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    ETECH reviewer

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    ETECH reviewer

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    ETECH reviewer

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    of 3

    ICT 201 EMPOWERMENT TECHNOLOGIES

    FINAL EXAM REVIEWER

    Online Platform
    - “A group of technologies that are used as a base upon which other applications,
    processes or technologies are developed” - www.techopedia.com
    - “The basic technology of a computer system's hardware and software that defines how a
    computer is operated and determines what other kinds of software can be used.”
    www.freedictionary.com

    What is Web Hosting?


    It is a service that authorizes individuals and organizations to make their website available on
    the Internet. A web host, or web hosting provider, is any person or company that delivers the
    services and technologies that are essential to the website or web page to be viewed.

    Types of Web Hosting


    Shared web hosting - Easiest and most common type. Shares multiple sites on the
    same server.
    Dedicated web hosting - Allows you to have full control of your web server, only one
    website is hosted in one server.
    Virtual Private Server (VPS) web hosting - This acts like a dedicated server in a
    shared hosting environment. Uses multiple servers to host one website giving it
    more flexibility and resources.
    Colocation Hosting - Instead of renting online server space, these services allow
    you to rent out the whole physical setup. This is for companies who do not want to
    spend money on hosting their own server and instead will just outsource that whole
    section of their business to another company. This is the most expensive option.

    ONLINE PRESENCE
    Web Presence - “If you can be found over the internet in at least one location such as a web
    page”. “You exist. You’re there.”
    Online Presence - “If you are on the internet and can communicate or interact with others”.
    ”You’re there and you interact.”

    Online Exposure
    Exposure, in this age of computers and connectivity, means just about anyone with a computing
    device has the capacity to see the information about you in the form of content that’s readily
    accessible with the use of technology and these are text, images, video.

    How can we positively improve our exposure online?


    • Considerable online and web presence
    • More positive exposure
    • More credibility for yourself

    Social Media Influencer - people who have built up their personal brand and audience through
    regularly posting quality, organic content, leading to a large, highly engaged audience.
    The “influencer” starter pack
    • REACH – number of followers
    • RESONANCE – potential to go viral
    • RELEVANCE – right and engaging to the target market
    Gain influence by: Lose influence by:
    • Posting content regularly • Inactivity
    • Be available for online chats • Cease engagement online

    Online Analytics – the use of analyzed existing or simulated future data to develop realistic
    decisions for future actions. Web analytics enables you to get an idea of such things as the kind
    of people who visit your website.

    ANALYTICS that matter


    1. Visits – Count of the times a specific visitor loads a page of your site. If this is high, then
    that visitor has a specific interest in what your site has to offer
    2. Page Views – the number of time a website has been loaded in a browser in a particular
    time period. If this number is high but the time on page is low, then something is wrong
    with your site.
    3. Bounce rate – this tracks the number of terminated visits after a least one page loads.
    4. Time on Page (ToP) – how long a visitor stays on one page on a site before moving on to
    another page of the same site.
    5. View/Visit Ratio (VVR) – simply the number of pageviews divided by the number of visits
    to a website. Gives the average time of a visit in terms of content consumption.

    Digital Citizenship
    What is a digital citizen?
    ● Refers to a person utilizing information technology (IT) in order to engage in society,
    politics, and government - It is also defined as “those who use the internet regularly
    and effectively”

    What is digital citizenship?


    ● Defined as the norms of appropriate, responsible behavior with regard to technology use.

    3 Primary Categories of Digital Citizenship


    1. Respect (Digital Access, Digital Etiquette, Digital Law)
    2. Educate (Digital Communication, Digital Literacy, Digital Commerce)
    3. Protect (Digital Safety and Security, Digital Rights and Responsibility, Digital
    Health & Wellness)

    9 key Elements related to Digital citizenship


    1. Digital Access (Full electronic participation in society)
    - Equal digital rightness and access to information to become productive not for
    doing harm.
    2. Digital Etiquette (The standards of conduct expected by other digital technology users)
    - Rules and policies should be followed when using information found on the net
    as well as communication with other users.
    3. Digital Law (The legal rights and restriction governing technology use full electronic
    participation in society)
    - Users must take the responsibility for their actions while using the technology
    and manifest ethical use and not causing damage to another

    4. Digital Communication (Electronic Exchange of information)


    - Users need to learn how to make appropriate decisions as to what and how to
    appropriately use a specific technology for effective communication.
    5. Digital Literacy (The capability to use digital technology and knowing when and how to
    use it)
    - Teach schools how to learn in a digital society
    6. Digital Commerce (the buying and selling of goods online)
    - As users make more purchase online, they must understand how to be effective
    consumers in a digital economy.
    7. Digital Rights & Responsibility (Privileges and freedom extended to all digital technology
    users)
    - Users must be informed of their basic digital rights to privacy, freedom of speech,
    etc.
    8. Digital Safety and Security (Self-protection)
    - Digital citizens need to know how to protect their information from outside forces
    that might cause harm.
    9. Digital health & wellness (The elements of physical and psychological well-being related
    to digital technology use)
    - Awareness on health risks of technology ranging from physical issues, such as
    repetitive stress syndrome, to psychological issues, like internet addiction.

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