PREPAID STACK

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Summary
01 The PayU Edge

02 What is PPI?

03 Present Business Challenges

04 How will PPI help Businesses?

05 Hexa – PayU PPI Stack

06 Hexa Features

07 Details on Closed, Semi-closed Loop Wallets

08 How to Integrate Hexa?

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The PayU Edge
PROVIDING THE BEST INFRASTRUCTURE FOR YOUR PAYMENTS

SECURITY
› Certified in PCI DSS V3.2.1 and ISO 27001:2013
› KMS-driven AES-256 encryption for card vaults

HIGH-AVAILABILITY
› Multiple web/app nodes behind H/W LB (NM) and AWS ELB
› DB Services using multiple hot-swappable real-time replicas

SCALE
› Load tested up to 2000 TPS
› Highly scalable basis for merchant demand and a surge in
transaction requests 150+ payment options, highest in the industry.
Maximum up time to ensure we offer highest
MONITORING success rates of 99.98%
› Dedicated 24*7 monitoring and support team 5 lakh+ businesses use PayU including start-
› Performance-based monitoring with a consistent uptime of 99.98% ups to unicorns and big brands across​

Brands on PayU Platform

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What Is PPI? TRANSACTION VOLUME OF PPIS (IN BILLIONS)

PREPAID PAYMENT INSTRUMENTS

10.8
10.3
9.8
9.2
8.6
7.9
6.9
PPIs are a category of digital payment
instruments that facilitate the day-to-day
buying/selling, fund transfers, and other
financial transactions against the value already
FY 21-22 FY 22-23 FY 23-24 E FY 24-25 E FY 25-26 E FY 26-27 E FY 27-28 E

Source: RBI,NPCI, PwC Analysis

stored in them. This value can be stored by TRANSACTION VALUE OF PPIS (IN INR TRILLIONS)

various methods of payments like cards etc.

4.8
4.6
4.3
4.1
3.9
3.7
3.4
The graph shows the estimated growth of PPI in
coming years

TYPES: Closed, Semi-closed and Open Loop FY 21-22 FY 22-23 FY 23-24 E FY 24-25 E FY 25-26 E FY 26-27 E FY 27-28 E

Source: RBI,NPCI, PwC Analysis

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Benefits of PPI
BENEFITS

For Businesses
› Financial inclusion for unbanked/ underbanked
audience
› Customer retention and Brand Awareness
› Automation of ops and expense management

For Customers
› Convenience and cashless transactions
› Enhanced security features for digital payments.
› One click payment (Also, hassle-free subscriptions)

PPI BUSINESS GROWTH:

› With the growing penetration of wallets/gift cards, business travel – use
of prepaid cards has grown exponentially.
› RBI is pushing the use of e-RUPI vouchers as well.
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Present Business Challenges
Analysing the present challenges to identify where can PPI help the businesses.
Breaking the audience into 2 – one already digital and another trying to go digital

ALREADY DIGITALIZED WANT TO DIGITALIZE

Businesses which are already Businesses operating traditionally -
digitally active want to reach out to audiences digitally

CUSTOMER RETENTION BUSINESS GROWTH CUSTOMER ACQUISITION

With competitors present in Business seek higher Helping non-digital native

the market – developing conversions for scalability to audience to adopt
loyal customers becomes a sustain in market with new technology without hassles
difficult task competition & new audience

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How Will PPIs Help Businesses?
PPIS WILL HELP BUSINESSES TARGET CUSTOMERS AT EVERY TOUCHPOINT:

CUSTOMER ACQUISITION BUSINESS GROWTH CUSTOMER RETENTION

DIGITIZATION QUICK TRANSACTIONS – ONE SETTING UP RECURRING

Use of wallet/card balance instead CLICK PAYMENTS PAYMENTS WITHOUT HASSLES
of cash within business app/website Bills; Tickets; OTC payments (QR Subscriptions – autopay led
as well as outside based) payments

TRANSFERRING MONEY WITHIN BRAND AWARENESS AND RECALL

EXPENSE MANAGEMENT
MINUTES Using the open wallet outside can
Operationally automate & streamline
P2P transfer, bank to wallet transfer help customers build recall for your
the expenses within an ecosystem
and vice versa brand

REFUNDS & REMITTANCES EASE

CO-BRANDED CARDS
Refund amount credited to wallet via
Using the card to personalize the
vouchers INSTANTLY, foreign
experience for customers
remittances

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HEXA – PayU PPI Stack
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 What Is Hexa?
REPORTING AND ANALYTICS ONE STOP SOLUTION
Issuance/redemption reporting 07 01 PPI issuer as well as TSP option – card
and dashboard management, integrated fraud & risk management.

COMPLIANCE INTEGRATION
In-built hassle-free PayU’s inhouse PPI license, 06 02 Minimum TAT and hassle-free low
Information security compliance, RBI reporting code solution

MANAGING REPEAT PURCHASES PAYMENT METHODS & GATEWAY

PayU Recurring payments product helps 05 03 Comes with a robust PayU PG in terms of scale,
you manage subscribers and autopay security and control

04

OFFER IMPLEMENTATION VIA CASHBACKS

Powered By Proprietary PayU Offer Engine
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 Types Of Solutions From Hexa

Closed Loop Semi Closed Semi Closed

Wallets Loop – GPR Cards Loop - Gift Cards
Works only on issuing Works on any merchant Works on any merchant
merchant only who accepts the wallet who accepts the wallet

› E.g., Big Basket, Amul › E.g., Sodexo, Amazon › E.g., Gift cards –
Pay, PayTm Ebixcash Visa Gift Card

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HEXA – Closed Loop Wallet
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 Hexa Closed Loop Wallet
Hexa closed loop wallet can be used ONLY at the issuing merchant’s website/app. The wallet is not
under any RBI regulations, also customers cannot withdraw cash from the wallet.

BENEFITS OF HEXA CLOSED LOOP WALLET

BETTER PRE-INTEGRATED CUSTOMER

USABILITY PAYU PG + INCENTIVE
Single and Multi- WALLET Offers and
Wallet Support OFFERING Cashback Support

BRAND LOW CODE BETTER CUSTOMER FRICTIONLESS

AWARENESS CHANGES EXPERIENCE ONE CLICK
White Label API and SDK Load and Pay option PAYMENTS
Wallet Offering Availability for for insufficient
Integration balance

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Features of Hexa Closed Loop Wallet

WALLET WALLET CUSTOMER REPORTS &

MANAGEMENT REDEMPTION INCENTIVE ANALYTICS

› White Label Wallet › ONE Click Payment, Pre- › Pre-Integrated with › Reports availability
Offering Integrated with PayU PG PayU’s offer engine through Portal /
› Reloadable using Credit › Load and Pay using › Cashback Rule Email
/ Debit Cards / Net other Payment methods creation and › Get Customized
Banking etc. in case of insufficient redemption Reports as per the
› Single and Multi-Wallet balance › Redeem Cashback requirement
Support › QR Based Redemption with other wallet
› API and SDK › Set Recurring payments balance
Availability for for customers using
Integration wallet

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Hexa Closed Loop Wallet Use Cases
Amul White Label Wallet

› Amul digital wallet will be used by customer

to load the money and purchase groceries
through Amul App
› Both One-Click Payment and on the fly load
and pay is supported on the application

MGL White Label Wallet

› Customers will be able to use MGL App for

both App and QR based payment through
MGL Wallet
› Cashback received in wallet to drive repeat
usage and retention of customers
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HEXA – Semi Closed Loop Wallet
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 Hexa Semi-Closed Loop Wallet
Hexa semi-closed loop wallet can be used at websites/app where the issuing merchant’s wallets
are allowed. The wallet is under any RBI regulations details of which are in the following slides.

BENEFITS OF HEXA SEMI-CLOSED LOOP WALLET

Inhouse PayU PPI PayU PG

MIS and
License as pee Integration
Reporting
RBI compliance Support

Card Pre-integrated
ODR System
Issuance and KYC, FRM feature
availability
Management & process support

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Features of Hexa Semi-Closed Loop Wallet

WALLET WALLET CUSTOMER REPORTS &

MANAGEMENT REDEMPTION INCENTIVE ANALYTICS
› Co-Branded Cards with › ONE Click Payment, › Pre-Integrated with › Reports availability
PayU PPI as Issuer with Pre- Integrated with PayU’s offer engine through Portal /
Rupay PayU PG › Cashback Rule Email
› Virtual / Physical Card, › Reloadable using other creation and › Get Customized
Personalized / Non- payment methods / redemption Reports as per the
Personalized Card Just In Time Funding › Redeem Cashback requirement
Availability › Transaction Limit and with other wallet
› Single and Multi-Wallet Beneficiary Management balance
Support
› API and SDK Availability
for Integration
› Under RBI Purview and
Compliance handled by
PayU as PPI Issuer

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Hexa Semi-Closed Loop Wallet – RBI Compliance
Parameters Small PPI (Min KYC) Full KYC PPI

OTP verified Mobile No. + Self declaration of

KYC Requirement Name & OVD
Full KYC (Video KYC/eKYC permitted)

Wallet Outstanding Balance Limit INR 10K INR 2Lacs

Cash Withdrawal & Fund Transfer No Yes

Money back to Source A/C or upgrade to full

Account Closure KYC for transfer to Bank A/C
Back to PPI issuer verified Bank A/C

