter is best written after a business meeting, or a job

interview, or after making a great business contract. It provides an avenue for
continued communication and connects the points discussed and agreed during the
previous meeting.

When writing a follow-up letter, make sure to observe grammar flaws and
spelling errors. A well-written follow-up letter can make a great impact on your
future career and expected success.

As you write the follow-up letter, bear in mind that it needs to be fairly
formal. Use more appropriate words and phrases. Write your thoughts straight to
the point. Do not go around the bush. Read and proofread it thoroughly. Use
grammar checking tool and a comprehensive spell checker. Keep a good dictionary
as your essential reference for words.

Let's consider some tips from Learn English to help you write a better follow-
up letter.

Here are what you need to include:

 Start with your name, address, city and zip code, telephone number. Include
next the recipient's details. Note that in a follow-up letter you are going to
write to the same person you had originally written to or contacted with.
 Add the salutation.
 In the first line, mention that you had written earlier and haven't received
a response yet. You can mention here if you had called. Actually, you'll let him
know that you're re-writing in this line.
 State your request or interest. If you are writing inquiring about a job
vacancy for which you had sent a job application, reiterate your key skills
experiences and state why you think you are a great potential.
 Invite for contact and thank for their attention.
 Close with signature.

Here are more things that you will need to remember than the actual steps to
write the letter:

 Add fresh insights to your old appeal. Don't write a photocopy of your old
letter.
 Take at best 2 days after a meeting or a job interview to write a follow-up
letter. Work while the memories are still fresh in the recipient's mind.
 If you've sent a CV, wait 7 days before sending the follow-up letter. The
employer is likely very busy, hence the late response, so keep your letter short.
Do not bring up your whole CV in the letter. Hold the interest and attention with
nice wording, not boring.
 Do not convey negative sentiments in your letter, even if you are frustrated
by their speed and sincerity.
 Indicate how you want to proceed next in your letter if you think it is
needed.
 Be extremely polite even if you feel like they've been ignoring you by
ignoring your past letters.
 To look polished and professional, edit and proofread a couple of times
before sending the actual letter.
 If you want, you can attach copies to document proof that you had sent
letters earlier.
 Follow up again if required.
The Three Common Formats for Endorsement Letters:

1. Formal Business Endorsement Letter

This format is used for official endorsements of products, services, or

individuals. It is written on company letterhead and follows a formal tone with
clear structure.

Bangsamoro Advocacy for Sustainable Education

and Development in Mindanao, Inc.
306 Purok Bailaga Sinsuat
Barangay Sema Balabaran Kalantungan
Cotabato City 9600

October 15, 2024

HON. Mohammad Ali MAYOR PARA SA LAHAT “BRUCE” DELA CRUZ MATABALAO
CITY MAYOR
COTABATO CIRTY
MALAGAPAS, BARANGAY ROSARY HEGHTS X
COTABATO CITY

My dear Mayor Matabalao:

I am pleased to formally endorse Atty. Matulanged Q. Pandapatan, interested

applicant, for City Legal Officer V in your respectful office. I had worked
closely with Atty. Pandapatan and can confidently attest to his outstanding
skills, professionalism, and dedication.

He has consistently exceeded expectations and will undoubtedly continue to do so

in the future endeavors.

Should you require any further information, please feel free to contact me
directly.

Very sincerely yours,

SIR ABDULBASIT D. SILONGAN, PBET, JD

University English Instructor
CP No. 09366018536

2. Personal Recommendation Endorsement Letter

This format is used for endorsing someone personally, usually for a job or
academic program. It is less formal but still maintains a professional tone.

Bangsamoro Advocacy for Sustainable Education

and Development in Mindanao, Inc.
306 Purok Bailaga Sinsuat
Barangay Sema Balabaran Kalantungan
Cotabato City 9600

October 15, 2024

To Whom It May Concern:

It is my pleasure to recommend Atty. Matulanged Q. Pandapatan for the position of

City Legal Officer V in your recognized office. During our time working together
in Cotabato State University, Atty. Pandapatan consistently demonstrated
exceptional leadership, teamwork, and technical skills. I am confident that Atty.
Pandapatan will be a valuable asset to your office.

Please do not hesitate to reach out me if you have any questions regarding his
qualifications.
Best regards,

SIR ABDULBASIT D. SILONGAN, PBET, JD

University English Instructor
CP No. 09366018536

3. Endorsement Letter for a Product or Service

This format is used by satisfied customers or business partners to endorse a

product or service. The tone is typically professional but can be conversational,
depending on the relationship.

