case 2.1 Logs qte
case 2.1 Logs qte
case 2.1 Logs qte
In this sense, surveys on personal care products, which are innovative products in a highly competitive
market, might affect consumers' recognition of these products and their purchase decision processes.
Since the present study involves analyses on cosmetics and personal care products, the study results
would help managers gain managerial information, including innovativeness, novelty seeking, consumer
confidence in the brand, purchase intention, and consumers' willingness to pay for these products. For
this reason, manufacturers of cosmetics and personal care products should have a reliable image and
prepare innovative practices for consumers seeking novelty. Manufacturers producing such products
should focus on being distinct from their competitors in terms of products and applications. Investments in
organic personal care products, which are still a niche category in this field, and products with natural and
innovative content may be a good opportunity to win health-conscious consumers. In addition, as in
different product categories, consumer groups can be categorized as «baby care products, special care
products developed for those with a special health problem, anti-aging products, and elderly care
products». Considering the categorization of consumer groups, specialization and innovation studies in
these product groups also play an important role in reaching the consumer groups as mentioned above.
Moreover, businesses operating in this field could display an innovative brand image, making it easier to
reach consumers looking for innovative products. In conclusion, the findings obtained in this study
emphasize the importance of trustworthiness, novelty seeking, and innovativeness for creating purchase
intention in consumers and for making them willing to pay higher prices for cosmetics and personal care
products. Based on inferences to be made at this point, consumer commitment to businesses may be
enhanced through innovative practices. Furthermore, it may be easier for businesses to adopt consumer
innovativeness to reach consumers who have purchase intention and are willing to pay high prices.
importance. Firstly, this empirical research will help managers to formulate or develop a strategic framework to
eventually create awareness and persuade young generations in the long run. Due to the environmental and
technological advancements in the economy, younger consumers are more likely to be informed about eco-
friendly options than their most senior predecessors. Again, young consumers, representing a potentially powerful
force for conserving the environment with high knowledge of environmental issues, can act as accelerators for
creativity and innovation within their economies. Secondly, marketing managers may explore innovative
opportunities in the present market and profitably differentiate their products/ services without damaging the
environment. Since fabric and textile wastages have become a worldwide concern, many of these items end up in
amorphous garbage, which finds its way to landfills or is incinerated. This empirical study will help pave the way
for a circular economy in which waste can increasingly be viewed as a resource and, therefore, applied throughout
the entire production cycle, use and redistribution of resources. Thirdly, by creating awareness among customers
regarding eco-bag usage benefits, marketing managers will be in a favourable position to drive the industry
towards sustainability by creating, communicating, and channelling innovative value in the ever-changing
markets. Finally, marketing managers would benefit from the ultimate outputs of this research, as it generates
some meaningful insights regarding the attitude, intention and behaviour of green consumers, market dynamics
of green products and existing market trends for eco-bag in particular and green products in general. Marketers
need such kind of realistic information to gain an in-depth understanding of adopting innovative strategies to bring
The analysis results of structural equation modeling ̣ (SEM) show that perceived interactivity has a positive impact on willingness to pay with
standardized beta coefficients by 0.169, the significance level by 0.007 lower than 0.05. Therefore, the proposed measures should focus on improving
this.
When it comes to buying cosmetics and cosmetic products, the unpredictability of online shopping is a common pain point for shoppers.
Customers want to know whether a product would go well with their skin tone or style. This frequently discourages prospective buyers from making
purchases and increases the number of returns from those who do. However, with augmented reality, consumers can make more informed decisions
and shop with confidence. Our findings suggest that the AR experience increases consumer engagement and interactivity. Therefore, businesses need
to consider developing a strategic plan for using AR technology as a marketing channel that increases consumer engagement and interactivity.
However, virtual try-on cosmetic applications are just applying color to users' cheekbones or lips, adversely impacting their purchase intention.
Brands should provide consumers the ability to customize the makeup intensity, swap between products, and save preferred looks for future use,
which helps users visualize and refine their results to achieve the perfect look. When consumers can view products from different angles, helping
them make informed purchasing decisions.
Proposal to integrate the “health concerns” factor into their marketing and promotion activities.
Our findings show that health concern moderates the relationship between perceived interactivity and willingness to pay with the standardized
beta coefficient by 0.134.
Given the significant impact of perceived susceptibility and perceived severity, consumers may be concerned with their health due to infectious
diseases when using cosmetic samples. On the other hand, AR technology can let users keep their social distance while yet having an offline
purchasing experience and easily visualizing whether the products look good on them. Therefore, businesses that are using or plan to use AR
technology can encourage consumers to use it by increasing the perceived benefits and reducing the perceived barriers. To be more specific,
businesses can integrate the “health concerns” factor into their marketing and promotion activities to increase consumers’ awareness and then
encourage them to purchase.
The
If you understand all of what I mentioned, please apply it in generating ***. Remember to produce accurate information based on the model and the answer for research objectives:
findings reveal that GSCM factors, including Green Packaging, Green Marketing and Green Product Quality significantly influence Green Perceived
Value and Attitude towards Green Consumption, which in turn affects Purchase Intention and Willingness to Pay. Remember to cite citations with
links so that I can double check and make sure you don’t create facts yourself. If not, feel free to ask me any questions.
+++
International logs
Sample: Chat GPT:
Tăng mức độ phục vụ khách hàng, đặc biệt tại bờ Tây.
Tiềm năng kết hợp các lô hàng nhập khẩu để giảm chi phí. Tăng khả năng cạnh tranh trên thị trường:
Giảm hàng tồn kho nhờ vào các lô hàng đáng tin cậy hơn. Với TMS, công ty có thể cải thiện thời gian giao hàng, từ đó nâng cao sự hài
Dòng tiền cải thiện từ thanh toán cước phí nhanh hơn. lòng của khách hàng và giúp cạnh tranh tốt hơn, đặc biệt là ở các thị trường xa
Tăng hiệu quả kho trên các lô hàng nhập khẩu. như bờ Tây.
Benefits:
Costs: