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    ONLINE SHOPPING

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    mara

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    © All Rights Reserved
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    ONLINE SHOPPING

    Uploaded by

    mara
    2 views2 pages

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    © © All Rights Reserved

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    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    2 views2 pages

    ONLINE SHOPPING

    Uploaded by

    mara

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
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    ONLINE SHOPPING

    INTRODUCTION

    Hello my name is Mara, and I speak about the online shopping :

    PAST

    The origin of e-commerce began in the late 19th century in the United States. Some
    large stores and goods distribution chains began to develop catalog sales systems.
    Catalog sales were a system that allowed the direct sale of products, using transport
    agencies. In this way, the buyer only needed to have previously seen the products in the
    catalog. The first creator of online catalogs was Benjamin Franklin. In 1914, the credit
    card was invented and this had a very important impact on the advancement of e-
    commerce. The creator of the credit card was Western Union, a money transfer
    company. Half a decade later, the public became aware of the new payment method.
    The buyer, at home, selected products in the catalogs through photographs and
    descriptions without having a direct view of the objects that were being purchased, or in
    contact with the seller.

    ADVANTAGES

    Some of the advantages of e-commerce can be these among many others:


    You save the trip and the waiting time to pay since you do not have to go to a physical
    place or wait for someone to serve you, you just have to take your mobile, tablet or
    computer and you can see everything you need in a matter of seconds.
    You have access to different products and options since you can look at several stores at
    the same time and see all the products there without rushing.
    You can access online stores from different parts of the world, not just those in your
    city.
    You can compare prices or characteristics of that product on several pages.
    It arrives directly to your home with just two clicks and 4 pieces of information and you
    can keep track of your order.

    DISADVANTAGES

    Some of the disadvantages of e-commerce can be these among many others:


    The lack of personal relationship, since you will not have the possibility of speaking
    with the seller, you will only be able to see online reviews, but it will never be the same.
    The difficulty in seeing, touching or trying on the product, since it is a purchase that you
    are going to make without seeing or touching the product first, for some people this is
    necessary.
    The risk of falling into fraud or other problems, when buying a product, waiting for it to
    arrive and not receiving the agreed product.
    The dependence on the Internet, since only you make the decision and in a fast way,
    without having to wait for someone else, it will be when you want to buy it and need it.

    FUTURE

    The future of e-commerce is bright. As technology continues to evolve, more and more
    brands will begin to leverage virtual reality and augmented reality to offer their
    customers an immersive shopping experience. Companies are already beginning to
    experiment and explore new ways to improve the customer experience, such as using
    facial recognition to personalize product recommendations and using artificial
    intelligence to offer more personalized customer service. With the proliferation of 5G
    technology, virtual commerce will become even more widespread, providing customers
    with faster and more reliable connections for more seamless online shopping
    experiences. As e-commerce becomes increasingly integrated into the mainstream of
    online shopping, new opportunities will open up for businesses to expand their reach
    and grow their customer base.
    To further improve the e-commerce experience, companies must prioritize perfecting
    personalized techniques that deliver exceptional experiences tailored to each customer’s
    specific needs. One strategy to achieve this is to use Artificial Intelligence (AI) and
    Machine Learning (ML) to analyze customer data and offer personalized
    recommendations.

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