Bangsamoro Advocacy for Sustainable Education

and Development in Mindanao, Inc.
306 Purok Bailaga Sinsuat
Barangay Sema Balabaran Kalantungan
Cotabato City 9600

October 15, 2024

DATU ALAN L. NOR

GENERAL MANAGER, ALNOR COMPANY, Inc.
SINSUAT AVENUE, ROSARY HEIGHTS IX
COTABATO CITY 9600

My dear Manager Alnor:

I am writing to highly endorse Natural Aloe Vera Shampoo from Silongan Family
Company, Inc. We have been using Natural Aloe Vera Shampoo for 30 years, and it
has significantly improved our hair and shining of our skin. The reliability and
excellent customer support provided by our team have exceeded our expectations.

Thank you in advance for giving attention in a valuable offer. I wholeheartedly

recommend Natural Aloe Vera Shampoo to any business seeking benefit from it.

Very sincerely yours,

SIR ABDULBASIT D. SILONGAN, PBET, JD

Company Chief Executive Officer
Silongan Family Company, Inc.
CP No. 09366018536
The Three Common Formats for Follow-up Letters:

1. Follow-up After Job Interview

This format is used to follow up after a job interview, showing

interest in the position and reinforcing the qualifications. It should be
polite and professional.

Bangsamoro Advocacy for Sustainable Education

and Development in Mindanao, Inc.
306 Purok Bailaga Sinsuat
Barangay Sema Balabaran Kalantungan
Cotabato City 9600

October 15, 2024

DATU ALAN L. NOR

GENERAL MANAGER, ALNOR COMPANY, Inc.
SINSUAT AVENUE, ROSARY HEIGHTS IX
COTABATO CITY 9600

My dear Manager Alnor:

I hope this message finds you well. I wanted to follow up regarding my

interview for the Assistant Sales Manager position last October 3, 2024. I
remain very interested in the opportunity to contribute to Alnor Company,
Inc. and am confident that my skills and experiences are a great fit for
your team.

Thank you again for considering my application. Please do not hesitate to

reach out me if you need any additional information.

Very sincerely yours,

SIR ABDULBASIT D. SILONGAN, PBET, JD

Interested Applicant
CP No. 09366018536
2. Follow-up on Business Proposal

This format is used when following up on a business proposal or

partnership. It reaffirms the value of your offer while respectfully
seeking an update on the status.

Bangsamoro Advocacy for Sustainable Education

and Development in Mindanao, Inc.
306 Purok Bailaga Sinsuat
Barangay Sema Balabaran Kalantungan
Cotabato City 9600

October 15, 2024

DATU ALAN L. NOR

GENERAL MANAGER, ALNOR COMPANY, Inc.
SINSUAT AVENUE, ROSARY HEIGHTS IX
COTABATO CITY 9600

My dear Manager Alnor:

I hope you are doing well. I wanted to follow up on the business proposal I
submitted last October 3, 2024 regarding the Partnership Selling on Natural
Aloe Vera Shampoo. I am excited about the potential to work together and
believe our collaboration could bring significant value to the Alnor
Company, Inc.

If you require any further details or clarification, please feel free to

contact me. I look forward to hearing your feedback.

Best regards,

SIR ABDULBASIT D. SILONGAN, PBET, JD

Company Chief Executive Officer
Silongan Family Company, Inc.
CP No. 09366018536

3. Follow-up on Payment Request

This format is used to follow up on an overdue payment politely. It
serves as a reminder while maintaining a professional and respectful tone.

Bangsamoro Advocacy for Sustainable Education

and Development in Mindanao, Inc.
306 Purok Bailaga Sinsuat
Barangay Sema Balabaran Kalantungan
Cotabato City 9600

October 15, 2024

DATU ALAN L. NOR
GENERAL MANAGER, ALNOR COMPANY, Inc.
SINSUAT AVENUE, ROSARY HEIGHTS IX
COTABATO CITY 9600
My dear Manager Alnor:
I hope this message finds you well. I am following up on the invoice No.
10152024 dated October 1, 2024, which remains outstanding. We value our
relationship and understand that delays can happen, but we would appreciate
your prompt attention to this matter.
Please let us know if there are any issues regarding the payment. We look
forward to your response and resolving this promptly.
Kind regards,

SIR ABDULBASIT D. SILONGAN, PBET, JD

Company Chief Executive Officer
Silongan Family Company, Inc.