Daily/Monthly/Yearly Transaction limit <=INR 10K No Limit

At Merchants who have Everywhere through wallet/card

Wallet Acceptance registered to accept this wallet interoperability*

Wallet Loading From Bank A/C & CC From Bank A/C, CC & other Full-KYC PPI

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Hexa Semi-Closed Loop Wallet Uses

01 02 03 04
VIRTUAL / EMPLOYEE FAMILY FLEET
PHYSICAL CARDS BENEFIT CARDS CARDS MANAGEMENT

› Use reloadable Card › Single / Multi Wallet › Add on card support* › Manage various
for payments allowance support › Main card holder can expenses of your fleet
› Rupay And Master › Pre and On the fly fund the other cards staff using multi
Card Network for funding support › Control usage of wallets
Issuance › Track and Manage other cards linked to › Central Control
› Personalized and Non- spend main card › Limit Management
Personalized Cards

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Hexa Semi-Closed Loop Wallet – Use Cases
Volo Health Prepaid Cards

› Corporate expense management card for

employees to provide best in class prepaid card
experience
› Access to company allocated funds with Just
In Time Funding Functionality

Spice Pay Wallet & Cards

› Customers will have spice pay wallet to be used at

spice money app
› Customer can get spice pay prepaid cards as well
to be used for POS, E-comm and ATM transactions
› Customers will have an option to submit cash to
Spice Money centers and get balance in wallet/card
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Hexa Semi - Closed Loop Wallet
(GPR Cards) - Use Cases
PayInc Wallet & Cards

› Customers will have PayInc pay wallet to be

used for PayInc services
› Customer can get Cobranded Personalized
Virtual/Physical PayInc prepaid cards with PayU
PPI License

Mobile One Mi Pay Cards

› Customers will get the Mi Pay prepaid cards

› Mobility One has an option to generate individual
or bulk prepaid cards from Prepaid platform
› Customer will have an option to get personalized
/ non-personalized virtual/physical cards
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Hexa Semi-Closed Loop Wallet
(Gift Cards)-Use Cases
KARUR VYASA BANK

› Customers have KVB gift prepaid cards​

› Customers can load one time money on the card
and same can be redeemed at various POS and
Ecommerce channels​
› KVB uses Prepaid’s ODR system to manage
customer queries.​

KARNATAKA BANK

› Customers have KTK gift prepaid cards​

› Customers can load one time money on the card
and same can be redeemed at various POS and
Ecommerce channels​
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 Integration Journey

01 02 03 04

API/SDK
Merchant Program Creation Query and Support
Integration from
Onboarding at Prepaid End Management
Merchant Side

07 06 05

Go Live Plan and Reporting and

Recon and
Providing required Dashboard
Settlement Setup
access/details Availability

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User Onboarding

USER REGISTRATION

Register your users with minimal

information – a seamless
experience for them to start
using the wallet in no time.

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Wallet Management

WALLET TRANSACTIONS

› Easy Top-up
› Control Over
Transaction History

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One-Click
Payment Journey

Pre-fetched Wallet Balance As Soon

As Customer Lands On Check-out
(Based On Mobile Number)

Based on Transaction Amount < Wallet

Balance, One-Click Payment offering

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One-Click
Payment Journey

Pre-fetched wallet balance as soon as

customer lands on Check-out (based
on mobile number)

Based on Transaction Amount < Wallet

Balance, One-Click Payment offering

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Load & Pay
› Pre-fetched wallet balance as soon as
customer lands on Check-out (based on
mobile number)
› Based on Transaction Amount > Wallet
Balance, Customer given an option to Add
Amount
› Customer is provided an option to decide
how much amount they wish to add
› For Adding, customer is asked to select
payment instrument
› As soon as PG transaction is successful,
debit is done on from the customer wallet
for original transaction amount

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Load & Pay
› Pre-fetched wallet balance as soon as
customer lands on Check-out (based on
mobile number)
› Based on Transaction Amount > Wallet
Balance, Customer given an option to Add
Amount
› Customer is provided an option to decide
how much amount they wish to add
› For Adding, customer is asked to select
payment instrument
› As soon as PG transaction is successful,
debit is done on from the customer wallet
for original transaction amount

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Load & Pay
› Pre-fetched wallet balance as soon as
customer lands on Check-out (based on
mobile number)
› Based on Transaction Amount > Wallet
Balance, Customer given an option to Add
Amount
› Customer is provided an option to decide
how much amount they wish to add
› For Adding, customer is asked to select
payment instrument
› As soon as PG transaction is successful,
debit is done on from the customer wallet
for original transaction amount

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THANK YOU !
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